Critical traps to avoid in your warehousing


13 November 2018



It is not incorrect that the success of your e-commerce business is deeply tied to the functionality of your warehouse. Choosing a warehouse to a large extent would determine how well your business turns out especially in terms of logistics. However, we easily fall into some critical snares when making our warehousing decision. Thus, it would be immensely helpful to examine some of those things we do wrong when procuring a warehouse.

Many of us don’t bother to physically check the warehouse first:

Granted, it is impressive the digital transformation our world has faced, so much can be done and sold online. But it could eventually turn regrettable procuring a warehouse say from just what you saw and read about it online. This amount to punishable negligence and possibly gross misplace of trust.

Always take out time to physically investigate the warehouse and see for yourself the brick-and-mortar life situation before getting the warehouse. You should be ensuring first hand that it meets some basic requirements like spaciousness, hygiene, equipment and more crucially the security.

A visitation to the facility gives you an encompassing knowledge of how the facility runs on the ground. It would give you a more accurate perspective or judgment of how the employees are their capacity, reliability and all that.

Some of us make the mistake of owning a warehouse that doesn’t match our needs:

Keep in mind that you are not necessarily getting that website just because it is the prevailing trend. Rather, you are basically getting that website because you crucially need it. Therefore it is utterly paramount that the warehouse precisely matches your needs.

You should be asking yourself what sort of fulfillment you would be delivering and what kind of facilities will best get the job done. You should not forget that a B2C warehouse wouldn’t capably handle the needs of a B2B warehouse. Therefore when making your warehousing decision, ensure that the execution, the volume, the operation process of the warehouse are all compatible with your business needs.

The location is fundamental:

When making your choice of warehousing, the location should be one of the first criteria that come to mind. It would be a terrible mistake to choose the wrong location for your warehousing. This majorly plays out in your logistics needs. How close is the warehouse to your customers? How about its proximity to your manufacturers or suppliers? You must find the ideal location that balances your logistic needs at minimal cost and time. This is crucial to the success of your business.

Many of us end up paying too much:

This is a common predicament we all battle, overinflated warehousing fees. From your cost of initial set up, storage cost, picking and packing cost all the way to your inbound handling cost, you must make sure that you are paying for top value and every dollar you spend is well served.

In some cases, we get overcharged storage fees; this is even more devastating when we hold on to excess inventory which we are terribly struggling to sell. So it is good to clearly identify what we are paying for and have a precise documentation in place. If you have your own insurance policy, it would help you spend less though.

Knowing some of these things you shouldn’t be doing with your warehousing puts you in a better position to make more accurate and efficient decisions. This would save you avoidable cost and mishaps on the long run.

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I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.

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Unified Communications

A How-To Guide For Every Entrepreneur – How To Use Unified Communications

Unified communications are the best way that remote workers can stay connected, collaborate on import files, and communicate with one another. Let’s see what unified communications are and how this can benefit your business. How to use unified communications - everything that you need to know as a new business owner The first thing is - what is unified communication? Before you can begin to use this technology for the benefit of your business, you need to know what it is and how to use it. Unified communications are a type of collaboration and connection method provided by SignalWire that makes it possible for businesses to use collaboration tools and other integration methods to allow people from all over the world to use the same systems. By making it possible for people to use the same resources and the same systems, it enhances collaboration from teams across the globe. Unified communication makes it possible for remote workers for digital businesses to stay in touch and collaborate without having to share resources - something that can cause a company-wide slowdown or glitch. Instead, professionals can both utilize resources and apps that make it easy to connect with others via the cloud and remote software. Basically, unified communication provides the ability for remote workers to use file sharing, important document editing, video conferencing, face to face video calls, audio calls, team collaboration, SMS instant messaging, voice calling, and messaging to make it easy to connect with others in remote locations on the same project. But why should you use unified communications as an entrepreneur? If you are going to be hiring various employees, unified communication has many benefits for your business. Some of the main benefits of utilizing unified communications include: Increased daily productivity - since you will spend less time having to use obsolete collaboration methods and only have one person work on a file at one time, unified communications allow teams to continuously edit and share import files without having to stop and wait. Cost-effective - the second benefit of unified communications is that it is more cost-effective than other file sharing and communication methods due to the lower initial costs. Higher performance - the third benefit of using unified communications is the higher performance level that helps you easily solve your problems and improve your standing in the industry. Higher user experience - the last benefit of using unified communications is that it is easy for the user to figure out and use as a beginner. By using unified communications, businesses can now combine connection, collaboration, and communication in one. The unified communication makes it possible to share collaboration tools so workers in various locations can work on the same project - along with being able to remotely work together, the communication tools in unified communications allow workers to speak about the changes being made on the shared files. Conclusion Using unified communications is the best way that businesses can stay connected by using online messaging systems and remote tools. By enhancing collaboration, businesses make it possible to boost daily productivity levels and increase user experiences. Read Also: Top 10 Apps for Team Communication and Remote Work What Is Integrated Marketing Communication in 2020 [Full Guide] 5 Communication Tips for Introverts in College

