Ecommerce Software Development Trends

Published on: 04 June 2021 Last Updated on: 03 January 2025

In the past year, eCommerce has expanded from being something that would guarantee convenience to become somewhat of a necessity. In fact, according to experts, it has been one of the major avenues that have kept the global economy going.

When the pandemic hit and lockdowns ensued, policymakers quickly realized that Ecommerce could be a major way for enabling people to access resources.

Even before the pandemic hit, Ecommerce commerce was growing at staggering double-digit growth rates. According to UNCTAD, global Ecommerce has hit 25 trillion in 2018!

For businesses, this means an exciting new opportunity. You can either take your physical brick-and-mortar store online or you can simply start an eCommerce platform and become an aggregator.

In this resource article, we are going to focus on the best Ecommerce software development trends for businesses.

List of 5 Major Ecommerce Software Development Trends

1. The Rise of Ecommerce Platforms-

Retail software development has benefitted from the emergence of easy and simple eCommerce platforms. You do not need to spend a ton of money to start your own venture. You can easily choose between great platforms like WooCommerce, Shopify, Joomla, and BigCommerce. This has made it easier for people with lower investments to get into business in a short time.

2. The Growth of PWAs to boost Ecommerce-

Ecommerce is all about the app experience. The rise of smartphones and internet technologies have made it possible to create immersive shopping experiences in apps. However, just like the last point, small businesses cannot afford to break the bank in terms of custom app building. Enter PWAs or Progressive Web Apps. These mimic the website experience like an app.

3. Voice Search Influencing Ecommerce-

Look around you. There is a huge proliferation in the number of smart devices we are using to communicate with the internet. From home assistants like Alexa to connected Car technology and Google Assist on our phones, we are speaking to search engines and allowing them to help us. Ecommerce web development should take into account the role of voice search.

You would have heard your friends or relatives bragging about how they got a great lamp from Facebook’s Marketplace. In fact, for experts, this is the next logical step in the evolution of eCommerce. As a business that is looking to get into this field, you must focus on omnichannel eCommerce sales and marketing. This can open up entirely new avenues for sales.

5. The Impact of Augmented Reality on Ecommerce-

Tech innovators and software developers are now looking at ways and means of creating as realistic an eCommerce buying experience as possible. This is why Augmented Reality or AR is going to become the next big thing in eCommerce software development. People want to see how they would look if they would be able to have a virtual try for the products they buy.

The Ecommerce Software Development Support System: What is it?

While the above technologies are some of the biggest trends in the eCommerce software development ecosystem, there is more that meets the eye.

Every developer or entrepreneur who has started an Ecommerce venture knows one thing for sure- it is all about the experience.

To support this, there are three major verticals that you need to take into consideration. In this section, we are going to list them down-

The Cloud Support–

When you are hosting an Ecommerce website you are handling tons of data and details that not only need lightning-fast processing speeds but also guarantee a safe and secure environment. This is where the Cloud becomes important when it comes to creating a good user experience for the platform.

Payment Solutions Providers-

The growth of Ecommerce happened around the same time when the Fintech industry started booming. The better the payment solutions providers, the easier and comfortable will be the user experience. As a business, you will have to pick the ones that can benefit the business to the greatest possible extent.

Mobile Commerce-

Do you think that the Ecommerce industry would have taken off in the way it did if smartphones did not exist? Probably not. This is why mobile or M-commerce has become such an integral part of Ecommerce software development. Mobile responsiveness, experiences, and speed are what make a good platform great.

The Bottom Line:

There is a reason why the advent of new technology is taking Ecommerce software development to new heights. In this article, we have tried to look at some technologies that are redefining the Ecommerce ecosystem. We have also looked at technologies that are considered as the bare foundations that help in setting up an Ecommerce platform that is solid in terms of UI and UX. If you have any other questions that you want us to answer, drop them in the comments section below.

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Simple Packaging: Your Guide to Branded Design

