5 Most Common Challenges Faced By eCommerce Businesses Today

Published on: 19 November 2017 Last Updated on: 17 June 2021

Over the years, a lot has changed in eCommerce due to the continuous development of technology. Competition is tough between online-based businesses and eCommerce sites that’s why they really have to fight a hard battle to gain customers.

E-commerce giants including Amazon and eBay make it even more difficult for start-ups to flourish. But this is not always the case, even small online-based businesses can become successful online. It all begins with understanding the difficulties they may face along the run.

5 Most Common Challenges Faced By eCommerce Businesses Today

If you are considering an online business, check out these five common challenges the eCommerce business faces today.

1. Right Products are not being prioritized

Setting up an eCommerce site is fast and easy and you can run your business in a matter of days. But of course, you have to take into consideration your inventory of products and also your consumer’s needs.

To do this, you can go beyond product personalization. Learn and study purchasing trends and provide your customers better options. You can even offer a wide selection of complementary products along with personalized messages. Entice your buyers with upcoming sales or coupons that will make them interested in buying more products from your store.

2. Digital Sales Platforms are disregarded

Most e-commerce sites focus on driving traffic sales through their main websites and not tapping into other platforms. When discussing digital platforms, this means using mobile phones, tablets, and apps. Not taking advantage of other digital platforms could affect their sales and visibility.

Using digital platforms contribute to more than 70% of eCommerce total sales.Explore other digital platforms to generate more sales. If you are already utilizing these platforms, opt for more enhancements like personalized mobile apps or faster loading speed.

3. Quality Check is not always being done

E-commerce websites unite different vendors offering assorted products to consumers worldwide. Buyers purchases products online and the website deals with all the issues.

Quality checks end up noticeably essential for non-branded products like those which are custom- made. To ensure quality products, make sure to check different manufacturing stages and also it’s better to work with reputable sellers.

4. There is not enough Payment Options

It doesn’t make a difference whether an eCommerce site works locally or all around the globe.Each eCommerce site should offer various payment options. Incorporating different e-wallets to the site is important.

It helps the business gain more additional income. Nowadays, most consumers choose the COD (Cash on Delivery) method as a mode of payment. This option could be impractical but providing wide selections of payment methods can increase cash flow.

5. Poor Customer Sales Support

When the buyer receives their purchased products, the selling process doesn’t end there. Truth is, it begins right when a customer signs onto an eCommerce site. Then it continues even after the purchaser gets the item they have obtained.

Almost 50% of online consumers need access to customer support before, during and after buying a product. Personalized support may not be possible to offer in all instances however a good way to deal with queries is providing detailed FAQs and good customer support channels.

Conclusion

Numerous e-commerce businesses invest a lot of time building up a perfect catalog which leaves them insufficient time to confront previously mentioned challenges. To perform well in your online eCommerce business, you have to have access to some punchout solutions that can make your job easier and smoother. You have to take professional services from industry experts to make sure all the technical aspects of your website done properly.

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Top 5 Mistakes B2B Businesses Should Stop Making Right Away

