How to Get Noticed in Marketing: Improve Your Resume With These Tips

Published on: 10 May 2021 Last Updated on: 02 January 2025
Improve Your Resume

How many jobs have you applied for in the last few weeks — one, ten, or 110? And how many have responded to your emails — zero?

Sending off online applications can feel like you’re throwing hard work into a dark, abysmal black hole. Marketing is a competitive field, and you’re up against hundreds of others in the industry. How can you tell if the marketing managers see your applications?

There’s no way of confirming. You could try following up, but these people are busy, they may not have the time to email every applicant.

While it’s stressful and time-consuming to apply for job after job, there are ways to make sure your application stands out from the others. Marketing and hiring managers look for specific qualities in resumes. Read on to discover what those qualities are and how to incorporate them into your resume.

Marketing and hiring managers look for specific qualities in resumes

1. Provide Online Samples of Your Work:

If you say that you’re an excellent copywriter, prove it! Provide tangible evidence of your work so hiring managers can quickly get a sense of your style and skill level.

Your best bet is to create a personal website where people can easily look through your portfolio, but if you currently don’t have one, provide a link to live samples instead. Include the link within the body of the resume, at the top, with the rest of your contact information.

2. Keep It Simple:

2. Keep It Simple:

When it comes to submitting applications, make sure that your marketing cover letter is as professional and personalized as possible. If you do not know how you should write one, it is best to take help from experts that can help you craft the most successful marketing cover letters.

Hiring managers like nothing more than receiving a one-page resume to review. Anything longer can become tiring, and there’s a high chance they won’t even look beyond the first page.

If you can’t fit everything into the first page of a resume, there’s too much unnecessary information. Marketing professionals want to see:

  • Your Name and Contact Info
  • Educational Credentials
  • Previous Work Experience
  • Relevant Skills

You can briefly outline your roles and responsibilities at each former job, but the bulk of this will go in your cover letter. And, even better — during the interview.

One sentence or two for each job you’ve had is all you need to include in the resume. The point is to show a future employer that you’re capable of condensing information and convey the necessary skills and experience for the position in question. There’s no need to write a novel about each role you’ve had.

3. Custom Design:

Show hiring managers what you’re made of and custom-design your resume. Are you a graphic designer? Create a unique template that only you could design. Get creative with the presentation. For example, promote yourself by turning your resume into an advertisement in the style of the company. Managers will notice this and want to learn more about you.

4. Work With a Recruitment Agency:

To save yourself the pain of sending what feels like 100 resumes to hiring managers, work with a professional marketing recruitment agency. There are so many benefits of working with marketing recruiters — from getting one-on-one advice about resumes and cover letters to getting an insider’s look into marketing positions you didn’t even know existed. A recruiter will tailor your resume and help you find the job that you deserve.

With a little help and a lot of patience, you’ll land that dream job in no time.

Read Also:

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Related

Potential Employees

Is Your Company Offering Enough to Potential Employees?

