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Pedestrians

How Safe are Pedestrians in Georgia?

Georgia is a great place for people who like to walk. Many cities and neighborhoods dedicate their roads to walking communities. Downtown Atlanta has walking paths for residents, employees, visitors, and customers. The Metro Atlanta area is also full of pedestrian-friendly parks. And let’s not forget that the rural parts of the Metro area have abundant hiking trails. All this makes Georgia seem very pedestrian-friendly. Not necessarily. While Georgia may encourage walking, pedestrians are only sometimes safe. How Safe are Pedestrians in Georgia? In 2019, Smart Growth America conducted an urban planning and development study. Atlanta was included in their research, including a portion dedicated to how pedestrian-friendly certain states are. How did Georgia rank? Put together by The Embry Law Firm, let’s look at some statistics: Overall, the state ranked as the 6th most dangerous state for pedestrians. The Metro Atlanta area ranked as the 25th most deadly region for pedestrians. From 2008 to 2017, 1,782 pedestrians were victims of hit and run by cars across the state. That accounts for 1.76 pedestrian deaths per 100,000 people (about the seating capacity of the Los Angeles Memorial Coliseum). The annual average number of pedestrian deaths in Georgia is 184. The national average is 1.55. From 2011 to 2015, pedestrian deaths increased by 58%. 78% of pedestrian injuries and fatalities occurred at “non-intersection” locations. 52% of pedestrian injuries and deaths occurred while the individual was waiting to cross a road. This data means that Georgia—and especially Metro Atlanta—may be friendly to pedestrians, but our state’s drivers are not. Is the State Trying to Protect Pedestrians? Knowing what we do about pedestrian accidents, injuries, and deaths across the state, we must consider whether our state leaders are taking action to reduce those numbers and save lives. The answer is that, yes, state leaders are working on initiatives that could reduce the number of pedestrian accidents and deaths. Georgia has adopted one major initiative called “Vision Zero.” This initiative comes from the idea that traffic fatalities can be reduced to zero through engineering, education, and enforcement (the 3 E’s). Vision Zero holds to the notion that humans make mistakes. Therefore, a road system is required to ensure these mistakes do not lead to severe injuries or death. Numerous countries and cities across the United States have adopted Vision Zero. Many have seen a dramatic improvement in their traffic fatality rates, including pedestrian deaths. One of Vision Zero's goals is to enhance road safety for everyone—drivers, bicyclists, motorcyclists, pedestrians, and public transit users. What Can Pedestrians Do to Stay Safe? Pedestrians can do their part in the fight to reduce the number of pedestrian accidents and fatalities each year. The Georgia Governor’s Office of Highway Safety recommends the following: Always walk on the sidewalk if possible. If there is no sidewalk, walk close to the left side of the street. When walking on the street, facing traffic. Always cross the road at a crosswalk if one is available. Stay in the street and attempt to dash in between traffic. Pedestrians are required to obey traffic signals. Look for signals that say “walk” or “don’t walk.” When walking near the street, wear bright clothing or use reflective gear. Encourage your children not to play in the street, even in quiet neighborhoods. You can’t control the actions of others, but as a pedestrian, you can take measures to keep yourself safe and out of harm’s way. Whether you are commuting to work in Atlantic Station or walking a trail along the Chattahoochee River, walking is a favorite pastime for Georgians. It is important, however, that all of us do our part—whether walking or driving—to protect ourselves and others around us. This is the best way to improve safety for all of Georgia. Just Moving to Georgia (Road Safety Guide) Georgia has reliable hours and an easy position. Therefore, you might end up here for your work purposes. However, when it comes to road safety, you need to be a little more careful with your approach. To begin with, you will have to be wary of road safety measures and how to protect yourself against rash driving. Now, here's a thing that you want to remember, and that's—crossing streets; Cross streets at marked crosswalks or intersections; if none are available, keep well on the road to be seen. Stand clear of vehicles in case they roll backward. Be Seen: Wear bright or reflective clothing if you are walking or biking in low lighting conditions, especially at night. Make eye contact with drivers in the vehicle waiting for you to cross in front of them. Avoid Distractions: Don’t use your phone or listen to music at a high volume while walking. Be aware of everything and everyone around you. Educate Children: It is not just about your safety, especially if you are relocating your family alongside the job. Teach children to follow road safety precautions while crossing the roads. Plan Safe Routes: Choose well-lit and less busy routes for walking. Know the normal traffic patterns around where you live. Final Note Whether you’re new to Georgia or you’ve lived here for some time, remember that safe walking can sometimes be your responsibility. We have a combination of urban and rural settings in which to enjoy walking, but because of that fact, we must be aware of some simple tips to keep ourselves safe. Yes, appreciate other drivers, but when in doubt, always come back to his rulebook! Read Also: 7 Ways Truck Accidents Differ from the Regular Car Crashes Denise Hamet Discusses Trends in Creative Transportation Strategies

