Category: Small Business

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Small Business

Optimize Your Small Business Revenue by Taking These Steps

Making more money as a small business isn’t as straightforward as simply selling more product. There are many different variables that go into any business’s bottom line. The trouble is, finding those variables, and knowing what to do when you’ve found them can be a huge challenge! If you’re looking for a way to optimize your small business revenue without necessarily selling more products, these tips will help you get started. Forecast Future Demand for Your Products One of the most intimidating things any business has to deal with is figuring out how much product to have in the storeroom. Although you may think having more is better than not having enough, having too much can be just as bad. Manufacturing all that product takes money, and if it doesn’t sell, you’ll be out the cash you spent to have it made. There are things you can do to predict your selling forecast as accurately as possible. They include things like: Assessing the success of your marketing campaigns Consider your sales history Knowing the costs associated with customer acquisition Spending extra time preparing before the holidays By making an informed guess at the future demand for your products, you can ensure you don’t make too much, but you can also ensure you have enough in the warehouse, so you don’t have to turn any business away. Forecast Future Trends Not only do you need to spend time figuring out the future demand for your products, but you should also have your finger on the pulse of future trends. Keeping an eye on trends will help you assess the future demand for your products, but it can also help you develop new products that will appeal to new and existing customers. Digital tools can help you do this. For example, you can subscribe to subreddits to discover trends, while Google Trends can show you real-time searches on the world's most used search engine. Don’t be afraid to develop relationships with other professionals in your industry! Although other businesses may be the competition, they can also be allies. You can refer customers to each other, and you can share interesting developments you’ve observed in the market. Dive Into Your Data Although forecasting demand and future trends can be hard, they can also be fun. That isn’t necessarily the case when it comes to diving into your data. Collecting and analyzing data can be tedious, but it is the best way to learn about the hidden details of your business. There are many ways to do your data analysis better, but one of the best tips is to make time to look at seemingly meaningless data. From combing over time-stamped sales receipts to third-party transaction logs, you never know what kind of information you'll uncover! Segment Your Customers You may think you know your customer base, but it’s rarely as simple as it appears on the surface. It’s more likely that you have multiple segments of customers from different demographics with different needs. Segmenting your customers allows you to break down a large audience, enabling you to create marketing strategies that target the pain points of those groups. You can focus your message to appeal to the right people, and test separate messages for different groups. It also ensures you optimize your marketing strategy. By targeting specific audiences with detailed messages, you can increase your ROI. Optimize New Areas of Your Business Chances are, there are some areas of your business that you have spent a lot of time on. It should go without saying that there are other areas of your business that have received very little attention at all. If you want to optimize your business’s revenue, it’s time to start looking at those underappreciated areas of your business. A few things you may want to do to optimize your business include: Update to cloud-based software programs Personalize the online experience Find ways to automate time-consuming processes Work at developing a more robust social media presence Learn about and leverage application programming interfaces (APIs) Make sure your site is optimized for mobile Offer a new way for customers to buy your products Rethink your hiring process If you want to make more money, you can always try and sell more products, but you’re leaving money on the table if that’s the only way you try and increase your revenue. There are many things you can do to optimize the money you’re already making. Read Also: How Customer Success Can Help Grow Your Business Online Marketing: Selling Your Product And Services How to Empower Your Small Business through Digital Marketing?

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coronavirus

Have You Been Laid Off Because Of Coronavirus? Here Are 5 Income Earning Opportunities For You

