Customer Service Gripes Revealed In New Survey

Published on: 28 November 2020 Last Updated on: 12 September 2024

Are you an eCommerce business looking to address the problem of abandoned carts on your platform?
Do you know how you can ensure that more people close the sales and move cart items into final purchases?
Have you tried using some strategies like offering coupons and discounts to sweeten the deal?

According to a new and very important study made by Feefo, it has been found that there are more than 79% of customers abandoning their carts and not closing purchases on e-commerce platforms. The question, which many eCommerce-based companies are asking is- how can I change this?

In this article, we speak to leading digital marketing specialists and ask them about the various strategies, which can be used to ensure that the items are moved from the cart into the final purchase.

Why Consumers leave Items in the Cart According to the Feefo Study?

The survey is very important to read and understand if you want to improve the sales and revenue generation for your e-commerce business.

According to Feefo, most consumers leave items in the cart because of one specific reason- High Prices! In most cases, the prices displayed on the product pages are exclusive of additional costs like taxes, shipping charges, and in some very weird cases, packaging!

According to the study, it is time for eCommerce businesses to start becoming honest and transparent in showcasing prices to the consumers on the product page itself. This may remove the entire magnet strategy of-

lower pricing,
moving to the cart
seeing the higher pricing
however emotional investments and time
ending up with the purchase

Ecommerce businesses need to realize that digital audiences have started to move beyond just baits and value transparency on digital platforms.

The study pointed out specifically to High Shipping Costs as the primary impediment to abandoned carts. Taxes too are something, which most of us take into consideration. However, additional shipping expenditures are still not acceptable to the vast majority.

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

According to business experts at the best-performing sites, the need of the hour is to help customers at this stage with a small incentive. In other words, customers are already through 80% of the things a business needs to close a sale. At the cart stage, what you need is a small push, which can be offered by brands to the customers.

Not only will this result in the final sales happening, but it will also boost the image of the brand in the eyes of the customer in a positive fashion.

Some of the best businesses go for the following strategies-

Using promotional codes for both new and existing customers.
Taking away the Shipping Charges for customers and showing the discounted price.
Creating personalized packaging and offering incentives to buy.
Having multiple shipping vendors on the business and comparing prices.
Rewarding the customer in other ways (social media shout outs).

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Building a positive brand and making the customer feel special is critical for the success of your e-commerce business. This means that e-commerce businesses need to invest in their communication. In-app messages, email newsletters, WhatsApp communications, etc. are good ways to ensure that you are always having an open channel of communication.

By valuing your existing customers, you will be able to win repeat purchases for your business. Your existing customers can also spread a positive word about your brand to their family and friends, leading to more sales and revenues.

However, taking care of the costs is the number one thing, eCommerce businesses should look to address at all costs. If eCommerce businesses are able to bring their operational costs down, they will be able to further incentivize sales.

You can view the Full Study and Report of the excellent Feefo Study below:

Source: www.feefo.com

How do consumers think and behave across the purchase journey? [Infographic]

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Corporate Hackathon: Benefits To The Employees

