Customer Service Gripes Revealed In New Survey

Published on: 28 November 2020 Last Updated on: 12 September 2024

Are you an eCommerce business looking to address the problem of abandoned carts on your platform?
Do you know how you can ensure that more people close the sales and move cart items into final purchases?
Have you tried using some strategies like offering coupons and discounts to sweeten the deal?

According to a new and very important study made by Feefo, it has been found that there are more than 79% of customers abandoning their carts and not closing purchases on e-commerce platforms. The question, which many eCommerce-based companies are asking is- how can I change this?

In this article, we speak to leading digital marketing specialists and ask them about the various strategies, which can be used to ensure that the items are moved from the cart into the final purchase.

Why Consumers leave Items in the Cart According to the Feefo Study?

The survey is very important to read and understand if you want to improve the sales and revenue generation for your e-commerce business.

According to Feefo, most consumers leave items in the cart because of one specific reason- High Prices! In most cases, the prices displayed on the product pages are exclusive of additional costs like taxes, shipping charges, and in some very weird cases, packaging!

According to the study, it is time for eCommerce businesses to start becoming honest and transparent in showcasing prices to the consumers on the product page itself. This may remove the entire magnet strategy of-

lower pricing,
moving to the cart
seeing the higher pricing
however emotional investments and time
ending up with the purchase

Ecommerce businesses need to realize that digital audiences have started to move beyond just baits and value transparency on digital platforms.

The study pointed out specifically to High Shipping Costs as the primary impediment to abandoned carts. Taxes too are something, which most of us take into consideration. However, additional shipping expenditures are still not acceptable to the vast majority.

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

According to business experts at the best-performing sites, the need of the hour is to help customers at this stage with a small incentive. In other words, customers are already through 80% of the things a business needs to close a sale. At the cart stage, what you need is a small push, which can be offered by brands to the customers.

Not only will this result in the final sales happening, but it will also boost the image of the brand in the eyes of the customer in a positive fashion.

Some of the best businesses go for the following strategies-

Using promotional codes for both new and existing customers.
Taking away the Shipping Charges for customers and showing the discounted price.
Creating personalized packaging and offering incentives to buy.
Having multiple shipping vendors on the business and comparing prices.
Rewarding the customer in other ways (social media shout outs).

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Building a positive brand and making the customer feel special is critical for the success of your e-commerce business. This means that e-commerce businesses need to invest in their communication. In-app messages, email newsletters, WhatsApp communications, etc. are good ways to ensure that you are always having an open channel of communication.

By valuing your existing customers, you will be able to win repeat purchases for your business. Your existing customers can also spread a positive word about your brand to their family and friends, leading to more sales and revenues.

However, taking care of the costs is the number one thing, eCommerce businesses should look to address at all costs. If eCommerce businesses are able to bring their operational costs down, they will be able to further incentivize sales.

You can view the Full Study and Report of the excellent Feefo Study below:

Source: www.feefo.com

How do consumers think and behave across the purchase journey? [Infographic]

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Eco-Conscious Insights And Innovations From Emerging Trade Show Trends

