How to Design a Killer Business Card

Published on: 03 December 2018 Last Updated on: 14 December 2021

Have you ever attended an important business meeting and you didn’t carry your business card to give out? Well, in this day and age, it’s important to carry with you some form of promotional material.

Also, you want to put your best foot forward with the first chance you get. Here are some business card design tips to put you ahead of the game.

Different Ways To Design A Killer Business Card For Your Business Awareness

There are multiple ways you can use a killer business card for your business awareness. Some of them are as follows

1. Consider Your Audience:

Your target market should always come first. Besides, they are the source of your business revenues. Without them, your business will close its doors.

Among the questions you should ask yourself include:

Who is your target audience?
What will capture their attention?

From the questions, you can see that they are customer-oriented. This means when coming up with the business card design, you should always have your consumer in mind. Otherwise, what’s the point?

2. The Text:

The main aim of a business card is to market your services or products. Therefore, you need to relay the message as clearly as possible. With such limited space on the card, you need to be brief and straight to the point.

You want to include contact details, the business logo and the message. Also, you want to position the text where the customer can see it. This means keeping the text far from the edges. The text should also be legible in order to convey the message without any error.

You can also include a QR barcode on the card to link the card with various online platforms you’ve already set up.

3. The Colors and Overall Design:

If you’re not tech savvy, you might want to get a pro-designer to put all your thoughts together in a creative design. One of the mistakes many people make is to use different colors from the company’s colors. This creates confusion on the consumer’s side. Therefore, maintain the company’s colors on the card.

The company’s logo is also important to put a face to the company. For the logo, ensure you use high definition photos. Don’t go for pixelated images.

4. Focus on the Finish:

This is where quality printing services come in hand. You might have the best design, but if the printing is done by an amateur, you risk looking like an amateur yourself. Apart from this, consider this:

The thickness of the paper – Use a deluxe business card with a colored layer. It might be expensive, but you’ll get a professional look. What’s more, these cards are more durable. Also, when choosing a colored layer, keep in mind the company’s colors.
The cut – Many people go for the rectangular cuts, but don’t you go for rounded corners? Rounded corners give your card character and uniqueness. Remember you’re in a competition and you have to get it right in everything lest you come in second.
Embossing – Embossing your card introduces a 3D effect. This means it will raise certain areas of the design.
Spot UV – This technique is used to varnish parts of the card to create a richer look on the card.
Foil blocking – As the name suggests, this process involves placing foil on paper. This is done to logos and text, thus giving the card a metallic touch.

Summary:

Your business card is your marketing ambassador. It carries your brand to places you won’t get to. For this reason, it’s important to stay ahead of the competition by keeping tabs with the latest printing technology.

Read Also:

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5 Ways To Reduce The Packaging Cost In Your Business

Every business needs to look for ways to reduce the cost of overall production and distribution of their products. Most often they focus on product redesign in a way that the overall material cost will be lesser. But packaging cost can be another important contributor in the overall cost of a product. So, if you are looking to cut some cost of your product, here are 5 useful ways you should consider: 1. Prioritize Research And Development Large business organizations need to have research and development division to determine or find the best packaging for their products. Yes, a box is a box but not all packaging made in the same process. Your research team should continuously come up with multiple product packaging designs and test each on a small scale to know exactly which one brings the desired result. Getting rid of unnecessary layering from the product packaging is one of the easiest ways to lessen the cost of packaging. Your research department can this continuously work on product redesign. This might not be a perfect option for small businesses though. So, small businesses can simply imitate market leaders. 2. Buy Packaging Materials In Bulk Your goal should be to get the economies of scale when you buy various packaging materials. Most suppliers will offer you significant price discount when you buy in bulk. So, contact with various suppliers, check the quality of their products first and then ask for their best offers for bulk purchases. No matter how large or small your business is, you should look to have the advantage of economies of scale. 3. Cut Wastage In Every Way Possible Wastage in packaging might be one of the reasons your company have high packaging cost. So, know the exact level of packaging waste in your business and look for ways to cut those wastages to have lesser packaging cost. 4. Adopt Flexible Packaging Flexible packaging has brought about a revolutionary change in the packaging industry. If your product is a perfect fit for adopting flexible packaging and you are yet to adopt that, consider adopting it ASAP you can. Plastic porch packaging is the most popular flexible packaging option as it requires less packaging material per product, takes less space in storage and transportation and most importantly reduces the cost of packaging. Marketing and promotion to get much easier. If you are in a legal cannabis business, you can adopt flexible cannabis packaging. 5. Outsource Packaging Small businesses should not invest in large packaging machinery. So, in order to reduce the cost of packaging, they can simply look for various packaging companies around and make a good deal of monthly and yearly packaging needs. These are some common ways you can reduce the cost of packaging in your business. Apply the ones you feel perfect for your business and competitive advantage over your competitors.

