Top Utility Tools You Need For Your Website

15 January 2019

Whether you are a web developer or tester or a Project Manager, tools are always available at your disposal to help you. From our daily need tools like screenshotting tools to software testing tools we need a variety to make our work easier.

Looking to share an image? Take screenshot

Want to share a video? Use a screen recorder

Need to tell the developer, the code doesn’t work? Use a communication tool

From this to that, we need a ton of tools every day. Even you’re using one to read it! But which one is the best to use at a time is where one get stuck. And I’m here to help you with that!

Let’s find out which tool to use for your website and for what.

1. Testing : LambdaTest

If you own a website or web page or work for one, it is a must to perform its testing. LambdaTest in itself is a complete tool for your website to perform its cross browser testing (both manual and automation), visual screenshots testing, responsive testing, image comparisons, and a lot more.

With a pool of 2000+ browsers and device combinations, it helps you make sure that your website works perfectly in all browser and device combinations and provides a seamless experience to your users.

2. Code Editor: Sublime Text

Great websites need great environment and a code editor with well-designed, super efficient, and ultra speedy user interface to develop your code.

Sublime Text is on top to fulfill this need of your best code editor tool for your website. Sublime is unique in terms of Ease of use, easy shortcut keys and Eyes friendly user interface.

Developers spend 8-9 hours a day on code editor and Sublime text can prevent developers from getting frustrated. User-friendly and eyes friendly user interface is what one looks for while finalizing a Code editor tool and Sublime Text is all of them!

3. Design : AdobeXD

Adobe XD is a vector-based UX/UI design collaboration tool developed and published by Adobe Inc for designing and prototyping user experience for web and mobile apps for macOS and Windows.

XD supports vector design and website wireframing, and creating simple interactive click-through prototypes.

4. SEO: Uber Suggest

When it comes to SEO, no one can ignore Neil Patel and his toys. Uber Suggest is one of the top SEO tools in the current decade by Neil Patel.

SEO is what needs to optimize your website and make Google search friendly. Uber suggest can help in Keyword review whether it is for SEO or PPC, Keyword suggestion (from primary term to long tail phrases, you can get thousands of suggestion along with search volume, the competition, and even seasonal trends of that particular keyword), Keyword Difficulty and Competitive Intelligence. You can also assess your website against other competitors.

5. Design Mate: Zeplin

To build a website, you need to design it first and when it comes to it, Zeplin is Designer’s best friend. With all CSS details and minute information available in the design itself, it makes it easier to collaborate between developers and designers. It provides integrations with top tools like Slack, Trello and allows a user-friendly designing environment.

6. Analysis: SEMrush

SEMrush is an all in one tool for marketers. You can use it various analysis and help for your website. SEMrush has SEO toolkit, Advertising toolkit, Social Media Toolkit, Content Marketing toolkit, and Competitive Research toolkit to help you.

You can analyze your competitors, check which keywords they are ranking upon, monitor your keyword ranking, your website’s visibility, check which pages of your website are driving more traffic and a lot more.

As said SEMrush is all in one tool for Marketers.

7. Design Assistant: Canva

Canva is free to join and provides a vast variety of templates and graphics. It has everything that you need for an amazing design as a starting blogger, web designer, or app developer.

If you are promoting your website through social media, Canva can help you with images. Banners, posts, thumbnails, insta, snapchats, Google display ads, Facebook ads in standard required sizes. Equipped with so many tools, Canva is an awesome tool for marketers, web designers, artists, and social media enthusiasts.

8. Chat bot: Intercom

Putting a real-time chat bot is really a good option if you want your users and visitors of your website to connect to you any time. Intercom is undoubtedly the best tool to help you interact with your customers.

9. Screen Recorder: OBS Studio

Many times, we need to record our website’s animations for future reference or for forwarding it to some of our team members. OBS Studio is a screen recording tool along with various features like HD Streaming and recording. The best part about OBS studio is that there is no restriction upon the video length and it is very quick to set up.

10. Analytics: Google Analytics

Analytics of visitors and user coming on your website or platform is key metrics to measure your company’s growth. You can set up custom channel from where you are getting traffic and can analyze which channel is performing good and which is not. Google analytics can help you play with numbers and take actions based on it. It’s a must-have tool if you are running your business online and have a website to showcase your products.

As a very famous saying goes:

We shape our tools and afterwards our tools shape us. – Marshall McLuhan

Hence, once we learn to use these tools, these tools can help us improvise and grow more. It is wiser to take help of the following tools for your website and increase your productivity. So, go ahead, try these tools and enjoy the fruits they reap.

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

What is Type C Cable, and Is It Worth Buying

Nowadays, type-c cable can be seen in the newest phones, laptops, and tablets. The cable was first published in 2014, but the technology became handy only in 2017-18, and it replaced the older standards of USB very quickly. According to some reports, type c cable also offers new audio standards as a potential replacement for a 3.5 mm audio plug. The type C cable looks almost the same as a micro USB connector from a distance, but it is slightly thicker and more oval in shape. The thicker design brings its best feature which is unflappability. Until now, the standard cable for us was the type of cable. We have even moved from USB 1 to USB 2 then USB 3 devices, but the USB connectors stayed the same. Fortunately, with the help of technology, we get type C cable that is much more powerful and easier to use than the old cables. Difference between type C cable and the old USB cable: The primary difference between the old USB port and the type C cable is the reversible connector feature. Both ends have a connector of the same size so that you can plug it in any way you want. The one end of the Old ones are bigger and rectangular shape connectors that we use two plugs in two game consoles, desktops, and giant-screened laptops, and the other end was used to connect to small devices like phones. These two ends of the same cable are called type A and type B. Advantages of type C cable: It is compatible with USB 3.1 specifications, which makes it much more efficient in data encoding, and hence, it can transfer data at a speed of 10Gbps. Type C cables are commonly used for charging portable devices. And with this type of cable, charging is much faster than the old ways. In many ways, type C is much better than micro USB. For instance, type C can be used for both input and output power, where micro USB can only input power. Generally, type C uses 18 watts to charge phones and a maximum of 100 watts to charge laptops. The type C cable can indeed perform faster than the others, and along with that, it is also the strongest one. This is why, for most people, type C cable is much more reliable. Why should you use a type C cable? Type C cable sets a new standard for USB connectors. It can carry a significantly high level of power and can be used to charge almost every device, and devices can be charged much faster. Along with that, type C cable also offers you a high transfer speed that can transfer 4K videos. The most amazing part about the type C cable is its size. The cable is almost half in width and one-third in the height of a standard USB cable, making it even more user-friendly. Read Also: Headphones vs Earbuds: How to Choose for the Best Music Experience Google Getting into Phones – And It’s Changing The Mobile Internet Everything You Need To Know About Mobile Solar Generators Reduce Your Exposure to Radiation When Using Your Mobile Phone Practical Guide to Install Cabling in Your New House

