What You Need to Know About Guest Posting in 2021

Published on: 17 August 2021 Last Updated on: 10 January 2025
Know About Guest Posting

Guest posting is a type of marketing that often gets an eyebrow raise. The truth is that there are many ways to utilize guest posting – some of them are excellent tools in your marketing arsenal, and others may get you on Google’s bad side. The key is knowing the difference and using only legitimate guest posting strategies.

But what does that look like? Here, we offer some pointers and helpful information from EraBright, a Black-owned advertising agency.

What You Need to Know About Guest Posting in 2021

A great guest post is one that helps you, but also provides some value to the publisher and readers. Before getting started, target sites that make sense for your business. This helps your SEO strategy and avoids your link being viewed by Google quality raters as being “spammy”.

How to Find Guest Post Opportunities

How to Find Guest Post Opportunities

There are many blogs out there that have a clear message to “contribute”, “write for us”, etc. These are great opportunities to contact them and find out more about their policies. If there are sites that you like and match your target, but they don’t identify that they accept guest posts, you can always reach out to them individually. Just remember that you won’t always get a “yes”.

Some tips for finding blogs that accept guests posts include:

  • Search for blogs in your market or niche
  • Choose blogs that are authoritative and have a high domain authority/rank
  • Choose blogs that have followers, readers, or high engagement
  • Assess the blog’s social media
  • Search Google for a topic and “guest post” and see what type of results you get. You may find other bloggers in your industry on sites that will also accept a guest post from you.

Writing a Great Guest Post

Writing a Great Guest Post

Once you have narrowed down where you want to submit a guest post, the next step is writing the content. The goal of guest posting is to bring attention to your brand, business, products, or services. Therefore, you want your guest post to be interesting and informative, and you want it to bring awareness to your brand.

Look at the blogs you are targeting and get an idea of the sort of content that is published there. Take note of blogs with a lot of engagement. You can use a similar style to successful posts, just make sure you match the tone of the site. You should also choose a topic that is relevant to your brand and the chosen blog. Write your content in a way that is “evergreen”, meaning it won’t become quickly outdated.

What about Backlinks?

What about Backlinks?

For many people who guest post, the overarching goal isn’t to build backlinks. Of course, getting a do-follow backlink to your site is an added bonus. Increasingly, websites are only allowing guest posts to contain no-follow links, which means the link won’t go back to your site. While that’s bad news for backlinking, it’s not detrimental to your goal of brand awareness. After all, you can mention your brand in the article and provide a link, and also will likely have author information at the bottom.

One word of caution about backlinks – Google can penalize websites that have low authority or spammy backlinks. If the backlinks seem irrelevant, poorly placed, or low quality, it can actually hurt your Google ranking. The best way to avoid this is to choose legitimate blogs with a decent domain authority/rank, and avoid sites with a high spam score.

Conclusion

It seems like every year there are new guidelines and advice for how to manage digital marketing and SEO. Guest posting is one element that seems to be evolving more now than in the past, however. Increasingly, search engines are watching how sites interact and link to one another. For this reason, it is important to be selective in your guest posting adventures.

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is mcdonald's open on christmas

Answering The Most Asked: Is McDonald’s Open On Christmas? 