In a world where businesses can rise and fall in a single day, it’s important that your company offers your current and potential staff something that sets you apart from others in the industry. Not only does your company become more attractive to hard-working talent, but you can better retain employees who you have spent time and resource training. This is particularly important when you have hired account managers who are often the sole point of contact for your contracted customers or regular clients, you don’t want to have a revolving door of contacts as this can reflect poorly on the company as a whole. Catering to Staff Needs: While salary is a large part of keeping employees happy, without sufficient managerial training, dedicated employee support or a good working environment, you’ll find your employee turnover isn’t as low as you should be aiming for. To ensure your staff are comfortable while at work, they should at the very minimum have unrestricted access to the bathroom and freely able to quench their thirst with water. Additionally, you can offer facilities for tea and coffee, which the majority of workers drink, although if you find time spent making drinks or in the kitchen increases to non-productive levels, consider introducing tea breaks or reducing tea and coffee to a handful of rounds a day. Some offices offer their employees a mixture of healthy or unhealthy snacks or offer breakfast foods so staff can get into the office a bit earlier and settle at their desk before the day officially begins. The more you offer in the way of refreshments, the less your staff will need to leave the premises for lunch or tea breaks, this prevents employees from getting caught up in lunchtime traffic around cities and towns or busy industrial areas and sees productivity rise as staff feel less rushed to have their lunch and get back to work. Providing Quality Break Out Areas: If your company premises have space for a breakout area, it should be a nice area that staff wants to be, rather than somewhere they want to avoid. Add comfortable chairs, rather than cold, hard, fast food benches, fun colours or decoration that is aesthetically pleasing such as your company rewards and images of the company workforce. You can also provide a means of entertainment, whether this is a pool table, air hockey table or a games system. Something that not only gives your staff something to do while on their break but gives them the opportunity to socialise with each other in a less rigid environment. Talk to your existing staff about what they’d like to have available to them in a breakout area, take suggestions and possibly organise a fundraiser between the staff if their favourable and unanimous asks go above the company budget. Offer Bonuses and Rewards: In addition to a competitive salary, employees like to see rewards and/or bonuses for hitting goals and targets or when they have been working particularly hard for a specific client or to meet an impending deadline. While in the past, bonuses were typically monetary, there are alternative options for rewarding staff without having to cut an increased cheque. Where time and resource are available, consider gifting staff an extra paid day of annual leave or a more flexible working schedule to improve their work-life balance. You can also offer vouchers, meals out and experiences for your employees, although not everyone will appreciate these types of rewards so talk to your employees personally about setting up a reward or bonus scheme in your company. Together you can come up with some suitable personal rewards or general bonuses that can be given out and gratefully received by any hard-working individual. Spend some time looking for inspiration from bonus scheme examples with your staff and encourage them to set goals together as a team. Competitive Salary: The unfavourable topic, everyone wants more of it, some people may be eligible while others don’t meet the minimum requirements but sometimes companies can find themselves struggling to meet demands and keep all their staff happy. If you are concerned the salaries you are offering are not competitive enough for the industry, considering investing in a salary survey. This is a survey carried out by a dedicated pay review company that returns salaries currently being paid by unnamed competitors in the surrounding and expanded industry based on the employee’s job responsibilities. This allows you to compare like for like and check that your employees are being paid both competitively and fairly for the cost of living in your area and help you make informed remuneration decisions. Talk to your staff about what they feel is lacking in their work environment and work together to ensure needs and reasonable wants are catered to, this will show your staff you care and are loyal to their requirements as individuals. Don’t forget, a happy workforce is a productive one! Read Also: Tips To Improve The Onboarding Process At Your Company How To Live Healthily Even If You Have A Full-Time Job

