Category: Small Business
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Proper Management Of Tech Debt Is Necessary For Successful Business
The word debt in the term technical debt may compel you to think that it is just like any other debt which has to be cleared at the earliest. Well, it is true that tech debts are just like any other debts and it is also true that a little bit of tech debt is also useful just like any other debts. Moreover, it is also true that just like any other debts you must manage it properly to enjoy the benefits and keep your business running. Therefore, you can cut the corners while designing software provided you do not let the debt accumulate and pay it off timely. Various Debt Issues You and your technical team may have various reasons to cut the corners while designing your projects like lacking proper skills, laziness or due to the time pressure and willingness to release code within a specific time frame. These reasons can lead to various debt issues as these debts can accumulate over time creating a huge backlog and cause technical inefficiency. The issues can also arise due to the faulty code base, environment of the development of the project, the operating platform, test coverage and automation programs, program designs and libraries and much more. Addressing The Debt As the issues of debt can result in defects which can reduce the velocity of the codes it must be maintained properly and regularly to increase the productivity of the codes. You must have a specific and positive attitude while you address the tech debt always. Be vigilant always towards your codes so that you can manage it whenever necessary. You must also use easy and simple designs in your codes so that anyone of your team can understand, identify and make the necessary changes in it. Avoid using shortcuts to achieve a design in time. Track the velocity of it regularly and ask your team to refactor it as soon as detected to increase the velocity. Service Your Debt Proper debt management means proper and regular servicing of it. You must also refactor your debt relentlessly and regularly to keep it in check. Once you give up it will start to pile up and the cost of paying off would increase as compared to the reimplementation. No matter what others think about code servicing, you must do it regularly to have a good return. Use various tracking tools and techniques for reworking on your defective codes as you will also come to know how much debt you have currently with the help of it. Identification and registering is the first step of proper management of debt. Evaluate And Prioritize Once identification is done you must start working on it by evaluating and prioritizing your debt so as to decide on which you want to work first. During this prioritization process, the factors which you must consider apart from the cost of the debt are the frequency, justification for rework and the economics behind. Check online to know more about prioritization. Consider paying those debts first which are about to expire and then those which have a higher rate of accumulation and keep your debt within manageable limits. Do not forget to check out for bill consolidation loans which are much popular these days and can be of great help. Read More: Top 5 Types Of Startup Business Loans
READ MOREDetailsResolutions To Help The Small Business Owners To Avoid Being Bankrupt
Business is not something that can be started with a certain amount of cash. There are various factors how a developer starts creating a relationship between a borrower and a lender. This means that unless you are fully grown to start a business, you will have to undergo the requisite details of taking a loan from a formal financial institution. It is evident that the mode of this loan taking business is many but still it has a more or less similar process. However, in this process, there may be some that may lead to a misleading way of this entire process. With quite an effect misleading of this particular aspect leads the business to grow his debt. Read also: How Industry-Specific Loans Can Support Your Business Reasons to fall into the ditch The lenders tightening their interest rates on the borrowers or with the increased rate of interest the borrowers tend to suffer the most. Many such small businesses lead to some misleading happenings fro not dealing the debt well. There are reports claim that ten present of the ratio gets bankrupt due to this debt issue. Thus, there need to cater to some ways in dealing with this massive issue to help the firm from getting some critical strategy in leading the business. The methods are necessary to save your business from being among one of those ten percentages. Avoiding extra charges There is an essential requirement to curtail and control the payment structure and the useless expenditures when you are in debt. It is very normal to be in debt but in the same way it is equally important to file some resolution in catering to the relevant fact and figure about meeting the debt. Track the details and ensure that your priority is to meet up with the demand of the debt interest. Once you finish repaying it, you can easily fulfill all your luxuries. Have a record on your budget This is one of the prime aspects that have to be considered when you are one of the borrowers. You need to increase your turnover to ensure that you can create a balance. Implement any proper accounts of people who will be tracking your budget in details. Following your budget will also help you to keep up with the amount that you need to repay. You can also move to the visit here option of different software that has been developed for tracking your business records. This keeps you in the upfront to deal with any issue faster. List your prioritization There is an important way how you can make yourself and your business stand in a better position. It is important to take a note of some important details about your lenders. Figure out the details initially and update the list whenever you finish paying one. Initially, it is claimed to repay the smaller amounts. List them according to the date of the lease. In fact, keep a calculative note on the interest rates and make sure to repay the high-priced loans as fast as possible. Designate your turnover into sections and maintain a separate account for clearing your debts every month. Read also: Six Pointers to Starting a Successful Business
READ MOREDetailsOffice Spaces – Which One is Right for Your Business?
