How to Protect Your Business from Downtime

Published on: 14 November 2018 Last Updated on: 13 September 2024

One of the costliest experiences your business can face is network downtime. It can result in tremendous loss of profit if contracts are not fulfilled or services are not provided simply because you cannot access the relevant information you need.

While there are many advantages to moving to a cloud network, there are also some things that can go wrong. As with any business practice, it is important to plan for what can go wrong and protect yourself when this happens.

Expect the Unexpected:

Downtime can occur at any point with little notice. When this happens, it can fully interrupt your daily business plan and can leave you spinning and looking for something to do until you can get online.

To minimize the loss in this time, it is imperative that you develop a full continuity plan to be utilized in the event of downtime. You may also need to check any service level agreements (or SLAs) that you may have with a third party to make sure that you are protected from any action from then during downtime.

Appreciate That It Might Sometimes Be You:

These frustrating periods of downtime are not always caused by the cloud provider. Sometimes it might be as simple as a dodgy script or piece of code causing your cloud to go down. In this scenario, the onus is on you to fix it and not upon the cloud provider since the problem originated from you.

Check everything frequently to ensure that you are completing things to the best of your ability. Any coding needs to be properly checked before it goes live on the site and bugs need to be found and fixed as quickly as possible. If you are introducing something from a third-party developer, make sure that is from a reputable source so that it does not damage any of the structure that you have worked so hard to build. Do not add anything to your cloud unless you know exactly what it is and where it has come from.

Use a Multi-Cloud Structure:

By using a multi-cloud structure which operates across different accessibility zones, you are decreasing the likelihood of your business being completely cut off from its work. This may not eliminate your downtime risk but it can certainly help to minimize it.

Check that the individual cloud providers you are using for your hybrid structure aren’t using the same data centre and the same resources. If this is the case, having a multi-cloud structure for the purpose of reducing downtime is completely redundant.

Prepare for Recovery:

Sudden downtime can result in some awful loss of data and projects if you are not careful. Sometimes, this loss can occur even if you follow the best online practices. To best recover from downtime and data loss, you will need to use some proactive measures and potentially contact an expert to help.

Disaster Recover as a Service (or DRaaS) is a service which can be implemented as part of your overall cloud package from the right provider. Along with other services like infrastructure or software, many should be able to offer disaster recovery. Find out more about DRaaS from ukcloud.com; these experts know all about it.

Downtime may seem like a scary prospect which can seriously affect your performance depending on how you handle it. Like many aspects of business, you will be able to weather even periods of unexpected downtime if you have a proactive business plan in place. Be sensible, and you will be able to protect your company properly no matter what is thrown at it.

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Don’t Do the Math: 5 Reasons Outsourced Bookkeeping Services are the Right Choice for Your Business

Every business owner is faced with the challenge of knowing when to outsource and when to hire in-house. With most business tasks, this depends on many different factors. But when it comes to accounting, it's always better to outsource. In this guide are five amazing benefits of outsourced bookkeeping. Read on to see why you should outsource bookkeeping services. 1. Increased Privacy/Security: Due to the sensitive nature of financial documents, and the wide array of legal issues that result from improper bookkeeping, your accountant must be extremely trustworthy. If they do you wrong, it could completely destroy your company. This is doubly true of in-house accountants. As they are a member of your own staff, you are held accountable for any mistakes they make. But when you outsource your bookkeeping, this burden of accountability is outsourced as well. Since the accountant belongs to a separate company, any mistakes or intentional misconduct they make is on them, not you. Plus, when you outsource, there's far less chance of misconduct happening regardless. The stakes are much higher for outsourced accountants than for in-house ones. For an in-house accountant, bookkeeping is just a job. They might leave for a better one at any time. They aren't necessarily all-in. But a third-party accounting company is. If they don't provide you with competitively superior accounting service, they'll go out of business. 2. Peace of Mind for Everyone Else: When you do your own bookkeeping, you have exclusive control of your company's secret financial records that no one else is allowed to see. Understandably, this makes clients and tax agencies nervous. How do they know you're not fudging numbers and manipulating the records for selfish gain? They'd have to just take your word for it. And that's not very reassuring. But a third-party accountant has zero incentive to bookkeep dishonestly. And since the accounting is done off-site, no one at your company will even have access to edit or share this information. So there's no reason for anyone to question the accuracy or integrity of their accounting. 3. No Training, No Management, No Turnover: Your outsourced accountant requires no recruiting, no training, and no management from you, ever. That's all taken care of by their company. It's true, however, that you'll still have to scout for the right accounting company for your business. But it's much less involved than the typical hiring process. Here's more info on that. Best of all, you'll never have to worry about turnover. This is a really, really huge deal when it comes to bookkeeping. Have you ever considered what happens if your in-house bookkeeper quits without any notice whatsoever? Accounting is essential. It's not something you can put on hold until you hire someone else (which can take a really long time). Who will take care of it in the meantime? If you outsource, you won't need to answer these questions. Even if the accountant assigned to your case abruptly quits, there's an entire team of qualified accountants ready to replace them. 4. Keep Your Focus on Your Business: You heard us right. When you outsource, you won't have to recruit, manage, or rehire accounting staff, or do your own accounting, ever again. It sounds like you just got a lot more time on your hands. What will you do with it? You'll do what you do best, of course. You now have all this extra time to invest in your business where you're needed the most. 5. Upscale or Downscale With Ease: Outsourced accounting is as big or as small as you need it to be. It will more easily upscale or downscale with you as needed than in-house accounting staff. There won't be any hiring or layoffs of accounting staff when your company rapidly changes size. And they don't take up any space in your office, so space restrictions won't be an issue, either. Get Outsourced Bookkeeping For Your Business: It's now plain to see that outsourced bookkeeping is the best option for any business. Outsource your bookkeeping to reap these great benefits. Get more financial tips for your smoutsourced bookkeepingall business right here. Read about six loan mistakes every business owner must avoid. Read Also: It’s All In Your Head: Do You Have The Right Mindset For Business? 3 Things To Consider When Designing A Company Logo For Your Business

