Principles for Leading Your Company through COVID-19 Crisis

Published on: 20 November 2020 Last Updated on: 04 September 2021

Ever since the COVID-19 outbreak in the UAE, the government and other institutions have been fighting to curb its spread. The virus spreads when a healthy person inhales droplets from a person who is infected. It also spreads when you touch surfaces that are contaminated then touch your eyes, mouth, or nose. It is necessary to adhere to the recommended health guidelines like washing your hands or using an alcohol-based sanitizer, maintaining social distance, avoiding crowds, etc. Employers should ensure that the workplace is safe and can accommodate employees without compromising their health.

Preventing the Spread of COVID-19 at the Workplace

Keeping your workplace COVID-19 free does not have to cost much; maintain hygiene and cleanliness. Ensure that surfaces like tables and desks, keyboards, and telephones are wiped and disinfected regularly.

Encourage regular hand washing by workers and customers. Provide sanitizers and hand wash soap at entrances, exits, washrooms, etc. Ensure that sanitizer dispensers never run out. You can also hang informative posters on the importance of washing hands to prevent the spread of the Coronavirus. Promote the use of face masks at all times and practice good respiratory hygiene. Make sure your employees are well aware of Coronavirus Health Insurance.

How to Lead Your Company during the Coronavirus

Leading a team during the COVID-19 can be tough; there is uncertainty, and employees are constantly worried about their families and health. Here are principles you can use to lead your team during this time of crisis.

Preach Hope

Your employees will mirror your behavior, so as you talk to them about the present and unclear future, it is necessary to remain optimistic. Be truthful and assure them that the company will withstand the hard times, and things will be back to normal. You need to give them hope, act like a leader.

Taking leadership training Dubai lessons teaches you how to handle overwhelming situations in the workplace. Although preaching hope is necessary, avoid giving false assurances as this can break their trust in you and the company.

People-Centered Approach

You need to be in tune with how the staff feels and thinks during this crisis; watch for changes and respond to any concerns. Employees are going to be worried and anxious about job security and health. Executives who take leadership training in Abu Dhabi classes know how to act even in a crisis. Show genuine concern for your workers; some risk their health to be at the office while others work from home juggling family and workload.

Effective Communication

Communicating is not enough; you need to ensure that the message is understood and not blown out of context or misinterpreted. Try to maintain personal but professional communication with each member. Be transparent, and keep the employees informed, but don’t bombard them with too much information.

Communication is a two-way-street; listen to your team and receive feedback without judgment. When employees are free to issue their concerns and opinions, they feel appreciated and valued which leads to job satisfaction and improved productivity.

Collaboration

Don’t pretend to know everything; nobody expects you to. This is the ideal time to rely on your resources, employees, and all team members. Create taskforces, sub-taskforces, and explain each person’s role; this makes them feel that they are contributing positively to the workplace during this crisis. Collaboration fosters cohesion and builds trust within the team. When people work together they can come up with better solutions to problems. It also helps employees to adapt to the new norm. Change is inevitable, and organizations need to adapt accordingly.

Establish a Common Vision

Focus on setting out a simple, shared vision; this fosters a sense of purpose. As the crisis escalates, a shared vision reminds the team to work on what is needed at every stage and to focus on important issues. It also helps employees to focus on the organization’s goals without getting distracted by the outside world. It steers employees in the right direction. Having a clear vision ensures that every member is on the same page. A good vision is not enough; you need to communicate correctly to let everyone know their responsibilities and expectations.

Be Present

It’s crucial to be present at the workplace to interact and support your team. It is also necessary to do the same if you have a virtual team. Most organizations have all or some of their employees work from home. It is necessary to schedule regular meetings through video conferencing. This makes remote working employees feel seen and included in everyday routine and decision-making processes. You don’t have to be physically present to lead your team. If you lead managers, you need to keep a tab of their daily routine and continue with your coaching conversation.

The COVID-19 crisis has changed the workplace; some people work from home while others continue with their normal routines while observing health recommendations. It can be overwhelming to lead a team during a crisis; some workers are confused while others are worried and frustrated. As a leader, you need to develop strategies to keep your team focused during these times.

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

Ready to Take the Leap into Self-Employment? Here’s How to Set up an Awesome Home Office

