Youtube’s Ad Sales For Q3 Fy23 Surged By 12.5%, Reaching Nearly $8 Billion

Published on: 27 October 2023 Last Updated on: 30 October 2024

All those pesky YouTube Ads are turning out to be a boon for YouTube. For the end of the quarter on September 30, 2023, tech giant Alphabet, the parent company of Google, reported a total ad revenue of $59.6 billion. The ad revenue touched $44 billion, which was brought in by Google’s search business, which marked a hike of 11.3 %.

YouTube has generated $7.95 billion in ad revenue for Q3 2023. It has been a 12.5% increase from the previous year. The corporation has credited the positive outcome to brand and direct-response advertising. The total ad revenue for the company has grown by 9.5%.

The ad revenue in the previous year had been a far lesser number- a mere 1.9% since 2021.

At an investor call, Sundar Pichai, CEO of Google, reported that daily views for the short-form video platform have increased significantly. YouTube Shorts has increased in views to 70 billion per day. It was 50 billion earlier this year. He even added that the company is planning to introduce enhancements for Shorts, including AI-powered editing tools along with other features.

In his statement, he said, “I’m pleased with our financial results and our product momentum this quarter, with AI-driven innovations across Search, YouTube, Cloud, our Pixel devices and more. We’re continuing to focus on making AI more helpful for everyone; there’s exciting progress and lots more to come.”

Google has registered a total profit of $19.7 billion for the third quarter of 2023. It marks a 46% increase from that of Q3 of 2022. The company’s total revenue has reached $76.7 billion (11%).

Google’s cloud computing services, Google Cloud, have also seen an increase in profit margins due to increased business in AI training tools. It marked a growth of 22% year over year in revenue.

Interestingly, Google Cloud’s performance in Q3 revenue of $8.41 billion fell short of investor expectations. It missed the planned $8.64 billion. Alphabet is even facing an antitrust trial, where it has been alleged of monopolistic practices in search dominance.

This has led to Alphabet’s shares declining over 6% in after-hours trading, despite YouTube’s otherwise strong performance.

Read Also:

Whatsapp Drops Support For Android KitKat

Meta Launching Free Subscription For Ad-Free Experience In Europe

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

Anthropologie Combines Digital & In-Person Shopping With Pinterest Powered By QR Codes

Anthropologie is set to launch a holiday showhouse in Brooklyn Heights. It will be showcasing fall furniture and seasonal decor within home settings. It will also be integrating digital elements with QR Codes. The company is using Pinterest as a visually influencing partner for this project. Customers will be able to make purchases directly from online shoppable boards with QR codes placed all about the place. Scanning them will take you to Anthropologie's Pinterest profile Pinterest creators like Brigette Romanek, Mallory Fletchall, Benjamin Reynaert, and Whitney Leigh Morris will be part of the campaign. It will be an influencer-driven social media event featuring Anthropologie items used by the influencers. Elizabeth Preis, global chief marketing officer at Anthropologie Group, says the company’s goal is "to create an immersive, out-of-store experience for our AnthroLiving customers to come in, explore, and get inspired." They have chosen Pinterest as their partner so they can reach a "new, eager, and excited audience.” Pinterest’s creative collaborations and trend analytics drew them to the social media platform. Opening on October 11, the holiday showhouse by Anthropologie and Pinterest will end on October 15. Appointments can be scheduled between 10 a.m. and 6 p.m. for shoppers. Stylists, too, will be available to help with any queries you might have with shopping and decor. Anthropologie will ensure stylists help you out. https://twitter.com/Anthropologie/status/1712135515238277389?s=20 Elizabeth has said, "At Anthropologie, we are driven by creativity, curiosity, and community, and more importantly, inspiring those values in our customers," continuing further, "The holiday season is when the true magic of our brand comes to life… Pinterest was the perfect partner for us to bring this activation to life and through their trend analytics, and creator partnerships, we look forward to reaching a new, eager, and excited audience." Aaron Mutscheller, President of Anthropologie Living and Terrain, explained, "Our ambition is to inspire our community from first click, and first step, with exceptional design and quality always at our core. With the holiday season upon us, we felt it was the perfect time to showcase the latest furniture and seasonal décor so that our customers will have the inspiration and required resources to thoughtfully curate their personal sanctuaries. Through our carefully chosen assortment of products, coupled with our emphasis on 'scaping' for a season of celebrations, we look forward to inspiring our customers to design their spaces with memorable experiences in mind." Learn More About: Pinterest Dark Mode: How To Enable Dark Mode On Pinterest? Get Pinterest Unblocked: How To Unblock Pinterest From Anywhere In The World?

