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2 Easy Steps to Change YouTube Channel Name Without Changing the Gmail Name
YouTube is always a platform of possibilities, and with it, you will be able to do so many things. So many people aspire to change their YouTube channel name without necessarily having to change their Gmail names. You can learn to change YouTube channel name with this article. Well, this will be possible only if you will observe the right steps aimed at making sure the process becomes a success. You may want to know how to change the YouTube name because of so many reasons. Whatever the reasons you will be having the process of changing the name of your YouTube channel will be inevitable at some point in your life with YouTube. Do you know how to change youtube channel name? You might be probably wondering and how exactly is it possible to change your YouTube channel name and remain with the same Gmail name. If that will be the case with you, consider the following steps on how to change YouTube name. The Easy Steps To Follow and Change YouTube Channel Name: Make Sure To Sign In To Your This will be the first step you will have to undertake when seeking to change YouTube channel name. However, if you will be signed in to Gmail or probably another google account, this step will not be mandatory to you. You will skip it should you wish to do so. If you are already signed to YouTube using either google or Gmail, you will be able to spot a YouTube profile picture in the corner of your screen. Move To Your Channel Settings After successfully logging into your YouTube channel you will then need to click on the YouTube channel icon. From your screen, you will be able to see the YouTube channel icon on top of your screen whether you will be using a computer or even on your handset. On the icon, you will have to scroll down until you get to the settings option, which is always on the lower part of the possibilities. Change Your YouTube Name The design of google products is in such a way that YouTube Gmail and many other google accounts share the same account. As a result, any attempts to change the YouTube name of the channel will also see you automatically change the name of your Gmail account and other related accounts. However, it will be possible for you to change the name of your YouTube channel while at the same time retain the title of your Gmail account. You will only do those through the creation of a brand account. After creating the brand account, you will need to link your YouTube channel to the brand account. The role of a brand account is always for business purposes. With a brand account, you will access to various managers. Enter Your Preferred YouTube Channel Name After creating your YouTube brand account, you will now need to give your new YouTube channel a new name. When creating a YouTube name, you will also have to observe some factors to make sure you get the best results with the name. For instance, it will not be right for you to change the YouTube name before the right time. Don’t try out anything experimental with your YouTube name. Only change the name when you will be sure and choose a name that will perfectly serve your business. Also, when creating a name for your brand, always make sure you create a name that will be much closer to your brand. The name you offer should in some ways appears to be clarifying or teasing people about what your business does. If you are carrying out a rebrand, also you will have to make sure you don’t create a name that will be so distinct from your previous brand name. While creating a new name for your YouTube channel, you will also need to be more careful not to build a name that will be so complicated. For instance, don’t include o many numbers in the name you will create. According to research, people find a bit harder to remember numbers compared to ordinary words. For the best and more YouTube views you will have to create a much shorter name which will be very easy for people to remember. Lastly, when creating a name for your YouTube channel, don’t create a name that will only appear to limit people to videos. Try and create an all-round YouTube name. If the channel name you will choose for your YouTube channel will be multiple names, you will have to split the names into. You will have to create the first name and finally, the last name. After creating the two names, you will be able to see a notification from google notifying you of the success of your procedure. Clicking On The Change Your YouTube Channel Option Once you complete entering the new name you would like your YouTube channel to have and confirming that the name will be in the order that you would like to have it you should now move on and click the ok button completing the whole process. Complete The Process Immediately after filing the names in the right places, you will see the option of ok, which will allow you to complete the whole process. However, it will be vital for you to double-check the complete details of your names before clicking ok. You will have to know that changing your YouTube channel name might have both negative and positive effects on your YouTube channel depending on how you do it. For the best results, you will have to choose the best names that will reflect either your business brand vision or if not, that then try to talk a bit about the details of your business. Sometimes it might take you much longer too before seeing the new changes on your YouTube channel. Always wait to see the latest changes before moving on to any other procedures. Conclusion The process of changing the YouTube channel without necessarily having to change the name of the Gmail will always come with some hardship. If you wish to know how to change YouTube channel name, make sure you take the process carefully. The steps listed below will guide you during this process to make sure you get everything entirely right. Follow them keenly, and you will end up with the best results. Read Also: VidPaw Online Downloader Review: Best YouTube To MP3 Converter For Free How To Download Music From YouTube Is It Safe To Buy Youtube Views?
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7 Benefits of a Daily At-Home Yoga Practice
An ancient art that is over 5000 years old is once again gaining worldwide popularity. Yoga, the art of science and wellness that was given to the world by India has gained a massive following in advanced western countries. It is an art and science that pushes human beings to go back to their roots and look within to find solutions to problems. Yoga is an all-inclusive model of development for both, mental as well as physical well-being. If you are someone that is familiar with Yoga or has been struggling with mental health issues, you would have heard about the term- Cortisol. This is a hormone that leads to negative thoughts, insecurities, and stress. This is the ‘Stress Hormone’. Science has shown that practicing Yoga for as little as fifteen minutes a day can help reduce the amount of Cortisol that is secreted by your brain. In this article, we look at the seven benefits of a daily at-home yoga practice. We speak to leading experts at a black owned yoga studio and requested them to help us come up with the list of benefits. Yoga: A Proven Ancient Science or something simply concocted out of thin air? First things first. Before we get to the list of benefits, let us try and address an issue that critics of Yoga have been vehemently espousing for many years. The first mention of Yoga as a form of health and wellness can be found in ancient texts that are over five thousand years old. The evidence of Yoga has been documented by academicians and historians in the Harappan and Indus Valley civilizations. It has for the last few decades helped millions over the world deal with the following issues- Combat stresses, anxiety, and depression. Build better health of internal organs. Create a Positive Outlook towards life. Improve Focus, Attention, and Concentration. Strengthen the Core and Muscles and Joints. In short, Yoga has nothing but positive effects on the human body. It is a breathing exercise, meditation, and physical regimen all built into one. List of 7 Benefits of a Daily At-Home Yoga Practice: 1. The Greatest Asset to Fight Mental Health Issues- Most medical experts point out that the breathing exercises that are a major part of Yoga help relieve tensions, stresses, and anxieties. This helps ward off negative energies, creates positive thoughts, and diminishes the hormone Cortisol production. Practicing Yoga for 15 minutes a day can be the best bet to fight and prevent mental health issues from emerging. 