IT Quick Fixes for Your Business During the Crisis by Paul Belogour

Published on: 08 April 2020 Last Updated on: 29 October 2024

The incipient economic crisis leaves most businesses without customers and profits. The economy is losing billions of dollars every day, and there is no saying when the crisis is resolved, and we can all go back to business as usual. If your company is struggling during the switch from offline to online operations, there is still time to implement quick fixes and keep the business afloat until the end of the economic slump.

Today Paul Belogour, Boston Unisoft Technologies CEO, shares two proven ways IT vendors can help you outlast the crisis and make most of the new reality.

Update Your Website to Withstand Increased Traffic

With mandated social distancing protocols in place, your customers turn to websites and mobile apps for goods and services. According to Vox, US traffic has increased by 23% since the beginning of the year. New York has seen the biggest increase of 36%. The Internet traffic will continue to grow as more people are forced to stay indoors, and companies switch to remote operations. While this provides endless business opportunities, traffic growth can also spell trouble if your website is not ready to handle the additional load.

You should act fast and audit the technology stack and hardware behind your online presence and get it ready for a boost in traffic. If you cannot afford an in-house IT department, outsource the audit and updates to a professional team, such as Paul Belogour and Boston Unisoft Technologies. Our experts will assess the current state of your website and offer solutions that can stabilize it in time for increased load. Professional developers will ensure your site stays online through the rush and prevent failures.

Do not wait for your website to crash, contact our team today to ensure your business stays strong throughout the crisis.

Automate Business Processes to Increase Efficiency

Amazon and Walmart are opening over 250,000 new positions amid the worldwide crisis to handle the increased customer demand. Even international giants struggle under the growing number of orders and have to adjust quickly or risk losing business and profit. If your company is seeing an increase in demand, you can follow Amazon’s lead and hire new employees or increase efficiency through careful analysis and automation of business processes. You would be surprised how much faster and smoother your company can run with process organization and automation in place.

Boston Unisoft Technologies can help you achieve increased efficiency quickly by implementing one or more of these solutions:

CRM updates or implementation. Small and medium business owners rarely see the need to incorporate customer relationship management solutions into their daily operations. However, those who do will win in times of crisis, as they can easily communicate with customers, engage them, run promotions, process orders, and increase profit. Boston Unisoft Technologies team specializes in developing intuitive CRM systems for businesses of any size and industry. With our experts on your side, you will prevent business losses and make most of the growing demand.
Order payment automation. If you are not ready to start a large-scale business operations overhaul, start with essentials, such as payment processing. Our software engineers can incorporate a secure and user-friendly payment system to ensure your customers can add items to a bag, pay for them, and receive order confirmation without engaging any of your employees. The automated order system will stave off the need to inflate your order processing staff.
Third-party software integration. Yet another way to improve operational efficiency is by making most of the ready-made solutions available for your business. Boston Unisoft Technologies team has been working on integration and synchronization projects for years, and we can make your business run like a clock despite increased load and employee shortage.

Trust Paul Belogour: UAE, US, UK, EU – wherever your business is based, you can turn this crisis from a death sentence into a growth opportunity for your company. Contact Boston Unisoft Technologies business analysts for more information on efficient, quick fixes during the crisis.

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How To Effectively Promote Your Company

Promoting your business can do wonders to your sales, boost brand awareness and have several positive impacts. Stumbling across this article will be a good start to building your marketing plans and gaining further insights into how to promote your company effectively. There are so many marketing techniques from online to offline that many people wonder where to start. Some people start thinking to sell gift vouchers on my website which can be an amazing way to get the word out and give customers what they want - a great deal! In this article, we will also list several other ways to get the word out so you can start setting aside some time, effort and budget to boost your promotional efforts. How To Effectively Promote Your Company 1. Use Voucher Sites: Voucher code sites have taken the internet by storm and are a great way of getting in new footfall to build your existing customer base. Implementing an effective gift card system for small business would pay off well, enticing a lot of people to try your products and services. People are always looking for discounts and this is a great starting point for new companies. 2. Social Media Marketing: - Leveraging socials can have big impacts on your promotions and campaigns. It can help with click-throughs, building email lists and engaging your fanbase. These days, customers want to interact with the brand on a personal level and see their footsteps. Instagram, Facebook, YouTube, LinkedIn, and Snapchat allow them to do this. You can also run special promotions through these sites and utilize a range of media to get across your marketing message in exciting ways. 3. Employ An SEO Guru: Any social media, SEO or PPC expert can also do wonders for your online promo campaigns. It allows you to combine your efforts as well as getting the latest knowledge from the industry experts. It’s also useful as tech and internet algorithms that drive marketing change every few months so it’s crucial to keep up to date with the changes. 4. Communicate Your USP And Remember Your Why’s: People connect to the story behind your brand so ensure you tell your story effectively when you market yourself. Shout about what makes you different and this is one thing you can certainly do with smaller businesses. 5. Sponsor Events: If there are relevant events coming up near you that you wish to get involved in, this is a great way to create brand awareness. Also, people will link your name to the positive associations they already have of the event. It’s also a good place to generate leads and sales as well as offer deals on products or services. 6. Paid Ads: Remember to leverage the use of paid ads from social media to PPC. There can be affordable ways to grow your email lists and get more people clicking through to your website as you get your brand out there. These are just some of the unique ways to effectively get your brand noticed and boost your promotion. Read Also: How To Choose The Best Affiliate Programs To Promote On Your WordPress Blog Using Social Media To Promote Start-Up Businesses 9 Ways To Use Pinterest To Promote Your E-Commerce Store

