Customer Service Gripes Revealed In New Survey

Published on: 28 November 2020 Last Updated on: 12 September 2024

Are you an eCommerce business looking to address the problem of abandoned carts on your platform?
Do you know how you can ensure that more people close the sales and move cart items into final purchases?
Have you tried using some strategies like offering coupons and discounts to sweeten the deal?

According to a new and very important study made by Feefo, it has been found that there are more than 79% of customers abandoning their carts and not closing purchases on e-commerce platforms. The question, which many eCommerce-based companies are asking is- how can I change this?

In this article, we speak to leading digital marketing specialists and ask them about the various strategies, which can be used to ensure that the items are moved from the cart into the final purchase.

Why Consumers leave Items in the Cart According to the Feefo Study?

The survey is very important to read and understand if you want to improve the sales and revenue generation for your e-commerce business.

According to Feefo, most consumers leave items in the cart because of one specific reason- High Prices! In most cases, the prices displayed on the product pages are exclusive of additional costs like taxes, shipping charges, and in some very weird cases, packaging!

According to the study, it is time for eCommerce businesses to start becoming honest and transparent in showcasing prices to the consumers on the product page itself. This may remove the entire magnet strategy of-

lower pricing,
moving to the cart
seeing the higher pricing
however emotional investments and time
ending up with the purchase

Ecommerce businesses need to realize that digital audiences have started to move beyond just baits and value transparency on digital platforms.

The study pointed out specifically to High Shipping Costs as the primary impediment to abandoned carts. Taxes too are something, which most of us take into consideration. However, additional shipping expenditures are still not acceptable to the vast majority.

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

According to business experts at the best-performing sites, the need of the hour is to help customers at this stage with a small incentive. In other words, customers are already through 80% of the things a business needs to close a sale. At the cart stage, what you need is a small push, which can be offered by brands to the customers.

Not only will this result in the final sales happening, but it will also boost the image of the brand in the eyes of the customer in a positive fashion.

Some of the best businesses go for the following strategies-

Using promotional codes for both new and existing customers.
Taking away the Shipping Charges for customers and showing the discounted price.
Creating personalized packaging and offering incentives to buy.
Having multiple shipping vendors on the business and comparing prices.
Rewarding the customer in other ways (social media shout outs).

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Building a positive brand and making the customer feel special is critical for the success of your e-commerce business. This means that e-commerce businesses need to invest in their communication. In-app messages, email newsletters, WhatsApp communications, etc. are good ways to ensure that you are always having an open channel of communication.

By valuing your existing customers, you will be able to win repeat purchases for your business. Your existing customers can also spread a positive word about your brand to their family and friends, leading to more sales and revenues.

However, taking care of the costs is the number one thing, eCommerce businesses should look to address at all costs. If eCommerce businesses are able to bring their operational costs down, they will be able to further incentivize sales.

You can view the Full Study and Report of the excellent Feefo Study below:

Source: www.feefo.com

How do consumers think and behave across the purchase journey? [Infographic]

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Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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4 Considerations Before Investing in an Oil Change Franchise Under 100k

