New Technology in Business: 4 Inventions in 2019 That Are Changing the Game

Published on: 14 March 2019 Last Updated on: 15 July 2024

New technology has been changing business throughout history.

For instance, the invention of the printing press in the 15th Century had profound effects on the global economy and society overall. Mass production led to lower prices. Books and reading were no longer reserved for the rich and powerful.

The printing press enabled the exchange of information and reduced the class-divides that had been sustained through an uneducated, illiterate populace.

Of course, a modern-day equivalent would be the invention of the internet. But these are just 2 examples! Clearly, tech and business are often interconnected.

What are the latest inventions in tech that are influencing business around the world?

Keep reading to find out 4 pieces of game-changing new technology in business.

New Technology in Business: 4 Top Inventions:

Modern tech is changing the way business is run. Check out these 4 new inventions that are having a major impact.

1. The Internet of Things (IoT):

IoT is one of the hottest topics in tech right now.

It describes the interconnection of devices and everyday items through the internet. Think smart fridges ordering food whenever you’re running low.

Think calendars connected to self-driving cars, taking you automatically to your destination. Think kettles connected to alarm clocks, starting to boil shortly after you wake up.

The business opportunities are endless.

2. Conversation Intelligence:

Remember Wolf of Wall Street?

Jordan Belfort was a killer salesman who knew what to say to make a sale. He then took that insight and created a script for his employees to follow. Before long they were making sales with ease.

That’s the basis of conversation intelligence. You find what conversation works, then incorporate it into your sales pitch.

3. Artificial Intelligence (AI) Systems:

AI may seem like something from a dystopian future.

But it’s happening now. And the impact on business will be enormous.

Take customer markets, for example. Businesses will learn exactly what a consumer wants based on their previous decision making. Likewise, customer service can be done with a bot that can respond to customer needs and issues.

The business saves money and the consumer gets the answers they need, whenever they require it.

4. Virtual Reality (VR) and Augmented Reality (AR):

VR and AR remain in their early stages.

But their impact on business will be huge. It’s already having an effect.

Marketing is one example. Take the tourist industry.

Potential customers can walk through the hotel they’re interested in; sit in their flight seats; or explore their local neighborhood attractions…all before deciding whether to actually go.

In truth, there are immense potential opportunities for AR and VR in business.

Time to Wrap Up:

There you have it: 4 pieces of new technology in business that are changing the world.

Throughout history, technological advances have impacted business and society. From the printing press to electricity, to the internet, and so on, tech developments have profound effects on life.

Modern tech is developing at a staggering rate. Time will tell exactly how current advancements will change things. However, thanks in part to the developments we’ve discussed above, the business world is sure to be a different place in the future.

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10 Essential Facts To Know While Translating In Creative Translation