How Interviews With Industry Titans Motivate And Elevate Company Teams

In the ever-evolving business landscape, learning from those who have reached the pinnacle of success is a valuable opportunity. Interviews with industry titans like Suzanne Clark, who have achieved remarkable feats and become synonymous with excellence in their fields, can be a powerful source of motivation and inspiration for company teams. This article explores how such interviews can motivate and elevate the performance of company teams, driving them toward higher levels of success. 1. Insights from Real-World Achievers: Industry titans have faced and overcome challenges that resonate with professionals at all levels. Hearing their stories, setbacks, and triumphs provides employees with real-world insights and a sense of reliability. These interviews humanize success, making it more attainable and inspiring employees to set ambitious goals. Moreover, the tales of these titans serve as a testament to the power of perseverance and determination, instilling in team members the belief that with hard work and resilience, they, too, can overcome obstacles and achieve greatness in their careers. 2. Learning from Experience: Interviews with industry titans often delve into their experiences, strategies, and decision-making processes. Team members can gain knowledge from these conversations, learning about effective leadership, problem-solving, and innovative thinking. Such lessons can be directly applied to their roles and responsibilities, enhancing their performance. 3. Role Models and Aspirations: Industry titans serve as role models, offering a vision of what can be achieved through determination and hard work. Knowing someone has reached extraordinary heights in their career can ignite a sense of aspiration within employees. They strive to emulate the qualities and work ethics that have made these leaders successful. 4. Encouragement to Think Big: Hearing industry titans discuss their audacious goals and dreams can inspire employees to think beyond their current limits. It encourages them to set ambitious targets for themselves and the company, pushing the boundaries of what they believe is possible. Additionally, these discussions foster a culture of innovation and risk-taking within the organization, motivating employees to explore new horizons and embrace challenges confidently and enthusiastically. 5. Reinforcing Company Values: Interviews with industry titans often touch upon the values and principles that guided their journeys. These values often align with those of successful companies. When employees hear leaders reinforcing these values, it reaffirms the company's culture and mission, instilling a sense of belonging and purpose. 6. Strengthening Resilience: Industry titans like Suzanne Clark frequently share stories of adversity and perseverance. Knowing that even the most successful individuals face setbacks and challenges can help employees build resilience. It teaches them to view obstacles as opportunities for growth rather than insurmountable barriers. In conclusion, interviews with industry titans hold the power to motivate and elevate company teams in profound ways. They offer a unique opportunity for workers to glean insights, learn from the experiences of accomplished leaders, and set higher standards for themselves and their organizations. These interviews serve as a reminder that greatness is within reach and that with dedication, determination, and an eagerness to learn, anyone can achieve remarkable success. As companies continue to seek ways to inspire and empower their teams, incorporating interviews with industry titans into their learning and development initiatives can be a strategic move. By exposing employees to the wisdom and experiences of these luminaries, organizations can create a culture of continuous growth where each team member is motivated to excel and contribute to the company's success. In the journey toward excellence, these interviews serve as guiding stars, illuminating the path to greatness for both individuals and the collective team. Read Also: How To Make 360 Degree Performance Review Work For You! Office Management: Hoteling vs. Permanent Seating Assignments 6 Signs Of Poor Management That Can Lead To Loss in 2021

