How Social media Playing a Role in career building?

Published on: 22 February 2017 Last Updated on: 04 September 2024
Social Media

Nearly everyone aspires to have a meaningful and successful career. But unfortunately, many of us fail to make a satisfying job decision, either due to lack of resources or awareness. But, have you ever tried to discover the power of social media in career development?

Read also: How Studying Abroad Can Benefit Your Career

Social Media tools such as Twitter, LinkedIn and Facebook are becoming increasingly popular tools. It is playing an imperative role in career building. It offers numerous opportunities as compared to traditional employment methods. These platforms provide you with the amenity to enhance your visibility.

Here are some more vital roles of social media in career building:

Organizations utilize these platforms to know about candidates:

As per annual social media recruitment survey conducted by CareerBuilder, 60% of the employers use social media networking sites to screen the job candidates. The social media tools such as Facebook and Twitter gives a better glimpse of the candidate’s personality and behavior. It provides an insight of the candidates which is more comprehensive than a cover letter or resume. Moreover, LinkedIn not only provides the complete details of a candidate’s job history but also their activeness in community and involvement in organizations. The recommendations on LinkedIn give the idea of people’s perspectives about you.

Read also: 9 Ways To Use Pinterest To Promote Your E-Commerce Store

It helps to discover job opportunities:

Nowadays, many firms embrace social media as an imperative part of the talent attraction strategy.  Therefore, they advertise the internship and graduate opportunities on the social media networks. As mentioned above, Assignment Writing Service companies also use these platforms to get proper insight about the candidates.

It assists in interaction with the professionals:

Facebook, Twitter, and LinkedIn are called social networks, aren’t they? These are great ways to interact and develop relations with the people of your chosen field. LinkedIn is a social media channel which is specially developed for professional networking. It has an approximate of 200 million members all over the world. It allows you to follow and engage with particular brands which create a direct impact on the follower’s perceptions about you. It offers job seekers an opportunity to learn from the social media profiles of the companies. It’s a perfect way to know about their activities, values, and feedback of customers and clients.

Read also: How To Write An Effective Resume That Get Noticed?

It allows engagement with the targeted clients and customers:

Social Media not only allows interaction with professionals but with targeted clients and audience too. You can make use of these platforms to brand yourself to the potential customers and clients. The two-way communication line permits you to get customer reviews about your products or services. You can show the targeted audience that you appreciate and respect their views by giving prompt replies to them.

It keeps you updated:

Are you acquainted with words such as “Newsfeed” or “Twitter trends”? Yes right! The Newsfeed is the place which is constantly updated with the latest stories, news, statuses and much more. Twitter trends show you the latest news and world events through hashtags. Due to worldwide followers, almost every social media platform gives you insight regarding all the events happening. Furthermore, social media also increase your knowledge regarding marketing and career prospects.

Some special social media tips for you:

  • Your profile photo should be relevant and worth sharing with your networking.
  • The Profile should abide by the social media etiquettes and have a level of professionalism in it.
  • You must try to engage with people to your best because engagement leads to network building.
  • Share your valuable opinions in conversations related to your career and professional interest.
  • You should refrain from presenting anything negative about yourself as it lowers your chances of being selected for the job.

Are you ready to utilize these key platforms for job searching and career development? Great! All you require is a good internet connection to remain active and an enriched online profile with recommendations from clients and colleagues.

Read More: 

  1. Using Social Media To Promote Start-Up Businesses
  2. Social Media Marketing Role In Technology
  3. Why Your Business Should Care About Social Responsibility
  4. Football Fans Now Have Their Own Social Network

Content Rally wrapped around an online publication where you can publish your own intellectuals. It is a publishing platform designed to make great stories by content creators. This is your era, your place to be online. So come forward share your views, thoughts and ideas via Content Rally.

