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A Beginner’s Guide To Feminist Jewelry In 2021 By Leading Experts
When it comes to understanding feminism, we should start by understanding the history behind it all. You see not quite long ago, women even in advanced western developed and democratic countries were denied voting rights. In the UK, women could not initiate divorce proceedings. If they tried to argue for their rights as human beings, they would get beaten up or sexually exploited to keep their mouth shut. While cases of exploitation still abound, the fight led by feminism has led to developments in inequality between men and women. In this article, we look at one interesting topic of discussion that has come up in recent times- Feminist Jewelry. We speak to leading experts from Vogue to the Huff Post to try and understand what feminist jewelry is all about. Before we go to the jewelry bit, let us first try to look at the concept of Feminism itself. We will then proceed to understand the relationship between feminism and jewelry. Feminism: Meaning and Definition Many people and groups misinterpret feminism as the domination of women over men. This is a gross misinterpretation. In reality, feminism stands for the fight to guarantee equal rights for both men and women in different societal roles. These societal roles are both in the real of personal as well as the professional domain. Feminism then in the modern world is all about ‘freedom’. The freedom to take any partner with or without marriage, the freedom to practice or not practice a particular profession, and the freedom to have or not have kids. While you might read the above and think that this is all but natural, women have to struggle for countless decades and even centuries to reach where they were. While Sheryl Sandberg, Angela Merkel, or Indra Nooyi are leading the biggest companies and nations, their path was laid down by their ancestors decades ago. Feminism and Jewelry: The Connection between the two Again, to understand the modern connection and relationship between feminism and jewelry, we have to take help from history. In the ancient period, chastity, barrenness, simplicity, and virginity were concepts associated with good character women. Jewelry was seen as something that courtesans and lose women would flaunt. This was because wearing jewelry could draw the attention of the male gaze to the neck, wrist, and face of the woman. This was something that was considered to being overtly sexual. Good character women were supposedly prohibited from wearing jewelry for the fear of attracting the sexual male gaze. However, women that owned jewelry would fault it as a symbol of their economic prosperity and value. They took great pride in showcasing heavy diamonds and considering them to be status symbols that showed their freedom and strength. The earliest markers of feminism were sown during the period. This is why jewelry has always been intrinsically tied to the struggle and movement of feminism historically. Almost all historical traditions have showcased jewelry wearing women as lose and of questionable character. List of 5 Important Things Feminist Jewelry helps Women with In this section, we look at five important markers that have come to be associated with feminist jewelry in 2021. 1. The Freedom of Expression- For women, jewelry is a medium of expression. Just like your normal clothes or your watch can say a lot about who you are, jewelry too can have the same effect. This is why you see terms like ‘Boss Lady’, ‘Fearless’, ‘Queen’, ‘Slay’, and others being used in feminist jewelry. For women, this becomes a tool for expressing who they are and what they feel. 2. Sign of Financial Independence- The obvious that comes with owning and flaunting expensive jewelry is that ‘I can afford it.’ This means that financial freedom and independence are important in feminism. The struggle to earn livelihoods and get equal pay for equal work is one of the foundations of the feminist movement. Somebody independent has a strong personality in the world. 3. Drives home the point- I am a Woman- While wearing jewelry has picked up in men, the same is nowhere close to the use by women. Women understand jewelry. They equate jewelry as being something of a performance. The weight it has on the body, the sound it makes, is all something that women love. The fight for feminism is entrenched in the fact that it is centered around women. 4. A Conversation Starter in more ways than one- Every single time a woman does something different and away from the norm, someone or the other will try to point it out. Wearing feminist jewelry that is statement pieces can become a great conversation started to educate someone on what feminism is all about. Almost all of us have some or the other wrong notions about feminism. 5. Support to Feminist Artists and Companies- There are a very definite set of individuals and companies that create feminist jewelry. Like the movement, they have dared to walk against the tide of things. By buying such statement pieces from these individual artists and companies, the struggle around espousing feminism to the world continues. Supporting one another is the key to strengthening the movement. The Bottom Line: Women are crossing every male-dominated bastion and performing at the highest levels. Whether it is the sciences, technology, or the corporate world, they are proving their worth in the best possible fashion. Read Also: Hottest Trends In Diamond Jewelry How to Choose the Right Jewelry for Any Outfit Style Spot: Meghan Markle’s Jewelry Game
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How Do I Know If I Have A Valid Hernia Mesh Case?
Medical lawsuits are particularly hard to win since they need a lot of time to settle. Hernia mesh lawsuits are one of the most common lawsuits in court. Yes, it is shocking, but it is quite common. An expert attorney can build a fairly air-tight case against the company or the doctor with the right evidence. If you are a patient looking for reasons for a reason for this hernia mesh lawsuit, the following points might convince you to do so: 1. Health Issues The reason you went for a hernia mesh procedure was to cure your medical issue. Therefore, if it deteriorates your health further, then it is enough reason for a lawsuit. Complications arising from hernia mesh are more common than you think. For example, if there is a lack of proper attention, they can compromise your health. Usually, when mesh malfunctions, it causes infection and damage to other organs which can be serious for the patient. If there is no medical attention on time, it can cause life-threatening internal injuries. This factor alone should be enough to file a lawsuit. 2. Monetary Losses The primary purpose of any lawsuit is to look for fair compensation for all the plaintiff’s losses. Hernia mesh lawsuits are no different; the main reason behind filing this lawsuit is to receive financial compensation for the aggrieved party. These losses can be related to diminishing income, medical and pharmaceutical expenses, transportation charges, and any other cost related to it. Since the cure will add to the expense of the surgery, filing a claim to recover these expenses becomes a very valid reason to file a hernia mesh lawsuit. 3. Manufacturing Fault Believe it or not; despite being approved by the FDA, many hernias mesh fails because of a manufacturing fault. These the patient either doesn't know about these faults or are many doctors and company completely ignore it. Such negligence in a medical procedure can result in serious future injuries or loss of life. If you have suffered physical and emotional pain due to this oversight, you can file a lawsuit. Contact your attorney, and he/she will do the rest. 4. Physicians Fault Meshes don’t fail exclusively due to a manufacturing fault; sometimes, it’s the doctor who is to be blamed. A negligent doctor might put it in the wrong position or not stitch the wound properly. As you can imagine, it is a recipe for future disasters. If you realize that all your suffering is because of your doctor, then filing a lawsuit is important. You can analyze this by analyzing the doctor’s history or studying more about the mesh manufacturer. If the manufacturer's hernia mesh has a high success rate, your doctor might be at fault. 