Gaurav Gandhi to Replace Nitesh Kripalani to Head Amazon Prime Video

20 March 2018

Amazon Prime Video is all set to be led by its new leader in a couple of months. The e-commerce major, Amazon has hired Gaurav Gandhi as its new Director and Country Manager (India) for its video streaming service – Prime Video.

Amazon as a commercial company has increased its market share in the country from both urban and rural grounds. Amazon offers have attracted customers to log in to the website and take home good quality products at amazing discounts. With this, Amazon has finally filled the high profile position which was vacant from the past 6 months. Earlier, Nitesh Kripalani was serving at this position but suddenly exited from Amazon in August last year.

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Gaurav Gandhi already made his mark in the industry by serving as Head of video streaming service- Voot, before submitting his resignation papers to Viacom18.

Gandhi, an alumnus of NMIMS Mumbai, has been working in Viacom18 from past 8 years. He had joined the company in 2010 as the Chief Commercial Officer and Head of International Business, where he did a commendable job in taking the franchise globally. In the later years, he was named as the COO of IndiaCast. IndiaCast is a distribution joint venture between TV18 and Viacom 18, and Gandhi again did an impressive job in establishing a strong distribution network for IndiaCast.

In the year 2015, he was given the responsibility of being the COO of Viacom18 Digital Venture. This venture later launched Voacom18’s over-the-top video streaming service, called Voot.

His entry into Amazon is being perceived as an intelligent strategic move by Amazon, as Gandhi was an active contributory in bringing Voot among the top 3 OTT services in India, in terms of both monthly active users and number of hours spent.

Prior to his commendable work at Viacom18, he also led many media companies. He served as Executive Vice President – Business Operations & Content Sales at NDTV Imagine, and as Vice President – Commercial and Business Planning at Star group. He also worked at Turner International India and Madison Communications.

While Voot is more focused on leveraging the content of TV Channels like Colors, VH1 India, MTV India, Nickelodeon India and other channels falling under the flagship of Viacom18 group, Amazon is betting big on its exclusive original content.

Series’ like Inside Edge has worked well on Amazon. Further, a good response is expected from The Remix, Inside Edge 2 and its other products. Both the companies compete with homegrown giants like HotStar and Jio TV, along with international players like Netflix. With this big shift, it will be interesting to see how OTT services scenario changes in India.

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Ariana Smith

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Things to Consider When Sourcing Employees for Manufacturing Plants

When setting up manufacturing plants, there are many things you have to keep in mind as far as hiring people for the work is concerned. This is skill-intensive work that requires the most qualified people on the job because there are many machines involved, and any slight mistake could lead to disaster at the workplace. Any slight job has to be done by trained individuals, be it dealing with an arm for robotic polishing, welding, or picking and placing, there can never be room for errors. So how do you go about hiring these levels of workers? What are the qualities you use to gauge their qualifications? The following are some of the ways you can get this done. Their Skills and Qualification Levels Where heavy machinery is involved, caution has to be exercised in the hiring process. The people who are to deal with that section of the work have to demonstrate their skills and qualification to the utmost level. This will help you know the exact kind of work they will be tasked with. Getting the wrong people for the wrong job is one of the many reasons why there used to be many accidents at the workplace in the past. The best way to go about this would be to get them to do a practical test since relying on the qualifications displayed on paper may not be reliable. The hiring process has to be thorough because there’s a lot at stake. The Positions Available You need to have a clear image of what you want in mind beforehand. What position is in dire need of being filled up? How many people do you need? Do you feel like increasing the number of people would be better or would reducing that number be more sensible? The hiring process should be instituted out of need, not out of a whim, considering how expensive it is to get new people in, trains them while paying them before they finally settle into their roles. Therefore, before advertising for any particular position, ensure that there’s actually an urgent need to have that particular area to be addressed immediately. Salary Demands You may have a say on how much you want to pay, and this can even be indicated in the job listing. However, you have to be aware that for you to land the right worker, you will have to make concessions on the salary cap. The best people in the job market will always demand higher wages and may try to negotiate that number up. As long as it is within your company’s projections, you should always be ready to at least bump that salary cap a little higher if you are convinced that the individual in question has what you are looking for. Good employees are hard to find, and when one walks through your doors, you should seize that chance. Labour Laws There are many labor laws that are created to protect the employee from exploitation. You have to be well versed with all these laws depending on where you are located and make sure you don’t get into trouble with the law. It is common for many employers to find themselves in trouble later on because they lacked the initiative to familiarize themselves with simple labor laws. What you need to keep in mind is that a fallout of this nature, later on, can be very costly for you and your company. Cases of companies collapsing due to making huge payouts after being sued are very common. Safety Precautions Safety inside the manufacturing plants is dealt with in two ways. Both the employer and the employee have to play a role in ensuring that the working conditions are within the confines of the safety protocols. On the employer’s part, they have to provide the right working clothes complete with protective gear like helmets and gloves. They also have to install emergency safety buttons that can shut down the machines on the spot in the event someone is caught up. On the employee’s part, you have to make sure they understand how factory work is conducted, the last thing you would want is a reckless person running heavy machinery. If it happens they get injured while on duty, the responsibility to compensate them will rest on your shoulders, and that can be costly. Interpersonal Skills Manufacturing plants usually employ a lot of people, hundreds of workers can be sharing the same space for hours each day, and this means that the interpersonal skills have to be good because they need interactions with each other to get things done the right way. Communication is one of the most important aspects in the workplace, and being able to pass around information and instructions forms the backbone of efficiency. Everyone you hire has to demonstrate the ability to understand what they are told as well as the ability to communicate with fellow workers in a clear way. Conclusion Hiring workers for a manufacturing plant is one of the most complicated things you can ever do as an employer. The success or failure of your enterprise is heavily influenced by the type and nature of people you end up hiring. Therefore, it should be well planned in advance if you want to stand a chance of getting the right people for the job. Read Also: Possible Reasons Why Your Employees Aren’t Too Productive and What to Do About It What Are the Ways to Prepare a New Employee? 7 Best Employee Recognition Awards Ideas For 2021