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Conor Swail

Conor Swail Irish Showjumper Explains Showjumping In UAE

Showjumping belongs to the very few games that hold an extraordinary spot in the UAE's way of life. It has been quite sometimes that the great animals are related to determination, strength, and esteem. Like the different emirates of the entire United States of Emirates, Conor Swail Showjumping is popular in Sharjah. SERC or the Sharjah Equestrian and Showjumping Club are in the chief position of showjumping in the entire Sharjah. Brief History of Showjumping in the United States of Emirates Showjumping, along with other equestrian games in UAE, is extremely mainstream. The club has the best types of Arabian horses along with a great family. In the year 1986, the World Arabian Horses Organization Meeting was held, where Conor Swail Irish Showjumper Explains Showjumping In UAE Here are the tips for Conor Swail show jumping that are explained in the UAE.  1. Flatwork The world's best Conor Swail showjumping consumes a lot of time for doing only the flatwork on their respective ponies. Do not go for the detailed training with your ponies in order to develop flexibility, balance, and obedience; you can opt for basic flatwork. Leg yield and changes have the potential to make your pony much more grounded, more graceful, and make the riding simpler. 2.Keep a Gander at the Fence Conor Swail showjumper always remembers to bring a gander at the following wall. From your forward and heading ride, your pony will get confidence. 3. Flexible Jog A decent showjumper should have some main characteristics, and a flexible jog is one of them. Where it is required, you should have the option of taking longer and limited walks. 4.  Do not Try too Hard Your pony also needs time to rest and unwind. It is absolutely necessary. Do not avoid trail riding, hacking, and days off. It will be really good for your pony. In addition to that, it is vital to give your pony enough time to recover in order to decrease the chances of wounds. 5. Go for What You Know When a Conor Swail showjumper goes for a show, make sure that you are sticking to what you know. Do not try any kind of experiment. It will make your pony confused more in an upsetting environment. Considering those things that you have rehearsed at home will make your pony more confident. So, just do what you know at the show in order to get the best outcomes from Conor Swail showjumper. 6. Lower Fences and Regular postings Generally, at the time, when you are just preparing, the Conor Swail showjumper does not need to bounce a huge wall. All it is required is to jump moderate fences in a frequent manner. The significance of ground posts, along with cabalettas, is also remembered by Conor swail. Conor Swail Irish showjumper can simply work on shortening your steps, discovering separation, and unwinding with small fences. There is another one, which is trot posts without a single problem. 7. Wellbeing is the Priority Conor Swail show jumpers always remember to deal with your wellbeings consistently. A wellbeing vest, cap, gloves, ligament boots, and security stirrups are the essentials. Conor Swail's showjumper adjusted her academic examinations and maintained a significant level in showjumping in Toronto and over Canada. She already has represented her nation at some events, and recently she has also been equipped for the very Horse of the Yes Show. Conclusion Stanley of Visalia has obtained the title of 2020 Farnam All-Around Amateur. Conor Swail Showjumper is one of those equestrian games that are most active all over the world. And in order to be a pro in the Conor Swail showjumper, always consider the earlier-mentioned steps. Read Also: Racing games and accidents; is there a link? A Lightning-Fast Guide to Choosing High-Quality Sports Equipment The Essentials of Nutrition and Training and The Most Suitable Sports Swimwear 3 Things That All Sports Clubs Should Have 5 Things You Can Do With a Sports Management Degree

