Role of messaging apps in enhancing a company’s market prospects

Published on: 24 May 2016 Last Updated on: 19 August 2019

Business firms are always in search of new ways in which they can enhance the user experience of their customers. After all, that is the best way to retain customers in a market that is characterized by increasing levels of competition. Apart from maintaining strong lines of communication with their customers, business houses also need to promote their brands and products in an effective way without sounding too pushy. This can be only achieved with the help of a tool that creates strong ties of communication with the end-users while at the same time provides a creative platform for brand promotion.

A messaging app is a great way to accomplish this and are light and easy to use. These apps come with numerous features that help in various tasks necessary for today’s businesses. By allowing a company to learn about the needs and preferences of their end-users, such in-app messaging tools really help to enhance the overall customer experience. The latest messaging apps are designed in such a way that they are not only convenient for day-to-day use but also perfect for keeping detailed accounts of customer conversations and transactions.

A well rounded messaging app can be used on both desktop and mobile platforms for easy customer communication at any given time from any place. Since most people prefer to stay in touch these days via their mobile phones, a good messaging app needs to be made for smooth mobile use as well. Apart from offering the option for two-way communication via chat and messaging, these apps also allow a company to send emails and push notifications to their customers to let them know about the status of their account or orders and also about a product’s latest features.

Over the last few years or so, in-app messaging tools have also gained considerable momentum as efficient email marketing tools. Email marketing is a direct form of marketing in which prospective customers send emails about products and offers that would interest them. A lot of research is carried out before sending such emails so that companies are aware of the kinds of products and services that are preferred by a specific customer.

Messaging apps allow a company to learn not only about the personal preferences of the customers they are trying to appeal to but also about their personal habits through live interactions on the messaging app and analytics from their visits to the product or website. These messaging apps, therefore, make marketing automation easier and allow a company to make efficient plans for smooth marketing campaigns.

If you are the owner of a business looking to find new ways in which you can garner customer satisfaction from your end-users, invest in a messaging app that will help you to communicate easily with them and implement effective marketing campaigns. By investing in such messaging apps, you will be able to enjoy greater ROI within a very short period of time

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Get TikTok Unblocked: How To Unblock TikTok From Anywhere?