How To Use AI Copywriting For Small Businesses

Today, we all live in a digital age and there exists perfect competition among various brands. So, if you want to stay ahead in this cut-throat competition, then you must opt for AI copywriting options to boost your brand image. AI copywriting tools of Addlly AI use the power of artificial intelligence and natural language processing to generate high-quality content quickly and efficiently. AI copywriting tools can help you reduce the scope of human error when writing content. It will also reduce your research time and can boost your brand image to a greater level. So, you must get through these points while meeting your objectives with ease. Different Ways To Use AI Copywriting For Small Business There are several ways you can make use of AI copywriting for your small business. Some of the key factors that you must remember here are as follows:- 1. Understand Your Brand Voice Before you seek assistance from AI copywriting tools, you must ensure that you maintain your brand personality in your writing. This can boost the scope of your brand value to a greater extent. Ensure that you follow the perfect solution from your end. Keep things in proper parity while you want to attain your goals. Ensure that you know the process that can reflect your brand voice among your target audience. Try to keep the complete process in perfect order. 2. Define Your Objectives And Target Audience You must define your objectives and goals according to the tastes and preferences of your target audience. Additionally, it can boost your brand worth to a greater extent. Ensure that you know the ways of generating traffic, driving conversions, and generating leads for your business. Without knowing the facts, you cannot reach your goals with complete ease. Try to maintain the perfect solution in this regard. Keep the complete process with absolute parity while you want to develop the application of AI copywriting tools. 3. Generate Compelling Blog Content AI copywriting tools can help you create compelling blog content and can help you increase your call to action. It can help you to establish thought leadership while you want to enhance your brand presence in the market. You should not make your selection and choices on the incorrect end. Keep the process in perfect order while getting your requirements with ease. Once you follow the perfect solution, things will become easier for you. Additionally, you can create SEO-friendly blog posts effortlessly. 4. Optimize Social Media Presence Social media platforms offer a valuable opportunity for small businesses to connect with their audience, build brand awareness, and drive engagement. AI copywriting tools can assist in creating captivating social media posts that resonate with your followers. Addlly.AI's social media post generator feature allows you to craft posts specifically tailored for platforms like LinkedIn, Facebook, Twitter, and Instagram. By providing a brief description of your desired post, the AI generates three options for you to choose from. Additionally, Addlly.AI offers free AI-generated images to accompany your social media posts, making it easier to create visually appealing content. With one click, you can post your content directly through the Addlly platform, simplifying your social media management process. 5. Create Persuasive Ad Copies Paid advertising is a powerful strategy for small businesses to reach a broader audience and drive conversions. AI copywriting tools can assist in creating persuasive ad copies that effectively promote your website and business. Addlly.AI's ad copywriter feature enables you to generate Google ad copies in just one click. By incorporating live CPC data and your main keyword, the AI creates engaging and competitive ad copies. These ad copies are designed to attract clicks and conversions, helping you optimize your advertising campaigns and maximize their effectiveness. 