Published on: 18 April 2016
Last Updated on: 10 September 2024
Pinterest is a social media site that’s not only fantastic for viewing and seeing the artworks and photographs of other users, it’s also a great place to promote your own online business as well. Social media marketing is a big deal these days, and although it might seem elusive to try and deduct exactly how it works. Visual marketing is another big trend – combine the two, and you have Pinterest.
9 Ways To Use Pinterest To Promote Your E-Commerce Store
So how do you really get noticed on Pinterest? Here we look at 9 ways to use Pinterest to promote your e-commerce store.
1. Create A Board Just for Your Store
This makes it easier for followers to find you and your board, as well as be directed to your e-commerce site if they see something they like. You can have other boards with different themes as well, just make sure they all link to your site. Keep the title the same as your store or site name, so it’s obvious and easy to find.
2. Put Links to Pinterest on Your Site Too
As well as your Pinterest board linking to your site, your site should also link to your Pinterest board. You can make every image or blog on your site ‘pin-able’ so that other Pinterest users can share your content, even if they are not on your Pinterest but your site.
3. Share Your Spirit, Not Just Pictures
Pinterest is all about sharing lifestyle, beauty and fashion content, as well as interesting and engaging features. Make sure that you share the inner spirit, personality, and lifestyle of your business, as this is more appealing and attractive to people than just a picture on a page. Other pinners want to know more about who you are and what makes you special, not just what you sell.
4. Partner with Guest Pinners
Making great partnerships with influential guest pinners can help to bring more attention to your board and get you more traffic. Using a group board can be a good way to do this. You can invite others to pin on your board, and the activity shows up both on your board and the contributor’s board. This really helps to connect and reach other users who may be interested in the products on offer in your e-commerce store.
5. Pin Your Blogs
Another way to get more followers on your board is to pin your blogs so that they also show up on your board alongside your other content. This allows interested potential customers to see what else you have to offer and allows you to create a great connection with more meaningful and valuable content.
6. Feature Stunning Images
Incredible visuals are what Pinterest is all about, and your board should be no exception. Hire a good quality photographer to take some excellent photos of your products being used and enjoyed, in order to show the real-life application of what you have to offer. Not only do stunning images get more attention and more pins, but it also helps to develop interest and trust in your products, as potential customers can see more clearly how the product would fit into their lives.
7. Use Rich Pins Like Article Pins
A newer feature on Pinterest, Rich Pins, allow more aspects of the content that’s shared to show up on the board. For example, with the article pins, not only do they include an image but can also automatically include a headline, author, story summary, link, logo and byline image. This allows you to more effectively share text-based content like blogs and how-tos, as well as diversifying your board and making it more visually appealing.
8. Connect and Inspire Your Audience
Pinterest is all about inspiration. Come up with new and creative ideas that have that ‘wow’ factor, to impress and amaze your audience. When drawing attention to your eCommerce store, it can be useful to offer promotions, competitions, coupons or other special offers in order to not only promote your store but also create interest amongst your customers.
9. Create Great Content
The golden rule of any site, blog or social media is that it must contain excellent content. Poor content that’s badly written, nonsensical and not engaging will cause the reader or follower to lose interest quickly. Make sure your content is not only interesting and valuable but also optimized for SEO, in order to get the best value out of your content.
With these 9 tips, you can effectively promote your e-commerce site on Pinterest for better site traffic, and growth. You are also recommended to compare the web hosting services before choosing any hosting service for your e-commerce website. In search, you will find several web hosting review websites such as hostingreviewbox.com to read the hosting reviews.
Abdul Aziz Mondol is a professional blogger who is having a colossal interest in writing blogs and other jones of calligraphies. In terms of his professional commitments, he loves to share content related to business, finance, technology, and the gaming niche.
Are you a blogger looking to boost your online presence and drive more traffic to your website? Well, look no further than Pinterest! This visually appealing platform isn't just for DIY enthusiasts and recipe hunters. It's a goldmine for bloggers too.
