From Pins To Profits: A Blogger’s Guide To Navigating Pinterest

03 October 2023

Are you a blogger looking to boost your online presence and drive more traffic to your website? Well, look no further than Pinterest! This visually appealing platform isn’t just for DIY enthusiasts and recipe hunters. It’s a goldmine for bloggers too.

In this article, I am going to dive deep into the world of Pinterest and show you how to leverage its power for your blogging endeavors. So if you want to know how to use Pinterest for blogging, keep on reading till the end…

Why Pinterest?

Before talking about how to use Pinterest for blogging, there is something that you should be clear about— why use THIS platform for the task?

Pinterest is like a digital vision board on steroids. It’s where creativity meets functionality. The platform is home to over 400 million monthly active users, and it’s an ideal playground for bloggers for several reasons:

1. Visual Appeal

Pinterest thrives on visuals. It’s all about eye-catching pins, and that’s where your creativity can shine. Beautiful, well-designed pins can attract more clicks, saves, and shares, leading to increased blog traffic.

2. Search Engine Potential

Did you know Pinterest acts as a search engine in its own right? People come here looking for inspiration, solutions, and ideas. By optimizing your pins and boards with relevant keywords, you can significantly boost your discoverability.

3. Evergreen Content

Pinterest is a treasure trove for evergreen content. Unlike some social media platforms where your content disappears into the abyss within hours, Pinterest pins can stay relevant and drive traffic for months or even years.

Setting Up Your Pinterest Profile

Sure thing! Let’s break down the “Setting Up Your Pinterest Profile” section in a casual and easy-to-understand way:

Step 1: Create A Business Account

Think of this as your VIP pass to the Pinterest party. If you’re serious about using Pinterest for your blog, switch your regular account to a business one. It’s like getting backstage access, and it comes with some cool perks, like analytics to see how your pins are performing.

Step 2: Optimize Your Profile

Your Pinterest profile is like your online business card. Use a nice, professional-looking photo of yourself (or your brand logo) as your profile picture. Then, write a snazzy bio that tells people what you’re all about. But here’s the trick: sprinkle in some keywords related to your blog’s topic so that when folks search, they can easily find you.

Step 3: Craft Stunning Boards

Boards are like organized collections of your pins. Create boards that make sense for your blog. If you’re a food blogger, have boards for different cuisines or types of recipes. Each board should have a clear theme, and don’t forget to pick an eye-catching cover image for each one. It’s like setting up your Pinterest store shelves!

That’s the scoop on setting up your Pinterest profile – easy peasy, right? Now you’re all ready to start pinning and growing your blog’s presence on this creative platform!

Mastering Pinterest SEO

Pinterest is all about keywords, so understanding SEO (Search Engine Optimization) is key.

Want me to break it down for you? Sure! Here is what you need to keep in mind:

Pinterest SEO: Get Found And Seen

Okay, so, Pinterest is a bit like a treasure map. You want people to find your “X marks the spot” (your content) in all that Pinterest gold. That’s where Pinterest SEO (Search Engine Optimization) comes into play. It’s like using the right clues to lead others to your hidden treasure.

Finding The Right Keywords

Think of keywords as the secret words that unlock the treasure chest. You need to find the right ones that match what people are searching for. You can use Pinterest’s search bar, Google’s Keyword Planner, or some other tools to dig up these keywords. Then, sprinkle them naturally in your pin descriptions, board titles, and board descriptions.

Descriptive And Engaging Descriptions

Now, when you write descriptions for your pins, make them like the pirate stories you’d hear by the campfire. Tell a little tale about your pin and why it’s valuable. But don’t forget those keywords; they’re your map coordinates. Blend them in naturally to guide searchers to your loot.

Creating Irresistible Pins

Your pins are the heart of your Pinterest strategy. This is the key to being successful at our Pinterest blogging! Want to know how to do so in an effective manner? I have you covered. Here’s how to make your pins irresistible:

1. Image Quality – Go For Awesome Pictures

Alright, picture time! When we talk about image quality, we mean using really great-looking photos. Think clear, colorful, and attention-grabbing. Pinterest loves these kinds of images because they get more clicks and saves.