Have you been recently fired from your job because of the Coronavirus problem? Are you looking to sustain yourself by earning during the lockdown period? Do you know of certain high-paying and profitable opportunities, which you can take up? With global economic losses crossing the $2 Trillion mark, Coronavirus is jeopardizing millions of livelihoods. According to financial experts, we are going to witness a period of global financial recession.  In these testing times, we have two options in front of us- We can either mope or blame our destiny for all the bad that is happening. Or,  We can put ourselves together, invoke our entrepreneurial spirit and work our way out of the problem.  You might have heard the proverb, ‘when God closes a door, he opens a new window.’ In this article, we are going to open five windows for you.  5 ways to earn income during the Coronavirus lockdown: The List 1. Start a News Blog on Coronavirus or COVID 19- You do not need a flair for creative writing if you are looking to start a news blog. All you need to do is create a simple WordPress website for your news blog and start a social media page. Publish five to ten 500 word articles every day and see the traffic flowing.  People are interested in knowing about everything related to the Coronavirus. This is a good time to look up government sources, Reuters and different news publications and collate them all in one place. Once you get decent site metrics and traffic, you can earn income through Ad displays, guest posting, and other ways.  2. Take up Cryptocurrency trading in a major way- Did you know that you could easily earn hundreds of dollars every week by just trading cryptocurrencies? With the rise of cryptocurrency trading platforms, you can easily become a trader. All you need to do is open account and start trading.  The technologically advanced software of the platform is going to guide you when it comes to making the best trades. By investing a small sum of money, going for low-risk trades initially, you can become a seasoned and experienced cryptocurrency trader in no time.  3. Get paid by signing up for Surveys and Options Sites- There are many survey sites, businesses and companies, which pay up to $10 USD per survey. This is a great sum of money when you consider that you can easily do a minimum of five surveys per day. This is not only going to help you earn, but also explore new opportunities.  Big businesses work with market research firms to find out about the opinions of consumers. By signing up to such platforms, becoming part of interviews and focus group discussions, you can earn close to $3000 USD per month.  4. Food or Grocery delivery agent in your neighborhood- Almost all nations around the world have exempted online companies from the lockdown. This means that these companies are hiring aggressively as more and more people are ordering things while sitting at home.  If you have a bike, you can easily sign up with one of the major players in your neighborhood and start delivering to people. This is not only very profitable now, but also very humane. You are going to help someone get their medicines and other essentials on time.  5. Start your own Freelance Gig- If you are good at writing, start bidding for content writing jobs on freelance websites. If you are good at cooking, you can start your own food delivery gig. No matter what your passion, you can always make it into a fully income-generating opportunity.  As more and more companies are looking to cut costs by firing people, they are not going to stop their operations altogether. Approach them as a freelancer and offer your services for an attractive fee. You will be surprised to see the results of your outreach.  Conclusion In this article, we have listed five great income-earning opportunities for people who have been laid off because of the Coronavirus. All these opportunities do require time and effort. However, if you are able to do them right, you will see cash flowing into your account.  Can you think of some similar opportunities to earn cash? Let us know in the comments section below. Read also: The Top Benefits of Using an Insurance Broker Is an online degree in business management worth it?

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manage Anxiety

5 Surprisingly Simple Ways to Manage Anxiety at Work

Anxiety is a common factor that one gets due to various experiences in life. Work anxiety is anxiety that occurs in the workplace due to various workloads. Work anxiety can cause negative effects both on the employees and the organizations in various ways. Work anxiety can also cause some disorders. Work anxiety can hinder one’s performance at work, relationships with colleagues at work. 5 Surprisingly Simple Ways to Manage Anxiety at Work Here are 5 simple ways to manage anxiety at work: 1. Get away from the computer: In today’s world, most people sit in front of the computer in order to finish their daily works without even blinking their eyes and moving around. This can increase the level of anxiety in an individual at the workplace. To avoid this, one should set a timer to oneself to get up from the place and walk around at least once in half an hour. This can help in reducing the level of stress in an individual at the workplace. 2. Communicate with the people: Communication in the workplace is a very important factor that can help in reducing anxiety. There should be someone to express one’s feelings related to the workplace. Anxiety gets relieved when one speaks it out. There are chances of anxiety getting worsened due to confusion or mixed emotions. So it is very important to have communication with the colleagues around you. One can also try self-improvement courses like those offered by Landmark Forum (formerly, Landmark Montreal) and others. 3. Don’t overthink stressors: Sometimes, one can increase one’s anxiety by thinking about stressors. Some of the jobs can cause more stress for people. Thinking more about stressors can increase the level of anxiety. One should think or change their way of routine which causes stress. There is no help to oneself in thinking about stressors. 4. Create a balanced schedule: If one gives too much value to what happens in the workplace then it can cause a lot of anxiety. To enable us to live a great life at the workplace then the working environment must be good enough for that. One should find a balanced schedule by analyzing one’s responsibilities, schedule, and daily tasks and try to find some healthy balance. 5. Take a deep breath: When one feels that the stress level has increased in one’s life then just meditate for 3 minutes or just take a deep breath and evaluate within yourself throughout the day. Taking a deep breath is one of the other ways that can help in reducing stress levels. It sends some signals to the brain when the anxiety level is high. Anxiety is the factor that will be present at each and every point in one’s life. Anxiety can be considered as an unpleasant emotion. It can be considered as an opportunity to have career growth in one’s life. Improving one’s relationships, improving communication, asking for assistance in the workplace can help in reducing anxiety without any difficulty. Work anxiety in one’s daily life can never help in enjoying one’s profession. Just try fighting against anxiety and keep treating oneself with respect. Read also: Effects of Anxiety on Heart Disease 7 Ways to Reduce Test Anxiety

