Small Business Entrepreneurship – Small Business, Strategies And Many More!

Published on: 10 June 2022 Last Updated on: 25 August 2023

“Please think about your legacy, because you’re writing it every day!”-
Gary Vaynerchuk

Being a businessperson, you can really get a chance to write your legacy on your own. So, you should no doubt, become one.

Now, no entrepreneurs launch a massive business within a day. It takes a lot of time, patience, and dedication from the owner’s side for a venture to grow. So, if you are sure that you can give all three to your venture, consider reading this article to the end.

Here, you can check out the strategies, benefits, and drawbacks of small business entrepreneurship. The best you can do is apply the strategies given here and try to avoid the drawbacks. As a result, you can majorly enjoy the benefits. Have a look:

Small Business Growth Strategies You Must Know

In this section, you can go through a few effective strategies that can work for the growth of any small business. All the following points are made keeping in mind the digital business setup. Have a look:

1. Knowledge Of Product And Target Audience

Your career in small business entrepreneurship can only lead to success if you have proper knowledge about the product. Make sure you know the market condition for a product and are able to manipulate your customers accordingly.

As a result, you can attract more TG and the chances of sales shall dramatically grow.

2. Proper Business Advertising

Have you ever searched for Essentials of Entrepreneurship and Small Business Management 8th edition PDF free download and downloaded the book? Well, then you are aware of the importance of advertising as it is written in the book.

Yes, you can put up online advertising on various digital platforms and expect to get a decent amount of sales. This is how your small business can grow. All you would need is to invest and monitor.

3. Strict Influencer Marketing

At present, influencer marketing is one of the best ways you can get your brand the necessary exposure. So, you can look for the best social media influencer. A good influencer can address your product on social media in such a way that the number of sales boosts.

In the present day, many influencers agree on the fact that influencer marketing can help a small business in the best way.

Benefits Of Small Business Entrepreneurship

As you read the book, Essentials of Entrepreneurship and Small Business Management thoroughly, you can check out certain benefits of small business entrepreneurship. Have a look at the following points and you will understand.

1. Total Control On Running A Company

A small business owner can have total control over running a company. Naturally, if you get into small business and entrepreneurship, it will be your primary responsibility to make your venture a success. This is a benefit as you are not answerable to anyone.

2. High Financial Benefits

A sustaining career in small business entrepreneurship can give you dramatic financial benefits. At times, it is way more than one can earn by doing a business.

3. Outstanding Tax Benefits

An owner of a small business gets promising tax benefits from the government. The scene is more or less the same for every country. So, most business holders can enjoy more capital gains. So, if you have a plan to open a business, this is yet another reason why you must stick to it.

Drawbacks Of Small Business Entrepreneurship

As everything has its own downside, small business entrepreneurship is no different. You should always consider these downsides as a new entrepreneur. Have a look:

1. Market Risks

Wherever there is a market, there is a risk. Well, you might at times face drastic losses while running your business. Although, it is quite natural for an entrepreneur to face such situations. Remember, as a businessperson, it is always best to have a proper financial backup plan.

2. More Stress Leading To Health Issues

A career in small business entrepreneurship can lead you to develop certain health issues due to extra stress. So, this is yet another major downside of being a businessperson. However, timely business decisions in the current approach can always help you avoid stress no matter the types of entrepreneur.

3. Time Management Can Be Tough

Most often, small business entrepreneurship can turn you into an unsocial being. It is again natural as you always dream about the betterment of your venture.

You might get no time to spare for your family or society. Likewise, you might end up finding yourself working 24/7. So, this is obviously a drawback. Well, it is the only reason business owners have the tendency to fall sick than the jobholders.

Frequently Asked Questions (FAQs):

Q1. What Are Examples Of Small Business Entrepreneurs?

Ans: Small business entrepreneurs are those who started a small venture and gradually turned it into a massive one. Some examples are Sophia Amoruso, Howard Schultz, etc.

Q2. What Are The 4 Types Of Entrepreneurship Business?

Ans: There are four types of entrepreneurship in the market. They are social entrepreneurship, small businesses, scalable startups, and large companies. All these types of entrepreneurship are different and it fully depends on the type of company that a person starts.