There are a number of different office spaces to choose from these days, each offering different amenities that appeal to different industries and businesses and their specific wants and needs. But how do you know what office space or business centre would be right for you and your business? We are here to help! In this article we are going to look at three different office space options, what size businesses they are most likely appeal to, and what they have to offer the businesses that could potentially occupy them: Traditional Office Space The traditional office space is the perfect option for larger and more established businesses who have the adequate cash flow available in order to pay for the large overhead expenses that usually come with these kinds of pricy spaces. Some of those overhead expenses would include insurance, rent, telephone bills, and utilities, to name a few. Perfect for larger teams who need the space, traditional office spaces provide businesses with the resources they may need to hold meetings, conferences, and creative planning sessions where employees need to come together to plan or discuss business, as well as a staff room, kitchen, and other luxuries. A traditional office space, because of its costly overhead, it is not the ideal option for small businesses or start-ups. Read More: How To Choose The Best Printer For Your Office Shared or Co-Working Work space A shared workspace usually comes about when a business who is set up in too large a space, rents out a portion of it to another company or business who is not in the same field as they are or a direct competitor. By renting out a portion of the large office space it helps to lower the amount of money the original business is paying for its rent and utilities, all while being able to keep the space they want and avoid moving. This type of working space is ideal for companies who are looking to save a little extra cash on rent and utilities and don’t mind sharing a working space with another company. A co-working space is ideal for small businesses or start-ups that only have one or two employees working for them and do not have the cash flow to invest in their own permanent space and all of the necessary equipment that they would need (for example desks and chairs). Co-working spaces come fully kitted out with internet, furniture, printing services, and more, and some even include the likes of conference rooms that can be booked on a daily basis and utilized by everyone. Home-Based Office Space An advantageous option for both new businesses and small businesses alike, home-based office spaces have become increasingly popular over the last couple of years – and quite rightly so. With the prices of private office spaces soaring and the need for a more cost-effective option, home-based office spaces have become the choice for many small or start-up businesses who are looking to save on costs for both rental and utilities. However, there are a few downsides to working from a home-based office space, including that there is nowhere to meet with clients, and maybe some employees would not feel comfortable working from your home. However, there is always the option of meeting clients at a restaurant or coffee shop, and taking the time and effort to find the perfect employees who understand the vision you have for your business. These negative points can be worked around in order to get a start-up or small business off the ground and on to bigger and better things. By following the guidelines mentioned above you should find the ideal office space for you and your business, ensuring that you make the right decision and get value for your money. Read More: Making Your Office Safer For Workers Office Spaces – Which One Is Right For Your Business?
READ MOREDetailsStandard Consulting Updating Businesses Now On ISO 9001 Changes
Whilst quality management system ISO 9001 is a set of International Standards recognized throughout the world, you could also describe it as a way of life or a mindset. Quality management is one of those things that just makes sense - in fact, much of it is exactly that, common sense! Practical, simple and very effective, it's a way of delivering the very best products and services to the customer - and implementing it really isn't rocket science! Whilst so much of this is commonsense, nonetheless, there is a set of policies, processes, and procedures needed to make it all happen. But this is a system that should be at the very heart of any organization. Whether you own a large company, a small business or you run a voluntary organization or charity, you have 'customers', and meeting their requirements should be your main goal. Well-oiled machine Standard Consulting in Brisbane sums it up perfectly when they describe ISO 9001 as a way of consolidating the many internal processes within an organization into one well-oiled machine. It leads us away from considering a business to be many different components running alongside each other, seeing it instead as a total commitment to quality as a whole. Standard Consulting's Quality Management System training packages help organizations of any size understand and adopt this concept, leading to improved performance, fewer complaints, more happy customers and a better bottom line. Crucially, it will also help organizations meet regulatory requirements and achieve ongoing improvement. Government tenders Quality Management System training helps businesses understand that their customers are not the only ones to consider. For example, a business chasing Government contracts and tenders is unlikely to make even the first cut without a QMS system in place. In our competitive world, where a tender might attracts hundreds of bids, Government departments need some sort of benchmark against which they can measure the applicants. Or perhaps you are an SMB wanting to join a major organization's supply chain. Again, it is unlikely