How Personal Branding Online Can Help Your Job Search

15 July 2017

Every day, you see brands, you wear brands, you use brands, and you eat and drink brands. Business branding is everywhere.

You are also a brand.

Personal branding is especially useful when you’re job hunting or promoting yourself for other reasons. It’s up to you to craft your personal brand so that it conveys what you want it to convey.

Contents

1 What is a personal brand?
2 How a personal brand can help you
3 How to develop a personal brand
4 How to use your personal brand

What is a personal brand?

Your personal brand is the combination of factors that create an impression of you in the minds of other people. It’s your values, strengths, personality, passions, and all the other characteristics that people see in you.

You don’t need a logo, and your resume is only a part of your personal brand. You are a complete package. When you develop your personal brand, you shape it to help your best qualities stand out. You can shape it differently for different purposes to show employers and others who you are.

How a personal brand can help you

How many times have you had what you thought was a successful job interview, knowing that you were fully qualified for the job – and you didn’t get it?

It used to be that a good resume and a suitable personality were all you needed to get the job you wanted. These days, employers look further. When they research applicants online, they may find LinkedIn profiles, Facebook profiles, articles that you wrote, questionable photos, snide remarks on Twitter that you posted, and so on.

In fact, almost 80 percent of recruiters are required to look into your online reputation to see if there are any red flags.

Your personal brand helps you set yourself apart from others. Chances are that your competitors have already built their personal brands, making it easier for hiring managers to make decisions about them. One of them may have been hired for your dream job.

A well-developed personal brand can also help you with these endeavors:

Getting job promotions
Having recruiters notice you
Receiving recognition in your field
Developing industry connections
Attracting clients
Strengthening your desirable qualities
Reaching your goals more easily

How to develop a personal brand

First, identify the elements of your personal brand.

You are a brand product, and you need to know how to describe it. You need to know what skills, strengths, talents, and experience you offer, what accomplishments show what you can do for others, and what are your core values and passions are. You need to be able to explain your goals and decide what you want to people to recognize you for.

The answers to those questions form the unique package that is you. Once you’ve identified these traits, you need to package and publish them. There’s a bunch of different ways to go about this.

LinkedIn is a key part of your personal brand. Prospective employers and clients will look for you and expect to see you there. Spend time writing a profile that shows off your personal brand. Review and update it regularly. Take part in LinkedIn discussions. Quality contributions will make people notice you and view your LinkedIn profile.

Create profiles and take part in other social media platforms as well. Keep personal posts private so that professional connections see only posts that contribute to your personal brand.

Applicants who have a personal website are more likely to be hired than those who don’t have one. Use your website to draw attention to your accomplishments, and keep it updated. If you write well, consider having a blog. A blog with industry-relevant articles can go a long way to building your credibility and attracting job offers.

How to use your personal brand

Now it’s time to create a resume that highlights the characteristics that form your personal brand. Use it to help employers understand your unique qualities that are relevant to their needs.

Today’s resumes are more than lists of past jobs and responsibilities. Start your resume with a personal statement that describes your brand and what you offer of value to employers. Have a bulleted list near the top of the first page with accomplishments that illustrate your proficiency.

Hand in hand with resume writing is researching target employers. Read their job ads carefully, and shape each resume to underscore the aspects of your personal brand that can best meet their challenges. Research jobs not only on large aggregate sites but also on local job boards. If you live in New York, for example, search the ads for jobs in your field at New York Jobs.

You can also post your resume online. Choose a version that will appeal to the majority of employers you’re targeting.

Let recruiters and your personal contacts know that you’re looking for a new position. When they understand your personal brand, they’re better able to recognize potential job matches. Networking groups may also help you find the right connection.

Continue to take part online, monitor your social media presence, and write in your blog if you have one. Hiring managers and recruiters could be searching for you online at any time.

Continue to connect with more people online. Past colleagues and supervisors, college alumni, people in your networking groups, and other people in your field can be valuable connections. Help them when you can, and they’ll want to help you.

Read also:

How is Social Media Playing A Role In Career Building?

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How To Make Sure You Have The Best Deal On Your Carpenter Jobs?