Top Places You Can Sell Textbooks in 2021

Are you searching for the best places to sell your textbooks? With the cost of books alone being expensive, you should be. Here are some quick facts that you may not know: According to Bloomberg, since 2001, the cost of textbooks for college students has risen by 135%. Research by FinAid suggests that the cost of college increases about eight times every year. According to Experian, in 2020, student loans have surpassed credit card debt at $1.57 trillion. The list provided in this guide ensures you get a reasonable amount of your money back on your college textbooks. In addition, millions of students use these bookselling websites to acquire some of their money spent on books. It's time for you to do the same. So, if you're thinking of recycling your textbooks, hold on a second and answer the following questions before you take any action: Is your textbook in good condition? Are the textbooks collecting dust? If your answer is yes to both questions, use the following top places to sell your textbooks and earn the maximum amount of your money back. 5 Best Places To Sell Your Textbooks 1. Decluttr Decluttr is one of the best sites to sell used textbooks online. Aside from buying books, they also purchase other items such as DVDs, phones, CDs, and legos. If you're interested in video games, you can sell them online via Decluttr. The site is simple to use when selling your textbooks. All you need to do is visit Decluttr, select the textbook option, and enter the book’s ISBN. Afterward, you choose your book’s condition, and the company will offer you a quote. It’s that easy. If you accept the offer, Decluttr sends you a shipping label so that you can ship your textbooks. If you have a local UPS store in your area, you can take it to them for free. Once the company receives your package, you get paid through PayPal, check, or direct deposit. If you’re not interested in the money, Decluttr gives you the option to send your money to charity. 2. BookDeal.com If you’re looking for a platform that: Makes it easy for you to find the highest offers, Ensures easy selling process, Gives you protection with its unique Upload Book Photos feature, Offers a vast network of reliable book-buying companies, Ensures that you get paid, Then, we recommend BookDeal.com. The company has been in the bookselling business for more than 10 years. With gathered experience, they’ve learned how to make it stress-free and transparent for students to sell used textbooks. All you need to do is visit the site, enter your book's ISBN and get the highest price. From there, you ship your textbooks for free and get paid via PayPal, Zelle, or Venmo. It's that simple! 3. BookScouter BookScouter allows you to sell your books right from your smartphone device. The company has an app for you to sell your books. What you do is register, scan the ISBN codes of the textbooks you want to sell, and that’s it. The app will show you how much your textbooks are worth and the vendors that will accept them. BookSCouter works with many vendors, including Chegg and Amazon. You get the chance to select the vendor you prefer. When you select your vendor, you choose your book's condition and get your shipping label. Now, BookScouter is not the company that buys your textbooks. Instead, they are a third-party app that helps you sell books online. 4. Amazon Amazon is one of the best places to sell your textbooks online. The company started as a book retailer, and it's still a significant place to sell books online. Now, you have two ways to sell on Amazon. The first step is to create a list as an Amazon seller. That means you’d take care of the product pricing, create shipping labels and send it to the post office yourself. As long as you have the time, you can get more money in the end. If you have the time, you can use the second option. This option is for you to undergo Amazon’s trade-in program. There are questions about your textbook’s condition to answer, and if you agree, you get a shipping label. After you send your books and get verified by Amazon, they’ll submit your payment to you. 5. ValoreBooks You can sell and rent your textbooks on ValoreBooks, which can be a helpful platform for college students. However, they are a lot pickier compared to other sites. That means if your book is not in good condition, there's a slight chance of selling on the platform. Regardless, they offer the best place to sell your books. Final Thoughts If you want the best place to sell your textbooks online, we recommend checking out the list provided in this article. However, if you're planning on making bookselling a side business, we recommend that you do your research before you begin. However, with these lists, you are guaranteed to make the most amount of money you can get from your textbooks. Read Also: How to do bookkeeping in Malta minus complications 6 Ways You Can Secure a 4.0 in College 5 tips for college students on how to begin investing using pocket money