2. Builds Core Strength and Improves Flexibility- A lot of Yoga is improving the core strength of your body. This is not some muscle like a bicep or triceps. The closest you can start to compare this with the Shaolin Monks and their level of mental toughness. The flexible nature of the exercises when doing Yoga can help in muscle strengthening, conditioning, and improving joints and other connective tissues’ health. 3. Helps in Improving Digestion and Food Absorption- Stress is a major factor that affects digestion. IBS or Irritable Bowel Syndrome is something that a majority of professionals face. Doing Yoga regularly can help improve the digestion system of the body. It can help in the positive absorption of food, minerals, and vitamins into the body. Just fifteen minutes of regular Yoga can help achieve a lot in this regard. 4. Lead to Weight Reduction in Obese Individuals- Obesity is one of the most dangerous illnesses currently affecting western developed countries. While going for strict diet regimens and sweating it out at the gym are options, Yoga should be tried as a great alternative strategy. Studies and trials have shown that Yoga through controlling the brain and the body can help in weight reduction in a major way. 5. Helps in Boosting Energy Levels within the Body- I am sure most of us have felt out of breath and energy even after waking up from an entire night of sleep. When you start doing Yoga, you will realize that your energy levels are always at an optimum. The reason for the same is that Yoga helps create energy by channeling positivity from the brain and the body. This helps boost productivity and help in success. 6. Improves Sleeping Patterns and Counters Insomnia- Insomnia is a clear and pressing issue of our times. Poor mental health is one of the major factors that trigger insomnia. With Yoga, you will be able to improve the sleeping patterns. Yoga is based heavily on breathing exercises. With the right flow of oxygen into the body, sleep gets positively impacted. The clear mind and brain also help massively. 7. Wards off Diseases and Infections and help stay healthy- Yoga has been found to have a lot of positive effects in strengthening the Immune System of the body. It can help one stay healthy and ward off normal infections and diseases. At the end of the day falling ill is a function of a weak immune system. Regularly doing Yoga can help an individual to stay healthy for long periods and avoid falling sick all the time. The Final Word: You do not have to slog countless hours in a yoga studio to enjoy all the benefits that have been listed above. All you need to do is find an expert practitioner that understands your issues and can devise a Yoga regimen that best suits you. The key is to be regular when it comes to Yoga. You cannot expect immediate results. It is slow, yet the detailed process that is more a way of living than a quick fix solution. With the Coronavirus pandemic causing everyone to stay indoors, the best Yoga centers are coming up with at-home sessions that you can safely do and enjoy from the comfort and safety of your home. All you need to do is fix a session, join it via a Zoom link and follow what the trainers are doing. This is a simple and effective way to stay in tune with Yoga in the changed situation we are living in. Read Also: How To Live Healthily Even If You Have A Full-Time Job 5 Ways To Deal With Your Insomnia Are You Wondering About The Risk Factors For Depression? Effects of Anxiety on Heart Disease
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How To Fix Audio Renderer Error In Windows 10
Are you getting an “audio renderer error, please restart your computer” error message in your Windows 10 system? In case you still have not restarted your computer, then you can start by clearing your browser cache. And then restart your computer. If the audio renderer error on YouTube still persists, there are several other tactics or troubleshooting steps that you can try to eliminate this issue. Causes Of Audio Renderer Errors Here are different reasons why you might face audio renderer Errors – Driver Issues One of the reasons why you face audio renderer errors is because the driver is getting corrupted or outdated. When the drivers aren’t working properly, it can cause communication errors Between the hardware and the operating system. Most users report that updating the drivers or rolling them back often resolves the issue. Hardware Conflicts Hardware complex can also cause the audio devices to Trigger these errors. Got example would be when a computer has both the headphones and the speakers connected. This can cause a struggle within the computer to determine which device should deliver the output. In this case, it's best to disconnect one of the devices. Software Conflicts The software conflicts in the computer can also interfere with the audio playback. This happens when the web computer has installed different extensions or third-party audio and has enhancement tools. Sometimes, the system updates also in advertently affect the audio setting, causing conflict within the software and audio rendering processes. Updating Windows Operating System Sometimes, updating the Windows operating system can also disturb the existing audio on the favorite configuration, leading to audio issues. In many cases, it's best to check if the audio is working after major operating system updates. Corrupted Systems Corrupted system files can also lead to audio-rendered errors. It's best to run system file checks for or troubleshoot utilities to identify and solve these issues. Fixing Audio Renderer Error In Windows 10 Here are the ways to techniques that will help you fix the YouTube audio renderer error in Windows 10. If you are getting no sound on YouTube Windows 10, you should definitely try these steps and check whether the issue is solved or staying. 1. Replug Or Unplug The Sound Device In case you have any external wired audio device connected with your system, like a pair of earphones, headphones, or speakers, then unplug the device and start the youtube video. If the audio is playing, then connect the device again and check for the issue. Sometimes, when you connect too many external devices to your computer, this audio renderer error may occur. At that time, connect only the default audio device and disconnect the rest to solve the issue. If this error is still showing, try the next suggestion. 2. Close The Audio Mixing programs Audio mixing programs, like Mixcraft, often take exclusive control of your system’s audio drivers and prevent your browser from using them. In case you have a program like this, and it is running in the background before you start watching Youtube, completely exit the program. On the other hand, you also can prevent those programs from taking control of your audio devices. For example, let’s go through the steps for Mixcraft. Open File. Go to Preferences. Go to Sound Device. Search for Exclusive Mode. Now, uncheck the box or turn off the switch. 3. Disable And Enable Sound Devices While trying to fic audio renderer error in Windows 10, you can disable and then again enable sound devices to fix the issue. Here are the steps to do that. Right-click on the Start Button. Now select the Device Manager. Expand the option Audio inputs and outputs. Now, right-click on your default audio device name. Suppose you are unable to figure out where to click, as there are a lot of options. Right-click on the volume icon. Choose Disable device. Select the Yes option to confirm. Again, right-click the Audio device. Now, Enable the device. 4. Run The Audio Troubleshooter Now you have done with the three fixing techniques, but the audio renderer error is still there. You can try to fix the issue by using the audio troubleshooter in your Windows 10 system. It will not only be able to detect the underlying problems but also help to fix the issue. Follow the below steps to do that. Open the Start menu. Now, type troubleshoot settings. Now select Open. Select the option named Additional Troubleshooters. Select Playing Audio. Now select Run the troubleshooter. Now follow the on-screen suggestions or instructions to solve the issue of the YouTube sound cutting out. 5. Rollback Audio Drivers Are you facing the audio renderer error just after updating any sound card or audio playback device-related driver? If yes, then try rolling them back. But in case there is no update, you can not try to roll back them. Audio Playback Device Right-click the Start button. Select Device Manager. Expand the option Audio inputs and outputs. Now, right-click on your default audio device name. Choose Properties. Switch to the tab named Driver. Now select Roll Back Driver. Audio Card Drivers Open the Device Manager. Expand the options for Sound, videos, and game controllers. Right-click on the Audio card driver. Now select Properties. Switch to the tab named Driver. Then Select Roll Back Driver. In case you are multiple audio drivers, repeat steps 2 to 4. 