5 Business Website Translation Tips

10 April 2019

When a company is already succeeding locally, business owners usually turn their thoughts to expansion. It makes good financial sense to expand by replicating your efforts and building on what you already have. After all, this is how some of the largest and most successful chains in the world started out. Make use of Website Translation to improve your business to the next level.

With the internet making global commerce a standard way of conducting business, the landscape has changed, opening up new opportunities. A worldwide presence is not just for big corporations like McDonald’s or Coca-Cola. The ability to do business across the globe is now within reach of even the smallest companies, thanks to globalization.

One of the most cost-effective ways to expand into new territories is by utilizing website translation services to increase your global reach. Making it easy for people in other parts of the world to access your goods and services can give you a far more competitive edge over your competition than opening a physical retail outlet.

What was once a highly specialized and very costly field is now a global industry. Many inexpensive opportunities exist to hire professional translation agencies to help you reach a multilingual audience.

The global market is wide open. You can start small with just one language at a time or choose to expand into many countries at once. The choice is yours – it just depends on how ambitious your vision is!

For those who decide to take the plunge, we have five tips to help you enjoy a successful website translation process.

Different Ways To Develop Your Website Translation Tips To Develop Your Business

There are multiple ways you can opt to develop the translation of your business. Working on this matter you have to make your choices in the right direction.

1. Avoid Machine Translation:

One of the biggest mistakes people make when they decide they want to go global is attempting to rely on machine translation. Yes, there are plenty of apps that can translate entire pages into a wealth of different languages, and they can be quite helpful in certain situations. However, translating your business website is not one of those situations. Website translation tips can help you to work things well in your favor.

Although machine translation is improving every year, it is not advanced enough to replace human translators, especially when it comes to business purposes. Chatting with foreign friends on Facebook is one thing. Product descriptions and important terms of service pages that have legal implications are an entirely different thing.

There are many humorous yet unfortunate examples of words literally being lost in translation. For example, in 2018 the tourism authority in Fiji created a video promoting travel to the country by highlighting everyday Fijian words. This was all well and good, but one of the terms, Vale ni Lotu was mistakenly translated as “toilet” instead of its actual meaning: “church” or “place of worship.” Understandably, Fijians were not amused.

2. Globalize Where Possible but Localize Where Not:

Globalizing and localizing are both a part of the translation, and there is a place for each approach during website translation. If you want to save time and effort, start with globalization. Work on similarities between regions as opposed to differences and avoid the need to adapt to multiple cultures where possible.

However, there will be some instances where localization is essential in order to reach a specific audience. Employ localization tactics for the most critical information, like local industry language or regional idioms and figures of speech. In this way, you will avoid inadvertently offending your audience before you even make your brand known.

3. Use a Sector-Specific Translator:

There are translators available in every possible language and for every possible sector. If you sell medical equipment, use a medical translator. If you are in the hospitality industry, hire a translator who specializes in hotels and travel. There is no reason to hire a general translator if your field is specialized; there are too many talented language service providers not to find one that fits your exact needs.

4. Check the Quality, Even When You Don’t Speak the Language:

If you don’t speak the language you are having your website translated into, how are you going to know if you have a high-quality translation? Don’t worry though, help is at hand. You can use a professional proofreading service or another translation agency to double-check the quality of the work. It doesn’t mean you need to spend a lot of time or money: simply use them to check a few paragraphs of your translation to ensure that it’s flawless.

5. Allow Plenty of Time for Your Translation Project:

Every project is different, and some translation jobs are harder than others. Depending on the industry in which you operate, it may require more time and research on the part of the translator to provide you with the highest quality deliverables. Translation, like writing, is an art. It should not be rushed if it can be helped. Not only will rushing frustrate the translator, but it could affect the outcome of the project.

If you follow these tips, you should be well on your way to expanding your business into foreign markets in the near future. Now is the time to seize the opportunity, before your competition gets there first!

