We all have been constantly obsessing over social media for a very long time now. Since the very introduction of Orkut, it has become imperative for people to get judged and approved by a hoard of people out there who do not even know each other. Is it a habit or a disease? Well, we will discuss that later but let us now explore some of the habits and trends that people have been showing on different social media platforms.
Why do people go on different social media platforms?
The answer is simple yet very complicated. They go for approval which is received in the form of likes over Instagram, Facebook, Tumblr, and Twitter, among many other platforms. It has become an immortal obsession of people to grow in the social media chart through a raging number of followers in their follower bank. People talk about social media and how many likes they received all the time like they are experts without being experts. It is always the talk of the town when someone gets a hit on any social media platform and people gossip over what they wore, what they ate, where have they been eating out or buying those stuff. It has recently become a very predictable act of people to vouch over their social media profiles and showcase every bit of detail of their life. Why do they do it? Again yes for approval and then to be famous and also expand an online or offline business.
People have a variety of reasons to be social media buffs. Either they are relatively very free or are in the process of creating a steadfast online image for future business purposes. Sometimes it is related to a hobby or talent that they want to show to the entire world without spending much on marketing.
One of the most famous platforms that have recently gained traction in the social media industry is Instagram. With its different features and add-on emoticons, Instagram is now ruling over the social media arena, and not only informally, but formally also people are growing over Instagram for personal as well as professional expansion. Instagram has loads to offer and various concepts to follow. The features added in the story to vote, buy, and redirect to a different page and a link have gained a lot of appreciation as of now. The game of Instagram as an established social media platform is relatively very strong.
Hacks
Of course, having a wide friends group and a large number of acquaintances on social media helps in increasing followers and likes over Instagram, but being a great storyteller and photographer means that being Insta famous will not be a much of a difficult task. Moreover, Instagram along with other social media platforms has certain marketing hacks and strategies.Social Clout Club is a brand new service you can use to know more about marketing strategies.
#hashtag is a concept that has recently gained a lot of popularity. Seeing its popularity Instagram has also added a feature that lets you follow hashtags as well and whenever someone with that specific hashtag posts it, you get it on your home page.
Great Photography and Keep Readers Intact
Good picture quality is a must. High-quality pictures always attract a good amount of followers. Writing good and original stories is also imperative. Research your audience along with the people whom you follow so that they can follow you back.
Instagram has many more tricks but for beginners, this is the heads-up start hack.
I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at Content Rally.
Instagram possesses over six hundred million active users that are scrolling feeds, liking comments, and responding to posts regularly. Since consumers engage with their favorite brands on social platforms, having a strong presence on this social platform is a smart move of bolstering your strategy, growing brand awareness, and connecting with your audience. When developing your Instagram marketing services, you will have to focus on specific goals and the type of results you desire.
Back in the day, people used to use Instagress to grow their Instagrams. However, that is gone, so now people are using services like these.
Here are 5 Marketing Tips to Help Grow Your Business on Instagram:
1. Use Instagram insights
Just like in the insights found on Facebook, there is an insights tool found on Instagram that is invaluable to the business. They provide vital metrics like the number of times your video or post has been viewed, the number of followers you are getting, and the total number of clicks your link is getting on a daily basis.
The results of this tool include demographic information that indicates the age and gender of your followers. You will get a quick peek at the general profile of the people viewing your profile. You will have the ability to customize your marketing campaign to match their requirements. If you want to get more views, then you can buy Instagram views from the most popular site.
2. Link your Instagram page to your site
Some businesses do not connect their Instagram profile with their websites. You will lose an opportunity when aiming at furthering your marketing options. You will have to stop flooding your page with photos of your products. Instead, you will have to use it as a chance of showing the human side of your firm. It is advisable to use your employees in your videos.
Your traffic will go up when people understand the real people that are behind your company. In your video and photos, do not forget to add the location for SEO and geotagging.
