What should be there in an ICO Whitepaper? Expert Take

Published on: 07 June 2018 Last Updated on: 13 September 2024

There are a lot of people showing interest in ICOs. Nowadays many startup companies are looking for crowdfunding.

ICO is a popular way to perform it. It is important to know how to start an ICO. Its guidelines have already been established and one of the required documents is the white paper. Let’s first understand the white paper.

What is a White Paper?

White Paper is a fundamental document for any company launching ICO. This document determines the blockchain technology. It contains a detailed description of the architect and user interaction. The document also has information such as anticipated growth, market cap, and technical details such as terms and conditions required for the use of tokens. It also contains the team information, advisors involved, and links to their past projects and Linked In profiles. Without a proper white paper, investors cannot be invited. You should include the entire prerequisite for the investment so that investors know everything.

Now let see what all things should be there in an ICO whitepaper for the investors to look at before investing in the company.

1. Problem

Always start your white paper with the problem as every company starts out with it. You can include current or future problems. Your white paper should have a detailed explanation of this particular problem along with the difficulty coming with it.

2. Propose Solution

This has a direct relation to the problem mentioned in the first step. You have to provide step by step detailed solution and the ways to tackle the problem in the first step. In this section, you also have to provide all the solutions to the most common questions investors might ask.

3. Product

In this section, you will be explaining your product. As you have provided a solution to the problem and the product is your solution so try to talk about it as much as you can. You will have to explain here the tech specs of the launching product, infrastructure and how will you going to develop this in the long run. You can clearly mention the detailed plan of funds as this directly correlates to the policies of the company. Try to provide the bonus if you have one.

This way your investors have the full knowledge of ideas you’re trying to convey. When they understand your solution in a better way, they will try to purchase the funds. This section is extremely important and you have to be realistic about your goals to get the benefits. Providing wrong or less information can harm your reputation as a company. So be truthful and make sure you provide every detail of information as you can for the transparency purpose.

4. The Team

This is a second vital aspect of your white paper. You need to introduce your team and the faces behind this project. A good team can bring a lot of investors to your project. It is better to have the team with prior experience. You can include all the details of their past experience in the Linked In profile. You can also showcase the profile of your team to attract the investors to your project. If your team is impressive then people will like to invest the funds for your company.

5. Commercialization

This section is related to everything economics. It will decide how your product affects the economy. Marketing the product is crucial as people wish to know how their investment is growing in the future. You should include the roadmap as people who invested want to know how their money is utilized for the development. You must discuss how you will market your project to the public. If you have plans to advertise then you should clearly mention it in this section. You must showcase the value investors get by investing. If they come to know that you aren’t providing any value then they will not invest in the project.

6. Token Issue

In this section, you will be distributing tokens. You should mention everything from bonuses, offers, and bounty rewards here. You should hire someone to promote your offering to your social media accounts. Talk about every detail of the token in this section. Remember not to leave any blank information as investors want to hear all the details from you and hate if it comes from other sources.

Final words

You should disclose every bit of information in your whitepaper if you want your ICO to be successful. If you have some technical details then never hesitate to include the secondary document. Remember not to add any false or modified information. If your investors come to know that you are sugar coating and don’t know about certain facts then you will lose a lot of potential investors. Create your white paper including all the necessary data along with the information mentioned in this post and earn profits for your company.

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From Concept To Commerce: A Deep Dive Into The Ownership Of Shopify