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Ariana Smith

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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The Dos and Don’ts of Product Label Designing

Product labels have always been part and parcel of product branding. If you don’t create a good one, it will severely affect your sales. Doing your own product labels is a fun and easy task if you know what you are doing. You need a basic understanding of the dos and don’ts of product label making if you want to do it by yourself. If you haven’t got a clue, don’t worry! We can help you out. We listed a few key things you need to remember if you are going to be designing your own product labels. Check them out: Dos Do focus. Match the colours, fonts and images to your chosen theme and layout. It’s not good if you have a messy concept. The final result will be chaotic, and it can do more harm than good to your company. The key is balance. It’s not good if you have too many elements on the label. Do go for unique. You don’t need to settle for ordinary. You can do whatever you imagine, and it’s best if you let your imagination run free. Going for a unique look can make your product stand out. Do something simple. There is beauty in simplicity. Don’t go overboard and make your label design too colourful or loud. It will attract the wrong kind of attention. Going for something simple is better since minimalism is all the rage nowadays. Do ask for help. Ask for help from someone you know to help you design if you are having some trouble. It may be a close friend of yours who is quite skilled at handling design software. If you don’t have anyone, you should hire a graphic artist or an illustrator. They can undoubtedly assist you in bringing your creative concepts to life. If you are already set, consult your family and friends and ask for their opinions. They may suggest having a few details changed that could help you improve your label. Don’ts Don’t scrimp on the budget. To make a well-designed product label, it will take a great deal of time, effort and patience. But, more importantly, you need to allocate a portion of your budget to make a great label. If you use high-quality materials and advanced labelling systems to create your product label, then, naturally it will come out beautifully. Don’t pick hard to read fonts. The most challenging thing to do in label designing is selecting beautiful but readable fonts. Here are the top 12 most easy-to-read fonts you should use: Georgia Helvetica Open Sans Quicksand Karla PT Sans & PT Serif Verdana Futura Ubuntu Rooney Roboto Lato These are a few things you should and shouldn’t do if you are going to design your product labels. Following these will make sure that you only get the best results and you will have a compelling product label that you can use.

The Role of Communication in Employee Retainment

One of the biggest challenges of running an organization is maintaining your employee base or employee retainment. If a company has frequent turnover, it may struggle to maintain its momentum. Nothing derails a company’s bottom line like having to train new employees frequently, as experienced employees perform better, but only skilled managers can keep employees long-term. How do you prevent employee turnover? Engaged employees are more likely to have good relationships with customers, and they’re likely to work better with teams. A lived-in dynamic is something you can’t replace. To keep employees happy, you need to make them feel valued and keep them from slipping into a slump. Here are a few ways to boost employee engagement and retention. 5 Important Roles of Communication in Employee Retainment 1. Communicating Strategic Decision Making Do your employees feel invested in the day-to-day decision-making of the company? If they feel like they’re simply carrying out someone else’s plan, they won’t be motivated to do their best. One of the best things that a company can do is keep its employees in the loop, whether it’s about major game-changing decisions or minor policy shifts. Making your employees feel like insiders will make it easier for them to invest in the company’s success. However, this provides some logistical challenges, especially for companies with a large number of employees. One of the best ways is to have an integrated in-office communications system, such as a VOIP or Voice over Internet Protocol network. This replaces an outdated phone system with a digital phone system that can be used anywhere. And if you asked, is there a free VOIP service? There are even free VOIP software and application options for companies switching over for the first time. 2. Communicating Motivation A motivated employee is willing to go above and beyond for the company. While some employees are motivated solely by pay and benefits, it’s more common for people to be seeking some higher fulfillment in their job. Many employees who don’t feel motivated might quit and raise their employee turnover rate. Still, it’s more common for unmotivated employees to simply do the bare minimum and not give the company the kind of bold ideas you’re looking for. So how does a company keep its employees motivated? The first step is realizing what they bring to the company and encouraging it. If an employee is showing skills in a specific area, point it out and give them the opportunity to use and hone those skills. Let them play a role in determining the company’s direction in those areas. You’ll have employee retainment with more motivation to succeed and a team that benefits from their expertise. 3. Communicate Success Publicly It’s easy for employees to become disenchanted with a job if they feel like they’re giving their best and never getting anything back. Employees need to feel the higher-ups value them, and this can be as simple as a thank-you or acknowledgment from the boss once in a while. However, when it comes to bigger wins - such as the conclusion of a major project or the signing of a big contract - bosses who don’t celebrate appropriately take the risk of massive resignation. Remember how much it meant in elementary school when you completed a major project and the class had a pizza party? That instinct for a reward to close out a challenging period persists into adulthood, and the rewards don’t need to be elaborate. What matters most is that the employees realize you see their success, you appreciate it, and you want to encourage them to keep giving their best to the company. 4. Communicate Feedback No one looks forward to the annual performance review, but employees must know where they’re succeeding and where they could still use some work. What matters is how it’s delivered. Too many companies deliver either generic feedback or focus too heavily on the negative and risk their employees leaving the meeting demoralized. Proper feedback is usually delivered within specific contexts, focuses on job expectations and responsibilities, and comes with concrete suggestions and ideas for how the employee can boost their skills. This not only leaves the employee with a positive impression but gives them something to work towards as they enter the next phase of their employment. 5. Long-Term Success The employee retainment challenge is that you often don’t know there’s a problem until they leave. That’s why it’s important to be proactive. These four tips will help to create a happier and more motivated workplace. Read Also: Can an Employee Claim for a Personal Injury When Working From Home? 5 ways employee perks can dramatically enhance your personal life What Is Employee Leasing? Overview And Explained In 2021 Why In-Company Training Results in Better Employees