3. Engage your followers
Followers who are die-hard fans of your brand deserve a reward for their loyalty. For this reason, you need to assign an administrator who has to reply to relevant comments made by clients.
Engaging them will make them appreciate that you hear their voices when it comes to expressing complaints and giving suggestions. It is vital to follow back your followers so that you learn about their hobbies, likes, tendencies, travels, and any other information needed for your benefit.
4. Make hashtags relevant
Instagram marketing tips state that you need to use industry-specific hashtags when engaging in Instagram marketing. You need to identify the niche of your industry so that you differentiate yourself from the rest.
You can find some online sites that will help you tweak hashtags for optimization. It is advisable to use hashtags that relate to a video or image so that it prevents marking it as spam. A good idea that can help you when marketing on Instagram is piggybacking, but you need to make sure that you do not overdo it.
5. Host Instagram contests
One way of improving Instagram marketing is through investing in Instagram marketing services and getting followers to interact with your content through contests. This will generate a buzz around your business and also show the fun side of the business.
Contests on Instagram can be easy to execute, and you can hold them on a weekly basis to boost exposure, grow your followers, and create the expectancy of keeping the visitors coming back. For the giveaways of the contest, make sure that it is an item that will make your audience like to take part. You need to make it enticing and exciting to compel new people to join.
Conclusion
Instagram is an excellent platform for boosting your social media marketing strategies. According to Instagram marketing strategies, this platform will help in building awareness of your brand. Instagram marketing services by ExplodeGram will help to implement the tactics listed above, test the results, and start moving forward with Instagram. The key is implementing and discovering the aspects that resonate well with your site.
Read also:
How To Get More Likes On Instagram
Are you staying in a place or country that has blocked the usage of Instagram? Well, maybe it is time for you to learn about the steps that you can take to get Instagram unblocked!
Technically speaking Instagram is not the only app or social media platform that is being blocked. TikTok is yet another social media site that several countries, including the United States, have blocked.
If you have been thinking about using the unblocked version of the platform or getting it unblocked somehow, you will find this blog to be of great help. Keep reading this article till the end to learn more…
A Little Brief On Instagram
Instagram is a popular social media platform that allows users to share photos and videos, as well as connect with others through visual content. It was launched in 2010 and quickly gained widespread popularity, becoming one of the most prominent social media platforms in the world.
Instagram has become a creative platform for individuals, businesses, and content creators to express themselves, build communities, and share their passions with a global audience. With its emphasis on visual storytelling and community engagement, Instagram continues to be a significant player in the world of social media.
Features Of Instagram!
There are a number of features that distinguishes this social media platform from others, apart from the fact that it is a platform solely for uploading visual content. Key features of Instagram include:
1. Photo And Video Sharing
Users can post photos and videos to their profiles, allowing them to share moments, experiences, and creative content with their followers.
2. Stories
Instagram Stories are temporary posts that disappear after 24 hours. Users can share photos, videos, and text in their Stories, providing a more casual and ephemeral way to share updates.
3. IGTV (Instagram TV)
IGTV is a feature that allows users to upload and watch long-form videos, catering to content creators and influencers who want to share more extended content with their audience.
4. Explore Page
The Explore page on Instagram showcases curated content and personalized recommendations based on a user's interests and activity. It's an excellent way to discover new accounts and content.
5. Direct Messaging
Users can send private messages, photos, and videos to each other through Instagram's Direct Messaging feature.
6. Hashtags
Hashtags play a significant role in organizing and discovering content on Instagram. Users can add hashtags to their posts, allowing others to find them based on specific topics or themes.
7. Filters And Editing Tools
Instagram provides a variety of filters and editing tools to enhance photos and videos before posting them.
8. Insights And Analytics
For businesses and content creators, Instagram offers insights and analytics on their posts, Stories, and audience engagement, providing valuable data to track performance and measure success.
9. Shopping Features
Instagram allows businesses to tag products in their posts and Stories, making it easier for users to shop for products directly from the platform.
