Customer Service Gripes Revealed In New Survey

Published on: 28 November 2020 Last Updated on: 12 September 2024

Are you an eCommerce business looking to address the problem of abandoned carts on your platform?
Do you know how you can ensure that more people close the sales and move cart items into final purchases?
Have you tried using some strategies like offering coupons and discounts to sweeten the deal?

According to a new and very important study made by Feefo, it has been found that there are more than 79% of customers abandoning their carts and not closing purchases on e-commerce platforms. The question, which many eCommerce-based companies are asking is- how can I change this?

In this article, we speak to leading digital marketing specialists and ask them about the various strategies, which can be used to ensure that the items are moved from the cart into the final purchase.

Why Consumers leave Items in the Cart According to the Feefo Study?

The survey is very important to read and understand if you want to improve the sales and revenue generation for your e-commerce business.

According to Feefo, most consumers leave items in the cart because of one specific reason- High Prices! In most cases, the prices displayed on the product pages are exclusive of additional costs like taxes, shipping charges, and in some very weird cases, packaging!

According to the study, it is time for eCommerce businesses to start becoming honest and transparent in showcasing prices to the consumers on the product page itself. This may remove the entire magnet strategy of-

lower pricing,
moving to the cart
seeing the higher pricing
however emotional investments and time
ending up with the purchase

Ecommerce businesses need to realize that digital audiences have started to move beyond just baits and value transparency on digital platforms.

The study pointed out specifically to High Shipping Costs as the primary impediment to abandoned carts. Taxes too are something, which most of us take into consideration. However, additional shipping expenditures are still not acceptable to the vast majority.

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

According to business experts at the best-performing sites, the need of the hour is to help customers at this stage with a small incentive. In other words, customers are already through 80% of the things a business needs to close a sale. At the cart stage, what you need is a small push, which can be offered by brands to the customers.

Not only will this result in the final sales happening, but it will also boost the image of the brand in the eyes of the customer in a positive fashion.

Some of the best businesses go for the following strategies-

Using promotional codes for both new and existing customers.
Taking away the Shipping Charges for customers and showing the discounted price.
Creating personalized packaging and offering incentives to buy.
Having multiple shipping vendors on the business and comparing prices.
Rewarding the customer in other ways (social media shout outs).

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Building a positive brand and making the customer feel special is critical for the success of your e-commerce business. This means that e-commerce businesses need to invest in their communication. In-app messages, email newsletters, WhatsApp communications, etc. are good ways to ensure that you are always having an open channel of communication.

By valuing your existing customers, you will be able to win repeat purchases for your business. Your existing customers can also spread a positive word about your brand to their family and friends, leading to more sales and revenues.

However, taking care of the costs is the number one thing, eCommerce businesses should look to address at all costs. If eCommerce businesses are able to bring their operational costs down, they will be able to further incentivize sales.

You can view the Full Study and Report of the excellent Feefo Study below:

Source: www.feefo.com

How do consumers think and behave across the purchase journey? [Infographic]

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7 Best Employee Recognition Awards Ideas For 2021