Wise Words from a Good Businessman to Help You Be One

To achieve success in your business, you have to learn from others who have walked the road before. Many people in the business world are established, and their word to other upcoming investors is golden advice. A mentor is a blessing to your business, but only a few people can access mentors, so one of the options you have left is to learn from the words of good business people. Here are popular businessmen whose quotes you can learn from. Those Who Keep Learning Will Keep Rising : This is one of the most popular Charlie Munger quotes that he spoke while issuing his Commencement Speech to USC Law in May 2007. Munger says that he observed over the years and discovered that people who were not the smartest managed to rise in life by simply learning and continually supplementing their known reserves. Such people acquire something new each day. As an aspiring entrepreneur, you should take it upon yourself to learn something new each day as this is the best way to get yourself to achieve your dream. If You are Unreliable and Lazy, Whatever You are Good at Does Not Matter : Again from Charlie Munger, in his address to USC Law, he added that the most crucial thing is to avoid being unreliable and sloth. He argues that these are enemies of any person who aspires to achieve progress and it does not matter how much skill or talent you have. Doing what you have decided to pursue faithfully and with motivation and discipline will get you to achieve your goals faster. That is something every entrepreneur needs to understand. You should aggressively pursue your goals and avoid distractions that might want to slow you down. Find Good People : David Karp, Founder, and CEO of Tumblr argue that as a businessperson, the easiest path to success is networking with the right people. By this, he means that you should first change yourself and the only way you can do this is to hang around people who are on a path you want to get into. Choosing the right circle of friends and partners will get you to acquire the right habits, and you will learn important things about the business. Learn from Complaints : Bill Gates said that the things your customers are complaining about are opportunities that you could exploit to build your business. He notes that this is a perfect source of learning that could help you to shape your business to offer more satisfaction and also expand its features. Customers will always complain about what is lacking in your business, so get this information and utilize it for the benefit of the business. Launching a business and running it successfully is the dream of many entrepreneurs, but this dream rarely materializes due to distractions and challenges they encounter. Sometimes lack of knowledge is a major setback that could cripple a business. If you are looking to enhance the performance of your business, you should learn from established entrepreneurs to acquire vital ideas. Most quotes from successful entrepreneurs carry a lot of business advice that you could apply in your case. Read Also : Businessman Seyfeddin Rustamov Is Main Beneficial Owner Of Chemical Company ‘Metafrax’ Make Your Business Popular Online

5 Business Website Translation Tips

Different Ways To Develop Your Website Translation Tips To Develop Your Business

1. Avoid Machine Translation:

2. Globalize Where Possible but Localize Where Not:

3. Use a Sector-Specific Translator:

4. Check the Quality, Even When You Don’t Speak the Language:

5. Allow Plenty of Time for Your Translation Project:

Essential Logistics Terminology Every Entrepreneur Should Know

7 Ways To Communicate With Customers In A Better Way!

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Ariana Smith

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Related

The Dos and Don’ts of Product Label Designing

The Role of Communication in Employee Retainment

Wise Words from a Good Businessman to Help You Be One

5 Business Website Translation Tips

Different Ways To Develop Your Website Translation Tips To Develop Your Business

1. Avoid Machine Translation:

2. Globalize Where Possible but Localize Where Not:

3. Use a Sector-Specific Translator:

4. Check the Quality, Even When You Don’t Speak the Language:

5. Allow Plenty of Time for Your Translation Project:

Share this Article

Essential Logistics Terminology Every Entrepreneur Should Know

7 Ways To Communicate With Customers In A Better Way!

Tags

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

Leave a Reply Cancel reply

Popular

Follow Us

Recent

Related