10. Explore Categories
Instagram's Explore page offers content categories such as fashion, travel, food, and more, allowing users to discover content related to their interests.
Get Instagram Unblocked: How To Unblocked Instagram From Anywhere In The World!
If Instagram is blocked on your network or in your location, there are several methods you can try to access it:
1. Use A VPN
A Virtual Private Network (VPN) can help you bypass network restrictions and access blocked websites, including Instagram. A VPN routes your internet traffic through a server in a different location, allowing you to access blocked content.
2. Use A Proxy
Similar to a VPN, a proxy server can also help you access blocked websites. It acts as an intermediary between your device and the website you want to visit, allowing you to access the site without directly connecting to it.
3. Use Mobile Data
If Instagram is blocked on your Wi-Fi network, try using your mobile data connection instead to access the app.
4. Contact The Network Administrator
If you're trying to access Instagram on a school, college, or work network, reach out to the network administrator or IT department to inquire about the reason for the block. Sometimes, there may be legitimate reasons for the restriction, and you may need to abide by the network policies.
5. Check Country Restrictions
If you're trying to access Instagram in a different country, it's possible that the website is blocked due to country-specific restrictions. Using a VPN with servers in a different country may help you bypass this limitation.
6. Use Instagram Lite
Instagram Lite is a smaller, less resource-intensive version of the Instagram app designed for areas with slow internet connections. It may work even if the main Instagram app is blocked.
7. TOR Browser
The Tor browser is a privacy-focused web browser that can help you access blocked websites anonymously. It routes your internet traffic through a network of volunteer-operated servers, making it difficult for anyone to trace your online activity.
Wrapping It Up!
Before using any of these methods to access blocked websites, ensure that it is allowed by the policies of your organization or network. It's essential to respect network restrictions and use these methods responsibly.
Additionally, be aware that some organizations may have security measures in place to detect and block attempts to bypass network restrictions, so proceed with caution and within the bounds of the law and your organization's policies. In case you wanted to get your Instagram unblocked, I hope that this blog has been of help to you.
If there are any other queries related to the same, feel free to let me know. All that you need to do is scroll down till to reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you!
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By now it’s no secret that Instagram influencers can help your brand take its social media game to the next level. According to a Mediakix study, in 2020 Instagram was the most important and most impactful channel for influencer marketing. And with over 1 billion monthly active users, 90% of who follow a business, it’s easy to see why.
But another reason Instagram is great for influencer marketing is that it allows for a variety of content types. The platform offers different media formats and features that let influencers maximize their creativity and keep brand campaign content fresh.
Let’s take a look at some content ideas to use in your brand’s collaboration with Instagram influencers, as well as the different media formats you can use to publish them.
Content ideas
If you spend a lot of time on Instagram, you’ve probably seen some of these at some point. And if you’re new to influencer marketing, these ideas might be new concepts for you. Either way, keep reading for some tips about how to use each of these ideas on Instagram.
Giveaways
Giveaways are a good way to kill two birds with one stone. First, the chance to win free stuff generates buzz about your products among your own followers and the influencer’s followers. Second, the rules of entry help you get a rapid influx of new followers.
When hosting a giveaway with an influencer, make sure you account for both the influencer’s incentive and the prize. In addition to the free products you plan to give away, you’ll also have to compensate the influencer for their content creation. Depending on the influencer’s number of followers, you’ll have to pay them either free products or a monetary fee.
Mommy blogger @demilucasblog hosting a giveaway with baby brand @velvaer_babycare. Source: Instagram.
Normally, giveaways require participants to:
Follow the brand and influencer
Like the giveaway post
Comment on the post, tagging a few friends
By doing this, the influencer gets new followers and engagements (likes and comments) on their post. The brand gets new followers, although you could also repost the content to your profile and let participants enter there as well, thus bringing the engagements to your account, too.
Just be warned that this follower growth may decline once the giveaway closes. People love the chance to win free stuff, so they’ll gladly follow you for the duration of the raffle. However, if your brand doesn’t really speak to them, they may simply unfollow you once they know they haven’t won.
