10 Ideas To Successfully Sell Your Art Online

Published on: 28 June 2018 Last Updated on: 07 October 2020

Selling art is always a challenge. You have to find ways to bring it to the attention of interested buyers. This involves working with agents, having big galleries to display your art, and so on. However, with the explosive growth of the web and the online market, artists now have more choices when it comes to promoting their work.

How to Sell Your Art Online :

You now have many different ways to provide exposure to your art online and find buyers. From online art galleries to creating your own website to sell your art, to promote your work through social media, there are many options.

1. Online Art Galleries :

The best way to sell art is to get people to see it. Sign-up with a good online art gallery that provides good exposure and if they sell your art, you should get the major share of the sale price. You have to spend some time doing research to find good ones.

The best online art galleries do not just display your work. They also curate your work and help you promote your work and to connect with other artists, and buyers, and collectors. Your art will be displayed well in the gallery in the relevant categories. Potential buyers can narrow down the results by filters like the subject, style, medium, etc.

2. Sell Through Specialized Art Marketplaces :

Websites like Etsy, ArtFire, etc. focus on providing a marketplace for artists and for handcrafted work. On these websites, you can connect with other artists and artisans, show-off your work, and also get the opportunity to sell them.

3. Popular Shops and Auction Sites :

While you are exploring your options, don’t forget websites like Amazon and eBay. Yes, they deal with a lot of different products. But they also let you reach millions of people across the world. To sell your art through these sites, you have to make sure that you promote your product links on social media, ads, and other means.

4. Build Your Own Website :

There are now many ways to get your own online store with minimal investment. You can try TicTail, SquareSpace, or an eCommerce platform like Shopify. You can choose web templates to make sure your website looks good. Choose templates that are ideal for displaying art. Build your website and start promoting it to get visitors to your site who may become buyers.

5. Sell Through Social Media :

Use social media websites like Facebook to promote and sell your art. However, for social media to be an effective marketing tool, you need to establish yourself as a person worth following. You need to build your personal profile, connect with other people, respond to other people’s posts, contribute useful content in communities, and so on. You can begin talking about your work and try to generate interest in it.

Tweet about any sales you made or a new painting you added to an online gallery etc. on Twitter. Use Facebook well. Create a business page on Facebook and post interesting content about your art, show off your work. You can even set up shop on Facebook and sell on it.

6. Print-On-Demand Websites :

With print-on-demand websites, you can get exposure to your artwork in many ways. You can sell prints of your work. You can have your art printed on several merchandise like shirts, coffee mugs, smartphone cases, and so on. This will create an awareness of your work and also provide a stream of income for you, letting you concentrate on creating more art and saving the funds to promote them in traditional ways.

7. Create Photobooks :

Take professional photographs of your artwork and then select a few to create a beautiful photo book of your art. Use a service like a Blurb which lets you create stunning photo books. Blurb has partnered with Amazon so you can easily sell your photo books directly on Amazon.

8. Use Instagram :

Instagram is an image sharing site. Take snaps of a few of your paintings or other artwork and share it. Use Instagram to create awareness about your art, your style, the media you use, and so on.

9. Make Use of Stock Art Sites :

Select a few of your art that you feel are good but you can afford to give away to get more exposure to your work. Create a profile for yourself on sites like Shutterstock that tell a little about your work and your style. Upload good images of your art and let people use it for other derivative works. This can give more exposure to your art and people who use your images can share your image or your whole portfolio with others on social media, spreading the word.

10. Promote Your Art Through Occasional Giveaways :

Everyone likes to get something for free, and if it is an original piece of art, that adds more value to the prize. Choose a small painting or illustration that is good but one you don’t mind giving away. Choose a picture or handicraft with size and weight that won’t cost too much to send to the winner.

To ensure that you get entries for the giveaway from people who are interested in the work, ask them for instance, to write about why they would like to win the prize. Make it easy for them to share the giveaway page on social media.

The internet has opened up so many ways to promote your art and sell it, through your own website, through online galleries, through social media, by organizing promotional events like a giveaway. Explore your options and use as many as you can to create a buzz about your work and finding buyers for it.