With such a wide array of goods and services on the market nowadays, it’s no wonder that several types of franchises have emerged in various industries. The competitive market is already saturated with restaurants and coffee shops. If you want to invest in this type of business, think about going for an oil change franchise. Here are some factors to consider before investing a substantial amount in an oil change franchise: 1. Study the Ownership Model: Most oil change franchisors give their franchisees the freedom to develop their branches the way they want it to grow. However, it’s still best for you to determine whether the ownership model stipulated by the terms and conditions of the business will be useful for your goals and work style. When buying a franchise, you’re required to support the brand’s rules and processes from accounting to hiring and marketing. Be familiar with the regulations implemented by the leading company and consult with online resources such as franchiseknowhow.com to learn more about how franchising works. 2. Know the Franchise Costs: You won’t just be buying legal rights to use the brand name and logo for your oil change business. The franchisor may also expect you to purchase equipment from them. Fortunately, you can assess if you can pay off the business’ costs since the law has mandated corporations to present a Uniform Franchise Offering Circular (UFOC). This document provides an outline of the fees that come with the franchise. It also includes your rights and restrictions. This way, you can gauge if the franchisor’s prices are reasonable and realistic. Other costs you must consider include: Initial Payments – This franchise fee serves as a down payment to secure your spot as a franchisee. The average initial franchise cost ranges from $20,000 to $35,000 for most franchises. Royalties – Also known as ongoing franchise fees, franchisors require royalties to be paid monthly or annually. The amount depends on your agreement with the company. Typically, it can be a percentage of your gross revenue or a fixed amount such as $1000 per month. Marketing Fees – Because you’ll be part of a bigger organization, you may need to finance a common advertising or marketing fund. This money will be used for promotional efforts usually at a national level. Required Purchases of Goods – The franchisor may restrict you from buying oil from other suppliers. Check if their pricing is competitive and if you can actually get a profit if you push through with the franchise. Real Estate – If you’ll be renting a place for your franchise, include the cost in your calculations because you may need to pay for deposits before you can start your business. Legal Files – This includes the cost of insurance, licenses, permits, and other legal documents. 3. Determine How to Fund Your Franchise: One of the significant advantages of an oil investment is that it has a high return on investment. However, before you think about your profits, you need to consider how to fund your franchise first. It’s vital that you know the best sources of financial support that will help your business grow. These are a few financial options for you to start an oil change franchise: Franchisor – The main company can help you through debt financing. Franchisors often offer financing for some parts of the business instead of you shouldering the entire cost. Small Business Administration (SBA) – This agency can help you with your bank loan to jumpstart your business. Their loan programs guarantee longer repayment periods to bolster your franchise’s growth. Banks – These lenders work with the SBA to provide financial aid to small businesses. You can also use a home-equity line of credit or a second mortgage on your house, but it’s not encouraged because you risk losing your property if you can’t repay your debt. Family and Friends – The people you trust, and who believe in you, are valuable sources of funds. You can negotiate the repayment period and interest rates with them. Be sure to pay them back according to the terms you both agreed on. 4. Talk with Your Target Market: The people in your city or town probably already have a place where they have their oil changed. Don’t be discouraged, though. You can talk to prospective customers about their experience with the oil change stations in your area. Take note of their complaints on a particular shop and use those to improve your service. Conclusion: Investing in a franchise can provide you with an established brand that will be easier to market than a startup. You will also get enough support from other franchises and gain insights from them on how to facilitate the growth of your business. Consider the factors above and assess whether an oil change franchise is best suited for your goals. Read Also: What To Expect When You Become A Forex Trader 7 Growth Hacking Ideas That Will Boost Your Startup

7 reasons to be an entrepreneur in the best area: IT

Being an entrepreneur is a great adventure. And adventures are not usually for anyone. They demand a lot of discipline, the vision of the future, personal delivery, multi-disciplinarity, persistence ... and courage, just to mention some of the qualities that this condition demands. Incidentally, the adventure has everything to do with dynamism and the latter is intrinsic to the area of Information Technology: by far the best area to undertake. Let us see 7 points that justify this opinion: 1. Endless fields of activity: When it comes to IT, you can program, support proprietary software packages, computer maintenance, project consulting, training, build a virtual store, and a range of options limited only by the entrepreneur's creativity. 2. Initial investment flexibility: Due to many possible business options in IT, the most varied initial investment volumes are possible to start your dream, after all, you do not always need a physical structure besides a computer and an internet connection. 3. No compulsory upper level: While in traditional professions registration in class organs are required, in IT (fortunately for some and unfortunately for others) it is possible to provide services even without a straw in hand. Making it clear, obviously, the study makes a lot of difference when it comes to successful entrepreneurs. 4. Free online support resources: On the internet you find everything, but when it comes to information technology, it dominates much of this "everything", many interesting communities, highly specialized forums, and can enjoy the help of high-level professionals, all at the lowest possible cost or even for free. The internet provides almost everything including when you want to find a cheap essay writing service. 5. Reduced bureaucracy: Keeping high costs with the open company may not be necessary in some cases, as it is very common and almost a rule in other fields of activity. This can guarantee you a good life until you settle down and start for a formalization of your business. 6. More diversification, more chances of success! The inherent versatility of Information Technology allows this ease of strategy change between different products and services with reduced cost, taking advantage of the demand of the moment. Your company can, in addition to selling products, provide support, training, business consulting, among many other activities. 7. Ability to reach - A global market! With remote access and other resources, it is possible to keep customers in various places in Brazil and around the world, regardless of the activity within IT and at the same time keep a relatively low cost. This means high competitiveness, especially for a small business that is taking its first steps. To undertake in times of crisis? Yes, why not? Undertake in an area that is in crisis counter-hand! Economists have a very common adage that serves as the basis for the investment decision: do not put all the eggs in the same basket. Unfortunately, your job is not (or at least no longer) a place so safe due to the current economic moment that the world lives, then having other alternative sources of income is a simple matter of survival. Read Also: Why Do Entrepreneurs Put Up Their Drop Shipping Websites For Sale? Information Technology And Business Success: The Things That Connect Them