Translation is not merely about converting words from one language to another. It is a delicate art that requires finesse and creativity to convey the intended message accurately. While traditional translation focuses on maintaining the literal meaning of the source text, creative translation takes things a step further by infusing creativity and adaptability into the process. Ten essential facts to know while translating in creative translation In this section, we discuss the ten critical facts to know while translating in creative translation. 1. Context is Key When it comes to Creative Translation Services Singapore, context plays a pivotal role in ensuring the accuracy and effectiveness of the translation. Understanding the cultural background, target audience, and intended message of the source text allows the translator to adapt the translation in a way that resonates with the target readers. For example, consider a marketing campaign for a new car targeting Singaporean customers. While translating slogans or taglines, a creative translator must be aware of the local culture, preferences, and values. Adapting the message to Singaporean colloquialisms or incorporating cultural references can make the translated text more engaging and relatable. 2. The Power of Adaptation Creative translation goes beyond the literal translation of words. It involves adapting the content to suit the cultural and linguistic context of the target audience. The goal is to maintain the essence and impact of the source text while ensuring it resonates with the target readers. For instance, let's say you are translating a novel set in London for a Singaporean audience. The original text may reference British landmarks and cultural references that may not be familiar to local readers. A creative translator would adapt the text by replacing these references with Singaporean equivalents, maintaining the same impact and immersing the readers into the story. 3. Multilingualism in Singapore Singapore is known for its cultural diversity and multilingualism. The country has four official languages: English, Mandarin Chinese, Malay, and Tamil. This linguistic diversity presents both opportunities and challenges when it comes to creative translation. A creative translator in Singapore must be sensitive to the nuances of multiple languages and their speakers. They must navigate through the intricacies of code-switching, language choice, and cultural variations to create translations that are not only accurate but also resonate with the different language communities in Singapore. 4. Cultural Nuances and Idioms Every language has its own set of cultural nuances and idioms that are deeply ingrained in its speakers' everyday communication. Creative translation requires a comprehensive understanding of these cultural nuances to effectively convey the intended meaning of the source text. Consider the English idiomatic expression "It's raining cats and dogs." A creative translator would not translate this phrase literally when targeting a non-English-speaking audience. Instead, they would adapt it to an equivalent idiomatic expression in the target language, ensuring the translated text captures the same essence and impact. 5. Varying Degrees of Creativity Creative translation is a spectrum, with varying degrees of creativity depending on the project at hand. While some projects may require a more liberal approach to translation, others may demand a more conservative and accurate rendition of the source text. For example, translating a work of fiction allows for greater creative freedom, as the focus lies on evoking emotions and capturing the essence of the story. On the other hand, translating legal or technical documents requires a more precise and accurate translation to ensure legal compliance and clarity. 6. The Role of Technology In today's digital era, technology has become an integral part of the translation process. Machine translation tools and computer-assisted translation (CAT) software have improved the overall efficiency and accuracy of translations. However, when it comes to creative translation, the human touch remains essential. While machines can assist with linguistic accuracy, they often lack the creativity, cultural understanding, and adaptability that human translators bring to the table. Creative translation demands the subtle nuances and expertise of a skilled translator to truly capture the essence of the source text and engage the target audience effectively. 7. Personal Experiences As a translator myself, I have had the privilege of working on numerous creative translation projects. One particularly memorable experience was translating a series of children's books from English to Malay for the Singaporean market. The challenge lay in preserving the humor and playfulness of the original text while adapting it to the local cultural context. Through creative translation, I was able to introduce local folktales and idiomatic expressions that Singaporean children could relate to, making the books more engaging and enjoyable. Witnessing the positive response and seeing the children connect with the stories on a deeper level was truly gratifying. 8. Balancing Authenticity and Adaptation One of the key challenges in creative translation is finding the right balance between authenticity and adaptation. While it is crucial to maintain the core message and style of the source text, it is equally important to ensure the translation resonates with the target audience and reads naturally in the target language. For instance, translating a famous literary work requires preserving the author's unique voice and writing style. However, a creative translator must also consider the preferences and reading habits of the target audience to create a translation that captures the essence of the original while remaining accessible and relatable. 9. Translators must Be The Negative Speakers The ultimate need for translation in business is to look out for deeper penetration. You need to connect with the audience and the potential customers to get a better example. The bilingual individual responsible for the translation consciously takes the pathway of biasedness. It means they must be negative individuals. Their translations must have to be local enough. But at the same time, they also have to ensure that they do not turn out to be negative speakers minus any kind of bias. Creative translation does not imply that you alter facts straight away with the help of biasedness. 10. The Machine Will Never Replace The Translators With the rise of technology, the employees related to this very sector think that one day they will be obsolete due to the rise of machines. Machine translation has evolved a lot in recent years. But when the discussion comes to creative translations, machines will never be able to replace humans. Firstly, the machine needs to have the power to accumulate a set of ideas and completely reproduce them into an artistic rendition. The machines have their limitations. They have information but zero creativity. Let us be assured of it. This is a capability that only stays with the human being. Conclusion Creative translation is an art that allows for the seamless transference of ideas, emotions, and cultural nuances across languages and cultures. By harnessing the power of context, adaptation, and cultural understanding, translators can create translations that not only convey the meaning accurately but also engage and resonate with the target audience. As the world becomes increasingly interconnected, the need for effective and creative translation continues to grow. So, if you find yourself needing to translate marketing materials, literary works, or any content that seeks to captivate your target audience, consider the expertise of IPPWORLD. With their deep understanding of the creative translation process, IPPWORLD can help you unlock the full potential of your content and connect with audiences across various languages and cultures. Read Also: What Should my Content Cover to Rank on Google? How To Use Google Ads To Your Advantage The Basics on Google Local Algorithm