View all posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Related

5 Steps on How to Market Your Business Using Social Media

5 Steps on How to Market Your Business Using Social Media

Social media has today become a popular way of enabling customers to research and discover brands of different products offered by different business entities. The platform has also helped marketers of various products reach their potential customers with just a click. Currently, a very high percentage of marketers prefer marketing their products and services using social media due to its high coverage, unlike other forms. Some of these social sites include Instagram, Twitter, Facebook among others. However, for you to successfully gain traction in this you need to follow the essential steps below. 1. Start By Reviewing Your Business Objectives : Although many people tend to skip this step, it is very important, to begin with, it in order to find a niche market on social media. However, an evaluation of your business objectives will help you to successfully develop an appropriate social media marketing plan for your business. For instance, if one of your business objectives aims at growing your market share in a certain region, develop a social media marketing plan that fully supports such an objective. Above all, remember to stick to your objectives when posting or engaging your fans and followers on your social media page. 2. Plan On Where To Spend Your Time : You need to have a clear digital strategy for you to successfully drive sales on social media. Since each social network has a different audience population, you should strategize on which platform to use on the basis of your target customers. The following is an example of population differences: Approximately 70 percent of people use Facebook, making it the topmost social network. Approximately 60 percent of Facebook users comprise of a female. Most of the Instagram users are aged between 18 years and 35 years From the above highlights, you need to choose a social network that will best work on your products and services in relation to the target audience. 3. Create High-Quality Contents : Coming up with high-quality contents can really engage your audiences. The contents can be shared across a number of platforms and harvest more interest in that particular brand. This means that the contents should be actionable, informative, shareable, and relevant to your target group of audience. 4. Always Be Active And Responsive : Potential customers, fans, and followers will always congregate to the business’ social site and post their comments. In the process, they will expect the business to be social to them. A timely response will always create a positive relationship between the company and the customers. However, some companies tend to create automated responses on their sites to the customer. As a result, the automation gets the company’s brands in trouble due to inappropriate responses. This can inadvertently promote negative attention making the business look uncaring the customers. For this reason, all automated responses should be avoided to give consumers a positive perception during the interaction. 5. Stay Updated Always : Always ensure that your social network marketing plan consistently reflects the times. This means that you should always stay ahead by developing a list of resources you are planning to use. In summary, although social media is widely used to market brands today, the marketing will be a success if the above steps are keenly followed. Reviewing the business objectives, creating high-quality contents will always attract a good number of customers. However, you should always be responsive and updated in order for you to maintain your potential customers. Read Also : 5 Marketing Tips To Help Grow Your Business On Instagram Discovering A New Promotion Position For Your expanding Search Engine Marketing  Why Every Business Needs Digital Marketing

READ MOREDetails
TikTok

Where can you seek support if you need to promote your page on TikTok in the shortest time possible?

Unfortunately, right now the competition among bloggers on TikTok is very tight, which gives new creators almost no chance to find their audience and gain feedback and support from them. If you are one of these people and you need some kind of a leg-up here you should take a chance and buy followers for your profile, which are able to change the game for your account once and for all. What are paid followers for TikTok and where can you buy these at an adequate price, quickly and qualitatively, with no doubts about this option’s efficiency? If you want to figure all of that out, keep on reading. Paid online promotion now is one of the essentials that each TikToker should take on towards their online popularity and success. If you heard that online promo services are not that needed, these people were lying to you — each successful account that you are seeing online has probably applied for help from professional promoters. There is no need to doubt and question whether you need it or not — you can take on a small pack of followers for your TikTok profile and see all the changes coming your way yourself. After that you will most possibly never want to spend time and effort on taking care of this problem yourself again — why do so if there are professionals who are able to take care of it quicker and way more efficiently? Whether you are planning to buy female TikTok followers or male followers, the only thing you need to keep in mind is: that you need to buy real followers for TikTok. These should be the people who are using this platform almost daily, who have their own accounts, and who view videos of their choice because they love TikTok as a platform. Only this type of person is able to show some kind of positive influence on your profile’s statistics. Other options are invalid: including companies that offer paid followers via bot software, which is the worst option to take on if you are looking for stable and positive results. Yes, bots can make your profile seem popular and huge, but these can get discarded by a tech team at any minute. Moreover, bots do not lead to the further natural expansion of your audience, which is aim number one to those bloggers who want to develop permanently. Where can you buy quality followers for your TikTok profile? Most of the times it takes lots of time to figure out whether this company is worth working with or not — you would have to go through big research to figure that out and make some sort of a summary out of what you have found and what other people think of this company or another. To make your life easier and save you a lot of time we can give you a small bit of advice — you can work with Soclikes and buy followers for TikTok from us right now, as we are the company that shows any type of demanded support (including technical and informational) at any time of the day and makes sure that all provided followers have expanded our clients’ audiences and brought positive changes to their accounts. We try to set regular sales and give personal discounts when our customers ask for them. If you understand that you are going to need to show your content constant support and buy something in addition to the chosen pack of followers for TikTok, you can keep in touch with everything we do and to always be able to cover all your promotion needs at a very nice price using a subscription to our social media pages and our messengers, where you will be able to get all the information you need. Please, remember about the efficiency that complex and organized promotion on TikTok can give you and run through the rest of our offers for TikTok before forming the order of TikTok followers — these are not just words, many of our clients have reached decent results due to this bit of advice. We can guarantee that each purchase on our website will give you positive results only and you will be left completely satisfied with results achieved by dint of our professional promoters’ help. If you want to order a pack of followers for TikTok use our online checkout form or email us if you have some special comment or notice to add to your order. Read Also: 7 Social Media Tips for Your Business Social Media Usage: Pros And Cons How are Social media Playing a Role in career building?