Major Regulatory Approvals for Cross Border Acquisitions

Cross-border acquisitions can be impacted by a wide range of factors, so it is essential to develop a comprehensive framework for dealing with all the aspects of the acquisition process. Such a framework was presented last year at the Spring CLE ACC event. The presentation was put together by Jason Rabbitt-Tomita and Carrie LeRoy, two partners at White Case, one of the most prestigious international law firms. Their framework included all aspects of such a transaction from the processes and the timing, to due diligence, intellectual property matters, employment considerations, dispute resolution, and tax structuring. However, the largest segment of the presentation was focused on the major regulatory approvals required in international acquisitions, as these are usually the most time consuming and the most challenging processes in cross-border transactions. Antitrust : In regards to the antitrust laws meant to promote fair competition for the benefits of the consumers, cross-border deals can be subject to numerous reviews in different jurisdictions. As such, the buyers must be prepared to engage the Antitrust counsel and present the worldwide turnover of the target company. It is essential to identify possible antitrust risks and concerns and be prepared with prompt solutions CFIUS : The Committee on Foreign Investment in the United States can put major obstacles in the path or a cross-border acquisition, especially when it comes to tech companies. The major focuses of the CFIUS reviews are threats, vulnerability and risk profiles. In other words, they analyze whether foreign acquirers can exploit vulnerabilities or cause harm in matters of national security. The CFIUS approval process usually consists of consultations and other preliminary work, an initial 30-day review, a 45-day investigation, and a 15-day presidential review. Regulatory approvals in the People’s Republic of China : At the moment China is the biggest competitor of the California tech scene, but Chinese investors must jump through a lot of hoops to play in international markets. SAFE – The State Administration of foreign exchanges is in charge of all foreign exchange matters in China. Chinese purchasers must register all outbound investments to convert RMB to foreign currency and make outbound transactions and remit foreign currency. This registration is dealt with after dealing with MOFCOM and NDRC. MOFCOM – China’s Ministry of Commerce of their local offices must approve foreign investors for certain industries such as telecommunications, media, education, theme parks, and a few others. NDRC – The National Development and Reform Commission must approve all outbound investments of more than US$300 million from China. This approval can easily be gained with merely a formal filing, as long as it does not involve sensitive countries or industries. Other regulatory approvals : As we already mentioned, each country can require different regulatory approvals for foreign investors, so it is essential to analyze from the start whether or not the transaction can be consummated under said country’s legislation for the target industry. It is very common for multinational companies to close certain countries separately. For example, transactions in India often delay worldwide transactions and are often signed separately. This can also happen in France, where employee consultation requirements call for binding offers, specifically created for the French subsidiaries. Read More : Things To Do In Israel That You Must Know Finding The Right Moving Company