5. Labeling Error Mesh manufacturers know of all the complications that can occur when using their products. However, if they fail to mention them on their labels and packing, it can be a very good reason to file a lawsuit against them. What Are The Risks Of Not Filing A Hernia Mesh Claim If you’ve suffered complications from a hernia mesh implant, wondering if it’s worth filing a lawsuit. It can seem daunting to take legal action, but the risks of not filing a hernia mesh lawsuit are significant both to your health and your financial security. Possible Long-Term Health Issues First and foremost, failing to file a hernia mesh claim could mean missing out on the chance to obtain compensation for ongoing medical problems caused by the implant. Infections, bowel obstructions, and damage to other organs are only a few potential problems with hernia mesh failure. These issues can become increasingly worse over time if not sufficiently treated, further jeopardizing your health. Filing a claim ensures that you can seek damages related to subsequent surgeries or other medical treatment you may require down the line. Financial Hardship Another risk of not filing a claim is the financial strain that could come from mounting medical bills. If your hernia mesh has malfunctioned, you could face costly procedures, hospital stays, and continuous doctor visits. Without compensation, you’re left to pay for these out-of-pocket expenses, which can quickly add up. Even if your insurance covers part of the cost, you’re still likely to face co-pays, deductibles, and other related expenses. Filing a hernia mesh claim could help you recover these financial losses. Loss of Legal Rights By not filing a claim you may be giving up your rights. Most hernia mesh lawsuits will have a statute of limitations that you need to file by or else it is too late. If time runs out on you, then there’s nothing more you can do but miss out on compensation for all the pain and suffering, medical bills, and lost wages. There can also be emotional effects of such injury as well. It’s frustrating and stressful to know that you’re suffering because of someone else’s negligence. Filing a claim can help you feel empowered as you make the responsible parties pay for what they’ve done to you. No Chance of Compensation Lastly, one of the biggest risks of not filing a hernia mesh claim is that you could potentially miss out on the compensation you are owed. When you file a lawsuit, you could recover compensation for medical bills and wage loss, as well as damages associated with your pain and suffering. Therefore, if you're experiencing problems related to a hernia mesh implant, don't take chances with your health or finances. Immediately file a claim today! Read Also: Hagen Rosskopf Explain What to Look for in a Personal Injury Attorney Few Reasons Why You Deserve To Hire A Personal Injury Lawyer Florida Car Accident Lawyer: The Ultimate Approach to Winning Car Accident Cases
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New To Real Estate? Here Is How You Can Improve Your Lead Generation
For starters, the term “the best” is a wide term. One could think of a quality that can sustain them as a solo agent. While others might think of lesser quality with a lot more quantity for a real estate team. You will have to define what you best real estate seller leads for your real estate lead generation. Social Media Real Estate Seller Leads Social media is a great platform to generate real estate leads. These real estate leads will typically end up costing you less money per lead than other sources. The reason is simple. These leads have a strong call to action in all sought of potential seller. They might be three years out. Or, looking to sell their home now and needing a real estate agent to help them now. In short, these ads are like billboards right in front of you with a strong call to action. Hence, it is important to have a good ability for the potential lead who was not even looking for information prior to seeing your ad. With just one click, they are on your home valuation landing page, giving you their contact information. Cold Calling FSBO, Expired Listings, And Cancelled Listings Real estate agents who specialize in cold calling are the toughest of the toughest real estate agents. The cost to dial these real estate leads is very inexpensive. However, the fight must be in the real estate agent to survive in this lead source. They are going up against other extremely skilled real estate agents. The one who has mastered the scripts and rebuttals to win in the cold-calling arena. Once you have mastered your expired listings scripts and rebuttals. For example, you need to book your appointment usually within one to two hours to be at their property fully ready to list it. If not, I assure you that other real estate agents will beat you out time after time. Google Real Estate Seller Leads When you are looking for seller leads online, Google offers one of the best ways to attract higher-quality leads. A seller leads that first says, “I have a problem, and I need a solution, so I am going to google it”, has just increased their quality score. Then once they visit your real estate seller landing page and provide you with their valid contact information, you just got a lead most likely looking to sell their home if not now, in the nearing future. Unlike social media, real estate sellers lead Google One had to think about it and seek it out. Farming Real Estate Seller Leads Why should you generate seller leads through farming is a great question. Your quality of lead will increase with constant branding of yourself or your team to your local community. Even though you are constantly in front of them, they are seeking you out as google seller leads do. The reason why this one will increase in their quality score is that your farming has increased their ability to trust you. Once the seller leads land on your landing page, they will be more likely to give you their valid contact information, unlike Google and social media. The quality score goes from Farming to google, to social media in this order from higher to lower. TV, Radio, And Billboard Real Estate Seller Lead When you generate seller leads from TV, Radio, and Billboards, you now are leveled up that much higher than even farming. Where farming is mainly local and can use a billboard too, TV and Radio can cover entire cities and counties. Potential home seller leads are seeing you constantly and building celebrity status over time. The issue in most real estate markets is that the average successful real estate agent cannot afford these advertising platforms. However, the ones who can crack into these sources commonly end up getting high-quality and quantity real estate leads. Commonly you find your top real estate teams doing their real estate lead generation this way. Past Clients And Sphere Real Estate Seller Leads If you are on a tighter budget but you still can afford to advertise and do a good amount of marketing to your past clients and sphere, this is a great source for a solo real estate agent. These without a question should be one of your highest quality real estate seller leads. The reason why they are such an amazing source of real estate seller leads is that they already know you, like you, and trust you from your existing and prior relationships with them. This is why it could be the number one real estate lead generation for solo agents. Even though this is a scalable real estate lead generation method, it is not the wisest one to scale for a real estate team. The last thing you want to do is spend all your money making another real estate all-star on your team with their past clients and sphere so they can just take your spending and walk away with all your strong efforts and financial investment into their database. SEO For Real Estate – How To Master It When it comes to generating real estate seller leads, SEO (Search Engine Optimization) can be a game-changer. But how do you really master it and make it work for you? What Is SEO For Real Estate? First things first, at its core, SEO is the practice of getting your real estate website to show up higher in search engine results pages (SERPS) like Google when someone types in “sell my house,” “real estate agent near me,” or “best time to sell a home” and more traffic/leads come to whoever shows up higher. Let’s face it, if someone is searching for something about selling a home, they probably need an agent! So, let’s start there; how do you actually get started? One of the very first things you should learn about when optimizing for search engines is keyword research. Essentially, you want to figure out what potential buyers are searching for online in your market. Tools like Google Keyword Planner or a service like Ubersuggest will allow you to see the most searched terms in relation to real estate. Once you have your list of keywords, use them naturally throughout your website on your blog, service pages, and image descriptions. Develop Amazing Content Now, just having the right keywords is not enough. Google rewards high-quality and relevant content. Start a blog and showcase your knowledge. Write articles on the