Top 8 Advantages Of Effective Web Design And Development

Published on: 25 August 2018 Last Updated on: 10 September 2021
Web Design And Development

Quality web design tends to be a valuable investment. You need to have an effective Web Design And Development for some reason. Read on to find out more:

1. A good first impression

It is beneficial to have a good first impression. The front of the website nowadays is literally your storefront. When a new client comes you always think about forming the best first impression of this web design company’s website, their website looks very impressive and professional. The same case should be present on your website. It should be such that it is an immediate reflection of the business, your personality as well as you. If the website is unprofessional then it could result in visitors not feeling welcome. It may also give the impression that the business you have is outdated. They will look somewhere else for services which you could have given them. You do not want this.

2. More visitors

You do not only want clicks. You need visitors that will browse through the site and find out who you are. Some people will leave your website after simply glancing at it if it is a confusing website that does not have a good Web Design And Development. You need something special so that people will be interested and want to purchase your product or even service.

Many fail to realize that website design plays a critical role in increasing the traffic figures for a website. An attractive design helps in keeping the audience engaged and reduces the bounce rate. This, in turn, helps SEO, as search engines like websites that have extremely low bounce rates. The Best Web Design Agencies play an important role in creating a fluid and attractive UI and UX to help brands engage, retain, and improve website traffic.

3. Stronger search engine ranking

SEO or Search Engine Optimisation tends to be the optimization of one’s website so that one can get a higher ranking in today’s search engines. At the time that people search for a certain business and service, they search for key terms in these search engines. Looking statistically, users will visit those that appear first or second in their search. For those who have an outdated site, it does not have the content required to be picked up plus indexed by the search engines.

4. Challenge the competition

A website with good Web Design And Development and one that is effectively developed lets one be on top of their industry as well as challenge the competition so as to keep up. If you keep on working along with adding to the website, this forces the competition to remain behind. When the competition finally realizes the positive effects of a professional website, you will already be established and also making an effort to keep your strong online presence and be on top.

5. Sharing

If you see a good website design that is for some business, you may have shared the name of this business and website with your friends and family, just because the website had a good effect on you. The amazing design combined with intuitive site navigation causes a wonderful experience for the user. Sharing causes more traffic, therefore, more potential clients, and this is simply because of the well-designed website.

6. A site compatible with all mobile technologies

Having a responsive Web Design And Development is something that is needed. You want your website to look perfect when people open it on a mobile device. You do not want customers to turn away from the fact that your website only looks good on the computer. A responsive design will help you here.

7. Reinforce your brand

A quality website has the ability to reinforce your brand. The website should give customers the correct message concerning the kind of business you run as well as why the customer should trust you.

8. Potential downtime can be reduced

Poorly built websites contain bugs and also maintenance issues. You do not want a website that experiences problems with the plug-ins, etc. It is important to pursue Website Maintenance so that your site is always perfect.

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I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Ecommerce Software Development Trends

Ecommerce Software Development Trends

In the past year, eCommerce has expanded from being something that would guarantee convenience to become somewhat of a necessity. In fact, according to experts, it has been one of the major avenues that have kept the global economy going. When the pandemic hit and lockdowns ensued, policymakers quickly realized that Ecommerce could be a major way for enabling people to access resources. Even before the pandemic hit, Ecommerce commerce was growing at staggering double-digit growth rates. According to UNCTAD, global Ecommerce has hit 25 trillion in 2018! For businesses, this means an exciting new opportunity. You can either take your physical brick-and-mortar store online or you can simply start an eCommerce platform and become an aggregator. In this resource article, we are going to focus on the best Ecommerce software development trends for businesses. List of 5 Major Ecommerce Software Development Trends 1. The Rise of Ecommerce Platforms-   Retail software development has benefitted from the emergence of easy and simple eCommerce platforms. You do not need to spend a ton of money to start your own venture. You can easily choose between great platforms like WooCommerce, Shopify, Joomla, and BigCommerce. This has made it easier for people with lower investments to get into business in a short time. 2. The Growth of PWAs to boost Ecommerce- Ecommerce is all about the app experience. The rise of smartphones and internet technologies have made it possible to create immersive shopping experiences in apps. However, just like the last point, small businesses cannot afford to break the bank in terms of custom app building. Enter PWAs or Progressive Web Apps. These mimic the website experience like an app. 3. Voice Search Influencing Ecommerce- Look around you. There is a huge proliferation in the number of smart devices we are using to communicate with the internet. From home assistants like Alexa to connected Car technology and Google Assist on our phones, we are speaking to search engines and allowing them to help us. Ecommerce web development should take into account the role of voice search. 4. Social Media and Omnichannel Ecommerce Sales- You would have heard your friends or relatives bragging about how they got a great lamp from Facebook’s Marketplace. In fact, for experts, this is the next logical step in the evolution of eCommerce. As a business that is looking to get into this field, you must focus on omnichannel eCommerce sales and marketing. This can open up entirely new avenues for sales. 5. The Impact of Augmented Reality on Ecommerce- Tech innovators and software developers are now looking at ways and means of creating as realistic an eCommerce buying experience as possible. This is why Augmented Reality or AR is going to become the next big thing in eCommerce software development. People want to see how they would look if they would be able to have a virtual try for the products they buy. The Ecommerce Software Development Support System: What is it? While the above technologies are some of the biggest trends in the eCommerce software development ecosystem, there is more that meets the eye. Every developer or entrepreneur who has started an Ecommerce venture knows one thing for sure- it is all about the experience. To support this, there are three major verticals that you need to take into consideration. In this section, we are going to list them down- The Cloud Support- When you are hosting an Ecommerce website you are handling tons of data and details that not only need lightning-fast processing speeds but also guarantee a safe and secure environment. This is where the Cloud becomes important when it comes to creating a good user experience for the platform. Payment Solutions Providers- The growth of Ecommerce happened around the same time when the Fintech industry started booming. The better the payment solutions providers, the easier and comfortable will be the user experience. As a business, you will have to pick the ones that can benefit the business to the greatest possible extent. Mobile Commerce- Do you think that the Ecommerce industry would have taken off in the way it did if smartphones did not exist? Probably not. This is why mobile or M-commerce has become such an integral part of Ecommerce software development. Mobile responsiveness, experiences, and speed are what make a good platform great. The Bottom Line: There is a reason why the advent of new technology is taking Ecommerce software development to new heights. In this article, we have tried to look at some technologies that are redefining the Ecommerce ecosystem. We have also looked at technologies that are considered as the bare foundations that help in setting up an Ecommerce platform that is solid in terms of UI and UX. If you have any other questions that you want us to answer, drop them in the comments section below.  