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KFC documentary

KF Documentary: Tips For Small Business To Learn From KFC’s Brand Turnaround

It wasn’t that long ago that reports about KFC’s sales falling were drawing a rather dismal picture for the brand. And yet today, it’s standing strong as ever, proudly taking the title of the second most popular fast-food chain on the planet. Today in this KFC documentary, we will look into the strategies KFC used to regain its position. The turnaround this brand managed to accomplish in a handful of years is rather miraculous in the world of business, and many can learn from its example. Some of the techniques used by KFC in its road back to the top can be adapted for small businesses that are working their way up their own niches. KFC Documentary: Brand Revival After KFC fall to the ground and fail to satisfy their customers with their product in 2013, they decided to connect with the customers on the emotional levels and started marketing business once again. This time they took the help of the digital platform to reach out wider bandwidth of audiences. 1. Make Advertisements Branded And Fun Ads are annoying, and people skip them, right? Well, KFC managed to create a series of ads that people were really looking forward to watching. Each was an entertaining clip featuring ‘Colonel Sanders’ in some new interesting role. Colonel, the founder and greatest asset of KFC, is the embodiment of the brand today. On the contrary, the company is immortalizing him by turning him from a real-life showman and marketing genius into a fictional hero who has his own fan club. There are even books about his rise to the brand icon role now. A small business will not be able to launch a multimillion campaign with fancy ads, but you can create a character that will give a personality to your brand. Choose something or someone that your target audience will be able to relate to. Your goal is to make your marketing seem less like self-promotion and more like a friend or idol offering advice. 2. Make Your Customer Feedback Count One thing that KFC has always been focused on was delivering a top-quality customer experience. One of the main methods the brand uses to achieve that is directly asking for feedback and actually using it. All you need to do in order to share your opinion and be heard is to fill up the KFC survey. Have you ever done this yourself? Did it help improve the service or address any issue you had? Did you feel like you can contribute to the betterment of your favorite fast-food restaurant by taking that survey? Considering how smoothly the KFC customer service runs, the answers to those questions are most likely ‘yes’. And that is what a small business owner should learn from KFC. You need to establish a way for your customers to provide feedback (a customer satisfaction survey is a good start). Then, you need to pay attention to that feedback and follow up on it immediately. Today you can find or develop specialized solutions that will process this information to make this easier. That’s why the survey format is optimal for small companies that cannot hire a full-time call center service. KFC Documentary: Final Thoughts Of course, there was more to KFC’s triumph, like leveraging humor as well as extensive work in local market research and launching dozens of localized projects, like traditional menu changes. However, as a small business owner, you need to start with things that can bring tangible results right away. Read Also: Basic Small Business Tips for Noobs Who Want to Start a Venture in 2020 Cost-Effective Custom Mobile Accessories Packaging for your Small Business How To Empower Your Small Business through Digital Marketing? How To Sell A Small Business Without A Broker

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Netflix Original Series

Netflix Original Series Airing in 2021

The 2020 roller coaster is about to end and it is time to prepare for a fresh new year. The year 2021 is hopefully going to be better with positive news and the end of the pandemic. People have started to prepare their New Year resolutions and celebrations. Streaming services are no different. All are equipped and ready to entertain you in the New Year with some great content. We are here to tell you what Netflix is going to bring for you in the coming year. With tons of exceptional titles from all sorts of genres, Netflix is going to be crowded with fans hoping to access new and returning Netflix Originals. If you have an Optimum cable TV subscription, then you would already have tons of content to watch, but if you want to add to your roster, then here is what Netflix has in store for you.  So stock up on your popcorn as we have got for you some of the best Netflix Original series the year 2021 has to offer. The best Netflix Original series for the year 2021: 1. Cobra Kai Cobra Kai was a huge success when it was released in May 2018. For those who are unaware of its existence, the series is set 34 years after the events of the first Karate Kid film. The series shows how Johnny Lawrence (depicted by William Zabka) is now struggling with his life while Daniel LaRusso (played by Ralph Macchio) is enjoying the luxuries. After the cliffhanger of season 2, the third installment is about to make its appearance on your screens in January 2021. There’s no telling what new insane plot twists and storylines are waiting for you. 2. Lupin Lupin is an all-new crime-mystery set to make its debut in January 2021. The show is based on a 20th-century French detective novelist by the name of Maurice Leblanc. Omar Sy will be playing the lead role of Assane Diop, a modern-day burglar. After 25 years of his father’s death, Assane will take pages out of the book “Arsène Lupin, Gentleman Burglar" to commit the burglary of a lifetime. Some of the most notable actors in the series include Vincent Londez, Shirine Boutella, and Nicole Garcia. The show is expected to make its debut on Netflix on 8th January 2021. 3. 50M2 Another exceptional title expected to debut in January 2021 is this Turkish series. This is an all-new crime- drama that stars Engin Öztürk in the lead role. After spending a lifetime as a hitman and finally betraying his bosses, our hero finds himself seeking refuge in a vacant tailor shop. Locals mistake him for the son of the owner of the shop, something that he does not correct them on. Several other notable actors can be seen aiding him in the show, such as Frank Gerrish, Aybüke Pusat, and Cengiz Bozkurt. 4. Inventing Anna This TV drama is based on the works of Jessica Pressler, who brought to us the New York Magazine feature about real-life con-artist Anna Delvey. The series stars Julia Garner in the title role. Anna Delvey is shown to be a German Instagram heiress who has stolen the hearts of millions in New York, not to mention their money as well. Now, a journalist, with a passion to prove herself, is on to her case. You can find more details only if you tune in on the show in 2021. 5. Elite Elite is a Spanish teen-thriller that was introduced to the world by Darío Madrona and Carlos Montero in 2018. The series is about three working-class students who have now joined an exclusive private school in Spain. Amidst the usual struggles and hardships of newly-inducted students, the story takes a serious turn when a murder occurs. After three successful seasons, the show is about to make a comeback with its fourth installment in 2021. 6. Into the Night Into the Night is a Belgian sci-fi thriller that presents a post-apocalyptic scenario for its viewers. The series shows a red-eye flight from Brussels that is caught in between a global disaster when the radiation from the sun wreaks havoc. The flight is forced to make its way to stay ahead of the radiation and fly from city to city. This insane journey is expected to continue in 2021 as the series returns for its second installment. 7. Dead to Me Dead to Me is a dark comedy series by Liz Feldman that debuted in May 2019 on Netflix. The series is focused on an unusual friendship between a widow and a free-spirited woman with a shocking secret. After two successful seasons, the show is expected to make a comeback in 2021 with its third season. Lead roles will be reprised by Christina Applegate and Linda Cardellini, while other supporting casts include Sam McCarthy, Luke Roessler, James Marsden, and several others. The Wait is Almost Over It’s only a few days more before a fresh new year is upon us. There are lots of other amazing titles heading your way. You just have to be patient for a little longer before you can dive into your binge-watches. 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pay for care