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7 Ways Technology Can Help in Customer Management and Sales

We are living in an increasingly connected world. Thanks to the internet, we are able to access more information than ever before. This new connected world that we are living in has coincided with a true explosion in technological innovation. In order to succeed with your business, you need to fully embrace the way that this new world works. With that being said, there are many ways that you can approach working with your potential customers in order to maximize sales and benefits. Today, we are going to outline a handful of different approaches that you can take in order to handle both your sales experience and how you manage your customers. Improve Sales & Customer Management With Technology: If you are operating a business and you don’t rely on technology in order to find new leads or handle customers, you are likely falling behind the rest of the pack. We are no longer living in a ‘technology optional’ world, so you are going to have to shift your approach in order to continue finding success. Fortunately, technology like ringless voicemail is as accessible as ever and even easier to integrate into the way that we approach our work. From customer management to cultivating sales, here are seven ways that technology can help you out today. 1. Compile Big Data: If you are a Property Agent CRM Arosoft software can help you to put all of your most important data into a single place. If you were a real estate agent back before the internet was big, you likely had to deal with several filing cabinets in order to track your data. Nowadays, CRM software can allow you to put literally countless listings and leads into one single place. Best of all? This information will be easily sortable so that you can access it whenever you need. Technology has given us all the information we will ever need and it can be yours, right at your fingertips. 2. Team Cooperation: Let's stay on track with our discussion of CRM software because you are going to need to familiarize yourself with the concept eventually. CRM solutions utilize the 'Cloud' which means that anyone on your team can access the information. If you are working on a big client, you can share and view the same information as your team members with the click of a button. Thanks to Cloud Computing, everything that you need to share can be shared wirelessly in a single second. When teams can collaborate without the hurdles of transferring data or papers, their ability to get work done will dramatically increase. On the sales side, software from Allego makes it easy to have winning conversations with prospects and clients using their conversational intelligence feature which analyzes communications. 3. Incredible Social Outreach: There are two kinds of businesses those that embrace social media and those that fall behind. If you want to increase your sales while improving the way that you interface with customers, you have to get on social media. Now, thanks to mobile technology, it is easier than ever to build your brand via websites like Instagram, Facebook, and YouTube. In fact, if you aren't actively trying to expand your brand onto social media, you are very likely wasting a massive avenue of potential income. Social media isn't just for sharing pictures of the family dog, it is here to stay. 4. Improved Client Retention: Technology has made it easier than ever to earn loyal customers and keep them by your side. Thanks to CRM technology, you'll be able to collaborate with your entire team in real-time to give your clients the attention that they deserve. With your cloud-based CRM software, you'll be able to keep track of important client information while making important notes when they are required. When you can deliver to your clients the exact kind of attention that they need, when they need it, you'll be able to keep them around. 5. Curated Customer Management: If you are working with a customer in order to sell their home, it helps to have all of their requirements accessible with the click of a button, right? CRM software allows you to sort your clients into their own specific cards. These cards can be made up of annotated details that explain everything that your customer wants out of their house sale. You'll be able to keep track of their demands, your interactions, and the history of your work together. This analytical tool is convenient for both you and your customer. When you are both able to stay on the same page, work seems to fly by! 6. Access Via Mobile Technology: We are at a point in time when mobile technology has become a platform unto itself. Thanks to the prevalence of mobile phones, tablets, and laptops it is now easier than ever to stay connected with your customers. Whether you want to get a meeting in while on the road or you want to manage a client from the runway, your mobile devices can help you to make that happen. It's easier than ever to stay plugged into your work no matter where you are. 7. Happier & More Effective Staff: Finally, technology is making it easier to keep your staff content. Everyone knows that the best way to give your customers the care that they deserve is to put happy employees in a position to succeed. Thanks to CRM software, your employees will be able to stay engaged and up-to-date on all the information that they need in order to succeed in their position. As a result, your staff will be much happier at the end of the day. The ease-of-access that CRM software provides means that team members never have to be frustrated or upset due to being incapable of finding the right information for their job. Technology has been a game changer for businesses looking to manage clients and improve their sales. If you decide to take the next step by adopting CRM software, your business will immediately begin to see the benefits. CRM software partnered up with a positive mindset can lead to great success! Read Also: Who Are The Best Software Vendors Out There? Importance Of Flexibility With Business Technology Top 10 Features To Have In Marketing Automation Platforms 4 Simple And Cheap Methods To Attract More Customers For Your Small Business

