Youtube’s Ad Sales For Q3 Fy23 Surged By 12.5%, Reaching Nearly $8 Billion

Published on: 27 October 2023 Last Updated on: 30 October 2024

All those pesky YouTube Ads are turning out to be a boon for YouTube. For the end of the quarter on September 30, 2023, tech giant Alphabet, the parent company of Google, reported a total ad revenue of $59.6 billion. The ad revenue touched $44 billion, which was brought in by Google’s search business, which marked a hike of 11.3 %.

YouTube has generated $7.95 billion in ad revenue for Q3 2023. It has been a 12.5% increase from the previous year. The corporation has credited the positive outcome to brand and direct-response advertising. The total ad revenue for the company has grown by 9.5%.

The ad revenue in the previous year had been a far lesser number- a mere 1.9% since 2021.

At an investor call, Sundar Pichai, CEO of Google, reported that daily views for the short-form video platform have increased significantly. YouTube Shorts has increased in views to 70 billion per day. It was 50 billion earlier this year. He even added that the company is planning to introduce enhancements for Shorts, including AI-powered editing tools along with other features.

In his statement, he said, “I’m pleased with our financial results and our product momentum this quarter, with AI-driven innovations across Search, YouTube, Cloud, our Pixel devices and more. We’re continuing to focus on making AI more helpful for everyone; there’s exciting progress and lots more to come.”

Google has registered a total profit of $19.7 billion for the third quarter of 2023. It marks a 46% increase from that of Q3 of 2022. The company’s total revenue has reached $76.7 billion (11%).

Google’s cloud computing services, Google Cloud, have also seen an increase in profit margins due to increased business in AI training tools. It marked a growth of 22% year over year in revenue.

Interestingly, Google Cloud’s performance in Q3 revenue of $8.41 billion fell short of investor expectations. It missed the planned $8.64 billion. Alphabet is even facing an antitrust trial, where it has been alleged of monopolistic practices in search dominance.

This has led to Alphabet’s shares declining over 6% in after-hours trading, despite YouTube’s otherwise strong performance.

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AI Coaching Comes To LinkedIn Learning: AI-Powered Innovations To Revolutionize Recruitment And Training

In a bid to adapt to the ever-evolving demands of the workforce and the expanding strategic role of HR departments, LinkedIn has recently unveiled a range of AI-powered products. This strategic move is in response to a survey that revealed a staggering 90% of HR professionals now perceive their roles as increasingly strategic over the past year. While the job hunting platform has many features that can make life easy for the users, like the open-to-work feature or the QR code, this one is a great boost for the platform combining the technology and AI innovations. LinkedIn's revolutionary Recruiter 2024 tool harnesses the power of AI, drawing from a vast repository of internal data encompassing more than 950 million professionals. The aim? To swiftly identify qualified job candidates that extend beyond the usual suspects. One of the standout features of Recruiter 2024 is its ability to decipher your candidate requirements in plain, natural language. No longer will HR teams need to invest precious hours in laborious manual searches. Instead, the AI effortlessly generates suitable candidates. https://twitter.com/lazi_tech/status/1709463363431116899?s=20 But that's not all. The AI-driven wizardry goes further by suggesting alternative locations, relevant skills, and remote work options, effectively broadening your talent pool. This bold move is a departure from the traditional reliance on well-known brand-name companies. Instead, it's all about tapping into candidate insights, gauging their willingness to work, and matching them with companies that align with their values. As per, Search Engine Journal, LinkedIn is also breaking new ground with the introduction of CRM Connect. This innovative integration bridges the gap between Recruiter and existing candidate relationship management systems, further streamlining the hiring process. LinkedIn Learning is also undergoing a transformation with the infusion of AI-powered coaching. Delivered through an intuitive chatbot interface, this feature offers tailored advice, finely tuned to individual job titles, career aspirations, and skill sets. Initially, the focus of this AI-powered coaching tool is on leadership and management skills. However, LinkedIn has ambitious plans to expand its scope, encompassing a broader spectrum of areas, thereby providing comprehensive support for professional development. Currently, Recruiter 2024 and AI coaching on LinkedIn Learning are in the pilot phase, accessible to a select group of customers. The roadmap, however, is clear: LinkedIn intends to roll out these innovations to all Recruiter and Learning Hub customers throughout the year.LinkedIn's latest endeavors signal a bold step into the world of AI-driven solutions, aimed at bolstering HR and learning and development professionals. With these groundbreaking tools at their disposal, the future of recruitment and training is looking brighter than ever. Stay tuned as LinkedIn continues to push the boundaries of what's possible in the professional landscape. Learn More About: How To Keep Up On The Latest News? Facebook Blueprint: Building A Strong Foundation For Social Media Advertising

