Online Fashion Boutique Giving Aspiring Brands a Voice

Published on: 24 August 2018 Last Updated on: 26 July 2024
Online Fashion Boutique Giving Aspiring Brands a Voice

Most clothing boutiques like to stock household brands that everyone knows and loves. This ensures high volumes of sales as consumers purchase their clothes according to the latest trends and familiarity with the label.

But Australian fashion store Fudge Gifts is taking a different approach. Their goal is not simply to generate maximum sales but to also give smaller brands a voice and help them reach the mainstream.

And it’s working.

Fudge is growing in popularity as locals are rushing into their Melbourne store to buy unique dresses, tops, skirts, and pants on offer. Aussies love supporting the “little guy” and when these u and coming clothing labels are highly fashionable, comfortable and affordable, then it’s just too good to refuse!

One of the most popular brands at Fudge is Elm Lifestyle. Made in the laidback coastal town of Ocean Grove in south-west Victoria, the label initially started off exclusively as a knitwear brand. Six years later they have evolved to include an array of relaxed fit tees and pants as well as art prints that make a statement.

prints

Unlike many clothing labels that focus on petite consumers, Elm is perfect for women of all body types. No matter what size you are, the fashion will fit and look great.

Humidity is another brand that began its story on the coastline, this time in the Western Australian region of Margaret River. Placed as a resort wear brand, their lifestyle range is designed to reflect and complement the Australian lifestyle and climate. Easy to wear and unassumingly luxurious, they bring the very best of Australian fashion to your doorstep.

Sneakers are a very popular clothing item available at Fudge. And the brand of choice is Rollie Nation. Creator Vince Lebon was looking for the ideal shoe to travel around the world wearing. It had to be light enough to squeeze several pairs into a suitcase but also comfortable and durable. Inspired by his wife Kat – whose nickname is Rollie – Vince designed a shoe made from high-quality materials such as memory foam, soft leathers, and flexible stiffeners.

soft leathers and flexible stiffeners

Rollie Nation has gone from aspiring to inspiring and their shoes are now available in multiple countries across the world including Australia, New Zealand, Italy, France, Germany, Netherlands, and the USA.

Sticking with the feet, another clothing brand that is on the rise – and available via Fudge online fashion boutique – is Happy Socks. Featuring an almost endless variety of styles and utilizing a broad array of original patterns and color combinations, Happy Socks is a very popular clothing label. Two friends started the company from a single vision in 2008 – to spread happiness by turning socks into a colorful design piece made with creativity, craftsmanship and delivering the ultimate quality. Happy Socks are now sold in 90 different countries.

If you like making a statement with relatively unknown brands and arriving at a trend before the mainstream, walk into Fudge Gifts or check out their online store and be met with an array of amazing women’s clothing options.

Read Also :