you will be considered with a recognized system in place. Remember, that major company has to meet its own regulatory requirements and keep its customers happy, so it is crucial they work with like-minded organizations. In order to be effective, Quality Management System ISO 9001 must be embraced by everyone within an organization, from top to bottom. And decision-makers within the business need to consider it in the context of all future plans and policies. It also demands that all policies and procedures be documented, and constantly reviewed and updated, in much the same way the Standards themselves are revised and updated. Standard updates In fact, there has recently been a review, with the current version of the Standard being Quality Management System ISO 9001:2015. Three years in the making, this only goes to show how important and up-to-date these Standards are, formulated by professionals from throughout the world. Well over a million ISO 9001 certifications have been issued - a reassuring sign that businesses are really starting to take on board the importance of quality, in their goods, services and internal operations. ISO 9001 was revised to make it more in tune with how we do business these days - reflecting our global market better. Quality Assurance vs Quality Control As professionals such as Standard Consulting will tell you, it is far better to create a top-quality product in the first place - Quality Assurance - than to have to deal with returns and complaints later - Quality Control. It's a mistake to think that quality control is enough. As well as disappointing and potentially losing customers, producing faulty products that get returned is a complete waste of money for the organization. Better to get it the right first time, every time. There are, however, a few misconceptions about ISO 9001:2015, and these will be properly explained during quality management system training. For example, you'll hear some people say that the Standard is only for big organizations, or that it is only applicable to certain industries. That is not the case. Suitable for any business International Standards can be applied to any size organization, in any industry, and be just as relevant. The concept of quality products that are fit for purpose has nothing to do with the size of your business. In fact, we are seeing an increasing number of SMEs implementing these systems, because they can see how it saves them time and money and helps them secure a larger chunk of the market. Another myth is that it is only for manufacturing or retail businesses but again, this is untrue. Quality Management System ISO 9001 is used by hospitals, schools, churches, charities, police departments and more. To put it simply, every group or organization or business needs structure - and structure needs policies and procedures. Think about it - even families have structure, rules, processes, systems, and patterns. So it's fairly obvious you need the same processes and systems in business - but much bigger. To find out how your business would benefit, talk to Standard Consulting - experts in International Standards.
READ MOREDetailsEmployee Monitoring Linked To Business Growth
The name “Spy App” itself sounds awfully notorious like something out of a James Bond movie, but according to the state law, its use is quite legal. As long as employers follow a few basic rules regarding spy apps, they are perfectly authorized to monitor employees by using the said apps. Spy apps like; TheOneSpy is quite helpful in keeping track of employees’ various activities, online and offline. They indirectly can also serve as a great medium of business growth strategy. According to various surveys, companies lose millions of dollars every year due to non-work related internet surfing as well as idle employees who slack off during work hours. This is where turning to spy applications can serve greatly in terms of business growth strategy in the following ways: Read Also: What Does Business Law State about Monitoring Employees? You Can Increase Employee Productivity Most businesses use video surveillance to keep an eye on their employees. Video surveillance was enough at a time when if the boss saw that the employee was in his cubicle, it meant that he was working. But now, with unlimited access to the internet, employees can browse through various blogs and videos at their leisure while they pretend to be working. Such a coupe can seriously damage the productivity of such an employee since their work vs. time ratio doesn’t add up. If such employees learn that their employer has his eye on every single keystroke they make on the company sanctioned computer, it greatly reduces the chances of them slacking off during work hours. Additionally, this way you can easily work out the slackers and identify the hard workers they have in their business firm. Keep Confidential Information From Being Leaked Humans are fickle beings by nature. They can be the best people you have ever met and yet at the same time, they can turn out to be the worst people you can have the misfortune of ever coming across. We meet thousands of people every day. When we meet them, we can never know at a glance whether they are worthy of our trust or not. The same goes for employers when they hire an employee. At first, even the most notorious people seem fine but when given the time, such people show their true colors. Spy apps can serve as a brilliant medium to catch such people early on since spy apps allow you to: Take a look at their browsing history. Keep an eye on the emails being sent or received. Get detailed logs about every single keystroke being made by the employee. This way, if you keep a close eye on a certain suspicious employee by using the spy app, you can not only prevent confidential data from being leaked but also catch such a thing from transpiring early on. Keep Internet Abuse At Bay Since most companies conduct