Q3. How Do I Start A Small Business As An Entrepreneur?

Ans: You can start a small business as an entrepreneur if you have exponential knowledge about a product/service. Moreover, you need to have proper funds to put on for the process to take place. Now, the business process must have continuity, flexibility, and outstanding production. Only then can it properly sustain itself in the market.

Final Words

As of now, small business entrepreneurship is one of the sought-after careers. Most youngsters in all the leading countries in the world are eager to start a business. However, most of them do not know the strategies and even the pros and cons of being a business person.

In such a scenario, most small businesses dry out within a few months. So, if you desire to start a small business, keep all the points given in this article in mind.

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Top 10 Best Serial Entrepreneur Of All Time – 2024 Update

Most of us are accustomed to the term entrepreneur. But in case you do not know what is a serial entrepreneur is, let me define a serial entrepreneur for you. A serial entrepreneur is someone who has more than one business in their bucket. They start one business, and then if they fail, they start another one. Or, in some cases, they sell the existing business in a great deal and start another one. What Are The Characteristics Of A Serial Entrepreneur Inc. Magazine says a strong sense of optimism and a high impact threshold characterizes successful entrepreneurs. These qualities are necessary due to the high risks that they take and the long hours of launching a small company when success seems to be a mirage in the desert. They also show strong self-reliance and a desire to stay innovative. They understand that money is not everything. Entrepreneurs do not always have a guarantee of success when they open a chain of different businesses. Sometimes, just one business takes all of the focus of an entrepreneur. Top 10 Best Serial Entrepreneur Of All Time Here are the top 10 entrepreneurs of all time. Who never fails to amaze us with their new innovative business ideas. Here are the serial entrepreneur examples. 1. Anthony Mongeluzo At the age of 21, Anthony Mongeluzo started his first professional company from his parent’s house and took a step towards being a serial entrepreneur. And that is Pro Computer Services. He also had other companies when he was a teenager. He is also the CEO and President of an information technology firm in Marlton, N.J. After some time, PCS has gained regional as well as national recognition as one of the fastest-growing companies. With an annual revenue of $25 and 25 employees, PCS has offices in four states. Companies: PilotLight studios Pro Computer Services Dynamic Telecom Solutions 2. James Currier At the age of 6, James Currier started his entrepreneurial career as a worm seller, and now she is one of the best serial entrepreneurs. When he was in the 8th grade, he opened a store in his school cafeteria. By the time he graduated from Princeton University, he already had 18 little ventures in his bucket. Jiff Inc., which is well known for making HIPAA-compliant mobile software for the medical industry, is led by James Currier. He is not only the lead investor here but also the Executive Chairperson. He has also founded Palo Alto-based Ooga Labs. It helps to develop e-commerce and mobile startups along with medical software. Companies: Tickle Ooga Labs Jiff Inc 3. Ellen Thompson Ellen Thompson has experience in starting and selling companies for more than 20 years. In 1993, Thompson founded a skill-testing firm named Know It All. In 2000, Kenexa Corp. had bought more than 300,000 shares. After she founded another company named 4 Walls, she is now the CEO of the company. This company is based near Philadelphia and helps apartment owners get customers via search engine marketing and social media. The list of serial entrepreneurs will be incomplete without this name. Companies: 4 Walls. Know It All. 4. Rod Drury This New Zealand serial entrepreneur has had a fascination with computer technology since his teenage years, and he has transformed this fascination into his career. He helped found the software company Glazier Systems. In 1999, it was sold for around $7 million. He was also the founder of AfterMail, which is an email intelligence concern. In 2006, the QSFT, or Quest Software, acquired AfterMail for $15 million. At present, Drury is the director of the New Zealand Stock Exchange, the director and founder of Pacific Fibre, and lastly, the Chief Executive Officer of an online accounting portal, Xero. Companies: Pacific Fibre. AfterMail. Glazier Systems. 