How to Start, Set Up, and Grow Your Own Massage Business

massage

Becoming a massage therapist is an excellent way to be self-employed, earn a good living, and help others. Before you can start, though, you need to be trained, licensed, and certified. Each state has different requirements. At a minimum, you will need at least 500 hours of education and hands-on training from an accredited program. In many states, you will need more. 

After you qualify as a massage therapist, you can work for a health practitioner or spa. However, you will earn the highest amount of money and get the most satisfaction from your career if you start your own business. You will need to find a suitable space to lease, conform to county and city government regulations, and legally form your own company.

Funding Your Massage Therapy Business 

There are a number of ways that you could fund your business. Even if you are unable to get a traditional bank loan because you are just starting out or have no business experience, you can often get funding from online lenders. Other choices for funding include angel investors, venture capitalists, factoring (getting invoice advances), crowdfunding, and small business grants. 

Setting Up Your Massage Therapy Business 

Here are a few things that you will need to furnish and equip your new space: 

1.Basic Equipment. 

At the very least, you will need to havemassage bed(s) to start your massage therapy business. Find one that suits your budget. Thankfully, there is a wide variety of choices when it comes to stationary or portable equipment. You may also want to consider getting a portable massage chair so that you can offer samples at health stores or other places where you can promote your business. Additionally, consider bringing in some additional equipment to improve the massage experience for your clients like adjustable headrests and neck bolsters. 

2. Supplies. 

Customarily, you will need an adequate stock of organic, hypoallergenic creams, lotions, and massage oils. You will also need towels, sheets, and pillows. 

3. Décor 

You should get a good music player, a nice selection of calming music, and aromatherapy candles. As your business grows, you can improve the décor, but you should offer a few things to provide your clients with a sensory, relaxing experience. 

Finding Clients For Your Massage Therapy Business 

1. Decide on your ideal clients. 

Although you may be skilled in helping all sorts of people with a wide variety of needs, you do need to develop a focus. Decide if you want to specialize. For instance, you may only want to work with athletes, on one particular type of problem, or specialize in one particular school of therapy. By specializing, you will be able to fine-tune your marketing. Instead of being a generalist, you will be a specialist. 

For instance, if you specialize in lower back pain or only work with athletes, then you will be the go-to-person for people who have those needs. Don’t worry, you will have more than enough clients. Moreover, you will be able to charge a higher fee than massage therapists in your local area who have not specialized. You will attract clients who want to pay you for the quality of your work, and not clients who are looking for bargain-basement prices and discounts. 

2. Learn how to advertise. 

You must learn how to advertise. Create business cards, brochures, and flyers. Put ads in newspapers and magazines. 

3. Get good at networking. 

Go to health clubs, salons, etc. and talk to people who could recommend your services to others. You may also be able to meet people via business and networking events. 

Although it may not seem so at the time, the most challenging part of your new career may not be the educational or business setup process. It may be finding new clients! Here’s the thing, unless you get good at finding new clients, you will be unsuccessful, even if you did really well in school and have set up a well-equipped massage clinic.

Your biggest challenge will not be becoming an excellent massage therapist, as that is a fairly structured process. It will be learning how to be a good business person, which is a highly creative, unstructured aspect of your new adventure.

