Top 5 Customer Experience Podcasts

Published on: 12 October 2020 Last Updated on: 29 May 2021

We’re seeing increased digital penetration, rising competition for the same target audiences, and consumers with extremely high expectations. Right from the first time a consumer interacts with branded content on social media to the time they become a return customer, everything depends on customer experience.

Every vertical of your organization needs to build on the customer experience. From upskilling your customer to encouraging your team to listen to customer experience podcasts, businesses should be looking to learn and improve the ecosystem at every opportunity.

In this article, we are looking at the top five customer experience podcasts and how they can help brands. However, before we begin, let us look at how podcasts are redefining customer experience.

Customer Experience Podcasts: What are they?

In the past few years, many businesses have started to realize that for customers it’s all about the experience. Numerous other competitors are offering the same product or service at the same price points. Why then should consumers choose one over the other?

This is where brands need to evolve a highly productive customer experience process. A customer experience podcast (CX Podcast) is a great way to help brand personnel understand the ins and outs of creating a successful strategy.

These podcasts are hosted by brands that work on customer analytics software products. You can also find a lot of CX thought leaders and experts offer podcasts to help brands and aspiring professionals. Most of the content of these podcasts revolves around insights and inspirations to chart the perfect customer journeys.

In the following section, we spoke to industry leaders and multiple brands and created a list of the top 5 customer experience podcasts in the industry.

List of 5 Best Customer Experience Podcasts

1. SentiSum’s Podcast

SentiSum’s Podcast finds leaders in e-commerce, customer experience, and customer service and gets them to tell their stories. With an aim to unearth radically different ideas and to drive forward the customer experience space, the SentiSum podcast is a must-listen for CX leaders. SentiSum has been able to get together some of the brightest minds in the industry including Augie Ray from Gartner and Sean Mckee from Schuh. Their insights into how businesses need to be informed and take the appropriate decisions and steps are inspiring to say the least.

2. The Active Campaign Podcast

As you might know, Active Campaign is a leader in email marketing and sales automation among other things. Active Campaign’s podcasts offer real-time customer stories of their successful campaigns. While some insights are great, others look to push the brand name forcibly into the discourse. This tends to take away all the attention from learning and knowing about customer experience, to simply be just another promotion tool.

3. C-Space Podcast

C-Space CEO, Charles Trevail is one of the leading names in the CX podcast world. The success of the podcast is primarily due to the fact that it concentrates squarely on the consumer. The podcast talks about how consumers think about brands. This kind of reverse engineering of sorts helps brands understand consumers better. Routine interactions with business leaders, intelligentsia, and marketing studies create decent episodes.

4. (A) Podcast Series

One of the best things about (A) podcasts is its emphasis on new technology. The episodes on the podcast are routinely intertwined with new tech like Artificial Intelligence, Machine Learning, etc. The podcasts also show the influence of these in business areas like Chatbots, Content Marketing strategies, CRM, etc. While all this information is great to have, it can sometimes drift away from offering solutions to CX issues and problems.

5. Roger Dooley’s Brainfluence Podcast

Roger Dooley is a persuasion expert, who deals in complex neuroscience, brain-behavior, and psychology. This helps brands to understand CX from a biological and psychological standpoint. Roger Dooley frequently invites industry thought leaders and intertwines great discussions blending software, innovation, automation with human behavioral analysis. The podcasts are insightful, inspiring, and can help you understand human behavior.

The Final Word

There is a reason why brands like Coca-Cola, Nike, Apple, and others focus and invest billions of dollars in enriching customer experiences. They understand that giving the right experience to a customer can help in creating lifelong repeat ones.

This does not only help in contributing to repeat purchases (sales) but also puts out a great word about the brand. If you are a business looking to engage with CX on a greater level, you can start asking your team members to listen to the above-mentioned five podcasts.

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Abdul Aziz Mondol

Abdul Aziz Mondol is a professional blogger who is having a colossal interest in writing blogs and other jones of calligraphies. In terms of his professional commitments, he loves to share content related to business, finance, technology, and the gaming niche.