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Small Business

Basic Small Business Tips for Noobs Who Want to Start a Venture in 2020

Running a small business is probably one of the best ways you can earn money. However, it’s no secret that it entails a few things. You can start by looking at the current trends in the market. Find out more about your target market and industry competitors. What products or services are currently available in your area today? How can you compete with the existing offers? Another thing you need to focus on as a small business owner is learning how to manage your revenue, profits, losses, and expenses. Understanding basic accounting can work wonders for your business. It will guide you in making crucial decisions such as setting your budget for your monthly expenses, purchasing new equipment or hiring additional staff While you can hire a professional from companies such as www.gsmaccountants.co.uk, it still pays to have enough background in accounting. Try enrolling in basic accounting classes. You can also use other resources such as blogs, vlogs, and webinars. Secure and manage your funds Aside from having an accounting background and solid market research, you must have enough starting capital. While ideas can indeed drive a small business forward, it is still important to have substantial funding in order to get things done. You should have funding equivalent to six months of your estimated cost of operation. This will provide you with a security blanket in case you don’t earn enough money during the first few months of your business. Once you receive your funds, your next priority is to ensure that you manage them correctly. Allocate money for various aspects of your business such as your employee’s salary, store rentals, utilities, and equipment. Don’t forget to stick with the budget you created. Prepare the necessary documents To ensure that your business adheres to the local laws and regulations, see to it that you submit all the required documents. Also, check the requirements for business permits and other necessary certifications. Ask the local authorities or refer to small business consultants if you're not sure how to process the documents. Say no to procrastination Establishing a business is a very serious matter. Don’t lose sight of the important things such as maintaining your momentum. Look for ways you can motivate yourself and your team to move forward. Also, never procrastinate! Schedule your tasks and see to it that you complete them on schedule. If you have a hard time completing tasks, don’t hesitate to ask for help from other members of your team. Thousands of business-minded individuals try their luck at building their own companies. Some of the common types of businesses you can find today include online retail shops, brick and mortar stores, service-based startups, digital marketing consultancies and software development firms. Whatever type of small business you want to start, see to it that you have a clear set of goals. Also, use the tips and tricks enumerated above. These are super helpful in creating a successful business. Make the necessary adjustment to fit the needs and goals of your dream business. Read Also: Cost-Effective Custom Mobile Accessories Packaging for your Small Business How to Empower Your Small Business through Digital Marketing? What Are the Alternatives for Small Business Startup Loans?

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sell your small business

How To Sell A Small Business Without A Broker

Once you’re ready to sell your small business, hiring a business broker tops your list. An article from this perfectly defines the role of business brokers that is to act as “intermediaries between buyers and sellers of a business”. They are the equivalent of real estate brokers or agents who sell properties on behalf of property owners. Business brokers manage everything necessary to sell your small business, from planning to marketing to closing the deal. Some even assist during the transition process. Considering such an enormous task, enlisting a broker may seem the easiest and most convenient thing to do. However, their service comes with an outrageous fee, usually around 10% commission from the sale. This is certainly a huge cut from your profits. If you want to retain the full profit from the sale, you can opt to sell your small business sans middlemen. This is an excellent choice especially if you have previous experience selling a business, you know of prospective buyers, or you’re not in a hurry to sell-off. However, when you decide to sell your business on your own, you have to be ready for a tedious legwork. So, how do you go about the sale? Know your reason for selling the small business According to a business broker, the first thing that a buyer would want to know is why a business is being sold. For a business to attract a potential buyer, you need to have a good reason. Some of the common reasons are retirement, sudden changes in personal circumstances, illness or death, boredom, partnership disputes, and burnout. Prospective buyers find these as ‘attractive’ reasons to buy a business. It may be harder to sell a business if you tell the buyer that you’re selling the business due to its sorry financial state, persistent losses, lack of manpower, and changing market conditions and trends. Make your business easily marketable by timing your sale properly. Show positive attributes to make it more marketable such as a strong customer base, increased profitability, consistent good financials, well-defined business processes, and a good contract. Plan your sale Prepare your business at least two years ahead of the sale, especially if you won’t enlist a broker. Have an ample amount of time to improve your client base, business structure, and financial records. This will help improve the value of your business and make it more attractive to buyers. This should also help ease the transition process. Get your business appraised  Once you’re ready to sell, you need to decide on the worth of your business. It is best to work with a professional business appraiser to get a proper valuation. Often, business owners become illogical when it comes to evaluating their own business. Some price is too low in an attempt to make it more marketable but end up losing on potential profit. Others price it too high hence making it unattractive to potential buyers. A business appraiser will evaluate your business to determine its worth. He then prepares a detailed explanation to give credibility to the proposed price. Prepare all documents Give time in preparing the design or sales package for your business. This document represents your business in the best possible light to potential buyers. It should include financial, operational and marketing information. If you are not comfortable with your communication skills, you can enlist the help of professional business writers. Financial documents are an important part of the sale process. Gather your books of account, financial statements, and tax returns for the past four years. Review these documents with an accountant. In addition, develop a list of assets that are being sold along with the business. Include other necessary documents such as lease agreements, supplier contracts, and contact lists. Prepare an information packet or operating manual that provides an overview of your business processes. In addition, you want to add photographs of your business, testimonials, case studies, and customer profiles. Highlight accomplishments and milestones to make it more marketable and command better-asking price. Prepare your business on-site Alongside the documentary preparations, you should also make your business site presentable. Check your physical store, production site, warehouse, and other related locations. You might need to have some areas repainted or redeveloped. Check if equipment or machinery needs to be replaced or fixed before the sale. Investing in such developments can help improve the asking price. It might sound cliché but first impressions last. An unkempt and dilapidated business site might turn off a potential buyer. It pays to invest in your physical asset as soon as you decide to sell on your own. Look for a buyer to sell your small business Finding a buyer is difficult, but it becomes doubly challenging if you don’t have a business broker. Unless you have a ready buyer, it may take several months to years before you can find the right buyer. The advantage of hiring a business broker is that they have wide networks and established marketing methods. If you are working solo, you will need to compensate for these services. There are listing sites dedicated to businesses-on-sale. You only need to pay a one-time fee and your business becomes available to potential buyers. You can also tap your networks. Perhaps, a friend or an acquaintance (or someone they know) is planning to buy a business. You can check your local business clubs or chambers. Visit online forums and social networks. Don’t limit your advertising methods. Final Thoughts As you can see, if you sell your small business without a broker is possible. It can even be advantageous if you play an active role in the sales and negotiation process. Quite obviously, business owners are more passionate to sell their business to the right buyers. Of course, you just have to remain rational and avoid getting your emotions to affect your decisions. As a final caution, if you have no experience selling and buying a business, you should consider working with a business broker or someone who has experience in this field. Better yet, you can check with your local chamber of commerce for assistance and counseling. Read Also: How to Boost Traffic to your Small Business Cost Effective Custom Mobile Accessories Packaging for your Small Business How To Empower Your Small Business through Digital Marketing? 4 Simple And Cheap Methods To Attract More Customers For Your Small Business