2. Pin Dimensions – Tall And Proud

Pinterest has a thing for tall pins. Imagine a pin that’s longer than it’s wide, like a portrait instead of a landscape. This tall shape, with an aspect ratio of around 2:3 or about 1000×1500 pixels, works like magic on Pinterest.

3. Call To Action (CTA) – Get People To Act

Here’s where you ask people to do something. A Call to Action (CTA) can be as simple as saying, “Click for More,” “Save for Later,” or “Visit My Blog.” It’s like giving your pin a little nudge, telling folks what to do next. Believe it or not, it really works!

So, in a nutshell, make your pins look fantastic, make ’em tall, and don’t forget to tell people what you want them to do. That’s how you create pins that nobody can resist clicking on!

Building A Pinterest Strategy

Building a Pinterest strategy is like crafting a roadmap for your blogging success on this vibrant platform. It’s all about consistency, collaboration, and adaptability. Here is how you can do that:

1. Pin Consistently:

Imagine Pinterest as a hungry beast that always craves fresh content. To keep your audience engaged and the Pinterest algorithm happy, you’ll want to pin regularly. This doesn’t mean you have to flood your boards every hour, but having a consistent pinning schedule is key. Aim for a few pins each day or week, depending on your availability.

2. Pin Scheduling:

Here’s where some nifty tools can come to your rescue. Services like Tailwind allow you to schedule your pins in advance. This saves you time and ensures a steady flow of content, even when you’re not actively pinning. You can set it and forget it, knowing that your pins are being shared with your audience at optimal times.

Pinterest isn’t just a solo journey; it’s a community. Collaboration is a powerful tool. Connect with other bloggers in your niche and share each other’s content on your boards. This cross-promotion helps expand your reach. When you support others, they’re likely to return the favor. It’s a win-win situation!

4. Analyze And Adapt:

The digital landscape is ever-changing, and Pinterest is no exception. Keep a close eye on your Pinterest analytics. Look out for your most popular pins and boards. Understanding what’s working and what’s not allows you to adapt your strategy accordingly. Maybe a certain type of pin is getting tons of clicks – create more like that. Perhaps a specific board isn’t performing well – consider tweaking it or focusing on a different topic.

Analyze And Adapt

So, you’ve set up your Pinterest game and created some awesome pins and boards. Now, it’s time to see how well your efforts are paying off. This is where “Analyze and Adapt” comes into play, and it’s a bit like looking at your scorecard in a game.

Believe it or not, this is one of the most important steps that you need to take when learning how to use Pinterest for blogging. It’s a bit like being a chef. You taste your dish, and if it needs a bit more salt or a dash of spice, you adjust it until it’s just right. In the Pinterest world, you’re fine-tuning your approach to get the best results.

Let me break it down for you:

Analyze

This means taking a closer look at what’s happening with your pins and boards. You’ll want to check out the numbers. How many people are seeing your pins? Are they clicking on them? Are they saving your pins to their own boards? These are the kinds of things you’ll want to know.

Adapt

Once you’ve figured out what’s working and what’s not, it’s time to adjust your strategy. Let’s say you notice that pins with a certain keyword are getting more attention. Great! You can use that insight to create more pins with similar keywords. Or maybe you see that certain boards are super popular – that’s a sign to focus more on those topics.

Wrapping It Up!

Pinterest is a powerhouse for bloggers. It’s a place where creativity meets strategy, where stunning visuals lead to increased blog traffic. So, go ahead, create a captivating Pinterest profile, optimize your pins for SEO, and craft irresistible content. With the right approach, Pinterest can become your secret weapon in the world of blogging.

And remember that Pinterest, like most things in life, can change over time. What works today might not work as well next month. So, keep an eye on your analytics, be ready to make changes, and keep experimenting to find the winning recipe for your Pinterest success!

In case you want to know how to use Pinterest for blogging, I hope that this has been of help to you. If there are any other queries related to the same, feel free to let me know. All that you need to do is scroll down till you reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you!