Hackathons are becoming a growing hit in the business world as a tool to encourage employee innovation and collaboration. A hackathon is an event where employees from different departments come together to work on specific projects. It is usually a time-bound event, ranging from a few hours to several days. The objective is to come up with creative solutions that businesses may use and leverage. Hackathon events offer various advantages to workers. In this post, we'll talk about a few of these benefits and how they might raise an organization's general productivity and efficacy. Virtual Hackathon Platform An online platform that allows businesses to hold hackathons remotely. Regardless of their geographical location, it offers a digital environment for participants to interact, share ideas, and work on projects together. Benefits of Virtual Hackathons Flexibility: Virtual hackathons can draw a more excellent range of participants from different locations. Businesses hosting a Corporate Hackathon where employees are globally located benefit from Virtual hackathon platforms. As it involves multinational teams, participants can work from anywhere with an internet connection. Scalability: Compared to physical events, virtual hackathons are not limited by venue capacity or logistical problems. Supports collaboration: This includes video conferencing, chat rooms, project management tools, and real-time feedback mechanisms. Exciting and engaging experience: It makes sharing ideas, working together, and building innovative solutions easier. In general, virtual hackathons offer a practical and effective approach to organizing hackathons. One of which is corporate hackathons. With a virtual hackathon platform, businesses can use the power of cooperation and creativity to advance their operations. How to Host a Hackathon at Your Organization? Set specific goals and objectives for your hackathon. Decide on a theme or problem statement to focus on. Invite participants from across your organization. Think about opening up participation to outside parties as well. Choose the right hackathon software to facilitate the event. Consider from idea submission and team formation to project management and presentation. Provide appropriate resources and support, such as access to technology, mentors, and refreshments. Encourage teamwork and communication amongst participants. Set realistic deadlines for the hackathon. Ensure that teams have enough time to develop their ideas. Plan for a post-hackathon review and feedback. Determine future steps to be taken. Benefits of Corporate Hackathons to Employees Advancement in the Workplace Corporate hackathons are an essential tool for the professional development of employees. Through hackathons, employees can acquire new skills and approaches that can help them advance in their careers. Here are some of the ways that corporate hackathons can promote professional growth: Exposure to new technologies: Participants can learn about new technologies and hackathon software, which can broaden their skillset and improve their problem-solving abilities. Project management: Hackathons often have tight deadlines, which can help employees learn to deal with pressure and improve their resilience and adaptability. Leadership development: Leading a project during a hackathon allows participants to develop their leadership abilities and hone their decision-making skills. Encourages Creativity and Innovation In today's fast-paced corporate world, it's easy for employees to get bogged down with daily tasks and lose sight of their creative potential. However, hosting a hackathon can provide a platform for employees to unleash their creativity and come up with innovative ideas. By using hackathon software, employees can collaborate and build on each other's ideas. Together, they can generate unique and novel approaches. This kind of environment creates a space where employees can think beyond their comfort zones. It allows them to push the boundaries of traditional problem-solving methods. Additionally, a hackathon can help identify the creative members of your team and encourage professional development in those areas. Example: A company wants to improve its customer service experience. Employees from several departments collaborate to enhance customer support's efficiency and engagement. One employee introduces gamification components to make the experience more interactive. Another employee suggests utilizing chatbots to respond to frequent consumer inquiries. Then the team combines these ideas and creates a prototype for a chatbot. This chatbot uses gamification to make the customer service experience more enjoyable. Advocates Cooperation and Teamwork Teamwork and cooperation are vital for a successful and productive workplace. Corporate hackathons provide an opportunity to promote these values and foster a collaborative culture. Corporate hackathons provide a platform for networking ideas. This exposure to various viewpoints and skill sets can lead to new solutions. Thereby, directing to a better understanding of business operations. Employee skill development is possible through this cross-functional cooperation. It promotes a culture of collaboration and knowledge sharing. For example, a developer may learn about the user experience from a designer, whereas a marketing employee may work with a software engineer and learn to code. The team-building component of a hackathon enables staff members to train in resolution techniques, enhancing interpersonal competencies. Employees can leverage their individual strengths to achieve a common goal. This saves time, considering the pressure of time constraints and the need to produce a functional prototype. Employees feel good that their ideas and contributions are acknowledged. They will likely have a positive attitude toward their work and the company. Favors inclusion and diversity. By encouraging participation, hackathons can help break down barriers and promote a more inclusive work environment. Boosts Morale and Motivation Participating in a hackathon can be a great morale booster for employees. They feel satisfaction in their work and a sense of success. Staff members are motivated to put in more effort and advance the company. Hackathons also provide employees with a break from their routine work. Staff members get to work on something different and exciting. This is helpful in reducing boredom and burnout. Increased job fulfillment and employee retention may also follow from this. Hosting a corporate hackathon demonstrates the organization cares about its employees' growth and creative potential. Creating a fun and exciting work atmosphere can increase employee engagement. Safe Space: Hackathons give workers a place to try out novel ideas and take chances without worrying about failing. Employees from discriminated groups who might be reluctant to speak up in traditional workplaces may find this beneficial. Summing Up Corporate hackathons are a remarkable resource for professional development overall. Corporate hackathons are a fantastic method to promote innovation and creativity among employees. They offer a distinctive setting for workers to cooperate and devise original answers to challenging issues. Employees can gain new talents, improve their interpersonal skills, and network with coworkers from various departments. It is a powerful tool for promoting a culture of inclusivity in the workplace. The benefits of hosting a corporate hackathon include professional development, innovation, collaboration, employee morale, and diversity and inclusion. Hackathon software has made it more exciting and enjoyable for participants. Moreover, hackathon software allows companies to make these events more accessible and streamlined. Hosting a corporate hackathon has advantages for businesses trying to stay competitive in today's fast-paced business world. Read Also: 5 Intelligent Sources to Boost Business Strategies all Over the World Are There More Doors Or Wheels In The World? Business To Business [B2B] Content Guide