Working from a home office can be amazing. A study showed that 3.9 million Americans have gone the way of a home office. It can help you have a work-life balance, and you don't have to commute anywhere. Dress codes are flexible too. To maximize your efficiency, you need an awesome home office. Here are some helpful tips to make sure you create a space that inspires you to work. Where Will You Have Your Office? Decide what part of your home you will work in. For some, there aren't many options, so it's off to the sofa or kitchen table for work. For others, there is that perfect space that will minimize outside distractions, and let you move around freely. Plan Your Awesome Home Office: Now you need to plan how to make your space comfortable. If you live in an area where it gets cold, you want to be able to work without shivering. This is where you should consider your options for window coverings and flooring. Painting, flooring, and the structures in your space are the canvas for a home office that will serve you best. Before you move anything in, see what you want to change first. Prepare Your Seat: It goes without saying that you need to be able to sit comfortably while you do your best work. A quality office chair with multiple adjustments, like the ones at winc.com.au, will allow you to find that sweet spot where you can focus for hours without any aches. Have Good Lighting: Set up your work area close to a window. You want to get your daily share of vitamin D from natural light. It will help your mood, and will also look great. Don't stop there. You need a few more lamps so that you can read and use other parts of your workspace when the sun isn't shining. Plan Against Clutter: How much time do you spend per year searching for papers? You can plan to prevent that. Having stacks of books and paper around your desk will hamper your productivity. Your things have to go somewhere, so decide how you will store them. Perhaps you have another room for that. What will you use for storage? A file cabinet or some modern looking boxes on a shelf? If you have a lot of wires in your office, add cord holder under your desk and minimize how many extension cords you need. Walking into a tidy home office setup feels great. It's only one of the secrets of a productive home office. Add Some Comfort: You don't need to do all work at a desk. Sometimes you need a space where you move, stretch, and have some time to think. A sitting area is great to have if your space allows for it. Thinking about adding in a soft chair, leather ottoman, coffee table, rugs, and lamps. With a space like this, you will be happy to take a thinking break or invite clients over. Personalize Your Space: Now you can put your own special touch on your home office. Designer posters, personal photos, or one differently painted focus wall are only a few ways you can start to achieve this. Do you have a style you love, but it's not right for your entire home? Your home office could be the place for that. Remember to cater to you first. If you like your space, you'll work better in it. The Perfect Office Setup: There is no one solution, but by knowing yourself and how you work, you can fit these tips into an awesome home office that suits your style. If you're starting to work from home this year, check out our small business section for more helpful posts. Read Also: Necessary Spaces To Include In Building Your Office 6 Techniques To Improve Your Work-From-Home Career

Office Spaces – Which One is Right for Your Business?

There are a number of different office spaces to choose from these days, each offering different amenities that appeal to different industries and businesses and their specific wants and needs. But how do you know what office space or business centre would be right for you and your business? We are here to help! In this article we are going to look at three different office space options, what size businesses they are most likely appeal to, and what they have to offer the businesses that could potentially occupy them: Traditional Office Space The traditional office space is the perfect option for larger and more established businesses who have the adequate cash flow available in order to pay for the large overhead expenses that usually come with these kinds of pricy spaces. Some of those overhead expenses would include insurance, rent, telephone bills, and utilities, to name a few. Perfect for larger teams who need the space, traditional office spaces provide businesses with the resources they may need to hold meetings, conferences, and creative planning sessions where employees need to come together to plan or discuss business, as well as a staff room, kitchen, and other luxuries. A traditional office space, because of its costly overhead, it is not the ideal option for small businesses or start-ups. Read More: How To Choose The Best Printer For Your Office Shared or Co-Working Work space A shared workspace usually comes about when a business who is set up in too large a space, rents out a portion of it to another company or business who is not in the same field as they are or a direct competitor. By renting out a portion of the large office space it helps to lower the amount of money the original business is paying for its rent and utilities, all while being able to keep the space they want and avoid moving. This type of working space is ideal for companies who are looking to save a little extra cash on rent and utilities and don’t mind sharing a working space with another company. A co-working space is ideal for small businesses or start-ups that only have one or two employees working for them and do not have the cash flow to invest in their own permanent space and all of the necessary equipment that they would need (for example desks and chairs). Co-working spaces come fully kitted out with internet, furniture, printing services, and more, and some even include the likes of conference rooms that can be booked on a daily basis and utilized by everyone. Home-Based Office Space An advantageous option for both new businesses and small businesses alike, home-based office spaces have become increasingly popular over the last couple of years – and quite rightly so. With the prices of private office spaces soaring and the need for a more cost-effective option, home-based office spaces have become the choice for many small or start-up businesses who are looking to save on costs for both rental and utilities. However, there are a few downsides to working from a home-based office space, including that there is nowhere to meet with clients, and maybe some employees would not feel comfortable working from your home. However, there is always the option of meeting clients at a restaurant or coffee shop, and taking the time and effort to find the perfect employees who understand the vision you have for your business. These negative points can be worked around in order to get a start-up or small business off the ground and on to bigger and better things. By following the guidelines mentioned above you should find the ideal office space for you and your business, ensuring that you make the right decision and get value for your money. Read More: Making Your Office Safer For Workers Office Spaces – Which One Is Right For Your Business?

