Role of messaging apps in enhancing a company’s market prospects

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24 May 2016

Apps

Messaging apps

Business firms are always in search of new ways in which they can enhance the user experience of their customers. After all, that is the best way to retain customers in a market that is characterized by increasing levels of competition. Apart from maintaining strong lines of communication with their customers, business houses also need to promote their brands and products in an effective way without sounding too pushy. This can be only achieved with the help of a tool that creates strong ties of communication with the end-users while at the same time provides a creative platform for brand promotion.

A messaging app is a great way to accomplish this and are light and easy to use. These apps come with numerous features that help in various tasks necessary for today’s businesses. By allowing a company to learn about the needs and preferences of their end-users, such in-app messaging tools really help to enhance the overall customer experience. The latest messaging apps are designed in such a way that they are not only convenient for day-to-day use but also perfect for keeping detailed accounts of customer conversations and transactions.

A well rounded messaging app can be used on both desktop and mobile platforms for easy customer communication at any given time from any place. Since most people prefer to stay in touch these days via their mobile phones, a good messaging app needs to be made for smooth mobile use as well. Apart from offering the option for two-way communication via chat and messaging, these apps also allow a company to send emails and push notifications to their customers to let them know about the status of their account or orders and also about a product’s latest features.

Over the last few years or so, in-app messaging tools have also gained considerable momentum as efficient email marketing tools. Email marketing is a direct form of marketing in which prospective customers send emails about products and offers that would interest them. A lot of research is carried out before sending such emails so that companies are aware of the kinds of products and services that are preferred by a specific customer.

Messaging apps allow a company to learn not only about the personal preferences of the customers they are trying to appeal to but also about their personal habits through live interactions on the messaging app and analytics from their visits to the product or website. These messaging apps, therefore, make marketing automation easier and allow a company to make efficient plans for smooth marketing campaigns.

If you are the owner of a business looking to find new ways in which you can garner customer satisfaction from your end-users, invest in a messaging app that will help you to communicate easily with them and implement effective marketing campaigns. By investing in such messaging apps, you will be able to enjoy greater ROI within a very short period of time

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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whatsapp hacked

Breaking The Code: Understanding And Recovering From WhatsApp Hacks

As one of the most widely used messaging applications with billions of users, WhatsApp has become a prime target for criminals. They seek to hack the platform and access sensitive information. WhatsApp is fairly prone to people hacking it if you are not careful. Unfortunately, the popularity of messaging apps has made them vulnerable to these attacks. Scammers often attempt to deceive users into sharing their 6-digit verification code, which they then use to log in to the app. So, is your WhatsApp hacked? Let's learn what to do when this happens. Is Your WhatsApp Hacked? If your verification code falls into the wrong hands, they can easily hack your WhatsApp account. However, if you have made this mistake, there is no need to worry. There is a way to recover your hacked account. Here is how you can ensure your WhatsApp is safe and not hacked. Inform WhatsApp & Others Contacts If you suspect that your account on WhatsApp may have been hacked, you should first inform WhatsApp about the issue. You can contact them via email at support@whatsapp.com and make sure to mention "Lost/Stolen: Please deactivate my account" in the text body. Additionally, it is important to inform your friends and family members about the security breach so that they are aware and do not fall prey to any objectionable messages from the hacker. Once your account is successfully deactivated, you will be given 30 days to reactivate it. If you fail to reactivate it within the given time, all saved chats or media backed up in the cloud will be at risk of being deleted. Reactivate WhatsApp If you receive a duplicate SIM card, you can reactivate your WhatsApp account on a different device. WhatsApp will send you a six-digit code that you will need to enter to gain access to your account. After entering the code, the hacker will be logged out of your account automatically. However, if you do not receive the duplicate SIM card within the given time frame, delete your WhatsApp account to prevent the perpetrators from misusing your account. Please note that uninstalling and removing WhatsApp are not the same. To delete your account, you need to contact WhatsApp Web Support. If the hacker activates the 2-step verification process, this will motion WhatsApp into asking you to enter the code. Since you do not know the code that the hacker has used, you will have to wait for seven days to recover your account. The good news is that during this waiting period, the hacker will not have access to your WhatsApp account. As one of the most popular messaging apps with over 2.5 billion users, WhatsApp remains a prime target for regular hackers who attempt to compromise user privacy. WhatsApp Safety: Signs Of Being Hacked Here are a few signs you should look for to determine if your WhatsApp account could have been hacked. If you start to see any of the signs and think that your WhatsApp may be hacked, here are a few things you could do to get back your account and prevent future attacks. If you see new contacts in your account that you don't remember adding Spam messages and media sent from your account to old or newly added contacts An unknown device from an undisclosed location has accessed your WhatsApp account There are notable changes to your profile details, such as your username and profile picture that you don't recall making Someone adds you to new groups that you don't remember being a part of If you have misconfigured account and security settings WhatsApp Hacked How To Protect Your WhatsApp Account? If you think that someone has hacked your WhatsApp account, you can follow a few steps to recover your account. It will also prevent hackers from accessing it again. 1. Regain Control Of Your WhatsApp Account Have you ever clicked on a shady link? Did you scan a weird QR code to join a group, or did anything to lose complete access to your account? In this case, you should try to regain access to your WhatsApp account. 2. Sign Out Of Your Account From Any Device WhatsApp Web no longer requires you to have your phone nearby to use your account. Therefore, if a scammer has linked your WhatsApp account to her WhatsApp Web, they may be using that account without your knowledge. The same applies if you use your account secretly on the WhatsApp desktop app. Therefore, it is essential to unlink your account from any unknown device you are currently using. To do this, follow these steps: Open WhatsApp on your main phone, where you just restored your account. On Android, tap the three vertical dots in the top right corner, then tap Linked Devices. 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Those who have already responded to the scammer's message can take action to recover their money (if they've already sent it) and keep their sensitive information safe. 4. Block Unknown Contacts And Leave New Groups If scammers hack your WhatsApp account, they may use it to promote products or attempt to phish your contacts. They can also join random groups and spam them, which can harm your reputation and credibility. You should check your recent chat boxes with contacts that are unknown and messages you sent to groups. If you notice any suspicious activity, inform the contacts and group members about the breach and block all unknown contacts. You should also leave groups you do not engage in. To block a contact on WhatsApp, open the contact, tap the three vertical dots in the top-right corner, then tap More, and hit Block. After that, tap on Block in the confirmation popup. To leave a group on WhatsApp, go to the group you want to leave, tap on the three vertical dots in the top-right corner, tap More, and hit Exit group. After that, tap on Exit in the confirmation popup. Secure Your WhatsApp Account After you've successfully recovered your hacked WhatsApp account, it's important to take measures to prevent any future security breaches. One of the first things you can do is enable two-step verification. This will help prevent unauthorized access to your account. You can also activate the feature of disappearing messages for conversations that are sensitive. It will protect your data by encrypting cloud backups and customizing your privacy settings. This will make your WhatsApp account more secure. By taking these steps, you can reduce the likelihood of people hacking your WhatsApp account in the future and ensure the protection of your privacy. Don't let scammers compromise your WhatsApp account. 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Best Entertainment Apps