most of their business interactions and other things using the internet. They use high-speed internet connections to make sure that an important business deal is not hindered by bad internet connection. Such high-speed internet bandwidth is equivalent to a shot of cocaine to an internet junkie, who’d rather watch funny and cute cat videos all day long instead of actually doing work assigned to them. Such slackers do not only abuse the unlimited internet access companies allow their employees, but it also reflects badly on the company if they are not on top of all the work assigned to them. Spy apps help company owners out with this problem as well. Since spy apps allow employees to block certain websites from being accessed by the target device, they can easily block the websites their employees are obsessed about to get them back to work. Keep Employers From Stalking Co- Workers One of the biggest setbacks being faced by business owners is employees manipulating the use of office hardware and bandwidth to stalk co-workers. Since almost all the official data is accessible by certain employees, they can use this data to harass their co-workers which may not reflect nicely on such a business if the local authorities are informed of such occurrences. Therefore, it is in the best interest of business owners to use spy apps to discover such obsessive behavior and immediately nip it in the bud before it can become much worse. The Bottom Line A business and its success completely rely on the people working for it. Unfortunately, as mentioned earlier, humans are fickle by nature and such fickle nature is bad for business. Therefore, investing in a good spy app is in the best interest of business owners since they can serve as a great pair of eyes and ears on troublesome employees. Read More: 5 Major Tips To Increase Employee Engagement In A Call Centre Industry How To Get What You Want At Work By Strategic Negotiation
READ MOREDetailsTop 4 Creative Team Building Ideas for a Call Center Industry This 2020
Call Center employees are into a most demanding job as they represent the human face of a specific brand or organization while delivering one of the best excellent customer services. Given the intense rhythm of a call center and sometimes isolated nature of an agent's work, team building in a call center industry is considered to be the most essential thing of motivating the employees, enhancing their sense of camaraderie, and sharing their learning driving their productivity. Given here are the five major ideas and strategies for bringing out the team spirit in a call center through team-building activity. 4 Creative Team Building Ideas for a Call Center Industry: 1. Role Play: Roleplay generally shows the customer service representatives that they could rely on their team members for advice and feedback, giving them an opportunity to ask questions about how they could handle calls in a better manner, allowing employees to walk away from the session with some tips that could apply while receiving calls. Have employees act out scripts one with a customer calling placing an order, and the other disgruntled customer who has not received an order yet. Have your employee being acted as a customer while the other as the customer representative and then switching their roles again. 2. Gamification: Gamification is one of the most popular trends in the call center industry posing a variety of benefits such as healthy competition, optimizing the training of all the call center employees, and employee motivation to succeed. Call center industry representatives would here compete with each other in order to reach specified goals like achieving first call resolution or signing into new accounts. Gamification is here likely being used to train and assess the agents in a fun yet meaningful way. Agents would share one of the best practices with their friends and employees while being motivated to achieve their best for every business activity they have been doing. 3. Hosting a holiday drive: During a holiday season have your employees work as a team to collect items for a charity drive. To begin collecting from toys and all the non-perishable foods in order to winter the clothing and blankets. So plan to donate to one or the other several households or to a non-profit organization. Call center to begin to be fulfilled, as they give the community back with the things they need, and continue to feel proud that they along with their fellow co-worker making a difference. Once the drive ends to reinforce the idea of working as a team in order to achieve the goals relating the ideas to provide one of the best services over the phone. 4. Shared Learning: Agents would continue to feel like a team where their ideas are heard and exchanged among the team members. And in addition to meeting the above best practices, call centers could here make a step further encouraging the employees to read books together in a book club format attending a webinar that is related to their business, or taking classes with the continuous post-activity decision on internal social networks exchanging ideas and take away. To conclude Call center organizations are typically a force behind the success of customer service and sales, so it does become critical enough to foster a team spirit through call center team building that would recognize the individual potential while establishing their common goals and best practices. Through the team building activities, the employee would here tend to feel more motivated enough to do their best while learning and meeting their professional goals. Read Also: Five Things Every Great Leader Should Know 7 Startup Essentials Entrepreneurs Should Know About 5 Steps To Accelerate The Growth Of Your Startup Why Your Business Needs Call Center Tracking How Business Leadership Plays An Important Role In Business Success?
READ MOREDetailsWhy You Must Embrace Green Home Technologies?