The Beginners Guide To Dealing With Website Downtime

According to recent research, the average website is down for about three hours per month as a result of downtime to web hosting servers. The 99.9% uptime guarantee and refund policies offered by most to hosting provider, won't matter if you have lost traffic as a result of downtime. On average businesses can lose $10.6 million a year as a result of website downtime. What Are The Major Causes Of Website Downtime? Website downtime occur for reasons,some of them include: Website code issues: poor programming can cause heavy loads on servers which leads to database error then eventually, makes the site unresponsive Hacker attacks: a website can be brought down by attack from hackers in various ways - the server can be overloaded with DOS attacks, or malicious code is injected to steal security credentials - either way, the website owners are often forced to shut down the site in order to resolve the problem. Data Centre issues: downtime can be caused by the hosting company itself. In this instance, uptime monitoring tools come in handy because they allow you to track the reliability of your web hosting company. Increased traffic: increased traffic is probably one of the leading causes of website downtime. The only way to keep your site up and running even when there is a traffic surge is to engage the services of a reliable web hosting provider - a fully functional optimized website would be useless if your web host is unreliable. How To Protect Your Website From Downtime It's been established, website downtime can negatively impact an online business bottom line, therefore it is important to have protective measures in place to safeguard your business. Some of these methods include: DNS management: is a service that automatically reroutes traffic from the affected server to a secondary server. Backup recovery: setting up a secondary hosting account with a different hosting provider on a different server is a great backup option, that makes it easy for you to get your website online if your primary server experiences downtime CDN: this network will basically store and deliver all cached content from your website and will protect it, in the occurrence of any short time downtime. The combination of DNS management, a content delivery network (CDN) and a backup host- backup listing will go a long way in protecting your website from experiencing short or long-term downtime. How To Avoid Prolonged Downtime With A Great Website Recovery Plan Website downtime is unavoidable -site updates, extreme weather or equipment upgrade can cause website downtime. A website recovery plan and backup are are important to keep unplanned downtime from adversely affecting your business. Before setting up a website backup and recovery plan, you would need to put up - website monitoring systems in place to track website uptime. These monitoring tools provide vital information regarding website performance and availability. With these tools, you can create a different test (checks on your website), to accurately narrow down the root cause of the problem and take adequate steps to correct it. These checks have to be set up outside of the basic HTTPS check the include-checking against known databases of virus and malware sources, record changes to DNS records and so on. Set up a downtime page The best time to set up a downtime page is when you still have access to your website. It comes in handy when there unplanned downtime or planned downtime. This page informs your visitor that you are on top of the situation. Putting up a 'service unavailable' or a 'website undergoing maintenance' message on a page is a great way to keep credibility and show that you have control of the situation. How To Handle Website Downtime 1. Confirm site downtime: before taking any major step, you need to verify that your website is really down - that is, make sure it isn't a problem with your Internet connection or browser. To be extra certain, use a different computer to test out your website. 2. Find the cause: you should try to ascertain what caused the downtime -hardware issues, a programming error, expired domain or a DNS problem? 3. Get in touch with IT support: get in touch with the support of your web host and get assistance for the issue. if you choose a great web host, you should have ready support available. 4. Inform your website users about the downtime: it is imperative that your website visitors are not left in the dark. Put out messages on your social media account to keep your customers informed about what is going on and that your business is taking steps to address the problem. If it is a planned all downtime, it is good practice to send out a warning message detailing the date and time of site maintenance. 5. Check-in with IT: communicate regularly with IT and offer any information they may need regarding the web server or your website. You should also get an estimate of how long it would take for the problem to be solved. 6. Remain calm: this is tough to do but it is important to remember that website downtime can affect anyone and it is not the end of the world. Keeping calm is a great way to stay on top of the situation and resolve it quickly. In Conclusion A website is an integral part of a business's online success. Because of the great number of website downtime, it is imperative that downtime is dealt with swiftly to avoid long-term repercussions -loss of clients loyalty, the revenue. Thankfully, major search engine websites like Google have put measures in place to help website owners mitigate SEO ranking damage by providing a way out. Read Also: What Makes A Good Mobile Website 7 Advantages Of Using Website Design Templates Winning Tactics To Build A Competitive Service Delivery Website