how much the business is worth

Proven Strategies To Captivate Buyers And Sell Your Business Successfully

Do you need more time to get people to buy your products? There are a lot of strategies that would help you captivate customers, enhance your sales, and skyrocket them. Selling a business can be challenging. You need to prepare and use the right sales techniques to be successful. The following proven strategies will help you achieve this goal. In this article, I have unveiled the ultimate guide where you can get such secret tips to make your product sales successful. Not only that but from understanding the current audiences' requirements to the ways of continuous improvements, everything I have covered mostly. Here are the lists of… The Proven Strategies To Captivate Buyers And Sell Your Business Successfully In this digital world, it is more challenging to drive online sales. After all, this is crucial for businesses to seek success and growth. Above all, to achieve rapid results, it is essential to employ effective methods and ways that could provide rapid growth. Below, I am going to discuss proven strategies where you can captivate buyers and sell your business successfully.  1) Create an Emotional Bond Develop a compelling story. This narrative allows buyers to connect with your business on a deeper level. Share the origins of how the company was founded, the motivations and vision behind it, key milestones, and your future dreams for the business under new ownership. This narrative helps buyers become emotionally invested in carrying on the company's legacy. 2) Showcase Meticulous Record-Keeping Long before even considering selling your business, meticulously organize your financial, tax, and legal records. Buyers will conduct extensive due diligence, so you need to have sales figures, tax returns, contracts, intellectual property paperwork, and other documentation readily available. Transparently providing this information upfront builds trust and confidence with buyers early on. 3) Invest in Premium Marketing Collateral Professional marketing materials show buyers you mean business, no pun intended. Work with a talented graphic designer to produce slick sales brochures, pitch decks, and promotional assets tailored to your target buyer's needs and preferred visual style. Verbally convey your business strengths, then provide supporting marketing collateral to back up claims with visual substance. 4) Find the Right Valuation Pricing your small business too high can deter buyers. Consider hiring a qualified valuator to determine how much the business is worth based on financials, clientele, brand strength, and industry benchmarks. This defends your asking price with quantitative market data. Being too vague or inflated on valuation raises red flags with seasoned buyers. 5) Cast a Wide Buyer Net Marketing your business for sale early and to the largest pool of qualified buyers drives more offers and the optimal sale price. Hire an experienced business broker to handle outreach through their connections and marketing channels. Also, utilize premium business sales listing platforms to gain exposure outside your region. 6) Vet Buyers Thoroughly As you field inquiries from interested parties, vet each thoroughly to assess the sincerity of interest, proof of funds, and experience in running this type of company. Moving too quickly with an unqualified buyer rarely ends well. Be cautious about sharing sensitive details like client lists or financials too early in the process as well. 7) Drive Competition Once you have several qualified buyers at the table, use competition tactfully to your advantage. While you don’t want to drag negotiations out forever, letting buyers know there are others bidding can compel them to offer top dollar, accelerate the process, and agree to favorable terms for you. 8) Negotiate Earnest Money & Terms Require interested buyers to put up good-faith, non-refundable earnest money to demonstrate seriousness. This also guarantees you get paid if the deal falls through. Negotiate clear timelines, performance metrics, and payment terms favorable to you built into the sales agreement. Retaining a business attorney can help craft binding contracts that protect you. 9) Handle Transition Planning Early into the negotiation phase, start planning a detailed transition plan spanning 30 to 90 days post-sale. This ensures client retention, trains the new owner properly on systems, and helps you strategically phase out. Having a transition roadmap signals to buyers that you are a serious seller invested in the future success of the business under new ownership. Selling a thriving small business at maximum valuation is part art, part science. The process requires blending the art and science across valuation, marketing, negotiations, and transition planning. It demands significant upfront effort, but the long-term payoff makes it well worth the investment. By implementing these proven sales strategies, you can captivate buyers, command premium valuations and craft a business legacy positioned to prosper under new ownership. 10) Understand your target audience  If you are wondering how to get people to buy your product, first, it is essential to understand and gain knowledge about your target audience. What are the things you must know, such as:  Who are they? What do they want?  And how would you effectively reach them?  After all, gaining knowledge about your audience would help you tailor your several marketing efforts, which would meet the requirements and several other preferences through you. On the other hand, if you start understanding your target market, you must conduct audience research.  Above all, there are multiple ways in which you could go about this, such as:  Firstly, you need to analyze your customer base. In this case, you need to look for several other patterns and some common characteristics among the most loyal customers. In this case, it gives you valuable insights into your target audience and their values.  Secondly, you must use several other online tools and platforms that would provide audience analytics. Several other social media platforms would offer detailed demographic and internet-based internet-based data about your followers. This information could help you identify several key segments within your audience. In this way, you could also develop targeted marketing strategies.  11) Leverage Social Proof  Leveraging social proof is another proven strategy that would captivate buyers and sell your businesses. In this case, chances are new, and you must look for several reviews and testimonials from other customers. You want to know if this lives up to its promises. After researching the fact, over 70% of customers actively seek out such reviews and several other testimonials before heading to any purchase.  12) Use demand generation methods to attract customers  Another proven strategy where you could captivate buyers and sell your businesses is to use demand generation methods to attract customers. Demand generation is about creating awareness and generating interest in your products, where you could attract potential customers. Aside from that, demand generation is also essential because this would help you reach an extensive range of target audiences and create buzz around your business product.  In Conclusion In this article, I have discussed several proven strategies to captivate buyers and sell your business successfully. By incorporating such a strategy, you could significantly enhance and develop the chances of capturing the attention of several other potential buyers. Ultimately, you could also drive sales.  I hope you liked this article. If you have any questions, please comment below! Read Also: Choosing Between Shopify and Crafting Your Website: A Guide for 2024 How Automation Tools Are Transforming Digital Marketing? Unlocking Opportunities: How Does Leasing Expand Your Car Options?

