How Personal Branding Online Can Help Your Job Search

Published on: 15 July 2017 Last Updated on: 13 September 2024

Every day, you see brands, you wear brands, you use brands, and you eat and drink brands. Business branding is everywhere.

You are also a brand.

Personal branding is especially useful when you’re job hunting or promoting yourself for other reasons. It’s up to you to craft your personal brand so that it conveys what you want it to convey.

What is a personal brand?

Your personal brand is the combination of factors that create an impression of you in the minds of other people. It’s your values, strengths, personality, passions, and all the other characteristics that people see in you.

You don’t need a logo, and your resume is only a part of your personal brand. You are a complete package. When you develop your personal brand, you shape it to help your best qualities stand out. You can shape it differently for different purposes to show employers and others who you are.

How a personal brand can help you

How many times have you had what you thought was a successful job interview, knowing that you were fully qualified for the job – and you didn’t get it?

It used to be that a good resume and a suitable personality were all you needed to get the job you wanted. These days, employers look further. When they research applicants online, they may find LinkedIn profiles, Facebook profiles, articles that you wrote, questionable photos, snide remarks on Twitter that you posted, and so on.

In fact, almost 80 percent of recruiters are required to look into your online reputation to see if there are any red flags.

Your personal brand helps you set yourself apart from others. Chances are that your competitors have already built their personal brands, making it easier for hiring managers to make decisions about them. One of them may have been hired for your dream job.

A well-developed personal brand can also help you with these endeavors:

Getting job promotions
Having recruiters notice you
Receiving recognition in your field
Developing industry connections
Attracting clients
Strengthening your desirable qualities
Reaching your goals more easily

How to develop a personal brand

First, identify the elements of your personal brand.

You are a brand product, and you need to know how to describe it. You need to know what skills, strengths, talents, and experience you offer, what accomplishments show what you can do for others, and what are your core values and passions are. You need to be able to explain your goals and decide what you want to people to recognize you for.

The answers to those questions form the unique package that is you. Once you’ve identified these traits, you need to package and publish them. There’s a bunch of different ways to go about this.

LinkedIn is a key part of your personal brand. Prospective employers and clients will look for you and expect to see you there. Spend time writing a profile that shows off your personal brand. Review and update it regularly. Take part in LinkedIn discussions. Quality contributions will make people notice you and view your LinkedIn profile.

Create profiles and take part in other social media platforms as well. Keep personal posts private so that professional connections see only posts that contribute to your personal brand.

Applicants who have a personal website are more likely to be hired than those who don’t have one. Use your website to draw attention to your accomplishments, and keep it updated. If you write well, consider having a blog. A blog with industry-relevant articles can go a long way to building your credibility and attracting job offers.

How to use your personal brand

Now it’s time to create a resume that highlights the characteristics that form your personal brand. Use it to help employers understand your unique qualities that are relevant to their needs.

Today’s resumes are more than lists of past jobs and responsibilities. Start your resume with a personal statement that describes your brand and what you offer of value to employers. Have a bulleted list near the top of the first page with accomplishments that illustrate your proficiency.

Hand in hand with resume writing is researching target employers. Read their job ads carefully, and shape each resume to underscore the aspects of your personal brand that can best meet their challenges. Research jobs not only on large aggregate sites but also on local job boards. If you live in New York, for example, search the ads for jobs in your field at New York Jobs.

You can also post your resume online. Choose a version that will appeal to the majority of employers you’re targeting.

Let recruiters and your personal contacts know that you’re looking for a new position. When they understand your personal brand, they’re better able to recognize potential job matches. Networking groups may also help you find the right connection.

Continue to take part online, monitor your social media presence, and write in your blog if you have one. Hiring managers and recruiters could be searching for you online at any time.

Continue to connect with more people online. Past colleagues and supervisors, college alumni, people in your networking groups, and other people in your field can be valuable connections. Help them when you can, and they’ll want to help you.

Read also:

How is Social Media Playing A Role In Career Building?