local real estate market, how to stage a home for sale, or things sellers can do to add value to their home before selling. Just ensure everything you write is informative and easy to read. Google likes that, and potential clients will, too! Establish Yourself as an Expert Links are important for SEO, too. The more high-quality sites that link to your website, the more likely you will be seen as a trusted authority by search engines. Try to get backlinks from reputable real estate blogs, local news websites, or even other professionals in your field. Local SEO is Important, Too Local SEO is important for real estate agents. Most of your business comes from people in your geographic area, so optimizing for local searches is a no-brainer. Ensure your Google My Business profile is complete and up to date with your Name, Address, and Phone Number (NAP). Also, positive reviews will help increase your authority in local search results. Summarizing Up Your Real Estate Lead Generation Options While there are several different ways to get real estate leads, there will commonly only be one wise selection that meets your unique personality to generate seller leads. Plus, for some real estate agents, they will not be able to afford some of the platforms for real estate leads. This will leave them looking for different lead generation ideas for seller leads. The bottom line is to choose what lead generation you can afford and stick to it. Then build a system around it and make sure you are always inspecting what you expect, so that you can scale it as much as possible. Read Also: How to Use Videos to Get Real Estate Leads from Social Media with Little Effort Is Real Estate Investment Trusts A Good Career Path? REITs Pros And Cons
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Content Marketing Mistakes You Shouldn’t Be Making
By now, most people know the value of a content marketing campaign to your business. Given the reach and convenience of the internet, most brands are bound to hop onto the content marketing bandwagon. The only problem here is that not everyone who hops onto trends completely understands them. Before you fully commit to a content marketing campaign, it’s important to know what you’re getting yourself into so you can avoid making catastrophic errors. In this article, we have outlined some horrible content marketing mistakes many marketers are making these days. Read this article if you don’t want to make these mistakes. Why Should I Consider Investing In Content Marketing? ROI: The first reason that content marketing is beneficial is that it significantly contributes to your return on investment (ROI). ROI can come in different forms, such as a customer subscription, better brand visibility, improved brand reputation, increased inbound traffic, and customer loyalty. Establishing Brand Authority: Content marketing also helps establish your brand as an authority, so long as your content is of good quality. You can even become your niche’s primary source of information. When this happens, customers are more likely to remember your brand whenever they need a product or service that you offer. Interact with Target Audience: Finally, content marketing is a potent means to interact with your target audience (and your target demographic). Sharing content helps you build trust with your audience, and it also acts as a means to extend your reach even further whenever your audience shares your content. Lead Generation: Furthermore, frequent followers and readers eventually become actual customers. Content marketing is a useful method to bolster your business’ performance, but only if you utilize it properly. It’s not a silver bullet that’s going to solve all your marketing problems. Generally, your best course of action is to hire a content marketing agency to launch and implement your campaign properly, but for those who want to try their hand at doing their own content marketing, there are some mistakes that you need to avoid. Poor Audience Understanding At the core level, it boils down to how well you know your audience. Your marketing message will work through the content you publish when you know who you are speaking to. The digital mediums, the analytics, and the other technical aspects come way later. Publishing content without knowing your audience is simply shooting arrows in the dark. It negatively impacts the different marketing and sales metrics you are trying to achieve. Here’s how your digital presence might suffer if you make the mistake of not understanding your audience – Low Engagement When your content isn’t aligning with your audience, your website will suffer from low engagement. Low Traffic: Your website can also suffer from low traffic. Poor Brand Reputation: when your business content is everywhere, your audience doesn’t recognize what you are posting. You also don’t get to build your brand image which can sustain your business for the long term. Poor SERP Ranking: readers will not stick around to read content that isn’t engaging, giving your website a poor search engine presence. Publishing Content Without A Goal In Mind: If you aren’t doing anything for free then you shouldn't also do anything without a purpose in mind. Whenever we publish content, it’s important to always have a goal in mind. You have to determine whether the goal of your content is to sell, generate leads, inform, or engage with your audience. These goals or purposes shape your content strategy, which dominates the core function of your content journey. What’s the content journey, you ask? It’s your process to create, publish, distribute, promote, and measure your content. Then there are your content channels and promotion tactics based on the type of channel and the type of content you are putting out. Yes, we are talking about everything starting from Social Media and YouTube to Blogs. If you are posting it on Instagram, you’ll use Instagram analytics. But, for blogs, you’ll need to use tools like Google Analytics. Your goal will determine things about your content, such as your call to action and tone (whether conversational, informative, or imperative). For example, if your content is meant to sell a product, it needs to sound friendly yet informative. A post that’s meant to engage with your audience is best written in a sincere, genuine tone. Failing To Utilize Paid Content Amplification: The internet is currently oversaturated and highly competitive. Content brands are constantly vying to get their message on the feeds of prospective customers. The brand that gets relegated to the background will surely lose customers, even if its product is superior to that of its competitor. Paid amplification helps your content reach your intended audience, and it almost always produces quality leads. Consider the fact that even industry giants make use of paid content amplification. This means that you should do so as well if you want to stay relevant in your chosen industry. Forgoing The Use Of Social Media Stories: Social media stories are mobile-viewed vertical videos and images that appear outside a user’s regular feed and last only 24 hours. Storytelling will be the key to distributing your content successfully. Stories are perfect for building emotional connections with your audience because they are more casual and are mostly used as a medium for real-time engagement. Stories also have a natural progression. This means that users can arrange their content to be more cohesive to viewers. Stories also allow users to enable their viewers to react to the story while also helping users determine the type of content that viewers want. Limiting Your Content Form: In today’s market, text and image content alone will not differentiate you from your competitors, especially when you consider that users are gradually shifting away from written content because of the increasing popularity of video content, podcasts, and infographics. This is especially true considering how these types of content are also searchable on major search engines. It’s important to invest in other content channels to maximize your reach. This also allows your users to choose how they consume your content. The best part about this is that you don’t necessarily have to generate new content to fill these channels. In fact, you can repurpose written content and simply change the channel they’re published on. An old blog post can serve as your framework for your video and audio content. Your users will appreciate the variety of your content, and this variation will also help improve your website’s SEO ranking. Ignoring Data Analysis: Successful content marketing is not just based on artistic taste and content popularity. It is also heavily influenced by data. Running an analysis of your campaign’s performance grants brands the insight needed to make informed decisions regarding content. The numbers will help you determine which approach is better for a particular demographic. This also allows users to correct a wrong approach. For example, if you’ve discovered that most of your users are active at a certain time, then use that data to determine the best time to publish your content. Simply ignoring the data will not only rob you of the traffic you would have gotten otherwise, but it will also convey that you’re indifferent to your audience, which will eventually spell the failure of your campaign. Conclusion Content marketing is a boon to business owners because it grants them the ability to grow their businesses quickly. It requires a lot of work and experience to get it right the first time, but since you’re posting your content on the internet, it essentially means that as long as your website is up, your content will continue to do its job. Whether your content becomes effective or not depends on whether you do things correctly. Read Also: 4 points to consider when creating a Great Content Marketing Strategy Crucial Role of Content Marketing in Local Business Required Content Marketing for Your E-Commerce Know Why Content Marketing Is Important For SEO