Website FAQ

How to Create an Effective FAQ Page for Your Website

The FAQ is an important component of your website as long as you create it appropriately. This section can assist you to solve customer problems, build relationships and trust with clients, establish yourself as an expert, add the required SEO juice, alleviate purchase anxiety to assist clients on their journey of purchase, gather important customer insights, and provide extra sales opportunities. However, most people still have a problem creating an FAQ page that can assist them to realize the above benefits. You need to create a page that will act as a silent salesperson in driving traffic to your site and also contribute to your bottom line.  Let’s discuss some of these tips; Do Away with the Traditional FAQ Page : From the SEO point of view, the traditional approach of creating a FAQ page is ineffective. Traditional companies provide a list of five to fifteen questions on a single page and include an answer that is two to three sentences below each question. In most cases, these answers are very poor. There are several reasons why using this approach is not the best. Modern-day consumers like accessing a lot of content. Therefore, short answers may not address their needs satisfactorily. Search engines also like thematic pages i.e. the ones that have one theme or keyword. Google will find it easy to determine what the page is all about. Traditional FAQ pages have several themes and this is quite confusing. The Questions That Customers Are Asking : You need to understand the pertinent questions that your target audience asks. They should be actual concerns or questions from your clients. You can begin by scrolling through the emails that your customers send in the last few months. You need to employ a high level of utility, relevance, and opportunities in order to transform the specific question into a path that leads to further conversation and engagement. Put all Your questions on a Single page : List all your FAQs on one page. As earlier said, the same case applies to traditional companies but it is good practice. Create Categories for Every Navigation : In case your list has more than 15 questions, it's good to break the questions into different categories. Visitors will find it very easy to navigate through your page. You can also include a search box for further improving the navigation especially if you are dealing with several questions and categories. At this point, Magento 2 FAQ Extension comes in handy. Hard Link to Your Individual Pages : There is no need to individually answer all questions on the FAQ page. You can insert a link to a different page. Providing hyperlinks to answer on a different page will ensure that the theme is friendlier to the search engines. Consumers can also find their way to your website when searching for industry-related information and not just what is specific to your brand. Link to Your Blog Posts : You should also consider hard linking from the questions to the blog posts that answer the specific questions. As your target audience read the blog post, you can encourage some kind of action like signing for your newsletter or allowing them to click on internal links. This will, in turn, guide your audience on the purchase journey. Include the Call-to-Action : Including the call-to-action will turn your page into a resourceful sales tool. Customers can sign-up and receive an e-book that will answer all their questions. It's good to encourage potential customers to take some kind of action. Use A Conversational Tone : You need to answer all the questions in a personal manner. Use the conversational style to answer each question especially if you are linking the individual pages. Clients need to understand that they are interacting with a fellow human being. This will assist you to establish a relationship. Don’t use a lot of technical jargon that clients will find it hard to understand. Lastly, make sure you use a clean layout including the categories. You can have the shipping, payments, exchange, and ordering categories depending on the product or service you are dealing with. Look for practical ways of making your brand out of the competition. You can also learn from the other FAQs that have an outstanding performance. You will discover that most of these sites mimic what we have discussed here and the only difference is the design. Read Also : How To Monitor The SEO Health Of Your Website Online Gaming Websites That Make Money 8 Key SEO Strategies For E-Commerce Websites