The app developers placed special emphasis on creating a system that would motivate new sop-owners to open an online store for e-commerce. As a result, PHP programming knowledge is not necessary. One of the few systems that operates in a modular fashion is Shopify. The customer selects a pre-programmed layout and can add product images and content, as well as make additional changes. Shopify appeared to be gaining traction because of how simple it is to use, particularly for smaller enterprises. So, who owns Shopify? Let's find out. Who Owns Shopify? The headquarters of Shopify Inc., a multinational e-commerce company based in Canada, are in Ottawa, Ontario. The IT expert Tobias Lütke, who co-founded Shopify with Daniel Weinand and Scott Lake, is the company's founder. Their love of snowboarding led them to establish "Snowdevil," an online store, in 2004. But as a result, they realized that they couldn't advance rapidly because there wasn't a suitable software solution. The three of them decided to work together to construct their e-commerce platform. Other businesses wanted a piece of the new shop system because Snowdevils presented such a polished image. The three partners officially dubbed the e-commerce platform "Shopify" in 2006. When smartphones first started to gain popularity, Shopify wanted to be ahead of the curve and keep up with the latest innovations. In 2010, Shopify developed an application for the App Store in this manner. Shop owners can view insights and updates about their stores from this app. Shop owners can now check and prevent potential errors by having constant access to their shop. The owners of Shopify demonstrated to the world in 2010 that there are easy fixes available. There was a contest to see who could create the best online store and use Shopify most effectively. The Shopify Foundation offered the winners a mentoring program to help launch businesses. When it comes to answering the question of who owns Shopify, a whole new world opens up. The idea behind empowering shop owners to have an online shop with ease changed the world of business forever. Success Of Shopify Shopify's growth has been exponential over time. If you search on Google "who owns Shopify," you will find out how big the company is. This is how initiatives like Shopify Plus, which addressed big businesses for the first time, changed the game. As a result, there was heavy criticism of Shopify for the Shopify Payments. There will be additional costs if you do not use PayPal or Klarna payment options. However, it's crucial to keep in mind that Shopify provides excellent customer service. In 2019, the e-commerce platform was among the first to set up a live chat feature so that store owners could get free assistance and recommendations. Payments On Shopify You can use the built-in Shopify Payments feature or link your own payment processor to Shopify. Shopify charges a transaction fee for each online sale, which can range from 0.5% to 2% of the total charge if you use your own payment processor. If you use Shopify Payments, you are exempt from this fee. The flat-rate payment processing rates that Shopify Payments offers are based on your subscription plan. Using Shopify's retail store POS system and mobile POS app, in-person sales are also supported by Shopify Payments. You can use Shopify's integrated shipping label printing on any plan if you ship orders. With USPS, UPS, DHL, and other carriers, you'll get competitively low rates; additionally, your discounts get bigger with higher-tier plans. Every time you process an order and print a shipping label, shipping costs add up. When charges exceed a certain threshold based on your average shipping volume, your card will have to pay these expenses. On the other hand, there will be shipping costs for your monthly Shopify bill if you only ship a small number of orders each month. Pros Overall user-friendliness: Novices in rank can quickly deploy a stunning Shopify store, numerous sales channels, and order processing workflows in the morning, ready for sales by the afternoon. Competitive monthly fees: Entry-level plans have low monthly fees, while higher-tier plans have competitive rates. Safe technology: All technical details are taken care of by Shopify's fully managed platform. Smooth retail and mobile in-person sales: You can sell in person anywhere with fully integrated mobile and retail store point-of-sale features. Integrated product sourcing: Utilize Shopify's integrated dropship and wholesale networks to stock your store with little to no initial outlay of funds. Integrated email marketing: With just one click, you can increase sales with the help of automated email marketing and abandoned cart alerts. Limitless growth potential: Shopify hosts some of the largest brands on the internet and is equipped to handle both rapid and steady expansion. Cost: If money is tight, there are free or incredibly inexpensive alternatives to Shopify that you can use. Transaction fees: Every credit or debit card sale you make will result in a transaction fee if you choose not to use Shopify Payments. Cons The limitations of Shopify themes include their basic design, which makes it difficult to add advanced features and functionality without specialized coding. Reduced options for search engine optimization (SEO): When it comes to SEO, Shopify online stores are less advanced than WordPress platforms. Easy-to-use blog tools: In comparison to WordPress, Squarespace, and Wix, Shopify's blogging features are fairly limited. Other Costs The point-of-sale (POS) feature of Shopify facilitates in-person sales for mobile pop-up shops, services, market selling, and even multiple retail locations. Online sales, inventory, customer information, and business reporting are all seamlessly connected to POS-based sales. Every Shopify plan comes with free POS Lite, or for an additional monthly charge, you can add full retail checkout functionality: High-end Shopify Themes Although Shopify offers nine free store themes to its merchants, many sellers choose to use the premium themes that come with more customization options, specialty designs, and additional features. Over 100 premium themes are available in Shopify's theme store. Wrapping Up It's almost impossible to find an e-commerce platform that matches Shopify's level of simplicity and smooth integration with sales channels. Shopify's many selling opportunities and essential business management tools outweigh its few shortcomings. It includes basic SEO tools, limited store customization options, and simplistic blogging features. There is just no platform that compares to Shopify in terms of ease of use, sales volume, room for expansion, and cost for both new businesses and seasoned retailers. If you have thoughts to share or questions to ask about who owns Shopify, please leave a comment below. We would love to hear from you! Learn More About: Walmart 101: What Is Walmart Neighborhood Market? Magento vs. Shopify: Which Is Best For Your E-commerce Store? Operating Hours: What Time Does Walmart Customer Service Close And Open?