Nowadays, a job advertisement does not suffice. There need to be proof of skills and expertise for you to believe that someone has the professional skills and know-how on specific technical works, such as carpentry. Carpentry is a field of work that needs knowledge, skills, expertise, and enough experience. It is hard to hire a carpenter that you only see in advertisements. It is essential to set your standards in getting deals and hiring a carpenter. Carpenters can do a wide range of work such as building your home, home expansion, renovation, and even your furniture and cabinets. It requires a person who can align work with the time and is willing to put professional effort and passion into the service you need. If you think it is a crucial journey to get the best deal for carpenter jobs, worry no more because you are just a few clicks away from getting the best deal near you. You can get a local and licensed carpenter from Service.com.au, and your needs for quality service are valued. You just have to post a job, and the carpenters will see your job posting and offer you deals for carpentry services. You can get free carpenter quotes and evaluate offers to choose the one that best fits your standards and the service you are looking for, and the budget that you have to accomplish the professional work for you. How To Get Best Deal On Your Carpenter Jobs? Here are tips and guides on how you will ensure that you get the best deal for carpenter jobs. Online directory Service.com.au is an online trades and services directory that is trusted and well-known in Australia. You simply post a job on the website and enter the necessary information about the kind of carpentry service that you want for your home and landscape area. You will get multiple free quotes for your job and you can select the one that works for you. No more scouring the internet to find local carpenters or calling up friends and family to ask for recommendations. All the tradies on Service.com.au are licensed and insured so you don’t need to work about getting someone who is shady. Service.com.au will help you find the best and nearest local trades and service providers without stress and hassle. Get Carpenter Quotes The first thing you need to do to find out - how much do carpenters cost. Then you can secure a good carpentry service deal is to get carpenter quotes. When you get carpenter quotes for a specific carpentry service that you would like to have, you can grasp the cost of a professional carpenter work that you need. Hence, you can prepare enough budget to pay the carpenter that best suits standards. You should also compare these quotes to choose among offers and compare the most beneficial for you. You must compare quotes for the sake of getting the best offer and service near you. After all, carpenters can do a wide range of work, and they have a unique brand of service to offer, which are all significant and beneficial to different kinds of clients. Negotiate For The Best Deal Negotiating does not need to be scary or stressful. It is important to communicate your intentions in getting the best deal for carpenter jobs. The best way to bid for your home and landscape project is to have multiple carpenter quotes, compare, choose the best individuals that you consider, and hire the best among your remaining choices. When you already have a list of carpenters that you consider, you can examine their offers and negotiate about the carpentry service that is mutually beneficial for you and the carpenter. Make sure to be fair enough in paying for their service as well. You can also consider the following practices in negotiating your way to the best deal for carpenter jobs. Pay A Reasonable Price Good compensation attracts hard work. When negotiating for the best carpenter deal, make sure that you are willing to pay a reasonable price for the service they offer. When you can give them assurance that you are an honest and consistent client when it comes to payment, you can gain their trust and work harmoniously together for your household and landscape project. Say That You Are Getting Multiple Bids You can tell carpenters that you are getting bids and looking for a cost-efficient and quality service that the industry has to offer. Through that, carpenters can offer the best of the services they offer. It can also push them to make the necessary and adjustments to meet your standards. Just remember that your standards should be reasonable and realistic. Make sure to be wise in choosing the right carpenter and collaborate accordingly. Also Read: 4 Upgrades Every Modern Call Center Needs Is Commercial Banks A Good Career Path In 2021? Is Other Consumer Services A Good Career Path In 2021?

Why Should You Enroll In A Part-Time Degree?