Packaging. Such a common, everyday word. It has become embedded in the lives of consumers that, unfortunately, many businesses have forgotten just how important and valuable it is. The thing is, even that seemingly simple packaging holds immense power. It can either make a buyer spend money or make them put it back on the shelf and pick up another similar item. After all, consumers, for the most part, see only the packaging when they purchase items directly from a store. Just think about it, packaging covers about 100% of most products you see in stores. There's also the fact that what covers a product - and what's on it - makes up about a third of most purchasing decisions. If you’re having trouble thinking up methods on how to design packaging and custom boxes, worry not, as we’re here to help. In this post, we’ll give you some of the best packaging design tips. It All Starts with Understanding How Packaging Works : First, let's talk about what packaging is and how essential it is to branding. Why it has grown to become a $9-billion industry. At its core, the packaging is the method and the materials used to contain, cover, safeguard, and transport items. The methods can vary from cleaning to preserving. Materials differ too, with the most common being cardboard, paper, plastic, metal, glass, and metal. The thing is, packaging has many more roles than just giving products a pretty face. Indeed, it's a powerful tool to attract the attention of buyers. It's crucial in branding awareness and recall. More than that though, it's vital in helping reduce product waste. For instance, research has shown its great importance in keeping food and beverages edible. In other industries, its ability to protect items significantly reduce potential damages, which then lessens the need to throw them out for replacement products. In the food industry, effective packaging for food products can be made with sustainable materials. In fact, a recent study noted that socially-responsible packaging now plays an important role in buying decisions. More than half (52%) of the study's participants noted they spent money on a product/service from companies using eco-friendlier packaging methods. Also, take note that packaging also has a lot to do with product safety. This is especially true for products that are for human consumption, including food, beverages, and medication (including vitamins and supplements). You want your customers to safely reap the most out of their purchase, and at the same time, remain in compliance with packaging laws and regulations. Simple Packaging and the Immense Branding Power It Boasts Of : You want to make sure your product, as soon as it's ready, goes on display right away. But you can't really say it's ready, not unless you've also made certain that its packaging is 100% ready to go. Whether you go for a box, bag, wrapped, taped, or glued packaging elements, every element of your packaging should incorporate what's mentioned above. You also need to ensure that it possesses all the right components for effective branding. Consider this: The average grocery stores now sell 40,000 more products than they did two decades ago. In a place where your products compete with many of these said items, how you package your brand's offers can make or break the deal. Again, it can either make consumers want to put it in their shopping carts and pay for it or put it back on the shelf and buy a competitor's product instead. Essentially, product packaging is your primary selling tool. After all, it's the most tangible method to represent your product and brand to your target market. Keep in mind that you only have seven seconds to leave a positive impression on consumers, so you need to make them see instantly why they'd want to spend money on your offers. All these said you need your product packaging to have eye-catching features. But it also needs to retain functionality and should be economical. And for eco-friendly consumers, sustainable materials. The Right Elements that Go into Successful Packaging : Just as how you'd carefully review all the elements of your social media marketing campaign on Facebook, the same goes true for inspecting all your product packaging elements. Again, how you package items can instill better brand awareness and recall. For it to help your brand achieve success, it needs to boast of the right elements. What elements are these? Brand logo, color, shape, and typography are the most essential. Brand Logo : The position itself of your brand on your packaging can also make or break a buyer's decisions. Therefore, you want to implement the best positioning strategy for your brand logo for consumers to notice it right away. Also, keep in mind that logo placement affects brand recall. Color : Color affects - either in a positive or negative manner - consumer buying decisions. For instance, studies reveal that 85% of consumers buy products because of its color. They also cite that color can raise brand awareness up to a whopping 80%! Of course, you still need to base the colors you choose on your products/services. For example, if you want to stir emotions of urgency and leave an "energetic vibe," you'd want to consider using red as a primary color. Just check this service and see how your mind and body reacts to it. Shape : Even the shape of your product packaging can already say a lot about the product it contains! You should then use this as another tool to better market your brand's offers. For instance, angular shapes speak to men, while curved shapes are more ideal for female-centered products. Packaging for Ease of Use and Better Branding : These aren't the only reasons you need to be more aware of the great power behind the packaging. Even simple packaging can elicit an "Ooh" from potential buyers rather than just a regular "Ahh." So, as early as now, especially before launching new products to the market, make sure your packaging has all the vital elements for better branding. And for more business tips and tricks that'll help you better shape your brand, make sure you check our blog. Read Also : 5 Ways To Reduce The Packaging Cost In Your Business Make Sure Your Product Hits The Market As Soon As Possible

