The Best WordPress Plugins For Marketers

Published on: 26 May 2021 Last Updated on: 03 January 2025

With over 3 billion online users, businesses should resort to social media sites and search engines to enhance awareness and interact with customers and prospects. Ever wonder what makes the brand websites and platforms user-friendly and accessible? It is the use of plugins. A plugin is a software with functions that can be added to websites such as WordPress.

One of the most sought-after content management systems (CMS), WordPress web design helps elevate your engagement and website functionality. So profound is the WordPress system that it has over 25000 plugins and is in the PHP language.

WordPress is a unifying force across walks of life and business corporations, including small businesses and internationally renowned brands such as the National Football League. With that said, below are some WordPress plugins.

WordPress plugins that should make it to your website:

1. SiteGround:

SiteGround:

One of the most renowned website hosting brands, SiteGround hosts millions of websites. A standout feature is The one-click WordPress install that makes it easy to run and integrate. It is user-friendly and offers a 24 x 7 support service.

What makes Siteground a top choice for brands and businesses is its security and safety. Siteground understands that web hosting is the first level of security measure for your business. Get this right, and unruly predators will be at a safe distance.

With Siteground, your company and brand website are managed and safeguarded from the server and the application levels. Any instances and their plugins automatically update to the latest version. A standout feature is that SiteGround is built on the Google Cloud Platform. Users get a free CDN and SG Optimizer plugin.

2. Yoast SEO:

Yoast SEO:

With voluminous content published by businesses through blog posts, content pages, and others, a lot of it likely gets dissolved into oblivion. But, there is a way to get your posts and pages noticed by your target audience. The tactic is SEO or Search Engine Optimization.

Among the many SEO plugins, Yoast SEO features among the top-ranked ones. It thrives on-page analysis functionality and helps augment blog posts and website pages for increasing search visibility. Yoast SEO does this by taking care of nitty-gritty such as alt text descriptions.

It makes your content search engine friendly through Advanced XML sitemaps. Another standout aspect is its in-depth integration with Schema.org that helps increase the chances of getting relevant results. Furthermore, Yoast SEO helps curate high-quality content through features such as Readability analysis, Multilingual options, Google preview, and others.

3. MonsterInsights:

Another profound WordPress plugin is MonsterInsights. It is excellent for businesses looking to reach the next leap of sales and content traffic. More often than not, brands find it challenging to assess user behavior and activity. What makes MonsterInsights a cut-above-the-rest is its seamless integration through a quick and easy setup with Google Analytics.

MonsterInsights helps you trim the fat and beat the noise to get to the statistics. Several reports assist MonsterInsights in this endeavor. The Audience Report provides a breakdown of visitors by offering information such as location, age, hobbies and interests, and others.

The Behaviour Report shows how browsers arrive at the website, the keyword searches, and the pages visited. The Content Report reveals what content pieces get the highest visits and traffic.

4. Broken Link Checker:

Among the several mishaps that can hamper rankings and search engine visibility are broken links. The WordPress Broken Link Checker plugin comes to the rescue.

The plugin works by scanning your posts, pages, and comments to seek out broken links. You have the choice of being notified via email or the WordPress Dashboard. It even enables you to edit the broken link. Moreover, you can also check your website for broken links using brokenlinkcheck.com.

5. Sucuri:

A cloud-based platform, Sucuri is a WordPress plugin that helps enhance the security and safety of all your websites and their content. Through its robust Website Firewall, your website stays secure and away from hackers and suspicious activities like Distributed Denial of Service (DDOS) attacks. The plugin incorporates real-time monitoring and checks to identify indicators that are deemed suspicious. More so, the incident response feature helps with malware removal. Furthermore, it has a backup feature that performs secure automated backups.

6. WP Review:

If you are a company that sells products and services, then reviews are an integral part. Reviews are among the primary parameters that customers look at for making informed decisions.

WP Review allows your brand to create product reviews. There are several ways to put forth reviews such as star ratings, percentages, or a custom scale incorporating performance, user-friendliness, quality, and other aspects.

7. Click to Tweet:

With Twitter becoming a holy grail for brand engagement and content consumption, WordPress has in store a designated plugin for you, Click to Tweet. The plugin allows brands to curate tweetable content for followers, customers, and prospects. It works by enabling businesses to create a “Click to Tweet” box anywhere in the post, enhancing its shareability through retweets.

8. Akismet:

While social media sites and search engines render convenience and accessibility, they can also get monstrous through spam. Cometh spam comments or malicious links, Akismet comes to the rescue. The plugin automatically filters and reviews all your comments and eliminates unwanted messages.

The Words That Matter:

The online community comprises over 3 billion users. It is paramount that businesses tap on the online space to enhance their awareness and engagement.

There is a barrage of plugins available. Plugins are software having several functionalities that help make your website accessible and user-friendly.