6. Update Audio Drivers What if you can not rollback your audio drivers to fix the audio renderer error issue? You can try updating them instead. Audio Playback Device Right-click the Start button. Select Device Manager. Expand the option Audio inputs and outputs. Right-click on the default output device. Choose the Update driver. Select the option named Search automatically for drivers. Now apply the last driver updates if you get the option. Audio Card Drivers Open Device Manager. Expand the option Sound, videos and game controllers. Right-click on the Sound card driver. Select the Update Driver. In case you see multiple devices, repeat the third and fourth steps. 7. Update Windows 10 An outdated system often becomes the reason for many technical glitches and abnormalities to crop up. Updating your Windows 10 may eliminate the audio renderer error. So, update it now. Open the Start menu. Now type there Windows Update. Hit Enter. Now select Check for updates. If any update is available, install it. Just below the Check for Updates option, there will be another option named Optional Updates. Select it in order to install any updates related to audio. Update Web Browser An outdated web browser can also be the main reason behind audio renderer errors. Though popular web browsers such as Firefox and Chrome are designed for automatic updates, there is no harm in double-checking. And if there is, any update is available. Install it. 8. Disable Hardware Acceleration Hardware acceleration is used by your browser in order to speed up things. But this feature also can cause audio renderer errors in Windows 10. So, you can disable hardware acceleration to avoid this issue. Google Chrome Open the Chrome menu. Select Settings. Expand Advanced. Choose System. Search for Use hardware acceleration when available. Turn the switch off. Mozilla Firefox Open the Firefox menu. Select Settings. Scroll the General tab down. Search for the Performance section. Search for Use hardware acceleration when available. Uncheck the box. Final Tips All the tactics that are mentioned above are more than enough to solve the audio renderer error in Windows 10. But if it persists, you also can update the bios and check whether the issue is solved or not. If you have any other technique to solve this issue, you can share that with our readers. Read Also: How Many Jobs Are Available In Real Estate Investment Trusts? 2021 How to Download Game Of Thrones Putlocker Online for Free? How to Plant Grass Seed on Hard Dirt? – Latest Update 2021
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A Beginner’s Guide To Feminist Jewelry In 2021 By Leading Experts
When it comes to understanding feminism, we should start by understanding the history behind it all. You see not quite long ago, women even in advanced western developed and democratic countries were denied voting rights. In the UK, women could not initiate divorce proceedings. If they tried to argue for their rights as human beings, they would get beaten up or sexually exploited to keep their mouth shut. While cases of exploitation still abound, the fight led by feminism has led to developments in inequality between men and women. In this article, we look at one interesting topic of discussion that has come up in recent times- Feminist Jewelry. We speak to leading experts from Vogue to the Huff Post to try and understand what feminist jewelry is all about. Before we go to the jewelry bit, let us first try to look at the concept of Feminism itself. We will then proceed to understand the relationship between feminism and jewelry. Feminism: Meaning and Definition Many people and groups misinterpret feminism as the domination of women over men. This is a gross misinterpretation. In reality, feminism stands for the fight to guarantee equal rights for both men and women in different societal roles. These societal roles are both in the real of personal as well as the professional domain. Feminism then in the modern world is all about ‘freedom’. The freedom to take any partner with or without marriage, the freedom to practice or not practice a particular profession, and the freedom to have or not have kids. While you might read the above and think that this is all but natural, women have to struggle for countless decades and even centuries to reach where they were. While Sheryl Sandberg, Angela Merkel, or Indra Nooyi are leading the biggest companies and nations, their path was laid down by their ancestors decades ago. Feminism and Jewelry: The Connection between the two Again, to understand the modern connection and relationship between feminism and jewelry, we have to take help from history. In the ancient period, chastity, barrenness, simplicity, and virginity were concepts associated with good character women. Jewelry was seen as something that courtesans and lose women would flaunt. This was because wearing jewelry could draw the attention of the male gaze to the neck, wrist, and face of the woman. This was something that was considered to being overtly sexual. Good character women were supposedly prohibited from wearing jewelry for the fear of attracting the sexual male gaze. However, women that owned jewelry would fault it as a symbol of their economic prosperity and value. They took great pride in showcasing heavy diamonds and considering them to be status symbols that showed their freedom and strength. The earliest markers of feminism were sown during the period. This is why jewelry has always been intrinsically tied to the struggle and movement of feminism historically. Almost all historical traditions have showcased jewelry wearing women as lose and of questionable character. List of 5 Important Things Feminist Jewelry helps Women with In this section, we look at five important markers that have come to be associated with feminist jewelry in 2021. 1. The Freedom of Expression- For women, jewelry is a medium of expression. Just like your normal clothes or your watch can say a lot about who you are, jewelry too can have the same effect. This is why you see terms like ‘Boss Lady’, ‘Fearless’, ‘Queen’, ‘Slay’, and others being used in feminist jewelry. For women, this becomes a tool for expressing who they are and what they feel. 2. Sign of Financial Independence- The obvious that comes with owning and flaunting expensive jewelry is that ‘I can afford it.’ This means that financial freedom and independence are important in feminism. The struggle to earn livelihoods and get equal pay for equal work is one of the foundations of the feminist movement. Somebody independent has a strong personality in the world. 3. Drives home the point- I am a Woman- While wearing jewelry has picked up in men, the same is nowhere close to the use by women. Women understand jewelry. They equate jewelry as being something of a performance. The weight it has on the body, the sound it makes, is all something that women love. The fight for feminism is entrenched in the fact that it is centered around women. 4. A Conversation Starter in more ways than one- Every single time a woman does something different and away from the norm, someone or the other will try to point it out. Wearing feminist jewelry that is statement pieces can become a great conversation started to educate someone on what feminism is all about. Almost all of us have some or the other wrong notions about feminism. 5. Support to Feminist Artists and Companies- There are a very definite set of individuals and companies that create feminist jewelry. Like the movement, they have dared to walk against the tide of things. By buying such statement pieces from these individual artists and companies, the struggle around espousing feminism to the world continues. Supporting one another is the key to strengthening the movement. The Bottom Line: Women are crossing every male-dominated bastion and performing at the highest levels. Whether it is the sciences, technology, or the corporate world, they are proving their worth in the best possible fashion. Read Also: Hottest Trends In Diamond Jewelry How to Choose the Right Jewelry for Any Outfit Style Spot: Meghan Markle’s Jewelry Game
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How Do I Know If I Have A Valid Hernia Mesh Case?