Your Business Needs Marketing To Survive – Here’s Why

Marketing is, as many people argue, the backbone of all business success. Creating and running a business that offers a fantastic service and/or product line is just the beginning. How do you get the word out about your business to attract customers or clients effectively? Marketing is one common factor that all successful businesses share. Without it, business owners are effectively working in the dark. Here Are 3 Prime Reasons Your Business Needs Marketing To build revenue and to continue doing so, people need to know what sort of business you are and why your service or product is worth their time and money. 1. You need marketing to build a strong reputation Businesses need marketing to show potential customers why they're trustworthy and why they're the best at what they do. It can take the form of product demos, customer reviews, or even some persuasive text! Think about advertising we all see daily, whether on social media, TV or elsewhere. It all exists to help convince people that the advertisers are the ones to trust. Reputation is key to driving regular business, too. Marketing isn't just a one-step job. A successful business is constantly growing, always pitching and reaching out to people. Otherwise, the money dries up, and people lose jobs - simple! 2. You need marketing to stay relevant One of the critical principles graduates learn when studying for an online master's in marketing is the importance of relevance. Society - and tastes - move very quickly and change as people develop and age. Regardless of a business' industry or demographic, it's vital to look carefully at technological trends, for example. Relevance is tricky to balance if a business isn't actively communicating with its customers. Market research is crucial when gauging opinion. Marketers need to learn more about why customers invest in specific services and what they'd like to change (if anything). Evolving business marketing is vital to survival. Consider a huge brand such as Kodak, which made billions from traditional photography. As digital photography phased out mainstream photo development, they changed their marketing, pivoting towards printing supplies and selling their own digital cameras. Adjusting to a changing market - and keeping a finger on the pulse - keeps a business alive. 3. You need marketing to make the money From content marketing to active outreach, there are many ways to speak to customers. However, you can't expect to generate revenue if you don't talk to them. Simply running a service and developing products isn't enough. People need to know who you are. Marketing is, essentially, shouting about your business repeatedly, thereby building awareness. Sometimes, it's not even about how loud you shout, but what you shout - and when! Businesses that don't market themselves will only ever have a client pool as large as they currently have. Therefore, the need for marketing experts (and in-house teams) will never go away. The role of a marketer, too, is one that changes day after day - it's always interesting to work. Additionals: Case Study as a Marketing ToolHow to Manage Your Marketing DataWhy A Business Should Use Facebook RemarketingShould You Consider Outsourcing Your Brand’s Marketing Campaign?