Do you have to sell your home to pay for care?

Finding the money to fund long-term elderly care can be a worry but as this article shows, you do not need to sell your home in order to pay for care. Financing long term elderly care can often be one of the most stressful aspects of organizing care for either yourself or a loved one. There are a variety of care options available depending on your circumstances but none of them are cheap and when it comes to something as important as the right elderly care; you will want to pay for the best care possible. Research by the Live-in Care Hub suggests that many service users have sold, or considered selling, their homes in order to ensure that they have enough finances to comfortably afford long term elderly care for a loved one or for themselves. However, this doesn’t always need to be an option. There are other options available and other financial routes you may take. Financial help from your local council If you or your elderly relative do not have large amounts of savings to fall back on to help pay for elderly care then you may be able to apply for social care benefits which will help you to pay for care. This money can be put towards the cost of residential care homes or help to pay for domiciliary of home care services. When there is a medical need for elderly care, the NHS may cover the cost of nurse care. If your elderly relative has savings of below £23,250 then they may meet the requirements for financial support for their care from your local authority. Your care needs will be assessed by your local social services to determine the level of care required before any benefits are paid. The amount you receive will also depend on how much you can comfortably afford to pay towards your care yourself as well. Alternatives to expensive care homes Residential and nursing care homes are without a doubt the most expensive elderly care options. Although your relative may reach a point where they require round the clock support and care, this does not always have to be within a care home setting. Live-in care services are an excellent bridge between casual support and residential care homes. A carer will move into your or your relative’s property in order to provide care and support for as much time as is required. This will allow your relative to remain in the comfort of their own home which can help with many aspects of both physical and mental wellbeing. Live-in care is also a much more financially viable care option for many families as costs are markedly lower than the cost of moving into a care home or having domiciliary carers coming into the property in shifts. Live-in care agencies can work with you and your financial budget to find a care plan that suits your needs and your budget. Any social care funding that you are entitled to from your local council can also be used to fund this type of care package which will help to further ease any financial burden so that you do not need to sell your home to fund your elderly care. Read Also: How to Successfully Choose Medicare Plans Turn The Tables For Helpless Children With Car Donation In New Jersey Practical Ways To Help Your Elderly Parents

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Practical Methods of Tackling Insomnia

Natural and Practical Methods of Tackling Insomnia

Insomnia is a type of disorder experienced by a lot of people. The problems involved in this sleep disorder are difficulty in falling asleep, sleeping restfully throughout the night, and staying asleep for as long as you want to. Insomnia can have some adverse effects on your health because you are not able to get the amount of sleep you need to have energy throughout the day. You cannot function properly and risk getting into accidents on the road if you can’t focus on your driving from lack of sleep. Additionally, it can also lead to anxiety and depression since you are always tired and cannot cope with the normal activities that keep your mind and body healthy. Many factors can cause insomnia like irregular sleeping schedules, neurological issues, pain and sickness, and even medications for certain conditions. While sleeping hours can vary with different people, it is recommended that adults get 7-8 hours of sleep every night. Because insomnia can cause serious conditions, steps must be taken to resolve this condition. For a lot of people, water-soluble CBD has been helpful. Here are more natural methods you can try to tackle insomnia: Exercising Without a doubt, exercising improves physical and mental well-being. It keeps you positive, provides energy, helps you maintain your weight, and allows you to sleep better. Exercise can also reduce stress and anxiety that may be causing sleepless nights. Moderate exercise daily for at least 20 minutes is advisable, though you can decide to do something more vigorous during the course of the week. Setting a schedule for exercising each day puts you on the right track and helps you get the sleep your body requires. Essential oils Using essential oils has become more popular in recent years though they were used in ancient times for all sorts of physical conditions. They are all-natural coming from plants and herbs and have healing properties that make them effective. Lavender essential oil, for instance, is known for its calming effect and the way that it promotes good sleep. Whether taken internally or added to a carrier oil for massage, lavender can help relieve tension and induce restful sleep. Steer clear of unhealthy habits Smoking, drinking alcohol, or taking in too much caffeine can contribute to insomnia. Smoking is certainly one habit that needs to be avoided completely. Alcohol, in moderation, is not harmful. Just the same, it should be reduced especially if you are already having trouble sleeping. Some people drink to the point of stupor, thinking that it can relieve them from stress and make them sleep. This is not the case, though. The kind of sleep you get from too much alcohol is not restful, and you wake up feeling tired and experiencing headaches and other physical pains. Coffee in moderation is alright. Still, avoid having it at night as it can keep you from sleeping too. Living healthy can help you avoid insomnia. Develop good sleeping habits so that it comes naturally to you. Have a good massage when you are tense and practice meditation and other relaxation techniques to make sleep come easy to you. Read Also: Symptoms and Effects of Co-occurring Disorder on Human Health 5 Mental Health Benefits of Massage Therapy That You Must Know 5 Protein Enriched Food To Improve Mental Health