In a world increasingly attuned to the urgency of environmental sustainability, trade shows have become crucial platforms for showcasing eco-conscious insights and innovations. According to Sustainable Review, Sustainable Live London, SDG Summit, and Climate Week NYC are some of the biggest sustainability conferences and exhibitions. These exhibitions not only provide a glimpse into the future of sustainable practices but also serve as catalysts for change within industries. As we navigate the challenges of climate change, emerging trends in trade shows shed light on groundbreaking initiatives that prioritize the planet. In this article, we will explore the evolving landscape of eco-consciousness within the world of trade shows. Sustainable Materials Redefining Exhibits Trade shows are witnessing a transformative shift in booth aesthetics as sustainable materials redefine the exhibitor landscape. Gone are the days of disposable plastic and wasteful displays. Exhibitors are increasingly turning to eco-friendly alternatives like recycled cardboard, bamboo, and even mushroom-based materials to construct visually striking and environmentally responsible booths. As noted by Bis Research, mycelium-based materials have the potential to significantly contribute to the green economy and environment. They save energy and offer insulation. These materials not only reduce the overall carbon footprint of the event but also serve as powerful statements on the viability of sustainable design. From modular structures to biodegradable banners, the creative use of sustainable materials is fostering a new era of conscious exhibition design. This inspires both exhibitors and attendees to consider the ecological impact of every element in their displays. Energy-Efficient Booth Designs Innovative booth designs are taking center stage at trade shows, with a spotlight on energy efficiency. According to Exhibits Northwest, exhibitors are incorporating cutting-edge technologies such as solar panels and energy-efficient LED lighting to power their displays. As noted by the Department of Energy, LEDs consume up to 90% less energy than standard lights while lasting up to 25 times longer. This move toward sustainable energy not only minimizes the environmental impact of events but also sets a precedent for practical, eco-friendly solutions. These energy-efficient designs serve as a visual spectacle while demonstrating the feasibility and benefits of incorporating green technologies into everyday business practices. As attendees experience the visual impact of renewable energy solutions firsthand, the ripple effect is a heightened awareness of the potential for sustainable practices. Sustainable Innovation With Local Trade Shows Across the United States, locals are leading the charge in embracing sustainable innovation. Cities and states are increasingly recognizing the importance of environmental responsibility, with communities actively engaging in eco-conscious practices. From the adoption of renewable energy sources to the implementation of green building standards, the commitment to sustainability is evident. Certain cities and states have become pioneers in this movement, setting ambitious goals and implementing comprehensive plans to reduce their ecological footprint. From California's stringent emissions standards to New York's initiatives promoting green infrastructure, these regions are at the forefront of the sustainability revolution. To further champion eco-conscious practices, trade shows focused on sustainability have become a hallmark across the United States. These events serve as platforms for sharing knowledge, showcasing innovations, and fostering a nationwide dialogue on the collective journey toward a more sustainable future. Nestled in the heart of the Pacific Northwest, Portland stands as a beacon of sustainable living and innovative environmental practices. Portland's residents have long embraced a lifestyle that prioritizes nature, sustainability, and community engagement. This extends to businesses and public institutions, making the city an ideal host for events dedicated to environmental responsibility. Known for its commitment to eco-conscious urban planning, Portland has earned its reputation as one of the greenest cities in the United States. According to Green City Times, Portland has created almost 92,000 acres of green space. This includes a network of pathways and parks excellent for walking and riding. Against this backdrop of eco-awareness and forward-thinking, the Oregon Convention Center (OCC) has emerged as a cornerstone of sustainability within the city. The OCC embodies the city's values through its commitment to green building and sustainable business practices. It frequently holds trade shows with numerous eco-friendly Portland trade show displays. As we explore the OCC's dedication to sustainability, it's essential to recognize how it integrates into the broader landscape of Portland's eco-friendly initiatives. Virtual Experiences for Reduced Carbon Footprint In response to the global call for reduced carbon emissions, trade shows are embracing virtual and hybrid experiences. This evolution allows for broader participation while significantly decreasing the carbon footprint associated with travel and logistics. Virtual components include interactive online exhibits and virtual networking spaces. This enhances accessibility while underscoring the importance of adopting eco-friendly alternatives in the face of climate challenges. As industries set sail toward more sustainable event formats, the positive environmental impact becomes evident. The shift toward virtual and hybrid experiences represents a dynamic step forward, proving that connectivity and eco-consciousness can go hand in hand. Circular Economy Initiatives in Product Showcases Trade shows are becoming key battlegrounds for the promotion of circular economy principles, particularly evident in product showcases. Exhibitors are spotlighting products designed for longevity, repairability, and recyclability, challenging traditional linear production models. From electronic gadgets with easily replaceable components to fashion items made from recycled materials, the emphasis is on creating a closed-loop system. This shift not only aligns with consumer preferences for sustainable products but also compels industries to reevaluate their approach to production. With circular economy principles, trade shows are driving home the message that sustainable consumption is not just a preference but a necessity. Eco-Friendly Packaging Solutions The spotlight on sustainability extends to the very packaging that houses products exhibited at trade shows. Exhibitors are increasingly adopting eco-friendly packaging solutions that prioritize biodegradability, recyclability, and minimal environmental impact. From compostable wrapping to innovative designs that reduce excess packaging, the emphasis is on minimizing waste throughout the supply chain. This commitment not only resonates with environmentally conscious consumers but also prompts industries to rethink their packaging practices. The ripple effect is a broader shift toward a more sustainable and mindful approach to how products are presented and consumed. Collaborative Sustainability Initiatives Among Exhibitors The ethos of sustainability is thriving in trade show spaces, where exhibitors are forging collaborative initiatives to champion environmental responsibility. Shared efforts include waste reduction programs, carbon offset partnerships, and the establishment of industry-wide sustainability standards. This collaborative spirit not only amplifies the impact of individual exhibitors but also fosters a culture of environmental responsibility across diverse sectors. Exhibitors are pooling resources, sharing best practices, and collectively working toward a common goal of reducing the ecological footprint of trade shows. As this collaborative momentum grows, trade shows are no longer just platforms for individual businesses. They have become hubs for collective action toward a more sustainable and resilient future. In conclusion, trade shows are driving transformative change through eco-conscious trends. From innovative booth designs with energy-efficient technologies to virtual experiences reducing carbon footprints, the industry is evolving. Local initiatives, like Portland's commitment to sustainability and collaborative efforts among exhibitors, highlight a collective dedication to environmental responsibility. Trade exhibitions have evolved into more than just a platform for businesses. They have also become focal points for collaborative efforts toward a more sustainable future. As the industry continues to prioritize greener practices, it contributes significantly to a broader global movement for sustainable business models and conscious consumer engagement. Read Also: What Type Of Inflatables Should You Opt For At Your Business Event Getting a Return on Investment From Using a Trade Show Booth A Well-Oiled Trade Show Machine: The Ones Running the Show