In this article, I am going to dive deep into the world of Pinterest and show you how to leverage its power for your blogging endeavors. So if you want to know how to use Pinterest for blogging, keep on reading till the end…
Why Pinterest?
Before talking about how to use Pinterest for blogging, there is something that you should be clear about— why use THIS platform for the task?
Pinterest is like a digital vision board on steroids. It's where creativity meets functionality. The platform is home to over 400 million monthly active users, and it's an ideal playground for bloggers for several reasons:
1. Visual Appeal
Pinterest thrives on visuals. It's all about eye-catching pins, and that's where your creativity can shine. Beautiful, well-designed pins can attract more clicks, saves, and shares, leading to increased blog traffic.
2. Search Engine Potential
Did you know Pinterest acts as a search engine in its own right? People come here looking for inspiration, solutions, and ideas. By optimizing your pins and boards with relevant keywords, you can significantly boost your discoverability.
3. Evergreen Content
Pinterest is a treasure trove for evergreen content. Unlike some social media platforms where your content disappears into the abyss within hours, Pinterest pins can stay relevant and drive traffic for months or even years.
Setting Up Your Pinterest Profile
Sure thing! Let's break down the "Setting Up Your Pinterest Profile" section in a casual and easy-to-understand way:
Step 1: Create A Business Account
Think of this as your VIP pass to the Pinterest party. If you're serious about using Pinterest for your blog, switch your regular account to a business one. It's like getting backstage access, and it comes with some cool perks, like analytics to see how your pins are performing.
Step 2: Optimize Your Profile
Your Pinterest profile is like your online business card. Use a nice, professional-looking photo of yourself (or your brand logo) as your profile picture. Then, write a snazzy bio that tells people what you're all about. But here's the trick: sprinkle in some keywords related to your blog's topic so that when folks search, they can easily find you.
Step 3: Craft Stunning Boards
Boards are like organized collections of your pins. Create boards that make sense for your blog. If you're a food blogger, have boards for different cuisines or types of recipes. Each board should have a clear theme, and don't forget to pick an eye-catching cover image for each one. It's like setting up your Pinterest store shelves!
That's the scoop on setting up your Pinterest profile – easy peasy, right? Now you're all ready to start pinning and growing your blog's presence on this creative platform!
Mastering Pinterest SEO
Pinterest is all about keywords, so understanding SEO (Search Engine Optimization) is key.
Want me to break it down for you? Sure! Here is what you need to keep in mind:
Pinterest SEO: Get Found And Seen
Okay, so, Pinterest is a bit like a treasure map. You want people to find your "X marks the spot" (your content) in all that Pinterest gold. That's where Pinterest SEO (Search Engine Optimization) comes into play. It's like using the right clues to lead others to your hidden treasure.
Finding The Right Keywords
Think of keywords as the secret words that unlock the treasure chest. You need to find the right ones that match what people are searching for. You can use Pinterest's search bar, Google's Keyword Planner, or some other tools to dig up these keywords. Then, sprinkle them naturally in your pin descriptions, board titles, and board descriptions.
Descriptive And Engaging Descriptions
Now, when you write descriptions for your pins, make them like the pirate stories you'd hear by the campfire. Tell a little tale about your pin and why it's valuable. But don't forget those keywords; they're your map coordinates. Blend them in naturally to guide searchers to your loot.
Creating Irresistible Pins
Your pins are the heart of your Pinterest strategy. This is the key to being successful at our Pinterest blogging! Want to know how to do so in an effective manner? I have you covered. Here's how to make your pins irresistible:
1. Image Quality - Go For Awesome Pictures
Alright, picture time! When we talk about image quality, we mean using really great-looking photos. Think clear, colorful, and attention-grabbing. Pinterest loves these kinds of images because they get more clicks and saves.
2. Pin Dimensions - Tall And Proud
Pinterest has a thing for tall pins. Imagine a pin that's longer than it's wide, like a portrait instead of a landscape. This tall shape, with an aspect ratio of around 2:3 or about 1000x1500 pixels, works like magic on Pinterest.