Did you know? Buildings in India account for… 33% greenhouse emissions 38% energy consumption 30% landfill waste 12% water consumption And, every year, built-up areas in the country grow by 10% with a whopping 700% increase in energy consumption! It’s time to re-evaluate our priorities, It’s time to give back to nature, And for our children, it’s time to ensure that our homes do not destroy the world. India has been a fascinating growth story. Our story of growth is also about stress on the environment and natural resources. Fragile ecosystems and endangered species are struggling amidst the fast-expanding concrete. However, there is a silver lining in every cloud. Staying true to the traditional ethos of living in harmony with nature, Indian real estate is welcoming new technologies and innovative architecture to ensure a sustainable future. New-age financial solutions and subsidies are likely to encourage the adoption of green technologies in the construction sector. Your contribution, however small, is significant in creating an eco-friendly living space. Going green is an important milestone for your family where you create a positive environment for growth. It saves you lots of money as you pass down the lessons of conservation to the next generation and add to their inheritance. Green constructions and architecture are the flavors of our times and builders are incorporating environment-friendly and energy-efficient features like LED lights, waste management plants, urban forestry, natural ventilation, thermos bricks and many other design elements for your conservation and well-being. Why do you need a green home? Money, money, money A green building creates many financial benefits for owners and tenants. Natural materials are compatible with the environment, while solar energy, proper ventilation, rainwater harvesting, water recycling, waste management, and foliage help to cut energy consumption and save large amounts of money for you. Tenants are clearly attracted to buildings which offer a reduction in everyday costs. Environmentally safe with GRIHA It feels great doing your bit to safeguard the environment. Buildings are responsible for one-third of greenhouse emissions and that portion can be reduced by 35%. Demand for high-quality, eco-friendly and energy-efficient real estate is growing across India. It applies to both, residential and commercial spaces. And with our urban air becoming a pollution hazard, it is imperative that as an Indian, you seek green alternatives to safeguard health, environment, and productivity. You can choose environment-friendly homes as per GRIHA (Green Rating for Integrated Habitat Assessment) rating. It evaluates how your home stands against accepted benchmarks of green buildings. Better innovation As an investor, you gain a higher yield from green buildings. The practice also spurs design and material innovation, which is important for our nation. The “green wave” has brought forth new technologies, understanding of ancient practices and ample research interest. Green buildings are using traditional material and recycling old materials to reduce our carbon footprint. Reduce, reuse and recycle: that’s the mantra sustaining your green home. A great start-up culture Grassroots awareness will drive greater adoption of green technologies. Rural artisans, cottage industries, and agriculture have felt a positive impact of the green drive. A new culture of entrepreneurs providing new solutions to builders is enriching the green economy. Green buildings in India are becoming a part of the culture. You should be thrilled to know our country was ranked #3 on a list of 10 countries by the US Green Building Council (USGBC) for LEED outside the US. India today boasts of 1 billion square feet of green building area. With over 200 million square feet of commercial space and 45 million square feet of construction coming up, you can say without a doubt: The sky is our limit! Apoorva Bharadwaj is a freelance blog writer. She has written blog posts largely catering to the real estate industry. Throughout these many years of her career as a blogger, she has kept up with changing trends in the real estate industry. She has written many blog posts on why the real estate prices are skyrocketing in major metros, how to choose the right real estate agents, about new apartments in metros, etc. At present, her latest blog work is on Jain Height’s new eco-friendly homes, luxury condominium projects for sale in Bangalore and about the right time to invest in an apartment.
READ MOREDetailsWhat Does Business Law State about Monitoring Employees?
Occasionally, we come across many individuals that are conflicted about the role monitoring applications have to play in the day to day office routines and activities. The most common question asked deals with the boundaries and limits that are “bendable” with the installment of monitoring applications. And the answer is simple; monitoring applications and software programs are legal and frequently advised to be installed in any firm or company. Here is why. Legal but… Monitoring or spy applications are legal in any court of law across the world. However, there are some regulations that need to be upheld by the employers’ side before installing monitoring software around the company premises. These guidelines include: Informing Employees Beforehand When it comes to employee monitoring applications, every court of law strictly states that the employees should be clearly notified about being monitored. The best way to accomplish this is via policies and guidelines that should be always kept on display within office premises. These guidelines should clearly explain every element of the employee monitoring intervention put forth by the company. Moreover, even when the firm decides to take on new employees, they should adjust a clause in the contract which makes it mandatory for every person being hired to sign a nondisclosure stating that they are alright with being monitored on company-related matters. Only Limited to Company Owned Gadgets Monitoring software programs tend to give employers an unwarranted power over the employees. And to protect the employee's interests, legal guidelines regarding monitoring apps clearly state that the spying should be only limited to company-owned gadgets. This means that every information coming in and going out through the company-owned gadgets are company property. The guidelines placed around the office premises should also clearly pinpoint this clause so that it poses as a reminder at all times. Furthermore, it