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Mobile-accessories-packaging

Cost Effective Custom Mobile Accessories Packaging for your Small Business

Small businesses have to struggle hard to get their products and services desired attention. Limited budget for advertising and marketing often proves a hurdle for small enterprises to make a mark in the market. Product packaging is an element that can be effectively utilized for boosting branding efforts and connecting with a wider target audience. If you have a small mobile accessories manufacturing and retail business, utilize packaging for creating unique inkling for the items. You can make your retail store talk of the town by emphasizing product quality and inspiring packaging. Personalized product boxes designed with the view to make a brand’s vision known to the prospective buyers can work wonders for a small business. Custom printed mobile accessories packaging boxes with your logo and slogan will make shoppers remember your small retail outlet. Getting the boxes printed for various mobile accessories can be a pricey endeavor; you need to evaluate available printer options to choose one that provides you budgetary solutions. You shouldn’t be relying on a packaging service provider that is new in the industry and has hidden or extra charges for all the services. Make sure to do the search for the printing vendor meticulously before making a preference. Here are some tips that you can utilize for personalizing packaging! Product Boxes should be Insignia of your Brand  You surely want to make the most of your packaging for creating distinguished inkling for your brand. When getting the boxes for mobile accessories customized, make sure to use all the branding essentials smartly on the packaging. The logo and a catchy tagline should be printed vividly on custom mobile accessories boxes. You can make your small mobile accessory outlet worth noticing by using the custom boxes to your advantage. The packaging should have your contact details like phone number, email ID and social media profile information to facilitate customers to communicate with you. Packaging should describe your USPs Smartly   You can make your brand and offerings likable with prospective shoppers by describing unique selling points of your business smartly on the custom boxes. Details like what makes you a differentiating mobile accessory brand, what kind and quality of accessories you have and if your products are nominally priced and backed by warranty should be available on wholesale mobile accessories packaging boxes. Make sure to share only facts and not fabricated claims or promises on the packaging as it can impact your credibility. Perks of Using Customer Centric Mobile Accessories Boxes Brands that are concerned about the needs of their consumers end up winning over their loyalty and trust. You should offer comprehensive details about using an accessory on the boxes. Make a list of sought after user questions and answer them in fewer words on the packaging. This will enhance your brand’s image and customers will readily trust you for purchasing their desired mobile accessories. You can make the accessories for smartphones worth checking out for the customers by revamping the packaging design at regular intervals. Add a streak of uniqueness and creativity to packaging using interesting themes. You can promote various deals and offers through boxes for chargers, hands-free, and other accessories. Share all the vital features and price of an accessory prominently on the packaging to make it easier for the shoppers to take their product pick conveniently. Read Also: The Top Benefits Of Using An Insurance Broker Proven Vitamins Used In Energy Supplements How Customer Success Can Help Grow Your Business Why Should Retailers Use Pricing Tools For Their Businesses

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