Everybody celebrates Christmas in a different way. Some may prepare a large roast dinner, prepare a festive side dish to go with a special dinner, or they may even order takeout. While some families may choose not to stress over preparing a big Christmas meal, others who are working or out and about during the holiday season will be searching for something to eat. A burger and fries will be on some of their minds when it comes to fast food. After eating a big Christmas meal, some of you may simply be craving a sweet treat, like a McFlurry or late-night ice cream. On Christmas Eve and Christmas Day, a lot of restaurants will be closed, but a lot of McDonald's restaurants will be open on Christmas Day. Since McDonald's is a franchise and 93% of its restaurants are run by independent business owners, some diners won't be open, according to the company website. As a result, McDonald's opening hours vary by location, with each business owner setting their own hours. The fast-food chain advises hungry customers to use their restaurant locator or give them a call in advance to find out the exact hours for their location in order to avoid any disappointment. McDonald's Menu Image Source: i.kinja-img.com During the Christmas season, McDonald's provides a plethora of festive treats, and every McDelivery order earns customers points towards MyMcDonald's Rewards. The Golden Arches will be serving up a Smoky BLT Quarter Pounder and a Smoky BLT Double Quarter Pounder with cheese for a short period of time. For those on a tight budget, the $1, $2, and $3 menu will also be offered, featuring time-honored favorites like the McChicken, Sausage McGriddles, and the McDouble. During Christmas, McDonald's restaurants in Canada will be serving a few new menu items for a short period of time, such as the Carolina BBQ Quarter Pounder and the New Oreo Fudge McFlurry. Other fast-food chains that are anticipated to be mostly open on Christmas Day include Waffle House, Domino's, and Burger King. On Christmas Day, Subway is anticipated to be mostly closed so that employees can spend time with their families and loved ones. Along with Golden Corral, Red Lobster, Ruth's Chris Steak House, and Village Inn, a large number of Applebee's locations are also intended to be open. It's advisable to call your local location in advance to find out their opening hours on federal holidays, just like you should with any restaurant or store. Is McDonald's Open On Christmas? According to a company representative, not all McDonald's locations will be open on Christmas Eve in 2023, but the majority will. As you can see from the company website, 93% of McDonald's restaurants are run by independent business owners. The restaurants are franchises. This implies that each store owner sets their own hours, so while your neighborhood branch may be open, it's not guaranteed. For information on opening and closing times, the store advises calling ahead or using their restaurant locator. (Alternatively, since many convenience stores will be open during regular business hours on Christmas, you could pick up something from any of the grocery stores open on that day!) McDonald's Christmas Hours Generally open all year round, McDonald's sees a higher volume of business on festive days due to the fact that it receives more guests than usual on these days. Thus, it is open on designated days, but Do they open at McDonald's on Christmas Day? Not at all. Christmas Day is a big holiday, so the fast-food restaurant chain will be closed on that day. To give its employees time to spend with their families on Christmas Day, it stays closed. Regarding McDonald's Christmas Hours, the fast-food restaurant chain will close early on Christmas Eve. The hours of closure may fall between 8 and 11 p.m. The franchise owner has the sole authority to determine the business hours. Thus, before you go there for some hardcore snacks, you can give the local franchise a call to confirm the times. You can visit the 24-hour McDonald's if you really want a treat because it is open on Christmas Eve. Regarding McDonald's Christmas Hours, the fast-food restaurant chain will close early on Christmas Eve. The hours of closure may fall between 8 and 11 p.m. The franchise owner has the sole authority to determine the business hours. Thus, before you go there for some hardcore snacks, you can give the local franchise a call to confirm the times. You can visit the 24-hour McDonald's if you really want a treat because it is open on Christmas Eve. There are certain McDonald's locations that are only accessible via the official website and the McDonald's app that will be open on Christmas Day. From there, you can also locate McDonald's Christmas Day Hours. Find the McDonald's location nearest you with the aid of the store locator. From there, you can also easily obtain information about the festive menu. McDonald's Festive Menu Here are some special numbers added to the McDonald's menu for the festive occasion. Christmas Share Box Image Source: dunked.com The Christmas Sharebox is a great way to share food during the holidays. It includes four standard dips, four select dips, and a minimum of 20 Chicken McNuggets and 10 Chicken Selects. The combo is priced at more than $16.41 and will only be offered while supplies last. Even though the Sharebox can accommodate up to four people, it's acceptable to use it alone if that's your preference. Chicken Big Mac Image Source: assets.bwbx.io In the upcoming weeks, the chain will launch new specials and promotions in addition to the new holiday offerings. Fans can currently get some of the most popular McDonald's dishes, like the Big Mac, for as little as $1.24 with the Christmas offer. You can redeem the offer from the chain's website or the app's offer section. This is a limited-time offer. Galaxy Chocolate Flurry Image Source: pbs.twimg.com Swirled ice cream and Galaxy Chocolate Stars with Galaxy Chocolate sauce combine to create a festive take on a classic dessert: the Galaxy Chocolate McFlurry. You can get it for more than $1.63 for a small serving, or more than $2.18 for a regular serving. There is a caramel sauce option for the new Galaxy McFlurry. Wrapping Up if you are craving McDonald's on Christmas just check your location with the official McDonald's website. This will help clear all your doubts and you can peacefully enjoy the burgers and fries. Did you look up Google saying "is McDonald's open on Christmas?" Then we hope this article helped. If you have thoughts to share or questions to ask about, please leave a comment below. We would love to hear from you. Learn More About: 5 Reasons Why You Need To Throw An Office Christmas Party Walmart Pharmacy Hours: What Time Does Walmart Pharmacy Close And Open? 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Blogging Benefits