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Elevate Your Home With Unique Ceiling Textures
Drywalls are those construction materials that are used to create walls and ceilings in your home. Not all that, but drywalls also come in handy if you want to create design features like eaves, arches, or any mind-blowing architectural requirements!!! Do you know the best part about drywalls? These are super easy to install, highly durable, and only require simple repairs when damaged. So, drywall is a flat component composed of calcium sulfate dihydrate, typically between thick sheets of backer paper, and facer, used to construct interior ceilings. Let’s talk about the ceiling textures and the drywall options you can choose for your home!!! The Ceiling Textures And Your Drywall Options Decorating your home can be a real challenge for many !!! Therefore, choosing the right drywall finish or texture can prove to be a hard nut to crack. And it’s very natural to get in a state of indecision if you are handpicking it for your new home or renovation project. There are so many options that it feels like you are “searching for a pearl in an ocean.” Making up your mind about whether or not to go texturing your ceiling can be a tough job. And even if you choose to texture your ceilings, there are chances you’ll be confused about which one to go for!!!! And remember, getting the drywall right is the first step of tiling projects?”. But No Need to Worry!! This article will guide you in choosing the perfect texture and drywall option for your ceilings to look more elegant than ever!! 1. Sheetrock Texture: Old Is Gold Sheetrock ceiling texture is a drywall ceiling texture that has been famous since 1917. The reason this drywall texture is so awesomely renowned is because of the artistic look that it gives to your ceiling And the best part is you don’t need to use any sort of spray paint in this case. You can achieve this texture by using your artistic hand technique and without using any special brushes. This texture is perfect for any room. There are no restrictions on the use of this ceiling texture. 2. Stipple Brush Texture: A Test Of Your Skill This texture is not as easy as it seems. You need skills to create this texture. To create this texture, you need a roller and slap brush. The fascinating fact about this texture is it can cover the bumps and holes on your ceiling. And if you have the skills, then this texture can surely make your ceiling look gorgeous than ever!! 3. Swirl Texture: Creativity Taken To A New Level To achieve this texture, you need either a roller or sprayer. You can also do this by using a technique called “the basic swirl” method. But one thing that you need to keep in mind is while creating this texture, you’ll need a lot of patience to get the best result. And the difficult part is you need to create the pattern before the mud dries. So, make sure to have a helping hand by your side. Overall, the texture can really give that awesome look on your ceilings if you do it in the right way!!! 4. Orange Peel Texture: A Color Of Choice The name suggests all the colors of orange skin, but sometimes it’s also called “an eggshell” ceiling texture. If you really love this color, then this can be on the top of your favorite lists. To create this texture, you need to apply thin mud to the ceiling using a spray gun set at very high pressure. The more artistic mind you have, the more artistic look it has got!!!! 5. Smooth Textures: Choice Of Many If you are someone who wants the best at a cheap cost, then this texture is just the right choice for you. Moreover, you don’t need to have many skills to create this texture design. The look of this texture is just mind-blowing, and if you are someone who likes things to be consistently gorgeous, then this is the texture you can have for your ceiling. This texture is effortless to remove and is also perfectly suited for any room. 6. Tree Bark Texture: Beauty Of Nature If you are someone who loves nature and wants to bring the reflection of nature inside your home, then this textured style is just the option you can have. This ceiling has the look of a tree. You can create this texture just by using a heavy roller. The texture might look simply, but it’s very artistic and can surely catch the eyes of many. If you have a farmhouse, then this texture will double the beauty!!!!! 7. Slap Brush Texture: Slap The Beauty Out Artistic, gorgeous, beautiful, and elegant are the nicknames you can give to this texture. A complete package of beauty!!!! To get this texture, you’ll need a brush with very stiff bristles and thin mud. Firstly, you have to cover your ceiling with mud using a roller, then take the brush and slap the ceiling from the edge. This can be a hard nut to crack because if you don’t get it right on the first shot, the whole ceiling might end up looking messy. 8. Popcorn Texture: Cottage Cheese This texture, also known as the “cottage cheese” or “acoustic” ceiling texture, is probably one of the most famous ceiling textures ever!!! If you look closely, you’ll see it’s kind of a look-alike of “popcorn.” That’s why it’s called “popcorn texture.” To achieve the correct texture, you need to use a sprayer to apply to your ceiling. This contains Styrofoam with mud which gives that puffy effect. But it will require you to have a lot of skill to achieve this effect. That’s because the “popcorn texture” is both challenging to apply and remove. I hope this article will help you to know about the needs of ceiling textures and drywall options. And now I believe you’ll be able to get yourself the perfect texture for your ceilings. How Can I Remove Old Ceiling Textures Safely? Removing old ceiling textures can be a big job, but it doesn’t have to be intimidating! If you want to update your ceiling and get rid of that outdated texture, I’m here to help. No matter if you have popcorn, stipple, or another type of texture, this process takes a little bit of care, but don’t worry! Here’s a step-by-step guide on how to remove an old ceiling texture without breaking your back or the bank. Step 1: Test For Asbestos Before you get out any tools…safety first! Remember, many older ceilings (especially those with popcorn texture installed prior to 1980) contain asbestos. Before doing anything else, have your ceiling tested for asbestos. You can hire a pro to test the ceiling or buy a self-test kit. If asbestos is present, halt all work and consult pros immediately. Asbestos removal is not a do-it-yourself job because it poses serious health risks if mishandled. Step 2: Clear The Room If there’s no asbestos present, it’s time to get the room ready. Cover all the furniture. You’d be amazed at how far a fine mist of water, compound, and paint can travel! Also, plastic should be removed from the floors, and tape should be around any ceiling fans or lights that are not being removed. I can personally tell you we didn’t do this. We found dried white dust on our bedspread when we were stripping the wallpaper in our bedroom, and we had to clean up all the residual dust a little too late. It was wild! Step 3: Soften The Texture For Better Finish Here’s where the fun starts! To make that texture easier to remove, you’ll need to soften it. Fill a spray bottle with warm water and mist the ceiling. You don’t want to drench it. If you put too much water on the ceiling, it could end up damaging the drywall underneath. Allow the water to sit for about 15–20 minutes or so, giving it time to penetrate and loosen up that texture material. Don’t rush this step. It’ll only cause more work for you in the long run. Step 4: Clean Your Work Grab a wide putty knife or scraper and start scraping off the texture. Do small sections at a time, and scrape at a shallow angle so that you don’t gouge the drywall underneath. If it’s not coming off well, spray some more with the water bottle and let it sit for a little longer. This step can be kind of messy and time-consuming, but have patience because, in the end, you will have a nice smooth ceiling. Step 5: Patch & Sand Once the texture is gone, you may notice a few dings or dents in the ceiling. Don’t worry! Just fill them with some joint compound, sand it smooth, wipe away any dust and you’re ready for a new ceiling. And that’s it! A fresh, smooth ceiling in no time! Read Also: Here’s How to Turn Your Garage into a Bedroom on a Budget! Turn your attic into a living space