READ MOREDetails
Unemployment Uncertainty

The Best Way To Deal With Unemployment Uncertainty

You are not alone if you are anxious about your future and job.  Unemployment or job uncertainty is a serious challenge that every country faces. They are working on it to solve the problems and increase the number of employees.  If you look at the unemployment rate of the world, you can understand that after the pandemic, it has increased. But, when it is talking about how to deal with this unemployment situation, then I would say, you should accept the reality. And try to find out how to deal with this situation because there are many job seekers dealing with the same condition and now they are successful.  Believe in yourself, your skills, and your education. So, let’s check how to deal with unemployment uncertainty.  How To Deal With Unemployment Uncertainty It's not a secret that the current job market is tough. If you are one among the many unemployed, it can be hard to stay positive when you don’t know what the future holds.  Seek Professional Help The best way to deal with unemployment and job uncertainty is to seek professional help. Here are five ways to deal with unemployment uncertainty and keep your spirits high. 1. Love Yourself You can solve the entire unemployment uncertainty situation in your location. But, you can get away from this. Many job seekers lose their confidence. As a result, they don’t focus on their health.  In this matter, I always suggest don’t do this. If you don’t love yourself how you can expect other loves you? When you give importance to yourself, another starts to be important to you. It is not a philosophical word, it is damn true. Take care and love yourself. I know it is easy to say rather than do, but from my experience, I can say it is workable.  2. Make A Structure Your Work In the meantime,  use the time to improve their skillset. Many online courses and tutorials can help them learn new things or improve old skills. Keep the mind active and engaged, and who knows? The extra time and effort may pay off in the end.  Be flexible and willing to consider different options with companies slashing jobs and cutting back on benefits, it's no wonder that anxiety about the consequences of unemployment is at an all-time high. First, figure out the short-term goal. Having a clear idea about your goal and work routine help you to stay on track.  3. Stay On Your Budget Save Money, Planning for the Worst as You Hope for the Best It is difficult to know how the future will be, but there are some steps that everyone can take to prepare for the possibility of unemployment.  One important thing is to have a well-funded savings account which will give them a cushion to fall back on if they lose their job, and it will also help them cover essential expenses while looking for new employment.  4. Be Positive To Manage Your Stress  Stay Positive and Be patient the best way to deal with unemployment uncertainty is to stay positive and be patient. Giving up when the job search is going nowhere can be tempting. Job hunting is a process that may take some time before finding the perfect opportunity.  If currently employed, the best way to deal with the uncertainty is to be flexible and willing to consider different options. For example, if the company offers a voluntary buyout package, it's best to consider taking it. Alternatively, if someone is open to relocating, they may look for job openings in other parts of the country. And if they are currently unemployed, they should not don't despair – there are still plenty of opportunities.  5. Speak Out about Your Current Job Condition  If you're out of work an experienced employment agency can provide the resources and support needed to find a new job. They can help you identify someone's skills and interests, assess their experience, and match them with potential employers. They can also provide information about job openings and help prepare for interviews. In addition, they can offer guidance and advice if having trouble finding a job on their own. Seeking professional assistance is a good way to deal with unemployment uncertainty and improve the chances of finding a new job. 6. Keep Smile It is life. We can’t ignore the true fact of life, right? When we get a life, we should enjoy it fully. Always stay positive and observe everything around you. This is the main thing that has been mentioned in the unemployment essay.  You will face problems throughout your life. But we should keep a smile on your face. It is a big challenge to keep smiling all time. Make something that entertains you. Do you know that a fresh mind has the ability to deal with problems?  7. Hold The Hoping Hand Be Proactive and Keep the Skills Sharp There are several things someone can do to increase their chances of finding new employment. Be proactive. Rather than waiting for employers to knock, actively seek new opportunities.  Second, make sure the skills are up-to-date. If someone is in a constantly changing field, they should consider taking some extra courses or getting certification in a new area. Remember the power of networking. Many jobs are never posted publicly; they're filled through word-of-mouth. Staying connected with the professional network puts someone in a better position to hear about new opportunities. The key is to be flexible and willing to consider all the options.  Final Words To get out of the unemployment uncertainty having a plan B in place is a good idea. Finally, remember to stay positive. While it is important to be prepared for the worst, it is also important to hope for the best. Follow the above tips, stay positive, motivated, and focused on the goals. Take care physically and emotionally, and reach out for help if needed. Remember that this too shall pass, and be patient while working towards finding a new job. Additional Best Paying Jobs In Property – Casualty Insurers How Many Jobs Are Available In Major Pharmaceuticals? How Many Jobs Are Available In Property-Casualty Insurers? How Many Jobs Are Available In Telecommunications Equipment?