7 of the Best Entertainment Apps on Android

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Educational Apps

Effective Contribution of Educational Apps

Every parent wants his or her kid to get the best education possible. We send them to the best schools, enroll them in the best coaching or tuition centers, and ensure that they are happy and contented. We also try to create the best learning atmosphere at home, with separate rooms, dedicated study tables, charts, globes, informative books, encyclopedias, and other necessities. However, as parents, we fail to take into account one very important aspect. Education in general and the educational system in particular, has evolved rapidly. Curriculums are changing, teaching methods are changing and this is reflected in many areas. The advent of smart classrooms in schools and colleges is a case in point. The Benefits of Imparting Knowledge through Technology: In these changing times, and with the advent of digital technology, it is possible for you as a parent to help your child stay ahead of his or her competition in many ways through apps. Children are exposed to electronic devices like smartphones, tablets, and laptops at an early age. Science has shown that a child’s brain is most active and curious when he is exposed to newer things, models and electronics. With this in mind, learning through Mobile Applications or Apps, as we fondly refer to them, will help the child absorb learning techniques and grasp educational curriculums faster than traditional models of learning. Why the Traditional School or Classroom System of Education is not enough: A standard class strength comprises of roughly 40 to 50 children, depending on the type of school. A standard study period comprises of 25 to 30 minutes. Imagine yourself in the position of your child who has just been introduced to Algebra in Class 5. Do you think that he will have all his queries and doubts being cleared by the teacher in 25 minutes, given that there would be 40 of his classmates who would be having similar doubts? 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Learning, which used to be a dull and boring system, can now be fun and engaging thanks to mobile apps, which have revolutionized and transformed the education industry. By a simple download on mobile phones or tablets, children can have access to the best quality of education, guided by subject experts, at a time of their convenience. Suppose there is a test tomorrow, and your child does not have access to a tuition teacher. What are you going to do to ease his fear? You might want to download the app and help him clarify his doubts with a virtual teacher. In this article, we look at some of the most pertinent reasons that have transformed the lives of children for the better in education and learning- 1. So many options to choose from: The variety of options to learn on these apps are various and quite diverse. Be it your child’s favourite subject or the most difficult one, the concepts are explained in a fun, engaging and dynamic way to make it easy for them to understand. 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