3. Call To Action (CTA) - Get People To Act
Here's where you ask people to do something. A Call to Action (CTA) can be as simple as saying, "Click for More," "Save for Later," or "Visit My Blog." It's like giving your pin a little nudge, telling folks what to do next. Believe it or not, it really works!
So, in a nutshell, make your pins look fantastic, make 'em tall, and don't forget to tell people what you want them to do. That's how you create pins that nobody can resist clicking on!
Building A Pinterest Strategy
Building a Pinterest strategy is like crafting a roadmap for your blogging success on this vibrant platform. It's all about consistency, collaboration, and adaptability. Here is how you can do that:
1. Pin Consistently:
Imagine Pinterest as a hungry beast that always craves fresh content. To keep your audience engaged and the Pinterest algorithm happy, you'll want to pin regularly. This doesn't mean you have to flood your boards every hour, but having a consistent pinning schedule is key. Aim for a few pins each day or week, depending on your availability.
2. Pin Scheduling:
Here's where some nifty tools can come to your rescue. Services like Tailwind allow you to schedule your pins in advance. This saves you time and ensures a steady flow of content, even when you're not actively pinning. You can set it and forget it, knowing that your pins are being shared with your audience at optimal times.
3. Collaborate And Share:
Pinterest isn't just a solo journey; it's a community. Collaboration is a powerful tool. Connect with other bloggers in your niche and share each other's content on your boards. This cross-promotion helps expand your reach. When you support others, they're likely to return the favor. It's a win-win situation!
4. Analyze And Adapt:
The digital landscape is ever-changing, and Pinterest is no exception. Keep a close eye on your Pinterest analytics. Look out for your most popular pins and boards. Understanding what's working and what's not allows you to adapt your strategy accordingly. Maybe a certain type of pin is getting tons of clicks - create more like that. Perhaps a specific board isn't performing well - consider tweaking it or focusing on a different topic.
Analyze And Adapt
So, you've set up your Pinterest game and created some awesome pins and boards. Now, it's time to see how well your efforts are paying off. This is where "Analyze and Adapt" comes into play, and it's a bit like looking at your scorecard in a game.
Believe it or not, this is one of the most important steps that you need to take when learning how to use Pinterest for blogging. It's a bit like being a chef. You taste your dish, and if it needs a bit more salt or a dash of spice, you adjust it until it's just right. In the Pinterest world, you're fine-tuning your approach to get the best results.
Let me break it down for you:
Analyze
This means taking a closer look at what's happening with your pins and boards. You'll want to check out the numbers. How many people are seeing your pins? Are they clicking on them? Are they saving your pins to their own boards? These are the kinds of things you'll want to know.
Adapt
Once you've figured out what's working and what's not, it's time to adjust your strategy. Let's say you notice that pins with a certain keyword are getting more attention. Great! You can use that insight to create more pins with similar keywords. Or maybe you see that certain boards are super popular – that's a sign to focus more on those topics.
Wrapping It Up!
Pinterest is a powerhouse for bloggers. It's a place where creativity meets strategy, where stunning visuals lead to increased blog traffic. So, go ahead, create a captivating Pinterest profile, optimize your pins for SEO, and craft irresistible content. With the right approach, Pinterest can become your secret weapon in the world of blogging.
And remember that Pinterest, like most things in life, can change over time. What works today might not work as well next month. So, keep an eye on your analytics, be ready to make changes, and keep experimenting to find the winning recipe for your Pinterest success!
In case you want to know how to use Pinterest for blogging, I hope that this has been of help to you. If there are any other queries related to the same, feel free to let me know. All that you need to do is scroll down till you reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you!
Learn More About:
How To Get Followers On Pinterest? Follow This Guide
Top 15 Apps Like Pinterest You Need To Know About In 2023
Want To Know How To Delete Pins On Pinterest? Read This Blog
Welcome to the enchanting world of Pinterest, where creativity knows no bounds and inspiration flows like a sparkling river of ideas! If you've ever found yourself lost in the labyrinth of Pinterest board ideas, entranced by the colorful tapestry of images and concepts, you're in for a treat.