The Best Methods To Build Strong Customer Relationships

Despite the plethora of advertising resources available in the digital marketplace, one key issue still has not been resolved - how do you build strong customer relationships? As a direct link between you and your customers, an email address will allow publishers to build a personal connection with an audience. Below are further marketing tips that can be used to develop a stronger client relationship using email marketing. The Best Methods To Build Strong Customer Relationships 1. Move The Social Media Audience To A Direct Channel By Gaining Their Email Address: To strengthen your target audience relationship, you should reconsider how you view Facebook. You cannot connect with a target audience on a platform where all algorithm tweaks reduce its reach and take you further from your potential customers. Instead of playing "cat and mouse" using Facebook's algorithms, it is recommended that you utilize the social platform as a channel for acquisition. Making use of social media platforms CTA features will help you support your email newsletters to the target audience and lead the social audience to your company's email list. From this point, you will be able to engage with them without any interference from the social platform. 2. Using Email Capture Apps To Connect With The Site Visitors In An Inbox: When visitors arrive on your website via an organic search or from social media, they are likely to leave the site as soon as they arrive. By utilizing onsite capture resources to collect their email addresses before they leave, you will be able to set up a direct and long-term form of communication with the audience. Not only will email subscribers build up more lifetime website visits than visitors from Facebook, but they also tend to view more site pages during their session. To maximize the email conversions, it is recommended that you utilize active capture widgets with a contextual newsletter offer. This is likely to convert passing visitors to the website into lifetime subscribers. In this way, you will be increasing the likelihood of engaging users in the long-term and nurturing these subscribers with new content. 3. Building Strong Reading Habits With The Audience Via Newsletters: In the traditional text publishing world, the typical delivery of publications builds reading styles with their target customers. The newsletter via email is the option most similar to that traditional form of publication and habit-forming print media. By sending a constant street of relevant content to the audience's inbox, you will engage the audience continuously; thereby, demonstrating the value of paying for your website's content. You can deepen this engagement through cross-promotion and encouragement of the audience to subscribe to additional newsletters. The quality of newsletters is why the New York Times found that people are more likely to pay for a subscription if they first subscribed to their newsletter; therefore, the email newsletter is the ideal resource for building relationships necessary in the digital publishing environment. Before online transactions and exchanges became the norm, brands were responsible for fostering physical and in some cases emotional connections with their clientele. This resulted in a strong and loyal brand audience, repeat purchases, and other immeasurable value for the business. In today's society, the majority of brands will opt for social media and social marketing to engage with consumers and substitute human interaction. Understanding that humans require relationships in their personal lives and when purchasing items, businesses acknowledge the need to build relationships with consumers, form user engagement, and drive more beneficial sales. While some companies engage with their consumers well using online measures, not all brands are as fortunate. So, how can we stand above our rivals when trying to engage with a target audience? There are several ways in which a smaller company can drive more sales by building strong online consumer relationships. 4. Surveying The Consumers And Gain Their Opinions: Providing your consumer with exactly what they want is potentially the best method to make sales, increase trust in the company, and gain repeat customers. It is the ideal situation and is a building strategy that can help a company get its way with almost any customer. The question remains, however, how do you discover what a consumer's needs are and how do you meet them? Simple, find out what they want by sending them surveys. Before marketing became digital, practical market research was performed via traditional questionnaires or surveys. The original question of how much you agree with a statement would find out if the person strongly agrees, strongly disagreed, or was somewhere in the middle. Regardless of the standard of error metrics that tend to bore the average person, this technique can provide companies with good insight into their consumer market. Customer feedback and surveys can now be conducted using email, via social media platforms, or on different websites. One of the survey platforms available allowing companies to send targeted surveys to consumers through social media and emails is SurveyMonkey. Companies can also gain insight from consumers using Qualaroo as they provide information as soon as the consumer visits the website. 5. Using Email To Communicate: Forming an email list is potentially one of the most significant methods a business can remain in contact with its consumers, build trust, and make sales - unless you are a spammer. If all emails you send are "sale-sy", then you are engaging incorrectly and will more than likely be considered spam. Emails should provide valuable information for the customer to share and once you have provided content to address their needs, you can build rapport and foster the digital relationship to be successful! They can also act as promotions later with the help of a Houston search engine marketing firm. By creating an aesthetically pleasing and informing sales copy to go along with your email, it can make a great impact! Real-Time Video Chat For Consumer Support Real-time video chat is considered one of the hotter topics with businesses that are looking to build relationships with online customers. In late 2017, Amazon implemented the "Mayday Button" - a new feature on the Kindle Fire to allow a user to receive video communication with a client support agent. Never before had this type of online support been available and the user is now able to speak with a representative in an innovative manner. Today, Amazon notes that consumers can use video chat in under 15 seconds and this is much better than waiting on the telephone for a new customer agent to take your call. Read Also: Not All Customers Are Always Right How To Write And Design An Article That Attracts New Customers To Your Business 5 Steps On How To Market Your Business Using Social Media

Principles for Leading Your Company through COVID-19 Crisis

Preventing the Spread of COVID-19 at the Workplace