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Restaurant Space

How Restaurant Space Landlords Can Be Successful

If you have a rental company and specialize in restaurant space, you should know there are certain pitfalls you’ll want to avoid. You can also take specific steps to ensure you have the best success opportunity. There is an art to setting up a rental space and coming up with a contract that your tenant will love. We’ll take a few moments to break down your best moves if you want to get tenants for each of your properties that will stay with you year after year. Figure Out Which Restaurants Tenants Stay with You Longest The first rule of restaurant property development is to figure out what works in a particular locale. For instance, you’ll want to think about: What other cuisines have worked in your city Whether there will be any call for that food type in the space you have available This step will require research. Look at your neighborhood and see which cuisines and restaurant types have found prior success. If what the tenant is proposing to you sounds like too much of a departure from what has worked previously, you might give the space to a more promising candidate. Offer a Lower Rate for the First 3-5 Years When a restaurant first starts out will be the most challenging time for them. That’s because: No one knows about them yet They might not have the money for an aggressive marketing campaign You should keep this in mind when you talk to a potential candidate. You might offer them a multiple-year contract, but you can tell them you’ll keep the rate lower for the first 3-5 years. After that, if they catch on, they should have no problem paying more. After five years, a restaurant will either be a neighborhood fixture, or it will fold, and the owner will try their luck elsewhere. Consider Whether the Property is Liquor License-Ready Most restaurants want to serve alcohol because if people order it, it drives up their bills. Dining establishments can also mark up alcohol prices considerably, and people seldom have any problem paying for it. However, getting a liquor license can sometimes be tricky. If you know for a fact that you have a rental property that is liquor license-ready, that will appeal to many potential restaurant candidates. They will be fighting with each other to get that space if they know there’s a license waiting for them. Look into Laundry and Other Nearby Services A restaurant owner or operator will also probably look favorably on a space that has additional amenities nearby or onsite. For instance, if laundry services are in the same building or right next door, they can wash their employee uniforms there. The owner or operator might also look for things like on-site employee parking. They might look for public transportation that drops their employees off right in front of the property. They may like it if the space is right by an expressway for their employees who drive to work. At the same time, if there are diverse properties nearby, that will work in their favor. For instance, if there are office buildings or similar establishments across the street, the workers will probably come over frequently for meals. Provide Restaurant Exclusivity You might also have a restaurant space that’s part of a larger property. If so, you’ll know your restaurant tenant will have to share the space with other entities. They should have no problems with that, except if you let other restaurants move in. It’s not helpful if they have to compete with other food-preparing establishments in the same building. You can promise them exclusivity. You can agree in writing that as long as they are in that space, you will not allow any other restaurants to move in. That should make the owner happy. Consider Lease Flexibility Options You can also make the tough financial market into account. With the pandemic wreaking havoc on the restaurant industry over the past year, you might have some potential tenants who are leery about moving in and committing to a multiple-year lease. You can put language in the contract stipulating that you will not evict them if they can’t pay the rent for one month, or even two, provided they pay within a designated period after that. You can’t let it go forever, but a restaurant owner will like to know that if their sales tank for a few weeks, you will not immediately change the locks on them. Read Also:  Online Ordering Systems Setting the Trend for Restaurants 3 Best Seafood Restaurants in Patchogue, New York The Best Restaurants To Visit In Newark NJ 7 Restaurants You Must Experience in Melbourne 6 Tips to Maximize Refrigerator Use in Your Restaurant

