App Development Benefits: Here’s why you should go Mobile

Published on: 31 May 2016 Last Updated on: 15 October 2024

The rapid proliferation of mobile devices has changed our lives. Right from fitness, shopping, cab-hailing, to travel, there is an app for everything. Everywhere you turn around; you’re likely to find someone using a smartphone app or tablet. Cell phones and mobile internet are affordable and easier to adopt by users from all sections of society.

2016 has already revolutionized mobile app development to new heights. The mobile apps industry has also witnessed an increasing focus on emerging technologies like cloud computing, wearables, big data, and the Internet of Things (IoT). The evolution of this industry will continue on a consistent basis.

Economies of Scale

By 2017, it’s expected that over 268 billion downloads will generate $77 billion worth of revenue. The mobile app development industry is growing at an alarming pace and there is no stopping. This is the best time for businesses to develop mobile applications. There is no dearth of expert mobile app developers. You can either hire developers dedicated for your project or outsource your project to a mobile development company. The number of skilled and experienced mobile app developers is increasing rapidly, allowing businesses to choose the best mobile app developer at affordable rates.

It is about the right time to get a mobile app according to your budget. After all, the mobile application will help take your business to the next level.

Location-Based Apps for Contextual Information

Mobile apps are all about providing the right information to the user at the right time and location. Beacon technology is revolutionizing mobile apps with its ability to bridge the gap between the offline and online worlds. This technology is all set to transform the way retailers, event managers, enterprises, and education organizations interact with users indoor.

The real focus of beacon technology depends on how applications use proximity for marketing and promotions, coupons, content delivery, catalogs, information display, in-store coupons, proximity-activated objects, people and object indoor tracking.

Wearable Devices for Increased Personalization

Wearable technology is currently in its early adoption phase. However, the launch of Apple Watch has helped the technology to go mainstream. Wearable devices are no longer limited to being a fitness device. It is about connecting devices and helping users stay healthy and live a safe life.

The wearable device can connect and communicate through cellular connectivity or through another device, such as a smartphone using Wi-Fi or Bluetooth®. Wearable devices have given mobility a different dimension altogether taking personalization to a new level.

Companies that explore the full capabilities of wearable devices in order to build apps will enhance the user experience in an unimaginable way. Such companies will stand tall. Further, the adoption of this technology at the commercial level will help businesses gain a first-mover advantage.

Forecast unit sales of wearables worldwide by category from 2014 to 2016 (in millions)

Augmented Reality

Augmented reality has completely changed the way we interact with technology and with each other. It is not limited to sci-fi technology or games. This revolutionary technology is making inroads into different business domains such as retail, travel, and education simplifying the most complex functional aspect of products. It is undoubtedly taking a mobile application to new heights.

Here are some stats to assist you to decide…

AR/VR could hit $150bn in revenue by 2020, with AR taking around $120 billion and VR $30 billion.

source: Digi-Capital

Facebook bought Oculus for $400 million in cash and $1.6 billion in stock – even though Oculus had not released a commercial product.

Source: TechCrunch

336 startups list themselves under AR on Angelist.

source: Angelist

It is Now More about Personalization

The mobile revolution is more about the empowerment of users. It is the ability to work and access information anytime, anywhere. Businesses across the globe are embracing the app personalization to drive higher user engagement levels and customer engagement.

Enterprise apps are a new way forward and can dramatically reshape the way we do business. The focus is now shifting towards enterprise apps to leverage advanced functionality in order to make most out of products and services.

Calvin is a technology enthusiast working with Hidden Brains Infotech UK – A well-known enterprise mobile application development company in the UK and likes to write about the latest mobile application trends.

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Dominant Mobile App Trends To Keep An Eye On