Learn More About:

Ankita Tripathy

Ankita Tripathy loves to write about food and the Hallyu Wave in particular. During her free time, she enjoys looking at the sky or reading books while sipping a cup of hot coffee. Her favourite niches are food, music, lifestyle, travel, and Korean Pop music and drama.

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Want To Know How To Delete Boards On Pinterest? Read This Blog

Pinterest is most definitely one of the growing and popular social media platforms. In this, you can create, edit, share, and delete boards and “Pin” your interest. However, there can be times when we do not need a particular board anymore. And that is the reason why people are often searching for ways to know how to delete boards on Pinterest. If you have been searching for the same, then this is the best place for you! In this article, I will be explaining the steps that you need to take to delete a particular Pinterest board on the Web, iOS, as well as on Android. Keep reading this article till the end to learn more… What Is Pinterest? A Little Brief! Image Source: miro.medium.com Pinterest is a social media platform and visual discovery engine that allows users to discover, save, and share ideas and inspirations using images and videos. It was founded in 2010 and has gained popularity as a virtual pinboard where users can create and organize collections of images called "boards." Users can find and save images or "pins" on various topics such as fashion, home decor, recipes, DIY projects, travel destinations, and much more. When users come across an image they like, they can "pin" it to one of their boards, making it easy to revisit and share with others. The platform also offers features to follow other users, discover content tailored to their interests, and connect with like-minded people. Businesses and creators often use Pinterest to showcase their products, ideas, and services, making it a valuable marketing tool for some. Pinterest is designed to be an inspiring and creative platform, allowing users to curate and explore content based on their interests and passions. It's a visual hub that fosters discovery, ideas, and creativity, making it a unique and popular platform among users seeking inspiration and information in a visually appealing format. How To Delete Board On Pinterest? All of a Pinterest board's pins and followers are permanently lost when the board is deleted. Deleted Pins are permanently lost as well. Don't make a hasty judgment because removing your Pinterest material can affect your following. If you want to know how to delete a particular board on Pinterest, this article is for you. Here are the things that you need to do: How To Delete Board On Pinterest For Web? Register for a Pinterest account. To access your profile, click the arrow down symbol next to your profile image in the top right corner of your screen. To open the board you wish to erase, click on it. To ellipsis the board name, click the ellipsis symbol. Select Edit board next. In the bottom-left corner, select Delete. Then confirm by clicking Delete permanently. How To Delete Board On Pinterest For Android? On your device, open the Pinterest app. Register with your account. To access your profile, tap the profile picture in the bottom right corner of your screen. To open the board you wish to remove, tap it. In the top-right corner of your screen, tap the ellipsis symbol. Select Edit board next. Tap Delete after scrolling down. Tap Delete once more to confirm. How To Delete Board On Pinterest For iOS? On your device, open the Pinterest app. Register with your account. To access your profile, tap the profile picture in the bottom right corner of your screen. To open the board you wish to remove, tap it. In the top-right corner of your screen, tap the ellipsis symbol. Select Edit board next. Click Delete Board after scrolling down. To confirm, tap