Many experts point out that running a successful B2B business is easy if you avoid making some important mistakes. Even if you are not running exceptionally sophisticated campaigns to woo newer clients, simply avoiding mistakes can give your company the much-needed boost. This is more important in the new scheme of things, especially for a post-COVID-19 business world. With 2021 just around the corner, it is essential that you pay heed to the contents of this article and ensure that you are able to avoid some if not all of these mistakes. In this article, we speak to some of the leading minds from the B2B world of marketing, sales, and logistics. We ask them about the mistakes and the way forward. List of Top 5 Mistakes B2B Businesses should stop making right away 1. Maintaining Data on External Disks- We all know how data is important to the success of any business. In the case of B2B companies, data can be the deciding factor between success and failure. Most B2B companies are still averse to maintaining data on the Cloud and prefer to use hard disks. Experts are of the opinion that in addition to the risks of data getting corrupted or being destroyed by human error, this strategy is flawed and outdated. Maintaining data on the Cloud does not only increase its security but also ensures cross-department usage of the same. 2. Using Outdated ERP and Inventory Management Tools- The next set of mistakes concerns B2B businesses still relying on age-old strategies for inventory management. With AI, ML, and Automation being offered by the best vendors, it is high-time, B2B businesses should opt for the best inventory optimization software. This will allow B2B businesses to accelerate the pace of their functions, boost the efficiency of the team, and improve customer experience. Looking after simple things like reducing the turnaround times can have a major impact on any B2B business in the world. 3. Manual Task Assignment and Follow-Ups- If you are a B2B business owner, you will agree that following up with your team members or checking the progress of their work can be a pain. Using phone calls, emails, WhatsApp and other outdated mechanisms promotes inefficiency and prevents clarity. This is why automated task assignment workflow software should be used to better employee performance. From Trello to Asana, there are many credible ones in the market, which are simple to use and will allow you to keep track of the work assignments of your employees. 4. Doubting Digital Platforms- Most business consultants point to the fact that B2B businesses and their owners are still hesitant when it comes to pursuing digital transformations. They still feel that the internet will not be able to help them fulfill their sales and marketing objectives. However, nothing can be further from the truth. Using search engines and social media in a strategic fashion can help you with a number of advantages. From reaching your target audiences to improving branding and lead generation, there is a lot to achieve from digital. 5. Taking help from External Specialised Vendors- B2B businesses think they must set up internal teams to start digital transformation or automate their processes. They fear hiring specialists. However, it does not have to be that way. By working with specialized digital marketing agencies, they can bring on an external partner firm, which can help them in multiple ways. This will ensure that they do not have to hire teams, give them systems, and spend on their office spaces. Once you start avoiding these mistakes, you will see a qualitative and quantitative transformation in your B2B business. You need to understand that the world is increasingly moving towards a digital framework, and as a business, you need to make the most of it. Common B2B Marketing Terms you Should Know Still a beginner at your B2B marketing strategies. Here is your dictionary to understand the different B2B marketing lingo. 1. What is the 80/20 Rule in B2B? The 80/20 rule simply states that 80% of a company’s revenue comes from 20% of its customers. In a business-to-business model, this highlights the need to identify and cultivate your key accounts. Therefore, concentrate on your sales resources on those customers who generate the most profit for you rather than trying to be all things to all people. You truly cannot impress anyone! 2. What is the 95/5 Rule for B2B? The 95/5 rule suggests that at any point in time, 95% of your target market is not actively buying, and only 5% are. As a result, B2B firms need to focus on consistently building brand and supplier awareness. This also includes developing relationships with customers so that they will think of them when they do go into ‘buying mode.’ B2B customers are different than dealing with one customer. Therefore, it is important you are always in their mind. 3. What are the 4Cs of B2B Marketing? The 4Cs are Client, Cost, Communication, and Convenience. In B2B marketing, it’s all about understanding the client’s needs, keeping costs in check, opening channels for communication and making sure your product or service is convenient and of value to the customer – this is what customer relationships and loyalty are built upon in the world of B2B. 4. What are the 3 Most Important Qualities of a Successful B2B Salesperson and Why? Knowledge, Persistence, and Empathy! Successful B2B salespeople must be knowledgeable, persistent, and empathic. The more knowledge you have about your product but also about the development in your industry or the general economy – the more credible person you become for your client. Because let’s face it, only real knowledge gives you power over the situation (matched with superb confidence). Every business out there looking for answers is desperately looking for someone who has all the answers. However, as we talk of successful B2B salespersons, we need to consider that they often also deal with long sales cycles. In those cases, persistence is what will make you stand out from the competition. If I shower my leads with attention every day, no other competitor can gain a share of attention. While we’re in relationships, people buy from people they “take care of them." Therefore, a successful B2B salesperson must adopt empathy when dealing with their clients. 5. How to Gain B2B Sales Experience as a Beginner? As a beginner, you can gain sales experience in B2B by shadowing your experienced sales reps, going to networking events, and taking internships or entry-level sales positions. The most valuable lessons are learned through real-world interactions, so concentrate on developing exceptional communication and negotiation abilities. Plus, never stop learning, self-reflecting, and staying on top of industry news if you want to become an expert. 6. What is the B2B Lifecycle Strategy? The B2B lifecycle strategy refers to an end-to-end management of the customer journey. This starts from leading to post-sales support by providing value at every stage, ensuring client satisfaction and loyalty through attracting, engaging, converting, and retaining clients with consistent, personalized experiences. Read Also: Top 10 B2B Marketplaces to Grow Business! 5 Most Common Digital PR Mistakes And How To Avoid Them The Right B2B E-Commerce Platforms to Sell Your Used Machinery

How Customer Service Is Impacting Your Business In 2022!