In this blog, I am diving deep into the art of curating captivating Pinterest boards. Whether you're a seasoned pinner looking to up your game or a Pinterest newbie seeking inspiration, you're about to embark on a journey filled with tips, tricks, and a dash of Pinterest magic. So, grab your virtual pinboard, and let's explore the boundless universe of Pinterest board ideas together!
Pinterest Boards: What Are Those?
Ever found yourself lost in the vast realm of the internet, stumbling upon a treasure trove of inspiration, only to forget it all the next day? Well, that's where Pinterest boards come to the rescue, like a digital memory palace for your creative soul.
Imagine Pinterest as your artsy best friend, always ready to help you curate your interests, dreams, and ideas. It's like having a visual diary where you can collect, organize, and revisit your favorite discoveries. These collections, aptly named "boards," are where the magic happens.
Each Pinterest board is a little world of its own, centered around a particular theme, from mouthwatering recipes to dreamy travel destinations, from DIY home decor to fashion trends that make your heart sing. You name it; there's a board for it! And the best part? Creating boards is as easy as pie. Just a few clicks, a sprinkle of creativity, and voilà! You've got a canvas to paint your interests upon.
How Does A Pinterest Board Work?
Let's talk about how it works. Say you're planning a cozy winter escape. Start a board called "Winter Wonderland Getaway." Now, let your imagination run wild! Pin photos of snow-covered cabins, steaming mugs of cocoa, and charming little towns draped in twinkling lights. Add links to cozy knitwear, snowshoeing guides, and, of course, the best hot chocolate recipes on the planet.
But it's not just about dreamy destinations. Pinterest boards are your secret sauce for everyday life. Looking to spice up your meals? Create a board called "Culinary Adventures." Pin mouthwatering recipes, kitchen hacks, and exotic spices you'd like to try. It's like having a personal chef and food critic rolled into one.
Pinterest isn't just a solo adventure, either. You can collaborate with friends on boards, creating a collective masterpiece. Planning a surprise birthday party? Share a board with your party planning squad, and watch the magic unfold as you brainstorm ideas, pin decor inspirations, and keep the excitement bubbling.
And when you're ready to dive into the world of Pinterest boards, you'll discover that each pin is a portal to a world of ideas. Click on a pin, and you'll find a treasure trove of related content. Whether it's a DIY project, a must-visit travel destination, or a recipe that makes your taste buds tingle, Pinterest's got your back.
So, in this world of fleeting internet trends, let Pinterest boards be your creative haven. They're your ticket to preserving inspiration, cultivating passions, and turning dreams into reality, all in one casually creative, informative, and downright addictive platform.
Why Should You Create A Pinterest Board?
Creating a Pinterest board might just be the spark of inspiration your life needs. It's not just about pinning pretty pictures; it's about curating a digital world that reflects your interests, dreams, and style. Here's why you should dive into the colorful realm of Pinterest boards:
1. Unleash Your Creativity
Pinterest is like an endless canvas where you can paint your dreams. Whether it's fashion, home decor, or DIY projects, you can unleash your inner artist and gather ideas that match your unique style.
2. Discover And Be Inspired
Pinterest is a treasure trove of inspiration. From mouthwatering recipes to travel destinations you've never heard of, Pinterest helps you discover new ideas and experiences. It's your personal wellspring of creativity.
3. Plan Life's Adventures
Planning a trip? Renovating your kitchen? Pinterest boards are your secret weapon. Collect travel guides, packing lists, and design inspiration in one place. It's like having a personal assistant who understands your taste.
4. Share Your Passions
Your Pinterest board isn't just for you; it's a glimpse into your world for others. Share your favorite books, hobbies, or even your bucket list destinations with friends and family. It's a fun way to connect over common interests.
5. Organize Chaos
Pinterest boards are like the Marie Kondo of the digital world. They help you declutter your mind by neatly categorizing ideas. No more sifting through endless web pages – everything you need is right at your fingertips.
6. Stay Updated
Follow your favorite brands, influencers, or bloggers to stay in the loop. Pinterest keeps you updated with the latest trends and must-haves in your areas of interest.