Blogging to Live Better: 10 Benefits of Blogging

Remember back when blogs weren't really a thing? Not the case anymore. As of 2015, 28.3 million Internet users updated a blog at least once a month. If you're not sure what all the hype is for, here are ten benefits of blogging that you shouldn't miss out on. 1. Share Your Passions : Maybe you have a deep-seated love of French baking. Or maybe you're gung-ho about knitting. Maybe you're a talented underwater basket-weaver. Whatever your passion project might be, a blog is a great place to share it with the world. Because where else but the Internet can you find people with so many different passions wanting to talk to each other? 2. Get a Better Job : If you're great at blogging, you can even turn it into a better job. Maybe you use blogging as a tool to help improve your online profile, show potential employers your chops, and get hired. Or maybe you love blogging so much and get so good at it that it becomes the better job you always dreamed of. Either way, if you dedicate yourself to learning how to blog well and writing regularly, you could parlay it in to a better job than the one you have now. 3. Become a Better Writer : And while you're at it, you could become a better writer in the process. After all, blogs update all the time--every week, every few weeks, or every month (or, for the very ambitious, every day!) Where else would you have so many opportunities to practice your craft? And if you're worried about how blogging translates into more technical writing like whitepapers, reports, emails, or essays, think of it this way: the only way to get better at writing is by writing. A lot. Blogging is, as a rule, a conversational form of writing. It's a great way to get comfortable writing, and writing quickly. Once you're thoroughly comfortable around your own language, how to structure a piece, and how to rock a word-count, translating those writing skills into other forms of writing is a breeze. 4. Practice Another Language : Since you have so many opportunities to write, why not use them to practice another language? If you're consistently forcing yourself to form coherent thoughts, sentences, and paragraphs in your non-native language, you may be surprised to find how much easier it is to work with that language. And, as you establish a following, you'll have more opportunities to interact with native speakers of the language, which means you'll be able to practice even more. Who knew blogging could help you learn so much? 5. Improve Your Technical Knowledge : Of course, it doesn't have to be languages. You could also flex your blogging muscles to improve your technical know-how. Let's say you want to write about failed back surgery syndrome, like this website. What's the easiest way to learn about failed back surgery syndrome? By writing about it and doing the research required to write about it with authority. Always been curious about coding or economics? What better way to talk your way through what you've learned that blogging about it? 6. Connect with New People : And while you're blogging, you'll have all kinds of opportunities to connect with people as you establish a following. These could be people you'd like to add to your professional network. Maybe they're potential blogging clients of yours. Or maybe they're people who are just as passionate about interior design as you are. Either way, learning how to spread your opinions and engage with your comments section is a great way to bring more people into your orbit. That's the beauty of the Internet. 7. Get Immediate Feedback : Plus, while all kinds of new people are engaging with your work, you'll have all kinds of opportunities to get feedback on your work. Did you ever take a writing class in high school or college? Think back to how that process worked--you wrote something, turned it in, and waited a week or a semester to hear back about it. It was a decidedly one-sided process. Blogging is different. When you post something, people have a chance to engage with it in real-time via your comments section--and you have a chance to talk right back. This is especially useful if you have an idea you want to develop further. Put it out into the world on your blog and see what people say. Sometimes, a little outside perspective is just what you need to make progress. 8. Establish Yourself as an Expert : Let's be honest--anyone can blog about something. Let's say you want to be a travel blogger. You can totally start a blog and write about far-off places. But as you spend more time on your blog, doing your research, writing about what you've learned, and sharing your expertise, the more your blog turns into a demonstration of your expertise in your chosen field. One post about something is one thing. But if someone comes to your blog and sees twenty in-depth pieces about a particular subject, they'll view you as someone who knows what they're talking about. 9. Get More Exposure : Of course, not everyone starts a blog just to write about their dogs. Plenty of businesses start blogs to help boost their online exposure. Who says you can't do it too? As we noted, blogging is a great way to attract an audience and engage with people. If you run a business, a blog is a great way to bring attention to that business and topics related to your business. It might even bring you a few customers. 10. Build Your Portfolio : Finally, the only way to build a writing portfolio is by writing. A lot. Blogging is nothing if not writing a lot on a regular basis. If you need to beef up your portfolio and show your own expertise on a subject, a blog is a great way to start getting your name on articles online. Even if it's just your own blog, it gives employers, clients, and fellow enthusiasts a chance to read your work in a casual setting. More Benefits of Blogging (and Writing) Now that you know so much about the benefits of blogging, why not start a blog for yourself? If you're not sure where to start, no worries. We can help with that. Check out our blog for all kinds of tips to boost your writing and blogging, like this post on the common mistakes every new blogger makes. Read Also : 5 Blogging Tips For Beauty And Fashion Bloggers In 2018 Bloggers, Beware! Blogging Mistakes You Should Avoid