Delete Forever. How To Archive Board On Pinterest? Sometimes, you might not want to delete a board but definitely want it gone temporarily. If that is something that you want to do, it is best to learn how to archive a particular board on Pinterest. A board that has been archived can be found below your boards at the bottom of your profile. You won't be able to save Pins to archived boards, and they won't appear in your public profile. A board may be unarchived at any moment. Here are the steps that you need to take: How To Archive Board On Pinterest For Web? Register for a Pinterest account. To access your profile, click the arrow down symbol next to your profile image in the top right corner of your screen. Click the ellipsis icon next to the board name to open the board you want to archive. Choose Archive. To confirm, click Archive once more. How To Archive Board On Pinterest For Android? On your device, open the Pinterest app. Register with your account. To access your profile, tap the profile picture in the bottom right corner of your screen. To open a board that you want to archive, tap it. In the top-right corner of your screen, tap the ellipsis symbol. the Archive board option. To confirm, tap Archive. How To Archive Board On Pinterest For iOS? On your device, open the Pinterest app. Register with your account. To access your profile, tap the profile picture in the bottom right corner of your screen. To open a board that you want to archive, tap it. In the top-right corner of your screen, tap the ellipsis symbol. the Archive board option. To confirm, tap Archive. Bonus: How To Remove A Pin From A Board? According to Pinterest, “Pins are bookmarks that people use to save content they love on Pinterest. Pins can be images, videos, or products.” “If you click through the Pin, you can visit the website to learn how to make it or where to buy it. As you discover Pins you love, click the red Save button to save them to your boards,” they added. If you do not want o remove the board entirely, and just want to remove a particular pin from the board, here are some of the things that you need to do: How To Delete Pins On Pinterest On Web? Log in to your Pinterest account. Click your profile picture in the upper right corner of your screen. Search through your Saved or Created Pins to find the Pin you want to change. Click the Pin to have access to it. Select the ellipsis icon. Select Edit Pin next. Select Delete in the bottom-left corner. Please click the icon to remove a pin. How To Delete Pins On Pinterest On Android? Open the Pinterest app after logging into your account. Tap the profile picture in the bottom right corner of your screen. You can browse through your Created or Saved Pins to find the Pin you wish to change. Tap the Pin to open it. Tap the ellipsis icon in the top-right corner of the Pin. Select Edit after that. To delete this pin, tap or click the Trash icon at the bottom of the screen. Tap Delete to verify. How To Delete Pins On Pinterest On iOS? Open the Pinterest app and log in using your details. Tap it to the right of your profile photo at the bottom of your screen. Search through your Saved or Created Pins to find the Pin you want to change. Tap the Pin to open it. Tap the ellipsis icon located in the upper-right corner of the Pin. choose edit from the menu after that. To delete this pin, tap the trash can symbol at the bottom of the screen. Tap the button to Delete. Wrapping It Up! In case you wanted to know how to delete board on Pinterest, I hope that this article has been of help to you. If there are any other queries related o the same, feel free to let me know. All that you need to do is scroll down till you reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you! Learn More About: Here’s How To Post On Pinterest! How To Get Followers On Pinterest? Follow This Guide Pinterest Dark Mode: How To Enable Dark Mode On Pinterest?