10 Best Infographic Examples In 2022

The academics Mrudula Joshi and Latika Gupta have defined infographics as, “pictorial representations of information intended to disseminate information quickly and clearly”. Additionally, they state that the quality of an infographic is determined by its content and its visual appeal. Infographics are a useful way of conveying information visually and can be used in a wide variety of applications. Businesses often use infographics to convey information to their employees, shareholders, and the general public. Infographics use the language of visual media to convey information in a manner that is unique and can transcend language. This allows infographics to be very accessible which helps businesses convey information efficiently and effectively. Checkout Ten Best Infographic Examples In 2022: This article will analyze 10 of the best examples of infographics in 2022 and discuss the effectiveness of the infographics' use of visual language to convey information. 1. Wyoming LLC Attorney: Everything Owned by Nestlé This infographic breaks down the considerable number of brands that are owned by the multinational giant Nestlé. Through its use of simple outlines, it separates the brands into their different industries which makes visually reading the information easier. This also conveys the message behind the infographic which is that Nestlé’s brands are overwhelming the market and are not competing with each other but with brands that Nestlé does not own. 2. World Resources Institute: The Carbon Budget Source: World Resources Institute This infographic explains the carbon budget and its implications for society. This is a complex topic and it is effectively handled through a well-designed pathway that guides the reader through the infographic. This pathway is constructed in two ways: firstly the line which runs throughout the infographic and secondly through the gradual lightening of the background color. 3. World Bank: Climate Extremes, Regional Impacts, and the Case for Resilience This infographic illustrates the increasingly prevalent effects of global warming on people and places in Africa and Asia. The infographic uses color in a particularly effective manner. The orange and yellow hues contrast pleasantly with the shade of blue. Color psychology informs us that blue as a color evokes emotions of trust and orange evokes emotions of friendliness. The infographic uses both colors to create a welcoming but informative tone. Source: World Bank 4. Valentina D'Efilippo: Poppy Field Source: Valentina D'Efilippo This infographic uses the icon of the poppy to visually illustrate the number of deaths that have occurred during major conflicts since 1900. The size of the poppy represents the number of deaths that have occurred and the length of the stem represents the duration of the conflict. This is a visually striking infographic that creatively expresses statistics in a truly artistic manner. 5. Udacity: How to Pick Your First Programming Language Based on the Life You Want Source: Udacity This infographic breaks down the programming job market by programming languages as well as gives beginner programmers a better understanding of the application of different programming languages. The infographic uses a pleasant yellow background and subtle pops of color to distinguish between the different programming languages. This allows the reader to immediately know which language is being discussed without needing to check each time. Additionally, the infographic uses creative graphs which are both informative and aesthetically pleasing. 6. Arnav Sameer: The Six Principles of Design This infographic dissects the six principles of design and the individual components which make up these principles. The infographic utilizes the elements of design that it discusses to enhance its visual appeal. This is satisfyingly coherent and it drives home the message of the infographic. Additionally, the use of color is very limited but this only serves to enhance the aesthetic of the infographic. Source: Folography 7. Juan Martinez: History of Life Source: Juan Martinez This infographic presents the history of planet earth and life as we know it. It includes the different time periods of the earth as well as the positions of the continents and how they have shifted over time. It uses a strong circular design to draw the reader's eye to the center of the infographic. Additionally, further information is presented in a clear way that relates back to the central image. 8. Venngage: Netflix Font Psychology Source: Venngage This infographic analyzes the font that popular Netflix shows use for their titles. It breaks down the different categories of fonts and what these fonts say about the shows as well as their audiences. The infographic utilizes an almost black background to make its limited use of color particularly emphatic. This also functions as a means of placing a great deal of emphasis on the white text which reveals the font each show decided to use. 9. Dorothy: A History of Hip-Hop Source: Dorothy This infographic charts the history of the hip-hop movement using the style of a blueprint. It emphasizes the artists which have had the most significant cultural impact on hip-hop and link these artists to other prominent figures of the hip-hop movement. The design of the infographic encourages exploration of its intricacies through a web of interconnecting lines and bold use of only two colors. 10. Rick Slusher: The Architecture of Inception Source: Rick Slusher This infographic condenses the complex plot of the film Inception into a digestible and visually striking piece of media. Each line represents a character and the warped layers of the central shape represent the layers of dreaming that the characters experience. This infographic proves that almost anything can be represented visually in a clear manner, even something as convoluted as the plot of Inception. Final Thoughts This list has compiled the best examples of infographics and illustrated how diverse and creative the medium of infographics is. Each infographic manages to condense a great deal of information into an easily digestible and visually appealing piece of media. The use of infographics is tremendously diverse and these infographics demonstrate the manner in which the medium can be used for any number of purposes. Read Also: Is Instagram Algorithm Easy To Beat?5 Benefits of Digitalization in MarketingLatest Trends of Graphic Design in London