How to Save Money When Shopping Online


21 August 2018



One thing which attracts most of us: discounts, offers, and freebies! Yes?

After all, who doesn’t love discounts? And among all, few of the best things about online shopping is the lowest prices, incredible discounts and getting the products delivered at your doorstep without having to make a move.

If you also believe that money saved is money earned, this article is for you! We will discuss a few fantastic ways through which you can save money when shopping online.

Let’s get started, and we are sure we will give you some real shopping goals (which will help you save money) by the end of this article.

Use coupons

This is a no-brainer! Using relevant coupons can help you save quite a bit of money, to be frank about it. There are various third-party websites you can fetch coupons from such as TheKrazyCouponLady and RetailMeNot.

If you are shopping on Amazon, you can get discount coupons from their coupon section.

Compare prices

Generally, different websites sell the same products at different prices. Thus, be smart, and use a price comparison website to find the best deals on the same products offered by different retailers both online and in-store.

There are various shopping comparison websites you can make use of including Google Shopping and NexTag.

Sign up for a newsletter

Signing up for a newsletter is another great way of saving money while shopping online. That’s so because newsletters are often sent by the retailers to reach out to more people and to attract them towards latest and best offers.

When you sign up for a newsletter, you get exclusive access to the recently released discounts, coupons, and offers which will undoubtedly save money.

Use a VPN

Unfortunately, online stores tend not to price their products the same for everyone.

Most online retailers are smart and keep track of your browsing habits by storing cookies on your computer. These files monitor your shopping habits that help retailers in estimating the amount you are willing to spend, and if they see a tendency for excessive spending, the chances are that they will adjust the prices accordingly.

Also, a VPN could come in handy when shopping from abroad. Imagine that you’re on vacation and you need to order something back to your house in Germany; however, the e-commerce site in question is only accessible from a German IP. With the help of a VPN service, you can easily change your virtual location on a go. Using a VPN in such a way is also a great way to compare prices in different markets as online retailers can show present different prices based on the shoppers geo-location.

Read also: 8 VPN Facts – You Should Know About

This is often the case when booking a flight. Thus, it is highly recommended to browse and shop anonymously, with the help of a VPN service as it actively masks your IP address and geographical location.

Shop at the right time

If you are a savvy shopper, you already know that major online retailers keep on changing the prices of items throughout the day. Thus, the same product could be priced differently in the morning and then later in the evening.

The way to find the best price is to check the cost of your product several times a day before checking it out. Alternatively, you can also make use of tools like CamelCamelCamel which monitor price changes and issues an alert whenever the price goes down.

Further, it is a common trend that prices of the products often go down after a significant event, like Christmas Day, Easter, or Halloween.

Check for free shipping

A lot of retailers offer free shipping from time to time. However, if your favorite online store is not generous enough, and if you shop online quite often, it is always a good idea to become a member of free shipping websites like which provide free shipping for an array of online retailers.

Leave items in your cart

Have you ever noticed that whenever you leave items in your cart, your retailer attempts to close the deal by sending lucrative emails like ‘your items are selling fast,’ or ‘your items are on discount’?

That’s so because retailers want you to shop and prevent you from abandoning the shopping cart. Use this to your advantage and leave items in your cart to save money.

Earn Cash backs

You can also save by earning cashback. Various retailers offer cashback when you shop using specific credit cards, or when you shop for a certain amount of money.

Just examine various conditions, and you can easily end up saving a lot of money.

Shop at home and pick up in store

Shopping at home and picking the item from the store would not only help you in saving shipping charges but also means that you could get a hold of your purchase quicker.

Over to You

These are a few tried and tested tricks which can come in handy the next time you shop.

So, save more to splurge more!

Do not forget to share your favorite online shopping trick with is in the comments below!

Read Also:

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Use A Captive Portal

How To Use A Captive Portal As A Beginner -Be Everything You Need To Know!