7 Growth Hacking Ideas that will Boost your Startup

Everyone is always looking for new and fresh ideas in business to develop solutions for problems or to address a market need. Ideas that have never been thought possible before are the seeds that plant startup companies. Startups are usually small and financed by one or a handful of individuals. The risks are high but when startups succeed, they succeed exponentially and some ultimately become unicorns. Some unicorns you may be familiar with which are valued at over $1 billion dollars are Uber, Xiaomi, and Airbnb. Today’s business landscape is encouraging enterprising people to establish their own startups since communications and technology are advanced enough for people to bring their ideas not only locally but worldwide. To grow your startup quickly and gain millions of customers to increase sales and revenue you should follow some startup growth hacking ideas. 1. Offer something for free: When you offer something for free, demand for it quickly increases. It is a proven human instinct that people will snatch up anything that’s on discount more so anything that is free. When people take the free products and services you advertise and introduce it to a wider audience, you set the stage for your products and services to be part of people’s lives and sooner they develop a familiarity with it or even a dependence on it. The effects of offering something for free is very powerful and has an instant effect on your business: you build your user base much more quickly and speed up customer acquisition. You can actually build revenue when you offer something for free by offering upgrades to products and services at a cost. 2. Increase funds to expand your business: If you believe in your products enough, you can get like-minded people to invest in it through crowdfunding. Crowdfunding helps you interact with people who already have similar ideas and it gives you better knowledge if your products and services will generate interest. Crowdfunding sites such as Kickstarter have raised $220 million dollars from 61,000 launched products. Prepare to make a video pitch of your product, what makes it valuable or useful, and why you need support. You can go the traditional route and apply for a loan in a bank or a choose fast and convenient online cash advance. For a startup you may qualify for a small business loan, however, you may need to meet some financial requirements to qualify depending on your bank or lender. Typically, they will look into your credit score, annual business revenue, and the number of years you have been in business. 3. Work hard: If you believe in your vision you must work hard to make your startup a success. You have to commit and regularly review your business plans and be constantly diligent and passionate about your business. Do your research to refine your products and services to make it more competitive. Take care of your colleagues and employees since they will have a large role in your success. 4. Feedback matters: Feedback matters in a startup to create a culture of openness and awareness. Feedback helps your team or employees know what behaviors to change so they will always be in their topnotch performance. Concurrent with that, feedback from your customers is gold. Knowing how your market reacts to your products and services gives you leverage in adjusting, modifying or continuing with the products and services you have already established. 5. Leverage the distribution channels: Consider the different distribution channels you want to use and make sure to devise a strategy to maximize profits in that channel. Do not confine yourself to one distribution channel because it may impede growth and scalability. Go for multiple channels to increase the possibility of getting more sales. Do not allow one channel to grow out of control at the same time do not restrict it since this will reduce market access. You should follow the best strategy that will work for your company in each channel. 6. Launch a program to reward loyal customers: You can give gifts to your loyal customers such as pens and giveaways that have your company’s logo on it or you can give away some of your services and products for free at a given time of the year such as holidays. Regularly giving gifts to your customers will increase brand awareness and loyalty. Your customers can give you leads, giving you more reach and visibility. 7. Marketing: Marketing can help boost your startup immensely. One viable way to start your marketing campaign is referrals through friends, family, and influencers since they convert leads much faster. You can also opt for partnering with a bigger brand for projects where you can mutually benefit. Read Also: Useful Marketing Tips For Startups What Entrepreneurs With Bad Credit Need To Know Before Applying For A Loan?

Gaurav Gandhi to Replace Nitesh Kripalani to Head Amazon Prime Video

How Can Conveyancing Services Help You?

7 Important Advise for Start-Ups and Entrepreneurs

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Ariana Smith

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Things to Consider When Sourcing Employees for Manufacturing Plants

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Gaurav Gandhi to Replace Nitesh Kripalani to Head Amazon Prime Video

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How Can Conveyancing Services Help You?

7 Important Advise for Start-Ups and Entrepreneurs

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I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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