Online Fashion Boutique Giving Aspiring Brands a Voice

Published on: 24 August 2018 Last Updated on: 26 July 2024
Online Fashion Boutique Giving Aspiring Brands a Voice

Most clothing boutiques like to stock household brands that everyone knows and loves. This ensures high volumes of sales as consumers purchase their clothes according to the latest trends and familiarity with the label.

But Australian fashion store Fudge Gifts is taking a different approach. Their goal is not simply to generate maximum sales but to also give smaller brands a voice and help them reach the mainstream.

And it’s working.

Fudge is growing in popularity as locals are rushing into their Melbourne store to buy unique dresses, tops, skirts, and pants on offer. Aussies love supporting the “little guy” and when these u and coming clothing labels are highly fashionable, comfortable and affordable, then it’s just too good to refuse!

One of the most popular brands at Fudge is Elm Lifestyle. Made in the laidback coastal town of Ocean Grove in south-west Victoria, the label initially started off exclusively as a knitwear brand. Six years later they have evolved to include an array of relaxed fit tees and pants as well as art prints that make a statement.

prints

Unlike many clothing labels that focus on petite consumers, Elm is perfect for women of all body types. No matter what size you are, the fashion will fit and look great.

Humidity is another brand that began its story on the coastline, this time in the Western Australian region of Margaret River. Placed as a resort wear brand, their lifestyle range is designed to reflect and complement the Australian lifestyle and climate. Easy to wear and unassumingly luxurious, they bring the very best of Australian fashion to your doorstep.

Sneakers are a very popular clothing item available at Fudge. And the brand of choice is Rollie Nation. Creator Vince Lebon was looking for the ideal shoe to travel around the world wearing. It had to be light enough to squeeze several pairs into a suitcase but also comfortable and durable. Inspired by his wife Kat – whose nickname is Rollie – Vince designed a shoe made from high-quality materials such as memory foam, soft leathers, and flexible stiffeners.

soft leathers and flexible stiffeners

Rollie Nation has gone from aspiring to inspiring and their shoes are now available in multiple countries across the world including Australia, New Zealand, Italy, France, Germany, Netherlands, and the USA.

Sticking with the feet, another clothing brand that is on the rise – and available via Fudge online fashion boutique – is Happy Socks. Featuring an almost endless variety of styles and utilizing a broad array of original patterns and color combinations, Happy Socks is a very popular clothing label. Two friends started the company from a single vision in 2008 – to spread happiness by turning socks into a colorful design piece made with creativity, craftsmanship and delivering the ultimate quality. Happy Socks are now sold in 90 different countries.

If you like making a statement with relatively unknown brands and arriving at a trend before the mainstream, walk into Fudge Gifts or check out their online store and be met with an array of amazing women’s clothing options.

Read Also :

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Related

How Can I Get Scratches Out Of Leather?

How Can I Get Scratches Out Of Leather?