What Is The Pinterest Creator Fund & How Can It Help Your Business?

The Pinterest Creator Fund was a program introduced by Pinterest to support content creators on their platform. The fund aimed to provide financial assistance and resources to eligible creators to help them produce high-quality and engaging content for Pinterest users. If you have been searching for more information on the same, I am sure this article will provide you with everything you need. So, keep reading this blog till the end to learn more… Pinterest: An Overview! Users can find, save, and share ideas and inspirations using photos and videos on Pinterest, a social media platform and visual discovery engine. Also, since its establishment in 2010, it has grown in popularity as a virtual pinboard where users may make and arrange picture collections known as "boards." Users can search and save "pins"—images—on a variety of subjects, including fashion, home design, recipes, DIY projects, travel locations, and much more. Apart from that, users can "pin" an image to one of their boards when they find one they like. This makes it simple to share with others and revisit. The website also has tools that allow users to connect with others who share their interests and discover relevant content. Companies and creators frequently use Pinterest to promote their goods, concepts, and services, making it an effective marketing tool for some. With the ability to curate and explore information based on their interests and hobbies, Pinterest is intended to be a platform that encourages creativity and inspiration. It is a visual hub that encourages discovery, ideas, and creativity, making it a distinctive and well-liked platform among users looking for inspiration and information in an eye-catching manner. What Is The Pinterest Creator Fund? Through the Creator Fund, content creators could receive financial incentives, collaboration opportunities, and access to various tools and resources to enhance their content creation efforts on the platform. The fund was designed to encourage creators to continue sharing inspiring and valuable content that adds value to Pinterest's user experience. What Does The Pinterest Creator Fund Include? The Pinterest Creator Fund is a fantastic financial opportunity. It is a great way to get paid to learn from Pinterest and all the materials it will make available to you. What's in the package is as follows: Members of the fund are given a four-week workshop. They receive practical instruction to help them succeed on Pinterest. Making Idea Pins, utilizing Pinterest trends, and measuring campaign performance are all discussed. To improve their innovative Pinterest strategy, they might receive individualized counseling. A cash award is given to each participant. How Much Does Pinterest Creator Fund Pay? To help them generate content and increase their profile on the network, the Pinterest Creator Fund awards $25k to qualified creators. A $25k award can greatly increase creators' visibility on Pinterest and their capacity to monetize their material. It is obvious that Pinterest focuses on assisting underrepresented creators to succeed on the platform, given the $20 million allotted to the fund in 2022. Creator Inclusion Fund 2023: Things To Know About It! With more possibilities to support content creators and producers from underrepresented populations to grow, connect, and flourish on Pinterest, the Creator Inclusion Fund is marking its third anniversary. In the current year, we are excited to announce the expansion of our program across multiple regions, including North America (comprising the US and Canada), the United Kingdom, France, and Northern European countries such as Germany, Austria, and Switzerland. This move represents a significant step forward in our ongoing international development efforts. One noteworthy development is the inclusion of Pinterest, a popular and continually expanding social media platform, into our program. Pinterest has opened its doors to creators from various backgrounds and a wide range of content producers as part of our program's growth initiative. This inclusive approach encompasses independent publishers, digital magazines, and content collectives, all of which are dedicated to sharing valuable material targeted at historically underrepresented audiences. Consequently, they are extending the length of each cycle from five to six weeks. This will give participants more opportunities to learn and develop from Pinterest professionals and other creatives. Who Can Apply For The Pinterest Creator Fund? According to the platform, the Creator Inclusion Fund is “focused on the growth and success of underrepresented groups: of color, people with disabilities, and members of the LGBTQIA+ community.” Here are the criteria for a Creator account and a Content Producer account, respectively: Creator Criteria: Consider yourself a member of an underrepresented group. Having a business account on Pinterest and based in North America (U.S. and Canada). 18 or older. Possess 500 to 10,000 Pinterest followers. are trying to improve their ability to create material on Pinterest. Never monetize content that costs more than $10,000. You must amke the Pins during the last 30 days. Made six or more boards, at least. Make food, fashion, beauty, lifestyle, or wellness material. May commit to program sessions and office hours (8/14, 8/21, 8/28, 9/6, 9/11, and 8/18). Content Producer Criteria: Publish independently, publish online, or participate in a content collective. Content must serve underrepresented communities. Having a business account on Pinterest and based in North America (U.S. and Canada). 18 or older. have made Pins within the previous 30 days. made six or more boards, at least. have 500 to 10,000 Pinterest followers. attempting to improve my Pinterest content-generating abilities. Make material or content related to food, fashion, beauty, lifestyle, or wellness. may commit to program sessions and office hours (8/14, 8/21, 8/28, 9/6, 9/11, and 8/18). Benefits: Why Would You Apply For A Creator Fund On Pinterest? Now that you know what this Creators fund is, you might be looking for the advantages of the same and how this can benefit you. Well, that is why I am here. Here are some of the benefits of the Pinterest Creators Fund that you can find: 1. Financial Support Creators accepted into the fund received financial incentives, which could help them invest in their content creation efforts, equipment, or other resources to enhance the quality of their content. 2. Collaboration Opportunities The fund's creators could collaborate with brands or other creators, leading to exposure and networking opportunities. 3. Resources And Tools Pinterest may have provided creators with access to specialized tools and resources to optimize their content and reach a broader audience. 4. Recognition And Exposure Being part of the Creator Fund could bring additional visibility to the creators' content, potentially leading to increased followers and engagement. 5. Incentive To Create High-Quality Content Besides all this, the fund aimed to encourage creators to produce engaging, inspiring, and valuable content. This will be benefiting Pinterest's user experience and overall platform quality. Wrapping It Up! In case you were searching for information related to Pinterest Creator Fund, I hope that this article has been of help to you. If there are any other queries related to the same, please feel free to let me know. All you need to do is scroll down until you reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you! Learn More About: How To Delete Pinterest Account Easily? Get Pinterest Unblocked: How To Unblock Pinterest From Anywhere In The World?

