NBCUniversal BMW Canada, Pinterest & Soylent Finalists 2023

Published on: 11 October 2023 Last Updated on: 11 September 2024
NBCUniversal BMW Canada, Pinterest And Soylent Are 2023 Finalists For Greater Good Awards

One of the top things that ruled this year’s Greater Good Nominations is sustainability. Companies have been shortlisted based on their efforts to create a better future. Corporations around the world are investing in areas that need awareness and development. Centralizing the causes they stand for, companies are making it their mission to stand by them through their line of business.

Automaking giant BMW Canada has earned a nomination in the Sustainability category for their campaign supporting their new line of electric vehicles. BMW’s latest EV iX xDrive50 drove a campaign to raise awareness about the company’s strong commitment to environmental conservation.

Being a leading electric vehicle maker BMW Canada joined hands with Media Experts and CBC to come up with a branded series of content highlighting the people behind green technology. They also managed to subtly integrate the iX xDrive50 into the campaign.

The carmaker and media houses also worked with Sharethrough to fund carbon-offsetting ventures.

Soylent has been nominated in the World Hunger category for their brand donations that are worth $2.4 million USD of their products in the fiscal year of 2022. They have donated to shelters, food banks, and other communities facing food shortages.

Pinterest has been named in the Better Future category, which aims to recognize campaigns and initiatives supporting the long-term future by sponsoring areas of science, technology, environment, and security. As part of their support for environmental causes, they provided advertising credits to increase the traffic on climate change content on the platform.

In the Social Justice category, NBCUniversal is one of the nominees for the Plan Your Vote campaign that they carried out during the 2020 pandemic. It returned again in 2022 to help Americans move through the changes in voting rules. Microsoft Teams used the entire Comcast NBCUniversal ecosystem, adding a bilingual marketing campaign to reach a larger audience.  This marketing campaign brought in 764 million impressions on all the platforms of Comcast NBCUniversal in 2022. It also earned an estimated media value of above $3 million USD.

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guiness World Record

6 Guiness World Record Holders to be Jealous Of

Growing up, most of us remember cracking open the latest Guinness Book of World Records we got at Christmas time and seeing who held the weirdest and most wonderful records that year. Everything from freakishly long fingernails to incredibly strong people, there's always a strange niche that has a record holder. But not all of them are totally wacky and weird, some of them are amazing and great enough to make you green with envy. 6 Guiness World Record Holders to be Jealous Of Without further ado, here are six of the greatest Guinness World Record holders whose achievements will make you very jealous. 1. The World's Oldest Person: Jeanne Calment from France has managed to live to the incredible age of 122 years and 164 days old. She was born back in 1875 and she lived through a lot of pivotal world events. She lived to see the Eiffel Tower be constructed, she sold coloring pencils to the Vincent Van Gogh, and she lived through both World Wars. She holds another Guinness World Record as the oldest person to appear in a motion picture, Vincent and Me, at 114 years old. She led a very active life well into her 100s despite reportedly having a terrible diet. She died in 1997. 2. Winner of a World Record Bet Amount: Jon Heywood, a British soldier from Cheshire, England, made headlines when he won an astonishing £13,213,838.68 from a single online bet. Heywood had just opened his Betway account and played with just 0.25p and within 25 minutes, he became a millionaire. His win went on to be certified by the Guinness World Records as the "largest jackpot pay-out in an online slot machine game". With the money, Jon decided he wanted to help his poorly father and pay for the best medical treatment possible. He also wanted to treat his family to a vacation with a cruise around the Mediterranean and buy himself a Bentley. He is still in disbelief about his mega-win, and to be honest, so are we! INSERT IMAGE HERE - https://pixabay.com/en/dollar-currency-money-us-dollar-499481/ - IMAGE 3. The Biggest Barbecue in the World: We all love a good barbecue with a few pals on a hot summery day out in our own, private backyard. But, imagine what it would be like at the world's biggest barbecue? That's right, Uraguay beat Argentina to become the hosts of the biggest barbecue in the whole world. Since Uraguay is a country with more cattle than people, there's no better place for this event to take place. For the event, cooks grilled a whopping 16.5 tonnes of raw meat over 14 hours. They also prepared 4,000kg of Russian salad to eat with the beef and plates were sold for just $5 per plate. Now that's an event we wish we could have been there for! IMAGE SOURCE: Pexels.com 4. Youngest Person to Climb Mount Everest: American schoolboy Jordan Romero was the youngest person to climb to the top of Mount Everest at just 13 years old. As he reached the top of the mountain, he called his mom and told her he was calling her from the top of the world. It took 7 days for Jordan to reach the 29,035 summits. It's not the only mountain he's climbed either: at 10 years old, he climbed Mount Kilimanjaro too. Two years after he climbed Everest, he became the youngest person in the world to complete the Seven Summits - climbing seven of the tallest mountains on each continent. At 15 years old, he's done more than most people do in a lifetime, and it's exciting to see what he'll achieve in the future. INSERT IMAGE HERE - https://pixabay.com/en/mount-everest-mountains-winter-snow-89590/ - IMAGE SOURCE: Pixabay.com 5. World's Richest Person: The title of the richest person in the world was once held by Microsoft CEO Bill Gates. For years, his wealth remained unbeatable - that is until Jeff Bezos came around. Jeff Bezos is the founder of Amazon and is now worth a whopping $112 billion. His wealth comes as no big surprise. 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So, as a result, he heads up a non-profit organization called the Laughter for All Association Ethiopia. What an amazing man! There are a lot of weird and whacky Guinness World Record holders out there, and they help make the world a little more interesting. These ones are more inspirational as they manage to achieve things most of us couldn't imagine. Will you become a Guinness World Record holder in the future? Read Also: FinTech Is Making It Easier To Shop The World’s Biggest Sales Yacht Charters And Sailing Vacations