Every leather item owner dreads having their item scratched or badly damaged. Leather items cost an arm and a leg especially leather sofas. It is impossible to avoid getting a scratch here when you have kids, cats, or dogs in your home. But should you come home to a scratch on your favorite leather jacket or an expensive sofa, don’t fret. There are some easy affordable ways that you can use to remove scratches from your beloved leather stuff. Before removing the scratches out of your leather you have to understand different types of scratches that can degrade the quality of your leather. Different Types of Scratches That Your Leather Can Have   There are multiple forms of scratches that your leather can create an impact on. Let's find out some of the core factors that can work well for you. Light Scratches. Deep Scratches. Suede & Nubuck. These are some of the common forms of scratches that your leather can have in your system. You need to develop your plan in the correct order to make things happen in your favor. 1. Buffing with either Leather Oil or Conditioner: This method is great for light scratches on your leather items. The circular polishing motion allows some of the colors from your leather item to move to the affected area. What you will need Leather Oil but if you don’t have a conditioner will work just fine. Soft cloth. Procedure: Take a soft cloth or rug and dip it in either leather oil or a conditioner. Polish the area with scratches starting from the center of the area going in a circular motion as you move slowly towards the edges of the area. Let it sit untouched for almost 15 minutes so that the conditioner or the leather oil can sink in. Once dry, rub off the extra conditioner or oil with a dry soft cloth. 2. Buffing with Vaseline: This is another great way to get rid of those minor almost-not-there kinds of scratches. What you will need Vaseline A soft cloth or paper towel Procedure: Apply a small amount of Vaseline to the soft cloth or paper towel and rub the affected area in a circular motion from the center as you go outwards. Once the scratches have disappeared, let it sit for about 15 minutes Then rub off any extra Vaseline 3. Re-Coloring: When buffing does not work, re-coloring should be the next consideration. A permanent feint pen also does the magic. You will require Re-coloring balm same color as your leather item Leather Oil A rug Procedure First, buff the scratched area with a rug and some oil. Apply the color using a soft cloth on the scratched area. Ensure that you apply until the two areas have blended and the scratches are totally not noticeable. 4. Leather Repair Kit: If everything else fails, the solution then is a leather repair kit. A kit made specifically for the purposes of dealing with both minor stubborn scratches and deep scratches. You can either hire a professional to do this or you can get down to it yourself. Make your choices in the correct way while you try to develop your leather kit. The kit comes with a filler for raising the scratched area to the same level as the unscratched and a coloring product. There are a number of leather repair kits, just go online and Google on leather repair kit review. However, taking preventive measures in caring for and maintaining your leather sofas, bags, jackets, ottomans, and any other leather item is the best. Keep your leather hydrated by applying leather condition and keep your leather out of direct sun and heat sources. If you are planning to make the proper use of the carpet cleaner then you can make use of the homemade carpet cleaner that can work well for you that is made up of leather. Final Take Away   Hence, these are some of the essential facts that you have to take care of while you want to improve your usage of leather. Work out the plans that can work in your favor in all possible manners. Do not make your decision in the wrong way as it can damage your growth prospect in the long run. Make use of the pencil eraser that can work well for you. Work out the ways that can help your business to grow further. Try to make things possible in all possible ways. Read Also: Guide And Tips In Trending Clothes You Must Wear Best Jackets For Men And Women In 2020 4 Must-Have Characters In All Men's Belts

