5 KPI’s All App Developers Should Track


26 October 2018


App Developers

So, you have an app or game in the Android marketplace, and you want to know how it’s doing. Do you have any idea how strong your apps influence is? How big is your core audience? Who are your daily engagers? What is the average length of time someone uses your app? These are just a few of the fundamental questions that every app developer should know the answers to. Here we will cover the five Key Principle Indicators (KPIs) that show how an app is performing in the marketplace.

KPIs Explained:

In Android app development, specific data entries are collected to determine how an app is performing and is being received by the Android community. These indicators are referred to as key because they are critical in the understanding of an apps influence and performance. It is important to have this data at your fingertips if you want to take your brand to the next level. These indicators may tell how many users have downloaded your app or how many people have uninstalled your app. There are dozens of KPIs that a developer can analyze. The following five factors we will be focusing on giving you an excellent general glimpse at data that is of great interest to the developer.


This metric is a given for every type of app in the marketplace. Every developer wants to know how many people have downloaded their app. The download phase is the initiating phase of the lifecycle of an app. This will tell you the percentage of people that could be interested in using your App. No other activity is possible without the initial download taking place. Assure that you are accurately tracking your app download numbers. Therefore, knowing the number of people who have downloaded your app is the starting point for business success.

2. Installs/Uninstalls:

Although Installs and Uninstalls are two different metrics, they are so closely linked, that we are grouping them together here.

We mentioned that you want to assure that you are accurately tracking your installs, and this is because the number of installs will give you a more accurate calculation of how many people have not only downloaded but also installed the app. It is the true measure of how any people find your app to be relevant after downloading.

Your Uninstall data shows you another vital factor. It is essential to be realistic about how many people are currently maintaining the presence of your app on their device. The Uninstalls number is your reality check for current users.

3. Daily Active Users (DAU):

The Daily Active Users (DAU) is a metric that shows you who your truly loyal base of users are. The individuals that use your app daily represent your core community of customers. These people are also likely brand ambassadors that promote your app to their networks. Knowing the people who are actively using your app is critical as it shows how the market is embracing the service you provide.  Having so many people downloading and not using your app is a clear indication that you need to do something about it.

4. Session Length:

If you really want to know how engaged people are with your app, you will want to pay attention to the Session Length data. This will let you know how long users are engaging with your app. This information helps indicate when improvements may be in order.

5. Crashes:

This metric should be taken very seriously because if it is ignored, it can hurt the rating of your app. If people begin to get frequent crashes, it can indicate that there is a bug in your app. If you see the number under Crashes increasing, you want to investigate this right away.

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I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Everything You Need To Know About Zefoy In 2023