Google Maps Marketing: Guides on How to Boost Brand Advantage

If you own a local business which serves clients at a particular address, you must seize the rare opportunity to gain a customer’s attention through using the essential local guide on cellular. The location of an individual is the basis of ⅓ of mobile online searches, according to Search Engine Land. That’s why in general, local online searches are growing 50% faster than general mobile online searches. Google Maps Marketing is the process of using the functions of Google Maps to make businesses easier to find. Even though it is very useful for large enterprises, it is even more essential for smaller firms. The primary objective of Google Maps marketing is to attain the highest ranking possible in the listings of the local business page on Google Maps related to the Google search engine results pages. Read also: Methods Of Optimizing Local SEO That Is Essential For Small Business Make sure to optimize the business listings, and the citations should be precise One way to make your business easier to find on Google Maps is to go to Google My Business and have a listing for your company. It is a listing that will show up when someone looks at the search and maps results. Google makes sure that the information you give about your company should be accurate. Google identifies your online business location and provides your listings in its results based on the presence and reliability of NAP or Name, Address, and Phone number. You need to be very careful while providing information about your business. Provide the address, including the floor number and the street. It should appear precisely the same on your website and other directories. Reach for customer reviews As soon as you attain the right fundamentals, you should request the clients to leave a review. According to the study done by Search Engine Land, 72% of customers said that good reviews made them trust a local enterprise more. The hindrance is that most consumers are more likely to post their negative online experiences rather than positive ones. The first step is to remind and encourage your customers how easy it is to provide a review on their mobile devices. You can also embed Google reviews on your website in order to motivate your audience to leave more positive feedback on your business. Second is your need to remain on top of the reviews, with appointed customer service people in place. It is a good thing that the Google My Business dashboard enables you to view all of the recent studies efficiently and respond to them quickly. Paid marketing method: Google Maps Ads and Local search ads Google has previously tried ads inside maps and pressed AdWords location extensions. Google also launched new types of local search advertisements. The newly released Google Maps Ads can drive base traffic to your physical store. But marketers and entrepreneurs should know that paid advertisements cannot cover all your organic marketing efforts since they can only intensify them. You also need to know that Google decided to display only two ads on top of the organic search results. The results depend on the past behavior of the user and other signals which make sure that the ad spots tend to be full of relevant listings. Another excellent feature that you can obtain from the ad is an in-store promotion. It is an area to expand promotions and discounts, attract potential customers nearby and promote visits to your store. Search ads can produce three kinds of clicks and a perfect way to determine the triumph of your campaigns. Mobile clicks-to-call - This mobile clicks-to-call are valuable leads, and it is up to your client’s representatives to convert them. Get direction - It can specify how well the advertisements are driving traffic to your store. Get location details - It is a good signal of interest in your business. The newest Google Map ads are still rolling out to local companies. Soon enough, you can have access to them. An excellent feature is an offline map to help your clients save energy for their batteries while getting into the location. Takeaway Google Maps is probably one of the most useful apps by Google. Many Gold Coast and Sydney SEO experts suggest that it is better to begin your marketing on Maps by enhancing your Google My Business listings and asking consumers to leave a review to increase local guide results. And, the Google Maps Ads should roll out to AdWords account very soon. Read also: The Importance Of SEO Based Digital Marketing Services Improve Your Local SEO Via Content Marketing

Smart House Technology for Saving Energy

From smart locks to futuristic thermostats, modern homes are living up to their name more every day. But these technologies aren't just convenient and innovative. Though they do make life easier, they can also put a huge dent in your utility bills and help you consume less energy at home. This is possible with a smart thermostat, for example, which monitors your lifestyle habits (i.e., when the house is empty or when everyone turns in for the night) and makes temperature changes to optimize your energy use. Smart House Technology for Saving Energy: Adjusting your thermostat by 7-10 degrees for eight hours can make a significant difference in your energy consumption, and smart technology makes it easy to do so without having to compromise your family's comfort at home. The device will simply make the temperature change when everyone is at work or school, for example. A similar but less talked about innovation is motorized window shades. These open and close at peak times throughout the day to help heat and cool your home naturally. These and other energy-saving smart technologies are outlined in greater detail in the infographic below. Modern technologies are certainly eye-catching, but plenty of less thrilling appliances, such as efficient stoves and dishwashers, are also being innovated to consume less energy. A professionally installed new HVAC system, for instance, will keep you comfortable while lowering your utility bills. This will ensure you can cool off and warm up with a quality system while also integrating energy-saving technologies and practices at home — all without compromising your comfort. Read Also: 5 Tips For Buying A Second Household Get The Best Assistive Technology: A Telecare Equipment