9 Ways To Use Pinterest To Promote Your E-Commerce Store

Pinterest is a social media site that’s not only fantastic for viewing and seeing the artworks and photographs of other users, it’s also a great place to promote your own online business as well. Social media marketing is a big deal these days, and although it might seem elusive to try and deduct exactly how it works. Visual marketing is another big trend – combine the two, and you have Pinterest. 9 Ways To Use Pinterest To Promote Your E-Commerce Store So how do you really get noticed on Pinterest? Here we look at 9 ways to use Pinterest to promote your e-commerce store. 1. Create A Board Just for Your Store This makes it easier for followers to find you and your board, as well as be directed to your e-commerce site if they see something they like. You can have other boards with different themes as well, just make sure they all link to your site. Keep the title the same as your store or site name, so it’s obvious and easy to find. 2. Put Links to Pinterest on Your Site Too As well as your Pinterest board linking to your site, your site should also link to your Pinterest board. You can make every image or blog on your site ‘pin-able’ so that other Pinterest users can share your content, even if they are not on your Pinterest but your site. 3. Share Your Spirit, Not Just Pictures Pinterest is all about sharing lifestyle, beauty and fashion content, as well as interesting and engaging features. Make sure that you share the inner spirit, personality, and lifestyle of your business, as this is more appealing and attractive to people than just a picture on a page. Other pinners want to know more about who you are and what makes you special, not just what you sell. 4. Partner with Guest Pinners Making great partnerships with influential guest pinners can help to bring more attention to your board and get you more traffic. Using a group board can be a good way to do this. You can invite others to pin on your board, and the activity shows up both on your board and the contributor's board. This really helps to connect and reach other users who may be interested in the products on offer in your e-commerce store. 5. Pin Your Blogs Another way to get more followers on your board is to pin your blogs so that they also show up on your board alongside your other content. This allows interested potential customers to see what else you have to offer and allows you to create a great connection with more meaningful and valuable content. 6. Feature Stunning Images Incredible visuals are what Pinterest is all about, and your board should be no exception. Hire a good quality photographer to take some excellent photos of your products being used and enjoyed, in order to show the real-life application of what you have to offer. Not only do stunning images get more attention and more pins, but it also helps to develop interest and trust in your products, as potential customers can see more clearly how the product would fit into their lives. 7. Use Rich Pins Like Article Pins A newer feature on Pinterest, Rich Pins, allow more aspects of the content that’s shared to show up on the board. For example, with the article pins, not only do they include an image but can also automatically include a headline, author, story summary, link, logo and byline image. This allows you to more effectively share text-based content like blogs and how-tos, as well as diversifying your board and making it more visually appealing. 8. Connect and Inspire Your Audience Pinterest is all about inspiration. Come up with new and creative ideas that have that ‘wow’ factor, to impress and amaze your audience. When drawing attention to your eCommerce store, it can be useful to offer promotions, competitions, coupons or other special offers in order to not only promote your store but also create interest amongst your customers. 9. Create Great Content The golden rule of any site, blog or social media is that it must contain excellent content. Poor content that’s badly written, nonsensical and not engaging will cause the reader or follower to lose interest quickly. Make sure your content is not only interesting and valuable but also optimized for SEO, in order to get the best value out of your content. With these 9 tips, you can effectively promote your e-commerce site on Pinterest for better site traffic, and growth. You are also recommended to compare the web hosting services before choosing any hosting service for your e-commerce website. In search, you will find several web hosting review websites such as hostingreviewbox.com to read the hosting reviews. Read More: How is Social Media Playing A Role In Career Building? “Which Backend Keys Makes Social Networking Sites & Apps Works Smoothly?