If you are new to using certain business technologies, learning the ins and outs of the best way to prioritize your day and boost productivity is key. If you're concerned about the outreach methods to help your business, target new customers, and reach your ideal target market - things need to change. To perform these all, the internet is the predominant helper, right? Hence, you will need a secure wifi connection for sure. If you do not reach your ideal consumer and you find that your sales are plummeting, you need to change fast so you can keep your business afloat and broadcast your products and services in the right way. But how can you do this? How can you gain information about your target market to prioritize your advertising efforts and reach the most important people? We have the answer here! Use a captive portal to help your business succeed! First thing's first - what is a captive portal? Chances are you have been to a coffee shop or a museum before and you have seen that you need to input certain information so you can log onto the local Wifi network. This is usually not a problem, as it takes just a few seconds, and then bam! You are connected to the rest of your trip. You may not have realized it, but this is a captive portal. A captive portal is a login page or a loading page that requires customers and patrons to input certain information so they can move on to the next page and enjoy the free Wifi. Typically, you will find this wifi method at local business and public spaces, such as hotels, cafes, museums, retail centers, and airports. The steps to setting up a captive portal If you're new to use a captive portal for your business - like you just opened a cute cafe on the corner of the main street in your town - you need to know the steps of how to use a captive portal to offer your customers! Turn on the captive portal for your network so you can provide wifi access to your customers. You can usually start doing this by locating your access point menu. Next, make sure you customize the settings of your captive portal by going to the Profile and the Settings section so you can create a unique name for your captive portal, create the password for your captive portal, and redirect the captive portal to a web page - such as your business home page. The next step in setting up to use a captive portal is being able to customize what the users will see and what they choose to log into your wifi network. Typically, you can choose something that relates to your business, such as the logo of your business, a coffee cup or your cafe, or an important event coming up for your business. You can choose and customize all aspects of this page, such as the font size and color, the background, any logos or pictures, and the messages that will confirm they have successfully logged into your captive portal wifi. Now you have successfully enabled your captive portal and other users can use a captive portal of yours. Conclusion As you can see, to use a captive portal, the setup is easy for new businesses! By following these steps, you can offer free wifi to all of your customers. Read Also: Best Performing Routers In 2021 Maintaining Productivity: The Basics of Industrial Safety How To Reduce The Operating Cost of Your Business?

