5 Industries That Can Benefit From Using Aerial And Drone Photography

Published on: 11 December 2020 Last Updated on: 04 September 2024

If you are a business owner, searching frantically for some new strategies to promote your business, improve sales and branding, then we have the perfect solution for you.

In the past few years, using drones for both commercials as well as leisure purposes is on the rise. Using drones for aerial photography is quite the trend and businesses can benefit from this incredible new technology in multiple ways.

No matter what the scale or size of your business, you can use drone photography to benefit it. In this article, we look at five industries or business niches, which can benefit significantly from using drone photography.

However, before we proceed to the list of industries, let us briefly discuss everything you need to know about Drone Photography.

Aerial and Drone Photography: What you should know

Drones are technologically sophisticated machines, which can fly. They can also be fitted with a number of add-on devices, including cameras, satellites, data recorders, etc., and can be highly useful.

Drone photography has taken off in recent years as one of the smartest ways to market and document your brand. It has been used in multiple sectors, ranging from agriculture to wedding photography.

From a brand perspective, aerial photography using a drone can help in-

Creating promotional marketing material to showcase the scale and size of the business.
Give people a sense of how big or small the physical location is of the business.
Create the appearance of a tech-first company not shy to use modern technology.
Gather assets for website, social media, etc. (online and offline promotions).
Communicate the progress of a real estate project or the scaling up of industrial spaces.

List of 5 Industries that can benefit from using Drone Photography

1. Real Estate-

Real Estate Developers and Promoters can look to use drone photography for showcasing their projects. This can be done for both projects which are ongoing, as well as for the ones, which have been completed. Showcasing the different complexes, amenities, gardens, artificial lakes, etc. can go a long way in making the project appear attractive in the eyes of potential buyers.

2. Manufacturing Businesses-

Most manufacturing businesses, especially the ones which are B2B have a tough time marketing themselves. This is where drone photography can help them show the size and scale of their factories. It can act as a great confidence-boosting mechanism for other vendors who want to partner with credible manufacturing units. Drone photography helps boost business.

3. Holiday Parks and Resorts-

The travel and tourism sector is all about visual appeal and attraction. Big holiday parks and resorts can use drone photography can show the major sights and sounds for potential consumers who are looking at options to plan their next holiday. This tech can help create a virtual experience for resort operators looking to woo new clientele.

4. Government Departments-

Big governmental projects like the construction of dams, highways, etc. require the preparation of status reports periodically. Drones can be a great asset for government departments who want to show real-time progress and detailed status reports to ministers and other lawmakers. While private players are taking the lead, governments should seriously look at adopting drone photography.

5. Agricultural Production-

Commercial farming is becoming one of the most lucrative businesses in the world. However, it also needs to market and advertise itself in front of governments, investors, and potential consumers. Using drones to capture the size and scale of such farms and their operations can help build a credible brand. It can allow boost confidence in the company and its products.

The Final Word

As a business owner or a high-ranking executive in any of the above stated five industries, you might want to look to the Melbourne skies for a local d r one photographer near you. Not only will thins help take your business to the next level in terms of sales, but it will also sort your branding worries. Drone photography is still in its infancy and brands in the above-mentioned industries should look to benefit from the same before the competition increases.

Can you think of some other industries, which can benefit from using aerial and drone photography? List them down in the comments section below.

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5 Essential Tips for the Traveling Photographer