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Energy Provider

How to Choose a Clean Energy Provider for Your Texas Home or Business

Keeping Texas clean is a priority for most Texans. Clean energy is one way to do that. Choosing clean energy helps lower carbon emissions, which helps to slow climate change. It also lowers overall energy costs and helps create a steady energy supply in the future. It can be cumbersome to sort through all the information on the internet to find an energy provider who uses renewable sources. Having a general idea of where to start and what you are looking for can really help you figure out what energy company to go with as you try to use clean energy in your home or business. You can find cheap energy companies in Texas and compare energy rates by making good use of energy comparison websites. Understand Clean Energy Clean energy, also called renewable energy, is generated from naturally replenished sources. These sources include solar energy, wind, water, nuclear, bioenergy, and geothermal sources. All of these energy sources are practically limitless instead of fossil fuels, which can take billions of years to renew. When looking for a clean energy provider, it is good to start by looking at their energy sources. If they mention a specific kind of renewable source, it is safe to go with that option. You must be sure where your energy is coming from if clean energy is essential to you. Make sure you don’t just take them for their word if they use buzzwords like “clean energy” in their marketing materials. Companies may get a small amount of their energy from renewable sources so that they can make that claim. However, it would be best if you went for a company that gets at least 50 percent of its energy from renewable sources if you want your energy source choice to make a meaningful impact on the environment. Find Providers Near You When searching for a clean energy provider, the first step is to determine what companies provide energy services for your area. Unfortunately, some more rural areas may not have the option to choose a clean energy provider. For locations with that option, search for "clean power companies in Texas,” like Chariot Energy or a comparable source to power your home or business. With any power company you find, make sure that they are rated for both business and residential areas. Investigate Your Options Find out what companies provide energy services for your area. Look for their story and see how long they have been working in clean energy. Look for businesses they work with and investors or politicians they have ties to. Their associations can tell you a lot about how serious the company is about clean energy. You should also look up independent sources to get ratings on their clean energy track record. Search for individual companies on independent review websites and the Better Business Bureau to get an accurate idea of what they truly stand for. You also want to make sure they have an excellent customer service track record. Compare Offers and Plans Once you have decided on the power company you want to use, you will have to compare its plans. Some companies offer “green pricing,” which allows customers to pay a premium to use only clean energy. This premium helps companies with the added costs of switching to green energy and with the addition of other clean energy sources to their mix. Suppose you can’t find a company that offers clean energy, or you want to give a little extra help to the industry as a whole. In that case, you can also purchase green certificates, which help companies around the country transition to clean energy. The Texas Choice Deciding to move to clean energy is good for the environment and good for Texas. It can be confusing to sort through all the information out there, but if you stay organized and sort through the data in smaller chunks, you can find the right energy company. It can save you money and save the wide-open spaces of Texas in the process. Read Also: The Dallas Texas Resource for Metal Conex Boxes What You Should Know About Solar Energy for Schools Benefits

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Market a Small Business

How to Market a Small Business in a Big City?