6. Enhance SEO Strategies Search engine optimization (SEO) is crucial for small businesses to increase their online visibility and attract organic traffic. AI copywriting tools can play a significant role in enhancing your SEO strategies. Addlly.AI incorporates a decade of SEO expertise into its AI algorithms. By generating content optimized for search engines, the tool helps you improve your website's ranking on search engine result pages (SERPs). By selecting the appropriate keywords and specifying geolocation and language preferences, you can tailor the generated content to align with your SEO goals. Additionally, Addlly.AI's SEO Blog Co-Pilot feature provides insights and recommendations to further optimize your blog posts for SEO. It suggests improvements in areas such as readability, keyword usage, meta tags, and headings, ensuring your content is well-optimized for search engines. 7. Streamline Email Marketing Campaigns Email marketing is a valuable strategy for small businesses to nurture customer relationships, drive conversions, and promote their products or services. AI copywriting tools can assist in streamlining your email marketing campaigns. Addlly.AI offers an email copywriting feature that enables you to generate persuasive and engaging email content. By providing a brief description of your email's purpose and target audience, the AI generates multiple email options for you to choose from. You can customize the content further to align with your brand's voice and add a personal touch. With Addlly.AI, creating compelling email campaigns becomes a breeze, allowing you to save time and effort while effectively communicating with your subscribers. AI Copywriting: What Is It and How It Works? Copywriting is a sophisticated technology that uses artificial intelligence to generate human-like text. It's designed to mimic how humans write, steered by the principle of natural language generation (NLG). NLG is a component of machine learning where the software learns from a vast array of datasets until it can generate meaningful sentences without human intervention. The AI analyzes past data it's been trained on, like interactions, historical responses, or pre-existing copy to develop complete sentences that communicate a desired message. This journey from raw data to high-quality copy explains the viability of AI copywriting technology for small businesses. Benefits Of AI Copywriting For Small Businesses There are several benefits of AI copywriting for small businesses that you must know at your end while reaching your goals. Keep the process in perfect order while reaching your objectives with complete ease. 1. Cost And Time Efficient An AI copywriting tool like Addlly is cost-effective and reliable, giving small businesses an edge to get the heavy lifting done in a fraction of the time. Training or retaining a professional copywriter can be expensive. With AI, you get a high level of proficiency, attention to detail, and no employee-related expenses. 2. Promoting Scalability AI copywriting offers excellent scalability, allowing small businesses to grow without worrying about the proportionate increase in content production. As an algorithm, its efficiency increases with the amount of data processed, rolling out high-quality copy in a scalable, consistent manner. 3. Foster Creativity AI copywriting isn't just about efficiencies, but also about creativity. This technology often comes with features that ignite ideas, inspiring excellent narratives, headlines, and marketing campaigns. Despite being code, AI can pull together unique and captivating copy that fosters creativity in your communication strategies. Indeed, AI copywriting is transforming the way small businesses approach their marketing content, enabling more cost-effective strategies, freeing up time, and producing high-quality copy. Final Take Away If you are a small business striving for more effective content creation, then Addlly may just be the solution. With its robust AI algorithms and vast set of features tailored for marketing, it’s got you covered. The tool is equipped to cater to a myriad of your business needs, from saving resources to penetrating new markets. AI copywriting is no longer an optional tool; it is an essential strategy that small businesses should incorporate. With Addlly, you're not just opting for an AI tool; you're choosing a partner dedicated to understanding, supporting, and accelerating your brand value. Additionals: 4 Simple And Cheap Methods To Attract More Customers Tips for ensuring your company’s customers are content with its content Your Ad Can Show To A Potential Customer When Your Targeted Language Matches