Choosing The Perfect Sandblast Machine: A Comprehensive Guide

At present, sandblasters have become an integral tool when it comes to polishing a rough surface. This equipment helps in integrating pressured sand, pebbles, and other materials at a very high speed. Are you in the market for a reliable and efficient sandblast machine? Look no further than the sandblast machine from Alibaba. Whether you need it for industrial or personal use, finding the right sandblast machine can be a game-changer for your projects. But there’s nothing to worry about when you have the right tips by your side. Delve deeper into this comprehensive guide and check out the important aspects of sandblast equipment. What to Look for in a Sandblast Machine No matter how trivial the job of a sandblaster sounds, it is significant for a smooth construction. Hence, while selecting it, there are several key factors to consider: Durability: Look for a machine that is built to withstand heavy use and can handle a variety of abrasive materials. Sandblasters often have rough uses, which is why they have to be durable. If equipment cannot absorb the wear and tear from a construction site, it will never last long. Power: Consider the power source of the machine and ensure it meets your requirements. Some machines may be electric-powered, while others are pneumatic or hydraulic. Depending on the power source, your sandblasting machine might work smoothly for a prolonged period. Capacity: Determine the size and capacity of the machine based on the scale of your projects. It’s essential to have a machine that can accommodate your needs. Consider looking at multiple varieties and choose one with a better capacity. Accessories: Check if the machine comes with essential accessories such as a shot blast gun, dustless blasting equipment, or a bead blaster machine. These accessories can enhance the machine’s functionality. What Are The Types Of Sandblasters? For smooth and uninterrupted sandblasting, there is the need to get the right kinds of sandblasters. The market is full of them, which come in different styles. So, here are a few categories of sandblasting equipment that you can choose based on your needs: Siphon-Based The first type is the one based on siphon. Here, the Siphon container lies below the sandblaster’s nozzle. When sandblasting takes place, air gets released. As a result, the sand reaches the nozzle in various sections. Gravity-Fed Secondly, the gravity-fed sandblasters make use of gravity to do the job efficiently. Sand remains inside a container, which is further positioned at the topside of the gun. Further, the gun remains fixed on the air compressor. In these kinds of equipment, if you press the trigger, sand falls from the container at a very high speed. Pressure-Kinds Sandblasters that operate mostly due to pressure need canisters that can process the sand efficiently. Blasting them out of the container takes place when somebody pulls out the trigger. Furthermore, people are most likely to choose the other types above this one- although they are a bit pricey. As soon as the old equipment becomes vacant, the user has to purchase a brand-new canister. Enormous Sandblasters As the name suggests, these ones are quite large in size. They help in the removal of tarnished paints from a house before one opts for repaint. Furthermore, they also help in removing the car body’s paint. If you want to keep it stable, make sure to mount it like a cabinet or a bench. A sandblaster with wheels provides greater portability. Benefits of a Sandblast Machine With the use of abrasive materials like steel grit, acrylic, and glass beads, sandblasting equipment is an optimum choice for most construction sites. But have you wondered why? Here are a few advantages that prove their competency in the world of construction: Efficiency: The two primary functions of coating are painting and protecting. With a sandblast machine, you can quickly remove paint, rust, or other coatings from a variety of surfaces. It saves time and effort compared to manual methods. It gives an appeal factor that brings out the best in any product. Precision: Sandblast machines provide precise and controlled blasting, allowing you to achieve the desired finish with accuracy. Versatility: These machines can be used on various materials like metal, wood, glass, and concrete. They offer versatility in handling different projects. Secondly, this equipment is fast, which ultimately makes the processing faster and easier. Once the sandblasting jon finishes, cleaning is no more a hassle. Cost-effective: Investing in a sandblast machine can save you money in the long run by reducing the need for outsourcing sandblasting services. Related: Is Industrial Machinery/Components A Good Career Path In 2023? Choosing the Right Sandblast Machine for Your Needs With a wide range of sandblast machines available, it's essential to choose one that suits your specific requirements. Consider the following factors: Application: Determine the primary purpose of the machine. Are you using it for industrial purposes or smaller DIY projects? It’s better to get one that suits all kinds of applications because then, you don’t have anything to worry about. Operating Cost: Evaluate the operating cost of the machine, including maintenance, power consumption, and replacement parts. You can check most of them while buying the sandblaster, or in some cases, you might want to enquire the seller. Brand Reputation: Research different brands and read customer reviews to ensure you are purchasing a machine from a reputable manufacturer. This is very common nowadays as people choose to check brand reputation before purchasing their products or services. Budget: Set a budget that aligns with your needs. While it’s tempting to go for the cheapest option, prioritize quality and reliability. If you are not doing this already, you are most likely to lose out on the best sandblasting machines for your purposes. Conclusion A sandblast machine is an invaluable tool for various applications. By considering factors such as durability, power, and accessories, you can find the perfect machine to meet your needs. With the right sandblast machine, you can enhance your efficiency and achieve. So, what are you waiting for? Get the best equipment for yourself, considering the aforementioned tips. Read Also: 6 Common Questions to Ask When Buying New Equipment and Machinery How to Improve the Lifespan of Your Machinery Tricking Handheld BMI Machine Scores

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

4 Considerations Before Investing in an Oil Change Franchise Under 100k

7 reasons to be an entrepreneur in the best area: IT

Choosing The Perfect Sandblast Machine: A Comprehensive Guide

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Share this Article

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related