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The Quaint Community In Lewes, Delaware
You can find great things from the second smallest city in the U.S. Delaware has one of the most beautiful sceneries, from river towns and beachside havens to historic hamlets. Generally, the state has plenty to offer when it comes to bursting with charm. Specifically, Lewes has gained popularity among retirees and job seekers for its fashion-forward boutiques, sophisticated fine dining, and affordable homes. Lewes: What do you need to know about the city? Lewes is a charming coastal community in Sussex County with a population of around 3,000. Lewes was the first settlement for the Dutch settlers in the 17th century and is commonly referred to as The First Town In the First State. The town is nestled between the Great Marsh Preserve wetlands and the beautiful Cape Henlopen State Park beaches. The town’s strategic location centers around the Rehoboth and the Lewes Canal, characterized by ancient picturesque buildings. With some ancient buildings transformed into museums, the structures elicit memories of the Dutch settlement and provide a glimpse of the town’s progress so far. For instance, the Ryves Holt House, located at the heart of the town, is thought to be the oldest structure in the whole of Delaware. Other structures, such as the Cannonball House, show the remains of the 1812 British bombardment during the War. The Economic Landscape Lewes's economic landscape is very important for future homebuyers to know. The city has been facing significant population growth over the last few years. Population: The growth rate has been around 6.6% from the time of 2010 to 2020. This projection suggests that the growth of the economy is upward and is going up to 4.9% by the year 2020. This growth is quite important for making the place an important and profitable place for real estate investments. It’s the factor that drives housing demand in the location (Lewes). Real Estate Market: The current home price in this region is around $569,990, and the average price of homes is $251 per square foot. This pricing is something that reflects competition in the real estate market, appealing to investors and prospective homeowners. It’s safe to say that the real estate market in Lewes, Delaware, is quite competitive and attractive for both homeowners and estate sellers. Job Market: Lewes also has a robust job market that supports different industries and attracts talents from all over the country. The place employs more than 35000 people working in different job roles across industries. However, it’s important to note that there’s a huge discrepancy in the earnings and how the job market is shaping the community. There’s a potential economic disparity that can potentially affect the local residents. Demographic & Community Composition Lewes's demographic profile reveals a strong and educationally more capable community than other areas surrounding it. It has 52% residents who hold a college degree. Thanks to educational attainment, a huge range of workforce supports local businesses and industries. However, as previously suggested, economic disparities exist among people working at different professional levels. Some of them earn a high income, while others live below the poverty line. The younger individuals are comparatively the lesser earning people in this place. Lewes Delaware Local Businesses There are many local businesses in Delaware. The local business scene includes lots of shops and restaurants thanks to Delaware being one of the tourist attractions. The historic district of the town also reflects rich cultural significance, attracting tourists from different places. However, despite its cultural riches, Delaware small businesses and boutiques have to face larger retail stores and bigger businesses. There’s seasonal fluctuation in different businesses, decreasing and boosting profitability from time to time. It’s important to consider different digital marketing tactics to improve business profitability. Targeting advertising, increasing visibility through Google My Business, and local SEO can help businesses a lot. How has Lewes grown in recent years to become a major city? In the 1960s, Lewes was just a home of fish processing plants but has now been dominated by opulent beach houses, boutiques, and bistros. Besides, Lewes weather is friendly for people of all ages, with the winters being typically mild and perfect summers for a walk on one of the beaches, such as the Cape Henlopen. Lewes is truly a town for everyone where you can explore the charming restaurants and local shops. You’ll appreciate the annual events held at the town involving locals and visitors enjoying and participating in Coast Day, the Christmas parade, the popular Antique Show, the Doo-dah parade and the First Thursdays Summer Concerts-just to name but a few. Can I Find Homes For Sale In Lewes, Delaware? Delaware’s booming real estate market has extended to Lewes, where beautiful homes are established facing the serene beaches. Most of the communities in Lewes occupy homes facing the Rehoboth beach for tranquility and fun. There are plenty of affordable homes for sale in Lewes, Delaware, for you and your family, with the median home value ranging from $388,000. This year, there has been an increase in home selling due to the rise in demand. The increased job opportunities in the numerous offices, restaurants, and shops set up in the town contributed to the demand. The serene environment provides sufficient space for every home, leaving you with ample space to walk around. The Bottom Line: Moving to Lewes would be a dream come true for you whether you are avoiding noisy streets, coming to retire, or having a taste for beautiful scenery and beaches. Lewes provides the best environment for you to settle with your family and live the life you always admired. Take time to choose the best home for you with the help of professional realtors you find around. Choosing the best home in any place requires one to check different parameters like population, real estate market condition and gathering information about the location. If you are considering a home in Lewes, the information added in this article should help you. Thank you for reading. Read Also: Make the Most of a Business Trip to Chicago So Much to See and Do during a Visit to Chicago Construction Plans in Australia Cost of living in Seattle
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5 Ways Marketing Strategies Will Change Post COVID-19
To think life will go back to normal post-Pandemic is a pipe dream. The world underwent a paradigm shift to the new normal, and there is no returning now. The COVID-19 Pandemic has brought many changes we couldn’t have ever predicted. The unheralded health crises impacted nearly everything, from personal affairs to governmental decisions and even corporate matters. Business operations, in particular, faced quite a few alterations. Digital mediums took over the world by storm, and e-commerce businesses experienced a significant rise in demand. These reshaped business activities welcomed a considerable restructuring of marketing strategies. Marketers primarily shifted their focus to online tools, giving digital marketing an unanticipated hype. Given the technological innovations rate, marketers expect to see many more advancements in the marketing department post-COVID-19. Read below to find out how marketing strategies will change after the Pandemic. 