However, there are several types of plugins serving different purposes. SiteGround helps with web hosting, Yoast SEO helps augment search visibility, MonsterInsights helps drive up online traffic and sales, Sucuri helps with website security through its firewall. Also available are Broken Link Checker, Click to Tweet, Akismet, and a plethora of other plugins to help with awareness, safety, engagement, analytics, hosting, and others.

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AC Repair Austin: Tips on How to Choose an AC Unit

There are plenty of reasons why some homeowners might be hesitant about purchasing an air conditioner for their humble abode. One of the most significant reasons is the fear that buying an AC unit might cause energy bills to skyrocket. It is an understandable fear, as those who might not understand how their AC works are not in a position to save money through energy-saving methods. It is the reason why so many ends up having their units serviced by AC repair Austin. Fortunately, you do not have to resign yourself to eventually paying hefty repair bills for your AC unit, as it can be easy to figure out what needs to be done. Here are just a few tips when choosing an AC unit to ensure that you only need AC repair Austin when absolutely necessary. Tips on How to Choose an AC Unit: Ensure you are purchasing a model from a reputable source While the availability of specific sources might be tricky depending on where you live, there are always more than a few sources you can trust in your area. Manufacturers such as Trane can guarantee the quality of their units as they are one of the industry leaders when it comes to air conditioners and heaters. While deciding on Trane ensures you have no trouble with choosing an excellent unit for your home, it does not mean that the rest are not worth looking into. All it takes is a little bit of research to save you from unnecessary repair costs in the future. Be aware of how you intend to use your AC unit Keep in mind that not all air conditioners are made equal. There are some models that are better off in certain types of houses, and the same can be said about all the other model types. It is a good idea to ask the seller questions regarding your home, as well as explain how you intend to use the AC. Whether you want to have it cool the air in one room or several, you will have plenty of options to choose from. It will also ensure that when you eventually need to hire an expert in Austin HVAC repairs, you will not have to pay more than necessary. Keep the air flowing freely in your home Last but certainly not least, there is also the issue of how air flows around your household. Make sure to check whether or not some of your furniture has blocked the opening of specific vents, as it can be surprising how many homeowners forget the placement of vents and block them with a sofa or other item. It is also a good idea to figure out if you want to block the vents to keep the cold air from escaping specific rooms. If you happen to have questions regarding the model you are purchasing, your best bet is to research on AC repair Austin. Otherwise, the tips above are more than enough to help you make the most out of your purchase! Read Also: Removing Air Conditioner Filters: A Guide Don't Get Caught in a Heatwave: 5 Signs That Your AC Is About to Go Out

Everything You Need to Know About Website Development Services

In today's digital world, a website is a crucial aspect of any business or organization. It serves as the online face of your business and can be an excellent tool to attract and engage with potential customers. However, creating a website is not as simple as it seems. It requires expertise in website development services which include website design, website development, website maintenance, and website optimization. In this article, we will discuss everything you need to know about website development services, and it's benefits. What are Website Development Services? Website development service refers to the process of creating, designing, and maintaining a website. This process includes everything from designing the layout and graphics to programming the website's functionalities. Website development services can deliver by freelance web developers or web development companies. Types of Website Development Services There are several types of website development services that businesses and organizations can opt for. These include: Front-end Development: This type of website development service deals with the website's user interface (UI) design. Therefore, it will include the layout, graphics, and overall look and feel of the website. Back-end Development: This type of website development service deals with the server-side programming and database management required to run a website. Full-stack Development: This type of website development service covers both front-end and back-end development. Therefore it includes everything needed to build a fully functional website. E-commerce Development: This type of website development service specializes in developing e-commerce websites and includes features such as shopping carts, payment gateways, and inventory management. Website Development Process The website development process involves several steps, including: Planning: This involves defining the website's purpose, target audience, and website goals. Design: This involves creating the website's layout, graphics, and overall look and feel. Development: This involves writing code and programming the website's functionalities. Testing: This involves testing the website's functionalities to ensure that it is bug-free and works correctly. Launch: This involves making the website live on the internet. Maintenance: This involves keeping the website up to date and fixing any bugs or issues that arise. Benefits of Website Development Services Here are some benefits of investing in website development services: Increased online presence: Hence a well-designed and optimized website can help improve your online presence and attract more visitors to your website. Improved user experience: A well-designed website with a user-friendly interface can help improve the user experience. Also, it increases the time users spend on your website. Competitive advantage: A well-designed and optimized website can give your business a competitive advantage over your competitors. Better brand awareness: A well-designed website can help improve brand awareness. Therefore it creates a positive image of your business. Choosing the Right Website Development Service Provider Selections of the right website development service are another important thing. If you want to have the best services, theses are the first thing that you must know. Your website development service requirements and what types of services your website development service can provide you. To select the best website development services you can match up the following qualities. Therefore choosing the right website development service provider can be a daunting task. Here are some factors to consider when choosing a website development service provider: Expertise and experience: Look for a website development service provider with expertise and experience in your industry. Portfolio: Check the website development service provider's portfolio to see their previous work and ensure that their style and quality match your requirements. Pricing: Compare pricing from different website development service providers and choose the one that offers the best value for your money. Customer service: Look for a website development service provider that offers excellent customer service and is responsive to your needs. Conclusion Website development services are essential for businesses and organizations that want to establish a strong online presence. Hence from designing the website's layout to programming its functionalities, web development services can cover everything which required to build a fully functional website. By investing in web development services. Read Also: How You Benefit From Getting Custom Approach To Software Development Looking To Build A Photography Website: Here Is How You Can Build One Ecommerce Software Development Trends