READ MOREDetails
Trending Clothes

Trendy Clothes 2021: Guide and Tips for Joining the Trend

Being "in the trend" has always been something that the young generation looks forward to making their outfit perfectly stand out. May it be a new style of clothes, hair, or even make-up, people always find a way to join. Being in the trend makes you feel that you belong to the group. It doesn't only make you feel popular and stylish, but it also helps you blend in well. You haven't seen anyone wear 1870's clothing in a while, have you? It's because there is a different trend for 2021. As for hoodies, people wear this fashionable clothing virtually on every occasion. Buying bulk hoodies cheap will not cost you a lot. After all, having a wide selection of hoodies can help you join in the trend depending on your theme of the day! Without further ado, below are the tips on what trending clothes you should wear in 2021. Floral Attire On Sunny Days  If you imagine a summer day, it can't be perfect without the presence of sunlight and flowers. A flowy dress with flower patterns will attract a summer feeling and the people around you. After all your tailor-made summer looks along with refulgent summer accessories will scatter a fresh, energetic, and elegant look. However, dresses are not the only option for methodizing your wardrobe dreams. You can also try wearing patterned flower shirts or tops with a giant print on them. The pattern will highlight your summer vibe and give you that carefree feeling when walking down the streets or the beach. If you want something over your head,  adding a cap or a summer hat will do the trick! Got it! Great. Why don't having a look over proper winter dress-up then? Fashionable Sporty Attire For Outdoor When you think about it, if you remove the crop top hoodie and the heels, this attire will come off sportive yet straightforward. However, with the heels and crop top, it became more sophisticated and trendy. If you think of another sporty look, you can try exchanging heels with boots and throwing in a cap for a fabulous finish. Mixing different styles is not bad as long as it blends well; people can easily handle frisky glances with good choices! So stay creative with your wardrobe and experiment with different styles. You'll never know when your style will become one of the trendiest clothes there is! Layering Is Creativity Itself A real fashion guru may tell you that true fashion lies in comfort, but many will tell you otherwise. If you aim for a fashion suit that gives the best effect(more or less like Baju Kebaya), comfort may come in second. In layering clothes together, sophistication bursts out from under those coats, dresses, and boots. The picture above is a fashion staple that a lot of young aspiring models know. Moreover, looking for clothes to wear layer by layer, we should consider how they complement each other and affect the overall result. That is why layering is creativity itself; it sets you free and allows your body to do the rest. It may look uncomfortable and odd to look at, but once you strike a pose, you know it will be perfect. Leather Is Still Everything You can undo the common "leather snags"(in various sorts) but can't deny at all the power of a leather jacket in modern fashion trends. A bold staple for a civil effect, wearing leather jackets, pants, and boots will be the perfect wear for you. Though it may not be a comfortable idea to wear it as a shirt, however, when used as a layering material, it gives off a whole new vibe. Wear it over your tuxedo, and match it with your favorite shades; it will make you look intimidating. In addition, many bikers also thought of adding spice to their bold look by putting on upgraded footwear. Although leather may be too expensive, you can always check your local stores for less expensive ones. It doesn't matter how much it is as long as it is worn well. Wide Ended Pants And Crop Tops A fashionista once suggested that if you wear a short top like crop-tops and fitted shirts, you must wear something long as a bottom to complement your entire outfit. It's all about balance when talking about fashion. Not being too much but also giving a perfect output and reaction is the best style. Furthermore, people can also wear it vice-versa. If you are wearing shorts or tight jeans, you can wear a hoodie or a sweater as your top. When everything is balanced, you can ensure a high-quality style. Match it with high heels and boots to make yourself taller, but if you're already tall, try adjusting and wear flats or sneakers instead. Attracting Attention With Checkered Outfits Quickly attracting attention with checkered clothes can be an eye-catching, trendy choice when thinking about dress styling. Checkered styles give you the impression of a grown-up. Though it was also trendy in the old times for people who enjoyed the style, it comes back once again today. It is now even better than ever. Furthermore, checkered clothing gives a rough yet fun mix to everyone's style. While it may vary in different colors depending on what vibe you give off through the clothing, light-colored patterns usually give the wearer a warm, friendly vibe. Meanwhile, the darker tones provide a relaxed, hip impression. You can generally see the checkered print on open battened, long-sleeved polos and skirts. Blend In Now And Start Your Trend Later As you can see now, many concepts are often built from an ongoing trend. Companies, social groups, and influencers often just go along with the trend and are not the ones starting it. Although these trends are usually started with a wild idea and the creativity of a fashion lover, these trends then go on to influence everyone. It affects one's fashion style, likes, and even norms. However, if we think about it, we can also be the ones to start the trend. Sure, we may be afraid of starting something new, but the thirst for experimenting with different styles does exist. Trends may fade for now, but as time goes by, the trend always comes back because of the aspiring fashionistas that love fashion like you! So don't be afraid of starting a trend. Check out the quality clothes on FASHIONLINE to get yourself some inspiration today! Read Also: 5 Simple Tips for Men to Level up a Casual Look 5 Best Smart Watches For Women That Will Absolutely Steal Your Heart