Why OKRs Help Businesses Grow and Improve

Building a thriving business is far from easy. It will take quite a bit of work, dedication, commitment, and a little bit of luck for the best results. But did you also know that it requires the right planning, effective team members, and a relevant and actionable growth plan? It is surprising that many businesses fail to understand the importance of implementing measurable goals and growth-based plans of action that make sense for the firm. The truth is that many companies do not have clear-cut objectives and thus fail to set the right goals and then flounder their way to an eventual demise. But what if you can streamline these aspects and create a business that matters? It would be best if you still accounted for aspects that may get in the way of keeping your company healthy and robust. Indeed, over time, inefficiencies do crop up and can eat away at the company. Further, different objectives may come to the fore and lower the growth of the overall business. The critical point here is that structure matters for your business. It is what helps you to get from point A to point B. Sure, you may face difficulties along the way, but you will know that you are organized and able to overcome challenges. That is where OKRs come into the picture as they can help you grow your business in a clean, streamlined, and effective manner. You are able to measure what matters in your business and manage your team to meet those objectives regularly. See this blog to know the greater benefits of using OKRs in businesses. Here is what you need to know about why OKRs help businesses grow and improve. OKRs Address The Critical Aspect of Focus: See this blog contends that a lack of vision destroys companies. It is true that a lack of vision leads to a lack of focus. A wide variety of distractions can lead to the destruction of value and eventual deterioration. Indeed, that would mean that a significant portion of time is wasted, human capital is drained, and no real value is generated within the firm. A successful business will use OKRs to ensure several points: Projects contribute to the growth and well-being of the company One can quantify the value of the project to the company's growth objectives Projects are efficient and of high-impact See This Blog States that OKRs Are About Prioritization: The fact is that OKRs help with prioritization and alignment and are universal components in a successful business. These factors matter for large organizations and small, nimble organizations as well. The point is that OKRs are instrumental in clarifying thought, helping with strategic alignment, goal setting, and overall prioritization. It is a tool that also helps implement a framework that sets actionable and quantifiable goals that can do wonders for any business's growth. OKRs Help Optimize Operational Inputs for The Best Outputs: Your organization can turn to OKRs to take each step ferociously with critical decisiveness. Remember that each ferocious step will require clear objectives, continuous focus, accountability measures, and overall dedication. By taking advantage of OKRs, you can set measurable goals, find company alignment, and have efficient growth that surpasses your competition. Most successful companies use OKRs to instill a performance-based culture as it focuses on growth initiatives and minimizes hassles. Remember that performance metrics through OKRs call for effectiveness and efficiency, minimizing waste. What are the Three Types of OKR? When setting OKRs (Objectives and Key Results), it is important to understand the three primary types: Committed OKRs: The employees will have to achieve this. They normally come from top-level management, and there is no leeway for them. Therefore, teams should put all their energy into delivering these results. Aspirational OKRs: These OKRs are designed to stretch the organization. At first, they may even appear unattainable. They foster innovation and thinking outside of the box as they often require a real breakthrough in current performance to achieve. Learning OKRs: These are experimental goals. Their purpose is to explore new approaches or gather insights. Even if the goal isn’t achieved, the process itself provides valuable lessons. What are the Benefits of OKR? OKRs offer a number of benefits for businesses. They create focus, accountability, and alignment across the organization, but let’s take them one by one. This will clear out the benefits and help us understand the difference between them. Clarity and Focus: By using OKRs, you remove any ambiguity about what you are trying to achieve and how you will achieve it. Alignment: OKRs keep everyone focused in the same direction–for better or worse. Measurable Outcomes: With OKRs, you either hit your goal or don’t. It’s easy to objectively evaluate success and drive rejection avoidance. Transparency: OKRs are public and shared with the entire organization. Making it easier for teams to collaborate and hold each other responsible. Motivation: OKRs drive behavior. Whether it’s setting ambitious goals or hitting set targets, they create focus and drive for teams. Finally: How to Write a Good OKR Objective? It’s all about the objective. Here is a simple formula: Avoid Being Vague: Do not tolerate any vagueness in your goals. You should be aware of what exactly you want to achieve. For example, instead of “Increase sales,” you may write “Increase sales by expanding to three new markets.” Make it Ambitious Yet Achievable: The goal should be something that challenges you and pushes you to work outside your comfort zone but is still achievable. Tie it to a Measurable Outcome: Your key results and goals should have a way of being measured so you can track progress throughout the year. Read Also: Top Ways Video Marketing Will Help Your Business Grow What Is The Future Of Digital Marketing In Regards To Shaping Up Small And Large Businesses? Benefits of Pay Per Click Services to Your Business