Are you from a country or state where you do not have access to TikTok? In that case, you might be searching for a TikTok unblocked version. With hundreds of millions of mobile device downloads, the TikTok app is currently the most downloaded app in 2023. Rumors have been circulating over the past few months that the United States may outright ban the social network, joining several other nations that have already done so. Find out how to unblock TikTok if you want to continue using it. What if I tell you that you have reached the right place? That's right! In this article, I will discuss the best ways to use TikTok from anywhere in the world! So without further ado, let's get started! Is TikTok Blocked? Users of the social networking site TikTok can share short films with people all around the world. It first came to light during the Coronavirus (Covid-19) outbreak, when most nations instituted quarantine rules. The TikTok app had a sharp increase in downloads as a result of its capacity to keep users occupied at home during trying times. (Even if the app for a while got into the habit of disseminating rumors and theories regarding the pandemic.) TikTok hasn't received enough notice, even though it was the sole bright spot during those gloomy times. As a result, numerous nations, including India, have completely or openly outlawed the practice. Given that many other nations have implemented the TikTok ban that originated in India, the United States may follow suit. Given the United States well-known anti-China policies, they can withdraw the app at any time. Sadly, the American government appears to be attacking the popular short video app, which has its headquarters in China. Australia has recently heard similar calls as well. The Australian government decided against prohibiting the app in August 2020. However, that does not guarantee they won't change their thoughts afterward. Millions of consumers in those countries are definitely irritated by such bans because Facebook has been a source of entertainment. Most celebrities use the app, which has given rise to a number of rising stars. Why Has The U.S. Blocked TikTok? The Trump government tried to outlaw the social network in the US back in 2020. A federal judge thwarted the attempt. The Biden administration withdrew three of Trump's executive orders involving TikTok in June 2021, but the investigation into the company's data usage was not stopped. The No TikTok on Government Devices Act, which prohibits the app from being used on any device owned by the federal government, was signed into law by American President Joe Biden in December 2022. ByteDance's use of TikTok to snoop on journalists is being looked into by the FBI and Department of Justice. Montana is the only American state to file a lawsuit to prevent users from using the platform as of this writing. On May 18, 2023, the bill was signed into law. But the law is up against legal obstacles, such as a first-amendment lawsuit by TikTok. Additionally, as part of the No TikTok on Government Devices Act, the social media network has been fully prohibited from all U.S. government-issued devices and systems as of February 27. Here are the states that have blocked TikTok: Alabama Alaska Arizona Arkansas Florida Georgia Idaho Iowa Kansas Kentucky Louisiana Maryland Mississippi Montana Nebraska Nevada New Hampshire New Jersey North Carolina North Dakota Ohio Oklahoma South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Wisconsin Wyoming. But Things Can Get Better! Even though TikTok has been banned in several countries, the fun is still around! You can still access this social media app from anywhere. Unrestricted internet access is a fundamental human right, and there is no easier way to unblock TikTok than by using a VPN. One button press will get you there. Once you've configured a VPN on your smartphone, you won't need to worry about TikTok prohibitions! Use A VPN To Get TikTok Unblocked! The usage of TikTok has been restricted (or downright prohibited) by an increasing number of nations and governmental entities, with the Montana House of Representatives being the most recent to do so. If you're seeking the easiest approach to get around a ban, consider a VPN seriously. Thanks to these potent cybersecurity services that can conceal your real IP address and link you to a safe server in a country where TikTok is supported, you may continue to use your preferred app from anywhere in the world. The well-known cybersecurity concerns associated with TikTok use won't deter the most devoted users, though. Virtual Private Network, or VPN, is the abbreviation for a service that encrypts your internet connection and passes it through a middle server. Between your device and the content you want to view, in this case, TikTok, this server serves as a middleman. You can use a VPN connection to access apps, websites, and services that aren't available in your home country. How To Use A VPN For Unblocking TikTok? If your internet service provider is blocking access to TikTok, I have you covered! Sign up for one of the VPNs recommended below and follow the instructions below. Install the VPN app on your smartphone after downloading it. Particularly, I endorse NordVPN. Open the VPN application and choose a region in a nation where TikTok is not restricted. Link up with the VPN Launch TikTok and begin using it as usual. Can You Use A Free VPN To Unblock TikTok? There aren't many free VPN programs that I would advise using because they're secure. Our regular recommendations are Windscribe, Proton VPN, and TunnelBear; TunnelBear is the best choice for unblocking TikTok. Proton VPN only offers three free server locations, and Windscribe has a somewhat modest server list. All of Tunnelbear's servers are accessible on the free plan, although there is a 2 Gb bandwidth cap. You can use it to unblock TikTok if you only require it for occasional use and don't plan to watch a lot of videos. When seeking how to unblock TikTok, proxies will certainly pop up. Proxy servers can work around nations or institutions that have blocked the app, but they don't provide any security or privacy and might track your user data. I'd usually advise using a VPN rather than a proxy to get a new IP address. Wrapping It Up! In case you were searching for ways to get TikTok unblocked, I hope that this article has been of help to you. If there are any other queries related to the same, please let me know. All you need to do is scroll down to the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you! More Resources: Tips For Creating Engaging Storytelling Videos On Tiktok 5 Marketing Tips to Help Grow Your Business on Instagram The most downloaded app in September is China-based TikTok app