Creating a Sales Pipeline

Creating a Sales Pipeline: Effective Steps To Do So

An effective sales pipeline allows teams to develop and execute strategies that convert prospects to buyers quickly and consistently. Establishing yield probability estimates at each stage helps teams determine monthly or quarterly revenue projections as well as spot bottlenecks in the process. Standardized processes help salespeople collaborate on a common strategy and shorten sales cycles. Defining The Pipeline A sales pipeline is an organized visual representation of your sales process. It not only tracks leads but also prospects from various stages to closing. Often described in terms of horizontal bars or funnels, sales pipelines typically represent various steps within an ideal customer profile (ICP) buying journey.  For example, suspect, prospecting, analysis, and negotiating closing. It's crucial that these stages are identified clearly to set expectations among your salespeople. You can visit Clickfunnels to learn more. It is important to visualize the sales process. Beginning The Process Of Creating A Sales Pipeline Establishing your sales pipeline starts with collecting a list of prospective buyers. The latter must meet your company's target audience and ideal customer profile. Additionally, you might need their contact details and other pertinent details.  Next, build buyer personas for each prospect. The more in-depth the personas are, the easier it will be to understand their pain points and specific challenges. As a result, you can customize your messaging appropriately. As part of building your pipeline, it can be helpful to develop a forecast based on your average sales cycle. You can also determine the length of each step in your sales process. This will give you a sense of how many leads and revenue are necessary at each pipeline stage, as well as whether your goals can be reached. At times, it's also essential to review your pipeline periodically in order to identify deals that have remained dormant for an extended period. Doing this will prevent your sales pipeline from becoming blocked up with old deals while setting realistic expectations about future performance. Identifying the Stages of the Pipeline When creating a sales pipeline, it is essential that each stage be identified. This will allow you to determine which steps a potential customer needs to go through before becoming ready to purchase and can also assist in tracking metrics like win rate and revenue. Once identified, lead nurture sequences can begin. Prospecting Prospecting is the initial stage in any sales pipeline. This involves identifying and cultivating leads through activities like marketing campaigns, social media engagement, email outreach, or cold calling to identify prospective leads who might be suitable candidates for your products and services.  Here, the goal should be to uncover any mutual interests between yourself and a prospect that might indicate compatibility for sales success. One-On-One Meetings Once prospects reach the qualification stage, they're often eager to learn more about your company through an in-person meeting, free trial, or product demo, and can also include sales meetings.  This step of your sales pipeline gives your team a crucial chance to differentiate your solution and establish credibility while gathering essential details such as budget and ownership information about each prospect. When selling to businesses, it is vital to fully comprehend their current problems and challenges so you can create an effective business case around how your products or services will address these challenges.  Analysis The needs analysis stage of a sales pipeline typically includes meetings with stakeholders, competitor research, and establishing ROI projections, all designed to position your solution as the most cost-effective one on the market while crafting winning proposals. You can visit this site to learn more about ROI. Settling On Terms The final stage of your sales pipeline involves finalizing terms with prospects and preparing to implement your solution. Depending on the size and structure of the deal, this may involve negotiating pricing terms or legal issues as part of this phase.  