When you are running a business, your employees become your assets. If your employees grow, so does your organization. Hence, it becomes very important that you take care of your employees. Custom employee recognition can be one of the best ways to make your employees feel comfortable and encouraged working in your organization. Showing your employees that they are being valued for their hard work and reward them accordingly will help your business in the long run. The key to achieving this goal is understanding Employee award wording ideas. If you can develop the best and innovative ideas, you can boost your employee's morale and motivation. Why are Employee Recognition Awards Important? It has been seen that the employees who have been appreciated by their organization are more likely to feel satisfied with their work. Once you start encouraging employees for their good work, you will see a boost in productivity. As we have started cruising through 2021, we hope that this is the best time to understand employee recognition's importance to boost your business productivity this year. Fulfilling Careers Workplace loyalty is not derived from the job. The workplace environment and fulfilling careers nurture it. According to a report, it has been seen that 78% of the employees agree with the fact that they will stay with the currency employers if they know they have a career in this organization. With employee recognition, you can motivate your employees and ensure that they see your organization as the best career opportunity rather than a job. Respect Knowledge Everyone works hard to build their skills set and expects others to respect that. According to a report, almost 53% of the employees believe that if their knowledge and skills are being respected, they will spend more time with the respective organizations. Understanding Progress Yes, goals are important. But that can only be achieved by understanding the working process. Employee recognition is not limited to big win; it can also support and nurture the next generation of employees in your organizations. Best Employee Recognition Awards Ideas There are multiple ideas that you can adopt to recognize your employees. We have prepared a handful of them. Let's explore. 1. Formulate A Proper Plan To Recognize Your Employees Before you can prepare yourself to recognize your employees, you need to formulate a proper plan to track their achievements. Remember that these awards programs and recognition events are not just for show. They are meant to boost your employee's morale and the organization's productivity. Hence, it becomes very important that you figure out an appropriate strategy. Do not forget about your work culture. Employees' recognition ideas should be relevant to your work culture. 2. Celebrate Employees Birthdays Birthdays are the best event to make your employees feel special. You can start targeting your employees' birthdays. This will make them feel special and a part of the organization. When you celebrate your employees' birthdays, they will feel connected to the organization on a deeper level. This practice can make them feel an inseparable part of the organization. This will act as a driving force and help them to boost their productivity. Even a small event like celebrating employee's birthdays can motivate them to give their best performance to the organization. 3. Cheers From Peers Creating the best working environment is the role of the pers. The working environment should be like this where the co-workers can celebrate the achievement of the other co-workers. And when the time calls for it, they stand alongside the organization's bad times. This will ensure that the whole organization can perform as a team and bring positive results day in and day out. 4. Reward Them With Trophies Every sport has trophies. These trophies change hands every year depending on the champions. You can use the same concept in your organization. This practice will motivate your employees to be the best in the organization. Once they know what they can achieve by working hard, they will try their best to achieve that goal. 5. Collect Employees Feedback We have hardly seen any organization taking feedback from the employees. Feedback is a necessary part if you want to improve your organization as a whole. Taking feedback from the employees will give them an idea that their views matter in the organization. You can take feedback on the followings: What do they feel about the organization? What do they think needs to be improved? What drives them to work for you? What will drive them further? Ask your employees these questions, and take their answers as suggestions. This practice will kill two birds with one arrow. Not only are you getting valuable feedback, but you are also getting to know what your employees think about you and your organization. 6. Public Your Appreciation Recognizing your employees is a good thing but recognizing them in public is even better. You must devise a perfect appreciation program where you or the employee can recognize the best performer among the employees. By appreciating the best employee in public, you are not only boosting the morale of the employers, but you are also giving them a goal to achieve. The public execution of the appreciation shows that you are confident in your employees and want others to step up their game and reach this podium. 7. Track Team Wins Every organization has several teams, and every team competes among themselves subconsciously. You must track your team every year and award the winning team. This will not only help you understand how other teams are performing, but you will have an idea of how the organization can improve. Working with the team will help you understand the working of your organization, and you will know what you need to expect from them. This is a perfect device to find out non-performing teams and motivate them to work better. Conclusion From the points mentioned above, you now know how employee recognition can help you develop a perfect plan for your employees' recognition. If you want to cope with the market and stand back on the feet again, employee recognition might play an important role. Read Also: Why In-Company Training Results in Better Employees 3 Steps to Hire the Perfect Employee What Are the Ways to Prepare a New Employee? Possible Reasons Why Your Employees Aren’t Too Productive and What to Do About It How to Increase the Safety of Your Employees

7 Things You Must Know About Dow Jones Stock Market Chart

Dow Jones Stock Market Chart has made investment research easier and more comprehensive. The world of the stock market is quite enticing and, inspired by the movies or a real-life story, most of you must have thought of investing in stocks. Eventually, people give up the idea and continue watching the movie or reading the newspaper. The most common reason behind the dropping of the idea of investments is - people generally think of investments as a really complicated matter, which is completely untrue. Investments are not complicated but they need a bit of practice and you have to be good with numbers. Various Stock Market charts like Dow Jones Stock Market Chart, have made investments a lot easier. Now, stock market indexes have made the trend analysis more numeric than imaginative. So you have a number to trust on, rather than your instincts or other such unreliable figures. One of the most popular and most used stock market indexes is - Dow Jones Industrial Average or DJIA. Securities Research can help you benefit from your stock investment. DJIA is a collective price-weighted index that uses the share prices of its 30 component companies to weigh the fluctuations in the US Economy. Dow Jones Stock Market Chart is one of the oldest stock market index and is still is one of the most used indexes, in spite of various criticisms. So, let us understand this stock market chart by knowing various facts about it. Here are 7 things to know about Dow Jones Stock Market Chart 1. The Component Companies: Currently, DJIA takes into account its 30 component companies. This includes the current business-leaders of the US economy like - Apple, Microsoft, AT&T, Boeing, etc. DJIA, in its beginning, has only 12 component companies mainly from the industrial sector. 2. The History: DJIA was coined in 1896 by Charles Dow and Edward Jones for providing a proxy for the broader US economy. DJIA was weighted arithmetic mean at the beginning, which means, it was just the arithmetic mean of the share prices of individual stocks of its component companies. 3. It is a Price-Weighted Index: DJIA is a price-weighted index. This means - more the share price of a stock of a component company, greater will be its weight. The resultant sum is then divided by The Dow Divisor rather than the number of contributing stocks. Thus the next point of interest is - The Dow Divisor. 4. The Dow Divisor: The Dow Divisor came onto the scene to avoid the minor changes like split-dividends, spin-offs, or such others. This ensures that the final value of DJIA and the Dow Jones Stock Market Chart doesn’t get affected by these minimal changes. 5. Trend Analysis: The Dow Jones Stock Market Chart has been a reliable source for the trend analysis of the stock market. It can also be used to study the falls and spikes in the share prices of individual stocks of a certain company. 6. Reading Dow Jones Stock Market Chart: Dow Jones Stock Market Chart is really helpful but the most important thing is to know how to read them. Reading these stock market charts takes a lot of practice and experience. Securities Research has more than 80 years of experience in the field of investment research. Use our experience to benefit from your investment. Learn to read DJIA Charts with Securities Research; download your free eBook now! 7. Components keep changing: The contributing companies of DJIA keep changing according to the change in the leadership in business trends. One of the grandest replacements in DJIA was Apple replacing AT&T to get in the 30 companies of DJIA on April 18, 2015. Read Also : How To Start Trading On The Stock Market And Profit? How Businesses Can Use Stock Trading