Why Should Retailers Use Pricing Tools For Their Businesses

The majority of retail businesses in the world are still dependent on extensive spreadsheets and excel when it comes to pricing strategies. Other than the fact that multiple spreadsheets can cause confusion and duplication, they bring down productivity. This is why businesses are reinventing themselves and adopting technological innovations to improve businesses. One of the most successful tools that retail businesses are using in 2019 is ‘Pricing Tools’. In this article, we will look at some major questions like- What are Pricing Tools? How can a pricing tool add advantage to your business? How does the pricing tool help you automate different aspects of the price-fixing strategy? What are the costs that you are going to incur when subscribing to a pricing tool? What is a Pricing Tool? A ‘Pricing Tool’ is a dynamic software, which helps businesses set up their pricing strategy in a dynamic manner. It helps in reducing duplication, accelerates the process in real-time and saves time, which can be efficiently used elsewhere. If you look at a traditional business, you will find that fixing prices requires three or four people and extensive discussions. By using a pricing tool, you limit all the price related discussion to one workstation only. Modern businesses are adopting smart, automated and powerful pricing tools to improve sales, offer discounts in real-time and transform revenue goals. An effective and useful pricing tool helps in streamlining the process. It also brings inefficiency into the process. For companies who want to adopt a strategic business plan for long-term growth and sustenance, a pricing tool becomes a necessity. Advantages of using Pricing Tools: The following are some of the major advantages of using a Pricing Tool for your retail business- 1. Saves Time that can be productively utilized elsewhere: Real studies carried out by research agencies show that a good pricing tool saves up to 40 hours per week when it comes to determining to price. This reduction in time can be used to concentrate on some other aspects of improving the business. 2. Dynamic Price-Fixing at one go: Most retailers fear days like ‘Black Friday’ rather than get excited about them. This is because they worry about fixing prices and attracting users. A pricing tool is very effective especially during holidays, festivals and special sales days. The dynamic pricing means that you need to concentrate just on sales and logistics and leave the pricing part to the tool. 3. Forecast sales and make accurate projections: Most retailers make manual sales projections. However, there is scope for human error when doing this. A pricing tool through rigorous automation and analytics is able to accurately make sales projections and forecasts. This is an able ally when it comes to sales and marketing. 4. Integrate your ERP and Ecommerce on one Pricing Tool: Most retail businesses are experimenting with Ecommerce aggressively. Retail businesses can also have other outlets and franchises. This means coordinating everything at one go. Fortunately, a pricing tool is able to integrate ecommerce and ERP in one single platform. 5. Improve sales and increase revenues: Using an efficient, powerful and affordable pricing tool, which integrates three or four functions, is going to help you improve sales and drive up revenues. Bringing down the decision times, saving hours and eliminating errors is going to help you grow your business. Can an Automated Pricing Tool Software help a Business effectively? One of the major challenges, which any retail business faces, is tying loose ends. This means that there are so many verticals when it comes to sales and pricing that it becomes nearly impossible to streamline them all. Until now, businesses were using traditional methods of working and fixing prices. They started using ERP but were unable to tie it to their other verticals like Ecommerce. Corrective measures that needed to be taken in case of an error delayed processes even further. A pricing tool is able to blend five or six functionalities, all in one dashboard that can easily be monitored by one person alone. You can never imagine the asset value of something like a pricing tool. It aids businesses in a major way. By helping, businesses fix projections, set goals and timelines it helps in giving unorganized retail businesses proper shape and character. This, in turn, improves productivity, decreases wastage and improves revenue figures. Conclusion: If you are looking to give your business a midlife boost, then you should definitely check out the best pricing tools on the market. Most software companies, which offer pricing tools, offer affordable plans and bundles that are negotiable. Do let us know what you thought about the article in the comments section below. Do you really think pricing tools are an effective way to boost revenues for retail businesses? Read Also: Top Utility Tools You Need For Your Website 7 Ways To Communicate With Customers In A Better Way! Why An Automated Sales CRM Platform Is What Your Business Needs To Take Off Why Every Business Holder Should Start Using The Drip Marketing Campaign

What Is Entrepreneurship?: Types And Characteristics Explained In Details [Updated 2022]