Special Stock Motion Graphics Effects

Video content is more popular than ever before. Netflix has popularised the idea of binge-watching our favorite TV shows while video-sharing social platforms like YouTube and TikTok have seen the format reach new heights. While more people are watching videos today, we’re also seeing more people creating them. This is due to both the availability and accessibility of modern video editing platforms and the ease at which they can be uploaded online and shared with the world. If you want to start making your own videos, making use of motion graphics can be a fantastic way to stand out from the crowd. Let’s take a look at some of the best special stock motion graphics effects and discuss how they can be used in your videos. 1. Lower thirds As the name suggests, lower thirds of motion graphics appear in the lower third section of your video. These play an important role; they can be used to convey key information without distracting the viewer from what’s happening in the center of the screen. We see lower thirds of graphics all the time, often far more regularly than we realize. For example, when watching a news bulletin, the lower thirds of graphics are used for things like naming an on-screen speaker, summarising a current news story, or providing breaking updates from across the world. In the news, these lower-thirds graphics are referred to as chyrons. If you’re an amateur video maker, chances are you’re not going to be tasked with editing news shows for terrestrial television. So, what else can lower thirds be used for? On platforms like YouTube, growing a following of subscribers is important, and generating lots of comments and likes on your videos can help it perform better in search results and in recommended content. Lower thirds of graphics can be used as calls-to-action, encouraging viewers to subscribe to your channel, to like the video, or to comment and start a discussion among other viewers. Lower-thirds graphics can also be useful if you’re making informative content like tutorials. They can be used to convey further information to your viewers and to deliver tips, tricks, and reminders, without obscuring the primary focus of the video itself. 2. Overlays Motion graphics effects come in a huge variety of different styles, whether you’re looking for CapCut effects or Premiere Pro effects. One type of motion graphic effect you’re going to come across is the overlay effect. As the name suggests, overlay effects are placed over the main section of the screen, unlike lower-thirds effects which are localized to the bottom of the screen. What are overlay effects used for? This is a broad question, there is such a range of overlay effects out there, and each can be utilized to serve a different purpose. Text overlays are among the most common types. These place text directly in the center of the screen and can be used for transitioning between scenes or to deliver vital information to the viewer. Overlay effects can also include things like graphs, charts, and infographics. These are particularly common in corporate videos and in marketing material, they can be used to clearly and concisely convey complicated information in an engaging and informative way. Using an overlay effect can also be an artistic choice. They can filter footage to make it look more cinematic, with added depth and grain, or to change the color balance to suit the mood and atmosphere of your video. 3. CapCut CapCut is a video editing app made by TikTok parent company ByteDance. With over 200 million monthly users, it’s one of the fastest-growing apps in the world and is taking full advantage of the booming video creator marketplace. CapCut offers deep editing functionality, but the focus is on encouraging users to edit fun, engaging videos quickly and to share these across social media. One of the best ways to make your videos more engaging and to help them stand out in an increasingly oversaturated digital landscape is to use CapCut motion graphics. These can come in the form of small, animated figures that dance and move around, giving your content a playful, casual feel that will make your viewers feel happy and comfortable. CapCut motion graphics can also include things like arrows and pointers. These can be particularly useful for information tutorial videos, where certain elements might need to be highlighted to help viewers follow the tutorial correctly. 4. Slideshows Slideshows are perhaps the most basic form of motion graphics, but they still have a place in today’s world. Slideshows are simple sequences of images. They can be used to tell a story, convey a message, or simply show off some exciting, eye-catching images. Much of the creativity in slideshows comes from the transition effects used as one slide moves to the next. However, be careful not to overdo it with these transitions, as this can detract from the content of your slideshow. Conclusion Motion graphics are an incredibly important part of video editing. Use this guide to learn all about the different types and how they can be used in your videos. Read Also: Movavi Video Suite Review: A Comprehensive Tool to Create Videos Ways To Fix YouTube “Something Went Wrong” Prompt! The Ultimate Streaming Guide to Watch TV Online

Seen the Rago Fabrication Website Guides & Videos?

I’ve got a 4Runner and I ordered an antenna mount for my new CB radio from the Rago Fabrication website. It took a couple of days to arrive and I was struck when I opened the packaging that the product itself was nice and robust and of high quality. I got to the weekend and I had a spare afternoon to try and install myself - as I wanted to save on the cost of having it professionally done. The problem is that I couldn’t quite work out how it bolted onto my Toyota, so I kinda thought “that was that” and that I should start calling around for a company to put it on for me. However, before I made that booking, I went back to the Rago Fabrication website to see if there was any help I could get. I was very pleasantly surprised. An Extensive Range of Install Guides & Videos: Most commercial websites out there will have some kind of FAQs section or an email address you can contact for post-sales support and whilst Rago’s site had one too, it also had much, much more. I don’t mind telling you that it blew my mind a little. I quickly found a video guide that detailed exactly how to fit my antenna mount in minute detail, so I was able to finish the fitting job myself and save quite a few dollars into the bargain. It wouldn’t be a stretch to say that the Rago Fabrication website over-delivered and then some! After I finished what I had to do for my vehicle, I went back again to see what else they had. I found video after video after guide after guide for customers to use for a wide range of products. It seemed that whatever product they sold, there was a way for those less technically minded to take care of their own installation. In fact, I found out that they have an entire YouTube channel dedicated to helping their customers. You can see it yourself by clicking this link. I Think Customer Service Really Matters: The quality of any merchandise you buy online is important - of course, it is. However, what also matters to people like me (and I think I speak for a lot of people) is great service. What these guides and videos have done for me as a customer is ensured that I go back again because I know I’ll be looked after. When a company takes this much care in providing these ‘how-to guides, it makes you realize that they’re going to be conscientious in lots of other areas too, like offering the best products. I Know Where I’m Going Next Time! I’m going to be upgrading and enhancing my 4Runner more over the next couple of years - as it’s a fun and enjoyable thing to do. What I know is that I’m going to be going back to the Rago Fabrication website again, as I now know what to expect - exactly what I need. Where you go is your prerogative, but if they don’t offer all of this great after-service, then I think you know where to go. Read Also: 7 Rules of Effective Ecommerce Web Design 5 Key Signs of Genuine Kundali Software Tips to Choose the Best Inventory Management Software Why Contract Management Software Is Essential for Your Tech Company

Ecommerce Software Development Trends