Avoid Getting Stuck at the Airport After Arrival

The last thing you want to do after landing at the airport is to stay there. You were already in the air for several hours, so you want to go home immediately. Airports can be crowded and confusing. You also have lots of bags with you. If you are travelling with your kids, it can get even worse. There are ways for you to avoid getting stuck at the airport for a long time. Remember your luggage belt number: Not all airports have huge signs telling you where you can retrieve your bags. However, in most cases, you will receive an announcement before disembarking. Remember the number so that you can immediately proceed to that belt. The Luton Airport luggage retrieval area is massive, and you don’t want to waste your time heading to the wrong place. Prepare all your travel documents: If you got off of an international flight, you need to take your passport along with other items necessary if you are not a British citizen. Sometimes, the queue can be long especially if several flights arrive at the same time. You need to prepare the documents and head straight to the passport control area. Follow the signs: Even though Luton is a huge airport, you won't get lost if you know how to follow the signs. You can read the signs and head straight to the exit. If you get lost, you can find ground staff who can help point you in the right direction. Research the airport: You can find information about the airport online. You can also check the map. You will then know where to go as soon as you land. If there are other services that you want such as internet access, your research will point you to the right place. Arrange your cab service in advance: There are different options for airport transfer. You can use a train, bus, or hire a private limo. Public transportation is a big no given the number of people using it. If you are already tired from your flight, you don't want to be stressed out by public transportation. On the other hand, if you decide to hire a cab before you arrive, it will be there waiting for you at the exit area, or any other meeting point you agreed on. Simply head there, and you will be off to your destination in Milton Keynes. In no time, you will already be at home or in your hotel, resting. Check out a Milton Keynes airport taxi for more information on how to avail of this service, and how much you need to spend. No one wants to remain in a vast and crowded airport for a long time. You will feel stressed by the environment in the airport. You can avoid it by preparing for your trip and arranging every detail before you arrive. You may also communicate with someone you know who resides in the area to help arrange the details for you. Read Also: The Highest Mountains In The World 4 Do’s And Don’t’s In Paris

NFL’s Roger Goodell Praises Las Vegas Transformation

NFL commissioner Roger Goodell, spoke at a Las Vegas Super Bowl LVIII Host Committee brunch in Tuesday and he praised the city's shift in image in the last few years which has led them to land the league's championship game. Goodell also touched on other topics like the game's global appeal in a 25-minute sit down with Las Vegas Raiders president Sandra Douglass Morgan that also included appearances by other sports executives from premier leagues such as the UFC, the NHL's Golden Knights, the WNBA's Aces, Formula 1 and the NBA. Goodell addressed the crowd and said, "You really have become Sports Town USA. You really have, and that vision was set out, that vision was clear. We wanted to be a part of it, and I think when that happened, everything seemed to change and the stadium obviously is a key component of that. It's one of the reasons we struggled in Oakland is being able to get a long-term stadium that would work for us. Great news is this is home for us, so we're glad to be here." https://twitter.com/stevemcomedy/status/1732161471310901540?s=20 He added, "I'm going to credit this community because I think you've changed the city on a global basis. It is an extraordinary entertainment city and I think people see this city in a different way. Sports may be part of that, but we're all part of, I think every one of the sports that are represented here today would say that you've changed that, you've changed that narrative, you've changed that image, you've changed that platform. And I think, I probably would not have said 10 years ago, that I would see myself sitting here for a Super Bowl. But I'm not surprised." When Douglass Morgan asked whether Las Vegas would be in a "rotation" for the Suoer Bowl, Goodell laughed."We don't have a rotation of Super Bowls," he said, "but I have no doubt this is going to be a successful Super Bowl. We'll be back here a lot for Super Bowls." Read More About: Which Nations Have the Greatest Disconnect Between Their People Sam Altman, The CEO Of OpenAI Joins Microsoft Adding Further To The Controversy

Youtube’s Ad Sales For Q3 Fy23 Surged By 12.5%, Reaching Nearly $8 Billion

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Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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