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Related

IRON-on Transfer Paper

A Complete Guide on Using IRON on Transfer Paper

Iron-on transfer paper, commonly known as T-shirt paper, is used to print designs on T-shirts. This is often used to transfer images or texts onto T-shirts or any other fabric of choice. This paper can be used to imprint images and texts on cotton bags, tablecloths, bedsheets, and even hard surfaces like wood tables and ceramics. This blog post offers you a complete guide on how to use an iron on transfer paper and get it printed on various objects. A Complete Guide on Using IRON-on Transfer Paper: The ink to be used: The first confusion that comes to the minds of first-time users is the kind of ink that needs to be used in order to get the image transferred on to the fabric. The answer to this concern is simple: the ink in their home or office inkjet printer is just perfect for this work. The secret of this process lies in the paper rather than the ink used. Hence, as long as your transfer paper is of the correct type and good quality, and an inkjet printer is used, normal ink is good enough. Image reversal before printing: A common mistake is not reversing the image before printing it out. This is a costly mistake since the cost of the paper is quite high. While using a light transfer paper, it’s essential to reverse the image and print using the mirror mode. The image is placed face down on a piece of cloth during the process. Once the printing is done, the final image appears the right way round. However, while using dark transfer paper, image reversal is not needed. During this process, the image is placed face-up on the garment, which makes the final image appear the right way round. These steps are crucial for both light and dark transfer papers to ensure correct and proper printing. The Process: Take the transfer paper and print any image or text on the blank side, in the mirror mode. Once the image is printed, keep it aside. Take the garment or cloth to be printed. Put the image face down on the garment and start ironing. The thermal indicators on the transfer paper will turn brown once you have ironed for a sufficient time period. Remove the iron as well as the transfer paper, and the image will be printed on the garment or T-shirt. In the case of dark-colored fabrics, print the image or text without the reverse or mirror mode. First, iron out the area of the cloth where you want the image to be placed. Place the image or text with the face-up and cover it with a silicon paper. Start ironing over the paper with gentle, equal pressure. Remove the silicon paper to get the image imprinted successfully. Washing the Garments: The durability of the shirt or cloth on which the print has been done depends on the care you take, and how well the print has been made. To increase the durability of the images or texts after the transfer, place a plain sheet of paper on the image and iron the top of it gently. This removes the excess ink and helps retain the color and durability of iron-on transfer paper printed fabrics. Common mistakes to avoid: Here are some common mistakes that people make while using iron-on transfer paper. These can be expensive, frustrating, and can ruin the garments as well. It’s important to reverse the image and print on the mirror mode. Forgetting this step will ruin the garments. The printing should be done using inkjet printer ink. Using any other kind of ink is not recommended. The garment or T-shirt should be placed on a flat surface, and equal pressure needs to be applied on all sides to get it imprinted perfectly. Do not use an iron that is not hot enough. Not ironing for a long enough duration can make the image transfer improperly, with some places being perfect and the others left with just a hint of color. Washing the printed T-shirt or pillow cover immediately after printing can ruin the print. The use of iron-on transfer paper is now a trend in the market and is a popular choice for personalized gifting. People can print any image or message on T-shirts, pillow covers, etc., and use them as personalized gifts for various occasions. You can choose both light and dark colored fabrics to get the images and messages imprinted on to make a personalized gift that the receiver will cherish forever. Read Also: O’Neal Apparel Buying Guide 5 Tips For Buying The Best Men’s T-Shirt A Style Guide For Wearing Men’s Sweatshirts What Should Be There In An ICO Whitepaper? Expert Take featured image: richardcastle.net

