Tag: grow your business

Twitter

5 Tricks for Using Twitter to Grow Your Business

You may already be familiar with social media marketing on sites such as Facebook and Instagram, but have you considered growing your business through Twitter? Many tweeters assume that the word count availability limits marketing potential, but that couldn’t be less true. Businesses that know how to use Twitter to their advantage are able to create successful marketing campaigns that increase traffic towards their sites. Here are just a few strategies for using Twitter to grow your business. 1. Write Succinct Tweets: This is arguably the most important for any successful marketing campaign on Twitter. With Twitter, your words are already limited, but it’s still important to be as brief as possible with your message. Even on Twitter, a massive bubble of text that takes up their entire feed will turn off your targeted audience. Limit your tweet character count by focusing on your message. Remember that you can always include a link to a longer blog post or text page. Instead of explaining everything to your audience, use your tweets to suggest an offer to them. They’ll be more likely to learn more by clicking on the links you provide and discovering your business. Let’s look at two examples: New to the Los Angeles area from The San Fernando Valley to Long Beach? You’re going to need a smog test no matter where you live, and we offer a smog test near you. Click here to learn more. You can probably tell that this tweet is unnecessarily long and rambling. The user can accomplish the same ideas in shorter phrasing, like this: New to LA? You’ll need a smog test. We’ve got you covered. This tweet is succinct. It successfully condenses the same message in a shorter word count, and it entices the reader to follow through by clicking on related links. A succinct tweet is impactful. It has the potential to entice readers and shows that you are able to get your point across concisely. It also demonstrates that you understand how to use Twitter, which will make you seem professional, contemporary, and appealing. 2. Plan Your Tweets: Social media users are known to impulsively post content, and it’s easy to think that your tweets have to be thought of on the spot. A great idea towards perfecting tweets for your business is actually planning them out. You can do this by writing each one down on paper or a computer document. This allows you to plan when each tweet will be posted, edit before the post date, and adjust your campaign if your posted tweets aren’t landing. 3. Engage the Audience: Successful marketing campaigns are not just brief but capture their audience through engaging visuals and participatory posts. High-resolution photographs, intriguing logos, and succinct videos go a long way towards making a tweet visually appealing. You can also engage with users directly by using tweets to ask questions related to your business. To really boost engagement, interact with users in the comments. Use Twitter to offer promo codes or create polls to enhance your relationship with your audience. 4. Plant Hashtags: Just like with Instagram, it’s important to also plant hashtags. These are a powerful tool that allows readers to find your business through trending feeds. By using a current hashtag, you increase the potential of being found by a user who otherwise might never have become a customer. Just like your word count, remember to limit your hashtags. Nothing is more off-putting or unprofessional that a string of random hashtags in a single tweet. 5. Consult a Professional: Adapting to any social media site takes time, so it’s important for users who want to take advantage of business growth potential through Twitter to seek help if they’re unsure of how to approach their ideal marketing plan. Reach out to an established marketing agency like digital marketing by Edge. SEO and online marketing agencies will understand how to reach an audience via Twitter and will help you develop strategies towards your business goals. Read Also: 5 Marketing Tips To Help Grow Your Business On Instagram

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grow your business

CRMDialer: A Zoho Alternative

A CRM is a necessary tool to grow your business. A great customer relations management tool will use technology to assist a company or business in managing its current customers and handling it's potential customers, too. A strong CRM takes current relationships, and interactions and looks at how to develop, improve and retain those customers. There are many CRM solutions on the market today. Some prove to be difficult to learn and implement into your business practice. Others have gaps in fulfilling the needs of your business goals. CRM Dialer proves to be a cutting-edge power dialer CRM platform. CRM Dialer is a substantial Zoho Alternative in the power dial CRM marketplace. It empowers small to mid-sized businesses, closing gaps and encouraging sales and supporting other enterprise needs. 1. Help-Desk : Customer service is the core of every successful business. This is why CRM Dialer built their help-desk directly into their platform allowing you to see and track customer tickets as they are generated. This allows you to monitor the help ticket progress and ensuring that they’re resolved quickly and efficiently, ending with happy, repeat customers. CRM Dialer has help-desk capabilities as a priority in their platform, so your business can make customer service your priority. Zoho offers Zoho Desk which is a help-desk application that integrates with Zoho CRM. This application utilizes the use of tickets and a knowledge base in order to better serve customers while resolving help desk issues. 2. Real-Time Visitor Tracking : CRM Dialer allows you to see in real-time what customers are looking at on your site, and what they're clicking on. This allows your contact with them to be timely, and impactful to aid in closing the deal. It's included in the platform, no need to log in to an additional database or website to see the visitor's information history. It's accessible on the platform and happening at that moment. Zoho offers access to data within their dynamic reports & dashboards. Zoho utilizes an Opportunity Tracking tool that allows you to see the customer in the sales cycle, what the deal’s size is, and if there has been any contact history. 3. Team Chat : CRM Dialer has made it easier for the team to collaborate, chat, and communicate effectively. The team chat feature has been built-in so that information can be shared quickly and team collaboration can take place. This built-in feature allows for groups to be made for specific topics or projects, to allow the communication to flow easily in several species or designated teams/groups. To chat with the team in Zoho, you will need to integrate Zoho Projects into your platform, allowing team collaboration on each project. 4. Email Validation : Email validation is crucial in customer bounce rate. Having an authentic way to reach out to these customers is a worthwhile and profitable feature for a platform to offer. This is why CRM Dialer built an email validation feature directly into the platform. They offer three ways to perform an email validation: the Lead Email field, the Lead Importer, which allows you to do bulk email validation and validating within Quick Email pop-ups. This feature is refreshing considering most other CRM solutions require a third-party app to be integrated into. 5. Pricing : CRM Dialer offers two pricing levels. The first is free. Yes, Free. Their first level of pricing offers Forever Free For two activated users. This is perfect for the salesperson who wants to test drive the all-in-one CRM platform and upgrade as his or her business needs to grow. This level does remain free for the two activated users until they decide to move up. The next pricing level offered will be quoted out based on each company's individual user needs. This is a great feature because, really, no two businesses needs are exactly alike. This pricing strategy allows you to get just what you need. With Zoho, pricing is offered with several levels of different service features. They include the Standard, Express, Premium, and Enterprise levels, each with their own bundle of features. The prices range from $20.00 to $125.00. The most popular service is their Premium version being offered at $85.00 a month. Interesting to note, these are monthly prices, but they are billed annually with the addition of tax. Zoho does offer a free 10-day trial to test out the platform. CRM Dialer is a revolutionary CRM power dialer platform. It is a great alternative to other CRM platforms. The designers behind it integrated several key features that work for you to improve your business relations. These features had been stand-alone integrations up until this point. CRM Dialer offers an excellent, improved solution for the small to midsize business. With this in mind, CRM Dialer is a powerful tool for managing both current and potential customers in a business. Read Also : How To Use IT To Save Your Business Money Information Technology And Business Success: The Things That Connect Them How Does Modern Technology Propel The Success Of Your Business?

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