Medical lawsuits are particularly hard to win since they need a lot of time to settle. Hernia mesh lawsuits are one of the most common lawsuits in court. Yes, it is shocking, but it is quite common. An expert attorney can build a fairly air-tight case against the company or the doctor with the right evidence. If you are a patient looking for reasons for a reason for this hernia mesh lawsuit, the following points might convince you to do so: 1. Health Issues The reason you went for a hernia mesh procedure was to cure your medical issue. Therefore, if it deteriorates your health further, then it is enough reason for a lawsuit. Complications arising from hernia mesh are more common than you think. For example, if there is a lack of proper attention, they can compromise your health. Usually, when mesh malfunctions, it causes infection and damage to other organs which can be serious for the patient. If there is no medical attention on time, it can cause life-threatening internal injuries. This factor alone should be enough to file a lawsuit. 2. Monetary Losses The primary purpose of any lawsuit is to look for fair compensation for all the plaintiff’s losses. Hernia mesh lawsuits are no different; the main reason behind filing this lawsuit is to receive financial compensation for the aggrieved party. These losses can be related to diminishing income, medical and pharmaceutical expenses, transportation charges, and any other cost related to it. Since the cure will add to the expense of the surgery, filing a claim to recover these expenses becomes a very valid reason to file a hernia mesh lawsuit. 3. Manufacturing Fault Believe it or not; despite being approved by the FDA, many hernias mesh fails because of a manufacturing fault. These the patient either doesn't know about these faults or are many doctors and company completely ignore it. Such negligence in a medical procedure can result in serious future injuries or loss of life. If you have suffered physical and emotional pain due to this oversight, you can file a lawsuit. Contact your attorney, and he/she will do the rest. 4. Physicians Fault Meshes don’t fail exclusively due to a manufacturing fault; sometimes, it’s the doctor who is to be blamed. A negligent doctor might put it in the wrong position or not stitch the wound properly. As you can imagine, it is a recipe for future disasters. If you realize that all your suffering is because of your doctor, then filing a lawsuit is important. You can analyze this by analyzing the doctor’s history or studying more about the mesh manufacturer. If the manufacturer's hernia mesh has a high success rate, your doctor might be at fault. 5. Labeling Error Mesh manufacturers know of all the complications that can occur when using their products. However, if they fail to mention them on their labels and packing, it can be a very good reason to file a lawsuit against them. What Are The Risks Of Not Filing A Hernia Mesh Claim If you’ve suffered complications from a hernia mesh implant, wondering if it’s worth filing a lawsuit. It can seem daunting to take legal action, but the risks of not filing a hernia mesh lawsuit are significant both to your health and your financial security. Possible Long-Term Health Issues First and foremost, failing to file a hernia mesh claim could mean missing out on the chance to obtain compensation for ongoing medical problems caused by the implant. Infections, bowel obstructions, and damage to other organs are only a few potential problems with hernia mesh failure. These issues can become increasingly worse over time if not sufficiently treated, further jeopardizing your health. Filing a claim ensures that you can seek damages related to subsequent surgeries or other medical treatment you may require down the line. Financial Hardship Another risk of not filing a claim is the financial strain that could come from mounting medical bills. If your hernia mesh has malfunctioned, you could face costly procedures, hospital stays, and continuous doctor visits. Without compensation, you’re left to pay for these out-of-pocket expenses, which can quickly add up. Even if your insurance covers part of the cost, you’re still likely to face co-pays, deductibles, and other related expenses. Filing a hernia mesh claim could help you recover these financial losses. Loss of Legal Rights By not filing a claim you may be giving up your rights. Most hernia mesh lawsuits will have a statute of limitations that you need to file by or else it is too late. If time runs out on you, then there’s nothing more you can do but miss out on compensation for all the pain and suffering, medical bills, and lost wages. There can also be emotional effects of such injury as well. It’s frustrating and stressful to know that you’re suffering because of someone else’s negligence. Filing a claim can help you feel empowered as you make the responsible parties pay for what they’ve done to you. No Chance of Compensation Lastly, one of the biggest risks of not filing a hernia mesh claim is that you could potentially miss out on the compensation you are owed. When you file a lawsuit, you could recover compensation for medical bills and wage loss, as well as damages associated with your pain and suffering. Therefore, if you're experiencing problems related to a hernia mesh implant, don't take chances with your health or finances. Immediately file a claim today! Read Also: Hagen Rosskopf Explain What to Look for in a Personal Injury Attorney Few Reasons Why You Deserve To Hire A Personal Injury Lawyer Florida Car Accident Lawyer: The Ultimate Approach to Winning Car Accident Cases
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New To Real Estate? Here Is How You Can Improve Your Lead Generation
For starters, the term “the best” is a wide term. One could think of a quality that can sustain them as a solo agent. While others might think of lesser quality with a lot more quantity for a real estate team. You will have to define what you best real estate seller leads for your real estate lead generation. Social Media Real Estate Seller Leads Social media is a great platform to generate real estate leads. These real estate leads will typically end up costing you less money per lead than other sources. The reason is simple. These leads have a strong call to action in all sought of potential seller. They might be three years out. Or, looking to sell their home now and needing a real estate agent to help them now. In short, these ads are like billboards right in front of you with a strong call to action. Hence, it is important to have a good ability for the potential lead who was not even looking for information prior to seeing your ad. With just one click, they are on your home valuation landing page, giving you their contact information. Cold Calling FSBO, Expired Listings, And Cancelled Listings Real estate agents who specialize in cold calling are the toughest of the toughest real estate agents. The cost to dial these real estate leads is very inexpensive. However, the fight must be in the real estate agent to survive in this lead source. They are going up against other extremely skilled real estate agents. The one who has mastered the scripts and rebuttals to win in the cold-calling arena. Once you have mastered your expired listings scripts and rebuttals. For example, you need to book your appointment usually within one to two hours to be at their property fully ready to list it. If not, I assure you that other real estate agents will beat you out time after time. Google Real Estate Seller Leads When you are looking for seller leads online, Google offers one of the best ways to attract higher-quality leads. A seller leads that first says, “I have a problem, and I need a solution, so I am going to google it”, has just increased their quality score. Then once they visit your real estate seller landing page and provide you with their valid contact information, you just got a lead most likely looking to sell their home if not now, in the nearing future. Unlike social media, real estate sellers lead Google One had to think about it and seek it out. Farming Real Estate Seller Leads Why should you generate seller leads through farming is a great question. Your quality of lead will increase with constant branding of yourself or your team to your local community. Even though you are constantly in front of them, they are seeking you out as google seller leads do. The reason why this one will increase in their quality score is that your farming has increased their ability to trust you. Once the seller leads land on your landing page, they will be more likely to give you their valid contact information, unlike Google and social media. The quality score goes from Farming to google, to social media in this