Big cities tend to have a highly competitive market base. As such, small businesses based in large cities like New York might find themselves at a loss when trying to develop a marketing strategy to engage a large audience with a relatively unknown brand. Market a Small Business in a large city like NYC requires a multi-faceted approach, and your plan should not merely emulate that of larger brands that may have much larger budgets. There are plenty of effective marketing strategies available for every budget. Working with a professional digital marketing agency will give you an excellent return on your investment if you have a limited budget. If your business is based in the Big Apple, you may want to consider having a New York digital marketing company help you perfect these strategies as they know how to serve the market best. 1. Research Conducting thorough and comprehensive market research services in Singapore should be the first step in your marketing campaign. The data you collect reveals vital information about your potential consumer base as well as your competitors. You can then use this information to tailor your marketing strategies to reach your audience best and stand out amongst the crowd. Singapore is a global business hub known for its pro-business environment, making it an ideal destination for entrepreneurs. If you're wondering how to set up a business in this city-state, the process is straightforward, with efficient registration procedures and minimal bureaucracy. With its strategic location, robust infrastructure, and favorable tax policies, Singapore provides a strong foundation for both local and international businesses to thrive. So, research more! Here are some of the objectives that market research aims to achieve: Know Your Audience This involves general information about your target audience—their demographic information, location, what they do, what they like, how they act, etc. Identify Your Competitors Knowing who your competitors are is vital to building brand awareness. Knowing your competitors means knowing what products/services they sell, their marketing strategies, and what kind of audience they target. Spot Emerging Market Trends Stay up-to-date about your target consumer base’s latest developments and mold your marketing campaign to remain on-track with those developments. 2. Create Quality Content Content marketing is the strategic use of high-quality, relevant, and on-brand content like blogs, videos, or articles to market your brand or a product to a well-defined audience. Typical content marketing strategies include, but are not limited to: Social Media Content Marketing  This involves the consistent uploading of a relevant content on various social media platforms. This content can include images, videos, animations, stories, or even live customer service videos. Blogs  Blogs are one of the easiest and cheapest ways to produce content on the web. It is essential that your blogs are creative, engaging, and contain original copy, not plagiarized from other websites. They should be well-researched and tailored to the specific audience that your brand is targeting. Paid Advertisements Sponsored ads require financial investment, but they can be a great way to reach a broader audience and ensure that your brand remains visible and relevant on the web. Content marketing is an excellent way for small businesses to market their brand or product with a minimal investment. 3. Leverage SEO Search Engine Optimization(SEO) is another vital aspect to consider when developing your digital marketing strategy. SEO involves curating your website and its content to rank higher in a search page result. With more and more businesses developing a web presence, having good SEO scores should be high on your marketing strategy’s priority list. SEO isn’t always cost-prohibitive; the price for SEO implementation depends on who is setting it up and working on it. The initial investment can range from cheap to spendy, depending on what level of ranking you desire for your site. If you decide to do SEO yourself, start by researching relevant terms and keywords for your industry. You can then add internal links and secure backlinks (another facet of content marketing), produce quality, highly-legible copy, write blog posts with numbered lists, and add relevant keywords throughout your website. Properly implementing SEO will establish your site as an authority and drive more traffic directly to you. 4. Have a Strong Digital Presence When digital ads account for half of all ad spend, developing and maintaining a strong web presence is imperative for any serious small business. A robust online footprint includes both your business website as well as social media pages. It is a cost-effective way of building brand awareness in your target market base. Developing and maintaining a business website should always be one of the top priorities of your marketing campaign. Your site will serve as the primary representation for your brand on the internet, which is crucial in building consumer loyalty and brand reputation. For top-notch website creation, there are several options for you to consider. The first one is using CMS like WordPress. The second one is custom web development. For this, you can hire RoR developers, a UX/UI designer, and a project manager. Additionally, social media can serve as an excellent digital marketing tool to reach a broader or more specific target audience. Social media serves as the vehicle to transport your brand to the masses and increase its visibility. 5. Generate Leads When your marketing campaign loses its potency on a specific target audience, you’ll need to generate new leads that you can then use to either find a new audience or expand the one that you’re already targeting. Here are some ways to generate new leads: Optimizing Your Landing Page  Use landing page strategies like implementing Call-To-Actions and write compelling headlines to improve your website’s traffic and conversion rates. Lead Generation Software  As the name suggests, this software identifies and collects new leads from multiple sources. With the right software, you can generate quality leads that significantly boost your conversion rates and sales. Data Validation Software  This is similar to lead generation software, but instead of crawling the internet for leads, it validates the information you already have. It works in one of two ways; it can either complete a batch validation analysis of a lead data spreadsheet or live as an API on your site’s contact forms and checks the data’s accuracy in real-time as forms are submitted. This can save time and effort when pursuing new leads. Email Marketing  Email marketing remains one of the most cost-effective ways to generate brand awareness and boost sales. These include implementing newsletters, sign-me-up forms, or generating automated email ads for specific audiences. Budget As a Tool, Not a Barrier Small businesses should develop a very different marketing strategy than large corporations in a big city like NYC. Approaching marketing from a small business perspective is the best way to ensure the most effective use of limited budgets and resources. Your finances should never be a hindrance to achieving your marketing goals. With proper strategies and a bit of creativity, your marketing campaign can be just as impactful as your competitors'. Read Also: Optimize Your Small Business Revenue by Taking These Steps Basic Small Business Tips for Noobs Who Want to Start a Venture in 2020 How to Empower Your Small Business through Digital Marketing?