1. The Importance of Online Presence: If businesses have to choose one takeaway from the crisis, it would be essential to have an online presence. With strict lockdowns and restrictions on going out, the entire world switched to conducting and participating in businesses online. Many also realized the convenience such platforms bring. Hence, owning a website has now become an essential business marketing strategy. Almost 56% of businesses with a website perform better as compared to the ones without a website. Besides, a website is one of the most powerful digital marketing tools. It marks your presence on the internet and helps you get more reach. A website also lets you upload a customizable flip book or eBook where you can share all necessary details about your products and services. It is an exceptional technique to spread awareness about your brand, attract traffic, and eventually boost sales. A website gives your customers ease of access and costs much less than traditional marketing, and dramatically impacts investment return. It is a proven worthwhile investment. An authentic-looking website enhances your business’s professionalism and adds value to it. Hence, having a website is vital for a business’s success. So, it is safe to say that website marketing will be a critical element post-COVID-19. 2. The Emergence of Social Media: Social media is undisputedly the king of marketing. The world is quickly becoming digitally advanced, with social media users increasing rapidly. Nearly 83.3% of people use social media worldwide, and the figure is likely to grow by 10% each year. Not only that, 71% of businesses have a social media account, out of which 90% experience improvements in sales and growth. 90% of users connect with brands through social media, and 54% of consumers make purchases from brands after scrolling through the brand’s social media account. The statistics above prove the criticality of a social media presence for businesses. The future is uncalled for, but one thing is for sure; social media’s regime will only grow. Social media helps connect brands with potential customers and allows marketers to make informed decisions based on the target audience. It also gives businesses an incredible opportunity to grow. The paid advertising options on Facebook, Instagram, and Snapchat are the easiest, quickest, and most affordable promotion plans for your business. So, you can popularize, promote, and increase your brand’s overall ROI without breaking the bank. Social media is here to stay and quite possibly grow into a platform unimaginable. Hence, social media was, is, and will remain, marketers, fundamental focus. 3. Video Marketing: Video marketing was every marketer’s favorite even before COVID-19 and is still growing phenomenally. Studies confirm that videos interest more users than any other graphics form and carry great potential for attracting customers. YouTube and other video streaming sites are experiencing an incredible increase in usage. These sites allow businesses to market their products and services or raise brand awareness in the form of high-quality videos. Video content also plays an essential role in emails. It exceptionally increases your email’s click-through rates and decreases the unsubscribe rates. Additionally, it boosts your SEO by attracting traffic and increasing your site’s searchability and visibility on different search engines. After seeing how effective video marketing leaves on the brand and consumers, it is likely to grow and remain a powerful marketing strategy in the future. 4. Customer Retention and Loyalty: One major disadvantage many businesses had to face due to the Pandemic was to cut down costs in essential areas like marketing. As a result, markets had to shift their focus to different, long-run marketing tactics like building customer loyalty. Customer loyalty helps you stay one step ahead of your competitors. Loyal customers give you valuable feedback, increasing your business’s rating and eventually attracting new customers. Building customer loyalty considerably reduces your marketing spending, but retaining a customer also leads to a more profitable outcome. Remember, customer retention is what powers customer acquisition. The free word-of-mouth promotion your business gets from loyal customers is one of the most significant benefits of building customer loyalty. Loyal customers are also likely to make purchases repeatedly and trust your business enough to pay premium prices. 5. Less Is More: The Pandemic has stipulated marketers think about innovative marketing strategies without having to go all out. They have to find ways to develop creative marketing campaigns, which are both practical and inexpensive. Moreover, with a limited budget, marketers have restricted resources which they have to ensure to save for more than one campaign. In short, the coronavirus has compelled marketers to do more with less. Marketers need to make efficient use of technology to find solutions and make decisions quicker. The “less is more” trend will continue long after the Pandemic is over as marketers turn their attention to enhancing innovation and improving skills. Conclusion: Businesses will undoubtedly have to deal with the pandemic effects for a long time to come. However, organizations have to push ahead. The Pandemic led to several changes in consumer buying patterns which marketers cannot ignore at any cost. The changes in consumption techniques encouraged marketers to think ahead and think creatively. Even though companies cut down the cost of marketing immensely due to COVID-19, the role of marketing has thoroughly increased during the Pandemic. However, there is still quite a lot of room for growth and innovation. These alterations in marketing strategies are likely to continue and grow post-COVID. Read Also: Key Components for Your Marketing Stack How To Foolproof Your Digital Marketing Strategy? Why Email Marketing is the BEST Digital Marketing Outreach in Singapore
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What Are The Best Strategies To Manage Insomnia?
Do you know why insomnia takes place? This can happen for many reasons, including unnecessary stress, work pressure, bad health habits, and otherworldly affairs. Not only that, specific life trauma or incidents like the death or the illness of someone close, married life complications, or even job loss. All these can lead to insomnia. Sleep plays a vital role in developing your brain and body. It also helps to repair any damaged cells or blood vessels. On the other hand, insomnia or sleeping disorders can deteriorate your body and increase heart attack and stroke risks. So, insomnia is a condition where people suffer from inadequate or insufficient sleep. And it can turn out to be a real problem if not treated well. In this article, I’ll illustrate the five magical ways you can deal with insomnia. Ways To Defeat Insomnia- THE 5 GOLDEN RULES When life throws you problems, don’t waste your time focusing on the issues. Instead, put your complete attention on achieving the solutions. Insomnia is a challenge that might try to kneel you down, but through this article, you’ll be getting all the tactics to deal with it in a more innovative and more effective way. 1. Don’t Change Your “Wake Up” Routine If you are reading this article now, make sure to follow this step. NO MATTER WHAT!!!!! I know many of you might be wondering, “Do I have to wake up early even during my desired weekends?” -The answer is ‘YES” if only you want to get rid of insomnia!!! It can be a tough job, I know, but you need to go through cuts and burns if you want to achieve something. The reason you must sacrifice your habit of staying late in bed even during your weekends is because you must bring yourself to a routine where you will always have a consistent sleep and waking time. When you have mastered this technique, you’ll notice that your sleeping disruptions just magically vanished. 