READ MOREDetails
Work From Home

10 Work From Home Jobs For Moms And Dads

When you're a parent, it can be difficult to find the time and energy to work. However, there are many jobs out there that allow you to work from home so you don't have to miss out on time with your family. The following list includes some remote jobs for stay at home moms and working parents who want flexibility and a chance to make extra money: Top 10 Work-From-Home Jobs For Moms and Dads 1. Advice Columnist If you’re a mom or dad who has something to say, this is the job for you. Advice columnists are typically experts in their field, who also have the ability to write well and answer questions from readers. Many advice columnists work from home and can do so on their own schedule; however, some employers will only hire those who are able to work full-time. Advice columns appeal to all types of readers because they offer a unique perspective that readers may not get elsewhere. As an advice columnist, you’re your own boss and can create your own hours—you don’t need anyone else except yourself (and maybe your kids). You might be surprised at how much money it is available for writers who want it! 2. Blogger Blogging is a great way to share your knowledge with the world. You can blog about anything you are passionate about. Perhaps you want to build up your resume and create a personal brand, or maybe you have an established career in which blogging will help promote your expertise. Either way, if you know how to write well and have plenty of time on your hands (or perhaps feel like faking it), there's no reason why blogging shouldn't be considered one of the best ways for moms and dads who want to work from home. 3. Writer Write web content for businesses that don't have their own content staff (or don't want to hire one). Many small businesses don't have full-time employees who write articles on their behalf—they simply pay someone else to do it! In fact, many large companies also hire freelance writers who work remotely via the Internet rather than having them come into an office every day. The best way to find these jobs is through job search engines like Indeed or Monster; there are tons of listings available right now because of how common remote work has become over the last decade.* Write web content for large companies looking for more than just basic articles (and pay $20 per hour). Large corporations often need help from freelance writers when they're short on time; instead of hiring someone full-time who could take months off during maternity leave or vacation periods due to family obligations—which happens all too often nowadays—they'll turn towards freelancers 4. Editor Editing is a job that requires you to make sure the content your company or client produces is accurate and of high quality. As an editor, you'll be responsible for checking and correcting content before it's published, assigning articles and editing their content, writing headlines and subheadlines, writing introductions (and sometimes conclusions), verifying facts, finding ways of improving readability via changes in sentence structure or word choice—basically anything that helps make the written material clearer. 5. Virtual Assistant As a virtual assistant, you'll be working remotely with clients who need help with basic administrative tasks. To be successful in this role, you should have: A computer and internet access Time to dedicate to the job (it's not going to make you rich) Reliable transportation if you're going to set up in-person meetings with clients (or they will find someone else) The work can vary from project to project, but it typically involves responding to email queries from customers, managing calendars to organize and schedule appointments or meetings for clients, updating their social media accounts on their behalf, and performing other administrative tasks as needed. A great way to get started is by registering for an account on Upwork or Fiverr where there are plenty of opportunities for virtual assistants. The pay isn't great but it's very flexible so long as you have enough projects lined up! 6. Social Media Manager Social media managers are responsible for creating and executing social media strategies that boost a company's visibility, engagement and reputation. The position also involves measuring the ROI of various campaigns and marketing tactics. To qualify as a social media manager, you should have at least three years of experience in digital marketing or communications; be skilled in storytelling through video production; understand how to use analytics to measure results; have an eye for design; possess strong copywriting skills; be able to create engaging headlines that grab attention; know how to incorporate images into content effectively (and choose them carefully); understand how people interact with one another online so that you can anticipate trends before they happen (and capitalize on them). 7. Website Developer or Designer Website developers and designers are two different types of web professionals who specialize in different aspects of website creation. Developers are more technical and work on the back end of a website, while designers are more artistic and create the front-end look and feel. Developers use programming languages like HTML and CSS to create websites, while designers use tools like Photoshop or Sketch to add graphics, animation, color schemes and fonts. 8. Graphic Designer As a graphic designer, you could design logos, print material, and websites. You may also create designs in other media such as digital or print. You will use computer software to create graphics. Some examples of the type of jobs you could do include: Designing websites and logos Designing advertisements for magazines and newspapers Creating brochures, leaflets, and posters 9. Transcriptionist Transcription is the process of converting spoken words into written text. A transcriptionist sits in front of a computer and listens to audio files, typing out what they hear. They listen to audio files that have been recorded by others or created by themselves, such as interviews and meetings. Some transcriptionists work from home, while others work from an office or cubicle setting. There are many different types of jobs available for transcriptionists such as live transcribing (working for companies who conduct business over the phone), legal and medical dictation, call center-based programming, educational interviewing/recording services, medical reports/transcriptions, real estate recordings, etc. 10. Customer Service Representative Customer service representatives work in a variety of industries and settings, but they all have one thing in common: they are tasked with responding to customer requests and inquiries. They may be called upon to answer phones, resolve issues, or handle transactions over email or social media. Customer service reps can find employment at call centers and other organizations that deal directly with customers on a regular basis. A stay-at-home parent who has excellent communication skills and an outgoing personality would be ideal for this type of job. In addition to having good verbal communication skills, you'll need strong listening skills so that you can accurately understand what your customer wants from you before providing them with an appropriate response or solution. The ability to multitask is also crucial when working as a customer service rep—you'll likely receive calls from multiple people simultaneously during busy periods so it's important that you can quickly switch between tasks as needed without losing focus on each one individually." Conclusion If you’re a parent, this list can be a great resource for finding work that fits your schedule. If you have other responsibilities outside of work, it may be difficult to find an employer who can accommodate those needs. But if you’re lucky enough to have a job that allows flexibility in their hours or remote working options, there are plenty of opportunities out there for stay-at-home parents looking for something more than just childcare! Additional: Is Health Care A Good Career Path? Is Marine Transportation A Good Career Path? Is Property-Casualty Insurers A Good Career Path? Top Career Opportunities In Operations Management

READ MOREDetails