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Gastrointestinal Conditions

How to Treat the Symptoms of 5 Common Gastrointestinal Conditions

Everyone experiences heartburn from time to time or has the occasional upset stomach. But for those who experience these symptoms more frequently, it could be a sign of long-term Gastrointestinal Conditions. According to the National Institute of Diabetes and Digestive and Kidney Diseases, 60 to 70 million people in the U.S. are affected by gastrointestinal issues. But what exactly is a" gastrointestinal issue," and what parts of your body can experience the impact? Gastrointestinal Health 101 The gastrointestinal system gives your body what it needs to function. The system breaks down food, extracts nutrients from it, and converts these nutrients into energy. It also protects your body against harmful substances by blocking them from your bloodstream. The gastrointestinal tract primarily consists of the following: Esophagus: A hollow tube running through the neck and chest that connects the mouth to the stomach. Muscles in the esophagus push food into the stomach. Stomach: A large organ that holds foods and breaks them down using enzymes and acids. Liver: The organ that filters toxins from the blood and produce bile, which further helps break down food into proteins, carbohydrates, and fats. Gallbladder: A sac-like organ that stores the bile the liver produces then releases it as necessary. Pancreas: An organ that produces enzymes like insulin, which aids in the breakdown of sugars. Small intestine: As the stomach passes along food, this organ starts breaking it down while absorbing the majority of its nutrients. Large intestine: This organ contains billions of bacteria that turn food into waste (feces). At this same time, the large intestines remove water and electrolytes from what is left of the food for your body's use. Rectum: A small space at the end of the large intestine provides temporary storage for waste. When you eat something, each of these organs plays a role. To kick off the process, saliva begins to break down food. With the help of other enzymes, food continues breaking down as your system propels it by muscular contractions through the digestive tract. This process is called peristalsis. Gastrointestinal organs and their fluids exist in a delicate balance. Diet, stress, and illness can upset this balance and cause pain or discomfort. Common Gastrointestinal Conditions and Disorders There are a variety of common gastrointestinal (GI) disorders like constipation, diarrhea, and acid reflux. Though some Gastrointestinal Conditions are genetic and outside of your control, you can still prevent many complications or subdue symptoms by eating a balanced diet, practicing healthy bowel habits, and following the CDC guidelines for cancer screening. Some common disorders—like celiac disease, gastroesophageal reflux disease, irritable bowel syndrome, lactose intolerance, and leaky gut syndrome—are generally manageable with proper care and direction from medical professionals. If you experience severe pain or think you may have a more serious condition, see your doctor as soon as possible. 1. Celiac Disease Celiac disease is an immune response to gluten, a protein found in wheat, rye, and barley. People with this problem cannot eat food made from these substances because it triggers a response in their small intestine, which over time becomes inflamed and unable to absorb nutrients. If you have celiac disease, you'll feel sick after eating something with gluten. Symptoms include bloating and gas, abdominal pain, fatigue, and nausea. Though there's presently no cure, most people who follow a strict gluten-free diet can reduce flare-ups and promote intestinal healing. 3. GERD Gastroesophageal reflux disease (or GERD) is a condition where your stomach acid flows back into your esophagus, irritating the esophagus's lining. It is essentially the same as acid reflux, except the symptoms are more intense and frequent. Common symptoms include a burning sensation in your chest after eating, having difficulty swallowing, and feeling like there's a lump in your throat. You may also regurgitate food or sour liquid. People with GERD often feel worse at night, which can cause other problems like a chronic cough, laryngitis, asthma, and disrupted sleep. There are over-the-counter remedies such as antacids and H2 blockers, but more intense symptoms may require prescription medication. Lifestyle factors such as smoking, eating large meals, or eating late at night can aggravate GERD. 3. Irritable Bowel Syndrome Irritable bowel syndrome (IBS) is a common GI disorder that affects the large intestine. If you have this chronic condition, you will feel abdominal pain, bloating, gas, diarrhea, and constipation. While the exact cause of IBS is unknown, certain factors play a role. Someone with IBS may have abnormalities in their digestive system or may have had a bacterial or viral infection that left an overgrowth of bacteria in the intestines. Changes in gut microbes can also lead to IBS. Though there is no cure for IBS, taking medications, and making lifestyle changes can alleviate the symptoms. For example, you can exercise regularly, eat smaller meals, and focus on minimizing stress. In terms of regulating your diet, you can try consuming more probiotics and limiting caffeine, dairy products, and spicy foods. Medicalprices.co.uk has a complete guide about IBS. 4. Lactose Intolerance Lactose intolerant individuals cannot break down lactose, the natural sugar in milk. If you're lactose intolerant, your small intestine doesn't produce enough lactase (the enzyme) to digest lactose (the milk sugar). Undigested lactose then moves into your large intestine, where it interacts with the bacteria, causing bloating, gas, and diarrhea. Aside from avoiding dairy products altogether, lactose intolerants can take over-the-counter lactase enzyme tablets that aid in dairy digestion. 5. Leaky Gut Syndrome As part of the digestive tract, the intestines allow water and nutrients to pass through their walls while blocking harmful substances. The ease with which substances pass through the intestinal wall is called intestinal permeability. When this permeability becomes compromised, toxins and bacteria may escape from the intestines into the bloodstream. This condition is called a leaky gut syndrome, and if left unchecked, it can cause inflammation throughout the body. Symptoms may include bloating, gas, food sensitivity, fatigue, and skin problems. Though more research needs to be conducted on this condition, a few probable causes include: Consuming too much sugar or alcohol Long term use of anti-inflammatory drugs like ibuprofen Deficiencies in vitamins A and D and zinc Chronic inflammation throughout the body Stress Bacterial imbalance in the intestines Yeast overgrowth in the digestive system To reduce symptoms, you can work on improving your overall gut health. First, you can limit your carb intake, as harmful bacteria thrive on sugar. You can also increase the number of beneficial bacteria in your body by eating foods with probiotics such as yogurt, kimchi, and sauerkraut. You may also want to consider powdered collagen protein supplements. Collagen is a naturally occurring protein that gives structure to connective tissues, ligaments, and skin. The protein also provides structure to blood vessels and may strengthen compromised intestinal walls. Avoiding a Pain in the Gut While some gastrointestinal conditions can be severe, other GI issues and symptoms are common and manageable with lifestyle changes. If you maintain a healthy diet with your unique gastrointestinal needs in mind, you can treat your symptoms and live free of gut pain. 6 Effective Ways to Improve Your Mental Health Why Water Filter is Important to Improve Your Health? Symptoms and Effects of Co-occurring Disorder on Human Health 10 healthy habits to improve your health

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