order from higher to lower. TV, Radio, And Billboard Real Estate Seller Lead When you generate seller leads from TV, Radio, and Billboards, you now are leveled up that much higher than even farming. Where farming is mainly local and can use a billboard too, TV and Radio can cover entire cities and counties. Potential home seller leads are seeing you constantly and building celebrity status over time. The issue in most real estate markets is that the average successful real estate agent cannot afford these advertising platforms. However, the ones who can crack into these sources commonly end up getting high-quality and quantity real estate leads. Commonly you find your top real estate teams doing their real estate lead generation this way. Past Clients And Sphere Real Estate Seller Leads If you are on a tighter budget but you still can afford to advertise and do a good amount of marketing to your past clients and sphere, this is a great source for a solo real estate agent. These without a question should be one of your highest quality real estate seller leads. The reason why they are such an amazing source of real estate seller leads is that they already know you, like you, and trust you from your existing and prior relationships with them. This is why it could be the number one real estate lead generation for solo agents. Even though this is a scalable real estate lead generation method, it is not the wisest one to scale for a real estate team. The last thing you want to do is spend all your money making another real estate all-star on your team with their past clients and sphere so they can just take your spending and walk away with all your strong efforts and financial investment into their database. SEO For Real Estate – How To Master It When it comes to generating real estate seller leads, SEO (Search Engine Optimization) can be a game-changer. But how do you really master it and make it work for you? What Is SEO For Real Estate? First things first, at its core, SEO is the practice of getting your real estate website to show up higher in search engine results pages (SERPS) like Google when someone types in “sell my house,” “real estate agent near me,” or “best time to sell a home” and more traffic/leads come to whoever shows up higher. Let’s face it, if someone is searching for something about selling a home, they probably need an agent! So, let’s start there; how do you actually get started? One of the very first things you should learn about when optimizing for search engines is keyword research. Essentially, you want to figure out what potential buyers are searching for online in your market. Tools like Google Keyword Planner or a service like Ubersuggest will allow you to see the most searched terms in relation to real estate. Once you have your list of keywords, use them naturally throughout your website on your blog, service pages, and image descriptions. Develop Amazing Content Now, just having the right keywords is not enough. Google rewards high-quality and relevant content. Start a blog and showcase your knowledge. Write articles on the local real estate market, how to stage a home for sale, or things sellers can do to add value to their home before selling. Just ensure everything you write is informative and easy to read. Google likes that, and potential clients will, too! Establish Yourself as an Expert Links are important for SEO, too. The more high-quality sites that link to your website, the more likely you will be seen as a trusted authority by search engines. Try to get backlinks from reputable real estate blogs, local news websites, or even other professionals in your field. Local SEO is Important, Too Local SEO is important for real estate agents. Most of your business comes from people in your geographic area, so optimizing for local searches is a no-brainer. Ensure your Google My Business profile is complete and up to date with your Name, Address, and Phone Number (NAP). Also, positive reviews will help increase your authority in local search results. Summarizing Up Your Real Estate Lead Generation Options While there are several different ways to get real estate leads, there will commonly only be one wise selection that meets your unique personality to generate seller leads. Plus, for some real estate agents, they will not be able to afford some of the platforms for real estate leads. This will leave them looking for different lead generation ideas for seller leads. The bottom line is to choose what lead generation you can afford and stick to it. Then build a system around it and make sure you are always inspecting what you expect, so that you can scale it as much as possible. Read Also: How to Use Videos to Get Real Estate Leads from Social Media with Little Effort Is Real Estate Investment Trusts A Good Career Path? REITs Pros And Cons
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Content Marketing Mistakes You Shouldn’t Be Making
By now, most people know the value of a content marketing campaign to your business. Given the reach and convenience of the internet, most brands are bound to hop onto the content marketing bandwagon. The only problem here is that not everyone who hops onto trends completely understands them. Before you fully commit to a content marketing campaign, it’s important to know what you’re getting yourself into so you can avoid making catastrophic errors. In this article, we have outlined some horrible content marketing mistakes many marketers are making these days. Read this article if you don’t want to make these mistakes. Why Should I Consider Investing In Content Marketing? ROI: The first reason that content marketing is beneficial is that it significantly contributes to your return on investment (ROI). ROI can come in different forms, such as a customer subscription, better brand visibility, improved brand reputation, increased inbound traffic, and customer loyalty. Establishing Brand Authority: Content marketing also helps establish your brand as an authority, so long as your content is of good quality. You can even become your niche’s primary source of information. When this happens, customers are more likely to remember your brand whenever they need a product or service that you offer. Interact with Target Audience: Finally, content marketing is a potent means to interact with your target audience (and your target demographic). Sharing content helps you build trust with your audience, and it also acts as a means to extend your reach even further whenever your audience shares your content. Lead Generation: Furthermore, frequent followers and readers eventually become actual customers. Content marketing is a useful method to bolster your business’ performance, but only if you utilize it properly. It’s not a silver bullet that’s going to solve all your marketing problems. Generally, your best course of action is to hire a content marketing agency to launch and implement your campaign properly, but for those who want to try their hand at doing their own content marketing, there are some mistakes that you need to avoid. Poor Audience Understanding At the core level, it boils down to how well you know your audience. Your marketing message will work through the content you publish when you know who you are speaking to. The digital mediums, the analytics, and the other technical aspects come way later. Publishing content without knowing your audience is simply shooting arrows in the dark. It negatively impacts the different marketing and sales metrics you are trying to achieve. Here’s how your digital presence might suffer if you make the mistake of not understanding your audience – Low Engagement When your content isn’t aligning with your audience, your website will suffer from low engagement. Low Traffic: Your website can also suffer from low traffic. Poor Brand Reputation: when your business content is everywhere, your audience doesn’t recognize what you are posting. You also don’t get to build your brand image which can sustain your business for the long term. Poor SERP Ranking: readers will not stick around to read content that isn’t engaging, giving your website a poor search engine presence. Publishing Content Without A Goal In Mind: If you aren’t doing anything for free then you shouldn't also do anything without a purpose in mind. Whenever we publish content, it’s important to always have a goal in mind. You have to determine whether the goal of your content is to sell, generate leads, inform, or engage with your audience. These goals or purposes shape your content strategy, which dominates the core function of your content journey. What’s the content journey, you ask? It’s your process to create, publish, distribute, promote, and measure your content. Then there are your content channels and promotion