The Pulse Of Professionalism: Crafting A Reception Desk That Leaves A Lasting Impression

In today's business scene, your reception desk acts as a welcome point, which is initially what your customers view when they enter your organization. In this situation, you must choose a reception desk that's more than just a piece of furniture. Your organization's values, individuality, and ethos must reflect on your reception desk, which welcomes your potential customers. So, how will you craft a reception desk that leaves a lasting impression on your guests and potential customers? You will have to consider more than aesthetics when choosing a reception desk for your office. Setting the functionality along with the tone of your office reception desk makes it not only memorable but also creates an impression on its onlookers. So, if you wish to create an impression with a reception desk that aligns with your organization's aesthetics and serves its function, then craft a desk that seamlessly merges both form and function with aesthetics. Make the first touchpoint memorable in your office by designing a reception desk that balances both functionality and flair. In modern designed offices, the old simplistic designed desks no longer attract any attention. Instead, today's reception desk designs are architectural marvels created by merging innovation and intention. How To Crafting A Reception Desk That Leaves A Lasting Impression Here's how you can craft a reception desk that leaves a lasting impression on its onlookers. Functionality When deciding on which reception desk to pick for your office or organization, you should prioritize its purpose. If you want to leave a lasting impression on guests who enter your office, opt for a functional desk that meets the staff's and visitors' practical needs. Aesthetics can last you an impression only for some time until your staff or guests need to use the desk. So, choose a desk that is approachable and serves the purpose. Your desk must be designed to store essential items like stationery, documents, and electronic devices. Your organization desks should also be clutter-free and organized. First impressions are crucial, so if your reception desk is cluttered, it creates a negative impression on your guests. So, craft a functional reception desk that helps store necessary items without overcrowding the desk. Choose a reception desk that is easily approachable, which creates an impression of inclusivity. This helps give a welcoming impression to your visitors. Read More: Proven Strategies To Captivate Buyers And Sell Your Business Successfully Design Just like an aesthetic reception desk alone can't create a lasting impression on your guest. Functionality alone can't serve the purpose as well. So, you must choose a reception desk that is unique in its design. This will help elevate your reception look from ordinary to extraordinary. You will have to choose a reception desk that's not only functional but has a design that stands out. You can use a sophisticated designed reception desk with sleep marble countertops. Or a warm wood accent reception desk that exudes welcome and warmth to its onlookers. You can choose a well-lighted reception desk, which increases visibility for your guests and staff. Try creating an inviting atmosphere in your reception surrounding your reception desk. This helps create a captivating and inviting atmosphere for your guests. Several innovatively designed reception desks are available that are influenced by modern architectural marvels. These designs help your reception desk stand out to your guests, who marvel at the design of the desk. Several people who are artistically inclined will also show their appreciation for knowing more about the desk. So, choosing a desk based on functionality and creative design can help elevate your reception area. Layout Your reception desk layout is equally important when looking to make a lasting impression on your visitors. A good layout helps individuals move and get access to the reception smoothly without rushing during peak hours. You can include several service points in your reception to formulate check-ins and inquiries smoothly. Creating a well-thought-out design reception desk can help you avoid chaos. You can reduce wait time and enhance your visitor experience when you have a proper layout. You can also include advanced technologies within your reception areas like digital displays or interactive kiosks to modernize your space. These integrations are functional as valuable information and resources are provided to visitors in seconds. Incorporate Your Organization Essence However, the true essence of a standout reception desk lies in its ability to tell a story—to encapsulate the essence of the organization it represents. Whether through branding elements, artwork, or architectural features, the reception desk serves as a visual narrative, offering a glimpse into the company's identity and values. For instance, a tech startup may opt for a sleek, minimalist design, reflecting its innovative spirit, while a law firm might prefer a more traditional aesthetic, conveying professionalism and trustworthiness. Customizable If you are seeking to leave a lasting impression on your reception desk, go for a customized desk. Include your business logo and tagline when customizing your choice of reception desk to make it stand out. Creating a unique design reception desk that goes with your office aesthetic while being functional is captivating for your office's overall visual. So, you can collaborate with architects, designers, and craftsmen who help organizations create customized reception desks that are uniquely theirs. You can include your brand and vision to create your ultimate reception desk. Even in the age of remote work and virtual connectivity, you cannot overstate the importance of a physical workspace. Your office reception desk acts as a connection between the outside world and your business. So, investing in a customizable reception desk will only elevate your organization's impression to the outside world. Especially if you are planning to reopen your office doors post-pandemic, give your office a new look starting with a customized reception desk. This helps even capture your staff's attention towards a fresh new start at work. Reception helps build connections, which can result in lasting connectivity with a client. So investing in a customized reception desk is well worth it for creating a first and lasting impression. Conclusion So, design a reception desk that stands out to your guests at the organization as they enter your office. Create a lasting impression with a reception desk that balances functionality with aesthetics. You can create a space with a reception desk that fulfills your practical needs and captivates onlookers' imagination. A space that leaves anyone with a lasting impression as they enter your office. A reception desk that sets the pulse of professionalism at your organization while welcoming all who enter with open arms. Read Also: Choosing Between Shopify and Crafting Your Website: A Guide for 2024 How Automation Tools Are Transforming Digital Marketing? Unlocking Opportunities: How Does Leasing Expand Your Car Options?