Top Apps to Help You Manage Your Money

Smart technology means better money management. There aren’t many of us who can genuinely hold up our hands and say we’re really good with money. There’s always some room for improvement. Thanks to the smartphone, what was once a rather touchy subject for many people has been simplified and upgraded. If you’re not great at budgeting, you still don’t know how to save, you’re rubbish at paying bills or constantly living in your overdraft then…there’s an app for that. It makes good sense to learn to manage you money better – it will help you avoid too much debt, and avoiding debt is a good way to keep or gain a good credit score. With a good credit score you will get the best deals on credit cards and secured loans and never again have to rely on bad credit loans for emergencies like the car breaking down. Mint The Mint app comes from the brains at Intuit who are also responsible for QuickBooks and TurboTax. It’s rated as one of the tops all in one app for money management, whatever your financial goals. The app helps you to stay on top of bills, identifying what you owe and what you can pay, and provides advice on how to spend and save better. Budgeting is easy and you can track all your spending by connecting up bank accounts and cards. Penny Artificial intelligence is the buzzword in apps right now and Penny is a prime example of just how helpful it can really be when it comes to personal finance. Download the app and you’ll have access to your own personal finance coach – Penny. Ask questions, look for solutions and she’ll even volunteer information that you didn’t know that you needed. Penny’s responses come with helpful illustrations, from graphs to GIFs, and are all based on the account information that you have synced up with the app. Wally One of the biggest challenges of money management is keeping track of what you spend. Most of us really have no idea where our money goes and why some months we seem to end up with much less than we had planned to. Wally is an app that can change all that. It’s an expense tracking app that has been designed to do all the hard work for you. Rather than manually entering expenses you can simply take photos of receipts and Wally will log and calculate everything to give you a clear idea of where you’re spending too much and where you could save. Personal Capital Despite the slightly highbrow claim to be able to “track and manage your net worth,” Personal Capital is actually an incredibly simple tool in the quest for better money management. It uses analytics to help you see what you’re worth, how you’re spending and budgeting, as well as what’s happening with any investments you have. The app also has a feature that allows you to get support from a real financial advisor about putting together a personal finance plan. Toshl Toshl’s tag line is “save money, worry less” and the app has been specifically designed to focus on the elements of personal finance that tend to cause us the most stress: expense and budget tracking. Toshl will give you a clear overview of your money and your spending habits and you can also create your own expense reports and export them to PDF or Google so that you never have to be out of touch with what’s going into – or out of – your accounts. Read also: Top 7 Free Instagram Apps To View And Enjoy Your Photos Like A Pro