5. Janet Kraus Janet Kraus is the senior lecturer at the Harvard Business School and has already started and sold 2 businesses. She is the co-founder of the concierge service company Circles. With her hard work, she developed the company with a revenue of $50 million. In 2007, she sold Circles to Sodexo. Just after that, she started leading Spire. This is a high-end social media business that is related to travel. In 2010, it was sold to Perfect Escapes. He is another serial entrepreneur who finds it fascinating to start new ventures. Companies: Spire. Circles. 6. Josh Kopelman The managing director of First Round Capital, Josh Kopelman, is very fond of forming and investing in Internet companies. It has already been around two decades since he is doing this. In 1992, the Infonautics Corporation came to the public in 1996. At that time, he was attending the Wharton School at the University of Pennsylvania. Three years later, in 1999, he started Half.com, which is an online store for used music and books. But just after one year, it was acquired by eBay. He has also invested in several startups, like mint.com and StumbleUpon. Companies: TurnTide. Half.com. Infonautics. 7. Harpal Sandhu Harpal Sandhu is the Chief Executive Officer and President of Integral Development Corporation. It is a Sunnyvale, California-based company owned by this serial entrepreneur. It was 1993 when he was the co-founder of this company. This organization claims to be the only multi-sided trading network that works for foreign exchanges. Earlier, Sandhu was the president and founder of Infinity Financial Technology. In 1998, the software company SunGard Data Systems acquired Infinity Financial Technology. Companies: Integral Development Corporation Infinity Financial technology 8. Gerard Ferro It has already been more than two decades since Gerard Ferro has been setting up and running technology and health businesses. He is also the co-founder and CEO of a prescription discount business, Free For All, which is based in Marlton. Gerer Ferro also cofounded a pharmacy benefits management concern, SUNRx. He was also the chairperson and CEO of the organization. Under his leadership, this company was able to gather a revenue of $49 million in its first five years. During the late 1980s, he was also the co-founder and CEO of Simacre. Companies: SUNRx. Simcare. Free For All. 9. Oprah Winfrey Oprah Winfrey is another shining star in the sky of serial entrepreneurs. When she was in high school, he started his career in the broadcasting industry. The media empire and her group of businesses across magazine publishing, radio, and television have made her a billionaire. As per Forbes, her estimated net worth was $2.8 billion in 2018, and she is the wealthiest woman in show business. In 2011, she launched OWN or Oprah Winfrey Network. The official website of OWN claims that 70% of homes in the United States have OWN. Companies: Oprah Winfrey Network. Harpo Productions. 10. Richard Branson In 1970, when Sir Richard Branson was around 20 years old, he started a mail-order record business. After that, it was time for a record shop in London. Within a couple of years, he built a studio, where “Tubular Bells,” an instrumental by Mike Oldfield. His Virgin Group now has around 200 companies in more than 30 different countries. Branson is also famous for promoting various social causes using celebrity power and his wealth. Being a prolific blogger, he also has written a book, which is published with the name “Screw Business as Usual.” Companies: Virgin group. 11. Elon Musk Any list of entrepreneurs is incomplete without Elon Musk. He is the billionaire mind behind Tesla CEO and the richest person alive as of 2023. Musk’s first try at business was a small start-up called Zip2. It was a searchable business directory, which is an online equivalent of Yellow Pages. Four years after the establishment of Zip2 in 1995, it was sold to Compaq Computers for $307 million. Later, it was integrated into the AltaVista search engine. After the sale of Zip2, Musk moved on to build another company, x.com, which is an online payments app that was later known as PayPal. The company was sold to eBay for $1.5 billion. Highly by the success he invested in and founded SpaceX, Tesla Motors, and The Boring Company. In 2022, he bought the social media company Twitter and renamed it X. Companies: Virgin Group Conclusion They are those entrepreneurs who have never failed to come up with new ideas in case one fails or is acquired by others. They have a bucket full of new and innovative ideas to lead and build a successful career path. They are inspirations for this generation’s entrepreneurs who are willing to make their own identity. Learn More About: Mistakes Entrepreneurs Should Avoid When Using SMS Marketing Starting An Ecommerce Business: 9 Easy Tips For The New Entrepreneur 5 Ways College Prepares Young Adults To Become Successful Entrepreneurs