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Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Tips To Enhance Your Career In The Field Of Social Work

Everyone struggles sometimes. While some people might be facing issues in their personal life, others might be unhappy with their careers. There comes a time in your career when you get bored with work. Things might seem monotonous, and you might want to switch gears. Changing things is a natural consequence of routine, and many people switch jobs for greener pastures. According to research, an adult shifts jobs approximately 11.7 times between 18 and 48. However, doing so is not child’s play. Some professions are even more complicated to navigate. A career in social work is one of the broadest in the world. Furthermore, it is unhealthy to keep working in a toxic position. And social workers are more vulnerable to burnout and workplace stress. Social work is flexible with an interdisciplinary nature. There are countless career opportunities to help others and improve their lives. What Do Social Workers Do? Generally, social workers help others make a meaningful change in their lives. Therefore, they may work in several positions. There are three subsets of practice for social workers. They may work at the micro-level to focus on the issues of individuals. Or they may focus on the big picture and resolve the problems of communities and social groups. Some social workers help support groups and head task forces. So, they may work in hospitals, schools, or have private practices. Tips To Make The Most Of Your Social Service Career: Now that you have entered social work, let’s move on to other matters. How can you advance your career? Read to find out more about this. 1. Get An Advanced Degree In Social Work: Like all other professions, getting a graduate degree will help you climb the career ladder. With a CSWE online MSW degree, you can become a leader in social health. The best part is that these degrees are available online. So you can manage your course load and study at your own pace. But, do your research before you choose a program. Look through online rankings and think about the pros and cons of each degree. You can also gain experience while studying. Interestingly, some supervisors even offer stipends and scholarships to their employees. 2. Develop Your Skills: Research suggests that employers prefer people with transferable skills. However, social workers struggle to develop these skills. Therefore, it is necessary to hone these skills to advance in your career. Employers are looking for people with excellent communication skills, leadership capabilities, and technical skills. 3. Join A Network: Joining an organization can improve your experience and skill set. These social work organizations connect people to leaders and graduates. Many such organizations host events and seminars for members. Most of them also offer discounts to members. For example, the American Association for Geriatric Psychiatry serves geriatrics patients and provides collaboration opportunities to professionals. 4. Get Experience To Contribute: Experience is necessary for career development. This exposure gives you valuable insight into social work and the responsibilities of a social worker. However, you should get a diverse experience. Doing so will contribute to your career prospects. Try out new things, and gain experience in several positions. 5. Do Some Research: While experience is necessary, research and knowledge are also vital to improve job prospects. Seek out classes in diverse fields and participate in independent studies. You can work with faculty members and researchers to make yourself more employable. 6. Get A Mentor: It is not possible to do everything on your own. Therefore, you should ask experienced professionals to help you grow further. These people bring many years of experience and have inside knowledge about everything. Furthermore, they can also help your prepare for life challenges. 7. Network And Enroll In Professional Development Opportunities: Most institutions organize events to increase knowledge and develop skills. You can enroll in workshops and courses to build your network and connect with others. Networking can improve your job prospects as well. Building relationships with other professionals can help you build enduring relations with others. 8. Take Some Time Out To Reduce Stress: Self-care is vital for the health of social workers. You have to make time for yourself to reduce stress and avoid burnout. Take some time out to connect with friends and family every once in a while. 9. Always Act Professionally: Social workers are witnesses to many embarrassing and humiliating things about their patients. Therefore, it is vital to follow ethical standards at all times. Handle your patient with dignity and the utmost care. But, Why Work In Social Services? If you are thinking of making a career change, then social work is the profession for you. On average, 6.2 million workers make a career change per year. Working in social services can put things in perspective for you. Not only is social work fulfilling, but it is also meaningful. Social work is a growing field, and it is expanding rapidly. According to the Bureau of Labor Statistics, demand for social workers will increase by 16 percent in the next few years. Therefore, there will be 110,000 new jobs until 2031. Furthermore, the pay is not terrible either. According to BLS, the average salary is $67,000 per annum. And your wages might improve with additional certifications. What Is The Next Step? Now is the time to begin planning for your future. Therefore, start looking for employment opportunities. You can also enroll in graduate programs to improve your prospects. With a specialized degree in social work, you can reach the pinnacle of the career level. Utilize these tips to make the most of your social work career. However, never forget why you chose to enter this profession. Read Also: Top 7 Reasons the Medical Field Will Always Be In Demand B.Sc. Agriculture- An emerging career option in India Top Non-Physician Career Opportunities in the Healthcare Sector in 2021

Is Property-Casualty Insurers A Good Career Path?

