Published on: 30 January 2019
Last Updated on: 04 November 2024
Instagram continues to be a massive influence on consumer habits. It is a platform where brands and influencers can directly reach their customers every day at a relatively low marketing cost. To make it in today’s market you have to engage with your target audience on social media, and to make it on social media you have to constantly adapt and stay ahead of the curve.
Instagram is still the third most used social media platform just after Facebook and YouTube, making it a must-have marketing platform. These Instagram statistics will give you some deeper insight into Instagram trends and help you optimize your Instagram marketing campaigns.
The most popular Instagram brands get a 4.2% engagement rate per follower. This is about 58 times more than they get from Facebook as well as 120 times more than they get on Twitter. This shows us the powerful potential of using Instagram correctly. Marketers can get amazing results and interaction if they use Instagram in an effective way. This stat was sourced from Hootsuite and you can improve these stats using Acheter des Followers Instagram.
The most active brands on Instagram are of course media brands. The least active and least represented brands are services in business and finance and also consumer goods that sell at rapid speeds. With Instagram’s business side still being relatively new we are only now starting to see a normalization in the frequency that brands post, this allows us to start measuring the rapid increase that has occurred. A survey showed that 41% of the online marketers also use videos on Instagram and about 44% say they are still planning to use videos on Instagram. These stats are sourced from Simply Measured and wyzowl.com.
Out of all the Instagram users, 90% are under the age of 35. This makes it abundantly clear that Instagram is the perfect platform to reach the millennial target audience. Another survey found that out of all the teenagers who use Instagram, 32% of them felt that there is no other social media platform as important as Instagram. Also when it comes to genders, woman is 38% prone to make use of Instagram compared to men at 26%. Sourced from ScienceDaily.
In 2015 product content received the highest numbers of engagement by far at a rate of 60%. This is more than 20% higher than the second category on the list namely lifestyle. Marketers welcome this news because it means people already know and are fine with it that brands will push their products. This makes it easier to offer your products and services. Sourced from Hootsuite.
In terms of engagement, tagging your Instagram posts in a location or with some other user receives much higher rates. Tagging a person gets 56% higher engagement and tagging a location gets 79% higher engagement. People seem to be more intrigued and more inclined to contribute when a post also revolves around a location they know or when it is in a more social setting like with someone else. So it is a valuable habit to tag the where and who. Sourced from Simply Measured.
Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.
Many people think about running a marketing campaign on Instagram though few know where to begin. Marketing campaigns on social media platforms such as Instagram are a great opportunity for you to increase brand awareness for your business. It can also help you grow your following on Instagram and generate more sales for you to make progress on your business.
Executing a marketing campaign on Instagram is not hard. You only need a bit of creativity and proper planning for it to be a success. Instagram can help you gain a lot of customers by adapting brilliant strategies. More people tend to engage on Instagram compared to other networks like Twitter or Facebook. Here is how you can launch your marketing campaign on Instagram successfully.
Wait for the right time to launch:
When launching a marketing campaign, the most important factor is timing. The time you choose to launch it should be in line with the goals and plans of the company. According to Foundr starting the marketing campaign at the right time can help you get many followers within a few hours. You can get organic likes with a service such as Growthoid.
Social media performance is all about the right timing. If you are looking to make a marketing campaign go viral, spot the trends and check for topicals that are gaining traction. This will not only allow you to gain more followers but also improve your branding, awareness, and other KPIs as a brand on social media. If you want to gain more Instagram followers, you can check Viral Race for assistance.
Establish practical goals:
Come up with clear goals as you plan for your marketing campaign so that you can give your team something to anticipate. Practical goals also help you prioritize the most important details for the success of your campaign. It makes it easy to understand the tasks in front of you to increase productivity.
Ask yourself what you want to achieve from the campaign. Is it to raise awareness for your brand or to increase sales? You may also want to build an email list from the marketing campaign. Identify the specific purpose and set goals on how to achieve it. If you are trying to promote your new product, you can come up with a goal like how many units you would like to sell during the marketing campaign.
Research your target audience:
Identify the group you would like to reach out to from your marketing campaign. For you to get a lot of engagement, you must create a strategy around interesting content for the audience to show their participation. You should aim at understanding the needs of your customers for you to develop useful products or services.
Interview your target audience to know their expectations and work hard to satisfy them. Feel free to follow your target audience on Instagram to identify the kind of posts they like sharing. Find out how they use Instagram and use different features to learn more about your target audience. Here's Kicksta you can learn more of IG likes and followers
Plan for your marketing campaign:
After setting measurable objectives, establishing the purpose, and understanding your audience, you should find out how you will implement them. Come up with a timeframe to determine how long the campaign should run. Identify the number of posts you should publish and who you are going to work with.
You may need to get a professional photographer to help you get high-quality photos to post. Purchasing auto likes from our website can help you increase visibility for your campaign. Our Instagram service is 100% safe, Checkout our Frequently Asked Question for more information regarding how the auto likes service works. Plan all the resources you need to use in advance for you to come up with high-quality content that is interactive for you to gain a large following and encourage them to like and share.