When it comes to earning fame on TikTok, Zefoy APK is used in large numbers. This app offers free followers, likes, views, and much more.Actually, this is a new brand discovered recently and getting popular day by day. However, becoming a public figure is not as easy as you think, as it requires lots of time, unique content, and dedication.This is one of the best platforms for TikTok lovers because it helps you to increase your followers in no time. This app is watched by millions of people every day.What Is Zefoy App?Zefoy Apk is an app that helps you to increase TikTok followers and views, thus, increasing your popularity. The best part about this app is that it is completely free to use.It will help you to increase your content views very easily. Millions of people use this app due to its dramatic features. Those individuals who love to use TikTok can consider this app because this is going to make you famous in no time. According to the reviews, the app is functional and used by large audiences.Top Features Of Zefoy AppThere are some features to consider for Zefoy App, and these are described below:Absolutely free: The app is completely free to use, and there are no hidden charges that you will come to know after installation.Lightweight & fast: It has a simple and easy operation that is compatible with virtually Android devices.Safe: You don’t need to create an account in the app to get comments, views, followers, and likes on your TikTok videos. You have access to all of its services without registration.Unlimited hearts & views: If your videos don’t get enough views and likes, you get demotivated and certainly stop making videos. So, this is where the Zefoy App comes into play. You can get real hearts and views immediately through this app.Interface: Users are looking for tools/apps that can help them gain more supporters. Zefoy App is all you need to install and use to gain more followers.No permission required: The app does not require any permission to open and thus, is completely safe to use in the long run.Contain ads: The ads are the basic source of income for the developers. This helps them keep running their website smoothly.Pros Of Zefoy AppAfter lots of research, below listed are the top advantages of using this app to gain more followers.As soon as you download the app, an APK file gets stored on your memory card. So, you can install and reinstall them numerous times without downloading.The best benefit of installing this app is that the process is very instant and saves you time.The app is free to use.Cons Of The Zefoy AppThere are also some disadvantages of using this app that you need to consider before using it.The app will not be updated automatically because it does have Google Play Store access.APK files contain viruses that damage your phone and steal your data.Google does not verify downloading apps from third-party sources. So, this can be harmful to your device. Top Alternatives To Zefoy App For Enhanced ProductivityLooking for alternatives to the Zefoy App? I have got you covered! In this part of the article, I will explore some fantastic productivity apps that can help you streamline your daily tasks, boost efficiency, and stay organized. Discover these Zefoy alternatives and choose the one that best suits your needs.1. Trello Trello is a versatile project management tool that enables you to create boards, lists, and cards to organize tasks. It's perfect for teams and individuals alike. With its user-friendly interface and customizable features, Trello allows you to collaborate seamlessly and keep track of your projects effortlessly. Boost your productivity with Trello's powerful task management capabilities.2. Todoist Todoist is a popular task manager that helps you prioritize and organize your to-dos. With its intuitive design and cross-platform compatibility, you can access your tasks from anywhere. Set due dates, create recurring tasks, and even delegate assignments to others. Todoist's productivity features make it an excellent choice for those seeking a Zefoy alternative.3. Notion The notion is an all-in-one workspace that combines note-taking, project management, and knowledge sharing. It's highly customizable, allowing you to create databases, wikis, and collaborative documents. Notion's flexibility and robust integrations make it an ideal replacement for Zefoy, especially if you're looking for a comprehensive solution to manage your work and personal life.4. AsanaAsana is a project and task management tool that simplifies team collaboration. It offers a wide range of features, including task assignments, due dates, and project timelines. With Asana, you can track the progress of your projects effortlessly and ensure that everyone stays on the same page. It's a powerful Zefoy alternative for teams striving for better productivity.5. Microsoft To DoMicrosoft To Do is a straightforward yet effective task management app. It seamlessly integrates with other Microsoft 365 apps, making it an excellent choice for users already within the Microsoft ecosystem. Create to-do lists, set reminders, and access your tasks across devices. Microsoft To Do provides a familiar interface for efficient task management.6. ClickUpClickUp is a versatile project management platform designed for teams of all sizes. It offers customizable features like task lists, calendars, and goal tracking. ClickUp also integrates with numerous third-party applications, enhancing your workflow. Whether you need simple to-do lists or complex project management capabilities, ClickUp is a robust alternative to Zefoy.How To Download & Increase Engagement On TikTok Using Zefoy App?To increase engagement on TikTok using the Zefoy app, you need to download the Zefoy app. The following are the steps you need to consider while downloading the for app.Visit the homepage of the Zefoy App.There you will view the Hearts, Live Stream, Shares, Views, Followers, etc.You will also get the option to download the APK file or install it from Play Store.Tap on the Download button.A confirmation window will pop up depending on your browser preferences.Tap on Download again and save the file on your device.Frequently Asked Questions (FAQs):-1. What Is An APK Download? Ans: The APK extension is used for the Android package kit and the file format used to download the Android application. You have to manually install the file if you want to install an APK. 2. Is The Zefoy App Safe To Use? Ans: Yes, the Zefoy app is safe to use. All the security threats have been removed from the app. 3. Can You Download The Zefoy App For Free? Ans: Yes, you can download the Zefoy app for free. There are no hidden charges that you will come across after downloading the app.The Final ThoughtsZefoy App is one of the most popular apps for increasing followers on TikTok. As already discussed above, this app is used by millions to increase their Tiktok views, likes, and followers which can indirectly help them earn money by promoting brands. Thus, this is all that you should know about this app, ping us below if you have any queries.Read Also:Popular Apps for Downloading HD VideosIs Instagram Turning Into A Way of Life Now?Dominant Mobile App Trends To Keep An Eye On


Top Apps to Help You Manage Your Money

Smart technology means better money management.There aren’t many of us who can genuinely hold up our hands and say we’re really good with money. There’s always some room for improvement. Thanks to the smartphone, what was once a rather touchy subject for many people has been simplified and upgraded. If you’re not great at budgeting, you still don’t know how to save, you’re rubbish at paying bills or constantly living in your overdraft then…there’s an app for that.It makes good sense to learn to manage you money better – it will help you avoid too much debt, and avoiding debt is a good way to keep or gain a good credit score. With a good credit score you will get the best deals on credit cards and secured loans and never again have to rely on bad credit loans for emergencies like the car breaking down. Mint The Mint app comes from the brains at Intuit who are also responsible for QuickBooks and TurboTax. It’s rated as one of the tops all in one app for money management, whatever your financial goals. The app helps you to stay on top of bills, identifying what you owe and what you can pay, and provides advice on how to spend and save better. Budgeting is easy and you can track all your spending by connecting up bank accounts and cards. Penny Artificial intelligence is the buzzword in apps right now and Penny is a prime example of just how helpful it can really be when it comes to personal finance. Download the app and you’ll have access to your own personal finance coach – Penny. Ask questions, look for solutions and she’ll even volunteer information that you didn’t know that you needed. Penny’s responses come with helpful illustrations, from graphs to GIFs, and are all based on the account information that you have synced up with the app. Wally One of the biggest challenges of money management is keeping track of what you spend. Most of us really have no idea where our money goes and why some months we seem to end up with much less than we had planned to. Wally is an app that can change all that. It’s an expense tracking app that has been designed to do all the hard work for you. Rather than manually entering expenses you can simply take photos of receipts and Wally will log and calculate everything to give you a clear idea of where you’re spending too much and where you could save. Personal Capital Despite the slightly highbrow claim to be able to “track and manage your net worth,” Personal Capital is actually an incredibly simple tool in the quest for better money management. It uses analytics to help you see what you’re worth, how you’re spending and budgeting, as well as what’s happening with any investments you have. The app also has a feature that allows you to get support from a real financial advisor about putting together a personal finance plan. Toshl Toshl’s tag line is “save money, worry less” and the app has been specifically designed to focus on the elements of personal finance that tend to cause us the most stress: expense and budget tracking. Toshl will give you a clear overview of your money and your spending habits and you can also create your own expense reports and export them to PDF or Google so that you never have to be out of touch with what’s going into – or out of – your accounts.Read also: Top 7 Free Instagram Apps To View And Enjoy Your Photos Like A Pro 