2. Wave Goodbyes To Nicotine And Caffeine If you love smoking cigarettes and drinking deliciously hot and strong midnight coffee, you just must quit it!!! To heed goodbyes to insomnia, you first must learn to say goodbye to your smoking and caffeine intake addictions. Caffeine can keep you up late for several hours, and trust me, it’s more than enough to disrupt the “complete sleeping cycle” yours. It can also awaken you frequently from sleep, resulting in “poor quality sleep.” Nicotine is also on the same side as caffeine. These, too, result in sleep deprivation!!! When you smoke a cigarette, it stimulates the effect of nicotine. And this addictive drug can be highly responsible for insomnia. Most smokers take at least one cigarette before going to bed. And this can have a significant impact on your sleep. So, it will the “golden achievement” of your life if you can quit these habits for good!!!! 3. Cut Down Unnecessary Naps And Increase Exercise I know naps can refresh your mood. And a few hours of extra sleep can make you feel more energetic. But these naps are also one of the main reasons for sleep disorders. And do you know why? This is because napping affects your sleeping patterns. For instance, you are habituated to sleeping at night when the lights are turned off, and it’s quiet. Therefore, your mind knows it’s nighttime, and you have to sleep. On the other hand, while taking naps, there are no such scenarios where it’s dark and quiet, and even the place where you sleep might be different like you are taking a nap on a couch or sofa. So, the mind eventually disrupts your sleeping pattern because it’s not your regular bedtime. Undoubtedly, exercise keeps you fit and healthy. But did you know that it also helps you to restore the proper balance of your sleep? -Yes, exercises help you to get rid of insomnia!!! But you need to make sure not to perform any exercise immediately before you go to bed. Instead, try to finish it at least two to three hours before going to bed. 4. Make Sure To Be Comfortable And Discard All The Worries When Going To Bed The environment you are in has a tremendous impact on your sleep. By environment, I mean to say the “place your sleep.” To have a good sleep, you need to have a mild temperature, a comfortable bed, and no lights should be turned on while you are sleeping. If you have pets, don’t keep them in your room if they make noises at night. And one of the most essential “golden rules” that you need to keep in mind is “not to sleep with loads of stress in your head.” Stress is temporary, but it can make insomnia permanent. When you are in bed, discard all the negative thoughts out of your mind. Sleep is like a prayer, and you don’t want any distractions while praying!!! Stress therapies and methods you can use to have a quality sleep include taking deep breaths, meditating, and many more. 5. Light Therapy Combats Insomnia LED light therapy or Bright light therapy can also be a cure for sleeping disorders. This therapy is famous for its ability to reduce depression, stress, and also insomnia. If you are not getting enough natural light (which is very common among people nowadays), sleep deprivation can occur. What light therapy does is imitate the light of the sun and helps to improve the circadian rhythm of your body. This light comes out of a box, and different light therapy boxes have additional features. Make sure to use it for at least 15 to 30 minutes every morning and maintain this routine, and you’ll see drastic results. Whenever you take a light therapy device, always seek the assistance of a professional doctor as he knows the suitable device for you. I hope this article will help you know the ins and outs of the 5 ways you can deal with insomnia. When Do You Need Therapy? There’s a difference between a bad couple of nights and chronic insomnia. If you can’t seem to get yourself sleeping better even after trying all of the tweaks, then you need some medical intervention. Especially when you are changing your routine (waking up at the same time every day), eating the right food (no caffeine), exercising, etc. It is therapy that will be key for getting at the root causes if your sleep issues are more related to stress, trauma, or anxiety in nature. So when does that cross from having an unrewarding few days into something bigger where you should consider this? Be More Self-Aware First, ask yourself this question. Just how long has insomnia been a problem for you? If it’s been longer than a few weeks and you see no signs of improvement in your sleep quality, that’s not a good sign. Also, pay attention to the overall effect on your daily functioning. Are you perpetually tired all day, unable to concentrate, or becoming easily irritated? If so, then it's no doubt starting to affect your mental and physical health; don’t deny it, embrace it. Dealing With Constant Stress & Anxiety Another good indicator is how much stress, worry, or anxiety you have about sleep. Afterall, it is not just during the sleep time that you think about your insomnia. It is always! Do you get worked up just thinking about going to bed because you believe ‘tonight is going to be another awful night of no sleep!’ – or are your thoughts such as… ‘If I don’t get to sleep in the next 10 minutes, the whole day tomorrow is going to be absolutely horrible’. Mental exertion alone can be exhausting and only adds fuel to the insomnia fire. That’s when short-term therapy may be helpful, breaking that mental cycle and having someone who understands what you’re going through, a patient. Cognitive Behavioral Therapy for Insomnia (CBT-I) is one of the most effective treatments. With medication, you get a temporary fix, but CBT-I works to change the thoughts and behaviors that lead to insomnia. It helps you think about sleep differently and gives you tools to help with anxiety or stress that might be keeping you up. Your Emotional Relationships Let’s not forget the emotional side of things. In some cases, insomnia is tied to unprocessed trauma or grief. If you find that your sleep troubles seem to have begun after a traumatic life event or during a time of increased emotional turmoil, that could be a clue that talk therapy might help. A therapist can guide you through the process of identifying and safely processing those emotions, so they stop interfering with your sleep and with your life in general. In other words? If your insomnia is starting to cause secondary problems in your life, do yourself a favor. Read Also: Effects of Sleep Deprivation on Your Skin & Good Sleeping Habits Ways to Sleep Well at Night as You Age 3 Health Advantages of Good Night’s Sleep What are Popular Mind and Body Exercises Available at a Gym?
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Available Treatment Options for Cocaine Addiction
Cocaine in itself is a dangerous drug if taken for a long time, it becomes more dreadful when the drug dealers mixed it with other opioids to enhance its effects. If you don’t know about such illegal mixing, the overdose of the drug may be fatal, which is becoming common nowadays. It’s a common belief that it’s hard to combat cocaine addiction as compared to the other drug addiction that is not true in all cases. Still, the research studies are undergoing to find out the best and authentic treatment for cocaine addiction, as there are no registered medications by the FDA to treat such kind of addiction, but there are other therapies available like behavioral therapy, group counseling, etc. special treatments are still underway for the cocaine addiction due to the availability of the limited resources. Outpatient Treatment Facility The outpatient treatment setting is arranged for those cocaine abusers who cannot stay in the rehab center. While they are allowed to stay at home or in a community area during the period of their treatment, where they have scheduled visits to a rehab facility for treatment like individual or group therapies. The treatment varies from person to person, so you may require to visit the center once or twice a week for around six hours in one sitting. The duration of outpatient treatment may last from weeks to even months with gradual recovery progress. Inpatient Treatment Facility The inpatient facilities are not equivalent to the hospital but basic addiction recovery treatments are available there. Infinite Detox Austin provides settings that offer pharmacological treatment, mental and social support, occupational support, etc. this type of recovery program mostly lasts for about six months. For simple cocaine abusers, detoxification and other short-term treatments are enough, but for chronic cocaine addiction along with comorbidities inpatient rehab centers are preferable. This kind of individual-based one-to-one therapeutic program is helpful for you to regain the body equilibrium before going back to the hometown. Recognized Treatment or Therapy Methodologies 1. Contingency Management This approach is related to the management of high-risk situations and can be used in several types of treatment settings. During this therapy, individuals are rewarded for not using the drug. This is used to formulate the ability of each patient to deal with the drug cravings and the root cause behind them. This treatment is found to be a realistic and auspicious one. 2. Cognitive-behavioral Therapy This therapy approaches change the behavior of the individual towards the use of the drug and force him/her to develop new plans to cope up with the ongoing treatment. This may be done in group settings or on an individual basis at both inpatient and outpatient recovery programs. This approach may include gaining knowledge about new methods to handle the drug cravings, suicidal thoughts, and lethal withdrawal symptoms, which may lead you towards relapse. 3. Matrix Model This model is based on the principle of self-discipline, which involves features of many other treatment approaches, such as cognitive-behavioral therapy, contingency management, and 12-step programs, etc. This model includes emotional support, personal counseling sessions, and family education. It is seen as a proven treatment of addiction so it gets a lot of attention in society. 4. Medication-assisted Treatment (MAT) Pharmacological therapy is used to provide you with the prescribed medications to combat drug usage. This method is still under consideration especially in the case of opioid addiction as the trials for cocaine abuse have not all been steadily efficacious and have not been extensively studied. However, if effective medications are developed for long-term use then MAT would become the most demanding and essential treatment option. Read Also: Are You Sick and Tired of Drugs? 4 Tips to Find an Effective Drug Therapy Cannabis can Help in the Fight Against Drug Addiction Four Effective Things To Recover From Heroin & Drug Addiction Treatment