While many younger people see mobile apps as a fact of life, there are some older people and businesses out there who still don’t appreciate just how prevalent mobile apps are in today’s world. Quite simply: there’s no escaping them. For many businesses, developing a mobile app can be the key to connecting with previously untapped markets—but it isn’t wise to go in blind. With millions of apps available for download, it’s a good idea to brush up on some of the trends and forces that are currently dominating the world of mobile apps. In the ever-evolving landscape of dominant mobile app trends, having an edge is crucial. Utilizing an innovative Android app maker can help you stay at the forefront of these trends, ensuring your place in the dynamic world of mobile applications. Social Networks: Social networks can have an enormous impact on the success of a mobile app, if only because of sheer size: as Buffer notes, social media is one of the most effective means of reaching your target audiences because it features nearly 2.5 billion users across different platforms, and there is a plethora of data available on their likes, dislikes, and habits. Integrating social networks into your development and marketing strategy can yield great results. Social advertising allows for precisely targeted ads that find audiences based not only on demographics, but also on past behavior, interests, and previous purchases. The likelihood of your app gaining a dedicated following, of course, is higher if you can present it specifically to the demographics for which it is designed. Social networks also offer the potential for effective advertising at no cost through organic posts. The right social media strategy will increase the likelihood of audiences being exposed to your app organically, and—hopefully—spreading positive buzz themselves through their own networks. Google Play: As of early 2018, Android users are able to head to the Google Play store and choose between more than 3.8 billion apps. So, while making your app available through the Google Play store can be a primary goal during app development, learning to make your app stand out amidst all the competition can be an uphill battle. A smarter, easier way to help your target audiences find your app is to work with a developer who is not only experienced in building apps, but also in launching them. Guaraná Technologies, for example, has found success in a competitive market by ensuring that their involvement with their clients doesn’t end with the development. Visit their blog to learn more information about app development and how they work with clients to ensure that a launch strategy is fully formed and implemented in order to make the most of the app. Although launching may seem like a relatively small part of the app-making process compared to the actual coding and development, its importance can’t be understated—when you’ve got to make a name for yourself against nearly 4 billion Google Play competitors, you’d had better be putting your best foot forward. Lifestyle: Ever have trouble imagining leaving your smartphone behind when you leave the house? It’s not just you. Smartphones and, by extension, mobile apps, are rapidly changing our lifestyles. Facebook found that in 2016, Americans aged 18-34 spent more time on their mobile devices than they did watch live television—21.1 billion hours on mobile versus 19.1 billion on television. Increasingly, Millennials and young people are describing old standbys like television as too expensive or unnecessary, instead opting to view a video on their mobile devices. In fact, even when people are watching television, they’re also probably using their smartphones: the same Facebook study found that 94% of participants had a smartphone in their hand while watching television. The takeaway? Not only are mobile apps a dominant means of connecting with consumers, but it’s also worth taking into account that as lifestyles keep changing and smartphones and other devices become ever more prevalent, but mobile apps will also go from “one way to connect with customers” to “the way to connect with customers.” Trends provide a useful cheat sheet of shortcuts to mobile app success. Creating an app that maximizes engagement through social media, takes into account users’ changing lifestyles and works to stand out in crowded marketplaces like the Google Play store, which will give you a better chance at carving out a name for yourself in the world of mobile apps. Ignoring all of these trends, meanwhile, is a good way to ensure that the only phone your app reaches is your own. Read Also: 7 Reasons Why Your Business Needs A Mobile App Securing Mobile App Development With Blockchain Technology

Top Apps to Help You Manage Your Money

Smart technology means better money management. There aren’t many of us who can genuinely hold up our hands and say we’re really good with money. There’s always some room for improvement. Thanks to the smartphone, what was once a rather touchy subject for many people has been simplified and upgraded. If you’re not great at budgeting, you still don’t know how to save, you’re rubbish at paying bills or constantly living in your overdraft then…there’s an app for that. It makes good sense to learn to manage you money better – it will help you avoid too much debt, and avoiding debt is a good way to keep or gain a good credit score. With a good credit score you will get the best deals on credit cards and secured loans and never again have to rely on bad credit loans for emergencies like the car breaking down. Mint The Mint app comes from the brains at Intuit who are also responsible for QuickBooks and TurboTax. It’s rated as one of the tops all in one app for money management, whatever your financial goals. The app helps you to stay on top of bills, identifying what you owe and what you can pay, and provides advice on how to spend and save better. Budgeting is easy and you can track all your spending by connecting up bank accounts and cards. Penny Artificial intelligence is the buzzword in apps right now and Penny is a prime example of just how helpful it can really be when it comes to personal finance. Download the app and you’ll have access to your own personal finance coach – Penny. Ask questions, look for solutions and she’ll even volunteer information that you didn’t know that you needed. Penny’s responses come with helpful illustrations, from graphs to GIFs, and are all based on the account information that you have synced up with the app. Wally One of the biggest challenges of money management is keeping track of what you spend. Most of us really have no idea where our money goes and why some months we seem to end up with much less than we had planned to. Wally is an app that can change all that. It’s an expense tracking app that has been designed to do all the hard work for you. Rather than manually entering expenses you can simply take photos of receipts and Wally will log and calculate everything to give you a clear idea of where you’re spending too much and where you could save. Personal Capital Despite the slightly highbrow claim to be able to “track and manage your net worth,” Personal Capital is actually an incredibly simple tool in the quest for better money management. It uses analytics to help you see what you’re worth, how you’re spending and budgeting, as well as what’s happening with any investments you have. The app also has a feature that allows you to get support from a real financial advisor about putting together a personal finance plan. Toshl Toshl’s tag line is “save money, worry less” and the app has been specifically designed to focus on the elements of personal finance that tend to cause us the most stress: expense and budget tracking. Toshl will give you a clear overview of your money and your spending habits and you can also create your own expense reports and export them to PDF or Google so that you never have to be out of touch with what’s going into – or out of – your accounts. Read also: Top 7 Free Instagram Apps To View And Enjoy Your Photos Like A Pro