Best Entertainment Apps

7 of the Best Entertainment Apps on Android

Without a doubt, some mobile apps are very useful to assist with everyday productivity. And while others are more beneficial for communication or to manage your personal finances, there are many excellent apps that help to entertain and bring you some enjoyment from your smartphone or tablet device. However, it’s not easy to negotiate the forest that is the Google Play Store. There are tens of thousands of apps from which to choose, with some wholly questionable in their quality and security. That’s why we’ve gone to the effort of listing seven of the best entertainment apps for Android users that will not only keep you entertained on the move but are designed with security at their core. Here are 7 of the Best Entertainment Apps on Android: 1. Clash Royale: If you fancy yourself as something of a computer gamer, you’ll love the chance to immerse yourself in this massively multiplayer online role-playing game (MMORPG) called Clash Royale. Taking the mobile gaming world by storm since its release in March 2016, this game recently became an official esports competition where the world’s professional gamers do battle over various arena games. With 11 arenas available, Clash Royale is by no means a game that you’ll get bored with easily. 2. Dubsmash: This app is a lot of fun for movie buffs and fans of television shows. Dubsmash takes audio and visual clips from world-famous movies and television shows and allows you to lip-synch your face to the audio, making it appear as if you are doing the talking. You can also lip-synch lyrics from one of your favorite songs as well as share these hilarious short clips with friends and family on social media to spread the fun. 3. PokerStars Casino: Anyone who enjoys a decent game of cards to unwind will be pleased to hear that PokerStars Casino now offers live dealer gaming experiences alongside those traditional table games against computer-generated dealers. Not only does it make you feel like you’re playing in a brick-and-mortar casino but also, these live-streamed games are accessible on mobile devices, too —available around the clock to players of blackjack, roulette, and many other table games. It works on Android devices that run using the 5.0 operating system and above for security purposes, and the app is only 11MB in file size, so it doesn't take much storage space either. 4. Google Play Books: We’ve already mentioned that Google Play is a veritable Aladdin’s cave of mobile apps, but its Android marketplace is also a popular home for books, too. The Google Play Books store features the latest fiction, nonfiction, and poetry, available to download and read on any Android-powered mobile device. Users can customize their setup to ensure the pages and words are visually optimized before settling down to read. The Google Play Books store also allows users to subscribe to world-leading newspapers and journals for those wanting to keep abreast of hard-hitting journalism on the go. 5. Netflix:Who would have thought many years ago that this mail-order movie service would become such a global phenomenon? Netflix is now an on-demand streaming giant and its Android app makes it easy for its users to keep up-to-date with their favorite television series and the latest movies. The highly responsive mobile app works brilliantly on both smartphone and tablet Android devices. 6. Pandora: If you enjoy listening to music on your early morning commute to work or during your lunchtime break, Pandora could be the entertainment app for you. For many years, it has redefined the concept of internet radio, giving its users the ability to vote “up” or “down” on songs, allowing Pandora to customize radio playlists based on the songs that you like the most. Best of all, the app is free to first-time users, with the option of upgrading down the line. 7. Jeopardy! If you are old enough to remember the original television game show, Jeopardy! is back with a mobile trivia app. With over 2,700 questions stored within the app and the voice of the TV show’s original presenter, Johnny Gilbert, you can transport yourself to the studio wherever you are. This app is ideal for those who enjoy general knowledge games as well as testing their memory and skill levels.Like the sound of any of the above entertainment apps? Why wait? Get downloading these excellent-value Android apps today and transform your mobile device into a handset that’s not only practical but capable of entertaining you for hours on end.Read Also :7 Essential Apps For Your Mac In 2018 Top 5 Digital Wallet Apps For Android Top Apps To Help You Manage Your Money