Is property-casualty insurers a good career path? Our world is changing so quickly that the insurance industry is just growing and looking for new methods to shield people from any type of harm. Property-casualty insurance actually can be a wonderful career choice for you if you love working with customers and assisting others. Therefore, if you want to pursue a career as Property-Casualty Insurer, then read this guide till the end. Here, I have explained why this career choice is a good one, along with what the highest-paying jobs are. Why Is Property-Casualty Insurers A Good Career Path? Why is property casualty insurers is a good career path because: 1. Highly Flexible Job You will have a lot of freedom to choose the kind of work you do when you work in this industry. Property-casualty insurance provides a wide range of different options, from underwriting through sales. 2. A Sense Of Entrepreneurship Image Source It's usual for agents to leave their employer after gaining credibility to either being their very own venture of a modest firm as a division of a bigger insurance company or in order to become an independent insurance. 3. Negligible Entry Barriers The barriers to entry are pretty less compared to other industries. This is because you only need to pass a licensing exam, and that's it. As soon as you pass the exam, you can full-fledged become a Property-casualty Insurer. Best Jobs In Property-Casualty Insurance Property-Casualty insurance providers must adapt to changes, which is why there is significant demand and high compensation for these positions. To understand why is property-casualty insurers a good career path, it’s because you can earn lots of money by becoming: 1. Landlord Insurance Agent Agents for landlord insurance assist owners of rental properties. This particular type of insurance mostly covers both property and liability, protecting the landlord from different types of monetary damages. This can vary from the actual home to additional buildings or personal items required to maintain the rental. Agents may earn more money by working in prosperous locations. Additionally, you should be driven to follow up with clients and possess excellent people skills. For individuals who are new to the industry, this might be a wonderful chance as the majority of landlords want to preserve their assets and interests. 2. Homeowners Insurance Agent In the event that something threatens the customers' safety, homeowner's insurance helps safeguard their houses and any assets. Theft and fire may be examples of this. Agents that deal with home insurance, always are knowledgeable about liability insurance and can best safeguard their customers. Homeowners Insurance Agents will earn more money if they work in a prosperous city like New York, California, San Francisco, or Norwalk. In this sort of employment, it is indeed critical to be affable and have strong salesmanship as you will be working with clients the majority of the time. 3. Property And Casualty Insurance Agent An individual who provides insurance for houses, personal belongings, cars, and commercial assets against legal judgement or physical harm is known as a property casualty agent. In an usual customer-facing position, you would speak with potential customers to learn about their insurance requirements. You must posses strong customer service and sales abilities, as well as excellent organization and attention to detail in case you wish to become successful as a Property Casualty agent. This work includes a hefty amount of information pieces gathering and determining fair prices. This implies that you'll spend most of your time working from your home desktop. 4. Insurance Entrepreneur Becoming an insurance entrepreneur is a terrific option for starting a small business. These people run a firm that is often affiliated with a bigger organization and offer insurance to their neighborhood by forming alliances with nearby businesses. Making a living off of your own business is a lot of work, so be sure you're up for the challenge. These might range from employee training to sales, budgeting, and customer service. You must either look after all these duties all by yourself or you can appoint somebody who can. 5. Condo Insurance Agent Selling and promoting insurance products and services to clients is the main duty of condo insurers. Condo insurance specialists are knowledgeable about the industry and can provide clients with the practical advice and direction they need to select the best coverage. It's critical to comprehend all the alternatives you may provide your consumers and to clearly communicate them if you want to be successful in the condo insurance industry. Here, sales abilities are crucial. There are several choices for condo insurance agents, depending on where you reside. This employment is frequently in great demand if you work in a city. How To Start Your Career In Property-Casualty Insurance? To become a property-casualty insurer, you must: 1. First, Pass The State's License Test In order to sell insurance, you must be licensed in the state where you want to work. As with the minimum passing score and the overall pass rate, the licensing procedure differs by state. 2. Passing The Property And Casualty This test can be attempted with 35–40 hours of preparation. Instead of cramming everything into one week, it is advised to study over a few weeks. 3. Use Practice Tests There are many Property and Casualty practice tests accessible. These might assist you in determining how effectively you are learning the material you are studying. 4. Take A Test Preparation Course To earn the Property and Casualty license, it is advised to attend an insurance certification course, even though not all jurisdictions mandate it. Frequently Asked Questions (FAQs): The answers to some questions regarding why is property-casualty insurers a good career path are: Q1. What Are The Biggest Risks Facing Property Casualty Insurers? Ans: The biggest risks that a property-casualty insurer faces are:➊ Increasing competition in this profession.➋ Technological advancements lead to the constant change in the field.➌ Operational costs are increasing every day.➍ The technology used and its infrastructure are outdated to current insurers.➎ Engagements with customers are becoming more complex. Q2. What Is The Largest Property And Casualty Insurance Company In The US? Ans: In the USA, the biggest Property-Casualty Insurance company is State Farm. Financial reports in 2021 indicated that this firm has $71 billion in bonds, along with a 9% market share. Q3. How Property And Casualty Insurers Make Money? Ans: They have the option of making money via investments, underwriting, or both. If you have a closer look at an insurer's assets, the majority of them are financial holdings. They are usually in the form of listed shares, corporate bonds, government bonds, and commercial real estate. So Do You Want To Pursue A Career In Property-Casualty Insurance? Is Property-Casualty Insurers a good career path? Yes. Indeed! A career in property-casualty insurance is a smart choice. The market for property and casualty insurance is expanding. In this vast industry, there are many employment positions that call for a range of skills and abilities. Many people find that working in this setting is the ideal career because it can be both satisfying and lucrative for employees. Read Also: How to Start Your Career as a Financial Advisor? Are Commercial Banks A Good Career Path In 2022? The Top 3 Reasons That You MUST Get Equipment Insurance Before Starting Your Job

What’s so special about Australian Assignment Help Service?