Harmony In Art: Soul App And WABC Illuminate The Canvas Of Inclusivity

As winter's icy grip tightens its hold, China's well-known social app Soul App and the WABC Art Way Foundation in Shanghai took it upon themselves. They wish to kindle a heartwarming flame through a unique exhibition that envelops the season in a radiant glow. This exhibition was all about allowing children dealing with autism, known in China as "children of the stars," to flex their creative abilities and express themselves through the medium of art and colors. The collaboration between WABC and Soul App was not just to underscore the importance of kindness and patience but also to elevate public knowledge and foster a deeper sense of inclusivity toward autism. An Introduction To The Exhibition… Most of these paintings that were part of the exhibition were so much more than just regular works of art. They were extraordinary creations by remarkably talented children. In every one of these creations, each stroke of the paintbrush captured a spectrum of themes infused with the unique creativity, enthusiasm, and vigor of each young artist. And because these artworks were so extraordinary, Soul did not want to limit them to just a physical exhibition. So, the Soul App team took on the responsibility of transforming these artistic creations into a channel for change. By digitalizing these masterpieces, Soul created a collection of art-inspired merchandise. The proceeds from the sale of these products were pledged to support WABC's initiatives for autistic children. This transformative process not only amplified the impact of the children's art but also channeled the collective goodwill of the community towards a cause that transcends the canvas. The collaboration between Soul and WABC was meant to go beyond the realms of just art as well as philanthropy, and that is exactly what the event did. The exhibition not only showcased the works of these extremely talented children but also worked as a transformative bridge that allowed children with autism to communicate and connect with the world in their own special way. What Made Them Different And Unique? Each painting on display had a unique backstory, and the artistic flair of the creator brought it to life on canvas. From the stunning sunset that spread its last bit of orange glow over the seascape to the gathering of twinkling stars across the cosmic sky and the earth depicted as a colorful ball exuding energy all around, every painting was a portal into the imagination and artistic genius of the "children of the stars." Artists like Yangyang, Ah Ye, and Jielin brought together a medley of styles and stories that were as awe-inspiring as they were diverse. For instance, Jielin put her savant skills to work by painting an imaginative representation of space and time as viewed and perceived by her. While each painting was no doubt a personal narrative, it also offered an overall glimpse into the unique minds of autistic kids. So, each of these paintings contributed in its own way to building autism awareness, challenging stereotypes, and above all, fostering a more inclusive society. Held for 8 days from December 18th to 25th, the event known as "Painting Away Loneliness Fur-ever," unfolded its enchanting narrative at No.794 in Shanghai’s Julu Road. Beyond being a visual feast of artistic expressions, the exhibition became a haven, as the venue was transformed into a cozy, tranquil refuge adorned with stuffed toys and plush, soft materials. This carefully curated ambiance aimed to do more than showcase art; it sought to dissolve the barriers of loneliness, aligning seamlessly with Soul's overarching vision of a world without lonely individuals. Physical Exhibition Space While the physical exhibition space provided a tangible experience for visitors, Soul recognized the importance of extending the warmth and inclusivity of the event beyond geographical constraints. For those unable to attend in person, Soul App facilitated virtual participation by engaging in discussions under the hashtag #MeltLonelinessTogether. This online dialogue accomplished two important goals. First, it contributed to the exhibition's digital presence. Second, it echoed the collective warmth generated by the physical event. Because the physical exhibition space was embellished with fluffy decorations, ornaments, and mesmerizing plush dolls, the event became more than just a fundraiser. The environment was skillfully designed to instantly alleviate visitors' loneliness. So, the warm as well as soothing atmosphere became a space where emotional connections could flourish, further reinforcing the collaborative spirit between Soul App and WABC. What Was There For Consumers? Soul extended an invitation to its consumers to explore the online exhibition version through an assigned in-app website page. But this page too, was more than just a virtual gallery. It built a foundation on which the event itself was built, and the goals of awareness and inclusivity were met. So, it had comprehensive information about the exhibition, the painters, and of course, the exhibits. The hashtag #MeltLonelinessTogether encouraged users to both discuss and share their opinions on the exhibition, amplifying its impact on social media platforms and fostering a digital community committed to the cause. The event was a roaring success not just because it involved people coming together for an exceptional cause but also because Soul App and WABC have been collaborating for a while to increase awareness of social issues. In the past, they partnered to host a variety of events, which included: The Different Socks Day, a charity event organized to promote inclusion as well as acceptance for individuals suffering from Down Syndrome, cerebral palsy, and autopsy. The exhibition of "Special Doesn't Mean Lonely". An event for "Soul's Happy Star Home" event, The "Stars Meet Songs", was an online music party and a philanthropic event aimed at infusing adoration into the lives of the "children of the stars." The coming together of Soul and WABC was bound to be a symbiotic association with the latter committed to public advocacy and the former involved in offering young people a platform to contribute to philanthropy and make a difference in their own lives and the weaker sections of society by extending kindness to all. Established in 2016, WABC has long been associated with campaigns that were organized to raise awareness about community and public issues. Also, they have been providing no-cost art therapy to individuals with developmental disabilities and intellectual deficits. Parting Thoughts As far as Soul App is concerned, almost 80% of total users belong to Generation Z, and these youngsters are keen on engaging in charity and volunteering work. Hence, it was a given that they would be involved in causes and campaigns that matter and are meant to make a difference. So, as the app continues to encourage warmth and foster its reputation on the platform, it remains dedicated to supporting highly vulnerable communities. Through a virtual social playground that organically expands based on user creativity, Soul strives towards its vision of a world where no one feels alone. This commitment goes beyond sporadic initiatives; it has become an integral part of Soul's identity—a platform that not only facilitates connections but also nurtures a spirit of giving back. Read Also: Android App Testing: Beginner’s Guide WhatsApp Not Working: Why It Happens And How To Fix It Your Wrist, Your Chat: Setting Up WhatsApp On Apple Watch

Role of messaging apps in enhancing a company’s market prospects

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Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Get TikTok Unblocked: How To Unblock TikTok From Anywhere?

Top Apps to Help You Manage Your Money

Harmony In Art: Soul App And WABC Illuminate The Canvas Of Inclusivity

Role of messaging apps in enhancing a company’s market prospects

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Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Follow Us

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