Why Automation of The Procure-to-Pay Cycle Is Critical?

Organizations across the world are facing the brunt of rising commodity prices and increasing procurement costs. Executives are hard-pressed to make a tangible difference to supply chain profits. But cost-cutting is adversely affecting investment decisions and chances of expansion across the board. Read further to know the top Reasons Why the Automation of the Procure-to-Pay Cycle Is Critical. Technology enables companies to look offshore for cheaper resources and raw materials. Procurement has become a more important process than it had been before and geographical boundaries to availability are diminishing. The procure-to-pay cycle is considered a crucial strategic operation, in which expenses need to be closely monitored. 10 Reasons Why Automation of Procure-to-Pay Cycle Is Critical Organizations need a comprehensive approach by which operations are aligned to lower procurement costs. Every department needs to be made accountable for its costs and effective use of assets. This is only possible through automation, which includes monitoring of requirements and expense optimization. It helps to procure the assets at competitive prices. Automation of your procure-to-pay cycle can bring immense benefits to minimal investments. Here are 10 of them. 1. Save time Automation means faster cycle times. An Aberdeen Group report found that organizations that have implemented e-procurement initiatives have halved their transaction cycle time. This means faster order processing, instant approvals, and better decision-making. The future belongs to organizations that have automated systems, as speed, efficiency, and effectiveness of procurement solutions provide a competitive edge in the market. 2. Save money Big savings are now possible with manual procurement fading into the future. Shortened procurement and fulfillment cycles reduce administrative costs and improve staff productivity. Employees can use their time more strategically instead of pen-pushing. Consolidation of orders from different departments results in manifold advantages like decreased cost per transaction, reduced maverick spend, increased negotiation power, and volume discounts. 3. Reduce errors Automation ensures better accuracy. Multiple receipts, documents, and bills are no longer in the picture as vendors log in their quotes and departments key in their requirements. Endless matching and re-submission of documents are no more the order of the day. Clerical errors are minimized and you can identify the best and worst-performing assets and other variables to plan for the future. 5. Be compliant Automated procure-to-pay solutions ensured standardized procurement practices, pre-negotiated pricing and real-time data that ensures compliance. Maverick spending comes down to zero as procurement managers look out to established vendors who provide better prices than the rest. Standardized equipment and products are bought only from vendors that ensure compliance across the board. 5. Improve negotiations Large volumes are open invitations for vendors who can provide discounts and still get better profit margins. When there is the consolidation of requirements from different departments, procurement managers and executives are better placed to negotiate stronger terms that deliver profits. 6. Get vendor visibility Automated procure-to-pay solutions provide better visibility to the procurement process and ensure single-window clearance. Vendors do not need to meet multiple stakeholders and fill up diverse forms just to quote the price. All they have to do is log in to the cloud-based system and fill up the electronic forms. 7. Be better informed Procurement policies can easily be accessed and any deviations can be instantly red-flagged. Executives, vendors, and agencies just need to access the procure-to-pay system for clarification about the process and polices to ensure compliance. 8. Communicate completely Procurement communication is never blocked as every transaction leaves an audit trail. The information that can be accessed immediately upon authorization and the entire pipeline is better managed. 9. Enhance control Executives and managers have access to real-time business data that can instantly refer to the financial health of their organizations. With automated procure-to-pay solutions, you can access all spending with the click of a mouse. Minute information that can change purchase decisions for the betterment of the company is available. Detailed control of the process helps limit spending and stick to the budget. 10. Gain the competitive edge Reduced costs, increased accuracy, better control, and transparency give you a smart, streamlined, resourceful supply chain. The smarter purchasing decisions boil down to better financial health that can give you a competitive edge in the market. Automation helps you to build a smarter procure-to-pay system. It is imperative that organizations move on from cumbersome manual operations to cloud-based automation systems to streamline their supply chain and procurement processes. Expensing platforms are easy to use and adaptable automated systems which facilitate procurement, invoicing, and expense management. With Expensing procure-to-pay systems, the procurement process becomes better streamlined, with faster cycle times and better control and visibility. Image Credit: stampli.com Read Also: Reasons to Support Nonprofit Organizations That Help Save the Environment How To Choose A Practice Management Software For Your Law Firm