7. Achieve Goals
Visualizing your goals is the first step to achieving them. Whether you're dreaming of a dream wedding, fitness journey, or starting a business, Pinterest boards can be your vision board.
8. Collaborate And Connect
Invite friends to collaborate on boards. Plan a group trip, organize a surprise party or just bond over shared interests. Pinterest makes it easy to connect and collaborate with others.
9. Never Forget Again
Remember that mouthwatering recipe you found months ago? Pinterest boards are your memory bank. Pin it, and you'll never lose it again.
10. It's Free And Fun
Last but not least, Pinterest is absolutely free and incredibly fun. It's like a playground for your imagination, where you can spend hours exploring, pinning, and dreaming.
So, why should you create a Pinterest board? Because it's your creative sanctuary, your source of inspiration, and your personal assistant in the world of ideas. It's where you organize your dreams, connect with others, and bring your vision to life, one pin at a time. And don't you think that you cannot delete a Pinterest board after creating. If you feel like you no longer need a particular board and have outgrown it, you can easily remove or delete it!
Can Pinterest Boards Help You Get Followers?
Ever wondered if those virtual corkboards on Pinterest can help you grow your followers? Well, wonder no more. Let's dive into the whimsical world of Pinterest boards and see how they can turn your follower count into a skyrocketing rocketship count!
Creating Boards That Pop
First things first – your Pinterest boards are like the chapters of your favorite book. Each one has a unique theme, and it's crucial to make them pop. Think of catchy titles that make people want to click and explore. Whether it's "Gourmet Delights" for foodies or "Travel Treasures" for wanderlust seekers, your board's title should speak volumes about its content.
Pinning The Dream
Now, onto the good stuff – pins! Fill your boards with visually stunning, eye-catching pins that scream "click me." High-quality images and creative graphics are your secret weapons here. Be a curator of inspiration and pin regularly to keep your boards fresh and exciting.
Board Covers: Your Pinterest Storefront
Imagine your boards as tiny storefronts. Would you want to walk into a drab and uninspiring shop? Of course not! Customize your board covers to make them inviting. Use vibrant, captivating images that encapsulate the essence of your board. It's like putting a welcome mat in front of your digital store.
Group Boards: Join The Party
Pinterest is a social platform, and what's a party without friends, right? Join group boards in your niche to get your content in front of a larger audience. Collaborating with like-minded pinners not only boosts your visibility but also encourages engagement.
Pin Regularly, but Not Too Much
Finding the right pinning frequency is like perfecting a soufflé – it takes practice. Pinning too often can overwhelm your followers, while too little might make you disappear from the feed. Strike a balance by pinning consistently, but don't flood your followers' boards.
Engagement: The Secret Sauce
Here's the juiciest tip: engage, engage, engage! Respond to comments, like and re-pin content from others, and be a part of the Pinterest community. The more you interact, the more likely people are to follow you.
Analytics: Your North Star
Lastly, keep an eye on Pinterest Analytics. This treasure trove of data helps you understand what's working and what needs a little boost. Adjust your strategy based on these insights to refine your Pinterest game.
So, can Pinterest boards help you get followers? Absolutely! With a sprinkle of creativity, a dash of consistency, and a whole lot of enthusiasm, you'll be well on your way to growing your Pinterest following and creating a vibrant corner of the Pinterest universe to call your own.
Pinterest Board Ideas: Discover The Art Of Pinning Effectively!
Now that you are done reading about what boards are on Pinterest how you can create them and how they help you, it is time for you to learn about the thing that you came for— creative Pinterest board ideas to try.
What To Keep In Mind While Creating Pinterest Boards?
If you do not know how to create a Pinterest board, then let me tell you that creating these boards can be a delightful journey into the world of visual inspiration. Whether you're curating ideas for your dream home, planning a wedding, or simply looking for mouthwatering recipes, Pinterest boards are your virtual corkboard of dreams.
But before you embark on your pinning adventure, here are some friendly tips to keep in mind and make your Pinterest boards truly shine:
1. Theme is Everything:
Imagine your Pinterest profile as your personal art gallery. It's important to stick to a consistent theme or vibe across your boards. Whether it's minimalist decor, rustic recipes, or adventurous travel, make sure your pins tell a cohesive story.