How To Troubleshoot The Alexa Not Responding Issue? [Fixed]

Alexa is a virtual assistant, which works with an echo dot in order to fulfill all the demands of its users. With its thousands of attractive features, Alexa has made the life of its users super easy and also entertaining at the same time. With its hi-tech features, Alexa can do almost everything from controlling smart home lights to set reminders, playing songs, jokes, news, quizzes, and much more things. But due to some reasons, you may find your Alexa not responding to the commands that you are giving it. Do not worry if you are facing the Alexa not responding issue. Here we have the most effective and easiest troubleshooting steps to fix this issue. Troubleshoot The Alexa Not Responding Issue: Here are the troubleshooting steps that you need to follow for solving the Alexa not responding issue with your echo dot. There are a bunch of reasons for what you may be facing this Alexa not working issue. So, let’s head towards the troubleshooting steps. 1. Check The Microphone Button There are many instances when we find that the reason behind Alexa not responding is because the microphone is damaged or we forget to turn the button on. The microphone button is one of the most common reasons for this issue. So, check the microphone button first. If the issue persists and it seems that everything is totally fine there. You can step to the next process. 2. Reboot The Device This is one of the most effective and easiest ways in the whole troubleshooting process of Alexa is not responding issue. There is not much trouble, all you need to do is just restart the device and the issue will get resolved. But this restarting has a definite name called power drain, and it is more than just powering off the power button and power on it again. Here is the step-by-step guide for the power drain process. First, you need to check the power light. In case it is showing blue light, that means the device is able to hear you but simply the Alexa device is unresponsive to your commands. Disconnect the power cable from the power source for at least 30 seconds. Wait for a little while, and after that, connect the power cord again with the power outlet. Now, when your device is ready completely, try to give it any command again. If the issue is resolved, then it is fine. But in case the issue of Alexa not responding continues, head to the next step. 3. Echo Dot Hard Reset In case the above described troubleshoot does not work for your echo dot. Here is the step-by-step guide to hard reset. You will find the reset button at the bottom of the device. You can use a pin to press the button. As soon as you press the button, the device will power off. Here, you need to wait for a little and then power the device on again. All the settings of the device will then reset to the original. 4. Disable And Enable Alexa Privacy If Alexa not responding after all the above-mentioned troubleshooting steps, now is the time to enable Alexa privacy and in order to do so, follow the below steps. You will find a button at the end of Alexa’s nucleus screen. You need to press the button. This button is to enable the privacy of Alexa. If you press the button again, the device will hear you again. Give a command to Alexa in order to check whether the issue is resolved or not. 5. Check Your WiFi Connection Behind the “Alexa not responding” issue, there is a huge chance that maybe your wifi connection is not working properly. That is why Alexa is finding it difficult to respond to your commands. Well, let me tell you that if you do not have a proper internet connection, there will be no use for this Alexa device. So, check the router now. In case you find anything wrong, contact your network service provider. 6. Try Changing The Position In case you have placed your echo dot device far from your router or in someplace where it is having issues connecting with the router. This can be the main reason why you are experiencing “Alexa not responding.” Make sure that you are placing Alexa within the wifi range. The place should be accessible to yours as well so that your echo dot device can connect with the network properly and also can hear you clearly. 7. Set Echo And Smartphone On The Same Network Always keep in mind that the smartphone that you are using and Alexa have to be connected within the same network. In case they are connected with different routers or your phone is not connected with the router’s network, you will face the “Alexa not responding issues.” Connect both of them on the same router’s network in order to resolve the issue. 8. WiFi Congestions If you have connected a lot of devices within the same router’s network, it may create the “Alexa not responding” issue. Due to excessive wifi congestions, your echo dot is not able to respond to your given commands. Remove or disconnect some other devices, and then try to give your device command and check if the issue is resolved. Still Alexa Not Responding? All the steps that I have told you in this troubleshooting guide are enough for resolving Alexa not responding to voice issue. But if you face the same problem after performing all the troubleshooting steps. You should contact Alexa customer care. Call on the Alexa helpline number and ask for help. More Resources: Benefits Of Having A Cordless Vacuum Cleaner At Home What is type c cable, and is it worth buying

The Best WordPress Plugins For Marketers