Raising Capital For Startups: How An LLC Structure Attracts Investors

Starting a new business is an exhilarating venture, but it requires substantial financial resources to turn ideas into reality. For many entrepreneurs, securing funding is one of the most critical challenges they face in their startup journey. While there are various ways to raise capital, the choice of business structure can significantly impact a startup's ability to attract investors. In recent years, the Limited Liability Company (LLC) structure has gained popularity due to its unique characteristics that make it an attractive choice for both entrepreneurs and investors. In this article, we will explore how the LLC structure attracts investors and why it has become a preferred option for startups seeking funding. Understanding The LLC Structure Before delving into the reasons why the LLC structure appeals to investors, let's briefly understand what an LLC is. An LLC is a flexible business entity that combines the limited liability protection of a corporation with the pass-through taxation of a partnership. This means that owners, also known as members, enjoy limited liability for the company's debts and obligations, similar to shareholders of a corporation. At the same time, the business's profits and losses pass through to the members' personal tax returns, avoiding double taxation on both the company and individual levels. Also, setting up your LLC in your home state can save you from paying double filing taxes and fees. For instance, if you reside in Texas, you should set up your LLC in Texas. If you form your LLC in any other state, you will be liable to pay state filing fees for both states (your home state and the state where your LLC is). The LLC business structure is designed to offer a balance of simplicity, liability protection, and taxation benefits. It allows for a more informal management structure than a corporation, making it easier for small businesses to operate efficiently. Additionally, forming an LLC involves less paperwork and lower compliance costs compared to corporations, which is appealing to startups with limited resources. How Does An LLC Structure Attract Investors Let us look at the benefits an LLC structure provides to its investors. Flexibility And Ownership Structure One of the key reasons why investors find the LLC structure attractive is its flexibility in ownership and management. Unlike traditional corporations, LLCs can have an unlimited number of members, and the ownership percentage does not necessarily need to be equal among the members. This allows startups to tailor ownership structures to suit the specific needs and preferences of investors. Investors often seek certain rights and privileges based on their level of investment and involvement in the business. The LLC structure enables startups to create different classes of membership interests, granting different voting powers, profit-sharing arrangements, and decision-making rights. This flexibility is particularly appealing to angel investors and venture capitalists who want to be actively involved in shaping the company's direction and decision-making process. Furthermore, LLCs permit the inclusion of silent or passive investors who wish to contribute financially without participating in day-to-day operations. By offering diverse membership options, startups can attract a broader range of investors, each bringing their unique expertise and resources to the table. Limited Liability Protection Investors are naturally concerned about the potential risks associated with their investments. The limited liability protection provided by the LLC structure is a significant advantage for investors. In an LLC, members are generally not personally liable for the company's debts and legal liabilities beyond their initial investment. For investors, this means that their personal assets remain shielded from any lawsuits or financial troubles the startup may encounter. They can invest in the company with more confidence, knowing that their risk exposure is limited to the amount they've contributed to the business. Limited liability protection also plays a crucial role in attracting risk-averse investors who might be hesitant to invest in other structures, such as sole proprietorships or general partnerships, where personal assets could be at stake in case of business failure. Pass-Through Taxation The pass-through taxation feature of the LLC structure is another significant draw for investors. In a pass-through entity, the business itself does not pay taxes at the corporate level. Instead, profits and losses flow through to the individual members' personal