5 Indispensable Things to Keep in Mind while Picking a Hard Drive

The modern era of technology has undeniably transformed the conventional ways of storing massive data. The latest storage media such as hard drives and flash storage drives are capable of storing huge data without compromising on performance. Let's proceed to know the top things to know before picking a hard drive. There’s always a dilemma while choosing an appropriate hard drive for business as well as personal requirements. One needs to understand the basic difference in a Solid State Drive and a hard drive. 5 Indispensable Things to Keep in Mind while Picking a Hard Drive In this article, we’ll be discussing some aspects that one must consider while picking a hard drive. Analyze your Requirements If you are looking a hard drive for a computer system that you need for personal work, you must think about a disk drive instead of a Solid State Drive. In general, people do not have an idea about the basic difference between both the drives. SSD (Solid State Drive) vs. Hard Drive An SSD is superior storage media based on flash storage, which is comparatively fast than a hard disk. There are no rotating disks or moving parts on an SSD drive and is smaller and compact. Moreover, hard drive data wiping is faster in SSD as compared to HDD. Read also: How To Securely Wipe Your Confidential Data From A Hard Drive A hard drive, on the other hand, has moving parts and takes a lot of space in your system. Furthermore, a hard drive is many times slower than flash storage media. Physical Size Well, after you’ve got an idea regarding the basic difference between SSD and hard drive, the next thing is to choose the right size. You need not worry as there are only two sizes available. One is the 3.5-inch drive, and the other one is the 2.5-inch drive. The traditional disk drive contains a spinning mechanism that requires more space. The desktop hard drives are usually of 3.5-inch size with a maximum of 4TB space, whereas the laptop hard drives are of 2.5-inch with a maximum of 2TB storage. The size of the disk depends upon the number of disks in the drive. Interface The interface of a hard drive is usually a SATA connector for both SDD and HDD. There may be some portable hard drives that are connected through USB but can’t be used for a permanent drive on a laptop of the computer. Furthermore, one should ensure the interface of the hard drive matches their laptop or computer’s hardware specification. Performance People seeking a storage media for their business purposes must consider a flash storage drive instead of a conventional hard disk drive. An SSD drive delivers outstanding performance and has lesser downtime as compared to the regular disk drives. These drives are available in the same storage options as that of the conventional drives. You can choose the one according to your requirements. The primary benefit of an SSD drive is that it can deliver superior data transfer rate that you can’t expect from a hard disk. It is an ideal option for businesses that rely on massive storage of data. Internal or External Another important aspect to consider is the need for a hard drive. Sometimes people often get confused between picking a portable hard drive and an internal hard drive of a computer. If you are seeking a hard drive that can store your additional data apart from the system, you should think about a portable hard drive. A portable hard drive can be connected to your system’s USB port. Conclusion One should be very precise while picking a hard drive for their business use. There are numerous options available in the flash storage drives that can offer superior performance.

New Technology in Business: 4 Inventions in 2019 That Are Changing the Game