The best Instagram format for giveaways is the standard post. Posts are visible directly on the front tab of your profile, so they maximize the chance that people will enter the giveaway. Further, the comments feature enables you to use one of the many giveaway tools to help you choose a winner.
Unboxings
Unboxings are exactly what they sound like: send your product to an influencer, and let them unbox it for their followers! With unboxings, the audience’s perception of your brand totally depends on the influencer’s candid reaction. So with this type of content, it’s more important than ever to make sure you find influencers who align with your brand, its mission, values, and style.
Unboxings show consumers how products look and work right out of the package. As the influencer opens the box right in front of them, there’s no perceived brand or manufacturer interference. For unboxings, you could use video or a mix of photos and video. If you want to use a mix of the two, Stories would be a good option.
Remember that Stories disappear from public view after 24 hours. If you want to keep them visible for longer than that, add them to your highlights, which appear just beneath your profile’s bio.
Plant e-commerce @bloomscape has a highlights section devoted to plant unboxings by various influencers.
Tutorials
A tutorial, or a demo, is any content that shows people how to do something. Depending on your sector, it could be a recipe, a DIY craft, a makeup look, or a life hack.
Tutorials are a great way to have influencers show off your products in use. For tutorials, it’s a good idea to work with various influencers, so that each can put their own spin on your products. This way you don’t end up with repetitive content.
Further, try to research your target audience’s pain points. What questions do they want to be answered? What problems do they want to be solved? If you know the answers to these questions, let the influencers know. This way, they can design demos that hopefully resolve some of the issues that your target audience is facing.
Beauty brand @morphebrushes collaborates with lots of influencers for makeup tutorials. Here, @samuel.rayy shows followers how to use Morphe’s palette created in collaboration with stationery brand @lisafrank. Source: Instagram.
On any social network, the best format for this type of content is video. On Instagram, that means you have a few options: video posts, Stories, Reels, or IGTV. Reels are limited to 15 seconds, and video posts to 1 minute. So these are only options if your tutorial is really short, like a quick life hack. If you need a bit more time, the best option is IGTV, which allows you up to 10 minutes of content and which can easily be accessed from a tab in your profile.
In this photo, you can see that the IGTV tab is open on @morphebrushes’ Instagram profile. Source: Instagram.
Guides
Guides are another feature that Instagram offers. The main difference between Guides and the other formats is that guides are scrollable, and look more like regular website content. With guides, you can give attention to certain products or aspects of your brand with more space.
Part of a guide by fashion e-commerce @asos. Notice the bookmark icon, which lets users add products to their Instagram Shopping wishlist.
You can also tag products directly in the guide so users can see their name and price. And if people click the bookmark icon next to the product, it goes into their Instagram Shopping wishlist for easy purchasing later on.
Guides are a good way to highlight collections of products or information about your services. You could use them to create shoppable lookbooks, holiday gift guides, recipe catalogs, and more!
Live Q&As
Instagram also has a live stream feature, which is useful for taking followers behind the scenes at important events, or for allowing them to ask questions in real-time. Live Q&As are a great way to promote your products with influencers.
Followers get excited when they have a direct line of communication with their favorite influencer. What’s more, the experience makes them feel like an active participant in the conversation, instead of just a bystander browsing your branded content on Instagram.
Again, like with unboxings, the influencer’s reaction is very important here. Choose influencers who are genuinely interested in your brand or sector. Make sure influencers have had ample time to get to know your products before hosting the Q&A. Answer any questions they may have before they attempt to answer questions for the audience.
Conclusion
These are just a few ideas to get you started, but with all Instagram has to offer, the sky’s the limit when it comes to content! Also, if you’re a bit stuck as to what type of content to publish, ask the influencers you reach out to for your campaign! As content creators, they’re technically the experts and may have fresh ideas you haven’t even considered.
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6 Ways To Increase Real Instagram Followers Without Spending Money!