High-quality customer service is a crucial element of any client-facing business. It can have a direct impact on the number of sales you make, the morale within your business, and most importantly, the reputation you create surrounding your company. You should invest in customer service so that your business can rise to success, and you can do this by ensuring clear and concise communication with conversational commerce, as well as utilizing in-depth training for employees at all levels. Read on to find out more about how customer service is impacting your business in 2022. 1. Good Reputation One of the main ways that customer service will impact your business this year, and in the future, is that it can help you to build a good reputation. A lot of us will choose to use a business on the recommendation of others, or from reviews we’ve read online – if you are well-known for providing good customer service, going above and beyond what the customer expects, and enhancing the customer’s experience, word of mouth will result in your business achieving a good reputation. This can increase sales and the overall success of your business. 2. Increased sales Good customer service means that more people are likely to use your product and service. If your customers are happy with the service they receive, they’ll likely buy from your business now and in the future. Good word of mouth from happy customers can attract first-time customers to your business, which therefore means an increase in sales. If your employees know the product on offer inside out, talk to customers with confidence and clarity, and go out of their way to help them with any queries or issues they may have, they stand more of a chance of closing the deal and driving sales up. 3. Business morale The way your employees treat customers gives an insight into how they were trained and the morale within the business itself. Good customer service should be evident as soon as customers walk through the door, and it not only reflects well on the business and the product you’re selling, but it also shows that you have dedicated time and effort to choosing the best workers to help the business succeed. Properly training your staff from the day they have hired means that they can uphold your business value and reputation. If you choose the right employee, they will want to help – and providing good customer service will make them feel accomplished, improving the overall atmosphere within the business. 4. Competitive edge The level of customer service that your employees provide within your business has an impact on your competitive edge. In business, there is always going to be a competitor that you’re working alongside, and to make your business a success, you must do all you can to ensure that you’re one step ahead. If your customer feels like they are not being treated as they would expect, they may end up taking their business straight to one of your competitors – good customer service can reduce the chance of this happening. Not only this, but it is also always best that employees know how to diffuse a situation should a customer become disgruntled to alleviate the chance of them shopping elsewhere. 5. Improves overall experience Good customer service simply makes everyone’s lives a little bit easier – the employees, the owners, and the customers. No one wants to spend a chunk of their day trying to solve a problem with a product or service, by being put on hold or not being able to speak to someone about an issue. Good customer service means your business can be accessible to everyone, at any time. Equally, employees don’t want to feel worthless if they haven’t had sufficient training to help a customer or end up having to deal with an unsatisfied, and angry client. Making sure the level of customer service you provide is high, means that you can keep your employees happy, your customers happy, and most importantly, give your business a boost towards success. Additionals: 4 Simple And Cheap Methods To Attract More CustomersTips for ensuring your company’s customers are content with its contentYour Ad Can Show To A Potential Customer When Your Targeted Language MatchesHow U.S.-Based Appointment Reminders Can Help Customers Keep Track of Their Schedule