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Time Magazine Names Taylor Swift The 2023 Person Of The Year

Time Magazine Names Taylor Swift The 2023 Person Of The Year 

Time Magazine has not wasted any time crowning Taylor Swift the Person of The Year for 2023. Global music icon Taylor Swift has been a news staple throughout the year. She is now all set to grace the red border periodical's cover girl, adding yet another feather to her hat. She keeps proving each time that she is not going out of style any time soon. Swift has been among the biggest musical acts around the world with her shrewd business acumen. She is seamlessly helming an entertainment empire that has collected $1 billion according to several estimates. Time editor Sam Lansky writes the piece. He said, "But this year, something shifted. To discuss her movements felt like discussing politics or the weather —a language spoken so widely it needed no context. She became the main character of the world." Swift has been performing to huge crowds in her ongoing Eras Tour which will be continuing next year with international dates in cities such as Paris, London and Tokyo. One company has estimated that her U.S. leg of the tour alone could generate nearly $5 billion in consumer spending. Additionally she has released a concert film called Taylor Swift: The Eras Tour which is a 3-hour IMAX movie culled from her Los Angeles performances that allows more fans to witness the show. The distributor, AMC theaters earned more than $250 million on the film as of late last month. Swift's sky-rocketing success both on and off screen will be to speak nothing of her personal life that has equally taken center stage. Her latest tryst with Kansas City Chiefs tight end Travis Kelce has been highlighted more than ever before. "When you say a relationship is public," Swift told Time, "that means I'm going to see him do what he loves, we're showing up for each other, other people are there and we don't care." Swift has also inspired a big boost in voter registration with a single post on Instagram, she also played a part in the Senate Judiciary Committee hearing on Ticketmaster's practices while making billboard history simultaneously. All in a year's work and it isn't even over yet. Learn More About: Taylor Swift Postpones Rio Concert Following Fan’s Death: Safety Concerns Taylor Swift Is Topping The Charts On The U.K. Board With ‘1989 (Taylor’s Version)

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subhash Chandra bose

Netaji Subhash Chandra Bose was a Hero of Heroes

The struggle for the freedom of India from British rule had given birth to many great heroes who sacrificed fighting for the honor of the nation. Subhash Chandra Bose was one of these heroes and he is still praised by the entire nation for his bold and strategic moves to throw out the British government from the nation. His death has become one of the biggest mysteries of the nation which is still not solved. Let’s take a look at the series of activities of Bose which make him the hero of heroes. Life Of An Unforgotten Hero Subhas Bose    Subhas Chandra bose is not only an Youth Icon for the Bengalis but also a unforgotten hero who has make the difference in the India's Freedom struggle during the British Raj In India. 1.The beginning Subhash Chandra Bose was born in Cuttack (Orissa) 23 January 1897. He was very intellectual from the beginning but lacks interest in sports. He was greatly moved by Swami Vivekananda’s teachings adored him as his spiritual Guru. 2. Starting fight against British The hearted for the British increased rapidly in Subhash Chandra Bose’s heart after he came to acknowledge many incidents of exploitation of Indians by the British Government. In 1916, he severely beat his British teacher E F, Otten, because he made a racist remark against the Indian students. Bose was expelled as the result of this action from the Presidency College and it was the beginning of made his entry in the list of rebel-Indians. He was arrested and imprisoned in 1921 for boycotting the celebrations of Prince of Wales’s visit to India. 3 Return to India Subhash Chandra Bose resigned from coveted Indian Civil Service in England and returned back to India because of his urge to join the Indian freedom movement. He later teamed up with Indian National Congress was elected as president of the Youth wing party. 4 Bose with Congress Bose started working under the guidance of Chittaranjan Das in Calcutta. Das was an active member of Congress and Bose praised him as his political guru. This was the time when Bose started enlightening the students, youngsters, and labourers in Calcutta in the freedom movement of the nation. 5 Bose against Congress Serving under the Congress, Subhash Chandra Bose becomes a strong leader. In a short period of time, he realized that Gandhi’s philosophies were not good enough to lead the nation toward independence and he tried to mould the party to follow an aggressive approach. He was opposed greatly by Mahatma Gandhi and other leaders which resulted in his separation from the Congress. During the 2nd world war, Subhash Chandra Bose travelled to Germany to seek support from the Nazi army to help India fight against the British. Over a year after the Japanese army invaded Southeast Asia, Bose left Germany to reach Tokyo by traveling in submarines and planes. On July 4, 1943, he took the leadership of the Indian Independence Movement with Japanese aid in East Asia. He set the foundation to Indian National Army (Azad Hind Fauj) on October 21, 1943, and reached Indian soil on March 18, 1944, to fight against the British. . 6 The disappearance of Bose It is believed that Subhash Chandra Bose died in a plane crash while returning from Japan but his body was never recovered. The lack of information and facts related to the plane crash theory resulted in a series of investigation about his death. Many believe that he was made a prisoner and interrogated by British while some other believe that he survived the plane crash and live under a fake identity. Final Take Away  Hence, these are some of the crucial factors that you have to take care off while you want to talk regarding the Subhas Bose one of the iconic Legend in the history off the Indian Freedom Struggle. These types of personalities are born only once in a lifetime. You have to ideate the best business plans that can have a significant impact on all aspects of your business. Do not make your choices in the wrong direction while you want to improve your business Read Also: Medal Of Honor History: 9 Amazing Facts You Need To Know Image Source: Google

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