Pressure Transducers 101: Working Principle, Types, And Applications

Pressure transducers are vital components used in various industries and applications to measure and monitor pressure. They convert mechanical pressure into electrical signals, enabling accurate and real-time pressure readings. Here at microsensorcorp.com, we have taken the time to explore the working principle of pressure transducers for our clients, discuss the available types, and delve into their wide range of applications. Working Principle The fundamental principle behind pressure transducers lies in their ability to convert physical pressure into an electrical signal. They typically have a diaphragm or sensing element that deforms under applied pressure. This deformation is then converted into an electrical signal through various sensing technologies, such as strain gauges, capacitive, piezoresistive, or resonant frequency mechanisms. Types of Pressure Transducers Strain Gauge Pressure Transducers: These transducers utilize the principle of electrical resistance changes in a strain gauge under applied pressure. As pressure is exerted on the diaphragm, the strain gauge experiences a change in resistance, which is then converted into an electrical signal. Capacitive Pressure Transducers: Capacitive transducers measure pressure changes by monitoring the capacitance variation between the diaphragm and a fixed plate. As the diaphragm deforms, the distance between the plates changes, altering the capacitance and generating an electrical output. Piezoresistive Pressure Transducers: The principle of a piezoresistive pressure transducer is to generate a change in resistance after the sensitive core is pressurized, and then convert the change in resistance into a standard signal output through an amplification circuit. Resonant Frequency Pressure Transducers: Resonant frequency transducers measure pressure changes by monitoring the shift in the resonant frequency of a vibrating element under pressure. The pressure causes a change in the vibrational frequency, which is converted into an electrical signal. Applications of Pressure Transducers Industrial Automation: Pressure transducers are crucial in industrial automation, monitoring hydraulic and pneumatic systems and ensuring optimal operating conditions. They are used in process control and quality control applications. HVAC Systems: Pressure transducers are employed in heating, ventilation, and air conditioning (HVAC) systems. Their purpose is to monitor and control air pressure. They enable efficient and precise regulation of airflow and ventilation, enhancing energy efficiency and comfort levels. Automotive Industry: Pressure transducers are extensively used in the automotive industry to monitor fuel pressure, oil pressure, tire pressure, and various other critical parameters. They help ensure optimal performance, efficiency, and safety of vehicles. Aerospace and Aviation: Pressure transducers are vital in aerospace and aviation applications, where they monitor and control cabin pressure, fuel pressure, and hydraulic systems. They contribute to the safe and reliable operation of aircraft. Medical and Healthcare: Pressure transducers are utilized in medical equipment and healthcare applications, including respiratory systems, blood pressure monitors, and dialysis machines. They provide accurate pressure measurements for precise diagnosis and treatment. Environmental Monitoring: Pressure transducers are used in environmental monitoring systems to measure water pressure, air pressure, and weather conditions. They help in flood control, weather forecasting, and atmospheric research. Conclusion Pressure transducers are essential instruments used in various industries and applications to measure and monitor pressure accurately. They employ different sensing technologies to convert mechanical pressure into electrical signals. With their versatility and reliability, pressure transducers contribute significantly to industrial automation, HVAC systems, automotive, aerospace, healthcare, and environmental monitoring. As technology advances, pressure transducers continue to evolve, providing more precise measurements and enabling enhanced control and safety in numerous fields. Read Also: Why Sensors are Essential in Machine Automation How Portable Metrology Tools Are Making Manufacturers More Flexible

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

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Eco-Conscious Insights And Innovations From Emerging Trade Show Trends

Why Automation of The Procure-to-Pay Cycle Is Critical?

Pressure Transducers 101: Working Principle, Types, And Applications

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Share this Article

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related