Influencer Marketing Tool to Move from Local to Global Market

Influencer marketing is having a high card nowadays as people are indulging more into the Virtual World. As per a survey, there are more than 2.3 Billion active users online and on average active internet users have at least 5 Social Media accounts. So just imagine how much time people actually spend Online. And if the statistics are to be believed an average US citizen spends 1 hour and 18 minutes watching a video online on the Social Media Daily! And other statistics are like this, the Snapchat users watch over 6 Billion videos in a day and the figure on Facebook is around 8 Billion. It is enough stats for any marketer to understand that no matter what niche their Product falls in, their potential buyers are waiting for them online. So the question that remains is How and When to make the approach for the purchase? The best answer for a local brand who wishes to expand their business globally is Influencer Marketing. It is the fastest and most effective way to promote business amongst the Brand’s Global leads. But there are certain things and options that are to be kept in mind for a successful promotion of a brand via Influencer Marketing. Influencer marketing is an important activity of Digital marketing, and here are some statistics of who the most famous Influencers of Social Media were and how much they earned. Selena Gomez ($550,000 per post) Kendall Jenner ($300,000 per post) Kylie Jenner Rihanna Beyoncé Knowles Taylor Swift Selena Gomez tops the chart where each social media post can be worth around $5,50,000. Isn’t that huge? But think of the business people who are paying her would be making from the marketing she does. That’s out of my mind at least. These were enough proof for how effective influencer marketing is, let’s see how a local brand can expand their business via Influencer marketing: There are three options for Influencer Marketing Approach a local brand can make to take the leap from Local to Global: 1. Work as per the Target area and make a progressive approach: This option is for those who don’t want to take a big risk and are a little less willing to spend much in Digital Marketing in the Initial level and then increase once they start getting returns on their investment. It is completely normal for any brand to think like that and for them, the approach towards Influencer can be like this, first make a target area where you want to expand your business. After that find a local Influencer of that area and approach with a mutual win-win situation for both. You make a proposal that they will develop a special scheme and Discounts only for their followers and in return, they do the marketing with a fair compensation paid of course. Once that is done and a brand starts getting a response, move out to other areas with the same strategy and spread the market. This is a long term approach but it has minimal risk and you ought to spend less. The best benefit is the brand won’t be dependent only on one Influencer and if they think the influencer of one specific region is not worth the investment, they can stop doing marketing for that area. So the only loss of business you suffer is from one area and others are still productive. 2. Difficult and Creative Approach to hit a nation or globe: This approach is unique and is totally based on how well you execute the strategy of marketing the approach. The thing is all a brand needs to do is come up with a cause that is sweeping the nation or the globe and start to think creatively in that area. Develop a challenge and form a campaign for the same, now hire a single influencer and ask them to pitch the challenge to other influencers and all you got to do is somehow link your brand with the challenge. This way the influencer will promote your challenge and then all you got to do is sit and enjoy the word spreading across the nation or across the world. The cherry on the cake could be if you are able to profit from the campaign. That can be done by making an announcement that if people who support the cause buy their product, the company will donate some part of the profit to the Government for the eradication or betterment of the cause. The best example is the Ice Bucket challenge, think of one viral challenge and you are done. 3. Third is traditional approach: This is the option where a brand does the traditional approach and contacts an influencer to do the marketing, but there are certain things that need to be taken care of in the campaign. Make sure the campaign is backed with a unique and relative hashtag and the influencer specifically pitches the brand, not just a few tags and messages. Nowadays in platforms, like Instagram people are not concerned about who the Influencer tags but, the effect will be prominent if the Influencer is seen with the product or the person associated with the brand and pitches the brand for sales purpose. Another thing that needs to be kept in mind is the approach to an Influencer is much different than that of a normal sales and promotion approach. Many influencers don't care about the money much but about fame and image more. Make sure to present with something that is beneficial for both the parties. And it is not the sole responsibility of the Influencer to do the marketing of the product. Brand marketers also must put in some efforts and share information on their own social media accounts both personal and professional. Make sure Influencer knows these efforts as it will give a positive boost to the campaign and Influencer’s moral. Thus, above were some statistics and options that are available for a brand to take a leap from Local to Global market with the help of Influencer Marketing. Read More: Improve Your Local SEO Via Content Marketing The New Wave: Conquer Gen Z With Effective Marketing 5 Marketing Tips To Help Grow Your Business On Instagram

10 Ideas To Successfully Sell Your Art Online

How to Sell Your Art Online :

1. Online Art Galleries :

2. Sell Through Specialized Art Marketplaces :

3. Popular Shops and Auction Sites :

4. Build Your Own Website :

5. Sell Through Social Media :

6. Print-On-Demand Websites :

7. Create Photobooks :

8. Use Instagram :

9. Make Use of Stock Art Sites :

10. Promote Your Art Through Occasional Giveaways :

How to Deal With Debt By Doing Business Marketing Smartly?

Top 5 Benefits of Writing Term Papers

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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Related

7 Ways Technology Can Help in Customer Management and Sales

Your Business Needs Marketing To Survive – Here’s Why

Influencer Marketing Tool to Move from Local to Global Market

10 Ideas To Successfully Sell Your Art Online

1. Online Art Galleries :

2. Sell Through Specialized Art Marketplaces :

3. Popular Shops and Auction Sites :

4. Build Your Own Website :

5. Sell Through Social Media :

6. Print-On-Demand Websites :

7. Create Photobooks :

8. Use Instagram :

9. Make Use of Stock Art Sites :

10. Promote Your Art Through Occasional Giveaways :

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How to Deal With Debt By Doing Business Marketing Smartly?

Top 5 Benefits of Writing Term Papers

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related