tactics based on the type of channel and the type of content you are putting out. Yes, we are talking about everything starting from Social Media and YouTube to Blogs. If you are posting it on Instagram, you’ll use Instagram analytics. But, for blogs, you’ll need to use tools like Google Analytics. Your goal will determine things about your content, such as your call to action and tone (whether conversational, informative, or imperative). For example, if your content is meant to sell a product, it needs to sound friendly yet informative. A post that’s meant to engage with your audience is best written in a sincere, genuine tone. Failing To Utilize Paid Content Amplification: The internet is currently oversaturated and highly competitive. Content brands are constantly vying to get their message on the feeds of prospective customers. The brand that gets relegated to the background will surely lose customers, even if its product is superior to that of its competitor. Paid amplification helps your content reach your intended audience, and it almost always produces quality leads. Consider the fact that even industry giants make use of paid content amplification. This means that you should do so as well if you want to stay relevant in your chosen industry. Forgoing The Use Of Social Media Stories: Social media stories are mobile-viewed vertical videos and images that appear outside a user’s regular feed and last only 24 hours. Storytelling will be the key to distributing your content successfully. Stories are perfect for building emotional connections with your audience because they are more casual and are mostly used as a medium for real-time engagement. Stories also have a natural progression. This means that users can arrange their content to be more cohesive to viewers. Stories also allow users to enable their viewers to react to the story while also helping users determine the type of content that viewers want. Limiting Your Content Form: In today’s market, text and image content alone will not differentiate you from your competitors, especially when you consider that users are gradually shifting away from written content because of the increasing popularity of video content, podcasts, and infographics. This is especially true considering how these types of content are also searchable on major search engines. It’s important to invest in other content channels to maximize your reach. This also allows your users to choose how they consume your content. The best part about this is that you don’t necessarily have to generate new content to fill these channels. In fact, you can repurpose written content and simply change the channel they’re published on. An old blog post can serve as your framework for your video and audio content. Your users will appreciate the variety of your content, and this variation will also help improve your website’s SEO ranking. Ignoring Data Analysis: Successful content marketing is not just based on artistic taste and content popularity. It is also heavily influenced by data. Running an analysis of your campaign’s performance grants brands the insight needed to make informed decisions regarding content. The numbers will help you determine which approach is better for a particular demographic. This also allows users to correct a wrong approach. For example, if you’ve discovered that most of your users are active at a certain time, then use that data to determine the best time to publish your content. Simply ignoring the data will not only rob you of the traffic you would have gotten otherwise, but it will also convey that you’re indifferent to your audience, which will eventually spell the failure of your campaign. Conclusion Content marketing is a boon to business owners because it grants them the ability to grow their businesses quickly. It requires a lot of work and experience to get it right the first time, but since you’re posting your content on the internet, it essentially means that as long as your website is up, your content will continue to do its job. Whether your content becomes effective or not depends on whether you do things correctly. Read Also: 4 points to consider when creating a Great Content Marketing Strategy Crucial Role of Content Marketing in Local Business Required Content Marketing for Your E-Commerce Know Why Content Marketing Is Important For SEO
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Elevate Your Home With Unique Ceiling Textures
Drywalls are those construction materials that are used to create walls and ceilings in your home. Not all that, but drywalls also come in handy if you want to create design features like eaves, arches, or any mind-blowing architectural requirements!!! Do you know the best part about drywalls? These are super easy to install, highly durable, and only require simple repairs when damaged. So, drywall is a flat component composed of calcium sulfate dihydrate, typically between thick sheets of backer paper, and facer, used to construct interior ceilings. Let’s talk about the ceiling textures and the drywall options you can choose for your home!!! The Ceiling Textures And Your Drywall Options Decorating your home can be a real challenge for many !!! Therefore, choosing the right drywall finish or texture can prove to be a hard nut to crack. And it’s very natural to get in a state of indecision if you are handpicking it for your new home or renovation project. There are so many options that it feels like you are “searching for a pearl in an ocean.” Making up your mind about whether or not to go texturing your ceiling can be a tough job. And even if you choose to texture your ceilings, there are chances you’ll be confused about which one to go for!!!! And remember, getting the drywall right is the first step of tiling projects?”. But No Need to Worry!! This article will guide you in choosing the perfect texture and drywall option for your ceilings to look more elegant than ever!! 1. Sheetrock Texture: Old Is Gold Sheetrock ceiling texture is a drywall ceiling texture that has been famous since 1917. The reason this drywall texture is so awesomely renowned is because of the artistic look that it gives to your ceiling And the best part is you don’t need to use any sort of spray paint in this case. You can achieve this texture by using your artistic hand technique and without using any special brushes. This texture is perfect for any room. There are no restrictions on the use of this ceiling texture. 2. Stipple Brush Texture: A Test Of Your Skill This texture is not as easy as it seems. You need skills to create this texture. To create this texture, you need a roller and slap brush. The fascinating fact about this texture is it can cover the bumps and holes on your ceiling. And if you have the skills, then this texture can surely make your ceiling look gorgeous than ever!! 3. Swirl Texture: Creativity Taken To A New Level To achieve this texture, you need either a roller or sprayer. You can also do this by using a technique called “the basic swirl” method. But one thing that you need to keep in mind is while creating this texture, you’ll need a lot of patience to get the best result. And the difficult part is you need to create the pattern before the mud dries. So, make sure to have a helping hand by your side. Overall, the texture can really give that awesome look on your ceilings if you do it in the right way!!! 4. Orange Peel Texture: A Color Of Choice The name suggests all the colors of orange skin, but sometimes it’s also called “an eggshell” ceiling texture. If you really love this color, then this can be on the top of your favorite lists. To create this texture, you need to apply thin mud to the ceiling using a spray gun set at very high pressure. The more artistic mind you have, the more artistic look it has got!!!! 5. Smooth Textures: Choice Of Many If you are someone who wants the best at a cheap cost, then this texture is just the right choice for you. Moreover, you don’t need to have many skills to create this texture design. The look of this texture is just mind-blowing, and if you are someone who likes things to be consistently gorgeous, then this is the texture you can have for your ceiling. This texture is effortless to remove and is also perfectly suited for any room. 6. Tree Bark Texture: Beauty Of Nature If you are someone who loves nature and wants to bring the reflection of nature inside your home, then this textured style is just the option you can have. This ceiling has the look of a tree. You can create this texture just by using a heavy roller. The texture might look simply, but it’s very artistic and can surely catch the eyes of many. If you have a farmhouse, then this texture will double the beauty!!!!! 