Brief Mobile Trading Apps Comparison

Mobile trading apps represent a great complementary tool to the web-based trading platforms and other financial portals. There are more than 40% of all traders at a global scale using mobile trading platforms on a constant basis. The quality of these apps could have a significant impact on a trader’s performance. This is the reason we will make a brief comparison of some of the most popular ones. No trader can afford to be glued to his laptop or computer screen at all times. Most people are on the go, working with clients, going to meetings, traveling half their days and so on. This is where Mobile Trading Apps have become such lifesaver. They are important not only for people who are working as brokers but also for normal human beings. Saxo Bank Mobile App: A Danish investment bank, providing online trading and investments for retail and corporate clients, Saxo Bank is currently one of the most popular choices among traders. Its mobile trading had been developed inside the company, available both for Android and iOS free of charge and it is also one of the most appreciated mobile platforms on the web. Among its main functions, we should mention trade execution and order management, portfolio management, chart analysis, and portfolio performance indicators. Some of its strengths are good search function, a great variety of order types, price alerts, order confirmation, and a user-friendly interface. Two of the weak points of the Saxo Bank mobile app are no fundamental data and no two-step authentication login. Find Mobile App: Although developed by a relatively-new brokerage company, the FINQ mobile trading platform is being used by 70% of the company’s clients. Finq.com is a growing online broker in the Asian markets and one of the reasons for that has to do with its proprietary platform, both Web-based and mobile. The mobile trading app offers access to the full functionalities of any real account, with features like account verification, deposit, and withdrawals, seen with very few other companies. Customer support, Traders Trend Bar, and Trending Now asset list are just a few of the features that are available in the app. Finq.com clients also have access to all the 2,100+ assets available for trading using the mobile app. Robinhood Mobile App: One of the companies that optimized its services for millennials, Robinhood has an intuitive and well-designed mobile trading platform available for its clients, with additional security features like using fingerprint sensors for accessing the app. Among its main features, we could mention trade execution and order management, market information about the assets, watchlist, interactive charts, and fundamental information. It stands out when it comes to the user interface and login authentication methods + price alerts and order confirmation. The main downside of the Robinhood platform has to do with the basic interactive charts. Conclusion: A Mobile Trading App helps ease the understanding of the market and encourages quick decision-making. Sometimes a deal needs fast reaction times. Reacting now and one hour later could means loss of millions. This is why you always need to be on the go when it comes to the market. Read Also: What To Expect When You Become A Forex Trader Dominant Mobile App Trends To Keep An Eye On Two Trusted Forex Robots In 2019 And Beyond

App Development Benefits: Here’s why you should go Mobile

Economies of Scale

Location-Based Apps for Contextual Information

Wearable Devices for Increased Personalization

Forecast unit sales of wearables worldwide by category from 2014 to 2016 (in millions)

Augmented Reality

It is Now More about Personalization

Role of messaging apps in enhancing a company’s market prospects

8 Incredible Tricks That You Didn’t Know Your iPhone Can Perform

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

Dominant Mobile App Trends To Keep An Eye On

Top Apps to Help You Manage Your Money

Brief Mobile Trading Apps Comparison

App Development Benefits: Here’s why you should go Mobile

Economies of Scale

Location-Based Apps for Contextual Information

Wearable Devices for Increased Personalization

Forecast unit sales of wearables worldwide by category from 2014 to 2016 (in millions)

Augmented Reality

It is Now More about Personalization

Share this Article

Role of messaging apps in enhancing a company’s market prospects

8 Incredible Tricks That You Didn’t Know Your iPhone Can Perform

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related