2. Descriptive Board Names:
Pinterest boards should have names that whisper their contents to the curious scroller. "Travel Goals" might sound good, but "Wanderlust Adventures: Bucket List Destinations" is a lot more inviting.
3. Cover Pins Matter:
The cover pin is like the book cover of your Pinterest board. Pick an eye-catching, representative pin to lure people in. It's the first impression, after all.
4. Pin Variety:
Don't be a one-trick pinner. Mix it up with photos, articles, infographics, and videos. Variety keeps your boards engaging and informative.
5. Board Descriptions:
A few lines describing your board's purpose can be a game-changer. Explain what people can expect to find, and why it's worth their click.
6. Organization Is Key:
Arrange your pins logically. If it's a recipe board, order them from appetizers to desserts. If it's a travel board, maybe by continents or experiences. It helps users navigate with ease.
7. Quality Over Quantity:
Don't just pin everything you stumble upon. Be discerning. Choose high-quality pins that resonate with you and your theme.
8. Regular Updates:
Keep your boards fresh by adding new pins regularly. No one wants to explore a stagnant board.
9. Engage And Collaborate:
Pinterest is a social platform. Engage with others by liking, commenting, and replying. Collaborative boards can also be a fun way to curate content with friends or like-minded pinners.
10. Privacy Settings:
Depending on your purpose, you can keep your boards public, or private, or even share them with specific people. Choose settings that suit your needs.
11. Respect Copyright:
Always give credit where it's due. Respect the creators by linking back to the original source of the pin.
12. Check For Broken Links:
Periodically, check if the links in your pins are still working. Broken links can be frustrating for your followers.
What Are The Best Pinterest Boards Ideas That You Can Try In 2023?
Now that you know how to make a Pinterest board, it is time to get to what you might be searching for. If you're on the hunt for some fresh inspiration or simply looking to spruce up your Pinterest game, you're in the right place.
I have curated a list of the 25 best Pinterest board ideas that'll tickle your fancy and spark your imagination. Let's dive in!
1. Wanderlust Wonders
Unleash your inner explorer with a board dedicated to wanderlust-inducing destinations, travel tips, and breathtaking landscapes. It's a one-way ticket to global daydreaming.
2. Home Sweet Home
Transform your abode into a haven with this board. From DIY décor to space-saving hacks, you'll find everything you need to turn your house into a home.
3. Foodie Adventures
Calling all food lovers! Explore culinary delights from around the world, tantalizing recipes, and foodie adventures that will leave your taste buds in a frenzy.
4. Style Sensations
Stay fashion-forward with the latest trends and outfit inspo. This board will help you curate your unique style and elevate your fashion game.
5. Eco-Friendly Living
Join the green movement with tips on sustainable living, eco-friendly products, and ways to reduce your carbon footprint.
6. Pet Paradise
For fur baby enthusiasts, this board is all about adorable pet photos, training tips, and heartwarming stories. Prepare for a cuteness overload.
7. DIY Delights
Crafters unite! Unleash your creativity with DIY projects, crafting ideas, and upcycling inspiration.
8. Fitness Fanatics
Get motivated and stay active with workout routines, healthy recipes, and wellness advice.
9. Bookworm's Paradise
Indulge your literary cravings with book recommendations, cozy reading nooks, and all things literature.
10. Artistic Inspirations
Dive into the world of art with stunning masterpieces, artistic techniques, and DIY art projects.
11. Gardening Goals
Green thumbs, rejoice! Learn about gardening tips and plant care, and create your own green oasis.
12. Tech Treasures
Stay ahead in the tech game with the latest gadgets, tech news, and futuristic innovations.
13. Parenting Pointers
Parenting is an adventure, and this board is your guide. Find tips, tricks, and heartwarming parenting stories.
14. Vintage Vibes
Embrace the charm of the past with vintage fashion, classic cars, and retro home décor.