From Concept To Commerce: A Deep Dive Into The Ownership Of Shopify

The app developers placed special emphasis on creating a system that would motivate new sop-owners to open an online store for e-commerce. As a result, PHP programming knowledge is not necessary. One of the few systems that operates in a modular fashion is Shopify. The customer selects a pre-programmed layout and can add product images and content, as well as make additional changes. Shopify appeared to be gaining traction because of how simple it is to use, particularly for smaller enterprises. So, who owns Shopify? Let's find out. Who Owns Shopify? The headquarters of Shopify Inc., a multinational e-commerce company based in Canada, are in Ottawa, Ontario. The IT expert Tobias Lütke, who co-founded Shopify with Daniel Weinand and Scott Lake, is the company's founder. Their love of snowboarding led them to establish "Snowdevil," an online store, in 2004. But as a result, they realized that they couldn't advance rapidly because there wasn't a suitable software solution. The three of them decided to work together to construct their e-commerce platform. Other businesses wanted a piece of the new shop system because Snowdevils presented such a polished image. The three partners officially dubbed the e-commerce platform "Shopify" in 2006. When smartphones first started to gain popularity, Shopify wanted to be ahead of the curve and keep up with the latest innovations. In 2010, Shopify developed an application for the App Store in this manner. Shop owners can view insights and updates about their stores from this app. Shop owners can now check and prevent potential errors by having constant access to their shop. The owners of Shopify demonstrated to the world in 2010 that there are easy fixes available. There was a contest to see who could create the best online store and use Shopify most effectively. The Shopify Foundation offered the winners a mentoring program to help launch businesses. When it comes to answering the question of who owns Shopify, a whole new world opens up. The idea behind empowering shop owners to have an online shop with ease changed the world of business forever. Success Of Shopify Shopify's growth has been exponential over time. If you search on Google "who owns Shopify," you will find out how big the company is. This is how initiatives like Shopify Plus, which addressed big businesses for the first time, changed the game. As a result, there was heavy criticism of Shopify for the Shopify Payments. There will be additional costs if you do not use PayPal or Klarna payment options. However, it's crucial to keep in mind that Shopify provides excellent customer service. In 2019, the e-commerce platform was among the first to set up a live chat feature so that store owners could get free assistance and recommendations. Payments On Shopify You can use the built-in Shopify Payments feature or link your own payment processor to Shopify. Shopify charges a transaction fee for each online sale, which can range from 0.5% to 2% of the total charge if you use your own payment processor. If you use Shopify Payments, you are exempt from this fee. The flat-rate payment processing rates that Shopify Payments offers are based on your subscription plan. Using Shopify's retail store POS system and mobile POS app, in-person sales are also supported by Shopify Payments. You can use Shopify's integrated shipping label printing on any plan if you ship orders. With USPS, UPS, DHL, and other carriers, you'll get competitively low rates; additionally, your discounts get bigger with higher-tier plans. Every time you process an order and print a shipping label, shipping costs add up. When charges exceed a certain threshold based on your average shipping volume, your card will have to pay these expenses. On the other hand, there will be shipping costs for your monthly Shopify bill if you only ship a small number of orders each month. Pros Overall user-friendliness: Novices in rank can quickly deploy a stunning Shopify store, numerous sales channels, and order processing workflows in the morning, ready for sales by the afternoon. Competitive monthly fees: Entry-level plans have low monthly fees, while higher-tier plans have competitive rates. Safe technology: All technical details are taken care of by Shopify's fully managed platform. Smooth retail and mobile in-person sales: You can sell in person anywhere with fully integrated mobile and retail store point-of-sale features. Integrated product sourcing: Utilize Shopify's integrated dropship and wholesale networks to stock your store with little to no initial outlay of funds. Integrated email marketing: With just one click, you can increase sales with the help of automated email marketing and abandoned cart alerts. Limitless growth potential: Shopify hosts some of the largest brands on the internet and is equipped to handle both rapid and steady expansion. Cost: If money is tight, there are free or incredibly inexpensive alternatives to Shopify that you can use. Transaction fees: Every credit or debit card sale you make will result in a transaction fee if you choose not to use Shopify Payments. Cons The limitations of Shopify themes include their basic design, which makes it difficult to add advanced features and functionality without specialized coding. Reduced options for search engine optimization (SEO): When it comes to SEO, Shopify online stores are less advanced than WordPress platforms. Easy-to-use blog tools: In comparison to WordPress, Squarespace, and Wix, Shopify's blogging features are fairly limited. Other Costs The point-of-sale (POS) feature of Shopify facilitates in-person sales for mobile pop-up shops, services, market selling, and even multiple retail locations. Online sales, inventory, customer information, and business reporting are all seamlessly connected to POS-based sales. Every Shopify plan comes with free POS Lite, or for an additional monthly charge, you can add full retail checkout functionality: High-end Shopify Themes Although Shopify offers nine free store themes to its merchants, many sellers choose to use the premium themes that come with more customization options, specialty designs, and additional features. Over 100 premium themes are available in Shopify's theme store. Wrapping Up It's almost impossible to find an e-commerce platform that matches Shopify's level of simplicity and smooth integration with sales channels. Shopify's many selling opportunities and essential business management tools outweigh its few shortcomings. It includes basic SEO tools, limited store customization options, and simplistic blogging features. There is just no platform that compares to Shopify in terms of ease of use, sales volume, room for expansion, and cost for both new businesses and seasoned retailers. If you have thoughts to share or questions to ask about who owns Shopify, please leave a comment below. We would love to hear from you! Learn More About: Walmart 101: What Is Walmart Neighborhood Market? Magento vs. Shopify: Which Is Best For Your E-commerce Store? Operating Hours: What Time Does Walmart Customer Service Close And Open?