Promote your campaign using Instagram influencers:
Working with influencers can promote your Instagram marketing campaign and increase brand awareness. Identify the relevant influencers and contact them to confirm if they are willing to work with you. They should have a lot of followers on social media for them to help you with the campaign.
Some Instagram influencers have more than a thousand followers. You may have to implement some negotiation skills to get a good rate for them to sponsor your posts. Remember to check your budget and choose an affordable influencer who can accept your product in exchange for the promotion.
Try working with more than one influencer to promote your campaign. They can share posts about the campaign on different channels to expose you to a large audience. This makes it easy for a lot of people to participate in it.
Schedule the posts and organize your campaign:
Organizing your campaign can increase your productivity on the social media platform. Schedule your Instagram posts for the campaign beforehand. This gives you enough time to focus on other important factors such as engaging the public and replying to their comments. You can easily plan how the posts should follow each other as you decide the right captions to use on each post.
Use different content forms to optimize your marketing campaign:
Instagram content forms are numerous therefore the need to test them and choose one that fits your needs. Assessing them helps you select the most effective one as you eliminate the content formats that may not be effective for your marketing campaign.
One of the useful formats that are gaining popularity among media fans is Instagram stories. It is a trending format that you can use to run your marketing campaign successfully. Other brands also utilize traditional video and photo content to achieve their objectives. Most young people tend to identify with Instagram live video. Choose a format that is easy to use for you to increase your following on your marketing campaign.
Use a cross-channel strategy:
Many consumers prefer interacting with different brands through multichannel campaigns. As a marketer, you need to use other channels to support your campaign. You can do this by including channels such as display ads, email, live events, and direct mail. This gives you better engagement among your target audience.
Create great content:
If you are not very creative when it comes to creating content, you can get some inspiration from content creators that run major brands or some videographers and photographers. They can help you come up with a good story or video content to make your marketing campaign a success.
Read Also:
Useful Marketing Tips For Startups
5 Marketing Tips To Help Grow Your Business On Instagram
Signs Your Traditional Marketing Campaign Is Working
Are you staying in a place or country that has blocked the usage of Instagram? Well, maybe it is time for you to learn about the steps that you can take to get Instagram unblocked!
Technically speaking Instagram is not the only app or social media platform that is being blocked. TikTok is yet another social media site that several countries, including the United States, have blocked.
If you have been thinking about using the unblocked version of the platform or getting it unblocked somehow, you will find this blog to be of great help. Keep reading this article till the end to learn more…
A Little Brief On Instagram
Instagram is a popular social media platform that allows users to share photos and videos, as well as connect with others through visual content. It was launched in 2010 and quickly gained widespread popularity, becoming one of the most prominent social media platforms in the world.
Instagram has become a creative platform for individuals, businesses, and content creators to express themselves, build communities, and share their passions with a global audience. With its emphasis on visual storytelling and community engagement, Instagram continues to be a significant player in the world of social media.
Features Of Instagram!
There are a number of features that distinguishes this social media platform from others, apart from the fact that it is a platform solely for uploading visual content. Key features of Instagram include:
1. Photo And Video Sharing
Users can post photos and videos to their profiles, allowing them to share moments, experiences, and creative content with their followers.
2. Stories
Instagram Stories are temporary posts that disappear after 24 hours. Users can share photos, videos, and text in their Stories, providing a more casual and ephemeral way to share updates.
3. IGTV (Instagram TV)
IGTV is a feature that allows users to upload and watch long-form videos, catering to content creators and influencers who want to share more extended content with their audience.
4. Explore Page
The Explore page on Instagram showcases curated content and personalized recommendations based on a user's interests and activity. It's an excellent way to discover new accounts and content.
5. Direct Messaging
Users can send private messages, photos, and videos to each other through Instagram's Direct Messaging feature.
6. Hashtags
Hashtags play a significant role in organizing and discovering content on Instagram. Users can add hashtags to their posts, allowing others to find them based on specific topics or themes.
7. Filters And Editing Tools
Instagram provides a variety of filters and editing tools to enhance photos and videos before posting them.
8. Insights And Analytics
For businesses and content creators, Instagram offers insights and analytics on their posts, Stories, and audience engagement, providing valuable data to track performance and measure success.
9. Shopping Features
Instagram allows businesses to tag products in their posts and Stories, making it easier for users to shop for products directly from the platform.
10. Explore Categories
Instagram's Explore page offers content categories such as fashion, travel, food, and more, allowing users to discover content related to their interests.
Get Instagram Unblocked: How To Unblocked Instagram From Anywhere In The World!
If Instagram is blocked on your network or in your location, there are several methods you can try to access it:
1. Use A VPN
A Virtual Private Network (VPN) can help you bypass network restrictions and access blocked websites, including Instagram. A VPN routes your internet traffic through a server in a different location, allowing you to access blocked content.
2. Use A Proxy
Similar to a VPN, a proxy server can also help you access blocked websites. It acts as an intermediary between your device and the website you want to visit, allowing you to access the site without directly connecting to it.