While millions of us want to learn new skills and enhance our employability, education takes time, money and effort to pursue . Thankfully, there are more options than ever for would-be students to dive into degree topics at their own pace. Have you ever considered enrolling in a part-time degree, for example? It’s a common misconception that you need to pursue a full-time or in-person degree to get the most out of your studies. In fact, it’s becoming increasingly advisable for people to study part-time in order to maintain balance in the other areas of their life and work. Whether you want to study nursing, computer engineering, animal care or another subject, there's likely to be a part-time course or two that will give you the insight and practice you need to thrive in your field. Here are a few fantastic benefits of studying for a part-time degree that might surprise you: There’s A World Of Subjects And Specialties Out There It’s a further misconception that part-time study is restricted to a few different fields and subjects. While some people want to dive right into medicine or law right away, there’s no harm in slowing down the pace a little if you need to. For example, it’s entirely possible to learn to become a high school teacher, an immigration lawyer or a social worker through part-time education. It’ll require extended study time on your part if you have to balance life and work alongside it, but providing you study with a reputable body, the end results are nearly identical. There's an unfair misjudgment that part-time degrees don't go as 'deep' as the 'real thing'. This really isn't the case! In fact, many students prefer the pace of part-time learning as it gives them a chance to appreciate the material and industry in-depth. Part-Time Gives You More Time When studying full-time, you are largely up against the clock when it comes to meeting deadlines and ensuring you understand all the material you're provided. That can prove to be highly stressful! While lots of people thrive under pressure, spreading the work across a part-time course could help you gain a closer appreciation for your subject matter and, therefore, your wider industry. If you have more time and space to study, you’ll have the chance to read and research more in an extended timeframe. This means you could effectively benefit from double the time full-time students are expected to use to their advantage. That doesn’t mean there’s any competition between full-time and part-time students, nor does it mean that there’s any kind of correlation between graduation success. What it does mean, however, is that students who want to use as much time as possible to succeed in their chosen fields can do so, without fear of the time crunch. You Can Build Your Life Around Part-Time Study A major problem that many would-be students face is that ‘life gets in the way’. People who raise children and work full-time may want to improve their career prospects and earn more money, but simply don’t have the time or maneuverability to study full-time. That’s where part-time study, and online courses, can come in very handy. Part-time courses and degrees have deadlines spread further apart compared to full-time disciplines. This means students can work on the modules they can feasibly handle around work and childcare. They’re able to continue bettering themselves, and eventually reach for more lucrative positions and salaries, while keeping everything balanced at home. Online courses have opened all kinds of doors for people in a similar respect. Instead of ensuring they are always available to attend full-time study in person, students can take their time to review modules via the comfort of their tablets and smartphones. Where physical needs and life commitments get in the way of personal development, part-time study can break down incredible barriers. If students need to pay off their study during their course, part-time disciplines can help them to earn money to do so. It’s entirely possible to work a full-time job while studying part-time in a variety of different areas. It’s Learning At Your Own Pace In addition to providing students with opportunities to build life and work around their studies, part-time learning can allow for greater flexibility when it comes to learning styles. Those students who may not necessarily thrive under pressure or tighter deadlines can instead plan out their schedules to prioritize their time as they see fit. Providing there’s clear communication between students and tutors, there are no reasons why students can’t adjust their degrees to their demands. Students who may have felt pressured by full-time studies elsewhere may choose a part-time discipline to help ease off the gas. Of course, this doesn’t mean part-time study avoids the finer points that full-time education goes into. As mentioned, many students may find that they gain a deeper appreciation for some areas of their courses when studying part-time. Part-time learning supports both everyday demands and learning styles, making it ideal for anyone who may have struggled with traditional learning methods. It’s A Great Opportunity For Work Experience As well as allowing students to work and make money while learning, part-time study can help people to gain work experience in their chosen fields where they’d otherwise feel restricted. For example, a student on their way to becoming a nurse can take advantage of extra time and physical availability to work or volunteer at a local hospital or medical clinic. Teaching students may have more opportunities to practice as learning assistants when studying on a part-time basis too. Opportunities available through a given university or body may change from year to year, meaning that there will be double the chances to grow and improve in a given field or area of expertise. Work experience is immensely helpful both from a resume perspective and from that of building confidence. By gaining hands-on experience in a physical environment, students can balance real-life practical application alongside theoretical study. It’s a fantastic route towards more confidence at work, as well as towards a greater appreciation for how specific workplaces adapt under pressure. Online Study Is Highly Flexible Part-time study available on an online basis is all the more flexible for students who need additional time and space. As mentioned briefly, part-time students can complete modules from their smartphones, tablets and more without having to worry about in-person attendance. The further benefit to this is, of course, that you can continue with your studies just about anywhere you desire and at any time. Enrolling in part-time MSW programs online, such as the one offered by Florida State, provides students with opportunities to research and draft theses on their days off work, while on the daily commute, or when winding down for the day. It offers further flexibility for learners who wish to get into specific industries at their own pace. Online study is generally available to all who have access to mobile data or high-speed internet. Providing you’re able to download course materials and stream video content during the course of your studies, you can continue to enjoy development when and where it suits you best. It's important to set expectations for yourself when taking on an online course for the first time. Do you have the hardware and connectivity available to complete the studies expected of you? It's important to check the full details of any online program before enrolling to avoid disappointment and to ensure you have access to the necessary technology when you really need it the most! Support Is Widely Available Finally, support for part-time students is just as widely available as it is for full-time learners. Tutors offering support through part-time modules will understand that their students will have commitments elsewhere and will offer some leniency when it comes to understanding and deadlines. Of course, that doesn’t mean students can expect a free ride without any kind of deadlines or checkpoints. What it does mean is that part-time students can expect careful guidance from experts who understand they are trying their best against what may be difficult circumstances. As always, it’s best to discuss your expectations and needs with tutors before starting any degree programs, part-time or in full. Conclusion Part-time degrees offer just as much support and opportunities as their full-time equivalents, so people without the flexibility to pursue full-time learning can take their time to dive into their books. The increasing popularity of online learning has made part-time education even more viable for people all over the US. While there are still plenty of benefits to full-time learning, part-time degrees provide people with the chance to work, make money and invest more time in research than they might otherwise expect to. There’s also a wider array of subjects and disciplines available for part-time students to choose from too. Professional bodies looking to hire degree graduates won’t prioritize full-time learners over part-time students, so there’s never been a better time to look for flexibility in your studies. Read Also: B.Sc. Agriculture- An emerging career option in India Tips to Explain with Your Web Designer for Starting the Job Finding Your Dream Career: 5 Useful Tips for you to Research about a Company Before You Apply