Seven Benefits Of Hiring A Professional Bookkeeper

Do you constantly worry about numbers adding up correctly? In today’s fast-paced world, entrepreneurs want to stay on top of all money-related matters. They want to ensure the business has sufficient cash, capital, and profits available to remain afloat in the longer run. However, as the business grows, you hire more employees and acquire more customers, keeping track of finances and employee monitoring becomes challenging. Before you start falling behind and losing track of receipts, hire a bookkeeper. Bookkeepers can take over the responsibility of maintaining records for all financial transactions. They develop a system that organizes your sales, payments, expenses, costs, and debt, helping you make sense out of numbers. Precisely, you will get a complete set of accounting records, giving an overview of the company’s financial health. In turn, you can make more informed decisions based on financial data. If you are still thinking about whether hiring a bookkeeper is worth the cost, have a look below. Here we are unfolding seven benefits of hiring a professional bookkeeper. 1. Analyzes company’s standing: Are the business revenues spiking? Is rental expense consuming a massive chunk of profits? With a bookkeeper on board, you can find answers to all these questions. They keep a close eye on numbers to find out where your company stands financially. They simplify complex information by categorizing data to promote understandability. Moreover, you can also ask bookkeepers to prepare financial statements to understand the company’s financials better. In case they lag accounting proficiency and decision-making skills, encourage them to pursue higher education. Perhaps, they could look for a master of accountancy if they only have a bachelor’s degree. Alongside finances, they will be better able to analyze financial metrics. Hence, helping you figure out where you should invest money and cut costs. 2. Prevents errors: Undeniably, mistakes can be super costly. In addition to incorrect recording information, misreporting any income or expense can lead to hefty fines from the regulatory bodies. Likewise, mixing up different types of expenses and data entry errors can result in inaccurate financial records. Professional bookkeepers with a keen understanding of finances and numbers are less likely to make mistakes. They look into all the bills, receipts, invoices and record them into accounting software. At the same time, they organize all the data promptly, ensuring your books are up to date. 3. Identifies issues in cash flows: Sometimes, businesses are earning substantial profits, yet they don’t have sufficient cash available. As bookkeepers handle day-to-day recording of invoices and receipts, they have a good handle on your income and spending habits. They closely monitor how much money is going out of the business (outflows) and coming in (inflows). The minute outflows exceed the inflows; bookkeepers will alert the upper management about cashflow problems. Additionally, they can identify problems within the cash flow. For instance, if inventory holds a lot of cash, bookkeepers will suggest managers sell it to recover the cost. Likewise, if debtors delay payments, they will suggest the accountant negotiate credit terms with creditors. 4. Accounts for tax deductibles: Amongst all business tasks, paying taxes is every entrepreneur’s least favorite. After all, no one likes giving away a chunk of profit to the government. Surprisingly, a bookkeeper can help in reducing the overall taxable income. They work together with tax specialists and account for tax deductibles to ensure you don’t overpay taxes. From depreciation, travel to revaluation expense – they account for every cost to scale down the taxable income. Similarly, they provide interim and year-end financial statements to determine the company’s annual tax obligation. Hence, you can make decisions beforehand that can modify or lower the tax bill. For instance, if the tax policies are more flexible for C corporations, you can switch from limited liability to a C corp. Besides this, having proper records can help with the tax return filing procedure too. 5. Fosters business growth: Bookkeepers can facilitate business decisions about day-to-day business operations. They can forecast seasonal ups and downs, ensuring you have sufficient capital available when revenues are low. Similarly, they encourage managers to set some funds aside when profits are spiking. Greater awareness of spending patterns and sales trends can help entrepreneurs lower operating expenses. Hence, they can save money in the long run and invest it in business growth. Additionally, not having to worry about finances gives business owners enough time to focus on other core business operations. 6. Prepares business for an audit: Until you demonstrate non-compliance with tax obligations, your business won’t go through an IRS audit. However, you have to perform an internal and external audit to assure stakeholders that your company complies with accounting standards. Luckily, having accurate records prepared by a professional bookkeeper will ensure a smooth audit process. They would have correct records to support the income tax returns. At the same time, bookkeepers organize all receipts and invoices. Thus, the auditors can see all business expenses are legitimate. It will ensure you haven’t over or understated the profits or income, regaining investors’ trust in the company. 7. Helps in securing funding: Today, lenders need accurate records and financial information before giving out a loan. After all, they have to evaluate your repayment capability to ensure you will repay the loan timely. Bookkeepers maintain complete records, showing lenders that you know the company inside out. Similarly, they outline past performance to show banks and financial institutes that you have a solid financial history. In addition to gaining the lender’s trust, you might be able to secure a loan at a lower interest rate with flexible repayments. Conclusion: In a dynamic business landscape, bookkeepers can help you through all stages of starting and growing the company. They maintain records, organize data, and keep a vigilant eye on finances. They also preserve receivable accounts and prepare payrolls. Simultaneously, bookkeepers help companies lower taxable income by accounting for tax deductibles. Having a bookkeeper on board will provide more benefits and less stress while ensuring effective financial management. Read Also: How Businesses Benefit From Keeping A Text Message Record This Is Why Every Organization Should Invest in Job Management Software 6 Crucial Aspects to Consider Before Starting a Business

IT Quick Fixes for Your Business During the Crisis by Paul Belogour

Update Your Website to Withstand Increased Traffic

Automate Business Processes to Increase Efficiency

Establishing Your Online Tone of Voice

How Business Owners Can Better Utilize Freelance Work

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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How To Effectively Promote Your Company

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IT Quick Fixes for Your Business During the Crisis by Paul Belogour

Update Your Website to Withstand Increased Traffic

Automate Business Processes to Increase Efficiency

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Establishing Your Online Tone of Voice

How Business Owners Can Better Utilize Freelance Work

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Popular

Follow Us

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