Role of messaging apps in enhancing a company’s market prospects

Published on: 24 May 2016 Last Updated on: 19 August 2019
Messaging apps

Business firms are always in search of new ways in which they can enhance the user experience of their customers. After all, that is the best way to retain customers in a market that is characterized by increasing levels of competition. Apart from maintaining strong lines of communication with their customers, business houses also need to promote their brands and products in an effective way without sounding too pushy. This can be only achieved with the help of a tool that creates strong ties of communication with the end-users while at the same time provides a creative platform for brand promotion.

A messaging app is a great way to accomplish this and are light and easy to use. These apps come with numerous features that help in various tasks necessary for today’s businesses. By allowing a company to learn about the needs and preferences of their end-users, such in-app messaging tools really help to enhance the overall customer experience. The latest messaging apps are designed in such a way that they are not only convenient for day-to-day use but also perfect for keeping detailed accounts of customer conversations and transactions.

A well rounded messaging app can be used on both desktop and mobile platforms for easy customer communication at any given time from any place. Since most people prefer to stay in touch these days via their mobile phones, a good messaging app needs to be made for smooth mobile use as well. Apart from offering the option for two-way communication via chat and messaging, these apps also allow a company to send emails and push notifications to their customers to let them know about the status of their account or orders and also about a product’s latest features.

Over the last few years or so, in-app messaging tools have also gained considerable momentum as efficient email marketing tools. Email marketing is a direct form of marketing in which prospective customers send emails about products and offers that would interest them. A lot of research is carried out before sending such emails so that companies are aware of the kinds of products and services that are preferred by a specific customer.

Messaging apps allow a company to learn not only about the personal preferences of the customers they are trying to appeal to but also about their personal habits through live interactions on the messaging app and analytics from their visits to the product or website. These messaging apps, therefore, make marketing automation easier and allow a company to make efficient plans for smooth marketing campaigns.

If you are the owner of a business looking to find new ways in which you can garner customer satisfaction from your end-users, invest in a messaging app that will help you to communicate easily with them and implement effective marketing campaigns. By investing in such messaging apps, you will be able to enjoy greater ROI within a very short period of time

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Your Wrist, Your Chat: Setting Up WhatsApp On Apple Watch

This article describes how to send and receive texts on an Apple Watch and receive notifications from WhatsApp. The guidelines pertain to WhatsApp on iPhones running iOS 9 or later. There isn't an official WhatsApp app for Apple Watch. That means you're limited to the essential few features. You can reply by selecting from a list of short, easy responses and getting message notifications on your Apple Watch. Here is how you can set up WhatsApp on Apple Watch. Overview    You may now respond to WhatsApp messages using your Apple Watch. Furthermore, the watch provides you with three other reply options so you can respond to messages fast. It can be done even without using any words if you'd like. You can write whatever message you want right onto your Apple Watch's screen. To respond to a message, choose the "Scribble" menu item. We can now write on the screen by constantly sketching the letters on the area that is faintly dotted. Emoji responses are the second choice. Emojis are becoming popular more and more every day. In order to respond to the message, you can also use Siri and your voice. To narrate the message you want to send, click the microphone icon. With the "What's Up" app, you can launch WhatsApp right from your wrist. In real-time, it displays the previous 20 chats you had on the messaging app. Thus, this is definitely the choice you were searching for. Especially if you want to strike up a discussion with someone you talk to on a regular basis. The Apple Watch is the ideal friend, particularly when it comes to handling notifications. Additionally, you have the ability to customize your workouts if you're an avid sports fan. How To Set Up Notifications For WhatsApp On Apple Watch?   This is how to set your Apple Watch to get notifications from WhatsApp Messenger. On your iPhone, open Settings. Go to Notifications. Scroll down and select WhatsApp. Enabling notifications is the first step towards reading and responding to all of your messages on WhatsApp from your Apple Watch. Locate the 'My Watch' option in the Watch app on your iPhone to accomplish this. Proceed to 'Notifications,' type in 'WhatsApp,' then tap 'Activate.' You will now receive notifications from WhatsApp on your Apple Watch as well as your iPhone. Use Chatify   Chatify allows you to wear WhatsApp around your wrist. Send and receive WhatsApp messages, see when contacts are writing back, listen to audio messages, view emoticons and stickers, and view chat photos. With Chatify Premium, a $4.99 subscription can unlock more features like quicker download speeds and enhanced search capabilities. Make sure your Apple Watch is successfully synced with your iPhone. It must be updated to the most recent version before setting up Chatify on your wearable. Firstly, open WhatsApp on your iPhone and log in. 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It is functional despite being somewhat small, particularly if you have a 41mm Apple Watch. How To Send Messages    It is not possible to send messages directly from your Apple Watch without using a third-party app. While there are a number available, WatchChat2 is currently our favorite. It comes in both a free and paid version, with the $2.99 fee required to access the full features.   You can browse and respond to WhatsApp messages, as well as view images and videos, with this easy-to-use software. It is easy to install and use, just follow these steps: Using an iPhone, Navigate to the App Store using the Watch app. Look up and get WatchChat2 Open the app on your Apple Watch after it has been downloaded. Go to Settings, the WhatsApp Web, and Scan the QR Code after opening WhatsApp on your iPhone. After you scan the code on the Apple Watch, the two should now be linked Why Is There No WhatsApp On Apple Watch?   It would seem obvious at first that Meta, the company that owns WhatsApp (formerly known as Facebook), would want the most popular messaging app on the most popular timepiece in the world. However, Meta most likely won't create a WhatsApp app anytime soon for a number of reasons. First, given that WhatsApp is currently ranked second only to Facebook and YouTube in the world's most popular social networks. It definitely doesn't require a wearable app, according to Meta. When Facebook acquired WhatsApp, it was probably thinking about the expense and concluded it wasn't worth it. Wrapping Up   Remember that you must keep this third-party program updated to make sure the functionality is up to standard. Though it may not be ideal it is the best method to reply to messages while on the go. There are no speculations of a WhatsApp Apple Watch app arriving any time soon either. 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Looking To Control The Screen Time Of Your Kids?

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