13 Things To Consider When Choosing Fonts For Sales Posts

So you're writing a sales post, or want to? You've likely already considered the content of your article, but have you considered the fonts you choose to use? You can use beyond infinity font to create very good-looking designs for your projects. If not, here are some points that might help. 1) Make Sure They're Readable This is pretty self-explanatory, and I think we're all familiar with the idea. Nobody wants to read huge blocks of text that they can't even distinguish between letters, much fewer words, and sentences. 2) Be Careful About Using Too Many Fonts, Or Really Big Ones If you've got a whole different font in every paragraph (or worse: every sentence), it's going to be a headache for your reader. It's also going to look a bit ridiculous, especially if the fonts don't fit together prettily. 3) Stick With Popular Ones You may think having an artistic license to use whatever font you like is cool, but just remember that most people will want something accessible and easy to read. As a general rule, opt for ones you'd see in a novel or news site over the kinds you'd find in a video game or comic book. 4) Fonts That Fit Together Well Look Good This is one of the most important things to consider, and it may require a bit of experimenting. There are plenty of resources out there if you want to get started with choosing text fonts. 5) Serif Vs. Sans-Serif Fonts Can Be Tricky But Can Also Add A Stylish Flair Yes, there's no such thing as 'wrong' when it comes to using fonts (except maybe the ones I've mentioned in point 3), and you can get creative with this area of your posts too! One way is to go with serif or sans-serif fonts for your entire post, but another way is to mix the two, perhaps by using a serif font for larger titles and sans-serif for smaller ones. 6) Keep In Mind That Some Might Not Be Able To Read Certain Fonts This isn't something that I've personally experienced, but some folks have trouble reading fonts that contain a lot of curves and slants, such as cursive-type ones. Not a biggie if it's just your boss or professor you're sending the post to, but if it's going out to a large audience then it might be something to keep in mind! 7) Overusing Certain Fonts Can Be Annoying I do this too sometimes-- use a font or color that I like way more than I should, resulting in my having to re-do the post later on. It's not professional looking and it's hard for readers to focus on what you're saying when they're distracted by the pretty colors and fonts. Keep this in mind if you decide to use anything aside from the ones I've mentioned. 8) Use Them Sparingly You don't want to go overboard, even if you do it by mixing serifs and sans-serif fonts or using different fonts for titles/chapter headings etc. Like I said above, even though there are no 'wrong' fonts to use, you should still keep in mind what you want the post to convey. Be consistent, but also consider giving yourself some room for spontaneity/creativity! 9) Make Sure They're All Legible And Easy On The Eyes I know this is a repeat of 1, but it's worth reiterating-- not everybody wants to read everything in Impact. There are plenty of options out there, so test them out and see which ones work best. 10) Serif Fonts Could Also Be Helpful For Certain Audiences Kinda similar to the point I mentioned above, serif fonts are often considered easier to read for larger chunks of text (like novels). It may not hurt to use a serif font in your article if you're concerned that some people might have a hard time reading it! Whether it’s serif, sans serif, or script fonts you’re looking for, CreativeMarket has it for you. 11) Make Sure The Fonts And Colors You Choose Don't Clash This can be a really difficult thing to avoid and is often more of an art than a science. I usually try to look for styles that go together but aren't necessarily matching (think pastels vs. neons). Remember that text color can also influence how easy it is to read your fonts, so try to keep that in mind as well! 12) Leave Readers With A Good Impression This is probably what you're all thinking about regarding fonts, and it's totally true- the last thing you want to do is leave your reader feeling negative about your post or article because of something as 'small' as the text! It can be really difficult to achieve this sometimes but considering these points should help ease your mind. 13) Last But Not Least: Proofread! There's nothing that screams unprofessionalism more than a few typos or random letters scattered about your post. You may think this doesn't apply to you because it seems like such a small thing, but having your post read well is just as important as how it looks! Final Note The points above are just helpful guidelines. There's nothing wrong with using fonts that don't fall into any of the categories I mentioned here; it might even be what you're going for! The take-away point is simply to consider how your readers will perceive the text, and whether it should be kept, reworded, or scrapped. Read Also: 5 Ways to Prepare for Black Friday Sales Top User Tips For Getting Started With Salesforce

How to Protect Your Business from Downtime

Expect the Unexpected:

Appreciate That It Might Sometimes Be You:

Use a Multi-Cloud Structure:

Prepare for Recovery:

Creative Marketing Strategies to Put Your Small Translation Business

Importance of Flexibility with Business Technology

Tags

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

Don’t Do the Math: 5 Reasons Outsourced Bookkeeping Services are the Right Choice for Your Business

How To Use AI Copywriting For Small Businesses

13 Things To Consider When Choosing Fonts For Sales Posts

How to Protect Your Business from Downtime

Expect the Unexpected:

Appreciate That It Might Sometimes Be You:

Use a Multi-Cloud Structure:

Prepare for Recovery:

Share this Article

Creative Marketing Strategies to Put Your Small Translation Business

Importance of Flexibility with Business Technology

Tags

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related