Photography tours are a one of a kind opportunity to enhance and create extraordinary new photos. The exponential development of digital photography technology has permitted a booming phenomenon for the world of photography. Increased resolution and miniaturization has contributed to this expansion while significantly reducing equipment’s prices thus broadening its massive world reach. This has in part permitted a new audience to express themselves photographically. The causal image exploration attributed to the common availability of portable devices, such as smartphones and action cameras, are creating many new storytellers and video YouTubers with unique, local and fresh content to share with the world audience. This new generation of casual photo and video content creators has touched and reached virtually every spot on the planet, nowadays you can find images and photo references online for any part of the globe. Even if you’re not a professional photographer, traveling to a new destination has many advantages, the most obvious relates to the singular experience of the journey and its cultural immersion. Make sure you keep these 5 easy suggestions at bay while preparing for your photo tour 1. Pack Accordingly It’s a good idea that for any given trip, to pack your gear accordingly. A photography tour is not different. Make sure you carry enough batteries to last you for the entire day. It’s a good idea to bring at least two battery chargers, so you can charge multiple batteries simultaneously. This is also a good idea in the eventuality of charger failure. Once I had the unfortunate experience of arriving to a hotel room where only a single electrical outlet was available. Electricity might not be very reliable at your destination, so it’s a good idea to pack a small power strip with surge protection. This will add a layer of protection and the convenience of charging multiple devices at the same time. A fried camera is not fun under the sun! 2. Plan Ahead Balancing your sleep with photography can be a challenge. Usually, depending on your location and time of the day, the available light can be very unique during different parts of the year. Photographers love to photograph at the golden hour (usually at sunrise and sunset) This might require for some planning, and setting an alarm clock, but well worth it for landscape photography. 3. Bring your Smartphone Along While on location I usually walk with my professional camera, but sometimes I just want to take a quick snapshot and instantly share it in my social media stream. Use your smartphone camera, it has a more than decent megapixel resolution and it’s quick and easy. Tip: Make sure you keep your smartphone in airplane mode in order to save on battery life. 4. Get Off the Main Road Sometimes we tend to follow and stay in the common path during an excursion. It might drive your guide insane, but this will prove fantastic. Explore alternative roads. Taking an exact photo from the exact location then everyone else will produce the exact same photo. Try alternative angles and get off the main road. It doesn’t matter where you travel. Being prepared and doing your homework will prove to be an invaluable advantage. Pack accordingly for the type of photography you’re intending to do since it could mean the complete success or failure of your photography adventure. Safe journey and may you take incredible photos Read also: Handy Tools For Outdoor Photography 6 Reasons Why Every Woman Should Travel Solo

Choosing the best Photographer for your Event

Whether it’s a wedding or something else entirely, photographing your event may be one of the most important facets of whatever it is you’re doing. Photographs are certain to be central to any large event. There could be many reasons for this: Firstly, you might want to remember your grand occasion. In the case of a wedding, photographs will help remind you of all the glorious memories of your magical night. If the event is more corporate, photographs may be excellent promotional tools to build your business or advertise similar events. At David Koonar Photography, we specialize in outdoor work and landscapes, so feel free to visit our site if you’d like to contact us or see some other great guides on finding photographers. Other photographers will specialize in different things. If you want to find the right one for you, be absolutely certain to follow the below steps: The Style: Different types of photographers will be suitable for different types of projects. While a wedding photographer can do a corporate event, it is best to let people do what they’re best at. No matter what your event is, be sure to find someone that has experience doing those things. It can be a school event like a graduation or a homecoming dance. It can be a large family or social event (that shockingly isn’t a wedding). It can be a crazy party or a fundraiser. It can be a giant corporate picnic in Windsor (for which you would certainly hire David Koonar Photography, right?) The Candidates: There are two basic ways to find a good photographer for your specific event. They are: - Word of mouth Research on the Internet. If you happen to know somebody that recently had an engagement party, and they’re gushing about all the gorgeous pictures, you might just want to ask for the photographer’s contact info. Finding a photographer for your own engagement party just became much less of a hassle! Of course, not every photographer will click with every person, so be certain to keep that in mind as well. The other way to find your event photographer is through the joys of research. Buckle down, load up Google, and start finding all those corporate party photographers. The Price: When you’re researching, the budget is always going to be your first consideration. You cannot hire a photographer you cannot afford. If the photographer has pricing options available on their website, this can help with your search. On the other hand, if you find someone whose work blows you away, and they’re a little out of your price range, feel free to talk to them. Sometimes, something can be worked out. Sometimes, going a little over your budget for the right contender can be the difference between something that is mediocre and something that is fantastic. The Portfolio: Once you’re done worrying about money, look at the photographer’s pictures. Most people will usually know within the first few whether they like the style or not. For those that you do like, go a little bit more in-depth and look at as many pictures as time will allow. Make a list of the best ones. These are the people you’re going to contact. The Reviews: Once you’ve looked at all the pretty pictures, your next stop reviews. Before you even interview a candidate, you will get to know them through the experiences of others. You’re going to want to look at the overall level of professionalism and whether or not reviewers enjoyed the experience. Just keep in mind, like photographers, not all clients are perfect. You may find some hard-cases in there that had unrealistic expectations. Interview Candidates: Once you have your people, talk to them! You’ll want to ask several important logistical questions. You’ll want to talk contract. You’ll want to know how many photographers they use for each job. You’ll need to know delivery times and methods. (USB stick? Physical copies only?). You’ll also want contingency plans if something happens. If a wedding turns out especially rainy, for example, where will the bride and groom take the primary wedding photos? The photographer will need to come up with a backup location. You’ll also want to get an overall feel for the person. Typically, event photographers need to be more outgoing and friendly to get the best possible shots in a social setting. This will be evident in the way they talk to you. Again, feel free to visit the David Koonar site if you would like to see more guides. We have tons of tips on hiring photographers and even becoming one. Hopefully, this has contributed to a reduction in stress about your upcoming event. Good luck and have fun! Read Also: Why You Trust Your Photographer? 7 Qualities Of A Good Wedding Photographer That You Should Look Out For How Photography Projects Can Improve Wedding Business