Viral Content

The Art Of Creating Viral Content On TikTok For Marketing Apps

Did you know that TikTok users spend an average of 90 minutes daily on the app? Making it a perfect platform for those wondering how to market an app successfully. Whether you're a content creator or a brand aiming to expand your reach, TikTok offers a vast pool of potential users. Particularly for mobile app marketers. Consider this: Over 60% of TikTok users belong to Gen Z, a tech-savvy generation that prizes authenticity and creativity. The gender distribution on the platform is almost even, offering a broad spectrum for targeting. A whopping 90% of TikTok enthusiasts access the app daily on their mobile devices, emphasizing the synergy between TikTok users and potential mobile app consumers. Numerous apps, such as the popular Duolingo, have harnessed TikTok’s power, witnessing exponential growth after trending on TikTok. If you are looking to launch your app or are simply looking to find new users then it is crucial to master the nitty-gritty of TikTok content. Understanding the Art of Creating Viral Content The statistics speak volumes about TikTok's potential for mobile app marketing, especially if you're figuring out how to market an app. But the question remains: how can one truly harness this potential? To get the answer, we turned to Inigo Rivero, Managing Director at a reputed TikTok Agency. House of Marketers is a powerhouse in TikTok marketing. Their illustrious track record showcases successful campaigns for industry giants like Jodel, and Euroleague Basketball. They specialize in influencer marketing and paid media campaigns, as well as more. We reached out to them to ask: What makes TikTok content truly authentic, and how do you ensure this authenticity when crafting content for brands? How do you prioritise engagement over direct promotion on TikTok, and what strategies have proven most effective for you and your partners? What is the importance of storytelling in TikTok content, and how do you weave a brand's narrative seamlessly into the platform's ecosystem? With the ever-evolving trends on TikTok, how do you strike a balance between leveraging what's trending and maintaining a brand's unique voice? Let's dive deep into the strategies behind content that not only trends but also leaves a lasting impact on TikTok. The Blueprint for Viral TikTok Content for Marketing Apps Here are the insights they shared with us: In our years of experience at House of Marketers, we've found that the heart of TikTok lies in its authenticity. When we collaborate with brands, our primary focus is to craft content that feels genuine and resonates with the TikTok community. It's not just about promoting; it's about creating a narrative that TikTok users can connect with. We agree TikTok isn't the platform for hard sells. When you showcase genuine user experiences, behind-the-scenes looks, and real stories, your ideal user naturally gravitates toward your content. Instead of trying to follow a formula, let users see the humans behind the app. Can you reverse-engineer viral content? The answer is yes and no. The thing is that creating or re-creating viral content on any platform requires a bit of trial and error and a lot of dedication. But fear not, we asked the experts to help us figure out the blueprint for viral content. But how do you create content that not only entertains but also serves a marketing purpose? Let's delve into the anatomy of viral content, starting with understanding the cogs that power this massive platform. Engagement Over Promotion TikTok thrives on spontaneity and real moments. Unlike other platforms where polished aesthetics are the key to success, TikTok values raw, genuine interactions. This is the platform's unique strength and the key to crafting content that stands out. While leveraging trending sounds or challenges is effective, it's vital to infuse your unique brand voice. How does the trend align with your app's value proposition? Whether it's a challenge related to your app, a poll, or a Q&A session, interactive content boosts engagement and fosters a sense of community. Highlight the problems your app solves, but in a fun, TikTok-friendly manner. “Whenever we strategize for our partners, we focus on achieving entertaining the audience, whilst seamlessly (but directly) promoting the brands. TikTok isn't the place for hard sales. It's a platform where brands can build genuine relationships with their audience. We always advise brands to be a part of trending challenges, use popular sounds, but most importantly, to be authentic." - House of Marketers Understanding the TikTok algorithm is the cornerstone of creating viral content. Over recent years, the platform's algorithm has evolved, reflecting a deeper commitment to user experience. Brands like Gymshark have optimized their approach by posting consistently and using trending sounds, thus amplifying their visibility. Read the in-depth case study on the House of Marketers website, here. The TikTok algorithm functions primarily on the 'For You Page' (FYP), a curated feed personalized for each user. A few factors heavily influence content visibility: User Interaction: This includes likes, comments, shares, and even the account follows stemming from your content. Video Information: Details like captions, sounds, and hashtags play a role. Using trending sounds and relevant hashtags can boost your content's discoverability. Account and Device Information: Although lesser-known, TikTok uses device type and account settings to serve content. In a nutshell, the more engagement your content garners, the higher its chances of being propelled to many more FYPs. But remember, it’s not just about visibility; it's about striking a chord. Storytelling: The Backbone of TikTok Marketing Interactive content, like polls, Q&A sessions, and challenges, boosts engagement and fosters a sense of community. It's about making the audience a part of the brand's story. "At House of Marketers, we believe in the power of storytelling. Every app has a unique story, and our job is to tell that story in a way that captivates the TikTok audience. Whether it's showcasing user testimonials, behind-the-scenes looks, or the journey of the app, it's all about creating a narrative." - House of Marketers If there's one golden rule in marketing, it's this: Know your audience. While global trends can be tempting to jump on, local nuances play a critical role. For instance, while a dance challenge might be viral globally, regional humor or cultural trends can offer a unique spin, making your content more relatable to a specific audience segment. Defining Your Users: Are they teenagers looking for entertainment, or professionals seeking productivity apps? Understand their interests and behaviors to fine-tune your content strategy. Content Alignment: Ensure that your content speaks directly to your target audience. If you’re marketing a fitness app, trending dance routines can be an apt choice, showcasing app features while keeping it fun. A clear vision of your audience is akin to having a compass. It might not dictate every step, but it ensures you're heading in the right direction. Read House of Marketers' in-depth guide on how to use storytelling for your app growth here. Strike a Balance between Trend and Originality While it's essential to tap into trending challenges and sounds, it's equally crucial to infuse content with a brand's unique voice. It's about finding the perfect balance between what's trending and what's true to the brand. "At House of Marketers, we often say that riding the wave of trends is essential, but it's your unique touch that makes the ride memorable. While trends provide momentum, it's