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Never Launch An E-commerce Platform Without Testing – Here Is Why
In simple words, without sounding too nerdy, let us try to look at what performance testing is. Performance Testing is the process of rigorously testing all the tech and digital components of an E-commerce business. This includes the desktop version of the platform and mobile app testing. The key is to look at and analyze how the entire tech and digital ecosystem operates. Especially when exposed to real-world use. Imagine hundreds of people using the E-commerce platform app at the same time. The questions that then arise are- Is the server able to handle the heavy load of all the traffic using the mobile app at the same time? Is there a lag or breakdown that any of the users are experiencing or is there a UI and UX compromise under stress? What are some of the benchmarks and standards that one should use to judge speed and whether the platform is exposing some bottlenecks? Performance Testing is more than just looking at loading page speeds. It seeks to test each aspect of the E-commerce platform and suggest the perfect optimization for the same. Important Things To Consider During Performance Testing For E-commerce: In this section, we request experts at QA Madness to help us. Specifically, to list some important things that should be considered during performance testing. 1. Testing Financial Transactions One area where things can go wrong is in financial transactions. With so many people using the same platform at the same time, testing becomes necessary. You need to test to ensure that every transaction is going through. Integrations with Payment Gateways, the ERP, and Inventory Management Software are all areas that should be covered under this software testing services. 2. Checking The Mobile App Exhaustively Mobile app testing perhaps constitutes one of the most important verticals for Performance Testing. How does the app perform? Is it SEO friendly? Is there a compromise in the graphics? These are the common issues that mobile app testing will help resolve. In addition to the app, the mobile version of the E-commerce platform’s website also needs to be tested rigorously. 3. Region-Based Testing For Different Geographies- If you are starting an e-commerce business, you are looking at a truly global audience. This is why you need to make sure that the internet protocols of the different countries are not interfering with how the customers in those countries are engaging with your platform. Changed domain URLs, IP addresses, and other rules and regulations need to be considered. 4. Data Management Testing Any successful E-commerce ecosystem is incomplete without integrated data management. For an E-commerce platform, data is the lifeblood that helps all its verticals- marketing, sales, and CRM. Performance Testing needs to ensure that the data collection, cloud storage solutions, and the final outputs are ready for systematic generation. The Three KPIs Of Performance Testing As Stated By QA Madness- While there can be multiple KPIs that software testing services can help E-commerce brands with, QA Madness states that the following are the three major ones. They refer to the same as the three ‘S’s of their Performance Testing goals. A. Speed When it comes to speed, we are referring to the speed of the website, the mobile version of the web, and the mobile application. It also includes the speed with which users are progressing from one page to another on the app and the website. The higher the speed, the better will be the user experience. This combines to deliver the best sales and revenues for an E-commerce platform. B. Scalability You do not want your website and app infrastructure to be so weak that it crashes only after a hundred visitors. You're E-commerce website and the app must go under a test for scalability to handle massive loads all at the same time. This will help you provide a fluid experience to millions of users and potential customers all at the same time without compromises. C. Stability A lot can go wrong on an E-commerce website when it is put under stress. Graphics can fall out of place and payment gateways can collapse. You never want the users to experience these problems on your platform. An E-commerce platform needs to be stable all the time, with or without load. Performance Testing seeks to build the stability of an E-commerce platform. What Do Experts Have To Say? There is no set rule as to when an E-commerce platform should go for Performance Testing. Some believe that it should be done at the early stages of development. Others believe that it should be done once the development of the platform is complete to identify the loopholes and then plug them in accordingly. No matter when you get them done, Performance Testing is essential for your E-commerce platform. If you want to create a highly optimized and result-oriented business, this is a great investment to make. If you have any other questions on software testing services or mobile app testing, feel free to ask them. Use the comments section to drop your queries. We will once again request or reach out to our friends at QA Madness to help you out. What Happens With A Lack Of Thorough Test? Not performing performance testing for an E-commerce platform can get you in a lot of trouble. Your site is live; suddenly, hundreds or thousands of people have started using it! What could possibly go wrong?- Well, without performance testing, things will go downhill really quickly. So, let’s see what could happen when not to perform performance testing. Crashes And Slowdowns If your E-commerce platform hasn’t been tested for scalability, it could easily crash when too many users try to access it. A slow website or app not only frustrates users but also drives them away. No one likes waiting for pages to load, especially when they’re trying to make a purchase. The result? A major drop in sales and a tarnished reputation. Failed Transactions Think of users wanting to purchase an item and their transactions fail. Users will not be ready to trust your platform anymore. This is why performance testing is important as it ensures that all financial transactions are smooth on your site even when there is heavy traffic. Poor User Experience Have you ever been on an app or website that lags, has images that don’t fit, or feels unresponsive? It’s not fun. The UI/UX of your platform can feel the same way without performance testing. This gives a very unprofessional impression and will make people leave your site out of frustration (high bounce rate). Increased Costs Skipping testing might appear to be a good way to keep some money in your pocket, however it will actually cost you more in the end. If your site crashes during a big sale or promotion, the time and expense of getting those issues fixed after the fact will likely be substantial. Plus, if your site is down for any longer period of time, you’ll be losing out on all that potential income. Safety Not Guaranteed! No matter what app you’re building, you’re likely going to be handling some sort of user data. Whether it’s a login and password or more sensitive financial or health information, users need to know they can trust you with that data. What About The User's Interest Finally, one of the most significant risks is losing users’ trust. If your platform crashes, slows down, or declines a transaction, for instance, and that happens to some users, they will probably never come back. Even if you fix everything afterward! When people’s trust is broken, it’s very hard to be rebuilt! Read also: The Right B2B E-Commerce Platforms to Sell Your Used Machinery Approaches for Increasing E-commerce Sales Through Inventory Reports 5 Reasons to Use Magento for Your Next Ecommerce Website
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