7. Slap Brush Texture: Slap The Beauty Out Artistic, gorgeous, beautiful, and elegant are the nicknames you can give to this texture. A complete package of beauty!!!! To get this texture, you’ll need a brush with very stiff bristles and thin mud. Firstly, you have to cover your ceiling with mud using a roller, then take the brush and slap the ceiling from the edge. This can be a hard nut to crack because if you don’t get it right on the first shot, the whole ceiling might end up looking messy. 8. Popcorn Texture: Cottage Cheese This texture, also known as the “cottage cheese” or “acoustic” ceiling texture, is probably one of the most famous ceiling textures ever!!! If you look closely, you’ll see it’s kind of a look-alike of “popcorn.” That’s why it’s called “popcorn texture.” To achieve the correct texture, you need to use a sprayer to apply to your ceiling. This contains Styrofoam with mud which gives that puffy effect. But it will require you to have a lot of skill to achieve this effect. That’s because the “popcorn texture” is both challenging to apply and remove. I hope this article will help you to know about the needs of ceiling textures and drywall options. And now I believe you’ll be able to get yourself the perfect texture for your ceilings. How Can I Remove Old Ceiling Textures Safely? Removing old ceiling textures can be a big job, but it doesn’t have to be intimidating! If you want to update your ceiling and get rid of that outdated texture, I’m here to help. No matter if you have popcorn, stipple, or another type of texture, this process takes a little bit of care, but don’t worry! Here’s a step-by-step guide on how to remove an old ceiling texture without breaking your back or the bank. Step 1: Test For Asbestos Before you get out any tools…safety first! Remember, many older ceilings (especially those with popcorn texture installed prior to 1980) contain asbestos. Before doing anything else, have your ceiling tested for asbestos. You can hire a pro to test the ceiling or buy a self-test kit. If asbestos is present, halt all work and consult pros immediately. Asbestos removal is not a do-it-yourself job because it poses serious health risks if mishandled. Step 2: Clear The Room If there’s no asbestos present, it’s time to get the room ready. Cover all the furniture. You’d be amazed at how far a fine mist of water, compound, and paint can travel! Also, plastic should be removed from the floors, and tape should be around any ceiling fans or lights that are not being removed. I can personally tell you we didn’t do this. We found dried white dust on our bedspread when we were stripping the wallpaper in our bedroom, and we had to clean up all the residual dust a little too late. It was wild! Step 3: Soften The Texture For Better Finish Here’s where the fun starts! To make that texture easier to remove, you’ll need to soften it. Fill a spray bottle with warm water and mist the ceiling. You don’t want to drench it. If you put too much water on the ceiling, it could end up damaging the drywall underneath. Allow the water to sit for about 15–20 minutes or so, giving it time to penetrate and loosen up that texture material. Don’t rush this step. It’ll only cause more work for you in the long run. Step 4: Clean Your Work Grab a wide putty knife or scraper and start scraping off the texture. Do small sections at a time, and scrape at a shallow angle so that you don’t gouge the drywall underneath. If it’s not coming off well, spray some more with the water bottle and let it sit for a little longer. This step can be kind of messy and time-consuming, but have patience because, in the end, you will have a nice smooth ceiling. Step 5: Patch & Sand Once the texture is gone, you may notice a few dings or dents in the ceiling. Don’t worry! Just fill them with some joint compound, sand it smooth, wipe away any dust and you’re ready for a new ceiling. And that’s it! A fresh, smooth ceiling in no time! Read Also: Here’s How to Turn Your Garage into a Bedroom on a Budget! Turn your attic into a living space
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The Quaint Community In Lewes, Delaware
You can find great things from the second smallest city in the U.S. Delaware has one of the most beautiful sceneries, from river towns and beachside havens to historic hamlets. Generally, the state has plenty to offer when it comes to bursting with charm. Specifically, Lewes has gained popularity among retirees and job seekers for its fashion-forward boutiques, sophisticated fine dining, and affordable homes. Lewes: What do you need to know about the city? Lewes is a charming coastal community in Sussex County with a population of around 3,000. Lewes was the first settlement for the Dutch settlers in the 17th century and is commonly referred to as The First Town In the First State. The town is nestled between the Great Marsh Preserve wetlands and the beautiful Cape Henlopen State Park beaches. The town’s strategic location centers around the Rehoboth and the Lewes Canal, characterized by ancient picturesque buildings. With some ancient buildings transformed into museums, the structures elicit memories of the Dutch settlement and provide a glimpse of the town’s progress so far. For instance, the Ryves Holt House, located at the heart of the town, is thought to be the oldest structure in the whole of Delaware. Other structures, such as the Cannonball House, show the remains of the 1812 British bombardment during the War. The Economic Landscape Lewes's economic landscape is very important for future homebuyers to know. The city has been facing significant population growth over the last few years. Population: The growth rate has been around 6.6% from the time of 2010 to 2020. This projection suggests that the growth of the economy is upward and is going up to 4.9% by the year 2020. This growth is quite important for making the place an important and profitable place for real estate investments. It’s the factor that drives housing demand in the location (Lewes). Real Estate Market: The current home price in this region is around $569,990, and the average price of homes is $251 per square foot. This pricing is something that reflects competition in the real estate market, appealing to investors and prospective homeowners. It’s safe to say that the real estate market in Lewes, Delaware, is quite competitive and attractive for both homeowners and estate sellers. Job Market: Lewes also has a robust job market that supports different industries and attracts talents from all over the country. The place employs more than 35000 people working in different job roles across industries. However, it’s important to note that there’s a huge discrepancy in the earnings and how the job market is shaping the community. There’s a potential economic disparity that can potentially affect the local residents. Demographic & Community Composition Lewes's demographic profile reveals a strong and educationally more capable community than other areas surrounding it. It has 52% residents who hold a college degree. Thanks to educational attainment, a huge range of workforce supports local businesses and industries. However, as previously suggested, economic disparities exist among people working at different professional levels. Some of them earn a high income, while others live below the poverty line. The younger individuals are comparatively the lesser earning people in this place. Lewes Delaware Local Businesses There are many local businesses in Delaware. The local business scene includes lots of shops and restaurants thanks to Delaware being one of the tourist attractions. The historic district of the town also reflects rich cultural significance, attracting tourists from different places. However, despite its cultural riches, Delaware small businesses and boutiques have to face larger retail stores and bigger businesses. There’s seasonal fluctuation in different businesses, decreasing and boosting profitability from time to time. It’s important to consider different digital marketing tactics to improve business profitability. Targeting advertising, increasing visibility through Google My Business, and local SEO can help businesses a lot. How has Lewes grown in recent years to become a major city? In the 1960s, Lewes was just a home of fish processing plants but has now been dominated by opulent beach houses, boutiques, and bistros. Besides, Lewes weather is friendly for people of all ages, with the winters being typically mild and perfect summers for a walk on one of the beaches, such as the Cape Henlopen. Lewes is truly a town for everyone where you can explore the charming restaurants and local shops. You’ll appreciate the annual events held at the town involving locals and visitors enjoying and participating in Coast Day, the Christmas parade, the