Why you Trust your Photographer?

There are stories all over the web about photographers being hired by offshore clients for outside shoots. Most clients rely on the photographer’s website and the portfolio of pictures that are on display. It is highly difficult for an average layman to ascertain the quality of the photographer that they have hired. Young faux photographers have been increasing day in and day out. It is important for clients to check their skills out before venturing into a deal. After all, no one wants to go into a deal that will leave him or her disappointed at the end of the day. The worse bit of it is that some occasions like your wedding day cannot be re-winded. You just want a professional photographer who will everything right from the onset. Here are some of the elements that can make you trust the photographer. Professional Photography Calls for High Level of Skills : Professional photography relies on your skill to put vision into reality with an unnatural focus on something magical. Young photographers rely on the automatic camera mode to apply different effects to images and then boast about their expertise without getting to know even a tiny bit about aperture, lighting, and even focal lens. New-age photographers are unaware of selective focusing, closed aperture, and focal lens ratio. The only thing that they understand is that pictures need to be clicked in the manual mode but are not aware of the intricacies involved. Photographers gain their skills through the necessary training and shape them further through experience. Focus and Focal Length are Key : The focus and focal length are important while taking pictures. The ISO setting is crucial too. If shots are overexposed then it is obvious that the images will all be ruined or make photo restoration. A slick-looking photography site can be deceiving too. Professional photography lacks a true expert who can say what is different between a true professional and an amateur posing as a professional one. The amateurs actually lack the basics and even proper backup equipment. What About The Experience of the Photographer : To select a real photographer, one needs to check whether the person has loads of valuable experience working with different clientele and different surroundings. One needs to have a set of questions ready to test the skill of the photographer. Memory cards should be utilized well and safeguarded because a worthy shoot might prove to be a disaster if you lose the portfolio. Amateur photographers are actually now opting for a job leaving their present careers and then get stuck in lawsuits because of their mishandling issues. There are many websites that offer free advice on how to become a photographer but not how to become a real one. That requires expertise, real skill, and experience. Interview the Photographer : One needs to have a perfect questionnaire ready to ask the photographers who they have hired or going to hire. The most important things that need to be asked should be a little cryptic but well presented. Although you might have no knowledge about fashion photography in New York or professional photography in the US, it is important to ask questions which can be found on the web. You will get relative answers too. Conclusion : Faux-photographers are on the rise and there are many who have created Facebook fan pages and different sites showcasing their images and photos. Clients need to keep an eye on them and their skill level before offering them a venture. Remember the kind of pictures that you will get depend on the photographer you will hire. Do your homework well so that you don’t end up making the wrong decision. Read Also : 5 Essential Tips For The Traveling Photographer How To Best Photograph A Corporate Event Handy Tools For Outdoor Photography

5 Industries That Can Benefit From Using Aerial And Drone Photography

Aerial and Drone Photography: What you should know