READ MOREDetails
Formal Shoes

Top 6 Formal Shoes Under $100

Formal shoes are going to be in every man’s wardrobe as they come in handy in many occasions- whether it is a wedding or just another day at the office. Good formal and designer shoes are often very costly and may not seem worth the money. That’s why a list of the top 6 formal shoes has been given below and all of them are under $100. Stacy Adams Men’s Atticus Oxford: Oxfords are shoes that are the most stylish while being very conservative in design. These specific Oxfords have a winged tip that looks like curvy wings stretching out from the tip on either side. Stacy Adams is the best place to get such shoes from, as they have been around since 1875 and have been rooted in American culture since then. Stacy Adams also aims to style you from head to toe and present quality products to any style from hip-hop to silky soul. They are also very lightly two-toned giving them a polished and sophisticated look. The Stacy Adams Men’s Atticus Oxford is made of 100% leather and has a synthetic sole. They are available in two variants of black and white and cognac. These shoes are priced between $30 and $90. They are sold at leading e-commerce retailers such as Amazon, EBay and Zappos. In Amazon, these shoes have an excellent rating of 4.5 out of 5. Giorgio Brutini Men’s 17589: Giorgio Brutini is one of the most well-known names in making the finest footwear for men. They are known for producing quality products that are durable and are of superior quality. These slip-ons are one of their most prized shoes. Priced at $45 to $55 on Amazon, they offer one the cheapest yet stylish looking shoes. These shoes are available in a shiny black color. Made of the finest faux nubuck materials, these shoes are impeccably designed to exceed expectations. What’s more is that they are slip-ons and so you needn’t worry about tangles laces or look for the time to tie them in the first place. Say bye to loose, too tight and just disobedient laces with these jazzy slip-ons that have been crafted in a standout style. Looking good has never been so easy! Bruno Marc Men’s Prince Leather Lined Dress Oxford: Bruno Marc’s Oxfords are made in the classic colors and aim to give you an elegant look at any event. This is another variation of the classic Oxford. Everything about these shoes oozes old-world charm- from the lace-up design to the toe design to the non-skid outsole. It comes with a stylish perforated design near the heel. Available in 9 color variants- white, dark brown, all black, brown, etc…- this collection has something to offer for every occasion. Designed with careful precision in the USA, they are made in the classic brogue design. These shoes have a premium leather lining and also a comfortable latex cushioned footbed. The wooden heel is fashioned to be about 1” high. They are priced between $32 and $39 on Amazon. The highlighted feature is that these shoes are made of man-made faux leather material for those who are environmentally conscious. They are also available from Body shop and EBay. Dexter Men’s Archer Captoe Oxford: There are times when we just have to wear dress shoes to work where we’ll have to be on our feet for extended times. At these times, it is best to choose and wear shoes with a sturdy outsole and those that are durable. They must also not look worn out or lose their sheen after just a few hours of wear. The Dexter Men’s Archer Captoe Oxford satisfies all of these and more of your expectations. Built with a classical captoe design and a comfortable insole, these shoes are your perfect work buddy and won’t let you down in times of stress. They are available in a smooth black color that strikes a perfect balance between not being too shiny and being too boring. They are available at $35 to $ 39 on Payless and Amazon. The leather is completely man-made. The stacked heel and sturdy outsole provide the durability to the shoes. PhiFA Men’s Retro Style Genuine Leather Oxfords Casual Shoes: Brown shoes never go out of fashion; especially if they are the retro style ones. Maybe at first look, they seem like they can’t be worn to high-class events, but they really do come alive in so many other scenarios just short of weddings. PhiFA Men’s Retro Style Genuine Leather Oxfords Casual Shoes are made of 100% genuine leather and a comfortable rubber sole. The distressed leather makes the shoe more durable while also looking cool. They have an absolutely amazing detail on the classic wingtip, which makes them even more interesting. The rubber outsole is also built to be slip-resistant and non-marking. The laces are waxed so that they can be loose across the top of the lower foot and become tighter as they go up. Purchase them online by applying shoe promo code and save huge on your transactions. They are priced between $35 and $50. They are available on Amazon. Liberty Exotic Men's Crocodile/Lizard Print Oxford Hand-Picked PU Leather Stitched Lace-up Dress Shoes Exclusive Collection: What that really long title is trying to tell you is that if you though crocodile print is only for handbags, think again. These shoes empower you to look like you’re the alpha male of the pack while only you know you haven’t spent a fortune on them. These dress shoes have made their mark across the world in Europe, US, Middle East, and South East Asia. These shoes have been designed exclusively for enhanced visual appearance and sustained performance. They are available in 6 exotic colors of black, patent black, coral, beige, grey and navy. These stand-out colors add more sass to the print on the shoes. The 1-inch heels enable you to rest your ankles properly. They are available on Amazon between $39 to $49. These exclusive shoes are also available on We Shop and Desert Cart. Read Also: Dress For Success: 4 Tips To Look (And Feel) Like A Confident Man Features To Look For When Switching To Modern Shoe Fasteners