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Making Sure You’re SOX Compliant

The Sarbanes-Oxley Act (SOX) is a federal law established in 2002 to combat corporate fraud. The act requires public companies, private companies with more than 500 employees, and bank holding companies to maintain adequate internal control systems. If you are one of these organizations, then this blog post will go over the SOX requirements to help you become SOX compliant! What is SOX Compliance? SOX compliance is a set of regulations created to protect investors and the financial markets from fraudulent activities. The act requires organizations listed above to test their internal controls through an independent third party, such as AICPA or COSO. In addition, they must document all findings in detail and implement changes that will correct any deficiencies. The Four Areas of Compliance Are: Financial reporting (SOX 404)- This section requires businesses to have adequate internal financial controls. Internal control structure (SOX 302)- This area ensures your business has procedures and documentation for employees responsible for recording transactions, processing payments, and monitoring risk. Compliance with laws/regulations (SOX 404)- SOX compliance provides a set of procedures to help monitor compliance with laws and regulations. Internal audit function (SOX 404)- This area ensures your business has an internal auditing system in place that reviews financial transactions, lines of authority, IT security controls, physical access, etc. Why it’s Important to be Compliant The consequences for failing to become compliant with SOX can be serious. Not only can your organization face fines and penalties up to USD 15 million, but you might even cause a financial crisis in the market! The SEC has increased their monitoring of companies required to comply with these regulations and will take immediate action when they see any signs of misconduct. How to Stay Compliant There are five ways that you can maintain compliance with SOX. You must have a clear understanding of the risks facing your organization, establish internal controls to minimize those risks, create an environment for open communication between management and employees, avoid conflicts of interest within the company, and finally document all policies following these rules. If you need help making sure you’re SOX compliant, then don’t hesitate to contact our compliance experts! Tools for Staying Compliant If you are looking for a way to simplify being SOX compliant, hire experts to help you. You can find a wide range of companies specializing in SOX compliance, and they will save you from having to deal with headaches. In addition, most experts can help you meet all your deadlines for each stage of the audit process! Resources for Staying Compliant The SEC has an excellent FAQ section that will give you the answers to any questions about SOX compliance and what it means for your organization. The COSO ERM Framework is another great tool that can be used by managers who want a better understanding of how to create an efficient company. Ensuring that your company is SOX compliant can seem like more than you want to take on, but it’s not as difficult or overwhelming as some might make it out to be. If you are having trouble understanding the requirements of this legislation, talk with us about how our team can help. We have a wealth of knowledge and experience in dealing with complex compliance issues for small businesses just like yours! Read Also: Principles for Leading Your Company through COVID-19 Crisis How to Register Your Company in China Fast Demystifying the Duty of a Company Secretary in Hong Kong Why In-Company Training Results in Better Employees

How to Make Your Store Look More Put Together?

As a store owner, you may have spent months or years trying to perfect the look of your store. You have found the best location, put effort into design, and maybe put a garden landscape outside. But what else is it missing? Why does it still look bland in comparison to others? Follow these tips below to accentuate your store and attract more customers. How to Make Your Store Look More Put Together: Focus on Branding: One thing that can set stores apart from each other is branding. You need to be top on every aspect of your brand. This includes social media, website, logo, packaging, ads, and the person who will represent your business (yes, this could be you). Good branding will set you apart from the competition. When people look at your store, they need to know what your company values are or what your brand is. Your branding should be able to tell the story of your company. Not only that, but branding also improves customer pride. It creates this sense of confidence that what they’re buying is something that they can wear, share, and put out in the world. Be More Visual: Humans love colors and visuals to entertain their eyes. So give it to them. There are many times where stores don’t have exterior and interior decorations. Getting large print outs that show your services or products is a great way to introduce your company without even opening your mouth. Print Leaf has excellent large format printing NYC that can help make your store look better and attract customers. Getting large format printing NYC can change your stores look from typical to an actual business that people want to shop and refer to their friends. Print Leaf does all types of printing from banners to whiteboards, to floor decals, two window decals, you name it, and they got it. These large format print outs will also serve as your advertising medium to locals. These can easily reach locals who commute and live in your locality. You’ll get more impressions and be able to introduce your products in a very affordable way. Standardize Your Customer Experience: One thing that is important to make your business stand out and look more put together, it’s standardizing your customer experience. This is to make sure that when the customers are coming, they have the same experience every time. This experience needs to be a good one. However, you need to make sure that your store is the same every single time. People who are walking to your store want to expect the same quality service every time. You need to make sure that your employees are on point with your ideas. In other words, they need to represent you. Standardizing your store will get your business to scale up if you have plans of opening more branches in other locations. Setup a Seating Area: Benches and chairs are very welcoming. It feels as if they invite people to come inside the store. This also offers comfort to customers in queue This article is intended to give you great tips on some of the ways you can make your store look organized, making sure you stand out. Read Also: Tips On How To Create Repeat Customers 7 Ways To Communicate With Customers In A Better Way!