With the global pandemic of the year 2020 due to the onset of the coronavirus, many people lost their high-paying jobs. With large-scale unemployment, people worldwide started reconsidering the notion of the “stable” job. This was one of the main reasons that they started their own business. Have you ever wondered about building an organization? About starting your own business? If this thought has ever crossed your mind, you may have thought about becoming an entrepreneur. Heard about the term but didn’t quite know what it is? Then, you have come to the right place. In this article, I will guide you on the concept of entrepreneurship and the types and characteristics of the same. So if you want to know more, stick till the end. Read More: How Many Types Of Entrepreneurs Are There What Is Entrepreneurship? Entrepreneurship is the process by which an individual takes the risk to start their own business and run it successfully. You can consider it to be one of the essential points in society. It is one of those resources that economists consider integral to production. However, economists have not consistently defined the exact definition of “entrepreneurship.” However, you can connect it to the natural resources, land, labor, and the capital that we invest in, which has the possibility of generating profit. Every nation values the practice of entrepreneurship because it makes the country stand out more in the global marketplace. Who Is An Entrepreneur? Do you think you have the ability to create and run your own business successfully? And also dare to bear the risk of failure? Well, you might just be capable of being an entrepreneur. While the process of starting your venture and running a business of your own is called entrepreneurship, the one who does that is called an entrepreneur. In order to become an entrepreneur, you must have the desire to start a new venture and administer it to run successfully. But, along with that, you also need to keep in mind that you might have to face failures and even incur losses a few times. In other words, a person who is determined to open a startup and run it successfully while dealing with all the risks of losses is called an entrepreneur. Entrepreneurs have a significant role to play in the economy. They use their skills and business acumen to initiate their journey and bring success to their business and the market in general. Related: Business Tips For Beginner Entrepreneurs Entrepreneurship: Characteristics There are a specific set of skills that one needs to have if one wants to become an entrepreneur. Some of them are below: 1. Risk-taker Because it takes a lot of courage to start an entrepreneurial journey, the essential characteristic for a person to have if they want to become an entrepreneur is the will to take the risk. Entrepreneurs are never too scared of taking risks. They jump into the field knowing the fact that they might incur losses. However, they also know that risk is just an opportunity to learn something new about the market, their business, and themselves. 2. Networking Building and managing the relationships that one business owner has with other professionals help them grow the business. Therefore, one of the most desirable skills for entrepreneurs is to be able to network. It can open up many future opportunities and support the entrepreneur in building a brand with a solid foundation. It also allows entrepreneurs to meet other like-minded professionals and build future collaborations and teams while staying updated with industry trends. 3. Communication It is crucial to communicate with your clients and equally essential to communicate with your employees. Business owners or entrepreneurs require excellent communication skills through verbal communication or messages and reports or emails about the project. This makes sure that the work or the project is executed effectively and reduces the chances of miscommunication. 4. Critical Thinking An entrepreneur should be able to look through the data and information present at hand and arrive at a rational conclusion. This benefits the business. The skill of thinking about a solution critically is essential. It helps business owners connect with ideas logically, scrutinize the information at hand, find if there are any inconsistencies at work, and solve complex issues. Know More: Large Company Entrepreneurship: Definition, Pros, Cons 5. Creative Thinking Being creative is a gift that no one can take from you. So if you want to be an entrepreneur, you should make sure that you can think creatively. We can often consider it to be the backbone of innovation. It is one of the reasons that forces employees to think differently. This makes sure that the business grows innovatively. 6. Leadership Skills One of the most important things an entrepreneur needs is the skill to be an excellent leader. They should be able to inspire their colleagues or those working for them and empower the workforce. Frequently Asked Questions (FAQs): 1. What Does Entrepreneurship Mean? Entrepreneurship is the process through which an individual starts or creates their own business and can run it successfully. 2. What Are The Types Of Entrepreneurship? When it comes to the different types of entrepreneurship, there are many. Some are large company entrepreneurship, social entrepreneurship, startup entrepreneurship, and small business entrepreneurship. 3. What Is The Importance Of Entrepreneurship? There are many reasons why entrepreneurship is essential. It increases the standard of living, encourages creativity, supports innovation, and offers employment. And That’s A Wrap! With the rise of unemployment in many parts of the world due to the pandemic of 2020, many people started rethinking the idea of a stable job. This was one of the reasons why most of them began to open businesses. They started their entrepreneurial journey, no matter how big or small they were. The ability to run a business while dealing with the possibility of incurring losses is essential for an entrepreneur. While keeping that in mind, several characteristics are necessary for becoming an entrepreneur. Some of them are the ability to take risks, communicate, and other leadership skills. So, if you think you have any of the characteristics stated above to be an entrepreneur, it might be your turn to try and set out on a new venture! Read More: How To Become An Entrepreneur? A Brief GuideMargin Trading Tips & Strategies For BeginnersWho Is An Intrapreneur? Definition, Characteristics, Pros/Cons

What should be there in an ICO Whitepaper? Expert Take

What is a White Paper?

1. Problem

2. Propose Solution

3. Product

4. The Team

5. Commercialization

6. Token Issue

Final words

Top 8 Benefits of Professional Business Cards

6 Things You Should Know Before Starting A Business

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

From Concept To Commerce: A Deep Dive Into The Ownership Of Shopify

Why Should Retailers Use Pricing Tools For Their Businesses

What Is Entrepreneurship?: Types And Characteristics Explained In Details [Updated 2022]

What should be there in an ICO Whitepaper? Expert Take

What is a White Paper?

1. Problem

2. Propose Solution

3. Product

4. The Team

5. Commercialization

6. Token Issue

Final words

Share this Article

Top 8 Benefits of Professional Business Cards

6 Things You Should Know Before Starting A Business

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related