popular Antique Show, the Doo-dah parade and the First Thursdays Summer Concerts-just to name but a few. Can I Find Homes For Sale In Lewes, Delaware? Delaware’s booming real estate market has extended to Lewes, where beautiful homes are established facing the serene beaches. Most of the communities in Lewes occupy homes facing the Rehoboth beach for tranquility and fun. There are plenty of affordable homes for sale in Lewes, Delaware, for you and your family, with the median home value ranging from $388,000. This year, there has been an increase in home selling due to the rise in demand. The increased job opportunities in the numerous offices, restaurants, and shops set up in the town contributed to the demand. The serene environment provides sufficient space for every home, leaving you with ample space to walk around. The Bottom Line: Moving to Lewes would be a dream come true for you whether you are avoiding noisy streets, coming to retire, or having a taste for beautiful scenery and beaches. Lewes provides the best environment for you to settle with your family and live the life you always admired. Take time to choose the best home for you with the help of professional realtors you find around. Choosing the best home in any place requires one to check different parameters like population, real estate market condition and gathering information about the location. If you are considering a home in Lewes, the information added in this article should help you. Thank you for reading. Read Also: Make the Most of a Business Trip to Chicago So Much to See and Do during a Visit to Chicago Construction Plans in Australia Cost of living in Seattle
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5 Ways Marketing Strategies Will Change Post COVID-19
To think life will go back to normal post-Pandemic is a pipe dream. The world underwent a paradigm shift to the new normal, and there is no returning now. The COVID-19 Pandemic has brought many changes we couldn’t have ever predicted. The unheralded health crises impacted nearly everything, from personal affairs to governmental decisions and even corporate matters. Business operations, in particular, faced quite a few alterations. Digital mediums took over the world by storm, and e-commerce businesses experienced a significant rise in demand. These reshaped business activities welcomed a considerable restructuring of marketing strategies. Marketers primarily shifted their focus to online tools, giving digital marketing an unanticipated hype. Given the technological innovations rate, marketers expect to see many more advancements in the marketing department post-COVID-19. Read below to find out how marketing strategies will change after the Pandemic. 1. The Importance of Online Presence: If businesses have to choose one takeaway from the crisis, it would be essential to have an online presence. With strict lockdowns and restrictions on going out, the entire world switched to conducting and participating in businesses online. Many also realized the convenience such platforms bring. Hence, owning a website has now become an essential business marketing strategy. Almost 56% of businesses with a website perform better as compared to the ones without a website. Besides, a website is one of the most powerful digital marketing tools. It marks your presence on the internet and helps you get more reach. A website also lets you upload a customizable flip book or eBook where you can share all necessary details about your products and services. It is an exceptional technique to spread awareness about your brand, attract traffic, and eventually boost sales. A website gives your customers ease of access and costs much less than traditional marketing, and dramatically impacts investment return. It is a proven worthwhile investment. An authentic-looking website enhances your business’s professionalism and adds value to it. Hence, having a website is vital for a business’s success. So, it is safe to say that website marketing will be a critical element post-COVID-19. 2. The Emergence of Social Media: Social media is undisputedly the king of marketing. The world is quickly becoming digitally advanced, with social media users increasing rapidly. Nearly 83.3% of people use social media worldwide, and the figure is likely to grow by 10% each year. Not only that, 71% of businesses have a social media account, out of which 90% experience improvements in sales and growth. 90% of users connect with brands through social media, and 54% of consumers make purchases from brands after scrolling through the brand’s social media account. The statistics above prove the criticality of a social media presence for businesses. The future is uncalled for, but one thing is for sure; social media’s regime will only grow. Social media helps connect brands with potential customers and allows marketers to make informed decisions based on the target audience. It also gives businesses an incredible opportunity to grow. The paid advertising options on Facebook, Instagram, and Snapchat are the easiest, quickest, and most affordable promotion plans for your business. So, you can popularize, promote, and increase your brand’s overall ROI without breaking the bank. Social media is here to stay and quite possibly grow into a platform unimaginable. Hence, social media was, is, and will remain, marketers, fundamental focus. 3. Video Marketing: Video marketing was every marketer’s favorite even before COVID-19 and is still growing phenomenally. Studies confirm that videos interest more users than any other graphics form and carry great potential for attracting customers. YouTube and other video streaming sites are experiencing an incredible increase in usage. These sites allow businesses to market their products and services or raise brand awareness in the form of high-quality videos. Video content also plays an essential role in emails. It exceptionally increases your email’s click-through rates and decreases the unsubscribe rates. Additionally, it boosts your SEO by attracting traffic and increasing your site’s searchability and visibility on different search engines. After seeing how effective video marketing leaves on the brand and consumers, it is likely to grow and remain a powerful marketing strategy in the future. 4. Customer Retention and Loyalty: One major disadvantage many businesses had to face due to the Pandemic was to cut down costs in essential areas like marketing. As a result, markets had to shift their focus to different, long-run marketing tactics like building customer loyalty. Customer loyalty helps you stay one step ahead of your competitors. Loyal customers give you valuable feedback, increasing your business’s rating and eventually attracting new customers. Building customer loyalty considerably reduces your marketing spending, but retaining a customer also leads to a more profitable outcome. Remember, customer retention is what powers customer acquisition. The free word-of-mouth promotion your business gets from loyal customers is one of the most significant benefits of building customer loyalty. Loyal customers are also likely to make purchases repeatedly and trust your business enough to pay premium prices. 5. Less Is More: The Pandemic has stipulated marketers think about innovative marketing strategies without having to go all out. They have to find ways to develop creative marketing campaigns, which are both practical and inexpensive. Moreover, with a limited budget, marketers have restricted resources which they have to ensure to save for more than one campaign. In short, the coronavirus has compelled marketers to do more with less. Marketers need to make efficient use of technology to find solutions and make decisions quicker. The “less is more” trend will continue long after the Pandemic is over as marketers turn their attention to enhancing innovation and improving skills. Conclusion: Businesses will undoubtedly have to deal with the pandemic effects for a long time to come. However, organizations have to push ahead. The Pandemic led to several changes in consumer buying patterns which marketers cannot ignore at any cost. The changes in consumption techniques encouraged marketers to think ahead and think creatively. Even though companies cut down the cost of marketing immensely due to COVID-19, the role of marketing has thoroughly increased during the Pandemic. However, there is still quite a lot of room for growth and innovation. These alterations in marketing strategies are likely to continue and grow post-COVID. Read Also: Key Components for Your Marketing Stack How To Foolproof Your Digital Marketing Strategy? Why Email Marketing is the BEST Digital Marketing Outreach in Singapore
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