3. Use Mobile Data
If Instagram is blocked on your Wi-Fi network, try using your mobile data connection instead to access the app.
4. Contact The Network Administrator
If you're trying to access Instagram on a school, college, or work network, reach out to the network administrator or IT department to inquire about the reason for the block. Sometimes, there may be legitimate reasons for the restriction, and you may need to abide by the network policies.
5. Check Country Restrictions
If you're trying to access Instagram in a different country, it's possible that the website is blocked due to country-specific restrictions. Using a VPN with servers in a different country may help you bypass this limitation.
6. Use Instagram Lite
Instagram Lite is a smaller, less resource-intensive version of the Instagram app designed for areas with slow internet connections. It may work even if the main Instagram app is blocked.
7. TOR Browser
The Tor browser is a privacy-focused web browser that can help you access blocked websites anonymously. It routes your internet traffic through a network of volunteer-operated servers, making it difficult for anyone to trace your online activity.
Wrapping It Up!
Before using any of these methods to access blocked websites, ensure that it is allowed by the policies of your organization or network. It's essential to respect network restrictions and use these methods responsibly.
Additionally, be aware that some organizations may have security measures in place to detect and block attempts to bypass network restrictions, so proceed with caution and within the bounds of the law and your organization's policies. In case you wanted to get your Instagram unblocked, I hope that this blog has been of help to you.
If there are any other queries related to the same, feel free to let me know. All that you need to do is scroll down till to reach the bottom of the page. Then leave your comments and queries in the box below. And I will be there to answer them all for you!
Learn More About:
Is Instagram Algorithm Easy To Beat?
6 Instagram Marketing Tips for Business
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With over billions of users worldwide, Instagram has outgrown its impression as a fun, interactive, and impressive platform for content marketing, networking, audience building, and selling things. If stats are to be believed, over 200 million active monthly members are sharing over 40 million images and having around 1.6 billion likes every day.
Impressive, isn’t it? But, Instagram has quite a lot of competing for content, which often gets unnoticed by many users. You can call the platform as an ocean of followers that are waiting to get their post get noticed. So, if you want to be an Instagram unicorn, your goal should be growing real followers that care and engage with your brand.
Here are Ways To Increase Real Instagram Followers Without Spending Money:
1. Optimize Your Profile:
The most important thing that grabs the user's attention is your Instagram profile. If it isn’t optimized, you are giving the wrong impression who looks at your website, as people like to look into someone’s profile, before they follow them. And with a shabby profile, you will end up losing a lot of audiences. Incredi Tools lists different services to use to grow your Instagram.
Also, make sure that your username is simple, and your profile is clear. Keep the bio engaging and things up-to-date. Your story highlights should also be engaging and impressive.
2. Have A Community:
Get a community for your business; though it will take some time, it can turn Instagram users into engaging followers. Also, find common ground, as it will help people follow you back and you will get more likes for Instagram. Ask other users to submit content to let it share through your account. To start with, engage with other users and comment, like, and respond consistently. Be on the search for like-minded people and follow them.
3. Hashtags:
When it comes to hashtagging, go creative! But, do you know how many hashtags would be beneficial for the account? Which ones should be more beneficial for your ad? Well, Instagram hashtags are quite helpful because they let people find your posts and stories.
Just make sure to use popular hashtags, so that your post doesn’t get lost. You can research by simply typing the right keyword to see which hashtag autogenerates. Before picking, pay attention to the number of posts or check what hashtags are your competitors are using.
4. Giveaways And Contests:
Of course, running an online contest or giveaways isn’t a new thing, you can’t deny the fact that giveaways help to boost post engagement. Let's think this way, if you are offering free wine for a month to make your hotel business popular, who wouldn’t easily like, share, and even post your content.
But, is running contests a worth return if you barely have any real insta followers on the account? That’s when combining with a business that already has big followers is going to help you. This way, you will be able to gain likes, comments, and followers with ease.
5. Have A Descriptive Caption:
It's not just a picture that attracts, but also a descriptive caption will help you gain more followers. Make a habit of storytelling by using creative captions and create engaging posts. You can try things:
Use Important Words At The Top: Captions in the field often cut off once the lines are finished, so put the most compelling words at the top.
Ask questions: Asking questions will compel the audience to leave a comment on your post. Also, this will make your account visible to the wider audience. Emojis will help: Emojis play a huge role in attracting people on social media platforms. They can help draw the reader’s eye toward your account.
6. Run Ads When Your Audience Is Most Active:
Instagram easily allows you to schedule the time when your ads appear. This will help you advertise to the right audience. Think of this way, if you are an online seller when doing your audience shop online? Of course, it is difficult to gauge upon the time when your audience is most active, knowing them is where you can start.
So, now that you know the tips to get real followers and likes on Instagram go forth and take your business to new heights.
Read Also:
Is Instagram Turning Into A Way Of Life Now?
Getting Familiar With The Types Of Instagram Contests
A Guide To Running Your Instagram Marketing Campaign
5 Marketing Tips To Help Grow Your Business On Instagram