READ MOREDetails
watches

8 Tips to match your watches with your outfit

Purchasing a watch cannot be considered an easy thing to do. That’s because you will need to pay attention to many different factors when you are spending your money to get a watch. No matter what option you move forward with, you need to make sure that it fits perfectly well into your outfit. Otherwise, you will not even feel like wearing the watch when you go out. There are some important and useful tips, which you need to keep in mind while you are trying to match the watch you wear along with your outfit. Here is a list of 8 such effective tips out of them. 1. Understand the different types of watches First of all, you need to spend your efforts on finding the best types of watches that are available for purchase in the market. When you deep dive and take a look at the watches, you will realize that there is a possibility to divide them into multiple categories. Dress watches, diver’s watches, sports or Chrono watches and flyers or pilot watches are to name a few. When you are aware of these different types of watches, you will find it an easy task to select the perfect watch, which matches your outfit. In other words, you will be able to make an informed decision at the time of purchasing a watch. 2. Match the watch according to the formality of the outfit As the second thing, you need to match the watch you wear according to the formality of your outfit. For example, if you are in a formal outfit, an analog watch, having the hour and minute hands would be in a position to complement your outfit. But when you are in a sporty outfit, you are more encouraged to go ahead and purchase a digital watch. Likewise, when you wear a dress, you need to think about getting your hands on the best dress watches available. 3. Leather matches with leather If you are wearing a leather belt and leather shoes, it is better to use a watch that comes along with a leather belt as well. You need to be concerned about the color as well. If your shoes and belt are in black color, you need to make sure that you are wearing a watch that has a black colored leather belt. Black color can also match with any other color. But you need to be careful when you are wearing a leather belt in brown color. Some of the watches come along with interchangeable bands and getting such a watch would help you in this kind of situation. 4. Metal matches with metal Just like leather can complement leather, metal has got the ability to complement metal. If you are wearing a bracelet in the same hand that you use to wear the watch, you can think about wearing a watch that comes with a metal frame. The shape of the metal frame can be polygonal, rounded or square. Likewise, the finishing of the leather case can be shiny, matte, inlaid with crystals or patterned. 5. When to wear heirloom watches The heirloom watches have received a lot of attention in the recent past, especially due to the ability that they have in order to represent legacy. People usually tend to wear these watches to bring in good luck. However, these watches cannot be subjected to the rules of matching with outfits. Therefore, you need to think about using them as conversation pieces. You shouldn’t wear it with any of the outfits and you will not be able to find any trends in wearing these watches. 6. In doubt? Then match with your shoes If you don’t have a clear understanding of how to match the watch with your outfit, you will get confused. In such a situation, the best step available for you to go ahead would be to match the watch along with your shoe. When it comes to fashion, black color is considered as dressier. However, some people tend to wear brown colored shoes. When you are switching in between black and brown colored shoes, you will wonder with what color you need to get the watch straps to complement your outfit. That’s where you are encouraged to get a watch with interchangeable straps. Or else, you can think about purchasing two separate watches, where you can use one for black colored shoes and the other for brown colored shoes. 7. Watches for a business dress If you are in a business outfit. You need to think about wearing a classic and a simply styled watch. In fact, you are encouraged to go ahead with a silver or a gold-colored watch. The watch should be equipped with a thin dial and it shouldn’t be linked with any complications at all. It is also possible for you to match a classic dress watch perfectly well along with a dark conservative suit. Most importantly, you need to make sure that you are not pairing your business outfit with a dive watch. 8. Watches for casual outfits The formal watches, which come along with leather straps will not blend perfectly well with the casual outfits. Therefore, you should look for an alternative option. That’s where the sporty watches come into play. Even the dive watches can contribute a lot to the casual outfit that you wear. When you are using a smartwatch, you will find it as an easy task to switch in between the casual outfits and professional outfits. That’s because you just need to change the strap of the watch according to the outfit. You are encouraged to look for such innovative options when you purchase watches to overcome hassle and frustration in the long run. Read Also: Best 5 Smartwatches For Youngsters Wearable Devices And Data Security: Maximize The Likelihood Of Success Looking For A New Watch? Shop Branded Ladies Watch With Up To 70% Off On Amazon.

READ MOREDetails