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Sample Cards

Creative Ways To Use Sample Cards

For people who love fragrances, free fragrance samples can mean a lot to them. Initially, this type of consumer may collect sample cards as a way of exploring different scents before they decide which one they like best. Unfortunately, you can easily collect too many great smelling fragrance sample cards, causing you to not know how to enjoy them all.  Here are some creative ways to use scent sample cards. Use Them In Your Car If you’re out of car fragrance, instead of buying another one, you can test home fragrance samples in your car. The sample cards are easy to use, and if you spend more time in your car than you do at home, you will appreciate the free scented cards more when you use them in the car.  A lot of case studies of drivers have proven that they love good-smelling ambiance while driving. Not only does it boost their confidence as drivers, but it also reduces their road stress. Thus, if you are a driver or if you know someone who drives for longer hours, make sure to gift them a free fragrance sample card.  Gift Friends And Family This may seem counterproductive, but if you have drawers full of fragrance samples, you might as well get more people to test the scents out for you and yourself. Although they are free, not everyone has access to fragrance samples, so your friends and family will appreciate them as gifts. You can also use their feedback to decide if you should buy the full-size bottle or not. If you’re uncomfortable giving scented cards as gifts, you can give them as addons to your gifts. This way, when the person opens the gift, they are immediately drawn to the scent, and most will choose to use the sample card until the scent runs out. A win-win for everyone! Use Them In Your Shoes If you constantly have to remove your shoes because of the nature of your job or other reasons, you can use fragrance cards to give them a fresh smell. This way, you don’t have to suffer any embarrassment because your shoes stink. It is also a great way to test the longevity of a fragrance and determine if you should invest in it.  However, in order to put them inside your shoes, you have to ensure that these cards fit just right. There’s no point in inserting a card that’s bigger in size and might be visible when you are simply walking. But trust me, fragrance cards play an important role in improving the smell of your feet.  Place Scented Sample Cards In The Trash Bin No, I don’t mean to throw them away. You can use scented cards to make your trash bin smell a little nicer. Place the fragrance card underneath the trash bags to keep it away from the trash. This way, when you open the trash, you are hit with a nice scent.  The trash bins at our homes are a great source of germs and bacteria. Many of the germs are attracted to the foul smell, and if you truly want to keep them away, just hang in a nice-smelling card. Some households in Southern Asia tend to follow the trick to keep the foul smell away from their kids and families.  Scent Your Home Decor Fragrance sample cards tend to be trickier to use because you want to smell them and not necessarily see them. This is one reason some people have drawers full of scented cards which they don’t use. Strategically place scented cards in or close to your home decor. For example, you can hide the cards close to your planters or in terrariums. Anyone seeing your wonderful plants will be drawn to them, but they’ll love them even more when they discover the scent. You can also place scented cards and stuffed animals in your throw pillows. The fabrics will absorb and retain the home fragrance for a long time.  Place Scented Cards In Your Desk Drawers Instead of keeping all your scented cards at home, you can carry some and place them in your desk drawer at work. Since fragrances tend to improve mood and clarity, this may be what you need to make your days at work even better. Who knows? You may even get more people asking for the same, and if you have a collection, you can spread the cheer! There is so much you can do to creatively use scented cards. Fortunately, you can use them in every space, so there is no limit to what you can do to make use of the free fragrance samples. Make Your Linens Comfier We all love to come back home to soft and sweetly scented blankets after a tiring day. Well, the good news is you can make them more fragrant with sample cards. If you want to make your lines fresher, consider putting them on your sheets and, on top of them, throw blankets. The fragrance will possibly snuggle up before bedtime.  Investing in your home’s comfort is way more delightful when it comes to your favorite scents. A lot of people use perfumes in their lines because they want to enjoy the soothing effects. 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