is also recommended that the employers get their employees to sign a nondisclosure agreement that clearly states that all information on the company owned gadgets is company property. This means it can be used by the company in court if need be as well. Using Reliable Technological Sources When another’s a source of income and image in the business world is on the line, it is always best to be careful and use reliable technological sources and software programs rather than the usual cheap ones. The expensive yet well-reputed ones can be easily programmed and altered according to the specific needs of the company, hence always used for easy access and usage. Balancing is key Putting so many restrictions and highlighting many stingy clauses regarding monitoring applications like TheOneSpy mobile spy software around the office can definitely scare an employee and hence hinder their overall productivity. This is primarily due to the lack of rapport that should be there between the employee and employer to help increase profits as employee motivation grows. Therefore, it is always recommended by experts to use a system that is similar to a token economy where the employees are given some leeway and flexibility in some areas while at the same time restricted in some too. For example, allowing them access to specific social media sites during a few designated hours of the day. Never Resort to Open Slander It is never healthy to insult or accuse an employee openly among their peers. And with monitoring applications installed, there will be many times that the system may show you red flags which in reality are nothing but some mishap with the coding of the monitoring application itself. Therefore, rather than losing your cool and openly slandering a perfectly loyal employee, it is always best to take them aside or discreetly conduct a further investigation either with their knowledge of it or without it. This is because an employee can otherwise sue you for slandering their image followed by wrongful termination which would prove bad for your company’s image. The law about monitoring applications is specifically made to protect both the employees as well as the employers in case of any mishap or misunderstanding between the two parties. While it may look like the employers have all the power with monitoring applications installed, but in reality, analysis has shown that monitoring applications have been found to be more useful to employees. For example, if an employee faces discrimination at the hands of another employee or employer, they can use the backup made by monitoring applications to highlight the wrongful act in court.
READ MOREDetailsHow to Write and Design an Article that Attracts to Your Business
For some people not introduced into content marketing can cost them visualize how to write an article for a corporate blog or a personal blog, you can achieve persuade and attract new customers for a business. The truth is that we can do before you start to analyze some keys do have to pay attention to two important preconceptions: 1- Such articles are not only written but also designed the visual part will be crucial to a potential new client you can do go through the whole cycle/sales funnel. 2- If we pay close attention to these practices we will be well aligned with the latest trends in digital marketing: - Google has increasingly given more and more important to the content after the last update to its search algorithm, you can review it in the article: "The most important previous notions for search engine optimization" - You'll get more engagement with the new batch of digital consumers, "What is a prosumer? Why is it important to be your business thrive? Our mission for these articles is that your potential customer goes through all this funnel since it realizes it has a need to generate a sale (it is very interesting to see what before was considered as marketing has changed now). Read More: How To Ensure You Have The Perfect English To Enhance Your Blog DESIGNING AND WRITING AN ARTICLE THAT ATTRACT NEW CUSTOMERS YOUR BUSINESS The keys are: 1- Locate the subject carefully finding the meeting point between what solves your product or service and looking at your potential customer’s internet: here's an essential task because you can find totally ineffective situations: - Write about a topic related to your product that no one searches the network - Write about something that people look but it costs relate to your product. If the link does not look natural, users will not make this leap for you 2- layout very well to the article: Article should be attractive at first glance and easy to navigate it. For this I recommend the following: - Insert images and videos to be - Short paragraphs, indents and bold to introduce the user to scan it easier 3- Take time to find a memorable title: this I know it's difficult but try to comply with all this: to generate interest, short, with a clear message and that goes in line with what is sought in the network and thus solves your product or service. 4- eye with the first part of the article: we all know that your final intention is to attract customers but if you're going to live very simply be a publicity article and more users will input. Focus on the user's need which is why visiting your text, if you do not you will be disappointed and will never trust you. Once resolved there's your opportunity to present the part that interests you. 5- Put dedication in search engine positioning of publication (SEO): Belief me when I say that the best thing that can happen is that your article out the first Google when users seek to solve a particular issue. That is an open tap into your website. To do this wisely use keywords, the URL is friendly, uses tags and get some relevant links pointing to your post. 6- Do not distract the user !: try to be careful not to introduce links to other websites, if you put references, photos or videos that everything is within your website. 7- well the end of the article with a call to action: When you have provided the information needed by the user searches for a way to call for action to be recorded in your database or give a sales page. It is more effective if you use some incentive like a gift (ebook, coupons ..) or a discount for new customers. Once you have built this article only have to promote it to see the impact on the user and correctly measure if you can connect with potential customers optimally. Read More: How To Write An Effective Resume That Get Noticed? How To Write An Effective Dissertation
READ MOREDetails