You Need to Know the Pros and Cons of a New Career in Real Estate

Will a career in real estate work for you? It can be an exciting and challenging career change. Deciding on whether or not a real estate career will work for you depends on your personality. You will discover a new level of independence at work and there will always be new challenges. Before you dive in, consider some of the pros and cons of a career in real estate. Pros of Becoming a Real Estate Agent: 1) Money – Real estate agents work on a commission. Whenever you sell (or help your clients buy) property, you earn a percentage of that sale. Given that property is usually the most expensive purchase and investment the average family makes, that’s a large chunk of change. There’s no salary cap. If you can find a way to make a million dollars on commissions, there’s no one to put a cap on your earnings the way there would be in a salary job. 2) You’re Your Own Boss – Working as your own boss, you’ve got an unprecedented level of freedom to come and go as you please and vacation when you want. 3) Excitement – Real estate agents are constantly on the move. They’re always out there meeting new people and making new deals. If you’re the type to get bored at a desk job where every day feels the same, a real estate career will shake things up. 4) Knowledge & Experience Pay Off – The more you know, the more you sell. If you love to learn new things and experience more, it’s a career path that will pay off. You will have the chance to become an expert, not just on a neighborhood or types of property, but how to work with people and make sales. Cons of a Real Estate Career: 1) Getting Started – The flipside of working in a commission-based industry is that it takes time to get started. If you’re working for yourself, there’s no one to pay your salary when you’re not making sales. It will take time before you can find clients and make sales, so be prepared financially to survive until you get the ball rolling. Many people start off part-time until their careers develop. 2) You Need Discipline – The downside to working as your own boss is that you need discipline. No one’s going to make sales and put money in your pocket if you’re spending all your time at the beach. 3) You Need to Know when to Take a Break – For others, the problem might be the exact opposite. If you’ve got a workaholic streak, you’ll need to discipline yourself to put the work away when it’s time to rest and recharge. Find a way to disconnect from your job and relax. Real estate can be an incredibly rewarding career if you’ve got the personality to thrive in an environment where you’re independent and constantly meeting new challenges. Earning your real estate license is something you can do quickly and cheaply. With online real estate schools like RealEstateU, it doesn’t take long to start getting your real estate license. Don’t worry if you’re not an expert in homes or home renovation. Your ability to tell whether a home has hard or soft water will not determine your success as an agent. The ability to work with people, work hard and go above and beyond for your clients will ultimately matter much more! However, the more knowledgeable you are in all facets of real estate, the better you will be at ensuring your clients make educated, long-term decisions. Once you sign up for online real estate classes, you’re free to complete them at your own pace. They will prepare you for your state real estate license exam, and most states require you to complete the courses before you try writing the exam. With online real estate courses from real estate, you get all the resources you need to succeed at your exam, including video/audio lectures, a 200-page PDF textbook, and lessons from top real estate experts. Get started on your career change today. Sign up for online real estate classes and be your own boss. Read Also: How Many Jobs Are Available In Real Estate Investment Trusts Is Computer Software Prepackaged Software A Good Career Path? What Are The Three Components In The Youtube Ecosystem?

How Personal Branding Online Can Help Your Job Search

What is a personal brand?

How a personal brand can help you

How to develop a personal brand

How to use your personal brand

How to Write an Effective Resume that Get Noticed?

Why is sleeping well so important for job performance?

Tags

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

How To Make Sure You Have The Best Deal On Your Carpenter Jobs?

Why Should You Enroll In A Part-Time Degree?

You Need to Know the Pros and Cons of a New Career in Real Estate

How Personal Branding Online Can Help Your Job Search

What is a personal brand?

How a personal brand can help you

How to develop a personal brand

How to use your personal brand

Share this Article

How to Write an Effective Resume that Get Noticed?

Why is sleeping well so important for job performance?

Tags

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply Cancel reply

Popular

Follow Us

Recent

Related