Enterprise Content Management Solutions – How They Help You Optimize Your Business Efficiency

Enterprise content management is a great way to organize unstructured data and information of an organization. Many factors impact the functioning of ECM systems and determine their effectiveness. When managing your enterprise content solutions, you should define their processes accurately. Several service providers offer enterprise content management consulting services. These service providers understand the needs and requirements of companies in terms of managing data. Thus, can advise business owners with the right solutions. Proper ECM helps organizations to create, enrich, manage as well as deliver data and information. Business owners should identify their requirements and determine the solutions of the right enterprise management systems that will cater to those requirements. There are several solutions that such systems may include, such as management of documents, managing website content, document imaging, management of records, and management of digital assets as well as managing your business data and providing support for collaboration and management of business processes. Managing content is one of the most important tasks that organizations need to take care of. It is important to preserve data so that it can be reused for other purposes later. Preservation of data in a systematic order also ensures that it can be searched and found easily whenever required. There are a number of factors that affect the choice of a proper enterprise content management system. Some of the factors which affect the choice include, the number of people and the processes involved in the organization, technology involved, budget and so on. Keeping in mind all the required elements and choosing the right content management system will help an organization to share and edit content efficiently and in an orderly manner. Top features of enterprise content management (ECM) systems: Central Repository Document Scanning Secure Email Files Client Portal Document Retrieval Mobile Accessibility Easy Integration Automated Workflow Manager Advanced Analytics Cloud-based Accessibility Top benefits of enterprise content management (ECM) systems: Keep Track of All Your Information Reduce Operating Costs Save time Improve Customer Service Minimize Risk Document Version Control Picture an executive rushing from one client office to the next, updating the minutes of the feedback he received at the previous office on the official sheet using his iPhone or Android phone. The entries made by the executive are further accessed by employees sitting in the head office who use the details to generate reports for further information processing. This is possible with the advanced enterprise content management solutions provided by consultants who help businesses optimize their internal documents, datasheet, and content sharing capabilities. Are you aware of the latest techniques and tools being used to perfect enterprise content management? To begin with, the most important advantage of using professionally generated enterprise content management solutions is that you can be assured that the system will work at its optimum for long. What are the common types of solutions that these enterprise content management consultants use to give you highly advanced data access? Here is the list of the commonly used content sharing systems that are being used in enterprise content management these days. Content Sharing Systems that are used in ECM: 1. Drupal: The ideal content sharing system that is known for its robust page building capacities can be used to develop both internal and external websites. Professionals using this CMS for enterprise content sharing and management excel with the in-built options provided by Drupal. The best part of using this CMS is that it is an open-source system that allows the ideas of thousands of users and developers to flow into the building of your enterprise content management systems. 2. Ektron: This leading provider of content management products allows businesses to use the solutions to manage multi-websites. The framework can also be extended to allow customs control during component development by the professionals. Ektron has been used to design websites of many leading companies like Pfizer, Intel, Dove, Kellog's, Adidas, and many more. You could use the customizable features of this CMS provider to enrich the user experience of your enterprise content sharing portals. 3. MS Share Point: The software that helps streamline business processing amidst dynamic environments; MS Share Point is definitely the answer for low-cost enterprise content development services using the latest tools and features. The main advantage of using MS Share Point is that you get to leverage content to improve web traffic flow to your website and increase collaboration amongst users. Thus, in order to stay ahead of market competition, one needs to use the most recent tools and techniques through professionally generated enterprise content management solutions that will help you optimize enterprise performance. Read Also: A Guide to Choosing an Enterprise Document Management Solution Start-up Business Management: How to Reduce Risk and Guarantee Success

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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7 Best Employee Recognition Awards Ideas For 2021

7 Things You Must Know About Dow Jones Stock Market Chart

Enterprise Content Management Solutions – How They Help You Optimize Your Business Efficiency

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Share this Article

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related