READ MOREDetails
Social Media Marketing

Social Media Marketing: Six Trends to Keep Your Eyes On

As the New Year begins, brands are focused on developing their marketing strategy. Marketers should know that it's time to "Go social or go home." Social media is another most famous marketing trend which needs to be followed by all the brands. Already so many brands are investing in social media marketing campaigns to keep up with the competitors and to expand reach to the customers. We can see that the number of people using these platforms is creating such a hype that brands cannot resist but to invest in social media marketing campaigns and be reaching customers, creating brand awareness. If you're looking for the trends to keep your eyes on here are six trends in social media marketing: Brands going Life (Live-Streaming): People buy the latest phones with upgraded hardware and software version every year, but for what possible reasons? The answer is to get quick access to social media platforms for not missing out on videos, pictures, and live streaming videos. Following this live streaming trend will prove to be more helpful for the brands, as it will reveal the organic reach. Because the most significant thing about live streaming is that it not only makes the brand popular instead it makes them reach the real targeted audience. Also, people want to feel valued and loved, so live streaming sums up this factor, and it doesn't attain the attention of maximum potential customers. Facebook and Instagram are providing brands with the facility of live streaming. According to the research it's found that more than 80% of people would prefer watching live videos rather than reading a blog post. Rule of Social media influencers & Micro-Influencer: Social media influencers are ruling all over the social media platforms and a smart marketer can use their help to reach their targeted audience and create hype for the brands in this year as well. Although the trend should be swift a little forward and be more authentic rather than working with social media influencers or hiring celebrities. Brands should work with those influencers who have their best interest in the products by heart this will prove to be more beneficial for the brand instead of working with those who lack interest in their products. No Organic reach? As marketers are facing a massive decline in organic reach on social media platforms, brands are very much concerned and are focusing on finding other approaches to fight that decline of organic reach on social media and to do so they should be very careful about posting their ads on social media platforms and have invest large amount of money for those ads to improve the number of organic reach. Are you investing in social media advertisements? If the answer is no, then it's time to do it and add it to your marketing campaigns budget list to get organic reach before it goes in vain. Tell your story: Social media is a platform seems to be the best choice for telling your story to the public to create brand publicity and awareness, marketing can use this platform a tool for getting quick access to the public which is easy and can also calculate the response of the audience. Facebook and Instagram and Snapchat are helping brands engage their customers from their feature of "Stories". So many brands are still not using this feature should adopt it and bring creative and interesting videos and content for these stories this will surely bring a better customer response than usual. Create Chatbots: If you've ever visited a website where the moment you go you suddenly get a message from the person asking if you need help? You might think that must be some person sitting on their websites and sending this text, but it's a chatbot program which is designed to interact with you. So, in this year use of chatbots and messenger apps will become another trend on social media platforms followed by the brands. This show that robots are taking over, but people will look for the voice of the person behind this message and will try to exploit it, better make sure your content is ready for voice search!! If you've planned yet make sure to be on it. You might need one at some stage this year. Read also: Make Your Business Popular Online Social Media Marketing role in Technology How are Social media Playing a Role in career building?

READ MOREDetails