Acupuncture in the UAE and the Hospital of the Future

Acupuncture is a treatment method that involves the careful insertion of paper-thin needles at specific points in the body to promote healing. A specialist does this to balance the Qi energy to improve your wellbeing. This practice originated in ancient China, and although many people trust western medicine, acupuncture can be an excellent alternative in UAE. Throughout the years, scientists have conducted several studies to identify the effectiveness of acupuncture. They found out that this technique helps to manage pain and other health conditions. If you have always wanted to try an alternative treatment without side effects, you can visit any acupuncture center Dubai specialist for assistance. Many people in Dubai have embraced acupuncture as they realize that it can treat various diseases such as asthma, back pains, and even allergies. How Does Acupuncture Work? According to Traditional Chinese Medicine, diseases are caused by the disruption of energy flow in the body. Acupuncture aims to restore balance by activating acupoints. This releases the Qi which flows through the meridians. The needles in the acupuncture points activate the nerves which send multiple signals to the brain, which produces hormones to fight pain. Acupuncture Practice in the UAE: With the increase in the number of people who trust acupuncture in the UAE, there are many acupuncture center Dubai specialists you can visit for various problems. Acupuncture is effective in treating and controlling many diseases; that is why more people keep embracing the practice. The hospital of the future can benefit from acupuncture, especially in managing chronic conditions and pain. Below are some of the diseases the acupuncture Dubai clinics treat, and the practices the hospital of the future could borrow. Lower Back Pain: Back pain is common among many people, and it not only restricts mobility, but it also limits the things you can do. If you have this condition it is advisable to visit a certified acupuncture center Dubai practitioner to show you the way forward. This practice provides long-term pain relief, and it is pocket-friendly compared to other treatments. Allergies: Allergies affect our lives in different ways, for instance, you cannot eat some foods, or pollen might affect you. Visiting an acupuncture center Dubai specialist can help you to control these conditions. From sneezing, wheezing, puffy eyes, and runny nose, acupuncture works effectively. The best thing about this treatment is that you might start to notice changes after the initial session. An acupuncturist also helps you to discover if you are allergic to any foods or pollen. Cardiovascular Diseases: Heart diseases are the leading cause of death in the UAE; this is because of a sedentary lifestyle, smoking, and lack of exercise. Acupuncture is useful because it lowers blood pressure in patients with heart conditions. It is advisable to visit an acupuncture center Dubai practitioner instead of conducting the process by yourself. The insertion of needles at the acupoints lowers stress and boosts the functions of the heart for patients. Rheumatoid Arthritis: This is a chronic condition that affects the entire body, especially the joints. It also makes the immune system to fight healthy tissues. If you have rheumatoid arthritis, you might want to try acupuncture to relieve pain. This treatment reduces inflammation and chronic pain with no or fewer side effects. Remember, when you visit an acupuncture center Dubai physician to reveal all your concerns. Cancer: Although this treatment cannot treat cancer, it helps to relieve some of the side effects. People going through cancer treatment such as chemotherapy, or taking cancer medication might experience symptoms. Hot flushes, dry mouth, fatigue, and breathlessness are some of the symptoms. It also relieves nausea and vomiting, which is a side effect of chemotherapy. Some specialists might caution you on going for acupuncture before chemotherapy to avoid infection. However, you can do it before chemotherapy to prevent nausea. Other benefits include pain and anxiety reduction. Read more: The Functions And Benefits Of A Cancer App Addiction: It is difficult to overcome addiction, especially after many years. Apart from counseling and other forms of treatment, acupuncture can be effective. When you visit an acupuncture center Dubai doctor, he will help you to curb your cravings for harmful substances. You also experience feelings of calmness as well as no pain from withdrawal symptoms. Stimulation of acupoints leads to the release of endorphins, which act as a natural painkiller. According to Chinese Medicine, acupuncture helps to balance energy. This means a session helps to nourish and restore a patient’s energy. Many people trust acupuncture treatment in the UAE because of its effectiveness, low costs, and few side effects. More hospitals in the future should adopt the use of acupuncture in their facilities because it does not only relieve chronic pain, but it also helps to manage other conditions such as allergies and cardiovascular diseases. Remember to visit an acupuncture center Dubai specialist to discuss your treatment options rather than opting for self-treatment. Read Also: Finding The Right Hospital Planning The Perfect Event Charter In Dubai 6 Signs Of A Reputable Eye Doctor In Fort Myers

Youtube’s Ad Sales For Q3 Fy23 Surged By 12.5%, Reaching Nearly $8 Billion

Whatsapp Drops Support For Android KitKat: Latest Updates

Meta Launching Free Subscription For Ad-Free Experience In Europe

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Technologies For Creating A Startup Idea

How to Download Facebook Videos on Android?

7 Rules of Effective Ecommerce Web Design

The 10 WordPress Plugins Every Sucessful Blogger Uses

Follow Us

Recent

Best Practices In Banking Mobile App Development

5 Money-Saving Tips for Houston Drivers

Enterprise SEO Services: How Large Brands Dominate Search Results

One Perfect Day In Barcelona: A Deep Dive Through The Heart Of Catalonia

Related

Anthropologie Combines Digital & In-Person Shopping With Pinterest Powered By QR Codes

Major Regulatory Approvals for Cross Border Acquisitions

Acupuncture in the UAE and the Hospital of the Future

Youtube’s Ad Sales For Q3 Fy23 Surged By 12.5%, Reaching Nearly $8 Billion

Share this Article

Whatsapp Drops Support For Android KitKat: Latest Updates

Meta Launching Free Subscription For Ad-Free Experience In Europe

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related