15. Adventure Awaits
For thrill-seekers and adrenaline junkies, discover epic adventures and extreme sports.
16. Sustainability Savvy
Take a deep dive into sustainable living, eco-friendly products, and earth-loving tips.
17. Movie Magic
Cinephiles, unite! Dive into the world of cinema with movie recommendations, behind-the-scenes glimpses, and film trivia.
18. Crafty Kids
Keep your little ones entertained with creative crafts, kid-friendly recipes, and parenting tips.
19. Fitness for All
No matter your fitness level, this board offers workouts, nutrition advice, and motivational quotes.
20. Dream Wedding
Plan the wedding of your dreams with stunning dresses, venue ideas, and wedding planning tips.
21. Budget Travel
Explore the world without breaking the bank. Discover budget-friendly travel destinations and travel hacks.
22. Beauty Essentials
Unlock the secrets to glowing skin, fabulous makeup looks, and self-care routines.
23. Inspirational Quotes
Get your daily dose of inspiration with uplifting quotes and words of wisdom.
24. Geek Chic
Embrace your inner geek with all things geek culture, from comic books to video games.
25. Mindful Moments
Find peace and serenity with mindfulness tips, meditation practices, and self-care rituals.
Wrapping It Up!
In case you want to know about some of the best Pinterest Board ideas that you can try in 2023, I hope that this blog has been able to titillate your creativity. If there are any other queries related to the same, feel free to let me know. All that you need to do is scroll down till you reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you!
Learn More About:
Here’s How To Post On Pinterest?
Top 15 Apps Like Pinterest You Need To Know About In 2023
Pinterest Dark Mode: How To Enable Dark Mode On Pinterest?
Pinterest is a goldmine for digital marketers, offering ample opportunities to grow and succeed. As a blogger, utilizing this platform can help you build a loyal following by showcasing and promoting your content effectively. By reaching a broader audience and encouraging interactions, you can drive significant traffic to your blog, elevating its visibility and ranking.
Pinterest primarily focuses on visual content, making it ideal for bloggers to curate and share their posts as engaging pictures that users can save or "pin" for future reference or interest. This unique approach enhances your content's exposure and accessibility.
Considering Pinterest's immense popularity among bloggers seeking to boost their online presence, you can imagine its impact on your blog's success. As your followers grow in numbers, the platform becomes even more rewarding, opening doors to lucrative opportunities and further expanding your reach.
If you want to know how to get followers on Pinterest and how to build a community on the platform, you will find this blog to be of help. Keep reading this article till the end to learn more about the same…
How To Get Followers On Pinterest?
On Pinterest, you have the opportunity for more than just a passive following. Users seek genuine connections with trustworthy creators, hoping to find like-minded individuals who share their passions. This is where your role comes into play.
Building meaningful relationships with your audience is an ongoing process. Be authentic and approachable, and in return. They will show you their appreciation and support. What sets Pinterest apart from other platforms is the extended reach of your content.
Unlike content that disappears after 24 hours on some platforms, Pinterest content remains discoverable over time. People find content based on their interests, not just through a chronological feed, meaning more users can discover your Idea Pins for months.
Here, you have the opportunity to build an active community that values and engages with your content. Now, you might wonder, how do you achieve this?
That is why I am here to help!
Here are some of the steps that you can follow to ensure that you have an active an =d growing number of followers on Pinterest:
1. Know Your Audience
One of the best things you can do when creating your Pinterest account for your business is to understand your target audience. Once you are aware of the people you are seeking to attract, your task or goal of getting followers on Pinterest will biome ten times easier.
Here are a few stats to start with:
Women make up the bulk of Pinterest users. Men make up only 30% of its consumers. However, this percentage is rising.
83% of American women between the ages of 25 and 54 use Pinterest. More than Twitter, Snapchat, and Instagram combined.
Ages 18 to 34 are the most active on Pinterest. Every month, one in two millennials in the US browse Pinterest.
The United States is home to almost half of all Pinterest users.
The only significant social media platform in the US with a predominance of suburban users is Pinterest.