Alex Dee Discusses How to Scale Your Business Hack

This works for all businesses! If you're in Marketing, consulting, or coaching, this applies even more to your field! What Got you Off the Island is Not What this is Keeps You Growing Hack Ryan Holiday What shifts you have to make as an entrepreneur when you scale: The best way I can describe it is a baseball analogy. In the Dominican Republic, there is a saying in the baseball league that you can’t walk off the island, which means you have to hit your way off in the baseball league. The players that make it off the island are usually some of the best hitters. But once they get into the major league, it becomes different, because it’s about bat discipline and talent is very different. So, what got you there to get off the island is not going to be what allows you to maintain your success because you’re in a whole different league. That is what it’s like when you are scaling your company. What got you there is not going to be exactly what allows you to scale to another level! Be ready to shift and pivot and learn in order to grow! Not the How, But the Who Hack – Dan Sullivan: As you scale, there are going to be all areas in your company that is going to require your attention, from sales to marketing, to operations. So how do you take all of this on and still manage to scale? There’s a great hack for it! It’s called not the how but the who rules! Once you figure out what you need to scale (process, sales, marketing, etc.), don’t ask yourself WHAT do I need to learn? Ask WHO is the best at that and get them on board! This will allow you to scale quickly vs. having to go learn another skillset now vs. staying in the lane where your talents are best served! So, to scale, instead of just figuring out the what, you need to figure out The Who, so you can do it faster! Be Cautious and Bold Hack - Mindset for scaling: you Must exercise your caution in laying out your plans but be bold in carrying them out. A man who is all cautious will never dare to take hold and be successful, and a man who is all bold is merely reckless, and must eventually fail. You must have both the caution and the boldness, to ensure success. How to Keep from Falling When you’re Experiencing Success Hack David Metzer: I think the biggest thing that led to my downfall was losing my values. There are really only a few things I use now to play the top of my game and stay there. Number one gratitude; just being grateful for whatever you have, no matter how big or small. Number two is Empathy for others. As I got into this competitive world, I became an asshole. I was more worried about taking rather than giving that I really didn’t focus on anyone else and I went straight to blame and shame and justification, as I was Midas! Meaning I turned everything into Gold, right? So, it had to be everyone else’s fault. Number three is accountability. There are two parts to this one: what was as my part that the thing that went wrong, and what lesson did I learn so I don’t go thru this again. The fourth is effective communication. What I mean by that is not just being a team leader and effectively communicating with everyone on your team on what you want and how to run a company. Rather, what I mean is that I had lost my ability to effectively communicate what inspired me! When I was making money and I got done with spending it, it took me a while to learn that I need to give back and be of service. I wish I would’ve done it when I had the money instead of having to lose it and build it back up again. But that’s part of lesson learning that I have here, so I can inspire others so they can avoid the same mistakes. 7 Growth Hacking Ideas that will Boost your Startup 7 Expert Hacks for Downsizing to a Smaller Apartment

Top 5 Customer Experience Podcasts

Customer Experience Podcasts: What are they?