Measuring Your Sales Pipeline Success: Steps That Often Go Unnoticed Just like physical pipelines, pipelines have an endpoint or destination. This point corresponds with company sales goals or revenue targets.  Identifying the Prospects A successful sales pipeline begins by creating an in-depth list of potential customers that aligns with the company's ideal customer profiles and target audiences. Additionally, it includes a number of prospects with rough pipeline stages. Therefore, the team is focused on only moving through promising prospects in its sales cycle. The next step is of paramount importance in the sales process. Here, the team analyzes lead scoring to identify hot leads from cold opportunities. Furthermore, it prevents sales reps from spending too much time with those who won't buy or aren't interested. In this step, they also create and foster relationships with prospective customers through scheduled meetings, product or service demos, and price quotes. As prospects progress through your pipeline, some may fall out while others will close.  While this is expected, it's essential that you understand why some prospects drop out. For example, if 40% of your prospects drop off between the presentation and proposal stages, this could indicate problems with presentation or pricing that need fixing. Especially if you want to increase the pipeline conversion rate. Identifying any such problems early can help you fix them effectively while improving conversion rates. The Only Drawback… One of the biggest problems in sales pipeline management is when teams try to push deals through without fully comprehending customer needs. As a result, it leads to missed quotas and lost revenue for a company. To combat this problem, having a well-defined sales process with steps necessary for each prospect to become a customer is essential. You can click here: to learn more. Set up an ongoing sales review process to ensure everyone stays on track. Sales managers should meet with each rep once a week to review data in their CRM. The latter can be used to monitor how each is performing and compare it with quota goals.  Finally, sales managers should ask each rep to quickly summarize each deal. So that they can give feedback or address any potential issues that may have surfaced during that week. Identifying the Opportunities At all stages of the sales pipeline, salespeople need to identify prospects through lead scoring. Hence, this method takes into account each prospect's needs and budget before moving them along to the next stage.  Furthermore, leading technology can assist salespeople in prospecting, scoring, qualifying leads, and making sure no opportunities slip through the cracks. Utilizing sales team efficiency tools can increase efficiency and decrease workload. This ultimately frees them up to focus on nurturing relationships with customers instead of data entry or administration tasks.  In turn, this can increase retention rates while decreasing customer churn rates. Furthermore, it's key that sales organizations establish clear goals for their sales pipeline on the basis of organizational revenue goals. Moreover, it should have clear communication with sales staff members regularly during performance reviews and regularly tracked via metrics. Conclusion An effective sales pipeline is in constant flux as new opportunities arrive and others move through its stages. Regularly clearing out stalled prospects helps ensure its smooth running. It also provides sales managers with an accurate view of its health. When creating a sales pipeline, it's vital to take into account both potential buyers and their average deal size. This will allow you to assess how many prospects are necessary in each sales stage. The goal is to meet targets and develop monthly or quarterly goals accordingly. Close ratio tracking can also provide valuable insight into the performance of your sales team as well as product value and pricing structure. This metric can assist in measuring how effective your team is in delivering services or selling products to customers. Read Also: Why an Automated Sales CRM Platform is What Your Business Needs Avoiding Sales And Operations Planning Mistakes