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

View all posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Related

Standard Consulting Updating Businesses Now On ISO 9001 Changes

Whilst quality management system ISO 9001 is a set of International Standards recognized throughout the world, you could also describe it as a way of life or a mindset. Quality management is one of those things that just makes sense - in fact, much of it is exactly that, common sense! Practical, simple and very effective, it's a way of delivering the very best products and services to the customer - and implementing it really isn't rocket science! Whilst so much of this is commonsense, nonetheless, there is a set of policies, processes, and procedures needed to make it all happen. But this is a system that should be at the very heart of any organization. Whether you own a large company, a small business or you run a voluntary organization or charity, you have 'customers', and meeting their requirements should be your main goal. Well-oiled machine Standard Consulting in Brisbane sums it up perfectly when they describe ISO 9001 as a way of consolidating the many internal processes within an organization into one well-oiled machine. It leads us away from considering a business to be many different components running alongside each other, seeing it instead as a total commitment to quality as a whole. Standard Consulting's Quality Management System training packages help organizations of any size understand and adopt this concept, leading to improved performance, fewer complaints, more happy customers and a better bottom line. Crucially, it will also help organizations meet regulatory requirements and achieve ongoing improvement. Government tenders Quality Management System training helps businesses understand that their customers are not the only ones to consider. For example, a business chasing Government contracts and tenders is unlikely to make even the first cut without a QMS system in place. In our competitive world, where a tender might attracts hundreds of bids, Government departments need some sort of benchmark against which they can measure the applicants. Or perhaps you are an SMB wanting to join a major organization's supply chain. Again, it is unlikely you will be considered with a recognized system in place. Remember, that major company has to meet its own regulatory requirements and keep its customers happy, so it is crucial they work with like-minded organizations. In order to be effective, Quality Management System ISO 9001 must be embraced by everyone within an organization, from top to bottom. And decision-makers within the business need to consider it in the context of all future plans and policies. It also demands that all policies and procedures be documented, and constantly reviewed and updated, in much the same way the Standards themselves are revised and updated. Standard updates In fact, there has recently been a review, with the current version of the Standard being Quality Management System ISO 9001:2015. Three years in the making, this only goes to show how important and up-to-date these Standards are, formulated by professionals from throughout the world. Well over a million ISO 9001 certifications have been issued - a reassuring sign that businesses are really starting to take on board the importance of quality, in their goods, services and internal operations. ISO 9001 was revised to make it more in tune with how we do business these days - reflecting our global market better. Quality Assurance vs Quality Control As professionals such as Standard Consulting will tell you, it is far better to create a top-quality product in the first place - Quality Assurance - than to have to deal with returns and complaints later - Quality Control. It's a mistake to think that quality control is enough. As well as disappointing and potentially losing customers, producing faulty products that get returned is a complete waste of money for the organization. Better to get it the right first time, every time. There are, however, a few misconceptions about ISO 9001:2015, and these will be properly explained during quality management system training. For example, you'll hear some people say that the Standard is only for big organizations, or that it is only applicable to certain industries. That is not the case. Suitable for any business International Standards can be applied to any size organization, in any industry, and be just as relevant. The concept of quality products that are fit for purpose has nothing to do with the size of your business. In fact, we are seeing an increasing number of SMEs implementing these systems, because they can see how it saves them time and money and helps them secure a larger chunk of the market. Another myth is that it is only for manufacturing or retail businesses but again, this is untrue. Quality Management System ISO 9001 is used by hospitals, schools, churches, charities, police departments and more. To put it simply, every group or organization or business needs structure - and structure needs policies and procedures. Think about it - even families have structure, rules, processes, systems, and patterns. So it's fairly obvious you need the same processes and systems in business - but much bigger. To find out how your business would benefit, talk to Standard Consulting - experts in International Standards.

READ MOREDetails
Call Centers

Cloud-Based Call Centers Vs. On-Premises Call Centers

Cloud-based call centers have become an essential organization plan for businesses that believe in high profitability and low operational costs. More and more businesses are moving from on-premises call centers to cloud-based call centers. If you too are considering a change, know the reasons to confirm your decision. Why choose cloud-based call centers? The following reasons show you a difference between cloud-based call centers and on-premises call centers: 1. Installation: The installation process in the on-premise call centers was time-consuming. You had to plan the hardware, get licensing, set it up, install software for the systems, and more. The cloud-based call centers are easy to install. You don’t have to maintain any hardware or make sure it operates efficiently. You don’t need to assemble different devices and start off with your process. 2. Operational costs: The cost of managing an on-premises call center is huge. It takes a lot of money to set up, buy hardware like computers, phones, headsets, and more. You also need licensing and office space to accommodate all your employees. The costs of replacing an installation are also high due to improving technology and regular software upgrade. Options like Cisco customer journey platform show how little investment can take you a long way. These processes don’t charge a lot of money but do require a good internet connection. Everything is saved on the cloud and it is billed on a usage basis. This way the operational expenses are limited and justified. 3. Easy management: The hardwired and software systems of the on-premises call center make the process tougher and strenuous. It requires more supervision and includes regular licensing, maintenance, upgrades, and more. The cloud-based call centers need little management and eliminate the maintenance of hardware systems. The support comes from digital engagement and reduces on-premises IT charges and other complexities. 4. Flexibility: When you install the on-premises call center, it is tough to customize it according to the number of agents. They keep fluctuating in number and there is less flexibility in the workflow. Maintaining hardware is tough and you need to modulate the systems, headphones, and so on. The customer agents don’t work remotely in this traditional system. They are tied to their desks all the time to receive calls. It also disrupts the company’s ability to deliver quality customer service around the clock. Cloud-based call centers are responsive to the scalability according to the requirement. Cloud-systems are offered on the basis of subscription so adding and removing users is like blocking a subscription. The cloud-based system helps agents to work from the comfort of their homes. They just need a good internet connection. They offer 360-degree customer support irrespective of where they are. 5. Scalability: When you see an expanding business in your on-premise call center, you will need more staff. The scalability levels of the on-premise call center system are slow because you need to spend money on aspects ranging from architecture to hardware. Cloud operations offer an efficient software system that depends on data servers. These are what mark their scalability and there are no extra investments to do. 6. Reliability: The quality of phone call on the on-premise system is great. However, it is usually broken through many systems and that affects the customer experience. Cloud operations depend on a strong network. You need great internet facilities to promote better customer service. From the points above, we can assume that the future of cloud-based call centers is bright. In every way, it is a better option compared to traditional call centers. Now you know all the reasons to shift to a cloud-based call center, choose the best organization for the services. Read Also : Top 4 Creative Team Building Ideas For A Call Center Industry This 2016