originality that ensures your brand leaves a lasting imprint. Every time we collaborate with a brand, our goal is to intertwine the essence of the brand with the pulse of TikTok's trends, creating content that's both relevant and distinctive." - House of Marketers. Originality and authentic ideas stand out. Be genuine and let your brand's unique voice shine through. Jump on trending challenges or sounds, but always with a twist that aligns with your app. An engaging story keeps users hooked. Even if it’s a short video, build a storyline that captivates. Crisp visuals and clear audio can make a significant difference. Invest in good equipment and editing tools. While there's no fixed formula for virality, mixing these ingredients with a pinch of creativity can help you craft content that drives success. Read more about how to market to your audience in this guide. Harnessing TikTok's Tools for Maximum Impact TikTok isn't just about 15-second clips; it's a platform brimming with features that can amplify your message. But the trick lies in knowing which tools to use and when. With TikTok now allowing videos up to three minutes in duration, brands have a larger canvas to tell their story. It's crucial to keep abreast of such updates. For instance, longer formats might be ideal for showcasing a detailed app tutorial or a user testimonial. Optimizing with TikTok's Inbuilt Features Effects & Filters: TikTok constantly releases new effects. For app marketers, this is a golden chance to frame their content innovatively. For instance, use the 'green screen' effect to showcase your app's interface or features in an engaging backdrop. Music & Sound: TikTok is as much about listening as it is about watching. Leverage trending sounds: Often, trending sounds are synonymous with viral content. Embed these in your videos, making sure they align with your message. Create your sound: Originality can set you apart. If it fits, consider producing a catchy jingle or soundbite related to your app. TikTok's array of tools can be overwhelming, but master them, and you'll be a step closer to crafting content that resonates and reverberates. Amplifying Your App through Engaging Narratives Direct selling on TikTok is a no-go. The audience seeks engagement, not advertisements. Every story has a hero. In the context of app marketing, the hero could be the user benefitting from the app. Crafting narratives around user transformation, say, someone becoming fit using a fitness app, can create a more personal connection. How then, does one subtly introduce an app? Integration over Promotion: Rather than overtly showcasing your app, weave it seamlessly into popular formats. If it's a meditation app, maybe a calming 60-second morning routine video could subtly highlight its benefits. TikTok Challenges: Create or tap into existing challenges. Challenges are TikTok's crown jewels, and they can virally promote your app if executed right. For example, if your app is about photo editing, launch a challenge where users transform an ordinary picture into art using your app. Celebrate User-generated Content: Encourage satisfied users to share their experiences with your app on TikTok. It adds authenticity and relatability. Every app has a story. It’s not about selling; it's about sharing that story in the most engaging way possible. Tapping into the Power of Collaborations No man is an island, and in TikTok's universe, collaboration can be the bridge to wider audiences. Collaborations not only boost visibility but also ensure the brand's ethos is communicated effectively. Influencer Partnerships: Identify and collaborate with TikTok influencers whose audience matches your target demographic. Their endorsement can lend credibility and expand your app's reach exponentially. Duets and Shoutouts: Engage with the community. Duets can be a fun way to interact with popular creators or users, while shoutouts (especially from larger accounts) can offer significant visibility boosts. Sponsored Content: While organic reach is golden, don't shy away from sponsored collaborations. They're a guaranteed way to place your app in front of a vast audience. In TikTok’s ecosystem, collaborations aren’t just beneficial; they’re often essential for rapid growth. Beyond TikTok: Cross-Promoting Your Content While TikTok is a potent tool, combining its forces with other platforms can amplify your impact. Platforms like Instagram have different user bases and algorithms. While TikTok thrives on spontaneity, Instagram values aesthetics. When cross-promoting, tweaking your TikTok content to match the platform's vibe can yield better results.  Here's how you can cross-pollinate your content for broader reach: Integrate with Other Social Platforms: Share your TikTok videos on Instagram Stories, Facebook, Twitter, or even LinkedIn, depending on your audience. This not only drives traffic to your TikTok profile but also increases the chances of your app being noticed. Embed in Blogs & Websites: If your business maintains a blog or website, consider embedding popular TikTok videos. This offers an interactive way for visitors to engage with your content. Newsletter Inclusions: Regular newsletters? Highlight engaging TikTok content or campaigns. It adds a fresh element to your communications and drives subscribers to your TikTok page. Engage with Communities: Join forums or groups related to your app's niche. Share your content there, but ensure it adds value to the community discussions. In the vast digital universe, your TikTok content is a star. Make sure it shines across the galaxy. Success Stories: Analyzing & Iterating The digital landscape is rife with stories of brands that changed course based on feedback. Coca-Cola's 'Share a Coke' campaign, which began as a small test, exploded in popularity. TikTok is no different. Brands that heed feedback and aren't afraid to iterate, often find greater success in the long run. Now that you've crafted and shared your content, how do you measure its impact? TikTok Analytics: Dive deep into your profile's analytics. Observe metrics like video views, followers, and engagement rate. This data is a goldmine, offering insights into what's working and what's not. Feedback is Gold: Engage with comments on your videos. They are raw, unfiltered feedback. Users might even share suggestions or desires related to your app. Adapt and Evolve: Digital landscapes, especially TikTok, change rapidly. Stay adaptable. If a strategy isn't working, pivot. If a new trend emerges, consider how you can align it with your app. Remember, success on TikTok isn’t just about virality; it’s about sustained growth. Regularly reviewing and iterating is the key. Final Thoughts on Viral Content on TikTok On TikTok, where trends come and go with the wind, the art of creating content that resonates lies in striking the right chords of authenticity, engagement, and originality. As we've journeyed through the intricacies of TikTok content creation, one thing stands clear: if you want to learn how to market an app, you need to learn to strike a balance between leveraging trends and maintaining a brand's unique voice. A special shoutout to the experts at House of Marketers for their invaluable insights and proven strategies. Their mastery in blending the art and science of TikTok marketing serves as an inspiration for brands aiming to make a mark on this platform. If you’d like to work with House of Marketers, then this is your chance. Get your free app marketing campaign proposal here. Read Also: Content Marketing: Tips For Better Results Get TikTok Unblocked: How To Unblock TikTok From Anywhere? Where can you seek support if you need to promote your page on TikTok in the shortest time possible?