You have probably heard about Australian assignment help services but never really bothered about giving much thought about it. Maybe you think that these are also like the other over-hyped commercial services that you often see online. You might have always written your assignments yourself and have been satisfied with the average grades received from those papers. But, did you know that you can actually score higher and stand side by side with your peers who get the highest grades all the time? Yes, this can be made possible with the help of the service which you have always avoided. The best part is : This will save you a lot of time, and you can focus on the other essential tasks of your life such as preparing for your exams, attending other skill-building classes, etc. Now : You are unable to achieve superior grades may be because you don’t have the sufficient knowledge of how to write a perfect assignment or maybe due to late submission which results in the deduction of points. These problems will no longer arise if you take the assistance of assignment help service in Australia. If you want to know why these services are so crucial in a student’s life then, keep reading. See : At first, the standard of academics in Australia us very high and thus, the difficulty level of every project is kept at the highest point. Thus, any poorly written paper will not bring you good marks, and if you don’t do well in your academics, you will lose the opportunity to have a secure future. The assignments which you will receive from these services will conform to the superior standard of the Australian institutions. Second, meeting deadlines is very important for every student. Thus, the service providers make sure that the papers are delivered to the students on time so that they can submit it within the given time. Third, the people who maintain the exceptional quality of the assignments are all very highly qualified and properly trained. They have the necessary skills to do comprehensive research before writing any homework, and the knowledge of the correct structure, referencing style, tone, writing style, etc. These things increase the value of the paper and help in impressing the professor. Thus, you can grab those extra credits. Fourth, you can avail the assignment help services at a very low-cost. The price of these services is decided after considering the budget of the students so that every student can afford them. Fifth, they provide excellent live assistance service 24*7. This gives the students access to the experts who can solve their queries and doubts any time in a day. Also, the customer executives can help you at all times with any sort of issue with the service. The Easiest Way to Discover the Best Assignment Help Service Provider in Australia : Any student in Australia is familiar with the pressure of homework provided to them by the universities and colleges. They have to finish a large number of assignments within a short time. Their hectic schedule and sometimes lack of knowledge prevents them from achieving this task. Thus, they look for homework help services online to assist them to take care of this massive work. Now, the problem arises when they search for the Australian assignment help services. It is because several thousand search results appear which makes the individual very confused. All of them have very attractive websites that can make any student get attracted. But, not everyone provides authentic service and often, many students get cheated by them. Thus, it becomes imperative to take cautious measures before spending a lot of money after any such company. So, how can a student identify the best assignment helper in the industry? By checking the details of the authors :Every authentic site will provide a proper bio of their writers. An individual can check their qualifications, the university they passed from, their skill set, their experience, and their completed work from this section. The quality of the finished work can be evaluated by this information as it shows the capability of the writers, By examining the previous works :This way, an individual can directly see the quality of their writing, whether all the instructions have been followed or not, if the correct structure, style, language have been used in the copy or not. By seeing the review : This is the best way to assess any service as the past clients will give the details about their experience with a company. Any small detail about the service like when the assignments were delivered, how the behavior of the executive etc. was also gets revealed. There are also many sites like Top Assignment Reviews where honest feedbacks of students are available. By following these three steps, any student can find out authentic service providers and avoid getting cheated. Read More : The Benefits of an Online Adult Education. SAP Hana Training Courses And Their Importance In IT Industry.

How Personal Branding Online Can Help Your Job Search

What is a personal brand?

How a personal brand can help you

How to develop a personal brand

How to use your personal brand

How to Write an Effective Resume that Get Noticed?

Why is sleeping well so important for job performance?

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

Tips To Enhance Your Career In The Field Of Social Work

Is Property-Casualty Insurers A Good Career Path?

What’s so special about Australian Assignment Help Service?

How Personal Branding Online Can Help Your Job Search

What is a personal brand?

How a personal brand can help you

How to develop a personal brand

How to use your personal brand

Share this Article

How to Write an Effective Resume that Get Noticed?

Why is sleeping well so important for job performance?

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related