Who Is An Intrapreneur? Definition, Characteristics, Pros/Cons, More

Intrapreneurs and Entrepreneurs - they sound similar right? Yeah, they do, but their definition, meaning, and characteristics are totally different from one another. Here is what we know about entrepreneurship. Read the guide till the end to grab some rich insights. Who Is An Intrapreneur? Here is a concise definition. An intrapreneur is the one who is responsible for developing an innovative project or idea within an organization. He/she doesn’t face the outsized risks that an entrepreneur doesn’t. However, he possesses the major access to all the capabilities and resources of an established company. To be very specific, the intrapreneur gets the autonomy to work on projects having a considerable impact on organizational development. The term intrapreneur is an amalgamation of two words like “internal” and “entrepreneur.” In 1978, it was first coined by Elizabeth S. Pinchot and Gifford Pinchot II in a white paper. How Does Intrapreneurship Work? You are now well aware of what is an intrapreneur. They are the employees of an organization who are given the responsibilities of working on special ideas and projects. In addition, they are given the freedom and time to develop and grow the project that an entrepreneur would. Does this sound like they work solo? Well, not really because intrapreneurs have all the capabilities and resources of the firm at their disposal. Additionally, they have different objectives. While an entrepreneur envisions the creation of a company from level 0, the intrapreneur has a broader vision for an established entity. The visions mainly involve radical changes to company processes, products, or traditions. He applies his skills and experiences directly to implement them on the job. What Are The Characteristics Of A Good Intrapreneur I hope, by now the meaning is pretty clear to you? Now, Intrapreneurship has some roles and responsibilities which require some special characteristics. Below, I have listed some of the characteristics an efficient intrapreneur must possess. 1.They Are Passionate About Problem Solving Angels and Intrapreneurs will agree on this one. Focused intrapreneurs are the ones who are passionate about solving problems and set forth to resolve business-oriented issues. 2.They Are Curious, And Adaptable Enough When it’s the start of a business, the intrapreneur has to play roles in several sectors such as product management, engineering, and marketing. Hence, angels look for people who are curious, adaptable, and respond to learning and development. 3. They Are Transparent As an intrapreneur, the fastest and most efficient way to gain the confidence of your sponsors is by showing transparency. If any unwanted circumstance happens, then also, transparency needs to be maintained. 4. They Are Resilient Intrapreneurs starting a business simply have an idea which they have to work super hard to give a shape. That’s why they need to be highly resilient since it’s likely they would come across a plethora of obstacles throughout their journey. Pros And Cons Of Intrapreneurship Here is a critical analysis of Intrapreneurship I have explained through an evaluation of its pros and cons. Take a look at the table below: Pros Of IntrapreneurshipCons of IntrapreneurshipIt decreases the financial risk on the innovatorThe glory you enjoy is not for you only, it’s shared.Makes use of all the organizational talent and resourcesThere is high potential for conflicts with the other members.Increases the delivery of better services, products, or support.Returns are generally less in comparison to the entrepreneurs.Enlarges your reputation and develops your network.There are a myriad of risks pertaining to failureIt’s a stepping stone to entrepreneurshipYou will still have a boss monitoring you Companies Around The World Having Intrapreneurs Here are some leading tech giants around the world who support Intrapreneurship just like different types of entrepreneurs: GoogleMicrosoftShutterstockIntelFacebookAppleGeneral MotorsVirgin Frequently Asked Questions (FAQs): Q1. What Does Intrapreneur Mean? An Intrapreneur is an employee who is given the support and authority to create a new service or product. Unlike entrepreneurs, they have no concern about whether or not the product would become a revenue source for the company. Q2. What Is Intrapreneur Example? One of the greatest examples of Intrapreneurship is Dreamworks Animation. It’s a media behemoth that gave classic works like Madagascar and Kung Fu Panda. They also offer classes on script writing to the animators. Q3. What Are The Types Of Intrapreneurs? The 3 types of Intrapreneur are as follows:1. Advocate, coming from a customer-facing role 2. The creator coming from an internal-facing role3. The change maker coming from an external-business-facing role. Q4. What Is The Difference Between Intrapreneurs And Entrepreneurs? The main difference between Intrapreneur and Entrepreneur is that an entrepreneur is a ground-up-and-go person when it comes to their own money. On the other hand, an intrapreneur is someone who starts steaming from inside a large company. That’s all about Entrepreneur Vs Intrapreneur. The Bottom Line That’s all we had to say about Intrapreneurs. They are overlooked often in the realm of entrepreneurship. However, with the world-changing innovation coming up, established corporations are prioritizing them. Wanna learn how to become an intrapreneur and Intrapreneur Vs Entrepreneur in more detail? Then keep an eye out on our website as we will be coming up with a guide to that. Read More: What is an Airsoft Gun?How Gun and Security Gear Advanced through the YearsParts of a Gun: All You Need to Know About the Components of Your Firearm

5 Most Common Challenges Faced By eCommerce Businesses Today

5 Most Common Challenges Faced By eCommerce Businesses Today

1. Right Products are not being prioritized

2. Digital Sales Platforms are disregarded

3. Quality Check is not always being done

4. There is not enough Payment Options

5. Poor Customer Sales Support

Conclusion

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Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Top 5 Mistakes B2B Businesses Should Stop Making Right Away

How Customer Service Is Impacting Your Business In 2022!

Who Is An Intrapreneur? Definition, Characteristics, Pros/Cons, More

5 Most Common Challenges Faced By eCommerce Businesses Today

5 Most Common Challenges Faced By eCommerce Businesses Today

1. Right Products are not being prioritized

2. Digital Sales Platforms are disregarded

3. Quality Check is not always being done

4. There is not enough Payment Options

5. Poor Customer Sales Support

Conclusion

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Best Office Design Trends for 2018

5 Ways To Reduce The Packaging Cost In Your Business

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Popular

Follow Us

Recent

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