High-Speed Internet

Unlimited High-Speed Internet Plans of Charter Spectrum in the USA

In today’s world of internet, internet service providers (ISPs) are neck to neck in providing efficient internet services at affordable prices. Over the years, we have seen new advancements in internet technology, but the ISPs are still struggling to satisfy the user’s needs and expectations. As an internet user, the selection of ISP is a critical decision and can make a huge difference in one’s life. Mostly the users complain about poor customer service or slow internet speed, or they usually are frustrated by a data cap limitation! There is an increased rate of subscribers who have switched their internet providers in the last few years. No doubt, your choice of ISP can either make or break your expectations related to the internet experience. is one of the authorized reseller of Charter Spectrum in the U.S, offering the best quality of services at competitive rates. This article presents a detailed overview of the internet plans that Charter is providing for its customers in the US. Charter Spectrum Internet Service: Charter offers genuinely unforgettable experiences of high-speed internet keeping the users’ requirements in mind. The best thing about hiring Charter Spectrum internet plans is that there is no data cap! Subscribers get to enjoy an astonishing high-speed internet connection starting at 100 Mbps, and a data cap restriction won't limit you. The company is ready to negotiate on price but will never negotiate on quality and service they offer. The internet plans offered by Spectrum are a simple way to bring entertainment to your home and enjoy for years to come. Users can connect multiple devices at a time and access ultra-fast internet speed with ease. Charter Spectrum internet plans come with an enhanced ‘Security Suite’ feature that scans viruses or spams on your computer system and remove any malware found. Besides, the company has added a parental control feature to reduce the risk of viewing any inappropriate data. Charter Spectrum has recognized itself as the best internet service provider in the USA by offering best internet packages ever! Have a look at the internet plans available for the subscribers. Double Play Packages: The’ Double play package’ gives you an option to bundle any two services of your choice. TV Select + Internet: The TV select + Internet plan includes over 200 TV channels in HD and an optional DVR service. Watch CNN, TLC, MTV, Lifetime, HBO, A&E, ESPN, and a lot more for free. Enjoy 100 Mbps internet speed with a high-bandwidth Wi-Fi router. No need for any term agreement or contract! Triple Play Packages: Subscribers can save big with cable TV, internet, and phone bundles. The Triple Play offers come with a free DVR service and a high-performance internet modem. No installation fee is charged. Triple Play Select: The users can access over 125 TV channels including free HD and DVR service. 10,000+ On-Demand choices are available including favorite TV shows and 3D movies. Use unlimited internet along with a free Security Suite for secured browsing experience. You can make unlimited calls anywhere in the world up to 70 different countries. The cost of Triple Play Select package is $89.99 per month without contract condition or term agreement. Triple Play Silver: Triple Play Silver is the best combination of HD cable, super-fast internet, and efficient phone services available at reasonable rates. Users get 50 extra sports and network channels including Sprout, Nick Jr., NFL Network, ESPN, and a lot more. Enjoy a reliable internet service with 100 Mbps speed and connect all your devices without restricting the data usage. Call your heart out with the most consistent phone services available in the USA. The calling rates are very economical and in range of each customer. The charges for the Triple Play Silver package are $109.99 per month.  No contract or agreement required. Triple Play Gold: Over 200 channels are available in HD. Now, users can record all their favorite shows and movies with ease. The DVR service is capable of recording up to five programs at a time. Enjoy unlimited use of the internet with no data cap. The package allows you to make unlimited calls worldwide up to 70 different countries with 28 unique calling features including Caller ID and Private Listing. There are no hidden charges or contracts! The price for Triple Play Gold is pretty reasonable i.e. $129.99 per month. The Triple Play Silver Package is considered as the top choice of subscribers as it provides over 175 HD channels, ultra-fast internet, and unlimited calling both nationwide and international just in $109.99 per month.  For more information or order details, Call Charter today! Read Also : Google Getting Into Phones – And It’s Changing The Mobile Internet