Essential Logistics Terminology Every Entrepreneur Should Know

The logistics sector is booming, as more and more entrepreneurs launch online businesses, and the industry has spawned many terms that are used to describe processes and applications. In order to help you gain a better understanding of the logistics industry, here is a list of common terms. Essential Logistics Terminology Every Entrepreneur Should Know: Order Fulfilment When a customer fills their online shopping cart and heads for the checkout, they then select a payment method, and after that, the order now has to be fulfilled. Order fulfillment includes picking, packing and transporting the items to the buyer’s address. If you would like to outsource your order fulfillment, check out the 3PL logistics service by TIFS, a leading Australian company that can supply a tailored solution to your business. 3PL This term means Third Party Logistics, which is a company that is set up to provide picking, packing & delivery services to their clients. If, for example, an online retailer is experiencing growth, they will soon reach the point where they struggle to fulfill orders, and that’s where the 3PL provider comes in. Cargo Manifest A list of all the items that are included in a shipment, the cargo manifest does not contain any information about cost, and every agent that handles a consignment would see the cargo manifest at some point. Carrie A company or organization that moves freight from one location to another; a single shipment might involve 3 or 4 carriers, using the road, rail, and air transportation to ensure that the delivery arrives on time. Customs Clearance This set of papers means the cargo can now be released by the customs people and the carrier can take it on the next stage of the journey. While the officials do their best to clear freight, some ports of entry are extremely busy and clearance can take a while. Customs Duty This is a fee levied by a government on imported goods, with every category having its own duty rate, and once the duty is paid, the consignment can be cleared for release to the carrier. ETA Estimated Time of Arrival, which is often used when a person wishes to know the expected date and time of the delivery of goods. This is always found in email correspondence, and a client might ask the freight company for an ETA on their goods. Full Container Load FCL means the container is full, either by volume or weight. Gross Weight This is the combined weight of the goods, packing material and the container. Net Weight: The weight of the goods only, with every other item, removed. If you run an online retail business, order fulfillment will always be on your mind, and by talking to a local third-party logistics provider, you can outsource this critical element of your business to a professional who has both the know-how and the resources to ensure that your customers receive their orders in a prompt and professional manner. The 3PL company can tailor their services to suit the client, and some businesses use a 3PL provider during the busy time of the year, while others totally rely on their services. Read Also: What To Look For In A Transcription Service Provider 5 Features To Look For In A Business Energy Provider The Rapid Growth In The Global Industrial Automation Market And Its Career Opportunities

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

Corporate Hackathon: Benefits To The Employees

The Pulse Of Professionalism: Crafting A Reception Desk That Leaves A Lasting Impression

Essential Logistics Terminology Every Entrepreneur Should Know

Customer Service Gripes Revealed In New Survey

Why Consumers leave Items in the Cart According to the Feefo Study?

How the World’s Best Ecommerce Sites Handle the Abandoned Carts Issue?

Some of the best businesses go for the following strategies-

Why Building Positive Business Relationships matter for Ecommerce Businesses?

Share this Article

Why In-Company Training Results in Better Employees

Top 10 Zoho Alternatives in 2020 For Your Business To Adopt

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related