READ MOREDetails
blue-2564660_960_720

How To Wear A Denim Jacket To Any Occasion

The best thing about denim is that it is so adaptable and versatile, it can be worn to nearly every occasion. It may not always be your first choice or even your second, but looking at it from a different perspective, there is nothing better to wear than humble denim! These days denim is everywhere and is now more popular than ever before. Quite often, it is wrongfully dismissed as being too casual but we’re here to prove that myth wrong. We have prepared a list, so you’ll know what to wear with a denim jacket for any occasion you’re attending. Weddings : While the norm is to never wear denim to a wedding, fashion is all about breaking rules and creating new ones. Cropped, ruffled, long or normal; you can choose from a variety of styles to go over any dress. The contrast between the jacket and your dress will give you a relaxed and somewhat casual look, which is great for a summer or spring wedding. Read Also: Give Amazing Look Using Balloon Centerpieces In Wedding Lounge wear : You can make loungewear trendier by adding a denim cape. A play on the denim jacket, a denim cape could certainly be a new piece in everyone’s collection. Throw a denim cape over any loungewear and you can keep warm while showing your love for denim. Cocktail parties : Swap your cocktail dress for a swanky jumpsuit. Jumpsuits are truly incredible. However, monochrome jumpsuits, striped or ones with repeated patterns tend to get boring and often need something to help them stand out. In these situations, denim jackets are exactly what you need. Pair them together, along with high heels for a stylish look or with pumps for a semi-formal look then you’re ready to attend any cocktail party. Workwear : Usually, denim jackets are too informal for the corporate office. However, thanks to the fashion industry, denim jackets are now acceptable in the corporate culture, however, this does depend on the cut and style of the jacket. Usually, you can find many different models made by wholesale clothing If you’re wearing it to the office, then make sure to choose one that looks like a tailored blazer. When paired with a simple pencil skirt dress, it looks very chic and professional, perfect for the office. Date nights : Date nights are typically occasions where you should wear outfits with a more casual and flirty vibe. While the classic skinny jeans and a white tee option is good, mix it up with a floral dress, boots and a light-colored denim jacket. The denim fabric cuts through the floral print, giving it a playful balance. Accessorize with simple jewelry and just remember to keep it simple and cute. Ladies night out : If you are planning to dress up and go out with your girlfriends, this is the perfect time to pull out your denim jacket. Pick your favorite short dress and your perfect high heel shoes and rock them with your denim jacket. Denim jackets give a youthful look while covering skin which is great for girls who may feel insecure and don’t want to go out bare-shouldered. You can experiment and try out various combinations of accessories with this kind of outfit as it depends on how dressed up you want to look. Dinner parties: Most of the time, dinner parties mean you need to wear something that is “smart casual”. Use this opportunity to team your denim jacket with some of the fancier pieces you own. A fitted dress (a midi is always a good option) pair it with a well-fitting denim jacket and some pumps as it’s the best way to wear denim without looking too casual. It will also protect you from the cold once the evening chill strikes. Religious ceremonies or events : When attending a religious ceremony (like a baptism) you need to make sure you don’t draw too much attention to yourself. Keep it subtle with a shift dress and a loose denim jacket. That way, you are fashionable and respectful at the same time. Match it up with pumps or small heels and add a statement jewelry piece to finish off the look. Office parties : While office parties are great fun, you need to keep in mind that everyone there is a work colleague and your typical party outfit might not be suitable. While your outfit needs to be more casual than a cocktail dress, it can’t be loungewear either. You can simmer down a bodycon dress with a fitted denim jacket for the ultimate office party outfit. That way, you can slide from workwear to office party attire without much thought. Pair it with a chic tote and pumps for a more executive look. Lunches: There are so many more options to rock your denim jacket when it comes to going out for lunch! A great, but the different, option would be to wear well-fitting indigo jeans and pair it with a loose shirt, casual tee, or a silky cami top to give it the right amount of polish. Throw in a tailored denim jacket for a business lunch or a loose denim jacket for a more informal look. Try them with fun printed sandals or classic leather loafers and you’re ready to eat. Casual Wear : Since denim is the first thing that comes to mind when thinking of a casual occasion, you don’t exactly ponder over what to wear with a denim jacket, because you normally just know. There are so many chic new styles to try instead of jeans. A denim front-split pencil skirt is a chic replacement for your staple skinny jeans. It looks great when worn with a tight-fitting shirt that is tucked in too. A thick, black belt and a matching crop denim jacket take this outfit up a notch, while sneakers will keep it cool. Parties : When thinking about parties, sexy party dresses are what comes to mind. A better option would be to choose darker denim pants which work best for the evening (stay away from stonewashed boyfriend cuts). You should opt for a structured, wide-leg shape that strikes the perfect balance between pants and jeans. High waisted denim culottes go well with fitted tops and a short denim jacket that matches the color of your culottes too. Pair this outfit with high heel sandals to give the impression of long legs or some pumps to stay comfortable. Running errands : If you are a gal who loves lace dresses, team them up with a denim jacket; especially during the winter. While the lace adds poise and femininity, the denim jacket gives it an edge. It’s comfortable during day and night too. Rock it with ankle boots to totally transform your style, while staying true to the dresses you love. Now, you know what to wear with a denim jacket when stepping out for a casual stroll or whenever you’re running a few errands. Hopefully, with our helpful tips on what to wear with a denim jacket, you can rock one to any occasion! Read More : A Style Guide For Wearing Men’s Sweatshirts Before You Forget: Shoes To Wear With Your Favorite Skinny Jeans How To Save Money On Your Maternity Wardrobe

READ MOREDetails