tax returns. This means that the business's income is only taxed once at the individual level, avoiding double taxation, which is a common concern with C-corporations. For investors, pass-through taxation can be highly advantageous, especially when compared to the double taxation imposed on C-corporations. In a C-corporation, the company's profits are taxed at the corporate level, and then shareholders are taxed again on any dividends received. This can significantly reduce the net returns for investors. Additionally, pass-through taxation simplifies the tax reporting process for investors, as they do not need to file separate tax returns for the business and their personal investments. This streamlined approach is especially appealing to individual investors and small investment firms. Transparency And Accountability Investors value transparency and accountability when considering potential investment opportunities. The LLC structure's informality and simplicity can enhance these aspects, making it easier for investors to understand the business's operations and financial processes. In comparison to larger corporations, LLCs often have fewer layers of management, which can lead to more direct communication between investors and the management team. This transparency fosters trust and a stronger investor-entrepreneur relationship. Moreover, LLCs usually have less complex governance structures, with more straightforward procedures for decision-making and changes to the operating agreement. This agility allows startups to adapt to market changes quickly, which can be crucial in highly competitive industries. Favourable Exit Strategies Another factor that makes the LLC structure attractive to investors is the availability of favourable exit strategies. While LLCs are not publicly traded like corporations, they offer flexibility when it comes to selling or transferring ownership interests. In a traditional corporation, selling shares or transferring ownership can be more cumbersome due to regulatory requirements and the involvement of third parties like stock exchanges. In an LLC, the process of transferring ownership interests can be relatively simpler, subject to the terms outlined in the operating agreement. For investors looking to exit their investment, this flexibility is a valuable feature. It allows them to liquidate their ownership interests, partially or fully, by finding suitable buyers or even negotiating with other members of the LLC. The ability to exit an investment efficiently can be a crucial factor for investors, especially those who want to maintain liquidity and pursue other opportunities. Conclusion The Limited Liability Company (LLC) structure offers a range of features that attract investors and make it an appealing choice for startups seeking capital. Its flexibility in ownership and management structure allows startups to customize ownership arrangements according to investors' preferences and level of involvement. With these advantages, the LLC structure has become an increasingly popular option for startups looking to raise capital and secure the support of a diverse and committed group of investors. As more entrepreneurs recognize the benefits of the LLC structure, it is likely to continue playing a significant role in fostering innovation and growth in the startup ecosystem. Read Also: Essential Investments Small Business Owners Should Make For Long-Term Success Resolutions To Help The Small Business Owners To Avoid Being Bankrupt How You Can Invest In Your Small Business

How to Design a Killer Business Card

Different Ways To Design A Killer Business Card For Your Business Awareness

1. Consider Your Audience:

2. The Text:

3. The Colors and Overall Design:

4. Focus on the Finish:

Summary:

Digital Printing Contributes Much towards the Progress of the Industry

7 reasons to be an entrepreneur in the best area: IT

Content Rally

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

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5 Ways To Reduce The Packaging Cost In Your Business

Why OKRs Help Businesses Grow and Improve

Raising Capital For Startups: How An LLC Structure Attracts Investors

How to Design a Killer Business Card

Different Ways To Design A Killer Business Card For Your Business Awareness

1. Consider Your Audience:

2. The Text:

3. The Colors and Overall Design:

4. Focus on the Finish:

Summary:

Share this Article

Digital Printing Contributes Much towards the Progress of the Industry

7 reasons to be an entrepreneur in the best area: IT

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

Leave a Reply

Popular

Follow Us

Recent

Related