Make Sure Your Company Stays ANSI Compliant with these Hi-Vis Workwear Tips

Employee safety should be the top priority for any company or organization that works in potentially dangerous environments. Not just because it is the morally right thing to do, but also any violations or non-compliant practices on your part can make you subject to fines and lawsuits. Providing high visibility workwear to your employees is often step one for any company when creating safety guidelines. However, not all high visibility workwear is the same, and understanding the differences can help protect you and your employees. Continue reading the article below to learn tips and other information related to “Hi-Vis workwear” that can help your company stay ANSI compliant. What is ANSI? ANSI stands for the American National Standard Institute. They are a nonprofit organization that, as their name suggests, sets standards for equipment and other services in a multitude of industries. For construction workers or any employee who may work in a hazardous environment wearing high visibility gear is essential, so following the ANSI guide for high visibility workwear is crucial for employers. The ANSI 107 is the code for the standard requirements for high visibility workwear, so if your employer is buying safety gear for your employers, make sure it is rated at ANSI 107. Types of ANSI Hi-Vis Workwear ANSI workwear is broken down into three categories, each best suited for a different type of labor. Type O: Type O workwear provides the lowest visibility while still being ANSI 107 rated. It helps separate the wearer from their environment. Type o workwear is usually used for situations where the background environment is not complex, such as mines and other off-road sites. Type R: Has more visibility than the type of workwear used for workers in traffic areas. It helps separate the wearer from more complex environments. Type P: Offers the most visibility to the wearer. They are used for workers in complex environments with many moving pieces. Understanding Hi-Vis Performance Classes Classes are separated by how visible they make the wearer. Class 1: this is where type O High vis workwear would fit. It offers just enough visibility to meet the ANSI 107 standards. Still, it can’t be used in complex environments as it just doesn’t provide enough visibility for the wearer to separate them from their environment. Almost exclusively used in off-road sites. Class 2: class 2 high vis workwear offers Incredibly high levels of visibility and is used in worksites with incoming traffic nearby. Type R and Type P high vis workwear can fit into this class. Class 3: class 3 high vis workwear provides the highest level of visibility and is used for sites with a large amount of incoming traffic, such as busy highways or metropolitan areas. Any construction site prone to congested traffic usually requires class 3 workwear. Type p workwear is traditionally associated with class 3. However, type R can sometimes qualify. High-Vis Workwear Helps Everyone Involved Providing high vis workwear to your employees can protect you, your workers, and the general public from potentially fatal accidents. Hopefully, now you have a good understanding of selecting the best one for your organization. Read Also: How to Increase the Safety of Your Employees Things to Consider When Sourcing Employees for Manufacturing Plants 7 Best Employee Recognition Awards Ideas For 2021 What Are the Ways to Prepare a New Employee?

Small Business Entrepreneurship – Small Business, Strategies And Many More!

Small Business Growth Strategies You Must Know