2. Engage With Accounts That Are Popular
Image Source: plannthat.com
Browse the Popular feed to see what's already performing well on Pinterest. Make notes, look for patterns, and think about ways to incorporate these concepts into your material.
Consider following the person, repinning their work to one of your boards, or leaving an insightful comment whenever you come across fascinating information. Your brand's exposure on Pinterest will rise as a result of all of these measures.
But don't go overboard. Too many comments could be considered spam. Put more effort into penning a few sincere responses rather than one- or two-word ones like "Cool!" or "That's awesome."
3. Create Fresh And Unique Content
Image Source: media.sproutsocial.com
Originality is valued on Pinterest. Make sure your own Pins are incredibly recent because Pinterest users frequently utilize the site to find new products, ideas, and inspiration.
Avoid using stock images and catchphrases. As an alternative, Pinterest advises you to "highlight any elements of novelty or newness to get people excited about your ideas."
4. Include Descriptions
Image Source: skylarkvirtualservices.com
Although your attractive photograph may have drawn your attention, it must also be maintained by an interesting caption. Provide details that will inspire users to care more about your brand than the usual one-sentence summaries. Keep in mind that intriguing descriptions make for the most effective Pins.
5. Use Keywords And Hashtags That Are Relevant
Image Source: ampfluence.com
Since Pinterest functions effectively as a search engine, optimizing your material for discovery is important. To appear in pertinent searches, ensure your descriptions are keyword-rich and contain the appropriate hashtags.
Here are some of the things that you can keep in mind to find the right keywords and hashtags:
Implement guided search. Start by typing a few keywords into Pinterest's search box and paying attention to the auto-suggestions that appear.
Keep an eye out for the term bubbles in the search results header.
As you add hashtags to your Pin descriptions, have a look at the usage statistics and suggested hashtags.
Look up a relevant hashtag and observe the tags and keywords that Pinners are utilizing.
Check out the top hashtags in your category on the mobile app alone.
You can apply this logic to your profile too. Your profile is more apt to show up in keyword searches that way. This is especially useful if you’re an entrepreneur and you want to emphasize your areas of expertise.
6. Organize Your Board
Image Source: i0.wp.com
Optimizing your boards for search is essential. Ensure that your board names are specific and accurately reflect their content. Incorporate relevant keywords in both the board name and description, and don't forget to include appropriate hashtags in the description as well. If you're uncertain about the category for your board, browse the available categories to find the best fit.
Recently, Pinterest introduced Sections to aid in board organization. For instance, if you have a broad board category like "Home Décor," you can now create separate sections for each room. This approach adds credibility to your brand and facilitates easier navigation for potential followers. Again, utilize descriptive and keyword-rich language for your sections. For instance, you could have sections like "Seasonal Eatings" or "Tokyo" as examples.
7. Schedule Your Posts
Image Source: blog.hootsuite.com
Given that Pinterest is frequently utilized for planning purposes, it's beneficial to be proactive with your content strategy. Pinterest advises brands to share seasonal content up to 45 days before a holiday or event, and some users even plan as far as three to four months in advance.
To save time and streamline your Pinning process, you can schedule and publish Pins directly from Hootsuite's dashboard. This approach allows you to maximize your content's exposure by ensuring that you Pin at optimal times. Generally, Pinning activity is most active between noon and midnight, with 11:00 pm being the peak hour of the day.
8. Be Consistent
On Pinterest, the reach of content extends over a more extended period compared to other platforms. To achieve optimal results, adopt a long-term approach by consistently publishing content over consecutive months. Pinterest itself recommends this as the most effective way to cultivate a growing and engaged audience
Wrapping It Up!
In case you wanted to know how to get followers on Pinterest, I hope that this blog has been of help to you. If there are any other queries related to the same, kindly feel free to let me know. All you need to do is scroll down until you reach the page's bottom. Then leave your suggestions and queries in the comment box below. And I will be there to answer them all for you!
More Resources:
How To Delete Pinterest Account Easily?
Want To Know How To Delete Pins On Pinterest? Read This Blog
What Is The Pinterest Creator Fund & How Can It Help Your Business?