READ MOREDetails

How Can Thrift Stores Encourage People To Donate?

Regardless of the type of items a thrift store offers, donations are essential for reaching objectives. Not only are donations needed for thrift stores to remain functional, but they’re also necessary for stores to help the local community. Owners must find ways to encourage donations positively, without leaving a negative impression in the minds of potential donors or clients. This guide can help. Simplify the Donation Process In a perfect world, people would be motivated by the kindness of their hearts to drive to a thrift store and unload all their donations personally. Unfortunately, this isn’t reasonable to expect from the majority of people these days. Put simply, today’s families are busy, with barely any time for rest, let alone time for social causes that go above and beyond. There are many things that thrift stores can do to make donating easier for everyone involved. For example, many thrift stores schedule pickups, either at nearby locations or at individual homes. These options are more convenient for donors, which makes it more likely for them to support local efforts. Don’t pickups represent a significant expense and hassle for thrift stores? Not with the help of modern technology. Modern thrift store POS system features often include convenient pickup scheduling. Donors may even be able to self-schedule pickup times or see the closest drop-offs online. Other features include self-service kiosks and online receipts for tax purposes that speed things up for donors. Provide Many Dropoff Options What if thrift stores aren’t able to handle pickups at individual homes because of personnel issues? They can still make donations as convenient as possible by providing a range of ways people can donate items: Secure donation boxes at partnering business parking lots Driver-attended box trucks 24/7 thrift-store donation boxes Even seemingly simple changes can have a large effect. For example, if a store normally accepts donations at the rear entrance, is it possible to implement a drive-through option instead? Even though donors probably only save five or 10 minutes, the convenience factor can make them more likely to contribute. Instead of viewing donation as a hassle, they’re more likely to see it as something they can take care of quickly on the way to work or while running errands. Understand the Donor Mindset A common misconception is that people are strongly motivated to donate because of charitable feelings. This is the case for some people, but not that many. In today’s hectic climate, people who donate often do so because it’s convenient and beneficial for them. In other words, they probably have a secondary motive in addition to helping out the community. This motive can be wanting to get rid of clutter, showing respect for a loved one’s final wishes, or simply hoping to avoid the hassle of a garage sale. A large number of people donate because they view it as preferable to simply throwing items away. Moms who are cleaning out their child’s closet often have this habit. Thrift stores shouldn’t criticize this attitude. Instead, they should welcome (high-quality) donations from any source, regardless of whether the person cares about the mission or not. What matters is the donation itself, not what motivates it. For this reason, attempting to increase donations by appealing to feelings of guilt or compassion toward less-fortunate individuals isn’t generally very effective. It’s good to have a mission statement, believe in it, and promote it in marketing, but this mission isn’t going to be a major driving force in prompting donations. Show Gratitude Once thrift stores understand that many potential donors have a quid pro quo mindset, it’s possible to find ways to encourage donations by appealing to this attitude. Some stores provide vouchers that donors can redeem for free items. For example, for $50 worth of items, donors could receive a voucher for a free $10 item. Doesn’t this cut into the already tight profit margins for thrift stores? Not necessarily. Few donors redeem the vouchers, and those that do are more likely to return to donate other items in the future. The benefits of being generous to donors generally outweigh the costs. The idea is to produce a feeling of satisfaction, a “reward” for donating. This feeling makes people more likely to tell friends and family members about the store, which is good for both donations and sales. At the very least, gratitude means saying thank you. Even an automatic email can do wonders for online donations. Read Also: Do You Really Want to Live on Mars? 3 Sustainability Tips for an Eco-Friendly Lifestyle 8 High-Need Animal Shelter Donations How to Collect Vintage Items

READ MOREDetails